COURSE SCHEDULE

Summer 2006

MANA 6383

Date Topic Description May 31 Introduction  Class Introductions (Ch. 1)  Description of Course Structure  Strategy Process Model  Ethics June 7 Environmental  General Environment Analysis  Stakeholder Analysis (Ch. 2)  Industry Environment  Case Study: Pacific Cataract and Laser Institute June 14 Resource and  Resources and Capabilities Capability  Core Competencies & Sustained Competitive Analysis Advantage (Ch. 3)  Case Study: United Airlines, 2003 June 21 Business Level  Porter Model Strategy  Case Study: Southwest Airlines (Ch. 4) June 28 Competitive  Competitor Analysis Dynamics  Competitive Rivalry (Ch. 5)  Case Study: Apple Computer, Inc. July 5 Corporate Level  Corporate Strategies Strategy  Diversification and resource allocation (Ch. 6)  Case Study: AT&T July 12 Acquisitions,  Corporate Action Restructuring and  Mergers & Acquisitions Cooperative  Cooperative Strategies Strategy (Chs.  Case Study: Wachovia 7&9) July 19 International  Incentives for International Business Strategy (Ch. 8)  Entry Strategies  Risk and International Business  Case Study: Resene Paints Date Topic Description July 26 Organizational  Structure and control Structure and  Structural options Controls  Relationship between options and control (Ch. 11)  Case Study: Breckenridge Brewery August 2 Corporate  Ownership and Control Governance &  Board of Directors Leadership  Executive Compensation (Ch. 10 & 12)  Case Study: Collapse of Enron August 9  Final Exam  75 M/C questions, comprehensive