For Immediate Release s124
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News Release
For more information contact: For immediate release: Michael B. Loughery, CertainTeed March 1, 2012 (610) 341-7328 [email protected] www.certainteed.com/pressroom
Enhanced CertainTeed® CoolStar™ Roofing Products Help Reduce Energy Usage and Maintenance Costs
(Valley Forge, Pa.) – CertainTeed is strengthening 15 of its highly reflective, low-slope CoolStar™ roofing products with an enhanced ceramic granule surface. The new granulated, uncoated finish is designed to be one of the easiest, most cost-effective ways to lower commercial building energy consumption and increase occupant comfort. It handles like a standard roofing product without special installation requirements, is more aesthetically pleasing, and yet maintains a high solar reflectivity, reducing roof temperatures as much as 20 percent.
“With multiple money-saving and environmental advantages, choosing cool roof technology is a no-brainer when considering a new or replacement commercial roofing system,” says Barbara McDonough, marketing manager for CertainTeed Commercial and Solar Roofing. “Now our CoolStar products offer an even cleaner finished appearance that installs faster, with reduced maintenance requirements.”
CoolStar is designed to work with a wide range of roof systems, including built-up roofing, SBS, APP and self-adhering modified bitumen. It is extremely flexible and durable, due to the layering of high-quality reinforcements, heavy asphalt coating and highly reflective ceramic granules. This toughness combats the negative effects of natural expansion and contraction caused by heating, cooling, light and moisture. In addition, the brilliant white CoolStar surface is factory applied for hassle-free, one-step installation, which helps reduce labor costs. News Release CoolStar — Page 2 of 3
CoolStar products meet ENERGY STAR® and California Title 24 requirements. CoolStar also qualifies for LEED® points and meets NAHB® National Green Building Standards.
For more information, visit www.certainteed.com.
About CertainTeed Through the responsible development of innovative and sustainable building products, CertainTeed, headquartered in Valley Forge, Pa., has helped shape the building products industry for more than 100 years. Founded in 1904 as General Roofing Manufacturing Company, the firm's slogan "Quality Made Certain, Satisfaction Guaranteed," quickly inspired the name CertainTeed. Today, CertainTeed® is North America’s leading brand of exterior and interior building products, including roofing, siding, fence, decking, railing, trim, foundations, pipe, insulation, gypsum, ceilings and access covers.
A subsidiary of Saint-Gobain, the world’s largest building products company, CertainTeed and its affiliates have more than 6,000 employees and more than 65 manufacturing facilities throughout the United States and Canada. Recognized as a 2009 and 2010 ENERGY STAR Partner of the Year by the U.S. Environmental Protection Agency, CertainTeed earned the 2011 ENERGY STAR Sustained Excellence Award, the highest level of recognition for outstanding contributions to protecting the environment through energy efficiency. The group had total sales of approximately $3.2 billion in 2011. www.certainteed.com
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