LESLEY YING PRODUCT

WORK EXPERIENCE TECHNICAL SKILLS

PRODUCT DESIGNER WALMART ECOMMERCE Aug 2018 - Present RESEARCH San Francisco Bay Area, CA Worked on One App’s pre-transaction features, end-to-end user Market Research flow, order fulfillment logic across native and rWeb; led Store Map’s redesign of search, browse and wayfinding experience; worked on User Interviews associate-facing internal messaging application for the Point-of-Sales team. Stakeholder Interviews

Heuristic Analysis PRODUCT DESIGNER SIGNAL ZERO *Contract Feb 2018 - Jun 2018 San Francisco Bay Area, CA Competitive Analysis At Signal Zero, I optimize design functionality on our eSports platform TapRivals; streamline user-flow with updated functionality such as our new Persona Development crypto-rewards program and enhance overall product experience. Data Analysis

PRODUCT DESIGNER AWAKE *Contract Jul 2017 - Feb 2018 Affinity Mapping San Francisco Bay Area, CA Awake is a Digital Design & Branding Agency. I am responsible for creating, Card Sorting refining user design flow and taking part in the conception and final Usability Testing production of various iOS mobile apps for the Kering Group as well as lifestyle like Puma and Les Mills. VISUAL DESIGN

UX UI DESIGNER VIMCHAT *Contract Mar 2017 - July 2017 Sketch San Francisco Bay Area, CA VimChat is an SMS generating customer support platform for small to mid- Illustrator size companies. I was in charge of designing ready-to-build high fidelity for the web application, iOS / Android App and marketing Photoshop website, whilst ensuring open channels with the development team and stakeholders. WIRE-FRAMING

Omnigraffle UX UI DESIGNER SIGNAL ZERO *Contract Mar - Jul 2016 San Francisco Bay Area, CA Signal Zero is an entertainment software & technology startup. I created the company's internal administrative dashboard featuring device and user- PROTOTYPING base profiles, to better facilitate developers and product managers in InVision monitoring data trends and user activities. Principle

EDUCATION CODING

HTML / CSS

USER EXPERIENCE DESIGN GENERAL ASSEMBLY Mar - May 2015 San Francisco , CA Learned real world practices and techniques from industry leaders. The course covered the full UX vocabulary from research, iteration, user testing to final prototyping. CONTACT

(M.A.) ECOMMERCE ISTITUTO MARANGONI Oct 2010 - Jun 2011 Milan, Italy EMAIL A six month degree program in Milan, Italy. Learning about the key [email protected] concepts, and practices of top fashion eCommerce companies, including an internship opportunity with Yoox.com. MOBILE +1 415 741 9893 (B.A.) AICP - IFA PARIS Oct 2005 - Jul 2008 Paris, France Fashion Design and Technology with an emphasis on the classical haute PORTFOLIO couture technique, fashion draping and pattern-making that is practiced by www.lesleyying.com luxury fashion houses till this day.