Adapted from the Successful Club Series
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Evaluate To Motivate
Adapted from the Successful Club Series
The following are five points to remember when offering an evaluation.
1) Before the Speech
Review and discuss the manual objectives and evaluation guidelines.
Ask if there are any specific areas you should pay special attention to. Things like eye contact, ums & ahs, hand gestures, vocal delivery, physical movement, content organization, opening and closing messages.
Show that you are interested
Demonstrate that you are truly interested in the speech - active listening posture.
Exhibit your interest in the speaker’s ability to grow and improve.
2) Personalize your language
Put yourself in the position of the speaker before giving your evaluation. Remember this is a public evaluation. Choose your words carefully.
Stay away from words like: (Avoid a “parental tone”)
o “You didn’t…”
o “You should have…”
o “You failed to…”
To stimulate improvement use words like:
o “I believe…”
o “My reaction was…”
o “I suggest you consider…”
Keep the evaluator’s mantra in mind to maximize your skills:
o What I saw
o What I heard
o What I felt
Michael Sheridan DTM MSheridanConsulting.com Page 1 3) Evaluate the speech – Not the person!
Always keep your main purpose in mind: To support, help and encourage the speaker.
Pay attention to the speaker’s goals for self-improvement.
Watch for symptoms of fear, embarrassment or insecurity.
Evaluate what the speaker does – Not who the speaker is!
4) Promote self-esteem
Encourage and inspire the speaker to participate again by giving:
o Honest and sincere praise.
o Positive reinforcement when improvements occur.
o Helpful direction when necessary.
Always end your evaluation positively.
Avoid being disingenuous
An evaluator can give evaluations that only praise the speaker. This may be flattering at first, but over time will demoralize the atmosphere of a club. Honest evaluations can and should be upbeat and encouraging, while still pointing out areas for improvement. Avoid covering up flaws for adulation. Give them something to grow on!
When starting out try these Simple Formulas for Success
3-2-1-Summary Approach – See attached form
Start off with 3 things you liked about the speech.
Suggest 2 areas for improvement.
The 1 best thing you liked about the speech.
End with a short summary of the high points of the speech content and performance. Always end your evaluation on a positive note.
The Sensory Approach
What I saw.. both things you liked as well as areas for improvement.
Michael Sheridan DTM MSheridanConsulting.com Page 2 What I heard… both things you liked as well as areas for improvement.
What I felt during your speech… the emotions triggered by the speech or missed opportunities to generate emotion.
Make a list of the kinds of characteristics you could comment on under each of the categories.
What I Saw What I Heard How I Felt
Michael Sheridan DTM MSheridanConsulting.com Page 3