Course Schedule
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COURSE SCHEDULE
Summer 2006
MANA 6383
Date Topic Description May 31 Introduction Class Introductions (Ch. 1) Description of Course Structure Strategy Process Model Ethics June 7 Environmental General Environment Analysis Stakeholder Analysis (Ch. 2) Industry Environment Case Study: Pacific Cataract and Laser Institute June 14 Resource and Resources and Capabilities Capability Core Competencies & Sustained Competitive Analysis Advantage (Ch. 3) Case Study: United Airlines, 2003 June 21 Business Level Porter Model Strategy Case Study: Southwest Airlines (Ch. 4) June 28 Competitive Competitor Analysis Dynamics Competitive Rivalry (Ch. 5) Case Study: Apple Computer, Inc. July 5 Corporate Level Corporate Strategies Strategy Diversification and resource allocation (Ch. 6) Case Study: AT&T July 12 Acquisitions, Corporate Action Restructuring and Mergers & Acquisitions Cooperative Cooperative Strategies Strategy (Chs. Case Study: Wachovia 7&9) July 19 International Incentives for International Business Strategy (Ch. 8) Entry Strategies Risk and International Business Case Study: Resene Paints Date Topic Description July 26 Organizational Structure and control Structure and Structural options Controls Relationship between options and control (Ch. 11) Case Study: Breckenridge Brewery August 2 Corporate Ownership and Control Governance & Board of Directors Leadership Executive Compensation (Ch. 10 & 12) Case Study: Collapse of Enron August 9 Final Exam 75 M/C questions, comprehensive