City of Benicia Parks and Community Services Department
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City of Benicia Parks and Community Services Department 250 East L Street Benicia, CA 94510 Phone (707) 746-4283 Fax (707) 747-8118
Activity Guide Advertisement
Dear Business Owner,
Have the potential to highlight your business and reach every family in Benicia up to three times each year. The City of Benicia Activity Guide is utilized by thousands of residents of our community as well as non-residents and is a great publication to promote a variety of businesses. Whether you are a new company looking to gain exposure or an established business interested in reaching a broader customer base, consider the benefits of affordable ad rates through the City of Benicia Parks and Community Services Department.
As an advertiser your ad will be included in the printing of over 10,000 Activity Guides. These guides are direct mailed to all residents of Benicia and distributed by the library, City Hall departments and the Youth Center. Our Activity Guide is published three times per year and lists all of the classes, special events, day camps, sports leagues and other activities offered through our department.
If you have advertised in previous editions of our Activity Guide, we would like to thank you for your support and encourage your continued involvement in the future. Repeat advertisers have priority for ad space in the upcoming issue. Ad space is limited; all uncommitted space at the time of the deadline will be sold on a first come, first served basis.
To reserve advertising space, please complete the Advertising Agreement/ Space Reservation form and return it to the City of Benicia Parks and Community Services Department office by the deadline dates listed below.
Edition Artwork & Mailed to Effective Dates of Activity Payment Due Residents Guide
Spring First week of Last week in January 1 – April 30 October November
Summer First week of Last week in March May 1 - August 30 February
Fall/Winter First week of Last week in July September 1 – December 31 June
June. 2011 Activity Guide Advertising Specifications Rates as of 9.09- Spring 2010 issue Size Per Issue
Full Page $390
½ Page $200
¼ Page $104
1/8 Page $55
Full Color- inside cover: ½ Page $299 & FULL page $598 New - Front or back cover location decided by P.C.S. Staff per issue - Buy 3 savings does NOT apply. - Only two spaces available per issue- first come, first serve basis
Above rates are for camera-ready artwork, payment is due with artwork within given deadlines. Camera-ready means ad is correct size and no additional work is required. To receive the fourth free issue, full advance payment is required for three issues by the due dates specified. The City of Benicia Parks and Community Services Department retains the right to sell ad space based on content and artistic quality. The City of Benicia Parks and Community Services Department retains the right for all ad placements and makes no commitment to the location of said advertisement. Ad preparation services are available at rates listed below.* * A minimum charge will apply for graphic design as follows: $90 full page ~ $60 half page ~ $30 quarter or eighth page
1/8 page (3 ½ ” x 2 ¼ ”) Full page (7 ½” x 10”)
½ page vertical (3 ½ X 10”) ½ page horizontal ¼ page (7 ½” x 4 ½”) (3 ½” x 4 ½ “)
City of Benicia Parks and Community Services Department 250 East L Street Benicia, CA 94510 Phone (707) 746-4283 Fax (707) 747-8118 June. 2011 Seasonal Activity Guide Advertising Agreement & Reservation Form
The undersigned hereby contracts with the City of Benicia Parks and Community Services Department for advertising in the Activity Guide published by the City of Benicia Parks and Community Services Department. The Department of Parks and Community Services agrees to produce, print and distribute a minimum of 10,000 Activity Guides per issue to the residents of the Benicia area. Please keep in mind: The City of Benicia retains the right to sell ad space based on content and artistic quality The City of Benicia retains the right for all ad placements and makes no commitment to the location of said advertisement.
Contact Name______Business Name______
Phone Number______Fax Number ______
E-Mail Address ______
Mailing Address ______Street City Zip
Edition (include year): Spring ______Summer______Fall/Winter______Year(s) Year(s) Year(s) Page Size of Advertisement (please circle):
1/8 ($55) ¼ ($104) ½ ($200) Full ($390) ½ Inside ($299) Full Inside ($598) Color Cover Color Cover Graphic Design Required? Yes No Camera-ready Ad provided? Yes No
Same Ad as previous issue? Yes No Total Cost: ______
By signing, I acknowledge that I have read, understand and will abide by the advertising specifications listed within this packet.
Authorized By______Date______Signature and Title
STAFF USE: Paid by Cash___, Credit Card___, or Check ___ (Ck #______) Staff Initials______
June. 2011