CASTING CALL
Huggies Embraces Shopper Marketing Promotion with Disney
Consumers who purchased participating Huggies PULL-UPS® LEARNING DESIGNS® Big Pack products received a Fandango Reward code via an in-pack collectable card that was valid for $5 toward an admission to see any Disney movie in theaters this summer and early fall. The oer was available in Walmart and thousands of other retailers nationwide.
Quaker Chewy O ering Finding Dory Movie Rewards Behind Media Buy
The Quaker Oats Company oered customers who purchased one box of Quaker Chewy snacks were able to receive a $5 movie ticket to see Disney Pixar’s Finding Dory this summer. The oer was available at national retail outlets and national Fandango Media buy was launched to drive sales.
Mott’s Juices Summer Promotion Behind Secret Life Of Pets
Mott’s juice fans that purchased 3 participating Mott’s products in one transaction were rewarded with a $9 child admission to see Universal’s The Secret Life of Pets. The promotional oer was made available in supermarkets nationwide and included submitting a receipt through Fandango Rewards mobile receipt validation capability. A national Fandango Media buy has been launched to drive sales.
Red Robin Restaurants Create Promotion/Media Buy Featuring Summer Movie Rewards
Diners who visited a Red Robin Restaurant this summer received a $10 Fandango Rewards movie ticket when purchasing a $25.00 Red Robin Gift Card. The summer-featured movies are FOX X-Men: Apocalypse and Warner Bros. The Legend of Tarzan.
Fox Features Summer Movies on Target.com
Fox was looking to drive summer box o ce by providing consumers a $7.50 Fandango Rewards movie ticket when purchasing select DVD and Blu-ray titles online at Target.com. Oers were created around the Fox summer releases of X-Men: Apocalypse; Ice Age: Collision Course; and Independence Day: Resurgence.
Activision O ering Tickets to Teenage Mutant Ninja Turtles with Game Purchase
Consumers purchasing Activision’s Teenage Mutant Ninja Turtles Mutants in Manhattan video game at Best Buy received a free $10 Fandango Rewards movie ticket to see Paramount’s Teenage Mutant Ninja Turtles: Out of the Shadows in theaters this summer.
Kelly Trudgen: 310-880-6093 Tyler Turquand: 818-878-3034 [email protected] [email protected]
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