2017 Mother S Day Classic Silver Partnership Perth

2017 MOTHER’S DAY CLASSIC SILVER PARTNERSHIP – PERTH

PARTNERING WITH US

Partnering with the Mother’s Day Classic offers you the opportunity to associate your brand with Australia’s largest breast cancer fundraising walk/run event, it’s an opportunity to engage with consumers, drive sales and to promote positive brand recognition. This high profile and long standing community event provides excellent brand exposure while also showing your organisations commitment to customers, employees, shareholders and breast cancer research.

At the event, your branding will be reinforced to participants, spectators, volunteers and sponsors via product distribution, signage throughout the event area and sponsor announcements.

Great atmosphere, strong community feel and a fabulous day!

WHO ARE WE?

The Mother’s Day Classic - walk/run for breast cancer research - was established in 1998 by Women in Super, a national network of women who work in the superannuation and finance industries. Its purpose is to raise money for breast cancer research, to increase awareness of breast cancer within the community and to support and remember those affected by breast cancer.

On Mother’s Day across the country, families, teams, men and women come together to walk or run for breast cancer research and to show their respect for those affected by breast cancer, contributing to the lasting impact the Mother’s Day Classic has had on breast cancer research in Australia.

The event is all about participation – it doesn’t matter if you walk or run, it just matters why! Participants vary in age and fitness ability, many choose to walk with generations of their families, others with a group of friends and some to achieve PBs. The Mother’s Day Classic walk/run event is held in all capital cities and over 80 regional/metropolitan locations across Australia. More than 100,000 family and friends come together on Mother’s Day to participate, celebrate, raise funds and pay tribute to those effected by breast cancer.

OUR VISION

OUR VISION: A leading organisation raising funds for breast cancer research, creating awareness of breast cancer, and for celebrating and remembering people with breast cancer.

Partnering with the Mother’s Day Classic offers you the opportunity to associate your brand with Australia’s largest breast cancer fundraising walk/run event. This high profile and long standing community event provides excellent brand exposure while also showing your organisations commitment to customers, employees, shareholders and breast cancer research.

1 Associate your brand with Australia’s largest breast cancer fundraising walk/run event. High profile and long standing community/family event 20 year tradition for Australian families – 20th anniversary celebrations in 2017 Excellent brand exposure through the many marketing, website and social media channels. Showing your commitment to the community, employees, shareholders and breast cancer research. Nationwide coverage - huge potential to brand activate and reinforce your message to 1000’s of families who participate, spectate and volunteer. HELP US MAKE A DIFFERENCE!

Since the Mother’s Day Classic was founded back in 1998 we’ve raised $30.4 million towards National Breast Cancer Foundation in supporting them with funding towards high quality breast cancer research projects here in Australia. We look forward to working with our corporate partners and supporters to continue supporting such a powerful cause! We will always look for extended opportunities to further leverage your partnership throughout the campaign and we look forward to working with you in 2017.

BENEFITS, EXPOSURE AND BRANDING ENTITLEMENTS Logo on the Mother’s Day Classic website - A link from the Mother’s Day Classic website to the sponsor website Company listed on the Mother’s Day Classic email newsletters (subscribers 80,000) plus link to company website Promoted in event information booklet for sponsored event/s

LOCAL EVENT SIGNAGE One (1) mesh signs on crowd control barricades (at organisations own cost) - size may vary from state to state, but approximate size 1800mm x 900mm Logo appears on multi-sponsor boards on start and finish gantry at the Event - approximate size 400mm x 150mm Logo appears on multi-sponsor boards alongside stage at the Event - approximate size 400mm x 150mm ON-THE-DAY ACTIVATION – SUNDAY 14 MAY 2017

2 Opportunity to provide promotional item via marquee/product activation (must be an approved item) Waiver of site fee for marquee space (6x3 metres) to conduct corporate hospitality or product activation (marquee and infrastructure at organisations own cost) Pre-arrange site inspection on the Saturday afternoon prior to the event OTHER OPPORTUNITIES Networking with sponsors and Women in Super on the day in the WIS VIP marquee, or at launches and lunches during the year Regular references made to your organisation throughout the day SINGLE EVENT FEES EVENT COST TOTAL REACH* Perth $3,300.00 4,500 – 6,500

*Participants, volunteers and spectators

COMBINATION FEES

If you choose to sponsor more than one event the following discounts apply:

EVENTS COST TOTAL REACH* VIC – Melbourne and Geelong $14,500.00 50,000 – 60,000 NSW – Sydney CBD & Western Sydney $10,000.00 20,000 – 30,000 events QLD – Brisbane & Gold Coast $10,000.00 20,000 – 30,000 Eastern Seaboard – VIC, NSW & QLD $30,000.00 85,000 – 100,000 Regional events across Australia $10,000.00 80+ events: 30,000 – 50,000 National – all capital cities plus Western $40,000.00 130,000 – 150,000 Sydney, and Gold Coast events

*Participants, volunteers and spectators