Hotel Stay Data in Gallup FY20 Quarter 2 Data Source

Smith Travel Report (STR) Founded in 1985, STR provides premium data benchmarking, analytics and marketplace insights for global hospitality se ctors.

2 What is our inventory?

3 2,324 Hotel Rooms 59.9% reporting to STR (all major brands included) 40 properties

4 Report Data Baseline

Hotels Reporting Not Reporting ALL of these , Comfort , America’s BestValue*, Arrowhead, Comfort Suites, Blue Spruce Lodge, Colonial , (both locations), Econolodge, Desert Skies Motel, El Capitan, El properties have Fairfield Inn, Hampton Inn Rancho Hotel (they expressed (both properties), Hilton interest in reporting but have not paid Lodgers Tax Garden Inn, yet submitted data), Golden Desert, Express, Howard Johnson, Hacienda, (both to date in FY20 LaQuinta, Microtel, , locations), Lariat Lodge,Ranchito , Quality Inn, , Redwood, Royal Holiday, Sunset Sleep Inn, Springhill suites, Motel, TA Motel, USA RV Park, Zia , Towneplace, and Motel. *This property is no longer “flagged” and has changed its sign to “America Inn” with some blue paint

5 The Marathon Turn-Around Impact ◦ The turn-around takes place every 7 years. ◦ They brought in 4500 employees ◦ The employees were here for about 6 weeks in phases from end of August until October ◦ Makes event data untrackable ◦ W ill re sult in substantial decreases in 2020 data

6 Gallup vs US Averages ◦ Gallup Data provided through annual contract with STR ◦ US Data provided through Hotel News Now (supplied by STR)

7 1. Gallup vs US Occupancy Percentage of Rooms Occupied Q1 80 72.6 69.3 70 61.8 60 54.4 52.2 52.4 50

40

30

20

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0 October November December Gallup US

9 PERCENT INCREASE/DECREASE 2019 OVER 2018 Gallup US 12 10 8 6 4 2 0 OCTOBER NOVEMBER DECEMBER -2 -4 -6

10 2. Gallup vs US Average Daily Rate ADR $160.00

$140.00 $133.34 $125.55 $126.84 $120.00

$100.00 $79.97 $80.00 $73.17 $72.21

$60.00

$40.00

$20.00

$0.00 October November December Gallup US

12 Average Daily Rate Percentage Change 2019 over 2018 6.00% 5.00% 4.00% 3.00% 2.00% 1.00% 0.00% -1.00% October November December -2.00% -3.00% -4.00% -5.00% Gallup US

13 3. Gallup vs US Revenue Per Room Available Revenues Per Available Room Gallup vs US $100.00 $90.00 $80.00 $70.00 $60.00 $50.00 $40.00 $30.00 $20.00 $10.00 $0.00 October November December Gallup US

15 RevPAR 2019 over 2018 Percent Change 16.00%

14.00%

12.00%

10.00%

8.00%

6.00%

4.00%

2.00%

0.00% October November December -2.00%

-4.00% Gallup US

16 4. Demand for Rooms in Gallup Gallup Total Monthly Room Demand 50000 45000 40000 43892 40706 38723 35000 36414 37749 37736 30000 25000 20000 15000 10000 5000 0 October November December Room Demant 2018 Room Demand 2019

18 Percent Change in Room Demand 2018-2019 10.00%

8.00% 7.80% 6.00% 4.00% 2.00%

0.00% 0.00% October November December -2.00% -4.00%

-6.00% -6.00% -8.00% Percentage Change 2018-2019

19 LODGERS TAX COLLECTED TO DATE FY19 FY20 250,000.00

198,515.14 200,000.00

161,361.72 154,570.68 145,752.44 150,000.00

101,514.65 104,512.35 100,000.00

50,000.00

0.00 October November December NOTE: Collections are not considered final until after the FY20 audit. Monthly revenues don’t reflect the month of collection, only the month of submission to the City 20 Let’s review some event dates- Q2 These percentages are based on hotel stays on the same approximate event dates for 2019 over 2018. TDFL-10th Annual Red Rock Balloon October 25 up 27.1 % Rally- 39th Annual October 26 up 22.7% December 5 up 36.4% October 27 up 5.2% December 6 up 38.1% December 7 up 27.5% December 8 up 11.1 %

21 Any questions? You can find me at: ◦ Office: 505-863-1227 ◦ Ce ll: 8 1 5 -953-6379 ◦ [email protected]

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