Award Winning User Experience and Interaction Consultant for Convergent Internet Solutions

CV Brigitte Kaltenbacher - PhD - London W2 – [email protected] – (last update 2010)

Profile:  Award winning user experience and interaction consultant for convergent internet solutions  Functional /conceptual creative with a background in information design (cognition & perception)  User Centred Design (UCD) research approach combined with a keen interest in ongoing evolving social- and techno-culture developments (PhD subject) Keywords: Conceptual - analytical approach, market awareness, enthusiastic, creative, in-depth production knowledge, hands-on and up-to-date computer expertise, very good communication skills. Skills: Digital consulting & strategy development; user experience (UX) research, evaluations and design; information architecture, functional requirement collection; project management, QA. Experience: 15 years professional work in the areas of digital interaction, i.e. E-Commerce, D-TV & mobile internet solutions (10 yrs+); Multimedia (5 yrs) & TV production (1 yr), Print & advertising (4 yrs). Focus: Telco market; transactional & large scale informational websites, convergent internet solutions. Countries: UK, London; Finland, Helsinki; Australia, Melbourne; Austria, Salzburg; Germany (various). Professional memberships: ACM interaction (online), IEEE, IA, London usability group (online). Highlights:

Extensive blue chip experience (e.g. BBC, Orange, Nokia, RBS, O2, BT, T-mobile, Opodo, Shell finance) Capacity to combine a high level strategic, digital UX vision with attention to detail in execution PhD submission (2oo8) “Intuitive Interaction – steps towards an integral user experience”. My PhD was the first practice-based thesis accepted by Goldsmiths (UOL), Department CCS (Critical software studies). CIB award 2oo7 for intranet navigation/usability (Communicators in Business) (class winner). Awards are usually team efforts these days; so I am quite proud that this award is largely based on my work.

Software skills: Documentation: Visio, MS Office (Word, Exel, Powerpoint), MS project. UX Research: BB flash back, Morae, Nvivo, various online tools (e.g. card sorting & stats gizmo). Design / prototyping: Photoshop, Illustrator, PowerPoint, Flash, etc; Basic HTML/XML/CSS coding.

Professional Experience:

05.10 – now BBC, Broadband interactive TV platform development in agile environment (still under NDA) 2009 - 03.10 Practical Law Company, online publishing & software development firm. Role: Senior UXA; Tasks: UX planning, UX research & evaluations; faceted search development, IA & UI design. Research: Card sorting, stats mining, qualitative & quantitative (surveys & interviews)

Commercial Freelance projects: (Contract and freelance work to support myself and stay in touch with the latest market development while completing my part-time PhD, submitted 2008.)

2007 > Large Design, IA to support the redesign of the website ‘teamstudio.com’ Client consulting, High-level IA and Wireframes, Graphic brief. > Orange UK, community integration in portal channel ‘film’ (web 2.0), convergent solution. Internal consulting: community channel, portal, UX & 3rd party Web 2.0 provider; taxonomy & IA design, IA and principles documentation to complement print media brand style guide for digital interaction.

2006 > Orange UK, CMS integration Wannado and Orange Mobile on orange .co.uk CMS audits, gap analysis, collect stakeholder & user requirements, consulting, workshops, IA redesign. > Proximity London, UX lead; UX strategy support, pitch work, expert evaluations & IA Integrate UX team internally incl. convergent UX competence, expert evaluations, IA documentation.

Brigitte Kaltenbacher – Digital UX Consultant – PhD - http://beekayintro.blogspot.com - [email protected] 2

> Red House Lane, Nokia, intranet portal; re-design for user-contributed content (CIB award ‘07) Consulting, leading client workshop In Finland on behalf of agency, stake holder and user needs analysis, integration of social media and UGC customizable interface elements, IA design and documentation > CAD interactive, conceptual UI & IA design for http://www.thesportsman.co.uk/ 2005 > Agency: RufusLeonard, Clients: FCO (consulting, CRM taxonomy & layout redesign), O2 (convergent prototype I-mode, NEC 343I); RBS insurance (transactional project, IA) > Agency: DNA, Client: O2, online shop, UX, UI and usability > Agency: DNA, Client: C&G / Lloyds TSB, online mortgage application, UX, UI and usability > Agency Draft; Telewest, usability strategy support; Twinings, expert evaluation 2004 > EM; YAK, Internet Voice /IP call centre solution, expert evaluation and redesign proposal > Oyster partners, BT MBU Siebel integration, IA, UI and documentation

2003 > BT Studio, consulting, UX & usability design, BT online upgrade for BB access products > BT Studio, IA & usability design; BT Broadband portal, 3rd party application integration > BT Studio; IA & usability design for e-shop mobile home plan, Siebel integration

2002 > Agency.com; Experience architect (EA); BT Pitch, functional presentation for network solutions > Agency.com; (EA); T-mobile online shop, Check-out improvement and backend integration > Oyster Partners; Experience architect; Orange team/FT, mobile IM solution (WAP channel) > Oyster Partners; Experience architect; Orange team/FT, CRM solution

2001 > Sapient; Opodo; usability / UAT testing, expert testing > Hyperlink; Usability evaluation on the B&Q website > Quidnunc, Workshop on multiple channel integration (desktop PC, DTV, PDA)

Permanent employment 10.00 – 03.01 Rubus LTD, made redundant after 6 months as company was downsized by 50%. Role: Functional design consultant  Business / functional requirements analysis & information architecture (IA)  Use Case analysis, IA & UI design, UX evaluations, prototyping (HiFi / LowFi)  Wire frames, Sitemaps, Interaction diagrams and flowcharts Clients:  Nomura, Japanese investment bank, Usability evaluation on existing prototype  QVC, interactive TV, Phase 1: port service to D-TV, phase 2: enhanced TV solution  Orange, B2B admin / extranet application Internal innovation work - mobile:  Business models for cell broad casting,  M-asp development: shopping agent

11.99 - 09.2000 Satama London, UK/Finland/Dallas Role: Senior Interaction designer / Conceptual designer  Work along side expert consultants with clients to develop e-strategies  Translating business plans in convergent internet projects  Participating / facilitating work shops as expert/consultant on e-commerce  Develop concepts & documentation i.e. blueprints / wireframes, sitemaps, etc  Supervising / managing front end production processes and teams Clients: Zed, Sonera’s global mobile portal  Re-branding & brand execution of Zed, a global portal in cooperation with Leo Burnett  Developing an extranet for Zed and their partner / clients with London partners.

On-site work Helsinki (7 months)

Client: Nokia, Business division NOLS: (Nokia Online Services) Development of e-commerce pilot, b-to-b, offering online ordering to Nokia partners, digitally configured support agreements, software downloads.

Challenge: Design Nokia Networks first Extranet E-commerce experience. Phase II: Addition of email notification for partners, communication platform for partners (i.e. IBM) internal approval process, order tracking, extended product catalogue, design templates for WAP access.

Client: NOLS WAP service: Follow up project: User group and Usability study to analyze suitability of existing NOLS services for Wap access. Wap service add on development. Challenge: Establish usability study as part of the process, develop meaningful service from existing Nols (Nokia Online Service) site. On-site work Helsinki - Nokia (cont.) Client: Business division NMP: (Nokia Mobile Phones), awarded best ‘Cebit technology site’ Promotional site for Cebit 2000 3G world, long-term campaign site about 3rd Generation solutions and visions. Challenge: Build up a vision without creating realistic expectations Client: Nokia.com, X-press-on covers; Short-term promotional site, idea: vote for the best Xpress-on cover, runs parallel with retailers campaign. Challenge: establish a very playful approach within a big corporate with strict guidelines. Client: Business division NWSS: (Nokia Wireless services) Finland / Dallas E-commerce application for global software distribution Challenges: multiple channel integration, call center integration, multiple division cooperation between Nokia’s business divisions, joint development Satama Finland & US. Client: Sonera Zed (Finish Telco): Extranet development: Benchmarking amongst current Wap portals and Wap ISP's, developing added value services for partners and content providers. Challenge: taking a very advanced Scandinavian service to a global level. Client: IAA: Wap based event service for the “International Advertising” congress in London, commissioned by Nokia (http://www.iaalondon2000.co.uk/)

Project management: 4/99-10/99: BamberForsyth, London CD-R's: Diageo, branding video; Global Information Exchange, BT CD-r production Internet: Fortnum & Masons e-commerce site, Gatwick Express, BF Website & Intranet. 4/97 - 10/97 Poppe Tyson Interactive, London CD-R's: BBJ, into tomorrow (in cooperation with Tomato); Elisabeth Arden (Kiosk) Internet Clients: Teachers Training Agency, Indonesia Today, COI -National Blood, IRFB.

Multimedia / CD - R projects (1995 –1998)

Skills: Interaction & screen design, development & production of image editing/optimization, pre-and post production, video digitizing & editing, sound editing, information architecture, Lingo programming. Agencies (Clients) from A-Z Arawak (Microsoft product pages, web) | Design Bridge (Nestle, info kiosk) | First Information Group (Flagtwower Interactive Documentary CD-Rs: My Generation, Great Generals, Race for Space) | Fox Presentations (Ciba Geigy, CD-R / kiosk ‘This is Ciba’) | Holmes & Marchant (Phuse website) | Hoskins Associates (Shell Finance; kiosk) | Multijac (Ford Focus. Launch CD-R) | On Tap (Systema, CD-R: ‘Pips in Tunnel Land’ (Emma Fiction award) & sequel ‘Pips in Book land; Swarovski, kiosk; German Natural Gas| SEL Presentations (Ericsson, CD-R/Kiosk B-2-B Event) |Seven interactive (Mitsubishi Millennium project CD-R) Before 1995 ULI Entertainment LTD Creative Presentations (Melbourne, Australia); integrated new Media agency; BR (Bavarian Radio & TV, Public TV Channel) (Munich), digital TV graphics & effects production, Avid editing Corps Business, London; GGK, Salzburg; Germany: various: Advertising and print media design. Education 2oo8 PhD submission “Intuitive Interaction – steps towards an integral user experience”. 1998 MA Image & Communication, Goldsmiths College; (Degree project: interactive 3D installation)

1993 Dipl. Des (FH); completed 5 yr degree course in Communication & Information design, FH Augsburg, University of Applied Sciences, Germany. (Interdisciplinary design course teaching theoretical, functional and conceptual design approaches as well as hands-on design techniques.) Other activities and interests:  Continued academic research, journal publications and conference presentations; (e.g http://beekayintro.blogspot.com, click tag: publications)  Teaching MA’s & BA’s in HCI / IA & interactive Media (Goldsmiths, LCC)  Digital photography & gadgets, reading, travel, cooking.

Brigitte Kaltenbacher – Digital UX Consultant – PhD - http://beekayintro.blogspot.com - [email protected]