July 29-30, 2017 on Milwaukee Avenue, Between North Ave
Total Page:16
File Type:pdf, Size:1020Kb
70,000+ people | 40+ bands | 3 stages | 100+ unique vendors July 29-30, 2017 On Milwaukee Avenue, between North Ave. & Paulina St. Chicago, IL SPONSORSHIP OPPORTUNITIES For more information & a package tailored to your specific needs, please contact: Pamela Maass Wicker Park Bucktown Chamber of Commerce P: 773-384-2672| E: [email protected] As one of Chicago’s most anticipated summer festivals, and dubbed "Chicago's Best Street Festival of the Summer " by the Chicago Tribune, Wicker Park Fest is one of Chicago’s top-drawing festivals, attracting visitors from across Chicagoland and the country with its fantastic music line-up. The fest reflects the neighborhood’s rich musical heritage, vibrant nightlife and acclaimed restaurants. Building on the area’s unique character, the weekend celebrates the neighborhood with eclectic music (over 40 bands on three stages), great local food, arts and crafts, a kids’ area, and retail vendors. Attendance: 70,000+ Presenter: Wicker Park Bucktown Chamber of Commerce Location: Milwaukee Avenue – North Avenue to Paulina Street, Chicago, IL Dates: Saturday, July 29 & Sunday, July 30 Time: 12 noon – 10 pm daily Cost: $10 donation at the gate Beverages: Beer, wine, sangria, water & soda Food: Numerous local restaurants Retail: Businesses and retail vendors from the Wicker Park Bucktown area. Music: 40+ bands on 3 stages Media Partners: WXRT, Red Eye, Metromix, Do312, & more EXCELLENT EXPOSURE FOR YOUR BRAND OR BUSINESS! On-site: As an event sponsor, your business name/logo appear on numerous banners at the event, providing direct exposure to thousands of patrons. Sponsorship gives you the opportunity to interact with, sell and sample directly to thousands of consumers. Public Relations Campaign: Press releases will be sent to hundreds of local and national press contacts. With nearly 40 million media impressions on TV, radio, print and online, Wicker Park Fest is one of the most successful annual festival PR campaigns ever with an annual media value well over $500,000! Print and Online Marketing: Your logo/name (depending on sponsorship level) will appear on a diverse advertising and branding plan for the event, and on the sponsor page of wickerparkfest.com with a link to your website. In 2015, PR and marketing included: WXRT Radio Schedule $8,000 value WPF/WPB Chamber $4,000 value WPF Social Media $4,000 value Do312.com $6,000 value Metromix.com* $5,000 value Pitchfork.com* $2,000 value 500 posters $2,500 value 15,000 flyers $1,500 value Chicago RedEye (4) ¼ page digital banners $4,000 value (2) ½ page digital ads $4,000 value Chicago RedEye ¼ page $2,000 value Music Guide Facebook (2) ads $3,000 value 22 million impressions * Received 200,000 impressions + .40% click-through rate (0.15% is average). 2017 Sponsors received a direct advertising value of up to $40,000! Presenting Sponsorship · Name with title: “Presented by: Your Company”. · Category exclusivity.† · Special PR release announcing sponsorship. · Name with title in Fest radio spots. · First tier logo placement in all event-related printed materials, including Fest map. · Name and logo with title in sponsor video scroll · A special e-blast advertising the event with a message from your company. · Name in title, logo, link and message from your company on Fest website. · Selling, sampling, display and promotional rights from 10’X30’ fully equipped booth. · Named sponsor of (1) stage, promoted in relevant print & digital promotions & on Fest website. · Prominent placement on backdrop banner on (1) stage. · First tier logo placement on sound wing stage banners on (3) stages. · Up to thirty 3’x5’ banners* onsite. · Name in title and logo included on Fest welcome banner at main entrance. · Forty passes to VIP tent daily. Platinum Stage Sponsorship · Category exclusivity.† · Second tier logo placement, just behind Presenting Sponsor, in all print ads, collateral & online. · Logo placement in all print and online advertising, including Fest map. · Logo and link on Fest website. · Selling, sampling, display and promotional rights from 10’X20’ fully equipped booth. · Named sponsor of (1) stage, promoted in relevant print & digital promotions & on Fest website. · Prominent placement on sound wing stage banner on (3) stages. · Up to fifteen 3’x5’ banners* onsite, including gate welcome banners. · Thirty passes to VIP tent daily. Gold Event Sponsorship · Category exclusivity option available.† · Logo placement in all print and online advertising, including Fest map. · Logo and link on Fest website. · Selling, sampling, display and promotional rights from 10’X10’ fully equipped booth. · Up to ten 3’x5’ banners* placed onsite. · Signage on the front of (1) stage. · Logo placement on gate welcome banners. · Twenty passes to VIP tent daily. Silver Event Sponsorship · Name/Logo in all print and online advertising. · Logo and link on Fest website. · Selling, sampling, display and promotional rights from 10’X10’ fully equipped booth. · Up to five 3’x5’ banners* onsite. Event Booth Sponsorship · Display & promotional rights from 10’X10’ booth (sponsor provides tent/tables/ chairs). · Logo and link on Fest website. * Sponsor provides all 3’ x 5’ corporate banners, with grommets on 4 corners. To be approved in advance. † Category exclusivity options begin at $15,000 ON SITE VIDEO EXPOSURE Boost exposure for your brand with advertisements on our jumbo LED screen! In 2017, sponsors will have the opportunity to display video content during the festival on a 15’W x 9’H high-definition screen. Presenting Sponsor Includes: · (28) 60-second advertisements on video screen (14 per day) · Name and logo with title in sponsor scroll Platinum Sponsor Includes: · (14) 30-second advertisements on video screen (7 per day) · Name and logo included in sponsor scroll Gold Sponsor Includes: · Inclusion in sponsor scroll Sponsor provides all video content. Format & content to be approved by July 14, 2017. Pilot program contingent upon Sponsor interest. Thank you for sponsoring Wicker Park Fest 2017! Sponsor Name: ___________________________________________________________ Sponsorship Amount: ______________________________________________________ Sponsorship Level: _________________________________________________________ Please list any contractual changes to the benefits outlined in the sponsorship package. ______________________________________________________________________________________ ______________________________________________________________________________________ ____________________________________________________________________________________________ ____________________________________________________________________________________________ ____________________________________________________________________________________________ Agreed by: _______________________________________________________ | ________________________ Print name - Official representative for Sponsor Date _______________________________________________________ | ________________________ Signature - Official representative for Sponsor Date _______________________________________________________ | ________________________ Pamela Mass– Executive Director, WPB Chamber Date Sponsorship Fee Payment Due by June 30, 2017 Payable to: Wicker Park Bucktown Chamber of Commerce 1414 N. Ashland Ave, Chicago, IL 60622 T: 773-384-2672 .