Development Partnership What the industry Creating needs from you value for Qatar

Careerbuzz Entrepreneurship More than A call for just a job innovation

Voices HE Abdulla bin Hamad Al Attiyah HE Yousuf Hussein Kamal HE Dr Hamad bin Abdul Aziz Al Kuwari HE Dr Ibrahim Al Ibrahim Sheikh Faisal bin Qassim Al Thani Nation building in your hands! 102 www.qatarcareerfair.com.qa 1 2 www.qatarcareerfair.com.qa HH The Amir Sheikh Hamad Bin Khalifa Al Thani

3 4 www.qatarcareerfair.com.qa HH The Heir Apparent Sheikh Tamim Bin Hamad Al Thani

5 6 www.qatarcareerfair.com.qa Forward

Ambition beyond a Fair

nce again we are preparing for the next incarnation of Qatar Career Fair. With the highly successful March 2010 event behind us, the focus Ois now on how we can improve things even further in 2011. Indeed the term ‘fair’ no longer accurately depicts our objectives. Our aspirations for QCF are much wider than a single series of exhibitions. They rest on a shared responsibility, embodied in the Qatar National Vision 2030 initiated by His Highness the Amir Sheikh Hamad Bin Khalifa Al Thani, to transform Qatar into an advanced state, capable of achieving sustainable development and a high standard of living for both current and future generations.

Not just a fair… QCF’s primary mission is to raise awareness among students and to lead them to learn that the real objective behind learning is to be able to make a contribution to our country’s march toward progress. This can be done by choosing the right career to suit their aptitudes and qualifications, and by engaging their parents in that choice. The welfare of young Qataris is our utmost priority.

A foundation for the future... QCF is now a foundation upon which to build the human resources sector in Qatar. It is a meeting place for experts in every different area of human development – educators, entrepreneurs, employers and business leaders – in order to make every Qatari citizen’s dream of career stability and welfare real. This, in turn, will give Qataris the opportunity to unlock their potential and push the wheels of development in our beloved homeland – Qatar.

A key to success... Because we look at all these together and even beyond.

Abdullah Al-Mansouri Executive Director Qatar Career Fair

7 What is Qatar Career Fair? Qatar Foundation’s role in giving young people the best start in life. 10 THE INSTITUTION The driving force behind Qatar Foundation’s career 20 EMPLOYER EXPECTATIONS development outreach – and a national center for VERSUS EMPLOYEE AMBITION the advancement of careers among Qatari citizens. H.E. Sheikh Faisal on the issues that trouble him when his company recruits new workers – and how 12 THE 2010 EVENT he thinks they can be resolved. Was the place to be for education, training and career development at the Doha Exhibitions Center 22 WORKING IN TANDEM in West Bay in March 2010. Dr. Omar Al-Ansari, Vice President of Student Affairs at Qatar University, on the challenge of creating a The Interviews curriculum that creates well-rounded students and prepares them for work. 16 A BETTER UNDERSTANDING H.E. Deputy Prime Minister and Minister of Energy 23 PUTTING HUMAN and Industry, Abdullah bin Hamad Al-Attiyah, DEVELOPMENT FIRST on Qatar’s National Vision 2030 and how best to Khalid Al-Sulaiteen, Executive Director – Operations build your future. Office of the Vice President of Administration at Qatar Foundation, on Qatar Career Fair’s mission. 17 ALWAYS ON THE MOVE H.E. Yousuf Hussein Kamal, the Minister of Economy 24 WHAT YOUR COUNTRY and Finance, on how his ministry is taking on the NEEDS FROM YOU challenges of the new economy. Dr. Ibrahim Al-Ibrahim, Secretary General, General Secretariat for Development Planning, 18 INVESTING IN THE WHOLE on the challenges facing Qatar and its youth. Qatar’s Minister of Culture, Arts & Heritage, H.E. Dr. Hamad bin Abdul Aziz Al-Kuwari, on 25 HOW BIG INDUSTRY creating a well-rounded society. MEETS THE PUBLIC Ernie Richter, Human Resources Regional 19 CAREER INCUBATOR Manager at ExxonMobil, on his company’s Rashid Al-Naimi, Vice President of Qatar contribution to Qatar’s labor. Foundation – Administration, describes

8 www.qatarcareerfair.com.qa Contents

Careers & Courses for you 47 HOW TO MAKE THE MOST OF YOUR CV 28 EDUCATION REDISCOVERED Your Curriculum Vitae will determine whether it’s a AT QATAR FOUNDATION ‘yes’ or a ‘no’. Qatar Foundation is more than an educational QATAR CAREER institution, it is a career development opportunity 48 HOW TO BE A YOUNG ACHIEVER FAIR 2010 in itself. For high school children, a career fair can be organized BY: daunting. But with a little help from parents and 30 STUDENT EMPLOYMENT teachers, it can be interesting as well as instructive. PROGRAM Qatar Foundation encourages students to develop 50 HOW TO CHOOSE A CAREER skills and experience. What you choose to do or become will provide benefits not just to you as an individual, but to 32 YOUR BUSINESS FUTURE society at large. Qatar Science & Technology Park, Qatar Foundation supports young entrepreneurs and innovators. 52 HOW TO BE AN ENTREPRENEUR Not cut out for the salaried job your parents 36 COMMITTED TO EXCELLENCE envision? You are made for something else. Qatar Petroleum has pioneering polices to develop human resources. 54 HOW TO WRITE A BUSINESS PLAN Whether your business addresses Qatari nationals, 38 CREATING A society expatriates in Qatar or any target audience from KNOWLEDGE around the world, you need to write a winning Qatar University helps the young achieve excellence business plan. in their chosen profession. 55 HOW TO MAKE A SUCCESSFUL PITCH 40 ACCELERATING QATARIZATION There is no scarcity of funds for your project The Ministry of Labor is connecting the right people – if viable and cogent. with the right careers. 56 HOW TO BRAND YOURSELF 42 CREATING VALUE FOR Gallup Global Brand Strategist Blaise James on the YOUNG QATARIS value of personal branding. ExxonMobil embraces the Four Pillars of Qatar’s National Vision 2030 of Human, Social, Economic 60 HOW TO ADAPT TO CHANGE and Environmental Development. In today’s fast-paced world, it is crucial for organizations to be flexible enough to change. Career Hints & Tips

46 HOW TO MAKE THE MOST OF QATAR CAREER FAIR 2011 62 VOLUNTEERS & WELLWISHERS A career fair is a great place to meet potential In support of Qatar Career Fair 2011 employers, but that is just the beginning.

9 10 www.qatarcareerfair.com.qa The Institution – The driving force behind Qatar Foundation’s career development outreach.

atar Career Fair is a national center for the advancement of careers among Qatari citizens. It assists in the training and recruitment of Qataris for jobs in the public Qand private sectors, and in the long-term development of their professional lives. In so doing, it seeks to fulfill both the spirit of Qatar National Vision 2030, and the most pressing needs of the country’s fast-growing economy. Human Development is one of the four pillars of the Qatar National Vision 2030. It argues that without educated, healthy, capable and motivated citizens, the “increased and diversified participation of Qataris in the workforce” will not be possible. Qatar Career Fair embraces that challenge. It helps guide Qatari school, college and university students – as well as graduates and job-seekers – toward the wide variety of training and employment options available to them across the county. It helps employers locate the best and brightest for their work force, and meet the Qatarization requirements of the state. Even more than that, it reaches out to the parents of students and prospective employees – as well as researchers, academics and recruitment companies – in order to increase understanding of the labor market, both through the eyes of those that seek meaningful work, and those that offer it.

For further information, visit www.qatarcareerfair.com.qa

11 What is Qatar Career Fair? TThehe 20102010 EEventvent – The place to be for education, employment, training and career development.

atar Career Fair 2010 was held For those already in the labor market, at the new Doha Exhibitions the Fair was a chance to seek out options QCenter in West Bay from 14 to among employers they may not have 18 March. Inaugurated in 2007 by His thought of. Highness the Heir Apparent Sheikh One way in which Qatar Career Fair Tamim Bin Hamad Al Thani, the Fair 2010 made it easier for visitors to has become the epicenter of Qatar’s navigate their way through the training and employment drive. employment maze was by its division into Organized jointly by Qatar Foundation, different sectors, or ‘villages’. These were: Qatar Petroleum, Qatar University and the Ministry of Labor, it was primarily aimed at 1. Government young Qataris. By gathering Qatari 2. Energy & Industry companies and their international partners 3. Education, Health & Sports in one place, the Fair gave young people a 4. Business & Finance chance to talk to prospective employers – and gain a deeper understanding of what a This gave every visitor the chance to career really means in a given field. narrow down their options quickly and For younger students and their parents, efficiently, depending on the sector they this experience helps develop clear were interested in. It gave employers a objectives in terms of future learning direct stream of potential applicants, as through the education system and on to well as indicating the key areas in which the world of work. Qatar is pushing its economic For older students, it offers the chance development agenda. to find exactly the right combination of courses, internships and volunteer work For further information, visit to reach their goals. www.qatarcareerfair.com.qa

12 www.qatarcareerfair.com.qa One way in which Qatar Career Fair 2010 made it easier for visitors to navigate their way through the employment maze was by its division into different sectors, or ‘villages’

13 The interviews 14 www.qatarcareerfair.com.qa 15 H.E. Abdullah bin Hamad Al-Attiyah

aunched in mid-2000, the Qatarization drive in the energy sector first involved L18 companies, each required to attract and train nationals for work in the energy sector. That number has since risen to 38 firms, offering a wide variety of career opportunities for Qatari youth. According to H.E. Abdullah bin Hamad Al-Attiyah, Deputy Prime Minister and Minister of Energy and Industry, this fits into a much broader theme. “Qatar National Vision, adopted by the Amir His Highness Sheikh Hamad Bin Khalifa Al Thani, is mainly concerned with human development as a means to build a prosperous society,” he says. “For the development of the country’s natural resources requires the development of its human resources, which in turn, can help achieve a Qatari citizen-oriented comprehensive development. “The vision of the Qatar Career Fair is compatible with the National Vision of the State of Qatar 2030 [because it] focuses on investment in human resources as one of the main pillars that underpin the National Plan 2030.” The Ministry of Energy and Industry has held summer training programs and company visits for several years through its A better open days at schools and universities. It also supports Qatari high school graduates with scholarships to study both at home understanding and abroad. So far, 2,000 students have benefited from this scheme. – H.E. Deputy Prime Minister and Minister of Energy and But according to H.E. Al-Attiyah, it is not Industry, Abdullah bin Hamad Al-Attiyah speaks to Career just Qatarization and outreach that is turning out young people more equipped to about Qatar’s National Vision 2030, and offers advice to enter professions in the energy and industry young Qataris on how best to build their future. sector. “I am of the view that there has been a significant improvement in the quality of sector – after all, Qatarization relies on the The vision of thex candidates leaving education, [while] the output from education. Qatar Career Fair isx demand for new graduates has continued to “The continuity of coordination between grow over the past few years. the representatives of the energy sector and compatible with thex “The energy industry sector has entered their counterparts in educational National Vision of thex into strategic alliances with all the institutions will guarantee that educational State of Qatar 2030x educational institutions and government output meets the needs of the labor market, [because it] focuses onx agencies concerned with education to and hence contributes to bridging the gap investment in humanx contribute to the implementation of the between education output and the needs of resources as one ofx Qatarization scheme. the market.” “This has resulted in a better the main pillars thatx understanding of the requirements of each For further information, visit Qatar underpin the Nationalx party, and changes to the educational Career Fair 2011, and see Plan 2030.x curriculum to meet the needs of the energy www.mei.gov.qa

16 www.qatarcareerfair.com.qa H.E. Yousuf Hussein Kamal Always on the move

– H.E. Yousuf Hussein Kamal, the Minister of Economy and Finance, talks to Career about how his ministry is taking on the challenges of the new economy.

he Ministry of Economy and Finance has one of the highest levels Tof Qataris working in its departments of any organization in the state – 90 percent are nationals. But its Minister, H.E. Yousuf Hussein Kamal, is not resting on his laurels. “In the United Nations Development Program (UNDP) Human Development Index, Qatar ranks 33rd [up from 35 in 2005, and from 57 in 1998], and the country wants to further develop a quality national workforce as stated in the State’s population policy, approved by the Cabinet in October 2009. This will include education, training and human resource development together. “The Ministry is therefore preparing a new and comprehensive training plan of The percentage of interns this year has courses both at home and abroad. It will increased to 71 percent, whereas the also include a scholarship program, percentage of external courses attended which will have its own special budget,” was 2.5 percent in the year 2008-2009. he says. And there is more. “The Ministry has training seminars, workshops, lectures (QU). This will produce graduates of also updated its executive plans according and committees to educate and develop different and diverse disciplines in line to the Human Resource Management staff to prepare them for positions. with the new directions and requirements Act No. 8 of 2009 and articles (53-61), “The percentage of interns this year has of the State. It is worth mentioning that which deal with training and increased to 71 percent, whereas the Qatar’s economy, like other Gulf States, development. The Ministry therefore percentage of external courses attended is strong and growing exponentially but implements three stages for new staff: was 2.5 percent in the year 2008-2009.” the challenge lies in facing the external recruitment, training “Many internationally renowned challenges. and development. universities have been established [in “It provides internal training within the Qatar], and new programs like For further information, visit Ministry and specialized institutes, and engineering, pharmacy and international Qatar Career Fair 2011, and see participates in many internal and external affairs introduced at Qatar University www.mof.gov.qa

17 H.E. Dr. Hamad Abdulaziz Al-Kuwari Investing in the whole – Qatar’s Minister of Culture, Arts & Heritage, H.E. Dr. Hamad Abdul Aziz Al-Kuwari, says that personal and collective development leads to a well-rounded society.

“ oday, the younger generation has “The comprehensive development – a opportunities that previous real renaissance in Qatar over the last Tgenerations simply did not have. decade – has put the need for a huge This is thanks to State support for an workforce with high levels of competence education; an education that qualifies and experience in sharp relief, and this them to assume the running of the most has necessitated the review of our important organizations in their country. education institutions and curricula. “We see many young Qataris with real “In order to address these challenges, potential – and we are proud of them. I Qatar has witnessed a revolution in urge our young people to focus on education represented by the Qatar education, and to accumulate the Foundation’s Education City – knowledge and expertise necessary to attracting universities that are at the seriously contribute to the building of centre of developments in education our nation.” worldwide, as well as others outside the So says H.E. Dr. Hamad Abdul Aziz Foundation. This, in addition to the Al-Kuwari, Qatar’s Minister of Culture, reforms that Arts and Heritage. took place at Qatar University H.E. Al-Kuwari believes that the some time ago. development of any society depends on a “All that development in professional and educated workforce as the education sector the mainstay of the economy. He believes wouldn’t have taken place that cultural programs develop both without the economic collective and individual cultural and growth driven by the aesthetic senses, thus enhancing country’s investment in self-development. energy. Since culture is “We at the Ministry work within the intertwined with every guidelines of the State under the aspect of life, any leadership of His Highness Sheikh Hamad development in any field Bin Khalifa Al Thani the Amir and the is directly reflected Heir Apparent Sheikh Tamim Bin Hamad on culture.” Al Thani, and we therefore consider human development as the biggest For further information, investment we can make,” he says. visit www.nccah.com Qatarization & Culture “The Ministry of Culture and Arts has complied with the Cabinet’s decision to pass on administrative jobs to Qataris, while opening up highly-specialized jobs to non-Qataris,” says H.E. Al-Kuwari. “And the Ministry trains its new Qatari staff through special courses in collaboration with the Management Development Institute. “The good news is that 22 jobs were handed over to Qataris last year.”

18 www.qatarcareerfair.com.qa Rashid Al-Nuaimi

Q What is the role and vision that CAREER INCUBATOR Qatar Foundation wants to promote through the auspices of QCF? – Rashid Al-Naimi, Vice President of Qatar Foundation – A By sponsoring QCF, Qatar Foundation Administration, has intimate knowledge of what QCF is aims to prepare Qatar’s youth to face the trying to achieve. Here he describes its purpose and mission. challenges of an ever-changing world. Its objectives include making Qatar a leader in the field of creative education and Q The concept of career fairs is one that Qatar Foundation is deeply scientific research. relatively new in the region. What is committed to. The education, training and the driving force behind Qatar Career In this context, the vision of His Highness development opportunities offered by the Fair (QCF)? Why is Qatar Foundation the Amir Sheikh Hamad bin Khalifa more than 100 exhibitors at QCF part of this exhibition? Al-Thani on the need for the development contribute to the development of Qatar’s A Quite simply, QCF is the future of Qatar. of human resources is an excellent fit. youth and help them develop their Not just a platform that young Qataris can The idea of launching QCF came about personal and career potential. use to develop their careers, it is also a in order to achieve that vision - to convey The culture of career guidance is new to forward-looking initiative that is aimed at the messages and objectives that we our society yet it poses a great challenge for building a better future for Qatar and all its collectively aspire to, which are to achieve us as it contributes to the development of citizens through the development of its human development through the our children into young professionals and most important resource – human capital. education, employment, training and as members of a quality workforce. QCF is This is a basic pillar for the growth and development opportunities that this the real beginning of a culture that needs to development of nations and societies, and is exhibition provides. be continuously enhanced.

19 H.E. Sheikh Faisal EMPLOYER EXPECTATIONS versus EMPLOYEE AMBITION – Career talks to H.E. Sheikh Faisal about the issues that trouble him when his company recruits new workers – and how he thinks they can be resolved.

s a leading businessman and prominent member of the Qatari Businessmen Association, Sheikh Faisal has an Aintimate knowledge of the problems associated with the hiring and firing of staff in Qatar’s private sector. And one of the main problems, he says, is the disconnect between education and the world of commerce. “The labor market is saturated with untrained workers who find it difficult to put into practical application what they have learned in theory or at their educational institutions,” he says. “This, in turn, indicates that the learning process and the methodology at present do not match the needs of the labor market.” When faced with a job they cannot do or cannot understand, dissatisfaction is the result, says Sheikh Faisal. “The shock resulting from the difference between a theoretical education and what is actually put into practice, as well as the lack of knowledge of the rules and policies of the organizations they are working at, makes the newly employed youth confused. “In some cases it also makes them disobey regulations. In addition to that, they are unaware of the organization’s mission and vision. The difficulty of accessing the information that will help employees perform their duties is yet another problem that newly appointed staff face in some organizations, especially for employees who lack the skills of communication and documentation.” Sheikh Faisal says that a comprehensive study on the needs of the labor market has to be made and, using the study’s results, a plan developed to motivate the young to study and work in the required areas. Another interesting idea is the development of a means of influencing students in early education to make them enthusiasm is to make them feel the importance of their choose careers that meet the needs of the labor market. contribution to the organization that employs them and to feel This could mean a huge shift in the educational systems and that they belong to the organization. Providing the employees would take a longer duration to put into practice. with career development and investing money in the human “Another workable solution is the development of a plan for development as a basic foundation of any organization supports practical training in cooperation with the private sector and such a feeling. government organizations to match the requirements of university “A company’s interest in employee development and training and secondary school education,” he says. inside and outside an organization – and providing periodic “[We also need to] develop a succession plan to train and incentives such as certificates of appreciation and periodic prepare a second generation of staff to assume leadership rewards – make staff feel that there is an obvious interest from the positions in organizations.” management of the organization to assist them. That creates But the onus lies with employers to broaden the talent of loyalty and dedication, which, in turn, is needed for the recruits as well, he adds. organization to retain its senior employees who are familiar with “The most important factor that ensures employees’ loyalty and its mission and objectives.”

20 www.qatarcareerfair.com.qa H.E. Sheikh Faisal

Introduce newly appointed employees to the rest of the Sheikh Faisal’s eight 4 staff to break the ice, and focus on developing good relationships among employees to make the work -point plan for better environment more pleasant, attractive and employee training: non-alienating Meet with newly recruited staff to familiarize them with 5 the company’s rules, policies, mission and vision Focus on practical expertise – as an integral part of a 1 curriculum rather than consider it as just a requirement Preparing an employee guidebook that explains the to graduate or get a degree 6 employees’ rights and duties and make it accessible to new staff Provide newly appointed employees with internship 2 opportunities to support collaborative work in the Ensure that employees are aware of their job organization 7 descriptions so that they are fully informed of the functions and duties assigned to them Consider career development a right for staff and design 3 career development plans and allocate the funds Provide all employees with access to information that required for their implementation 8 enables them to perform their duties Reconnecting a Generation

Developing countries which – the opportunities are just not invest in better education, there. And during recession, the healthcare, and job training for issue (of unemployment) gets young people between the ages accelerated,” says Dr. Pawan of 12 and 24 can produce surging Patil, Senior Economist at the economic growth and sharply World Bank. reduced poverty, according to a “We came to a conclusion 2008 World Bank report. (through research findings) that Unemployment and the educated people are just not accession to the labor market sufficiently trained for jobs.T he are the first and most important CEOs had the view that they preoccupations of young would have to retrain and spend people. more money on the youth who In the countries with low lacked market-oriented skills, flexibility labor markets (France the need for critical thinking,” and Italy for example), the says Dr. Patil. young face the future with more “The solution to this mismatch anxiety then in countries with was to find how knowledge from more flexible labor markets (the the region can be upgraded. To United States and Scandinavian bring this mismatch to the countries for example), where attention of policy makers and young people are more bring about course corrections optimistic. and rectify it to bring about the “Arab countries that are right application of knowledge,” dominated by a middle-income says HE Sheikh Faisal bin Qassim population – a population that is Al-Thani, Chairman and CEO, generally an educated one Al-Faisal Holding group of (Yemen being an exception) companies.

21 Dr. Omar Al-Ansari WORKING IN TANDEM

– Dr. Omar Al-Ansari, Vice President of Student Affairs at Qatar University (QU) talks to Career about the challenges the University faces in creating a curriculum that both creates well-rounded students and prepares them for the labor market.

niversities have to strike a balance between preparing well rounded Ugraduates with the knowledge and skills to work in a variety of jobs on one hand, and the creation of graduates capable of working in very specific sectors on the other. This particular issue was at the center of discussions at QU during its reform phase a few years ago. According to Dr Omar Ansari, Vice President of Student Affairs, communication was identified as the key factor that would help students and employees work things through. “It was clear to us from the beginning that if we wanted to answer the needs of the job market, we have to maintain strong communication with the industry and to involve the industry in the decision-making training programs as a mandatory part of supervision for fresh graduates to get process when it comes to our academic their curriculum. We are hoping that senior acquainted with their new jobs and the programs. We also have to make sure student participation in these programs will responsibilities associated with these jobs so industry is kept abreast of any changes we give them a more details knowledge of the they can meet the employer’s expectations,” introduce, and are done with their different jobs related to their disciplines. Dr. Al-Ansari says. requirements in mind.” “It seems to me that we at QU are using And to help employees with this, it is the QU took steps to encourage exactly that reasonable measures to reduce this gap role of the employer to help the employee kind of involvement, and formed an between a graduate’s qualifications and job fit into this environment. advisory board that included industry. market expectations. However, employers “There is no option; it is a must for all “All our programs were required to form here in Qatar and elsewhere in the world employers. At the end of the day, different an advisory board whose members are should continue to expect that fresh employers have different working prominent figures in that industry. This graduates will always need initial training environments, different missions and facilitates communication. All newly when they first start work so they can visions, and different expectations. proposed programs and any proposed become acquainted with their new jobs “It is not reasonable to expect that changes to existing ones are thoroughly - and the responsibilities associated with universities will provide graduates who are discussed by these advisory boards before them.” suitable for all employers from day one. sending them to the university Getting to know one’s exact responsibility “What we work on is preparing qualified, administration for approval,” he says. and understanding employer expectations well rounded, trainable graduates equipped Practical training programs have also form the biggest challenge for any with knowledge and skills, and it is the role become a feature of university life. newly-employed fresh graduate. of employers to train and supervise them to “Several colleges in QU already have “It usually takes good training and close answer their needs.”

22 www.qatarcareerfair.com.qa Putting human development first

Q What does Qatar Foundation do to – As Executive Director – Operations Office of the Vice raise awareness among Qatari youth about career development beyond President of Administration at Qatar Foundation, Khalid QCF? Al-Sulaiteen gives his take on Qatar Foundation’s role in A We want to transform Qatar into a state giving the young people of Qatar a good start in life. that produces knowledge by choosing new and innovative ideas and commercializing them in order to achieve the goal of a A Through the ongoing development of reflected on the level of development of diversified economy. To this end, Qatar innovative strategies and programs that human resources in the country? Foundation organizes lectures and focus primarily on capacity-building and A The educational renaissance bring programs that aim to achieve the development of individuality in pushed forward by Her Highness Sheikha self-development. Among many other Education City. This unique educational Mozah bint Nasser Al-Missned, Qatar things, these include: The Doha Debates, approach depends on a select group of Foundation’s Chairperson, is a revolution QatarDebate, the Decision is Yours and Al institutes, well-known for the quality of in the education sector. This is especially Jazeera Children’s Channel. The Cultural their courses – ranging from early true when one considers the opening of Development Center also has an active role childhood all the way to university and universities that contribute to the in spreading awareness of culture and graduate studies. This approach enrichment of the labor market by heritage of the State of Qatar. encourages creativity, promotes scientific providing graduates in different areas and curiosity, and helps individuals gain life fields. This revolution is a major strategic Q Experts agree that there is a gap skills, so that as members of society, they development. between the skill levels of graduates can continue their quest to learn. and the requirements of the labor For further information, visit Qatar market. How will Qatar Foundation Q In your opinion, how has the Foundation at Qatar Career Fair 2011 help bridge this gap? evolution in the education sector and see www.qf.org.qa

23 Dr. Ibrahim Al-Ibrahim

QCF’s challenges What your country “Qatar has already embarked on improving the education system; more needs to be done. Training also needs to be dealt with. This is a responsibility that needs from you will have to be shared between education – Dr. Ibrahim Al-Ibrahim, Secretary General, General institutions and the Ministry of Labor, Secretariat for Development Planning, talks to Career with inputs from all sectors. “Unless we do this properly, we can about the challenges facing Qatar and its youth. derail the entire development process. “The Qatar Career Fair needs to deliver or Qatar and its citizens, the greatest at various levels. First it should be challenge is to be more active in the educational: show what jobs are available, Flabor market. what career paths can be chosen and what “Parents need to ingrain the value of rewards should be received. Potential ‘work’ in their children. People must employers need to utilize this forum to understand that there is value to their put across their requirements and productivity that cannot be measured in expectations. This will help both terms of money. Service to society, family education institutions and the Qatari and country has immeasurable value. candidates. Remember, some of the greatest geniuses – artists, inventors – worked for little or Future forecast? nothing. Yet, their contribution to humanity “But I do know what we will do to ensure is invaluable. the right path is taken in utilizing “Working – in any sector or capacity – opportunities in the labor market. At effectively and being productive will have a present, people’s perception of positive impact on your self worth. People must Qatarization is wrong. It is not about “The Qatar National Vision 2030. has replacing expatriates with Qataris. That is Human Development as one of its pillars. understand that neither long-term, nor possible. That includes increasing Qatari there is value to “We need to get to the root of the participation in the labor market. What the their productivity problem: why Qataris are not employed National Vision sees is a need for ensuring that cannot be in certain areas. For instance, it is cheap good education that will help Qataris to measured in terms for the private sector to import labor, develop their skills; to make sure critical of money. Service to because the major cost of hiring foreign and analytical thought is cultivated; and labor falls on the government. The encourage the spirit of creativity and society, family and private-public cost distribution is innovation. The combination of the above country has distorted. will ensure increased Qatari participation in immeasurable value. “If we bring in compulsory the labor force. comprehensive insurance to be borne by the employer, minimum wages for labor Attracting and factors in great depth and in a scientific and give Qataris the best training, then retaining nationals manner that will result in appropriate Qatarization will become a natural “There is at present a challenge facing the policies that will tackle existing problems. It process. Not a mandatory or nation, at what should be the most is of great concern that the percentage of number-driven one. The Qatar National productive period of one’s career, around Qataris in the workforce has been going Vision has envisioned a bright social, 40 to 50 years, people are giving up down. However, the encouraging news is economic and environmental future. That employment. This means we are losing out that participation of women is on the rise. future can only be built by the Qataris on qualified and trained talent. And we hope to build on it. We will create a themselves. For that we need to see them “There is no problem of unemployment, cohesive environment that will take into as lawyers, businessmen, marketers, only that of people who don’t want to work. consideration rights due to them, family participating across the spectrum of For youngsters, the challenge is to embrace and societal challenges that women face, careers. Remember your true self worth is the opportunities present. We need to and encourage their participation. not to be measured in monies. It is to be provide the right education, training and “The country is looking at taking an measured in what you leave behind.” incentives for active participation. economic path that is not labor intensive. “The General Secretariat for We will look more at a technical, For Further information, Development Planning is studying all these skill-oriented and capital-intensive path. visit www.gsdp.gov.qa

24 www.qatarcareerfair.com.qa Ernie Richter

contribute on meaningful projects and at How big industry the same time learn more about the energy sector, a sector so vital for the State of Qatar. meets the public I also want to add that recently, – In an exclusive interview with Career, Ernie Richter, Human ExxonMobil established the Middle East and North Africa Scholars Program Resources Regional Manager at ExxonMobil, talks about his (MENA) to help develop the next company’s contribution to Qatar’s national labor force. generation of scientific leaders in the region. The program offers exceptional Q How does QCF help you develop undergraduates the opportunity to earn a career awareness in Qatar? master’s degree in geoscience or A ExxonMobil believes that education, engineering at a US university, as well as training and development of Qatari the chance to intern with ExxonMobil. nationals are among our key priorities. The MENA scholarship program is an QCF allows us to meet potential recruits extraordinary opportunity for gifted and helps us raise awareness of career students to maximize their potential and opportunities in our sector. contribute to the future by becoming part QCF has grown significantly over the past of the next generation of scientific leaders. few years. The number and quality of You can read more about this scholarship participants’ displays has increased, and on: www.iie.org/exxonmobilscholars. you cannot help but notice the unprecedented growth in awareness and Q In your view, what needs to be done participation by the community. to synchronize your industry with academic qualifications? Q What activities does Exxon Mobil A Education and training are keys to offer to young Qataris to raise their building a prosperous future because awareness of personal development, improving education is one of the world’s career building and employment sponsorships to university students that best investments. opportunities? assist with their schooling expenses and a Give people the right education and A ExxonMobil is very active in the monthly allowance. Students also have the training, and you not only develop community and on-campus with students. opportunity to work at the ExxonMobil individuals, but you enable more For example, the ExxonMobil University offices during the summer to obtain prosperous communities and foster the Liaison Committee has helped establish valuable industry experience. intellectual capacity needed to address relationships with key universities in Doha An internship typically lasts one month, society’s future challenges. allowing us to build closer ties with faculty with the possibility for an extension and Education doesn’t end in the classroom: it and students in an effort to raise even a scholarship. The internship is includes sharing knowledge, practices and youngsters’ awareness on career mutually beneficial for both ExxonMobil skills with local workers and businesses so opportunities. and the students, where the company that they can improve and succeed. We also provide student scholarships, benefits from the innovative minds of its ExxonMobil does this as part of a awards, advice and judging technical paper interns and gives the most promising ones deliberate strategy to support sustainable contests, recruit on-campus and give the opportunity for future employment. economic progress in countries where we presentations to student groups. The students are able to experience the live and work. In addition, ExxonMobil is very pleased workplace firsthand in a professional and This effort, known as “national content” to be a sponsor of the Qatar University demanding environment. Moreover, the also includes doing business with local GASNA initiative which is designed to students are required to attend educational suppliers, and other community educate students of all ages about the seminars, the last of which is the career investments. energy industry. development workshop. At ExxonMobil, we believe that The career development workshop is maximizing energy resources is about more Q What kinds of scholarships, designed to educate the students in career than energy production: it is also about internships and jobs are you offering to planning and provide them with the skills developing human capacity and delivering young Qataris? they need in order to advance in their sustainable, long-term benefits to local A As part of its commitment to social respective careers. In addition, the students communities. responsibility and its continued support of experience the energy sector firsthand when No benefit is more lasting than education, the Qatar National Vision 2030, they visit the Ras Laffan Industrial City. a passport to progress for people the world ExxonMobil provides internships and These internships allow students to over. I invite you to apply to ExxonMobil!

25 26 www.qatarcareerfair.com.qa Careers & Courses for you 27 Qatar Foundation

EDUCATION REDISCOVERED – Qatar Foundation is more than an educational institution. It is a career development opportunity in itself.

stablished in 1995 as a private, non-profit organization by What career opportunities are available at His Highness Sheikh Hamad Bin Khalifa Al Thani, Amir Qatar Foundation? Eof Qatar, and chaired by Her Highness Sheikha Mozah Bint Nasser Al Missned, Consort of the Amir, Qatar Foundation National Development Program is unique in terms of the educational and career opportunities it Qatar Foundation provides training for graduates of secondary offers Qatar’s young people. schools and universities to help them land permanent jobs at the It offers a huge variety of further education possibilities via six organization itself. It tailor-designs a career development plan world-class universities and multiple education partners based at for each candidate showing promise. its main Education City location. It also provides a large number of specialist training programs for those interested in careers Scholarships related to academia, science, research, administration and social Qatar Foundation offers scholarships to Qatari employees outreach – to name but a few. wishing to pursue higher education studies in Qatar or abroad in specific disciplines in order to develop the skills needed by the What are the benefits of working at Qatar organization in the long term. Qatar Foundation has already Foundation? granted scholarships to trainees studying in Qatar, the United n Structured career development based around you Kingdom and the United States.

n A wide variety of career options, many of which are entirely Short-term training new to Qatar This program targets undergraduate students. It gives them the chance to understand more closely the careers they might be n A state-of-the art working environment and dynamic, interested in and to explore new areas of work. creative ambience Students can work part-time, helping Qatar Foundation’s employees perform their tasks. n New challenges and opportunities every day How do I apply for these programs? n Career development and promotion plans; performance See us at Qatar Career Fair 2011, or submit your application via management, leadership development and senior management our website: www.qf.org.qa. Alternatively, contact the National development programs. Development Program team by e-mail: [email protected]

28 www.qatarcareerfair.com.qa 2929 Qatar Foundation STUDENT EMPLOYMENT PROGRAM – Encouraging students to boost skills and acquire expertise.

n its second year, Qatar Foundation’s Student a maximum 20 hours a week as administrative or Employment Program has so far seen 160 laboratory assistants. Outstanding students are IEducation City students give a total of 6,916 further advantaged by being given the chance to man hours in support of different academic and work as assistants to college professors. administrative departments. It comes at a time when the local labor market WHAT WILL IT DO FOR ME? is in urgent need of skilled nationals. Where in The benefits of taking this program are two-fold. the past the majority of fresh graduates have First, it gives you an understanding of how to lacked the necessary expertise to join the labor apply for a job. By going through the process of market without significant further training, this choosing a target position, filling out application program encourages students at an early age to forms and being interviewed for the post, you acquire the kind of capabilities needed by both will get a real feel for what is at stake. Qatar Foundation and employers in other The second is the work itself. If you are sectors of the economy. accepted, you will gain direct experience of the The program is open to those studying at any world of work, with all the team work, dealing Education City university. It offers work of up to with seniors and punctuality that entails.

30 www.qatarcareerfair.com.qa Qatar Foundation

31 Qatar Science & Technology Park

32 www.qatarcareerfair.com.qa Qatar Science & Technology Park

YOUR BUSINESS FUTURE – Supporting young entrepreneurs and innovators.

f you are entrepreneurially-minded, and Why Entrepreneurship? believe that you can create value for Entrepreneurs play a vital role in the IQatar, now is the time to start up a development of all countries – whether business. micro credit-supported businesses in Qatar is stepping up its resolve to become Bangladesh, venture capital-backed a knowledge-based economy, and in this technology start-ups in Silicon Valley, endeavor, entrepreneurs and their or new energy technology firms in states world-changing ideas are a keystone. like Qatar. Qatar Science & Technology Park is In recent decades, information, organizing a world-class entrepreneurship communication technologies and program in partnership with Carnegie automation have made it possible for Mellon University in Qatar. Its aim is to traditional industrial companies to prepare the next generation of homegrown become more productive – producing entrepreneurs in Qatar. more while employing fewer workers. The Corporate Innovation and This process has resulted in both greater Entrepreneurship Program (CIEP) is a efficiency and massive lay-offs. development platform that simultaneously The same global forces have created a delivers human, economic, and social whole new business arena in which development to Qatar and the region. smaller firms can leverage their The nine-month, hands-on training knowledge as never before. The promise program falls within QSTP’s contribution of knowledge-based entrepreneurship is to Qatar’s National Vision 2030. that wealth can be generated through the Qatar Science & Technology Park offers capitalization of knowledge, art, values, free scholarships to innovative young identity, and other products of the mind Qataris who come up with ideas that help and spirit, instead of through physical labor. materialize Qatar’s aspirations. Consider Skype – a company with a few

33 Qatar Science & Technology Park

dozen people centered in Estonia. Skype companies and specialists for the financial created a company worth more than $2.5 services industry. billion and with global impact. Today, most major universities around the world offer formal courses in Job Creation entrepreneurship, and many students Over the last few decades in many come to business schools specifically to countries, the lion’s share of job creation hone their entrepreneurial skills. in most developed nations has been the Carnegie Mellon was one of the first work of small, entrepreneurial companies academic institutions in the US to offer – many with innovative technologies at entrepreneurship courses, beginning in their core. 1972. There is now a large body of In the United States, companies such as academic literature dealing with the Apple, Amazon, Amgen, Cisco, eBay, entrepreneurial process and the factors Genentech, Google, Intel, Microsoft and that lead to entrepreneurial success. Wal-Mart didn’t exist 50 years ago. New However, one of the main obstacles to leaders 50 years from now will likely carry overcome is the strong traditional industrial different names from countries around focus in most major business schools. The the globe. teaching of knowledge-based business is The collective impact of innovative still in its infancy around the globe. companies on our daily lives is CIEP aims to focus on the difference truly staggering. between industrial and knowledge-based The Middle East has an impressiveX history of scientific accomplishmentsX and has given the world many greatX innovations. At Qatar Science &X Technology Park and Carnegie MellonX University in Qatar, our goal is to addX to this legacyX

How did we get along without cell business development, in particular in phones? Digital cameras? eCommerce? relation to the context of Qatar and the eMail? Fiber optics? Human growth MENA region, as well as the implications hormones? Interferon? iPods? LEDs? for building modern business globally. Low-cost insulin? Magnetic resonance Our basic message is that in the imaging? Microprocessors? Personal knowledge economy, all nations are the right people to fill-in the gaps. Most computers? PowerPoint? Quicken? Search developing countries. successful entrepreneurs are students of life engines? Word processors? – particularly of human talent – and have The list of innovations is almost endless. Entrepreneurs Are Made an extensive network of contacts. None of these existed 50 years ago – and It is a myth that entrepreneurs are born. In They are realists, who accept the risks all were pioneered by entrepreneurial fact, most of entrepreneurship is a skill set because of a commitment to an idea. Above companies. that can be learned and constantly all, they have vision and are motivated not The Middle East has an impressive improved upon. by money, but by a desire to make a history of scientific accomplishments and Achieving the Qatar National Vision positive impact on the world. Entrepreneurs has given the world many great 2030 will require that everyone learns to bring new technologies to market, often innovations. At Qatar Science & be more entrepreneurial, so as to enact disrupting established companies and Technology Park and Carnegie Mellon the progress envisioned. systems in the process. University in Qatar, our goal is to add to Furthermore, entrepreneurship requires They are a key part of what economist this legacy. teamwork, where different skills and roles Joseph Schumpeter called “creative are leveraged to optimize success. destruction,” whereby entrepreneurs play Managers or Entrepreneurs? Often the most important characteristics the critical role in expanding wealth and Prior to the 1970s, business schools of entrepreneurs is knowledge of what they welfare in society by replacing old focused on producing managers for large know and don’t know, and partnering with businesses with new. Almost all disruptive

34 www.qatarcareerfair.com.qa Calling All Ambitious Professionals

is structured to combine CIEP ambitious, intelligent professionals with research results from leading universities in Qatar and abroad, and to transform these people and ideas into capable entrepreneurs with market-viable innovations and ventures. By choosing research results focused on solving challenges that are strategic to Qatar (i.e. energy, environment, healthcare and ICT), CIEP can ensure that the resulting innovations and ventures provide social development for Qatar in addition to creating economic diversification and greater human capacity for innovation and entrepreneurship. CIEP not only teaches the fundamentals of technology-based entrepreneurship — it engages the students in real innovation and venture development that can directly benefit Qatar, both socially and economically.

Incubation At the heart of CIEP is a technology incubator run by Qatar Science & Technology Park. At this incubation stage, students, in collaboration with innovation professionals and local experts, work together to determine the technologies that reach the market are World-class faculties come to Qatar to technical and commercial feasibility of pioneered by entrepreneurial companies. teach in these programs, which are growing the selected technologies. rapidly and attracting students from CIEP mixes education elements with Qatar & Global Competition throughout the region and beyond. professional support related to Qatar is rapidly developing the The capital to finance successful technology evaluation, market infrastructure to become globally ventures is certainly present in the region. assessment, intellectual property, competitive in technology-based Qatar Science & Technology Park offers business model and venture entrepreneurship. Education City boasts a outstanding incubation facilities and a development, and valuation and finance. medical school (Weill Cornell Medical gifted staff recruited from Qatar and It aims at accelerating the creation of College in Qatar), an engineering school around the world. entrepreneurial skills and tools at an (Texas A&M at Qatar), a school of design One main challenge at this point is the international level. And besides (Virginia Commonwealth University in availability of energetic and talented building technology innovations and Qatar), a journalism school (Northwestern young entrepreneurs willing to assume ventures, CIEP offers existing University in Qatar), a foreign affairs and the risks and responsibilities of starting corporations the opportunity to send diplomacy school (Georgetown School of regionally and globally competitive participants to work on their own Foreign Service) and schools of business technology businesses in Qatar. CIEP’s internal corporate innovation projects, administration, information technology and action-based approach is a key effort to also supported by mentoring and computer science at Carnegie Mellon. address this challenge. focused on producing real results.

35 Qatar Petroleum

COMMITTED TO EXCELLENCE – Qatar Petroleum has put in place pioneering polices to develop human resources, and has established a long standing partnership with QCF.

36 www.qatarcareerfair.com.qa Qatar Petroleum

Supporting Qatarization The Corporation is a leading partner in the Energy and Industry Sector Five-year Strategic Qatarization Plan and continues to achieve progress in terms of mobilization of resources, close liaison and coordination between the Energy and Industry Sector and other ministries and the local education community to ensure a better understanding between the Corporation’s demands and the Qatari supply. Qatarization at QP is stated as one of its Corporate Objectives. QP’s focus is on Quality Qatarization. The Corporation is committed to Qatarization and the requirement to identify and prepare quality Qataris to meet the demands of the various elements of its business. Departments regularly review their Qatarization plans and translate these plans into practical and realistic actions through a number of training and development activities. The objective is to qualify Qataris into various positions throughout the organization. In addition to working with new Qatari hires and preparing them for their future careers, QP places focus on its current Qatari staff to consolidate their competence and prepare them for their assigned duties.

Quality Qatarization QP seeks to attract promising Qatari talents and provide them with job opportunities. Participation in the Qatar Career Fair increases employment awareness among parents and students, in addition to giving them the opportunity to choose a branch of study that aligns with QP’s future projects. In 2008, QP recruited 771 high school graduates and more than 75 university graduates. Departments accomplish the Corporate Qatarization objective through a variety of initiatives including an aggressive recruitment campaign, training courses, career planning and effective but accelerated development programs.

Scholarships QP sponsors several hundred of Qatari university students each year to study in a variety of disciplines at universities in Qatar and abroad.

Industrial and Vocational Programs Corporate Training (CT) plays an important role by recruiting hundreds of Qatari students each year as Trainees and provides them with effective high quality training programs to meet the Qatarization needs. Plans are in place at QP for new, state of the art training facilities in Dukhan, Mesaieed, Ras Laffan and Doha. CT has also adopted an e-learning management system giving access to employees atar Petroleum (QP) is a state-owned corporation to enhance their skills through using this flexible training media. established by Amiri Decree No. 10 in 1974 and is Qresponsible for all phases of the oil and gas industry in Student Internships Qatar. The Chairman and Managing Director of the corporation The Corporation supports student internship programs for high school is H.E. Abdullah Bin Hamad Al-Attiyah, Deputy Premier and and university students. The programs reinforce the value of students’ Minister of Energy and Industry. understanding of the work environment and helps them gain an Its principal activities – and those of its affiliated companies – appreciation of the required skills and expectations. This experience is cover exploration, drilling and production operations, transport, essential to improving the transition from student to employee. storage, marketing and the sale of crude oil, natural gas liquids, liquefied natural gas, gas-to-liquid fuels, refined products, For further information meet us at Qatar Career Fair 2011 petrochemicals and fertilizers, and providing helicopter services. and visit www.qp.com.qa

37 Qatar University

CREATING A society from KNOWLEDGE – Helping the young achieve excellence in their chosen profession.

38 www.qatarcareerfair.com.qa Qatar University

atar University (QU) strives to equip young people With an advanced research with the qualifications necessary to meet the infrastructure – including Qrequirements of the national labor market. It provides its students with specialized career knowledge that helps them a large number of achieve excellence in their chosen employment through laboratories housing the ambitious development initiatives and a keen focus on the skills latest technology and a required for the business market, including communication and information technology. huge library housing rare The only national university in Qatar, QU was founded in manuscripts and sources 1977 to become the most prominent higher education – it is a real center of institution in the country. It continues this tradition through the public-private partnership. provision of 60 academic programs across six faculties, including the College of Education, College of Arts & Sciences, College of Sharia & Islamic Studies, College of Engineering, QU is the primary option for students aiming to pursue their College of Law, and College of Business & Economics. higher education, and is, therefore, a key partner in the State’s Out of such a diverse range of programs, QU aims to promote Qatarization plan. a cross-disciplinary philosophy of its own, urging students to Just one of the ways in which it makes career opportunities learn and nurture the skills they need to join an increasingly more accessible to Qataris is its service centers. These include sophisticated labor market. the Career Services Center, the Learning Resource Center, QU’s ability to meet the research needs of local industries is Student Advising Center, Student Services Department and another point of strength. With an advanced research modern information sources such as its library and infrastructure – including a large number of laboratories internet halls. housing the latest technology and a huge library housing rare manuscripts and sources – it is a real center of public- For further information, visit us at Qatar Career Fair 2011, private partnership. and visit www.qu.edu.qa

39 Ministry of Labor

Accelerating Qatarization s one of the organizers of the Qatar in the process of selecting the right – Connecting the Career Fair (QCF), Qatar’s Ministry candidates and affording them real career right people with Aof Labor (MOL) believes that QCF and employment opportunities. provides a compelling connection between MOL manages the Qatari labour market the right careers. government agencies and the private sector, through the management of recruitment where employers and Qataris seeking and employment processes for Qatari training or career development can meet to nationals and expatriates. identify key career opportunities. The ministry believes QCF must provide For further information, meet us at a new platform for materializing the Qatar Career Fair 2011, and visit ambitions of the Qatari workforce – helping portal.www.gov.qa

40 www.qatarcareerfair.com.qa Ministry of Labor

The Ministry caters to the needs of different employment for Qataris. In so doing, sectors of the economy by: the Ministry depends on the implementation of State laws regarding n Nationalizing jobs and providing citizens n Regulating the labor market and employment to ensure full employment of with openings in both the public and monitoring the implementation of the citizens in available jobs, and then start private sectors. Labor Law and other provisions related hiring expatriates in case no citizen is to occupational safety. available for the job. n Registering Qataris looking for jobs that match their qualifications. n Implementing international n Endeavoring, through the training of conventions ratified by the State as nationals in various fields – particularly in n Providing citizens with relevant training, regards employment. the areas of management, development and scholarship opportunities vocational and technical training – to to enhance their efficiency and ability to n Seeking to provide a slew of fill as many openings as possible with access the labor market. fast, yet accurate, services for citizens, highly qualified nationals. expatriates, government agencies and n Identifying labor market requirements for private sector firms. n Seeking also to expand the base of expatriates according to the national employed women, by providing them with Labour Law, and meeting the needs of n Nominating registered job-seekers and job opportunities in various fields and different economic sectors. QCF visitors to broaden the base of opening new areas for them.

41 ExxonMobil CREATING VALUE FOR youNG QATARIS atar Career Fair (QCF) provides – ExxonMobil embraces the Four Pillars of ExxonMobil Qatar (EMQI) with Qthe opportunity to help educate Qatar’s National Vision 2030: Human, Social, the public in Qatar about the importance of Economic and Environmental Development. the energy sector to the nation and the wide array of career opportunities the energy sector offers. is committed to accelerating gains in energy Technology Park, conducting research in The ExxonMobil University Liaison efficiency in our own operations, expanding areas of common interest to the State of Committee has helped establish all commercially viable energy sources and Qatar and ExxonMobil. relationships with key universities in Doha developing technology to help mitigate the ExxonMobil embraces the Four Pillars of allowing us to build closer ties with faculty growth of emissions associated with energy Qatar’s National Vision 2030 – Human, and students in an effort to raise use. Social, Economic and Environmental youngsters’ awareness of career The Corporation has enjoyed a strategic Development – and strives to support these opportunities. partnership with the State of Qatar dating in its various partnerships within the State It offers scholarships that assist students back to 1935. ExxonMobil Qatar Inc. of Qatar. Towards these goals, ExxonMobil with their schooling expenses and a (EMQI) is a subsidiary of ExxonMobil affiliates provide a wealth of resources, monthly allowances. Corporation and is the interface point including technology, operational best Students also have the opportunity to within Qatar for all ExxonMobil affiliated practices, financial strength and human work at the ExxonMobil offices during the activities. resources, while working under the highest summer to obtain valuable industry ExxonMobil affiliates participate in safety, health, environmental and ethical experience. numerous gas related projects in Qatar, standards. Its affiliate operations in Qatar As part of its commitment to social including Ras Laffan Liquefied Natural also support local communities and responsibility and its continued support of Gas Company Limited (RL I, RL II, RL 3) participate in a multitude of educational, the Qatar National Vision 2030, and Qatar Liquefied Gas Company social, cultural, sporting and economic ExxonMobil provides internships and Limited (QG I and QG II). activities. sponsorships to university students that are Additionally, ExxonMobil affiliates EMQI recruits graduates from Qatar mutually beneficial for both ExxonMobil participate in Al-Khaleej Gas (AKG), University and other local universities and the students. which is currently producing, and Barzan, and colleges. Simultaneously, an The company benefits from the innovative which is under development. ExxonMobil ExxonMobil team identifies and hires minds of its interns and gives the most affiliates’ participation in Qatar’s LNG potential Qatari national employees from promising ones the opportunity for future ventures range from 10 percent to 30 universities around the world. Recruited employment. percent and is the only foreign shareholder employees are provided on-the-job in AKG and Barzan. ExxonMobil is also a training and formal training both at the YOUR STRATEGIC PARTNER participant in the Laffan Refinery through local and international levels. IN QATAR its affiliate, ExxonMobil QatarR efinery ExxonMobil’s partnerships with Qatar ExxonMobil Corporation is the world’s Limited. Petroleum will continue to play a key role largest publicly traded integrated petroleum Qatar Petroleum and ExxonMobil in Qatar’s rapid transformation into the and natural gas company. It operates Chemical Qatar Limited have signed a world’s largest supplier of reliable LNG. facilities and markets products around the Heads of Agreement to progress studies for world, and explores for oil and natural gas a world-scale petrochemical complex in Ras For further information, meet us at on six continents. Meeting the world’s Laffan Industrial City. In addition, Qatar Career Fair 2011, and visit us at growing energy needs requires an ExxonMobil Research Qatar Limited is an www.exxonmobil.com/USA-English/ integrated set of solutions and ExxonMobil anchor tenant at the Qatar Science & HR/Siteflow/Qatar.asp

42 www.qatarcareerfair.com.qa Strapline

43 44 www.qatarcareerfair.com.qa Career Hints & tips 45 career hints & tips

How to make the most of Qatar Career Fair 2011

ttending a career fair is an excellent chance to develop a – A career fair is a great place to meet potential Anetwork of career contacts. It is employers, but that is just the beginning. also an invaluable opportunity to find out about different industries, Know your Job Interests corporations and career options. But and your Qualifications how do you go about this? Be able to express your qualifications, including strengths, academic achievements, What You Need To Do related experiences, and skills (i.e. communication, technical and leadership Review the list of employers before skills) attending a career fair. Figure out which ones interest you the most and go there first Research Companies in Advance of the Fair Broaden your focus and include many types of employers Your research on firms will show recruiters you are hard-working, eager, dedicated and Be organized. Bring plenty of copies of your goal-oriented résumé and a folder or portfolio to hold all Clothes Maketh your materials the Man... Review websites of companies you plan to visit Introduce yourself. Be prepared with a brief Ask Faculty staff about the firms and alumni introductory sentence for each employer. Tell n If you are wearing national dress, working there them the type of position and career path you make sure that it’s ironed and clean, wish to follow preferably with formal cuffs and Allow Enough Time cufflinks and Plan Ahead Ask specific questions about the organization and career opportunities n If you are wearing an abaya, ensure Demonstrate confidence: make eye contact, that it is not party wear, but of a give a firm hand shake, smile! Offer to follow up after the fair more formal feel Dress professionally Ask for employer’s business cards for follow n If you choose to wear western up discussions and correspondence clothes, ensure that they are formal Recruiters like to know that you are or smart casuals interested. Write a follow-up note as soon as What To Learn possible expressing interest and further From Employers n Tees and frayed jeans may not work research findings

Employment and/or hiring trends If you missed a company, drop a note to express What Employers May interest. Include your résumé Skills necessary for different careers Want To Learn About You Prepare for follow-up interviews Current/future openings Specific career objectives Companies participate in fairs to identify Salary, benefits, training, and other information Individual strengths and weaknesses prospective candidates for internships and career about the organization positions. They usually follow-up on their leads Contributions you will make to the Who to contact for follow up discussions organization Have a well written résumé (see next article)

46 www.qatarcareerfair.com.qa Career Hints & Tips

How to make the most of your CV – Your Curriculum Vitae will A GOOD START BE HONEST determine whether it’s a ‘yes’ or a ‘no’. State your objectives clearly. Highlight the It sounds obvious, but make sure your very best of your key strengths and résumé tells the truth. Embellishment is achievements fine, if there is evidence to prove it. good CV not only lists your achievements and qualifications, it BE DIRECT SPELL CHECK Aalso shows how seriously you are Don’t use convoluted or flowery language. If you show sloppiness with spelling and taking the recruitment process. Short-and-to-the-point language gets the grammar on your first impression, it says a So it’s worth spending a lot of time and message home every time. whole lot more about you than your lack of effort to get the look and feel right. language skills. Your CV – or résumé as it is sometimes TAILOR-MADE COVERING LETTER known – is an advertisement of sorts – Make sure your résumé is targeted BI-LINGUAL RÉSUMÉS selling yourself. If you are a fresh graduate, exclusively to that particular job or It is a good idea to prepare résumés in both seek the advice of your student counselor if company. You must be aware of the needs English and Arabic, so you can target you are not sure on how to start off. of the specific company and promote your different businesses. Keep in mind that recruiting companies skills and experience accordingly each time. will have hundreds of CVs to filter, so make FONTS & FORMAT sure yours stand out. Put the most CLARITY IS KINg Use a template if required. Or if you are important information and data right at the Your résumé needs a clear and concise doing your CV from scratch, pay attention beginning. Keep the language crisp. structure. to font style and size and formatting.

47 How to be a young achiever

48 www.qatarcareerfair.com.qa career hints & tips

How to be a young achiever – For high school children, a career fair can be daunting. But with a little help from parents and teachers, it can be interesting as well as instructive.

iguring out what to do for work is a Develop a Résumé of Activities, Research Potential Careers process that happens over a long Honors, and Achievements Don’t wait until your final year of college to Fperiod of time, rather than a single, This can be used later when you apply for decide whether or not you like the one-time decision. part-time jobs or volunteer to work in the professions you found fascinating in high Career Planning is a developmental, community. school. thought-provoking process. You must examine yourself: your interests, your Assemble a List of Admission Look for opportunities to learn more about temperament and your values. You then Requirements and Qualifications potential careers and the people who pursue need to think about what you want in a job. This list will assist you in determining how them. competitive you are. Two- and four-year Establish Tentative colleges, military organizations, and trade Internships, volunteer experiences, and job Personal/Career Goals schools have entrance requirements. shadowing can be great ways to do this. Write them in terms of short range and long range objectives, with an emphasis Collect college catalogs and other brochures. If you know any adults whose job sounds on what you plan to do after high school. Ask about open house activities. interesting, see if you can arrange to talk to Remember, you must continue your them about it, observe them at work, or even education and training beyond high Visit Colleges or Other help out after school. school in order to support the life style Education/Training Sites you want. Talk to professors and administrators, Consider reading books about careers you interview students, sit in classes, tour find interesting, but be sure to balance Discuss Your Career Goals With facilities, read the bulletin boards and get glamorized or fictionalized accounts with Counselors, Teachers, and Family copies of its newspapers. real-world observations and experiences to Ask their advice, and encourage them to avoid disappointment. help so you can evaluate their suggestions Develop a list of questions to be answered, and ideas along with your own. and names, addresses and phone numbers of Career exploration and research doesn’t have to key contacts. Make sure that the institutions stop at high school, either. Explore Occupations and offer the type of education and/or training Gather Career Information you will need to pursue your career choices. You don’t need to go to college with a Store your collection of materials, articles, Inquire about the placement of their career plan set in stone, nor do you need to and pamphlets in a loose leaf binder or graduates. wait for your department or advisor to take scrapbook. the lead on preparing you for a career or Focus on Strengths and Interests showing you what options exist. Find out what education or additional Rather than starting out by exploring training will be required to pursue the careers careers and seeing which one you can fit Feel free to choose classes that interest you and of your choice. into, begin by thinking about what you’re find time outside of school to continue to learn good at and what you like doing. Maybe about what people with your degree can do. Try Conduct Interviews you’re amazing at math and like to build to take advantage of opportunities to gain Talk with people who are working in things in your spare time, or maybe you exposure to and experience in fields you find occupations that interest you. Consider get joy out of helping your classmates edit interesting. using a tape recorder to take notes. Ask their English papers. Think about what your counselors or parents to assist you in you like doing and what environments Keep your mind open to every opportunity, arranging field trips to see various work you prefer to work in. Then begin looking and never say it’s too early: if you start early, environments. for careers that play to those strengths you will be there early, too.

49 career hints & tips HHowow toto cchoosehoose aa ccareerareer

he following FAQs provide a – What you choose to do or become will provide benefits comprehensive view of careers, not just to you as an individual, but to society at large. Tcareer development and the role of Qatar Career Fair (QCF). or job, to one that represents the experiences and learning of life. Q Jobs versus Career? configuration of all facets and roles of an In fact, the much-respected Canadian A A career is the pursuit of a lifelong individual’s life. National Steering Committee for Career ambition or the general course of Developing a career is a lifelong process Development Guidelines and Standards progression towards lifelong goals. To that begins even before you enter university. describes career as: pursue a career, you will require special “A lifestyle concept that involves the training and education. A career requires Q Is there a one-size fits all solution? sequence of work, learning and leisure long term vision and thought. In contrast, a A No. The process of career development is activities in which one engages throughout job is an activity through which an unique to each one of you. It is subject to a a lifetime. Careers are unique to each individual earns money, and requires no range of influences. But the most important person and are dynamic. Careers include special training. A job has short term goals. of those influences is the active role you how people balance their paid and unpaid have to play in the construction of your work and personal life roles.” QWhy Career Development? career. A A career has increasingly broadened from A career is now viewed as a ‘creation’ of Q What is Qatar Career Fair? a term that is synonymous with occupation an individual, comprising the many A Qatar Career Fair (QCF) is the ideal

50 www.qatarcareerfair.com.qa career hints & tips

Careers arex Q How will Qatar Career Fair help me? unique to eachx A QCF provides a platform where person and arex potential employers and interested dynamic. Careersx students can interact and share include howx information and expectations. QCF not only provides a forum for people balancex companies to highlight career prospects their paid andx within their organization, it also allows unpaid workx students to communicate their interests. and personalx Q What should I expect after life roles.x I graduate? A The world of work is dynamic and the QCF had its inception in 2007, and the only constant is change. lastest was held in March 2010. New career opportunities will evolve from new combinations of Q What is QCF’s Vision? multi-disciplinary skills, knowledge, A To attract and develop national human understandings and technologies. As an intellectual capital, and to ensure the individual, you have the responsibility for quality of Qatari workers in the workforce. your own employability and career development. Lifelong learning enables Q What is QCF’s Mission? individuals to adapt to a rapidly-changing A To increase awareness among Qatari society and to remain employable, and it is students and their parents of the career an intrinsic part of development. opportunities available in Qatar, and to provide them with the chance to meet and Q Do I choose my career based merely interact with government agencies, on my entrance exam scores? companies and organizations. A The scores give an indication, but cannot be the only decisive factor. As Q What are QCF’s Objectives? mentioned earlier, career decision-making n To provide an essential forum where is subject to a range of influences. potential employers can meet with Keep in mind, your success in a career students to discuss and explore the involves a set of non-occupational opportunities available to the next attitudes, skills and knowledge. generation of employees. Q How do I develop these things? platform for high schoolers, university n To provide an opportunity for students A QCF will play a role in assisting you students, graduates and parents meet on an to learn more about businesses, individual with this; to develop the skills, knowledge annual basis with education experts, company human resources plans, career and competencies necessary to businesspeople and entrepreneurs, as well opportunities and the kinds of successfully manage careers. as representatives of private and public recruitment, training and development QCF and its stakeholders will provide sectors, to get updates about the available opportunities available. career guidance that is an integral part and prospective education and career of development. opportunities. n To provide advice to students on the The role of QCF will be more of a QCF is sponsored by Her Highness career opportunities that are best suited to facilitator than an expert in this regard. Sheikha Mozah Bint Nasser Al Missned, their qualifications and capabilities. and was inaugurated by His Highness Q Why can’t I just opt for a Sheikh Tamim Bin Hamad Al Thani, the n To create professional awareness well-paid job? Heir Apparent. amongst students and develop skills for A A well-paid job may provide instant QCF is organized by Qatar Foundation, future career planning. gratification. But in the long run, it will Qatar Petroleum, Qatar University and neither provide job satisfaction nor help Ministry of Labor, with the objective of n To provide students and graduates with develop you as an individual. providing key education and career detailed, comprehensive and essential A career that is well-chosen will opportunities for young Qataris, to enhance information through specially-designed provide both monetary and their capabilities and skills. workshops and seminars. professional satisfaction.

51 career hints & tips How to be an entrepreneur – If you feel you are not cut out for a salaried job your parents envision, don’t worry, you are made for something else.

52 www.qatarcareerfair.com.qa career hints & tips

f you are a person that takes risks, seeks opportunities and tries to shape them Entrepreneurs are innovators whox Iinto inventions that can one day change come up with brand new ideas whichx the world – you are an entrepreneur by nature! ultimately bring about new products,x Entrepreneurs are daring people who by new markets, new production methodsx their determination, courage, leadership, or new forms of organizations.x obsession with opportunity, tolerance of risk and creativity, bring new realities and new enterprises seek to overcome hurdles, the former has the leadership skills and possibilities to their world. solve problems and complete the job: they ambition to shape the opportunity and are disciplined, tenacious and persistent. intimate knowledge of customers’ needs Abundance They are able to commit and recommit and wants. Russian-American philosopher Ayn Rand quickly, not intimidated by difficult says: “America’s abundance was not situations and think that the impossible Tolerance of Risk created by public sacrifices to ‘the tends to take a little longer. Because high rates of change and high common good,’ but by the productive levels of risk, uncertainty is almost a genius of free men who pursued their Courage given. Successful entrepreneurs tolerate own personal interests and the making of An entrepreneur who aspires to change the risk, and uncertainty. They manage their own private fortunes.” world can not be just mediocre. In this paradoxes and contradictions. What is Qatar’s abundance then? The pursuit, courage is yet another cornerstone. They are obsessed with value creation same, more or less. The young innovator should have the and enhancement, take calculated risk, But what’s entrepreneurship specifically? moral strength, fearless tendency to tolerate lack of structure as they do And what is the edge that entrepreneurs experiment, no fear of conflicts or failures, structure things first hand, tolerate stress possess? and an intense curiosity in the face of risk. and conflicts, and are able to resolve Entrepreneurs are innovators who come problems and integrate solutions. up with brand new ideas which ultimately Leadership bring about new products, new markets, Successful entrepreneurs are experienced, Creativity & Adaptability new production methods or new forms of possessing intimate knowledge of the The high levels of uncertainty and very organizations. By that, they create value technology and marketplace in which they rapid rates of change that characterize for their societies and accumulate wealth will compete, sound general management new ventures require fluid and highly for themselves and their partners. skills, and a proven track record. adaptive forms of organization that can Entrepreneurs have a host of desirable They are self-starters and have an internal respond quickly and effectively. attitudes and behaviors that set them locus of control with high standards, but Successful entrepreneurs believe in apart from the crowd. These can include not perfectionists. themselves. They know that their commitment and determination, courage, Efficient entrepreneurs are basically team accomplishments (and setbacks) lie leadership, opportunity, obsession, builders, hero makers, and have every skill within their own control and influence tolerance of risk and uncertainty, to inspire others. They treat others as they and that they can affect the outcome. creativity, self-reliance and adaptability, want to be treated, share wealth with all the They have the ability to see and ‘sweat and motivation to excel. people who helped create it, are honest, the details’ and also to conceptualize. Many successful entrepreneurs have reliable, trust builders, superior learners They are dissatisfied with the status quo emphasized that while they have initiative and teachers [and practice fairness]. and are restless initiators. and a take-charge attitude, their colleagues are determined to preserve the status quo Opportunity Obsession Motivation to Excel and are therefore not able to adapt. So it is Almost all the world’s successful Successful entrepreneurs have the not just a matter of personality. It is what entrepreneurs had one thing in common. motivation to excel. They are self-starters they do that matters most. They were obsessed first with opportunity, who appear driven internally by a strong not the money, resources, contacts and desire to compete against their own Commitment & Determination networking or with the image of self-imposed standards and to pursue and Commitment and determination are seen appearances. attain challenging goals. as more important than any other factor. Although some of these latter items have a They have the drive to achieve and By these traits, entrepreneurs can place and time in the entrepreneurial grow, low need for status and power, are overcome incredible obstacles and process, they are not the source and driver interpersonally supporting (versus compensate enormously for other for new ventures. competitive), aware of weaknesses and weaknesses. What differentiates a successful strengths, and have perspective and sense Entrepreneurs who successfully build entrepreneur from any other average guy is of humor.

53 career hints & tips

– Whether your business will address Qatari nationals, expatriates in Qatar or any target audience around the world, you need to write a winning business plan.

t is vital for any entrepreneur seeking to increase their chances of survival that How to write a Ithey write a meaningful business plan. Research the market business plan thoroughly Regardless of whether your target audience An integral part of understanding any Focus on the Opportunity is Qatari, expatriate, a market segment in business environment is understanding the If you are seeking investment in your another country, a business or an competition – both its nature and the basis business, it is important to clearly describe individual, you must study it properly. for competition within the industry. the investment opportunity. Why would the Knowledge of the market always comes Is your project or idea going to be in a investor (Qatari or expatriate) be better off first. The entrepreneur always undertakes particularly competitive environment or investing in your business rather than market research and ensures that his one that lacks competition? leaving money in a QNB account, DSM business plan includes reference to market You have to build an understanding of shares or invested in another business? size, its predicted growth path, and how he the basis on which you intend to compete. What is the unique selling proposition will gain access to that market. Can you compete with existing players? (USP) for the business? Qatar’s economy is rapidly growing, yet it is running within a relatively small Attention to Detail Do the Sums geography and demographics. Make your business plan concise, but The numbers will be subject to particular A plan for an internet café, for example, include enough detail to ensure that the scrutiny. Costs should be documented in will consider the local population and reader has sufficient information to make full and sales predictions should be both circumstances. Given the relatively low fees informed decisions. conservative and realistic. While costs are for internet services from the incumbent Your plan will have a significant role in more certain and predictable, a crucial Qtel and the prospective Vodafone – and the running of the business, so should factor in the success or failure of the given the high standard of living of people reflect a sense of professionalism – with business will be the level of sales. here – do you think people will leave the realistic assumptions, credible projections, If you are not particularly comfortable comfort of their homes to the noise of an accurate content, and no spelling mistakes. with math, have someone assist you in internet café, or do you need to think of The writer should also consider the format preparing a simple cash flow and break another fist-pounding local need? of the plan – if a presentation is required, a even chart. back-up PowerPoint (or similar) This will help the reader understand how Understand the competition presentation should be created. many sales you must make to cover your

54 www.qatarcareerfair.com.qa career hints & tips How To Make a Successful Pitch – Despite the current cautious approach of investors in Qatar and around the world, there is no scarcity of funds for your project – if viable and cogent. Here are tips for getting your finances:

Select Your Audience Revenue Model There is no advantage in presenting your plans to an investor who has To show that you have a properly thought out strategy for the never invested in the sector or region you are talking about. financial implications of your company’s growth plans, demonstrate In Qatar’s family business-dominated economy, you need to identify a detailed set of financial projections. and shortlist only those investors whose investment preferences match Judiciously assess sales, costs (both fixed and variable), cash flow, your requirements. working capital etc and support it with graphs and charts. Analyze your present and future margins in detail, bearing in mind Your Product/Service the potential impact of competition. Explain your product or service in simple language and emphasize its competitive edge. Marketing Plan The cardinal objective of a marketing plan is to convince investors Your Team that the market for your product/service can be developed You may have a grand business idea, but working alone, you may not and penetrated. be able to achieve your objective. A startup team would ultimately The marketing plan should include pricing, distribution and convert your ideas into a profitable product or service. promotion strategies for your product or service. All aspects Your team can be a schoolmate, Qatar Foundation/Qatar University included in the plan section must be rigorously supported by as colleague, neighbor, friend or relative. Only remember that investors much verifiable data as possible. look for a team consisting of members with professional experience, deep technical expertise, and a track record in the area of function. Finance Required & Exit Opportunity You have already calculated your current and expected income and Customers expense. Next, explain previous involvement in funding, your own You can’t provide any better evidence than customers to prove your investment, and investment from family members, relatives and claims about the marketability of your product/service. friends. Explain about your existing Qatari and international customers as If you have invested your own savings, it shows your genuine well as your potential customers. Very specifically explain the number interest in and further requirement of finance for your startup. of your existing customers, total revenue you generate, revenue per Loans are another way for financing your plans. Qatar has a customer and cost-per-customer. vibrant banking and finance system.

costs, and also how much financing you Language and Tone plan. Your local business link or enterprise must raise to start up successfully. Use the language of your target audience. If agency should be able to assist with this. your business will be in the GCC, use a This review should prompt further Executive Summary solemn standard Arabic, rather than questions that will need to be addressed in Arguably the most important component of regional dialects or colloquialisms. If your a revised draft. the plan is the executive summary. This is a audience is the English speaking summary of the entire plan and is usually community, you should observe a few Implement the Plan contained at the start. nuances too. Finally, a plan should always be viewed as a It also tends to act as a key qualifier for living document and contain specifics time-pressed investors – if they like it, they Review Process regarding dates, deadlines and specific will read on. If not, they will go no further. Once you have completed your plan, have responsibilities. It should be constantly It should be at the very end of the business it independently reviewed. Select someone reviewed and updated, as well as being planning process and should have a ‘wow detached from the process who can offer used in regular ‘plan versus actual’ factor’ that entices them to read further. constructive criticism on all aspects of the discussions.

55 career hints & tips How to brand yourself – The value of personal branding.

56 www.qatarcareerfair.com.qa career hints & tips

ll of us know the importance of branding, but how does one go about it? Blaise James, Gallup Global Brand Strategist and Aformer Strategic Planning Director at Ogilvy & Mather Worldwide, explains his theory of self-branding, and says that your personal brand isn’t a couple of adjectives, and shouldn’t be a résumé either. It should demonstrate your authentic talents and strengths. Your self-brand is integral to your career and your life, and it influences your long-term career strategy and development. According to James, your personal brand helps you map out the best of who you are and apply it to the best of what your company is. To do that, James recommends writing a statement of purpose, determining your point of view, and ascertaining your principles. Not only do they act as guides to conduct your strategies, but also are hard for anyone else to replicate. Your self-brand can help you become invaluable to your company or to a hiring manager.

57 career hints & tips

Q Is self-branding the same thing as A Your statement of beliefs should purpose? articulate what you will do that’s positive A When I create brand strategies, I go in the world. beyond purpose. You need to unpack Let’s go back to the example of our purpose and help people understand how non-profit Marketing Manager John and they carry out their purpose. First, you find look at his point of view. John believes the intersection point between you, your that even the best ideas need the genius consumer, and the environment you share. of execution and follow through to make I call this finding the ‘you, them, and us’. a difference in the world. Remember, his Then you take that information and create purpose statement is “I’m in the business statements of purpose, point of view, and of providing visionary executive directors principles. The point of view tells us the with the strategic new audience why, the purpose tells us the what, and the development expertise they need to principles are the how. They’re how you achieve their healthcare mission.” So his achieve your purpose. point of view now answers why he’s trying Your statement of purpose comes first, to achieve this purpose. and it will be a guide to how you’ll The answer to a ‘why’ question really conduct yourself and a filter for the helps us differentiate ourselves. For decisions that you’ll make as you deliver corporations, this answer can be your brand. So, for example, the incredibly motivating to employees who statement of purpose for a Human deliver the brand. Resources Manager, Jane, might read “I’m in the business of providing senior Q What else can help you differentiate managers with the human capital they yourself when crafting your purpose need to feel confident in leading our statement? company to growth.” A CEO might say, A This is another reason why knowing Q Explain principles. Do you mean “I’m in the business of inspiring global your talents is so important. Let’s say that values or ethics? organizations with the leadership, John has taken Gallup’s Clifton A Think of principles as either/or management, and futurism they need to StrengthsFinder assessment to help him statements. Either you make good on them create value for the world’s shareholders.” identify his talents. John’s top talent or you’ve compromised your purpose. And the statement for John, a Marketing themes include Analytical and Activator, Statements of principles begin with Director for a non-profit hospital, might which in this context provide insights into ‘always’, ‘only’, or ‘never’, and they give a read “I’m in the business of providing how John thinks and how he influences structure to and are a litmus test of your visionary Executive Directors with the others. John knows the type of Executive personal brand. strategic new audience development Director that he wants to attract. Let’s use John as an example again. His expertise they need to achieve their He wants to work with people who statements of principle would be something healthcare mission.” consistently look toward the future – this like this, “I will only work for Executive A statement of purpose is good, but it’s is a talent often found in the Directors who have real vision,” “I will possible for someone to replicate it. StrengthsFinder Futuristic theme. Many never send a résumé to a non-profit Although purpose is important, it’s only people in non-profit organizations organization with a mission that I don’t one step in creating differentiation. The embody the theme of Adaptability; they believe has lasting, significant relevance”. second step is to determine your point of have to dance on a dime to accomplish These principles will help him achieve his view – your beliefs and unique take on their mission with limited budgets. purpose. Just like any good brand strategy, the world. You do this by completing this Now we’ve reached our brand they act like a filter that guides his sentence: “I believe the world would be a intersection: where Analytical and decisions. better place if...” This exercise is valuable Activator meet Futuristic and You can’t stand for everything or you to establishing your personal brand Adaptability. So John’s brand focus is as a stand for nothing. You have to focus. By the because it’s hard to replicate beliefs. They realizer of visions. He can help Executive way, CEOs are often shocked when you tell also give you a real motivation for doing Directors activate their ideas. And them their corporate brand can’t be what you do. Most people and companies because this statement is genuine to John, everything to everyone. never answer this question for themselves, it’s valuable and hard to duplicate. let alone for their consumers. The point of view tells us the why, the QOf what value are social networking purpose tells us the what, and the sites to self-branding? QWhat should your statement of beliefs principles are the how. They’re how you A Don’t confuse strategy with tactics. This include? achieve your purpose. is just a word of warning: Many personal

58 www.qatarcareerfair.com.qa career hints & tips

or you may join the Arts Committee that Q What is an embedded entrepreneur? the CEO and her husband chair. Those are A Having a personal brand also helps you all tactics that send a message about your realize that meeting your goals matters as personal brand. much as meeting the company’s. When But are they the right tactics? You will you’re pursuing your goals – and they’re only know after you’ve put your strategy aligned with your company’s goals – you’re in place. Once you’ve done that, your much more engaged to act on the résumé stands out because you’re focused company’s and the customers’ behalf. like a laser beam on what you want and It also gives workers a sense of control. how you talk about it. Hiring managers Right now, since the start of the recession in get a real sense of your difference and are December 2007, the number of jobless clear about why you want to work at their people has risen by 7.2 million in the US, firm. which is a daunting number. Most workers So much job advice these days is about still have jobs, but many of them are feeling just getting a job. Just get it – and so what uncertain and fearful. if you take a step down? Q How are embedded entrepreneurs Q But that’s a reality for many people. valuable to companies? A It absolutely is, and it’s bad for A Embedded entrepreneurs point their companies. This is exactly the brand toward the problems of the business. cross-purpose that hiring managers are If you don’t know what your talents are and facing. They don’t want to spend the you don’t know what your brand is, it will money to bring in workers who are just take you a lot longer to get up to speed, and looking for any job. Instead, they’re going you’ll be less productive. Anything that out of their way, in my estimation, to sniff helps people express their talents leads to brand coaches lead with ‘Build your brand out people who are just trying to get a job increased engagement, which benefits the on Facebook’ or ‘Do self-branding on for the sake of working. company. Ultimately, people feel more Twitter’. engaged in their jobs when they’re coming If you hear that, proceed with caution. QWhat gives people away when up with ideas, thinking creatively, and These folks are confusing strategy with they’re doing that? pursuing an agenda – being proactive rather tactics. Your résumé, your interview, your A Résumés, for one. There’s a whole way than reactive. networking groups, your Facebook page, of gaming résumés nowadays, and it’s not So if you’re a CEO, you want your your tweets, your LinkedIn connections at all strategic. If you’re cramming your workers to know their talents and use them – all that stuff is tactics. résumés with buzzwords that you think to construct their identities in the company. They’re the ways in which you reveal your are right for the job but have nothing to That takes some work, some really brand. Your purpose, your point of view, do with who you are or what you’ve done, profound thought, but it’s worth it – self- and the principles that guide you, those how have you differentiated yourself from branded employees are self-directed and must come first. everyone else applying for that position? more innovative. They’re problem solvers, Self-branded employees are self-directed and they’re a lot more engaged. Q So how do you use these sites in a and more innovative. They’re problem way that is consistent with your solvers, and they’re a lot more engaged. Q What can managers do to help strategy, your brand? This is key: don’t start on tactics until people build their self-brands? A When you have a solid personal brand you have your brand strategy. Then, when A Ultimately, people have to do this on strategy, who you’re following on Twitter you get into the tactics, don’t just do their own. It’s a personal process that makes sense. The tweets you send have what’s hot. Bring a sense of who you are factors in someone’s whole life. It’s not common themes because they come from to how you present your skills and top-down – it works from the bottom up. your sense of purpose, your point of view, experience. Think about how to But managers can encourage employees and your principles. differentiate yourself and your brand over to develop their brands, and they can Depending on what your principles are, the long-term. Remember: You’re now an focus on their own brands and chart their you may decide never to shotgun a résumé embedded entrepreneur. I hope that own way through their companies. Your to monster.com. You may not subject opens up a different way of thinking for personal brand is more than just words yourself to the decision process of people. The way the world is going, – its actions. Live out your principles. TheLadders.com. Instead, you may send a markets are so cluttered and competition Don’t pay them lip service. That’s creatively packaged snail-mail letter to the is so acute, and companies can basically something managers can do, lead by Senior Vice President of Human Resources, replicate a product or service overnight. example.

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How to adapt to change

hange management has always – In today’s fast-paced and competitive been an issue of debate amongst Cscholars: how can employers marketplace, it is crucial for organizations to create suitable conditions for a successful change process? And what can employees be flexible enough to change, in order to do to get through it? remain profitable and up-to-speed. Personal lives change as people get older; so do jobs, careers and new ways and removing old hurdles from management and peers to form an organizations. However, human beings, their way. accurate understanding of the matter. Be by nature, do tend to resent change and transparent and honest about your fears resist it strongly. Learning and development: This takes – dealing with the unknown is often The whole process can be very place when employees finally realize that resented and daunting. Make the picture distressing to employees and negative this change could actually improve their as clear as you can. emotions (and reactions) can stem from upcoming prospects and decide to focus it. This is why Bayt.com’s team of experts their efforts in absorbing it and moving Assess yourself: Change is a time when highly recommends one strategy that forward. one’s confidence about one’s skills and recognizes the different stages of change capabilities gets shaky. Recognize your and anticipates its impact in order to take Tips on how to deal with strengths and where you could bring preventive measures. change at the workplace them into play. At the same time, stay aware of your developmental areas and What are the different Make yourself aware that change work on improving those. stages of change? happens: It happens in personal life, it happens in your professional life. You Don’t be stiff: It will make the change Denial: Change has been announced. cannot live in the past, so denying that process much harder if you are rigid. Be Employees fight it and strive to defend change can occur only makes things more flexible enough to look at the different their status-quo at this stage. complicated for you. angles of the change and see where you could apply your ‘existing’ skills and Anger: Employees realize they cannot Stay alert at the workplace: Know what knowledge, and what new skills you need possibly avoid the new occurring is happening around you. When you come to acquire. organizational change. Insecurity, lack of across clues that hint change is on the self esteem and chaos are the main way, acknowledge them. Stay optimistic: Keep a positive attitude highlights of this stage. and don’t let yourself drown in Anticipate the change process by uncertainty. Involve yourself in the new Dejection: By this stage, employees have recognizing its different stages: Keep in process; locate yourself properly in the realized they cannot have the old ways mind the faster you get to the acceptance new scenario. Adjust. back and they have no other choice but to stage, the more promising things will look let go of them. The anger is now for you. “You can’t get to the top of Everest by translated into remorse and despair. jumping up the mountain. You get to the Maintain open communication mountaintop by taking incremental steps. Acceptance: This happens when channels: Don’t hold back and expect Step by step, you get to the goal,” says employees are finally acknowledging the things to pass you by smoothly. You need Robin Sharma, one of the world’s fact that this change is bound to happen. to get acquainted with the occurring most-sought-after leadership and They are now starting to reflect on the changes. Seek more details from your personal success experts.

60 www.qatarcareerfair.com.qa 61 Volunteers & wellwishes

I am pleased to pay my tribute to the sincere efforts made in the preparation of this important event that allows our young men and women to be familiar with the employment opportunities and also achieve their ambitions.

HH Sheikh Tamim bin Hamad Al Thani

This exhibition marches on the progress path laid by the wise leadership of His Highness the Amir, the I express my Heir Apparent and their sincere thanks to wise government and reflects the interest in the efforts made Qatari people. It also for the success of brings together all the exhibition and governmental and I extend my quasi-governmental organizations appreciation to operating in the those in charge of country under one the exhibition. roof to facilitate communication Saad Al Khulaifi between job-seekers and those organizations.

Abdulrahman bin Saad Al Dirham

62 www.qatarcareerfair.com.qa Volunteers & wellwishesStrapline

Congratulations to all organizers and those in charge of this great work that will establish a new To all those who generation that will contributed in shoulder the burden of building this country making this and bear the responsibility to great work, I progress in the light of say I was pleased the policy and guidance of His Highness Sheikh for you, with Hamad bin Khalifa Al Thani and the Heir you and by you.

Apparent Sheikh Tamim Dr. Moza Al Maliki bin Hamad Al Thani. I wish you success.

Hammoud Saad Al Anzi

In this way I admire the way the exhibition has we build been organised successful which is the reason careers for the huge number of visitors for our it attracts. That children actually shows the especially dedication of the Qataris to work high relentlessly for the school success of this effort. God bless graduates. those efforts that God bless aim to improve the your good country. efforts. Ahmed Al Mazrui

Ghouloum Abdullah

63 SVolutrapnliteersne & wellwishes

Qatar Career Fair was a tremendous opportunity to be The QCF was a big, in touch with new and important Qatar Career highly qualified event in Qatar that and experienced I liked to try. Fair gave me people. QCF Also, it was a very the confidence proved to be a good, practical fair platform experience for me to deal with where equal that I got a lot of people in an opportunities are benefits from. QCF guaranteed and opens the doors to efficient enhanced. From young Qataris to multilingual, the various explore working activities held by life and give them multicultural, QCF, the opportunities to professional specialized choose their way workshops were and specialization setting, where of a great value based on a previous I obtained the for me. awareness of the right requirements of the Aisha Ahmed Al Ishaq labor market. Qatar Financial Centre, guidance on Employee Strategy Department Rowda Al Ali the way to Faculty of Engineering Qatar University take ahead.

Ameena Saleh Saleem Third Year Biomedical Student, College of Arts and Sciences Qatar University Qatar Career Fair As a QCF helped me volunteer, I rediscover brand gained a diverse and deep new qualities and Being part of the experience that skills in the way I volunteers’ helped me qualify team, definitely got things done. added to my for the Media The innovative way personality and Committee of in which we self-confidence, Volunteers. When and gave a I get in touch organized glimpse of the with businesses ourselves into career landscape in Qatar, looking teams and reached and work for an opening environment or opportunity, the most efficient much decision for beforehand. they ask me urgent issues that It made me really about my role in ready to join my QCF and the came up was future career experiences I really exciting. immediately after drew from it. Mohamad Shaheen graduation. Employee at Ministry of Education Information Science Graduate Mahmoud Al Saadi Qatar university Student at Faculty of Mariam A. Al Fadala Engineering, Qatar University Student, Faculty of Head of the Media Committee, QCF Engineering Qatar University

64 www.qatarcareerfair.com.qa