Mary Kay Inc. Corporate Communications Kathrina McAfee www.marykay.com/newsroom 972.687.4355 (office) 214.288.8258 (cell) [email protected] Crystal Valletta 214.335.1283 (cell)
MARY KAY INC. CELEBRATES 50TH ANNIVERSARY WITH LARGEST PINK CADILLAC RALLY IN COMPANY HISTORY More than 100 pink Cadillacs from across the U.S. take to Dallas streets
WHO: Mary Kay and those famous pink Cadillacs will celebrate its 50th anniversary with the largest ever pink Cadillac rally and caravan on Friday, Sept. 13, 2013 – 50 years to the day after the iconic beauty company was founded.
WHAT: To kick off the Mary Kay pink Cadillac rally and caravan, a sea of pink Cadillacs will blanket The Dallas Arts District. More than 100 iconic pink Cadillacs will park in front of the AT&T Performing Arts Center before caravanning up the Dallas North Tollway via police escort to the Mary Kay global headquarters in Addison. Once there, the pink Cadillacs will spell out a commemorative message in tribute to the company’s golden anniversary.
WHEN: Friday, Sept. 13 AT&T Performing Arts Center, Dallas North Tollway and Mary Kay World Headquarters
VISUAL: Morning (9:30 – 11:00 a.m.) Pink Cadillacs arrive and park in front of the AT&T Performing Arts Center 2403 Flora Street #500 (between Leonard and Jack Evans Streets) Dallas, TX 75201
Mid-day (11:20 a.m. – Noon) 100 pink Cadillacs caravan up the Dallas North Tollway via police escort Dallas North Tollway from the downtown Dallas Arts District to the Keller Springs Rd. exit
Afternoon (Noon – 2:00 p.m.) Pink Cadillacs spell out a commemorative message on the grounds of the Mary Kay World Headquarters The Mary Kay World Headquarters 16251 Dallas Parkway (between Keller Springs Rd. and Westgrove Dr.) Addison, TX 75001
About Mary Kay® Irresistible products. Positive community impact. Rewarding opportunity. For 50 years, Mary Kay has offered it all. With 3 million Mary Kay Independent Beauty Consultants and $3 billion in global annual wholesale sales, Mary Kay is a top beauty brand and direct seller in more than 35 markets around the world. To learn more or to locate a Mary Kay Independent Beauty Consultant in your area, please visit www.marykay.com. ###