GENERAL MANAGER’S REPORT ON MATTERS FOR DETERMINATION SUBMITTED TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING TO BE HELD ON TUESDAY 11 JUNE, 2013 Page 1
TABLE OF CONTENTS
ITEM 1 APPLICATIONS FOR LEAVE OF ABSENCE ...... 2 ITEM 2 DECLARATIONS OF INTEREST ...... 2 ITEM 3 DECLARATIONS FOR POLITICAL DONATIONS ...... 3 ITEM 4 TASTE ORANGE @ SYDNEY 2013 ...... 3 ITEM 5 BUSINESS PAPER ITEMS FOR NOTING ...... 9
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ITEM 1 - APPLICATIONS FOR LEAVE OF ABSENCE
REPORT IN BRIEF
Reason For Report To allow tendering of apologies for Councillors not present. Policy Implications Nil Budget Implications Nil IPR Linkage 4.5.1.f - Code of Meeting Practice adopted and implemented. Annexures Nil File Number \OFFICIAL RECORDS LIBRARY\GOVERNANCE\COUNCIL MEETINGS\COUNCIL - COUNCILLORS LEAVE OF ABSENCE - 457081
RECOMMENDATION
THAT any apologies tendered be accepted and the necessary leave of absence be granted.
GENERAL MANAGER'S REPORT
A call for apologies be made.
ITEM 2 - DECLARATIONS OF INTEREST
REPORT IN BRIEF
Reason For Report To allow an opportunity for Councillors to declare an interest in any items to be determined at this meeting. Policy Implications Nil Budget Implications Nil IPR Linkage 4.5.1.f - Code of Meeting Practice adopted and implemented. Annexures Nil File Number \OFFICIAL RECORDS LIBRARY\GOVERNANCE\COUNCIL MEETINGS\COUNCIL - COUNCILLORS DECLARATION OF INTEREST - 457085
RECOMMENDATION
THAT the Declarations of Interest be noted.
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GENERAL MANAGER'S REPORT
A call for Declarations of Interest.
ITEM 3 - DECLARATIONS FOR POLITICAL DONATIONS
REPORT IN BRIEF
Reason For Report To allow an opportunity for Councillors to declare any Political Donations received. Policy Implications Nil Budget Implications Nil IPR Linkage 4.5.1.f - Code of Meeting Practice adopted and implemented. Annexures Nil File Number \OFFICIAL RECORDS LIBRARY\GOVERNANCE\COUNCIL MEETINGS\COUNCIL - COUNCILLORS DECLARATION OF POLITICAL DONATIONS - 457090
RECOMMENDATION
THAT any Political Donations be noted.
GENERAL MANAGER'S REPORT
A call for Declarations of any Political Donations.
ITEM 4 - TASTE ORANGE @ SYDNEY 2013
REPORT IN BRIEF
Reason For Report Updating Councillors on activities proposed for the Taste Orange @ Sydney 2013 tourism marketing event. Policy Implications Nil Budget Implications Funding request of $10,000 from the 2013/14 financial year. IPR Linkage Cabonne Community Strategic Plan 2025 2.2 Cooridinated tourism product and a thriving visitor industry in Cabonne. Annexures Nil File Number \OFFICIAL RECORDS LIBRARY\ECONOMIC DEVELOPMENT\REPORTING - 472916
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RECOMMENDATION
THAT the ED & T Committee approve funding for the following projects under the Events Assistance Program from the 2013/14 financial year allocation:
1. Taste Orange@Sydney – approved level of funding of $10,000.
ECONOMIC DEVELOPMENT MANAGER'S REPORT
Taste Orange @ Sydney
TP Action: 1.1.3, 5.3.1 and 5.3.2 Taste Orange is the organisation charged with promotion and marketing activities on behalf of both Orange City Council and Orange Regional Vignerons Association. As such they stage and/or event manage 4 major promotional festivals each year with the objective of assisting in the economic development of the Orange region. These festivals include Wine Week, FOOD Week, Frost Fest and Slow Summer.
For the past 5 years Taste Orange have also hosted a metropolitan showcase event, this being Taste Orange @ Bondi for 4 years and Taste Orange @ Sydney (Martin Place) for 1 year.
Taste Orange @ Sydney 2013 will be held on Wednesday 21 and Thursday 22 August in Martin Place.
A submission from Taste Orange has requested for Cabonne Council to consider financially contributing $10,000 (from the 2013/14 financial year) to this event, as per the 2012 arrangements.
To assist with this decision, an evaluation of the 2012 event has found the following:
Held 23 &24 August in Martin Place from 11.30am to 2.30pm. Also a VIP event held with tourism industry and media in the evening that attracted 150 attendees. And a VIP event held at Icebergs for wine buyers.
The outdoor site was set up like a cellar door / farmers market experience with free wine and food tastings, music and entertainment as well as cooking demonstrations by 2011 Master Chef Winner Kate Bracks. People, producers, winemakers, businesses and celebrities of Orange were also on hand to speak face to face with attendees and promote tourism in Orange/ Cabonne / Blayney.
THIS IS PAGE NO 4 OF THE GENERAL MANAGER’S REPORT ON MATTERS FOR DETERMINATION TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING OF CABONNE COUNCIL TO BE HELD ON 11 JUNE, 2013 GENERAL MANAGER’S REPORT ON MATTERS FOR DETERMINATION SUBMITTED TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING TO BE HELD ON TUESDAY 11 JUNE, 2013 Page 5 A large number of regional enterprises took part including wineries, chefs, restaurants, accommodation providers, village business owners, travel and transport operators, retailers, golf clubs, education providers and health services.
The wineries on show included Philip Shaw, Ross Hill, Cumulus, Angullong, Patina, Small Acres Cyder, Belgravia, Brangayne, Printhie, Gordon Hills, Borrodell on the Mount, Twisted River, De Salis, Faisan and Highland Heritage.
Their wines were matched with food prepared by local producers including Mandagery Creek Venison, Racine Bread, Paling Yards Oil, Trunkey Creek Pork, Waru Organics, Gaskill Greens, Orange Apples, Jannei Goat Dairy and Hillside Orchard.
The event saw the development and release of a Bonus Card and development of tour packages to visit Orange.
Cabonne Council combined resources with Blayney Council and business owners from Millthorpe and Carcoar to promote the attributes and advantages of the region’s villages. The “Villages” product was one of many stands arranged to support the generous wine and food offering. Over 250 flyers were distributed, introducing our villages to potential visitors. A copy of the flyer will be available to the Committee.
Project budget was $120,000 with $50,000 coming from local government, $10,000 from industry and $60,000 from Destination NSW.
Media generated included production of tourism video, media clippings, media releases, newsletters, website, facebook page, twitter page, printed artwork, event program, radio and You Tube.
Taste Orange website recorded a total of 19,977 unique visits to the website. This consists of 3467 visits in July (launch), 6448 in August, 4290 in September and 5772 in October.
Wine Week 2012 which was the first seasonal event to follow on from Taste Orange @ Sydney saw an increase of 5% visitation from Sydney residents. These results were collected and collated at Wine Week 2012.
No package bookings were received and the engagement of a wholesaler to develop this concept further is required.
Visitation to the Orange Visitor Centre for September 2012 was 6608 (an increase of 3042 when compared to September 2011) and
THIS IS PAGE NO 5 OF THE GENERAL MANAGER’S REPORT ON MATTERS FOR DETERMINATION TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING OF CABONNE COUNCIL TO BE HELD ON 11 JUNE, 2013 GENERAL MANAGER’S REPORT ON MATTERS FOR DETERMINATION SUBMITTED TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING TO BE HELD ON TUESDAY 11 JUNE, 2013 Page 6 October 2012 recorded 7746 (an increase of 1646 when compared to October 2011).
Social media results found Facebook friends increased by 23% from July to October 2012. Twitter followers increased 9.6% for the same period.
The Taste Orange consumer database increased by 1228 people.
A summary of the event by photographs is illustrated below:
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ITEM 5 - BUSINESS PAPER ITEMS FOR NOTING
REPORT IN BRIEF
Reason For Report Provides an opportunity for Councillors to call items for noting for discussion and recommends remainder to be noted. Policy Implications Nil Budget Implications Nil IPR Linkage 4.5.1.f - Code of Meeting Practice adopted and implemented. Annexures Nil File Number \OFFICIAL RECORDS LIBRARY\GOVERNANCE\COUNCIL MEETINGS\PROCEDURES - 457095
RECOMMENDATION
THAT:
1. Councillors call any items they wish to further consider. 2. The balance of the items be noted.
GENERAL MANAGER'S REPORT
In the second part of the Committee Business Paper are items included for the Committee’s information.
In accordance with Council’s format for it Business Paper, Councillors wishing to discuss any item are requested to call that item.
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ITEM 1 ECONOMIC DEVELOPMENT ACTIVITIES REPORT ...... 1 ITEM 2 PROMOTION AND TOURISM ACTIVITIES REPORT ...... 5 ITEM 3 MEDIA RELEASES ...... 12 ITEM 4 MEDIA ACTIVITIES REPORT ...... 13
ANNEXURE ITEMS
ANNEXURE 2.1 WHAT'S ON - JUNE 2013 ...... 15
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ITEM 1 - ECONOMIC DEVELOPMENT ACTIVITIES REPORT
REPORT IN BRIEF
Reason For Report Updating Councillors on economic development activities being undertaken by Council's Economic Development and Tourism Team. Policy Implications Nil Budget Implications Nil IPR Linkage 2.1: A strong and vibrant local business sector and 2.4: Jobs for Cabonne people in Cabonne. Annexures Nil File Number \OFFICIAL RECORDS LIBRARY\ECONOMIC DEVELOPMENT\REPORTING - 471905
ECONOMIC DEVELOPMENT MANAGER'S REPORT
Small Towns Development Group EDS Objective 9.5
The next Small Towns Development Group meeting will be held on 11 June. In the meantime, ED staff are working on preparing draft community tourism information to be attached to the numerous community information noticeboards now located across the Shire. These information boards will be Attached to noticeboards located in Cumnock, Yeoval, Eugowra, Cargo and Cudal.
UTS Student Placement Program EDS Objective 9.5
Cabonne Council has secured three students to undertake the 2013 UTS Student Placement Program.
They continue to work on their project with information relevant to the project provided by ED staff when required.
GrantBlast EDS Objectives 9.3 & 9.4
The three-month edition (May/June/July) of GrantBlast was distributed in early May. Both the previous edition and the current edition can be accessed directly from Council’s website. The next edition (July/August/September) will be out in early July.
THIS IS PAGE NO 1 OF THE GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING OF CABONNE COUNCIL HELD ON 11 JUNE, 2013 GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION SUBMITTED TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING TO BE HELD ON TUESDAY 11 JUNE, 2013 Page 2
Grant Submissions EDS Objectives 9.3 & 9.4
The CBDO has assisted the Manildra Showground Trust and the Baldry Hall Committee complete and submit applications under the Crown Lands Public Reserves Management Fund. The Manildra Showground Trust have applied for approximately $145,000 to construct a new RV Amenities Block. The Baldry Hall Committee have applied for approximately $26,000 to also renovate and improve the existing amenities block.
The CBDO assisted the Cumnock Pre-School Committee to submit an application for funding under the Foundation for Regional and Rural Renewal’s Small Grants for Small Communities program. They have applied for approximately $4,000 for a new disabled access ramp.
Other funding opportunities in progress are:
The Manager of AOFM, EDM and CBDO has submitted the Regional Development Australia Fund Round 3 full application. The application requested $500,000.00 to construct a purpose built and well equipped exhibition/education and workshop/casting facility in the grounds of the AOFM. This application is pending.
The Cumnock Showground group have submitted an application under the 2013 Community Building Partnerships Program. The project is to gain funding to replace the toilet block facilities at the showground. Grant funding amount requested is $110,000. This application was submitted in November 2012 and is still pending.
The Cumnock Golf Club Volunteers have submitted an application under the Participation and Facility Program through Sport and Recreation. They have applied for funding of approximately $20,000 for a new tractor to help maintain the course. This application was submitted in February 2013 and is still pending.
Community Group Development EDS Objective 9.4
Council has administered the following enquires and/or met with: a. Canowindra Challenge Inc – 2013 event evaluation to commence.
THIS IS PAGE NO 2 OF THE GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING OF CABONNE COUNCIL HELD ON 11 JUNE, 2013 GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION SUBMITTED TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING TO BE HELD ON TUESDAY 11 JUNE, 2013 Page 3 b. Cumnock Pre-School Committee – provided grant information and assistance. c. Age of Fishes Museum – ongoing support. d. Cumnock Golf Club Volunteers– provided grant information and assistance. e. Cudal A & P Society– assistance with funding f. Cargo Progress Association – provided grant information and assisted with enquiries. g. Manildra Showground Group – assistance with a grant application, RV Friendly Status application and dump point subsidy information. h. Cumnock Progress Association – provided grant information and assistance i. Cumnock Showground Committee – provided grant information and assistance j. Molong Show Society – provided grant information and assistance k. Baldry Hall Committee – assisted with grant application l. Eugowra Mural’s Weekend Sub Committee - assistance with the 2013 event. m. Little River Landcare Group – Getting Through the Dry workshop promotion.
Business Enquiries & Development EDS Strategy 10.7, 9.2
Council has administered the following enquires:
a. A copy of Council’s Business Development Assistance Program has been provided to an existing business in Cudal.
b. Council Engineering staff are preparing to lodge for a subdivision certificate for the Manildra Residential Estate and carry out the sewer head works required.
2013 Cabonne Daroo Business Awards EDS Objective 11.2
The Daroo Business Awards Committee met on 14 May 2013.
THIS IS PAGE NO 3 OF THE GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING OF CABONNE COUNCIL HELD ON 11 JUNE, 2013 GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION SUBMITTED TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING TO BE HELD ON TUESDAY 11 JUNE, 2013 Page 4 The following organisations have confirmed their sponsorship of the 2013 event: - Cabonne Council - BEC - VERTO - Cadia - WIN (as the major media sponsor) - AusIndustry - First Choice Credit Union - Adloyalty - MSM Milling
The Committee have come to the decision to use a Guest Speaker from the WorkCover Paralympian Sponsorship Program for the Gala Event. This program provides a trained speaker at no to minimal cost to the Committee.
The Launch of the 2013 event was held on Monday 10 May 2013 at the Age of Fishes Museum, 10.30am. A crowd of around 20 people attended the Launch to help celebrate the beginning of the Daroo Awards season, including Councillors, Council staff, sponsors, media and community representatives.
Canowindra Challenge Committee EDS Strategy 9.4, 9.5 & 10.2
The Canowindra Challenge Committee held its first evaluation meeting for the 2013 event on Thursday 16 May. No ED staff attended this initial meeting. It is planned to meet with the Committee when they have completed their findings and a full report will be given to Council.
Cabonne Country Business Website EDS Objectives 10.2, 10.3 & 10.5
The EDM and CBDO have been working to develop the business development information side of the Cabonne Country Website.
The website is now live and includes information about Council’s Business Development Assistance Program, the New Residents Welcome Pack, Cabonne Community & Business Directory, information about living and investing in Cabonne and the Daroo Awards.
THIS IS PAGE NO 4 OF THE GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING OF CABONNE COUNCIL HELD ON 11 JUNE, 2013 GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION SUBMITTED TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING TO BE HELD ON TUESDAY 11 JUNE, 2013 Page 5 The Cabonne Daroo Business Awards section of the website currently allows the public to nominate and vote online for the 2013 Awards, This electronic nomination and voting system is being adopted , for the first time in the history of the Awards.
Central West Economic Development Forum EDS Objectives 9.5
The next Central West Economic Development Forum will be held on Wednesday 26 June at Cowra. Council’s EDM is the Chairperson of this Committee. The Committee meets 4 times annually.
Councils that attend this forum are Lithgow, Bathurst, Orange, Blayney, Cabonne, Wellington, Forbes, Parkes, Lachlan (Condobolin), Bland (West Wyalong), Cowra, Young, Harden, Boorowa, Oberon and Weddin (Grenfell). In addition representative from Regional Development Australia, CENTROC, NSW Department of Trade and Investment, Foundation for Regional Development, Enterprise Connect and the Business Enterprise Centre also attend.
2013 Country and Regional Living Expo
EDS Strategy 10.2 & 10.3
Preparation for the 2013 Country & Regional Living Expo has commenced. The expo will be held in Sydney on 2, 3 & 4 August.
Meetings are planned to be held in June with Orange City Council, Taste Orange and the Orange & District Farmers Market Co-ordinator.
National Broadband Network Fixed Wireless Workshop EDS Strategy 9.1
Regional Development Australia Central West will be holding an information workshop on National Broadband Network Fixed Wireless for residents of Cabonne LGA. The workshop will take place on Thursday 20 June from 11.30am to 5.30pm at the Mitchell Room, Bank Street, Molong. Further information can be sourced from the website www.rdacentralwest.org.au
ITEM 2 - PROMOTION AND TOURISM ACTIVITIES REPORT
REPORT IN BRIEF
THIS IS PAGE NO 5 OF THE GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING OF CABONNE COUNCIL HELD ON 11 JUNE, 2013 GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION SUBMITTED TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING TO BE HELD ON TUESDAY 11 JUNE, 2013 Page 6 Reason For Report Updating Councillors on tourism activities being undertaken by Council's Economic Development and Tourism Team. Policy Implications Nil Budget Implications Nil IPR Linkage 2.2: Coordinated tourism product and a thriving visitor industry in Cabonne. Annexures 1. What's On - June 2013 File Number \OFFICIAL RECORDS LIBRARY\ECONOMIC DEVELOPMENT\REPORTING - 472232
ECONOMIC DEVELOPMENT MANAGER'S REPORT
Wine of the Month
TP Action: 3.1.2 Cabonne Country Wine of the Month for June will be a 2012 Pinot Gris provided by Antonio’s, in Canowindra. This is a new NSW label. Antonio’s Pinot Gris is a wonderful example of the variety – crisp and dry. It is generous in nature and well balanced. Antonio’s Wines are offering an online special for June; 15% off for anyone who uses the code word ‘CABONNE’.
What’s On in Cabonne
TP Action: 2.1.1, 3.1.2 ‘What’s On’ is sent to tourism operators and village information centres throughout Cabonne, Visitor Information Centres in Forbes, Parkes, Cowra, Wellington, Orange and Bathurst and other outlets throughout the region. ‘What’s On’ is also emailed to regional media outlets and over 400 subscribers on the Cabonne Country mailing list. Events are also listed on the Cabonne Country website.
The June edition of “What’s on in Cabonne” will be presented to the ED & T Committee at the meeting.
Cabonne Country Website
TP Action: 3.1.2, 3.4.2, 3.5.2
Statistics collected from the Cabonne Country website for 2013 indicate the following: Month Visits Hits January 5495 57360
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Cabonne Country Tourism Advisory Committee
TP Action: 1.1.1, 1.2.1 The next Cabonne Country Tourism Advisory Committee (CCTAC) meeting will be held on Tuesday 28 May. The Committee will be continuing with working on delivering the Top 5 priorities as identified by the Committee from the Cabonne Tourism Plan.
Cabonne Events
TP Action: 1.4.2, 1.4.3 and 3.6.3.
A number of successful major events have been held throughout Cabonne during May, these including Over The Fence Film Festival in Manildra (4 May), Apple Festival (10 – 12 May), Eugowra Murals Weekend (11 – 12 May) and Molong Museum Open Day (26 May) featuring the new “Fairbridge” room.
The visitor results from the recently held FOOD Week (April 12 – 21) and Canowindra Challenge - National Balloon Championships (April 20 – 27) are being collated and will be made available to the ED & T Committee shortly. In the meantime some results for the 2013 FOOD Week program are: Considered to be Orange/ Cabonne/ Blayney best ever FOOD Week. 10 day event. Held in its 22nd year, making it one of the longest regional food festivals in Australia. Comprised of over 100 separate dinners, tastings, talks, tours and lunches. FORAGE sold out with 750 people attending. The Night Markets attracted around 5,000 people. The new event Producers Market at Cook Park saw 2,000 attendees.
THIS IS PAGE NO 7 OF THE GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING OF CABONNE COUNCIL HELD ON 11 JUNE, 2013 GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION SUBMITTED TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING TO BE HELD ON TUESDAY 11 JUNE, 2013 Page 8 Other regional events included the 100 Mile Dinner at Molong, Orange Regional Farmers Market, Canowindra Balloon Festival and FOOD Central. These events combined had 111,000 attendees. The continuing attraction to FOOD Week is the ability for attendees to mingle with our producers, growers and winemakers. 2014 FOOD Week dates are 4 – 13 April.
Regional Marketing Activity
TP Action: 1.1.3, 5.2.1, 5.2.4 and 5.3.2 Wellington Visitor Information Centre and Cabonne Council are working together to jointly promote the region through Caravanning Australia magazine.
Cabonne Council will also be attending the Home, Leisure, Caravan, 4WD and camping Show in Canberra on 25 – 27 October 2013. This is a joint partnership with Cowra Tourism and the Age of Fishes Museum.
National Media in Cabonne
TP Action: 1.1.3, 5.2.1, 5.2.4 and 5.3.2
The TODAY Weekend Show Weather Segment production team provided 6 live crosses from within and around the Age of Fishes Museum on Sunday 21 April.
Viewers of the TODAY Weekend Show where directed to the Cabonne Country website for more information. Results from the Cabonne Country website indicate the following:
Date Summary / Findings Sunday 21 April 352 distinct visits to the Cabonne Country website
6,954 hits to the Cabonne Country website
Access to the website was increased by 49.37% from 9am to 12pm. The TODAY Weekend Show finished its screening at 9.30am. This shows viewers of the show visited the Cabonne Country website mostly after the TV show had completed.
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2826 hits to the Cabonne Country website
Access to the website increased by 15.92% from 9am to 7pm.
Central NSW Tourism Update
TP Action: 5.2.2 Central NSW Tourism will be meeting with its members on 29 May in Orange. Items on the meeting agenda are Destination Management Plans, Trails Guides, Demand Funding Joint Projects, Evaluation of the Sydney Caravan and Camping Supershow 2013.
Local councils in the Central NSW Tourism area have been asked to provide detailed information on tourism and economic development in their Shire to assist with developing a regional Destination Management Plan. Orange City Council’s Tourism Manager, Glenn Mickle has been working with Council’s EDM to provide current information for Orange, Cabonne and Blayney. Tourism Operators have also been asked to complete an online survey.
In addition to this information, member Councils of Central NSW Tourism will be asked to contribute financially in order to complete this task of developing a Destination Management Plan. Cabonne Council have been asked to contribute $2000.
A Central NSW Tourism Destination Management Plan will provide support for any future Cabonne Country tourism initiatives and assist in gaining access to DNSW funding. Future proposals with no connection to DMP will not gain funding from DNSW.
Work continues on the production of a full suite (six) of Trail Guides incorporating the best of Central NSW Tourism products and services. The first completed guides covered Food and Wine Tours, Country Folk and Arts. The next guides being developed are Nature Tours, Technology Tours and Gold Tours. Once completed all guides will be distributed throughout the Visitor Information Centres and Central NSW Tourism website.
Gold Trails
TP Action: 5.2.2
THIS IS PAGE NO 9 OF THE GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING OF CABONNE COUNCIL HELD ON 11 JUNE, 2013 GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION SUBMITTED TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING TO BE HELD ON TUESDAY 11 JUNE, 2013 Page 10 The new website for the Gold Trails is now fully operational. The website is www.goldtrails.com.au
Escort Rock Eugowra and Ophir are the two sites linked to Cabonne. A web- supporting promotional brochure has been developed and copies will be made available to the Committee at the June meeting.
Interpretive site signs are being installed at identified sites across the Central West. Billboard road signs are also being updated.
Twenty VIC kiosks are being rolled out. They include an ipad and promotional stand. Staff at these Visitor Information Centres are being trained on how to access information. The free Kiosk for Cabonne LGA will be installed at the Age of Fishes Museum / Canowindra Visitor Information Centre.
The next Gold Trails Committee meeting will be held on Thursday 6 June with location to be confirmed.
Community Assistance
TP Action: 1.1.3, 5.2.5 Council’s EDM and CBDO have provided tourism and promotion advice and/or assistance to the following organisations, operators and event co- ordinators throughout May:
Taste Orange – Frost Fest Amusu Theatre and Manildra Film Festival – Over The Fence Film Festival Eugowra Murals Committee – 2013 Murals Weekend event Age of Fishes Museum – Gold Trails Manildra Showground Committee – RV Friendly Town and Motorhome Sewer Dump Point FM88 Visitor Radio – information updated
RV Friendly Town and Motorhome Dump Point Unit– Manildra
TP Action: 4.6.1, 4.6.2 Council’s former PTO was working with the Manildra Showground Committee to secure a “Dump Ezy” Dump Point Unit and associated signage to be installed at the Manildra Showground.
An agreement with the Campervan & Motorhome Club of Australia Ltd has been signed. Council staffs within the Department of Engineering and Technical Services are aware of the project. They will complete necessary roadworks and installation.
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In addition to the installation of the dump point, Council ED staff are working with the Manildra Showground Committee to apply for RV Friendly Town status. A draft application is being compiled.
PTO Position Implements the actions of the Tourism Plan
The PTO position is currently vacant. The position was advertised and interviews will be held shortly. In the meantime, the EDM, CBDO and AOFM are sharing aspects of the role.
National Public Toilet Map
TP Action: 4.6.1, 4.6.2
The Australian Federal Government have an initiative called the National Public Toilet Map. By visiting the website www.toiletmap.gov.au, viewers can source information on location, opening hours and accessibility for over 14,000 public toilets nationally. The EDM has updated all Cabonne Council listing and included new listings.
Legislative Council Inquiry into Tourism TP Action: 5.5.1
The Legislative Council of the NSW Parliament has announced they will be holding an inquiry to review the value and impacts of tourism in local communities across NSW.
The Legislative Council will consider the value of tourism across the State and its return on government investment. They will also examine the value to regional, rural and coastal communities, and the impacts of tourism on local government areas in relation to infrastructure services provision and asset management, social impacts, unregulated tourism and employment opportunities.
The inquiry will be chaired by the Hon Natasha Maclaren-Jones MLC.
Submissions are being called for and close Friday 28 June 2013. Further information about the inquiry can be sourced from the website www.parliament.nsw.gov.au/gpsc3 or by calling the Committee Secretariat on 9230 2898.
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REPORT IN BRIEF
Reason For Report To inform Council of media releases issued since the last report Policy Implications Nil Budget Implications Nil IPR Linkage 4.5.2.f - Provide effective communications and information systems for residents. Annexures Nil File Number \OFFICIAL RECORDS LIBRARY\COMMUNITY RELATIONS\MEDIA LIASON\MEDIA RELEASES - 2013 - 469687
COMMUNICATIONS AND MEDIA OFFICER'S REPORT
DATE MEDIA RELEASE MEDIA/PUBLICATIONS
29 April 2013 Canowindra pool construction ABC Radio, 2EL, Radio to start next Wednesday 1089, 2PK, Central Western Daily, Canowindra News 2 May 2013 Local Government Review Prime TV Panel recommendations may be penalising some financially sound councils 7 May 2013 Swimming pools must be 2EL, Radio 1089, Radio registered by October 105.1, 2PK, Central Western Daily, Molong Express, Cumnock Progress Review 7 May 2013 Canowindra swimming pool Prime TV, ABC Radio, contractors on site 2EL, Radio 1089, 2PK, Central Western Daily, Molong Express 13 May 2013 $3000 TV advertising prize WIN TV, 2EL, Radio awaits Cabonne Daroo 1089, Radio 105.1, 2PK, Business Awards winner Central Western Daily, Canowindra Phoenix, Cumnock Progress Review, Yeoval Satellite Weekly, Molong Express 15 May 2013 Cabonne Mayor urges Yes 2EL, Radio 1089, 2PK, vote in Local Government referendum
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ITEM 4 - MEDIA ACTIVITIES REPORT
REPORT IN BRIEF
Reason For Report To inform Council of other media activities since the last report. Policy Implications Nil Budget Implications Nil IPR Linkage 4.5.2.f - Provide effective communications and information systems for residents. Annexures Nil File Number \OFFICIAL RECORDS LIBRARY\COMMUNITY RELATIONS\MEDIA LIASON\MEDIA RELEASES - 2013 - 469690
COMMUNICATIONS AND MEDIA OFFICER'S REPORT
SUBJECT MEDIA OUTLET
Today to promote Cabonne Central Western Daily Spectacular entertainment at Manildra skatepark Central Western Daily Canowindra balloon glow rises to the occasion Central Western Daily Crackin’ weather ahead for balloon championships Canowindra News Report floats amalgamation Central Western Daily Swallowed whole – amalgamation means death of Central Western Daily communities: Cabonne Mayor Amalgamation fears for Blayney Mayor Central Western Daily The great debate – should Cabonne amalgamate Molong Express with Orange? HUB update Molong Express Cabonne groups at odds over boundary changes Central Western Daily Council jobs safe: Styles Central Western Daily Incentives vital for council mergers Central Western Daily HUB – where Orange’s waste will go for the next Central Western Daily 40 years
THIS IS PAGE NO 13 OF THE GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING OF CABONNE COUNCIL HELD ON 11 JUNE, 2013 GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION SUBMITTED TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING TO BE HELD ON TUESDAY 11 JUNE, 2013 Page 14 Glenn Mickle heads to Orange Molong Express Manildra moving ahead without amalgamation Molong Express, Central Western Daily Lewis Ponds residents left eating dust Central Western Daily Amalgamations not the answer to Local Prime TV Government reform: Cabonne Mayor NBN coming to Canowindra Prime TV, ABC Radio, Radio 2EL, Radio 1089, 2GZ, Radio 105.1, 2PK, Central Western Daily, Canowindra News Canowindra fossil find of century – but not much Prime TV has happened since
Mural magic at Eugowra Forbes Advocate MSM Milling welcomes Chinese delegation Prime TV, WIN TV, Central Western Daily, Molong Express Eugowra murals add colour and history Forbes Advocate Daroos let local small businesses down Molong Express CMO’s regular weekly radio updates 2EL, Radio 1089, 2GZ, 2PK
THIS IS PAGE NO 14 OF THE GENERAL MANAGER’S REPORT ON MATTERS FOR NOTATION TO THE ECONOMIC DEVELOPMENT AND TOURISM COMMITTEE MEETING OF CABONNE COUNCIL HELD ON 11 JUNE, 2013 Item 2 Economic Development and Tourism Committee Meeting 11 June Item 2 - Annexure 1 2013
Item 2 - Annexure 1 Page 15
Item 2 Economic Development and Tourism Committee Meeting 11 June Item 2 - Annexure 1 2013
Item 2 - Annexure 1 Page 16