SHERRI DARBY 154 Lucerne Drive, DeBary, Florida 32713 Home/Fax: 385-837-3788 Email: [email protected] . Design Work Portfolio: http://sherridarby.info

PROFESSIONAL PROFILE An innovative, creative and energetic design manager with strong customer relations skills, problem solving abilities and dedication to superior performance.

SKILL SUMMARY Software: Windows Operating Systems XP Professional, Home, and 7 Professional and Home, VirtualBox, Microsoft Office products including Publisher, Word, Access, Excel, Adobe products including Photoshop, Illustrator, In-Design, FrontPage; Dreamweaver, HTML5, PHP, SQL, CSS, SEO software such as Google Analytics and WordTrack, Infopath Designer 2010, Wordpress, Flash, Producer Studio, CorelDraw, and Amara Photo Animation.

EMPLOYMENT

6/4/12-Current Gallagher Promotional Products, FL Marketing Specialist

 Redesign contact management website written using CSS, HTML, and ASP.  Design email marketing blasts.  Create SEO plan to improve organic results in Search Engines.  Design and edit company Facebook page.  Provide graphic design assistance to Creative Department as needed.  Propose/recommend marketing strategies to President.

10/1/11-6/4/12 Lakewood Retirement Center, Daytona, FL Communications Director

 Set-up all PCs on the network.  Design and develop all marketing and promotional materials for company using Adobe In-Design, Illustrator, and Photoshop.  Design and maintain company website using Dreamweaver.  Design editable forms for New Resident Packages using Infopath Designer 2010.  Speak at network events, hospitals and elderly communities regarding our facility.

6/4/07-7/18/11 Crane Institute of America, Inc., Sanford, FL Graphic Designer

 Formulated SEO plan for using best keyword phrases in online marketing media.  Review, make recommendations, and purchase all company computers.  Install software on individual computers or schedule with outside IT vendors.  Trained Instructors on software to download presentation files, optimize computer performance, and access their emails using Outlook Web Access.  Troubleshoot problems and speak with students who had problems re-certifying with Test.com.  Formulate basic layout design or presentation approach and specify material details, such as style and size of type, photographs, and graphics using Adobe In-Design, Illustrator, Photoshop, and Microsoft PowerPoint.  Review and approve art materials, copy materials, and proofs of printed copy developed by assistant staff members.  Confer with management to determine objectives, budget, background information, and marketing approaches, styles, and techniques; present final layouts for approval.  Conduct online marketing initiatives such as email promotions, and viral marketing campaigns on social media websites using Constant Contact.  Selected and coordinated with web developers to redesign website and updated using WordPress and Dreamweaver.  Work with outside developers, advertisers, and production managers, to market products and services, and trained administrative assistant on graphic and web design software.

4/1/00-6/4/07 Design Difference, Deltona & DeBary, FL Graphic, Web Designer, IT Specialist

 Make computer recommendations to clients and set-up their email, Internet and web hosting accounts.  Develop transactional web applications, using web programming software and knowledge of programming language, such as hypertext markup language (HTML5), CSS, and PHP.  Collaborate with web, multimedia, or art design staffs to create multimedia web sites that conform to brand and company visual format.  Optimize web site exposure by analyzing search engine patterns to direct online placement of keywords or other content. Used Google Analytics, and Web Position Gold.  Confer with clients to determine objectives, budget, background information, and marketing approaches, styles, and techniques; present final layouts for approval.  Designed banners and animated graphics using Adobe Flash.

8/96-12/20/99 Sterling Healthcare/PhyAmerica, Miami, FL Graphics/Design Mgr.

 Conducted training classes to teach employees how to use Microsoft PowerPoint.  Design and develop all marketing and promotional materials for company using Adobe Pagemaker, In-Design, Illustrator, and Photoshop.  Design company website using Microsoft Frontpage and HTML.  Direct the hiring, training, and performance evaluation of design staff and oversee their daily activities.

1/1/95-6/1/95 Compustaff, Miami, FL Graphic Designer/Trainer

 Taught computer skills to people looking for jobs so that we could place them. I taught them how to use Microsoft Word, Excel, and PowerPoint.  Went on jobs for Graphic Designers when unable to place for graphic design positions. Used Corel Draw, Adobe Pagemaker, In-Design, Illustrator, and Photoshop.

6/1/90-6/1/94 Price Waterhouse, Miami, FL Desktop Publisher

 Designed and laid out MCS (Management Consulting Services) proposals for the department using Adobe PageMaker.  Designed Microsoft PowerPoint presentations and slides for the consultants.

6/1/88-6/1/90 FDP, South Miami, FL Entry Level Programmer

 Designed company logo home page for our clients’ insurance software program.  Wrote code for insurance programs using dBase II and Basic programming languages. DUCATION A.S., Information Technology, IADT, Tampa (graduate 2013) GPA 3.85 Diploma, Fashion Merchandising-Bauder Fashion College