8 - Targeting Sub-Prime Borrowers

Sub-prime Follow-Up

Hi Mrs. Jones, this is Tim Braheem with First Rate Financial. Did I catch you at a bad time? Great! Thank you for taking the time to speak with John the other night, and also with me this evening. By the way, did you receive the Certified Credit Scoring Guide I asked him to send you? Wonderful! Have you had an opportunity to read it yet? Super! If you have any questions, I’ll be happy to answer them for you.

Over the last few years, I’ve spent a great deal of time learning how credit scoring actually works. To most consumers the subject is often very misleading. They tend to believe their score is based only on delinquencies, charge-offs, and other negative entries on their report. While that is somewhat true, there are many other factors that can affect your credit score. In fact, 65% of the score is impacted by factors having nothing to do with late payments.

The research data that I have on your existing financing situation indicates you may be paying more for your loan than you need to. I’m sure you have a pre-payment penalty associated with the loan, as most loans of that nature typically do, and it looks like it may be expiring soon.

To help you, the first thing I need is a copy of your note and deed of trust. This way I can determine if you have a pre-payment penalty that would make this cost prohibitive for you. Regardless of what you decide to do right now, we will still set you up with a plan that will improve your credit score, lower your interest rate, and save you a great deal of money.

If I may, I'd like to ask you some questions. The first is to ask your permission to run your credit report. May I now take a moment to ask you about your circumstances?