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2012 Sponsorship Opportunities History

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2012 Sponsorship Opportunities History 2012 Sponsorship Opportunities History Professional baseball town since 1885 (Nashville Americans) Sounds were established in 1978 Past MLB Affiliation: Cincinnati Reds, New York Yankees, Detroit Tigers, Chicago White Sox, and Pittsburgh Pirates Past Sounds All‐Star players: Don Mattingly, Willie McGee, Prince Fielder, and 2011 National League MVP Ryan Braun Quick Facts 2005 Pacific Coast League Champions Play at Herschel Greer Stadium Average annual attendance of 350,000 fans Nashville’s leading summertime entertainment option Has a 115.6 ftfoot guitar‐shdhaped scorebdboard Greer stadium host other annual events Nashville area high school and junior high baseball Corporate events Jeff Fisher Celebrity softball game CMA Fest softball game Community events and meeting Core Product “YOUR TOWN, YOUR TEAM” Signage 72 Nashville Sounds Home Games City of Hope Celebrity Softball Game Jeff Fisher Celebrity Softball Game TBD Special Events & Concerts Youth League Games Corporate Outing & Meetings Left Field Billboards: 7’ x 15’, 7’ x 25’, 7’ x 35’ Right Field Billboard: 5’ x 20’ Guitar Signage Out of Town Scoreboard (12’ X 29’) Specialty Signs Foul Poles Dugout Tops Entry Signs Sluggers Bar & GillGrill Prepared by Brandon Yerger | [email protected] | 615-690-HITS x 119 Concourse Signage Multiple Locations Available 4’ X 8’ in Size Tabling Nights Receive a great location on our high‐ traffic concourse area to create an attrac tive disp lay area Best way to meet potential clients face to face and distribute information RiReceive two PA announcements to draw fans towards your booth Seating Bowl Banners Located behind the upper level seating area Seven (7) signs available 4’ tall by 8’ wide Designate your own personal area Radio All 144 Sounds games are broadcast through the Nashville Sounds Baseball Network. Advertising through the Sounds Baseball Network gives you exposure outside the stadium. Professional baseball is a powerful broadcast format that is sure to be a hit. In 2011, the Sounds proudly broadcasted 70 home games plus (5) select away games on Nashville’s #1 sports station, 104.5 The Zone. All 144 games were also broadcast via the Internet at nashvillesounds.com. •:30 second commercials •:60 second commercials •Sponsored events: Pitching changes, strike outs, home runs, runs, etc. •Sponsored features: Trivia question, PCL scoreboard, MLB scoreboard, etc. Radio – Gold Package Gold Package One ()(1) 10: second live promo per game In‐game feature (ex. Home Run, Double) 2 season tickets Two (2) :30 second commercial per game Company mention during opening and closing sponsor billboard Radio – Silver Package Silver Package One ()(1) 10: second live promo per game In‐game feature (ex. Home Run, Double) 2 season tickets One (1) :30 second commercial per game Company mention during opening and closing sponsor billboard Radio – Bronze Package Bronze Package One ()(1) 10: second live promo per game 2 season tickets One (1) :30 second commercial per game Company mention during opening and closing sponsor billboard Program Front Cover Full Page Inside Cover Full Page Inside Back Cover Full Page Color FllFull Page Ad with LkLucky Program (72 games) Full Page Ad with Lucky Program (36 games) Half Page Color Footer Color Scorecard Back Cover Promotional Items Magnet Schedule Paintable Ozzie Bobblehead Baseball Card set Adult T‐shirt Kids Jersey Hat Giveaway Mascot/Player Growth Chart Team Photograph Team Calendar Customize Your Own Item Fireworks As a sponsor of our fireworks show you receive the following: 1 –4 Digital Billboards with your company logo Commercial Spots on 102.5 The Game, 102.9 The Buzz, 104.5 The Zone, The Rock, The River, WSIX and WKDF (subject to change) (4) E‐mail NlNewsletters a month ldileading up to the event Promotional Schedule on www.nashvillesounds.com, Facebook, and in 350,000 pocket schedules Company mention in all promotional schedules in print material (Scene, City Paper and Nashville Parent) and on TV (News 2) Prepared by Brandon Yerger | [email protected] | 615-690-HITS x 119 The Famous Chicken A true baseball icon will return to Greer Stadium this season. One of the most recognizable baseball legends will entertain the crowd. This is one night at Greer Stadium that you do not want to miss. As a sponsor of the Famous Chicken you receive the following promotion leading up to the event: 1 –4 Digital Billboards with your company logo Commercial Spots on 102.5 The Game, 102.9 The Buzz, 104.5 The Zone, The Rock, The River, WSIX and WKDF (subject to change) (4) E‐mail Newsletters a month leading up to the event Promotional Schedule on www.nashvillesounds.com, Facebook, and in 350,000 pocket schedules Company logo on a concourse banner (TBD) Company mention in all promotional schedules in print material (Scene, City Paper and Nashville Parent) and on TV (News 2) Prepared by Brandon Yerger | [email protected] | 615-690-HITS x 119 In-game Promotions The world of Minor League Baseball is full of exciting and fun in‐game promotions that feature fans in attendance at the ballpark. From ttehe Dizzy Guita r Race to ttehe OOezzie Base Race, the Sounds have a fun and exciting list of in‐game promotions that provide an opportunity for your company. Full Season (72 games) Half Season (36 games) Prepared by Brandon Yerger | [email protected] | 615-690-HITS x 119 Theme Night Dollar Dog Night College Night Go Green Night Country Night Ladies Night 80’s Night Christmas in July Star Wars Night Elvis Night Prepared by Brandon Yerger | [email protected] | 615-690-HITS x 119 Specialty Nights The 2011 season played host to many special nights at the ballpark. The Nashville Sounds teamed up with the Alzheimer’s Association, American Cancer Society, Musicians on Call, Ronald McDonald House, and the Autism Society. Each of these games saw the Sounds wear a special jersey made just for this event. Every jersey was auctioned off and proceeds benefited the proper organization. Prepared by Brandon Yerger | [email protected] | 615-690-HITS x 119 Website/Social Media Who has more hits than Pete Rose, Ty Cobb, and Hank Aaron? We do. Our website received more than 1.4 million hits last season –and 2012 promises to be even better. NashvilleSounds.com contains stats, player bios, team schedule, up‐to‐the‐minute transactions, box scores, press releases, and much more. All advertisements include a link to your company’s website. The Nashville Sounds are also one of the most social media conscious teams in Minor League Baseball. Facebook and Twitter are a great way to reach fans when they are not at the stadium and to drive them out to games and sponsor locations. Website/Social Media 1/6 Share of Rotating Banner Ad 500,000+ Impressions Email Blasts to over 26,000 registered fans Facebook Twitter Reading Club The Nashville Sounds Foundation’s Reading Club is an incentive based reading program designed to encourage students to read and reward them for reaching goals set by the ir thteachers. The Reading Club reaches over 250 schools and 70,000 students and their families from ShSouthern KkKentucky and Middle Tennessee. Sponsors have a strong presence at school presentations and during each Reading Club games ildiincluding on‐fie ld giveaways and a pre‐ game parade. Reading Club (Gold Sponsor) Full Page learning activity, customized to sponsor Full Ad (page footer and coupon inclusion in educational workbook Prominent placement of logo in all Reading Club materials (classroom poster, educational workbook, teacher’s aide, informational piece, website) Opportunity to offer coupon for reading achievements (base prize) Company mentioned during each school presentation On‐field signage recognition during the pre‐game parades Company would receive sponsorship logo recognition in the first (2) programs Scoreboard recognition at Education Day and Reading Club game Opportunity to throw out (1) ceremonial first pitch Suite for (20) people during an Education Day game, plus (50) Reserved Tickets Options to set up a concourse table for each Education Day & Reading Club PA Mention as a sponsor of the 2012 Nashville Sounds Reading Club Three (3) personalized announcements at each Education Day & Reading Club game Two, (1) one hour Ozzie appearances at the company office/event location Reading Club (Silver Sponsor) Half‐page learning activity, personalized to sponsor Half‐sized Ad and coupon inclusion Prominent placement of logo in all Reading Club materials Company mentioned during each Reading Rally presentation On‐field signage recognition during the pre‐game parade Company would receive sponsorship logo recognition in the first (2) two issues of the official program Suite for (10) people during one Education Day game, plus (25) Reserved Tickets One (1) personalized PA announcement during each Education Day & Reading Club game One (1) hour Ozzie appearance at your company office/event during the 2012 season Reading Club (Bronze Sponsor) HlfHalf‐sidized Ad and coupon iliinclusion in educational workbook for students Company mentioned during each Reading Rally presentation On‐field signage recognition during the pre‐ game parade Company would receive sponsorship logo recognition in the first (2) two program issues Scoreboard recognition at each Education Day and Reading Club game PA mention as a sponsor of the 2012 Nashville Sounds Reading Club Reading Club Program/Workbook Program/Workbook for 3 Reading Club‐Education day games Full Page Educational Activity 8” X 10 ½” Full Page Educational Activity 8” X 8” Half Page Educational Activity 3 ¾” X 6 ½” Full Ad, ((agePage Footer ) 2” X 8” Half Ad, (Page Footer) 2 X 4” Coupon, 2” X 4” Ozzie’s Kids Club Ozzie's Kid's Club is a fun program for children of all ages, offering unique opportunities and loads of fun at the ballpark. Each Sunday is designated as an Ozzie Kids Club game.
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