The Tipping Point Notes for INTRODUCTION P. 1-14
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The Tipping Point notes for INTRODUCTION p. 1-14
What’s the BIG IDEA? What are the three characteristics of social epidemics?
Characteristic 1 Evidence & Examples to Clarify this Characteristic
Characteristic 2 Evidence & Examples to Clarify this Characteristic
Characteristic 3 Evidence & Examples to Clarify this Characteristic
Significance Why is this chapter significant? Here is your chance to go beyond a summary of what was said and tell me why it important in your overall understanding.
Inquiry Questions After reading this text, what are some new questions you have about social epidemics? The Tipping Point notes for CHAPTER 1 p. 15 - 29
What’s the BIG IDEA? What are the three rules of social epidemics?
1 Supporting Point Rule 1 Evidence & Examples to Clarify this Characteristic
1 Supporting Point Rule 2 Evidence & Examples to Clarify this Characteristic
1 Supporting Point Rule 3 Evidence & Examples to Clarify this Characteristic
Significance Why is this chapter significant? Here is your chance to go beyond a summary of what was said and tell me why it important in your overall understanding.
Inquiry Questions After reading this text, what are some new questions you have about social epidemics? The Tipping Point notes for Ch2 LAW OF THE FEW p. 30-88
What’s the BIG IDEA?
Supporting Point Evidence & Examples CONNECTORS P. 30-58
Supporting Point Evidence & Examples MAVENS P. 59-69
Supporting Point Evidence & Examples SALESMEN P. 69-88
Significance Why is this chapter significant? Here is your chance to go beyond a summary of what was said and tell me why it important in your overall understanding. The Tipping Point notes for Ch3 The Stickiness Factor p. 89-132
What’s the BIG IDEA? SUMMARIZE when you are done reading. What are the important ideas or concepts associated with a sticky message?
Supporting Example Significance – What is sticky and why is it sticky?
Columbia Record Club account
Supporting Example Significance – What is sticky and why is it sticky?
Fear Experiments Of Howard Levanthal
Supporting Example Significance – What is sticky and why is it sticky?
Sesame Street
Supporting Example Significance – What is sticky and why is it sticky?
Blue’s Clues
What is one thing that you found UNEXPECTED? The Tipping Point notes for Ch4 “The Power of Context (Part One) p. 133-168
What’s the BIG IDEA? SUMMARIZE when you are done reading. What are the important ideas or concepts associated with the power of context?
Supporting Example Significance – What is the context and why in what ways is that context influential?
Bernie Goetz
Supporting Example Significance – What is the context and why in what ways is that context influential?
Crime in NYC & the Broken Windows Theory
Supporting Example Significance – What is the context and why in what ways is that context influential?
FAE
Philip Zimbardo & the Prison experiments
&cheating kids
What is one thing that you found UNEXPECTED? The Tipping Point notes for Ch5 “The Power of Context (Part Two) p. 169-192
What’s the BIG IDEA? SUMMARIZE when you are done reading. What are the important ideas or concepts associated with the power of context?
Supporting Example Significance – What is the context and why in what ways is that context influential?
Rule of 150
Channel capacity
Social channel capacity
Unity & Transactive Memory
What is one thing that you found UNEXPECTED?