FROM THE EDITOR
hiS is the most useless fluff I've How do you like it? ever read," one HP employee in "Continue the hack-page photo fea T Vancouver, Wa<;hington, recently ture; it's very nice," said an employee wr01e to MEASURE. in Mountain View, California, Coun On the same day, an employee in tered a Corvallis, Oregon, employee, Atlanta, Georgia, said, "Thank you for "The Parting Shot photos arf> wort h MEASURE! It's a quality publication!" less. Many of the (photos) wouldn't TIle Atlanta ,,,Titer went on to list three make the cut at a slate fair photo or four story ideas that he or she believed competition." would make M£'ASURE even better. "Take a fresh look!" an employec I like that. in China commented. Said one person The Vancouver employee om'red in Boise, Idaho, ;'Keep doing what no ideas on how to improve the maga you're doing; I el\ioy the mix," On the cover: Kerstin zine, The reaction reminded me of a Being the editor of MEASURE is Krumwiede gets some comment a [armel' boss used to make like driving a car in which thcre are work done while waiting for a train at Amsterdam's when I turned in a story: "1 don't know three pa<;sengers. One says, ';Turn left Sioterdijk Station. Kerstin is what I want," she would say, "but this here." _!\nother says, "~o, turn right." one of the well·educated, isn't it." The third says, "Don't listen to Ihem; voung, international emploV' ees at HP's European Cus So what's an editor to do when go straight." tomer Support Center (see one person's ;'quality publication" is But in this case, there are about the photo feature beginning another person's "fluff"? 100,000 passengers with approxi on page' 4) Cover photo bV Bill Melton. One way we've tried to make mately 100,000 ideas on what direc MEASURE a magazine for all HP tion we should head, Some even ask. employees is to solicit and include "Why do we have a car anyway?" your suggestions and creativity. For the time being, ,~IEJ1SURE's For example, we frequently include plans are to continue this journey an On My Mind section where employ together. We'll talk about what's ees can comment on practically any working well in HP and what needs topic they choose. We've plinted every to improve. The magazine will he thing from criticism of HP's commit complimentary and controversial ment to customer satisfaction to one We'll focus on employees and cus employee's firsthand experience of tomers, And we'll try to make it as losing his job, visually and editorially intercsting as "On :\1y :\lind is an excellent colmnn," possible. And we'll keep asking you one Palo Alto, California, employee for your idea.,. wrote the other day. That's a typical I hope you enjoy the ride. comment, and we intend to continue -.Jay Coleman that section. Another example of employee involvement in MEASURE is the Parting Shot photo on the back page. Other than the special exception in this issue, Parting Shot is an opportu nity for employees to submit a photo they've taken.
2 MEASCRE THE INSIDE STORIES
FEATURES DEPARTMENTS 4 A peek into the future 18 People .,j' ~ I ~nT's Nicholas NE'graponte and HP Labs' .lad An HP employee' tums his lifp llirnbaum discuss the future' of telecommunica around after quadmple hemt fr~ tions at Tc!C'com 'D.) bypass surgpry , ,0.-__-..'i 4
" - 7 The case of the 24-hour sdentist 20 On my mind Renowned criminologist Dr. Hf'nry Lf'€' uses Diversity isn't about filling in, says .'t;.~ HP .malytical etplipJlwnl to solVf' Connecticut's Spokanf? (Washington) ()ivision , most cunning (TinH's. G_M Jml Rundle. It's abolJt valuing OUI differcnces. ]0 A new idea takes flight The expprts said hE' wa." full of hot air, but the 22 Web-wise father of ticketless airline travd developed a Dr. Cyherspace returns WIth 11101'< solution that continues to soar. tips on how to use the World \Vidf' \Vph ellf'('1iwly. 12 A whole new world HP co-founder Daw Packard rplurns 10 China 24 Your turn for the first time in l~ ypars and rinds a land of MEASURE rf'aoers share lheir amazing chang€'. views on matters of importancc
14 Heeding the call 26 Letter from Lew Platt NJEAWfRE takes a photographic look at HP's lIP's chaifluan, pre'sident and CEO Europf'an Custollwr Support ('ent('[ in Amster f'xplains the appan'nt contradiction dam, :\etherlands, hptwf'en good limmdal performance Page 18 and thp falling slock price.
28 ExtraMEASURE .\ews from around the lIP world.
MEASURE
Editor: MEASURE IS published In mid-January, Mar~h, May. July, September and November for employees and assoclales Jay Coleman, ABC· of Hewlett-Packard Company It is produced by Corporate Communications, Employee Communications section, Mary Anne Easley, manager Addre~s corre~pondenceto MEASURE, Hewlett·Pa~kard Company. 3000 Hanover Street, Associate editors: 20BR Palo Alto, California 94304 1185, USA The telephone number IS (4151 857-4144; the fax number '5 '415) 857-7299; Cornelia Bayley, Betty Gerard, and the Internel address is jcoleman@corp hp com Mary AnRe Easley Copyrtght 1996 by Hewlett-Packard Company Matenal may be rcprtnted With permission Art director: • Accredited BUSiness Communicator by the Inlernational ASSOCiation of Business Communicators (IABC) Annette Yatovitz
Graphic designer: Hewlett-Packard Company is a global manufaCturer of cumputlng communications and mp.asurement producl, and Thomas J Brown servlce~ wcognilcd for excellence In quality and support HP has 102,300 employees worldwide and had revenuc of $315 billion In ItS 1995 fiscal year PhOl0 research:
Carol Parcels UNIX is a registered trademark 10 lhe United States and other countries, Iicensp.d exclUSively through XiOpen " Company limited. Editorial assistant:circulation: XiOpen is a trademark of X/Open Company Lllnited ,n the U K and other countries Tena Lessor
@MEASUREmagaLine ,s pronted on recycled flapp.1 with vegetable-based Ink
.);UII\;u:.··F('[>t\wry WHC, ;3 •
Forget the 9-to-5 workday. GENEVA, Switzerland-(Editor's note-Everyfour years, But get ready for easier the industry giants gather here for the world's largest com to-use computers. puting and telecommunications exhibition. Telecom '95 Nicholas Negroponte was held October 3-11, 1995, and HP was there. and Joel Birnbaum HP unveiled a futuristic pavilion, demonstrated its latest discuss the direction of technology and talked with thousands ofcustomers and telecommunications. potential customers (see page 6). One ofthe highlights of HP's presence was a seTies ofpresentations to key cus tomers about the future of telecommunications. The ses sions featured Nicholas Negroponte, head ofthe Media Lab at the Massachu setts Institute of Technology, and Joel Birnbaum, HP senior vice president-R&D and directoT ofHP Labs. Here are afew excerpts:)
Nicholas Negroponte We were all brought up as kids thinking of an authority, namely the parents. Then we go to schools, work for com-
MIT's Nicholas Negroponte [Ieftl chats with panies or governments where Joel Birnbaum, head of HP Labs, prior to everything has an authority. one of their presentations at Telecom '95. The Internet does not, how ever. It is growing rapidly and will not have an authority. It is a totally different form of decentralized organization. I have come to the conclusion that social impact is inter esting because it is huge. And maybe that's what caught my attention. In the extreme case, it is the total demise of the nation-state. At the nonpersonallevel, that is going to happen very quickly. Governments playa smaller and smaller role. If you don't like the banking system in France, for example,
4 MEASCRE you can move your computer into Switzerland. On a more personal level, it will make your life much more asyn chronous. You won't find your life being driven by a 9-to-5 work sched ule with particular days called week ends. It is going to be a much more arrhythmic existence for everybody. This already happens for people who are on-line, and 20 percent of all Americans spend one day (a week) working at home. And working from home is just a different sort of arrhythmia. There will be an increasing form of asynchronous living and working that will be driven by this, which will have an enormous impact on the personal HP's distinctive booth featured a translucent 50-toot-high glass cube. Nearly 200.000 people side of lifestyle. Banking laws are attended Telecom '95, and about one-fourth of them visited the HP booth. going to crumble, and intellectual property laws are going to crumble, People who design the motors care a way. And the mental models that and all sorts of other things are great deal. And, of course, the motors drive a pervasive technology are not going to crumble and be rebuilt on are not all the same. yet in place because people who usc another basis. I think that five years from now computers still, for the most part, you won't know how many comput have to be craftspeople in charge of Joel Birnbaum ers you have, either. You may have a their tools. For about a decade now, we've been dozen or you may have a hundred. And Ifyou can imagine that technology talking about "pervasive information you won't think ofthem as computers; will allow us to shrink things by a systems." To us, pervasive means you'll think of them as appliances. factor of 10 or maybe 100 in physical something that is TV sets were volume, it means that things that are more noticeable very complicated unconsciously portable and that you by its absence when they were can carry in your pocket-like a than its presence. "/ think that five years from new. They had watch or a wallet or a fountain pen Usually, you can many buttons, a are going to be the things that will tell if a technol now you won't know how horizontal holder, connect you to the web of infomlation ogy is pervasive many computers you have... " vertical gain con and services that will, indeed, be pro by its name. trol, fine tuning vided on the network. M For example, and so forth. Now, none of you would be able to estimate for most sets, you just tum them on. even within maybe a factor of two The functions are still there, but they how many electric motors you own. are behind the scenes. You don't think of them as electric That hasn't happened for comput motors. And you don't know-and ing. You don't have a computer in you don't care-how many are inside your hotel room. If it was a different your washing machine or your VCR. make than the one you were trained on, you wouldn't be able to use it any
January·FebnJary 1996 5 A peek
25 things you probably didn't know about Telecom '95 GENEVA, Switzerland-Okay. so 7. Number of topic's covered in the 12. ~umbel' of other HP managers now you know about Telecom. the seminars: 25 present to meet with customers: quadrennial telecommunications 8. Number of people registered for the 352 extravaganza in Geneva, Switzer seminars: 1,200 13. Number of meetings the man land. But just how big is it? Why agers and executivps hoped to have does HP-and why do other Customer contact with key customers: 650 companies-spend so much time, 9. Number of products IIP people 14. Number of meetings actually money and energy on it? demonstrated: 40-plus Nearly 200,000 people attended held: 716 the Forum (speeches and panel dis 15. Number of key customers cussions) and exhibition during the ~ attending lhpse meetings: 971 five-day event. It was like a onc 16. Number of sales inquiries HP stop-shopping opportunity hoped to get [rom Telecom '95: to reach key HP customers. 2,500 Thousands of people 17. Number of lJuaJified salE'S visited HP's spectacular, leads: 4,63;1 multimillion dollar pavilion a stliking 50-foot-high glass 18. Number of kilowatts need cube (see the photo on page S). ed to power the HP booth Here's a snapshot of Telecom during Telecom '95: 47,076 '95 trivia: Telecom '95 overall The HP pavilion W. Number of totA'l1 Telecom 1. Number of tons of stE'el it took '95 participants: 1R9,671 to build the pavilion: 60 20. Number of VIPs (v<.'ry 2. Square feet of exhibition space: important people): 700 11,000 (1,000 square meters) 21. I\urnber of media l"E:'p 3. Number of weeks it took to f'f'Senlatives: 2,141 build: 10 22. Number of FOfllm 4. Number of bolts used to hold the paliicipunts who also visited lht' exhibit together: :3,500 f'xhibition: :3,912 2:1 '\Jullllwr of Forum speakprs: 662 Inside the sphere 10 Number of times visitors to HP's 24. .\umber of companil's partici [j ~umbf>r of SE'ats in the privatE' booth watdwd I-mll1ute "info pating in Tde<'om '91): 1.0G6 IlP auditorium: :')0 mercials": l(),OOO-plus 2S. PefCf'lltage incIPast' of TelE'com 6. Number of seminars conducted 11. .\umbt'f of HP f'xecutiws Oil h,md 'LlS attendees OVPf WI) 1: 17 0 there: PlO-plus to f\lPt't WIth customf'rs: 10:3
Ii \IEAsrHl·: USTOMERS
By Sa-Tn Chu Lin It's two o'clock in the morning and the moon is bright. Dr. Henry Renowned criminologist Lee is waiting in his Instead, the author and contributor to Dr. enry eu e HP car in the parking 20 criminology books usually is think- analytical equi, ment t lot of the State Police ing about the state's forensic labora- solve COl nectic t' mas Forensic Laboratory in ~ "ttl 11, tory, which uses HP equipment to , . Connecticut, where he serves track down criminals. His friends add cunning crimes. as director. that Dr. Lee constantly is trying to Dr. Lee's colleague, Elaine Pagliaro, find ways to improve the facility. one of two assistant directors, quickly He is so absorbed in his work that joins him and they are on their way to he contributes fees he earns as an out- Maine. Lsing a reciprocal agreement side consultant or expert witness to between their states, police have help the laboratory and to underwrite requested the assistance of the inter- forensic scholarships. nationally renowned criminalist to As one of his associates puts it, help find clues that might reveal if '"This place is his whole life. He doesn't foul play is involved in the disap- golf. He doesn't bowl. He doesn't pearance of a man. cut grass. He doesn't do d~i~~.~~:.:~~1~~~~- ~~;@~~~ ~.Y~~,:~,t:l~~~;~~~~~:k SIC SCIentists amve at a'~ day, he s a forenSIc
the location where the ~ " scientist. to missing man was last ' ~ ~', In 1979, Dr. Lee left seen. The former Taipei "!',lJ;.~' the Cniversity of New police detective and his ~~;: Haven. where he was head colleague meticulously , of the department of forensic study the scene and deter- - SCience, to take over the state's mine that no violence has been laboratory. He- led the way in committed. transforming the facility-which Days later, the missing man is dis- was once located in a men's shower in covered, a \·ictim of suicide, closing a converted dormitory-into a state- another episode in the life of Dr. of-the-art facility occupying more than Henry Lee. 30,000 square feet. Although the famed criminologist With pride, he acknowledges the is often in the ne'rvs, his colleagues contributions made by an HP 5971A say he pays little att.ention to publicity.
.r anuary-F~hruaI}' 1096 7 mass spectrometer the data, we were and an HP 5890 able to show that gas chromato a particular petro graph (GCIMS). leum distillate DL Lee says, found in the sus "Our HP GC/mass pect's car-with spec is a work reasonable scien horse for us to tific certainty identify organic matched that on compounds. We the bodies of the use it basically to victims. determine acceler "Through the ants used in set use of the lIP mass ting fires. There spectrometer and are about 700 to other Hewlett 800 suspicious Packard equipment, fires every year in we were able to tie Connecticut. We the suspect to the use it to analyze Clime scene. ~ between 5,000 and Elaine Pagliaro 8,000 pieces of adds that the HP fire debris." mass spectrometer When the labo also was used to ratory first consid identify substances ered purchasing a collected at a mass spectrometer, recent chemical Elaine Pagliaro plant explosion in admits, "We were eastern Connecti going to get a dif Dr. Henry Lee's knowledge of forensic science has made him a sought-after expert, cut. Thanks to the ferent brand whether it's investigating a house fire in Connecticut, testifying at the recent O.J. Simp information, police because the bid son trial or developing new techniques to identify casualties from the war in Bosnia. arrested a suspect. was lower, but it Ernie Kirschner just didn't have all of the capabilities house fire in Redding, Connecticut. and Tom Place of BP's Glastonbury, that we felt were important." We used the HP mass spec to identify Connecticut, sales office senre the Without going into detail because what kind of accelerant was used. The forensic laboratory to make sure the of litigation, Dr. Lee says there are landlord was charged with the crime." equipment operates smoothly. many examples of how the HP equip Dr. Jack Hubball, a chemist who Dr. Hubball has only compliments ment has helped law enforcement. works with the HP equipment, elabo for them. "Ernie realizes the nature of He says, "One of the recent cases rates: "Through the use of the mass involved six people who died in a spectrometer and the manipulation of
8 MEASl:RE our business, and have is working that irs important around the clock ana for us not to be down lyzing accelerant'>. Do you recognize very long. He makE's "We'd like to use the that name? mass spectrometer for an extraordinary Just who is Dr. Henry Lee? Many paint, hair or fiber enort (0 twlp 11S. readers remember him as an research. Our equipment He's always t.here expelt witness in last year's O.J, is so busy now, Wl' Gill'! with suggestions if Simpson trial in Los Angeles, afford to set a':Jide time to we're nmning into California. But Dr. Lee has been do research. There's a software problems asked to serve as a consultant or tremendous potential and things like expert witness on many high that we (',til apply to Ollr that. I feel Ernie is profile cases dUring the past few work." M more than a service years. For example: guy; he's more like • the death of Deputy White (,"'am Clw Un is a medin a consultant. House Counsel Vincent Foster, consal/anl (II/d n IT, radin ol/.d "Tom Place has Jr" an apparent suicide; UtYII>spaper repnrfpr. Many HP also been very • the William Kennedy Smith empluyees /I'iff remember him as file good. I ean't say rape assault case in Palm Beach enough about Hw HP service people, fi I"si !tost (( /ui producer of the HP Florida; , they're terrific." Vic1l'oMagazi !/e.-Erli101') • the Mianas ~iver Bridge dis Rober( Mills, another assistant aster in Greenwich, Connecticut. direc:Lor at the lab and a state police Dr. Lee also lent his expertise officer, points out, "\Ve can't afford to internationally, working with have the GCIMS go down. \Ve have Croatian forensic scientists to ca'>es ('oming up for court, and il's not develop new D:\A techniques to a good idea to tell the judge, 'GeE', our identify victims of the war. mass spec is down, Can you postpone the trial?' "If we have a problem with the GC/MS, we get on tile phone. HP will ship the palts oVE'rnight or hclV<:- a repairman ('ome right up." The forensic laboratory has launched pha.,e two of its expansion, and HP equipment is on the wish list "Hewlett-Packard equipment is excellent," Dr. Lee states. "~ighl. nnw wp have one GC&lS. Wl' hope to have a second one, becausl' the onp that we
January-FE'bruary Wl:lG 9 1 e 1ll<.llertS nought \\e wa£~a\ls . tull ot ho ail, \lll et\e~S{ja'llll el ,e ta MI ottic lal/ _de\lIlIOlled a solutIon that contlnUe's 0 soar.
10 :\IEASI HE • I From Jeep Cherokees to cellular phones, BEIJING-It had been 12 years since Dave Packard's last "isit to Beijing. I3etween the HP board of directors' meet HP co-founder Dave Packard visits China ing in the People's Republic of China in 198;3 (the first ever for the first time in 12 years and finds a held there by a L.s.-based company) and his August 1995 land of enormous change. trip (in conjunction with China Hewlett-Packard's tenth anniversary), lots had changed. Some of the transfomlations were obvious: skyscrapers redefining the city's skyline; .Jeep Cherokees jousting ""ith bicyclists for spots in rush-hour traffic; pagers and cellular phones breaking the quiet of the Forbidden City; and neon signs flashing the names of well-known Western businesses: Sheraton, McDonald's, Hard Rock Cafe. Some of the changes were considerably more sub! Ie but more substantial. The country has been moving quickly away from a centrally planned, agrari'ill economy tightly controlled hy the Communist Party. Today, market-driven socialism is pushing economic growth and building a new middle class, particularly in the country's eastern coastal pro"inces and the area around Beijing, the nation's capital. "There's no doubt in my mind that China's going to be an important country in the future and an important one for the U.S.," Dave said. "It's certainly to HP's advantage to Dilve autographs his book, The HP Way, for be in that market and, if possihle, to be a leader there." Stella Zhang, a secretary in the CHP Test Dave spenl one day of his week-long trip at the China and Measurement Organization. "You feel Hewlett-Packard (CHP) office. Dave played a key role in like you're right at home at an HP office anywhere in the world," Dave says. negotiating the start of the joint venture in 1985 and has watched it." progress [rom afar for the past decade. Dave traveled to China with his daughter, Susan Orr, who is a memher of the HP board of directors, and her family. Alan Bickell, liP senior vice president of geographic operations, and his wife, Patricia, also were part of Dave's group. In typical HP fashion, CliP started as a small sales and manufacturing operation with a handful of local employ ees in ReUing. Today it has grown to more than 800 employees in six offices across the country, with head quarters in the lO-story, gleaming marble World Trade Center complex. CHP finished the '!15 fiscal year with orders of more than $370 million dollars. Dave led an employee tea talk there in September and posed for pictures with groups of employees in the office. HP's Alan Bickell (right) and Beijing Univer During the rest of the week, Dave met with a number of sity President Chen Jiaer take part in a Chinese government officials who have become his friends ceremony celebrating HP's donation of 75 over the years. Dave's first. "isillo China, descrihed in his personal computers, 14 printers and net working equipment to the university. book The HP Way, was in 1977. He traveled there again in
12 MEASURE President Jiang Zemin (right) hosted Dave, his daughter, Susan Orr, and others at the official residence.
1978, 1979 and 1983. In addition. he has hosted a number In 1994, CHP unveiled an innovative program-the first of visiting Chinese delegations at his home and his office of its kind in China-to sell those apartments to employ over the pa.."it HJ years. ees. So now the building operates as a condominium "A good many of the people who had been involved dur and HP employees can own their own apartment, a still ing my earlier visits now are at the top of the government, start.ling concept in a Communist country. and we \tisited quite a number of them when we were t.here," In the flat of Qi Jianhua, a CHP personnel rep, Dave sat Dave said. down in a small wooden armchair and eI\ioyed a gla.c;s of Jiang Zemin wa.c; the country's new minister of Electron coconut milk served by Jianhua's wife. The small-hut ics Industries when he and Dave signed the 1983 memoran comfortable apartment has a living room, kitch~n, two dum of understanding that led to CHP's founation. Today bedrooms and a bathroom. Jiang Zemin is the country's president and chainnan of the Spotting the family's television, VCR and aquarium. Communist Pmty. Dave promised to send them a videotape about his con Zou Jiahua was the person who first approac.hed Dave siderably larger fish tank-the Monterey Bay Aquarium, with the idea of ajoint venture. He also helped draft the which Dave helped found in 1984. The tape arrived in terms of CHP's charter during his 1980 visit to Palo Alto. Beijing in September and became an overnight. hit in the Today he is the country's vice premier. CHP apartment building. M One of the last stops during Daw's week in China was -Brad Whitworth the CRP employees' high-rise apartment building. The company constmcted the building in 1980 to address the (Brad Wh'itworlh is 'inf,emationaJ public ajjairs manager problem of scarce housing by pro\tiding employees with fo'/' HP 'in Palo Alto and ha..<; five Chinese visas in his their own apartments. well-worn passport.-Ed·itor) IN FOCUS Heeding the call AMSTERDAlVI, ~etherlands-ln Amsterdam, bicycle ridt'rs have the light-of-way on the bike paths that criss-cross the city and line thE' pic turesque canals Bicycles are the transportation of choice for many of the 325 people who work in HP's European Cust.omer Support Center in UlP city. Gilly Gordon, manager of sup' Employees at the call center-the port for the Personallnforma· tion Products Group at the call first of its kind in tlw country center, conducts business "on provide post-sales tE'chnical support the run" at the Stolerdijk Sta tion. Gilly transferred from by phone. ThE'y deal with inquiries in Grenoble, France, to Amsterdam 111anguages from 16 Western Euro pean countries. (Soon they'll also serve as a backup for I{ussia, Poland and the Czech Republic.) They tend to be young (the average age is 30) and are well-educated and excited about high ll:'ch. Language skills are important, and some people spE'ak seven languages l1uentIy A cosmopolitan group, thl:'y come from many countries. \Vhile primarily a strong right arm of the Computer Products OrganIza tion, the call center also handles calls about some Information Storage Group products. SincE' some product lines bring out new models about I:'very six months, a lot of intense 5tudy goes on in the training room. "People work hard, but they like this dynamic environment of knowl edge exchange," says manager Alan Anwtte, who fom1erly worked for HP in Texa." and Colorado. Th('rc's a for R&D why mal process for reporting to right customers are calling in. "WI:' see our Checking out different models Pausing in one of the open·air recommendations showing up in later of HP DeskJet printers are (left flower markets that are a spe· product cycles," he says to right) Lex Raymaker and cial attraction of Amsterdam, The call center opened in 199;1 with CoCo Holton, both from the center manager Alan Arnette Netherlands, and Giampiero buys a bouquet for his wife, 20 people occupying one floor of a com Malpiero and lIaria Antolini, Cathy. A former HP marketing mercial office building. ~ow it has 326 both from Italy. The center's manager in the United States, people and fills all sl:'ven noors-and employees come from all over he wanted to satisfy his interest the world in Europe by taking an overseas those calls just kl:'ep w·hE'E'ling in. M assignment.
right The bright red and yellow street A native daughter of the Nether· car behind (from left) Christina lands, Annemarie Koelman is Astolfi. Caroline Nysing and photographed in front of one of Gabriel lnaebnit is one of a busy the sights most associated with fleet that operates in central her country: a windmill. This Amsterdam. Bicycles are also a one is in the village of Zaanse popular way to get around the Schans that is photographed city. They have the right of way by many tourists. on bike paths-pedestrians beware!
The bridges that curve over the canals of Amsterdam are a tempting place to stop for coffee while cycling or walking. Here Astrid Keiluhu and Helen Hoitsma stop to watch the boats go by below
left --- Ghislaine Jonker supports both HP LaserJet and HP DeskJet printers in English and Dutch languages.
below left ------Jeff Balluff, hardcopy support engineer from Boise, Idaho.
;DY ; Amsterdam has some of the premier museums in Europe. Eric van Pelt, an agent for Mac connect peripherals at the cen· ter, gives his daughter Cecilia, 6, an early introduction to the Van Gogh Museum.
16 MBASl'RE l!Io Walter Ho handles support for ISG products, including optical ilhov drives and Colorado Memory For Louise Nicolai of the Systems tape drives. In center lingo. Liesbeth training department, a daily Goossen is an English/Dutch visit with Vina is relaxation LinkJet agent-answering after work. calls about HP LaserJet and HP DeskJet printers in both languages.
.Jalluary-Fl'lmlary 1996 17 , - . ...J':-": - - - PEOPLE
He's - ·brand,
Ever since quadruple heart bypass surgery at age 39, Fred Madden and his wife, Debbie. new have changed their diet to reduce fat and include more beans and pasta.
By Gregg Piburn Work Management Operation, also In "God looked down and notked my FOlt Collins. swing was so ugly He didn't let me go HI am becorm'ng the ugliest of all They were dassk DINKs (dual on," Fred jokes now. But sitting under thing!:!: a bu.sy man." income, no kids) the first two years a tree at the seventh tee was no laugh -Andre Gid~, French author of their marriage. They both worked ing malter. His friends rushed him to long and hard. Wlwn they sat down to the Fort Collins hospital. FORT COLLINS, Colorado-Fred a meal, it was usually at a restaurant. Tests that day showcd one artcry Madden took his lIP job seriously. In That hectic life took a drastic tum was 95 per cent blocked and three retrospect, he took it too seriously. on July :1, 1994, at the seventh tee of a were partially blocked. But he had RetTOsp~ction is quite common golf course in nearby Loveland. Fred not suffered a heart attack. Two "bal after you have quadl1Jple bypass was finishing a month-long vacation. loon" techniques failed, so doctors surgery at the age of 39 and have 39 He wa." a program manager then and decided to perform qU January-F€'bruary 19!J6 19 ON MY MIND • By Jim Rundle SPOKANE, Washington-Two years around them. We weren't allowed to ago, Tthought I understood all I needed respond or offer rebuttals, rationaliza to about managing diversity in this tions or excuses. Then we switched Diversity isn't about fitting complex. multinational company. I places and the women had to listen in. It's more than numbers believed diwrsity was about numbers. to us. or quotas, more than a affirmatiw action, setling and reach 1 understood at a deep, emotional ing goals. I considered myself a sensi level that women were experiencing a social responsibility. tive, easy-to-approach guy e1ifferent workplace than I was. In 1was clueless. fact, they were expl'riencing a whok I'm grateful so many bright people different society than 1 was. had the persistence and courage to We have a real business prohlplll show me how I've tri\ialiwd the issue here. We ask women to check their over the years, paid it "Iip service." femininity at the workplace door. We I'm now beyond being a believer. promote people from diverse back I'm a believer looking for converts grounds-anel then fl'ward them if and apostles. My goal IS to transfonn they manage like white males. Employ the Spokane Division (SKD) from one ees feel they're being pigeonholed governed largely by unwritten rules rather than encouraged. They feel by white males to a truly inclusive isolated and waste a tremendous community. I'm gi'ving us three amount of eIll'rgy trying to con to four years because this is a form to the left-brained. white cultural change, one that can~ male rules-lirlt'ar thinking, not authentically happen competitive, goal-oril:'lIted, overnight. one right way to do But one day soon, I things. etc.-even want to look around though their natural SKD and see men, styles can be as women. people of We promote people from effective or even color. people with diverse backgrounds-and mOff' so. all sorts of life then reward them ifthey Truthfully, it styles. all sons of took me many managing. work and manage like white males. face-to-face conver thinking styll's, offl'r sations before I really ing their best and work believed the environ ing productively to move ment-and not the indi HP into the next century viduals-was often the The light bulb really problem. clicked on for me during a We have so narrowly class I took called "Women and defined diversity in the past. :\olen Working Together." It mcor The issue goes way beyund male- porated the "fishbowl" approach to female or race issues. Wherever one learmng. in which the men had to group has power over another, there really listen as the women discussed are struggles that get in the way of their work and personal lives, their effective working relationships, road journeys and how their views of tht· blocks to th(' [Ich, inclusive em-iron world were shapl:'d. Tht' wOIllen sat ment we need to create. in an mner drcle, the men in a drcle 20 ~IEASLHE It still starts with hiring and pro ~ almost always good for all employf'f's. ~ moting diverse people. Recently, ., This is an HP Way challenge for the because of changes in our hiring pro '"~ '90s, making sure every employee '-' cess, we added 20 women and people , fecls valued, and is able to develop of color out of the 34 new people we and fully contribute. hired. We've started a fomlal mentor We need to make the values ing program for new hires that we which IIlade HP such a special place hope will offset the cycle of isolation for the dominant culture-work for and disempowerment employt:>es from everyone, reganllcss of gender, age, diverse hackgrounds often education, race, religion, function, expenence. physical challenges, sexual orienta We'll clarify our expectations for tion or style. Everyone will be a win SKD over the next year with the help ner when we achieve this inclusive of the Inclusivity Task Force. We're \ision, including white men. starting to provide training, reading I know from experience that this materials and thought-provoking journey is full of personal issues. I speakers for employees. We'll provide hope all employees will educate them forums so people can really talk about selves with an open mind. Learn from these issues, including the women Spokane Division G.M. Jim Rundle others not like you. Talk candidly with who are not natural allies of men, and the people you work with every day. the white men with backlash issues Then come to your own conclusions. on hiring. I am confident that you will disco\' We have a long way to go. pr your own turning points and help This is a husiness issue. \Ve lose the company create this change. M employees over these issues-to other divisions, to other companies. (Jim RlI.ncLle has been general man This is not ahout being fair, per se. It ager of the Spokane (W((~hington) is about shareholder and employee Division since 199I.-Editor) self-interest, a competitive imperative. Our customer base is increasingly broad and diverse. Our worldwide market continues to grow in geo What's on your mind graphic reach and complexity. We Do you have a suggestion about need a diverse work force 1.0 be suc This is a business issue. how to improve HP, an anecdote cessful in these market.s. We lose employees over these about the HP Way or an HP What is good for people with issues-to other divisions, to related comment in general? diverse backgrounds and styles is Send your "On my mind" arti other companies. cle-up to 800 words-to Jay Coleman on electronic mail, by fax (415-857-7299) or to Jay at the MEASURE address on page 3. January-F~~br\JaIY 1906 21 WEB-WISE ekonw back to my second I asked for your questions and And the Internet can waste your column oevoted to the Internet comments in tll€' :\"ovember-Dccember time. If you've gone smfing on a husy and its use around HP. Thanks MEASURE On(' ;32-hit trawler ('~'ho day to a hectic Web sit<" you know fO! the kino not.es after my first requested anonymity) asked, "Is the how long it is when you get caught in appearance. IntE'rnet useful, essential or just a big a binary traffic jam. When you've been cruisirl' t1w wastE' of time'?" III the future. HP will conduct real Infobahn as long as [ havE', you often Yes, it's all OfThc ahove, and so husiness (i hat is, "scI! products") on slip into speaking another langua~e: llluch morp! You can use th€' Net to the NpL There aren't many sites today cybe[speak. It's a had habit. and I'll seno e-mail messages, take part in that generate l'eVPlllU-' ror lIwir owner s try to avoid using too much.iargon in lily heavy-rluty, on-line technical conver Most are waiting to see sf>cnrity issups columns. But to help you learn a few sations and [('search competitors' resolved. So the true payoff is STill woros and phrases in this new tongue, products. SOllie people' couldn't do to come. I've translated back inlo English some tlwir jobs loday without it. Sonw sales J{alph Harilt'll zappcd in from HP key tern1S you may encountE'f on the people stay on top of their accounts in rhe L.K. to say "Nicl' to see your Net. Chl'ck out the glossary in the box 1.>y visiting their customers' "Veh sitt's. on page :Z~i. Dr. C's cyberspeak glossary: browser: t.he software you'll use HTML (HyperText Markup t.o surf t.he Net The most popular Language): a set of invisible com browser today is Ketscape, fol mands to make a nOlmal text file lowed by Mosaic. They both let you look good to your browser soft view the many kinds of information ware. If you really want to see what on the Web (HTML documents, a coded HTML doc;umcnt looks FrP directories, graphics files). like, use the View Source pulldown new page in MEA.SURE-what a good :vIore than 38,000 pes at HP are menu in your browser when you're idea. Perhaps your readers would like configured with HP's browser of looking at a file. to s('(' how TMSO in the ttK. is usin~ choice: Netscape. the Web 10 communicate with their Internet: the internat.ional net customers. Check out [he service al cyberspace: my family name and a work ofcomputers (get it, Inter-Net?) http://www-uktm.cxternal.hp.com reference to the virtual world that lila[ grew out of an experiment ~5 and keep up the good work ,. exists to pa5s information from onc years ago to develop a huge net And Kathe Gust wires us to say thaI compuler to another The word work that could grow without cen Ihe HP Labs Resl'arch Library's Web first appeared in Newrnmancer, the tral comrol. The U.S. Department sitp has heen up I'or more Ihan a yf'ar trend-setting book by cyberpunk of Defcnse was looking for a com now. IlP employees from around the novelist. William Gibson. Today, it's puter network that wouldn't faU world can access the library in Palo the name of the place where you apart if someone attacked the cen Alto through on-line I'orms. There arE" can send e-mail, conduct on-line tral hub. Well, the experiment was links to Stanford Library's card cata conversations or simply t.ransfer successful, and then some. Today log, 100. Ami if you're in Palo Alto, information. there are tcns of thousands of com you can sit down at a \etscapp puters in the network over which stalion in the HP Labs' Library to cybrarian: the person (or software nearly 40 million people send and gel. al all [his good info. Thp site is in the future) you'll need to know rettieve information. http://lib.hpl.hp.com. to help you find things on the Web. ''Thanks for your list of top 10 URL (Uniform Resource Loca sites," says Richard Hill. He's sur FAQ (Frequently Asked tor): the fancy name for thc prised we didn't include Wired maga Question): the most common address you'll need to know to fintl zine's on-line presence at http://www. questions get answered in the FAQ a particular sit.e on thp. Web. hot\\ired.com in my colunm. (I did section of most Web sites. now.) He also likes the Web search World Wide Web (WWW): you engine at http://www.excite.com and home page: your starting point can .iust call it "t.he Wph " The Wcb the objective ratings of cool Web sites when you enler a Web site. Usually is actually a "service" on t.he Net at http://www.pointcom.com. and so found with a simple I;RL.ln .Japan, t.hat lets you grab h}l)f'ltext and do 1. the term "home page" is sOIllt:'times graphics from various sit.es. As always, the good doctor wants abbreviated as "HP.·' Talk about your questions. tips, conmwnts and some free publicit.y! su~~cstions If you've found a really cool site, drop me a line. You can reach me at [email protected]. I'll try to include as many l'-Illails a..'j possible in this column in future issues, though I can't respond to each of them individually, Jallllary-Fl·\Iruar;.-lWJli 23 YOUR TURN There is life after HP bian and bisexual fellow employees, I read the article on the closure of the while in the very same sentence says Palo Alto Fabrication Center (PAFC) that he is against discrimination. (September-October 1995) and thought We can at least be glad that this it was great. The people there are sort of logic has not yet made its way some of the most loyal of HP employ into HP's computers and instruments. ees and have served the company well HAL PRINCE for nearly 50 years. I had the pleasure Cupertino, California of working there for my last three years with HP before I left with the Truly disappointed first operation to be sold-sheet metal. While I understand you want to pre I can say that there truly is life after On the low end sent a range of voices and opinions in HP. We are successful and growing I want to let you know that I was Your Tum, I am very disappointed here at Computer Cabinet Corpora very, very insulted by your November about your decision to publish the tion. It is exactly this growth that made December MEASURE cover. I have letter entitled "Immoral lifestyles." the sale of the PAFC businesses such been at HP 23 years and there seems First, (Bob) Vaughan states that a good solution to HP and many of to be a continuing trend toward mak gays and lesbians should not be treated the employees, We are doing what we ing men less than they are. This cover as a legitimate minority. The fact is know well in a company that is grow puts us right into the low end. that as of 1992, sexual orientation ing and providing opportunities for If you have any statistics which was added to HP's Equal Employment its people. would indicate whether or not we are Opportunity and harassment policies. I have now seen and worked with safer, as safe or less safe in the work Therefore, gays and lesbians have many technology companies since I place than we are in our communities, minority status at HP. left HP, and I am sure that HP is still I would like to know. I don't expect Second, I have to ask: Would you the best as both an employer and a HP to be any different than "outside," have printed a letter about another customer. Three cheers for the people CARMINE INDINDOLI minority group at HP such as blacks? of PAFC! Their buildings may be Santa Rosa, California I seriously doubt that you would have, gone, but ther spirit lives on in the That would have been a poor reflec soulofHP, National Enquirer cover? tion on you, ME'ASURE magazine, and DAVID MCLAUGHLIN Just finished reading my MEASURE the company. San Jose, California for November-December. Great arti Printing the first letter produced cle on safety in the workplace. Very this effect on me and many of my col A word of thanks informative. leagues, both gay and straight. Per I appreciate the fact that HP is addres But that cover! It was worthy of haps you and your editorial board sing the issue of violence in the work the National Enqu:ire-r. I expect more should consider taking diversity train place. In Sonoma County, where I sophistication from MEASURE. ing offered by HP to help prevent am a member of the Violence in the DAVE MONTGOMERY future, similar incidents. Workplace task force, employees tell Cupertino, California KAREN PINSKY me how thankful they are that we are Palo Alto, California trained and take the measures we do. A logical conclusion Karen is correct: sexual orienta.tion STACY DRUCKER-ANDRESS I read with dismay the letter in your Santa Rosa, California was added to HpJs policies in 1992. November-December issue entitled That should have been mentioned in "Immoral lifestyles." the MEASURE story on employee The writer urges management not networks, to grant equal rights to our gay, les 24 MEASURE Boh Vaughan '.<; letler, of r.mn·,'w, I am encouraged that Lew has spo lions such as GLEN (Gay, Lesbian and rep1'esents his opinion and 110t that ken about the importance of diversity. Bisexual Employee ~etwork) at lIP. ofHP management or MEASURE. but it is time for HP to statt practicing The not-50-subtle disdain for gay and HO'I{!ev~~r, like HP itse~[, MEASURE 'i~ .vhat Lew preaches. In today's fiercely lesbian employees is startling, to say made 'up of'mu.n:1J voice~, and we will compeLHive environment, we cannot the least. con/'inue to !-islen to 'vary'ing opin afford to exclude the contributions of Like many other gays and lesbians ions 'in Ihej'uture.-Edi/.or talented individuals who might some in the workplace, I've chosen HP as how not completely conform to HP's my employer after careful considera Thanks from a proud mom old-fashioned employee paradigm. tion. After 12 years of management As an HP employee for many years, I HAROLD MOSS seven at HP-I shudder to think of was particularly pleased with the arti Cupertino, California what my career would be like if my cle "Making their voices heard." management believed me to be "immoral." Tam the proud mom of a gay son "In terms of attracting and retaining and a member of PFLAG-Parents, a diversit,'iJ of top talent, the enviTon STEVE LEECH Family and Friends of Lesbians and ment has become fiercel:1J competi Cupertino, California Gays. PFLAG, a worldwide organiza tive, " says Pel€ Pelerson, HP ~enior tion, provides support, to gays, les v"ice p·resident-Personnel. "Overall, Life after MEASURE? bians and their fanlilies to cope with I'm convinced our bfmPfit." pa.ck.age What do you do with your copy of an adverse society and enlightens a 'is exlTem ely competitive r:ompa.red to MEASURE after you have read it? (.ea.dh~!J sometimes frightened and ill-informed other compnnies. .4Uhough I personally throw it away, as do, I public. we don't hQ1!e plans to offer domestic guess, the biggest mvjority of people I'm proud of "ourn company and its part.ner benefits at the present time, here in Bristol and HP as a whole. In continued support of all the members we will continue to discuss and this time of caring for the environ of our HP family. rem:ew the issue both from a competi. ment, surely there must. be a way of MARY PALMIERI-BYNUM tiveness and divers1.ly perspective." recycling these magazines. I have spo Rohnert Park, California ken to our local EllS department and, Startling disdain apparently, only white paper at pres Not valuable enough? Regarding the November-December ent can be recycled. I enjoyed the article about diversity letter about "Immoral lifestyles," Maybe I'm wrong; perhaps the groups and Lew Platt's strong words through his comments, the author majority do recycle l~JEASURE. supporting employee diversity. Unfor makes an eloquent pointfor organiza- IEUMDAY tunately, HP is not yet fully commit Bristol, England ted to the concept. Diversity cannot be achieved until Please send mail Recycling capabilitip-8 vary a gTea.t discrimination against "diverse" Do you have comments about deal thToughout the world. llere in employees is discontinued and all something you've read in MEA Palo .IUo, m.agazines are rea.dily employees are treated fairly and equi SURE? Send us your thoughts. -recycled, along wi-th white and other tably. It cannot be denied that HP Ifwe publish your letter, YOU'll types ofpaper. extends spousal benefits only to receive a free MEASURE T-shirt Some HP sites outside the United employees who are in mixed-sex (one size fits most). Sta.tes 'receive fewer copies q/:vIEA relationships; this excludes lesbian Send your comments to SURE than the number qf employees and gay employees from receiving this MEASURE Editor Jay Coleman them Employees recycle the maga benefit. HP seems to be saying that (the fax number and address are zine by bringing it back to 1vork.foT gays and lesbians are valuable for the on page 3), Please limit your let co-n:orkers to Tead.-Editor contribution our diversity brings, but ter to about 150 words, sign your not valuable enough to receive the name and give your location. We same compensation as our peers. reserve the right to edit letters. January-February 1996 25 LETTER FROM LEW PLATT Why did HP's stock price omc ofyou probably were If you take a closer look at our surprised-even confused fourth-quarter results-beyond the fall when its financial -when HP annOlmced its headlines-you begin to see why performance was very quarterly and year-end earn some people readed the way they did. good? HP's chairman, ings results on November 17. In the fourth quarter, the cost of sales Fourth-quarter earnings rose 42 -that is, the cost of the materials, president and CEO sheds percent, orders increased 27 percent labor and overhead directly involved some light on the apparent and revenue was up 29 percent. And in manufacturing our products-went contradiction. revenue for fiscal year 1995 rose 26 up substantially compared with the percent to a record $31.5 billion. prior' quarter and the prior year. For the second time in one year, we That's not a m(\jor concern if we also announced record profit-sharing limit our operating expenses, which for HP employees-l1.46 percent for include how much we spend for R&D, the second half of 1995. marketing and selling, and adminis Nineteen ninety-five certainly was tration, Although we made good a wonderful year overall for HP. Our progress on controlling operating financial performance exceeded that expenses in the fOUlth quarter, the decline in the operaUng-expense ratio wasn't enough to offset While I don't pretend to have all the answers for the increase in the stock market's rise and fall, there are some cost of sales. legitimate reasons why our stock dropped... Operating profit grew less than revenue of most of our competitors. And our after seven consecutive quarters of fourth-quayter results marked the exceeding revenue growLh. So, you eighth consecutive quarter of meet.ing can see how that makes some finan· or exceeding the financial analysts' cial analyst.s, stockholders-and me expectations. All of you deserve nervous. thanks for an excellent job. Also, our asset management in However, HP stock dropped 9 1/4 the fourth quarter wasn't very good. points on the New York Stock Exchangc Receivables and inventories increased within two days of our eamings substantially. That raises another announcement. question: AIl' we generating enough \Vhy did this happen? How could cash to fund our future gro1,\ih? we have had a great year and our Growth hasn't been a problem for stock dropped so m\)ch'~ HP during the past two to three years. While I don't pretend to have all the In fact, we've been able to grow our answers for the stock market's rise businp.ss dramatically without large and fall, there are some legitimate rea increases in employment or facilities. sons why our stock dropped-and Like all other companies, we have why every HP employee should to struggle to maintain the right bal take note. ance between too many and t.oo few 26 MEASl:RE resources. For example, in the first. half of 1995, we had product short ages and couldn't meet our cus tomers' demands. In the second half of the year, we began adding resources and satisfying our cus tomers better. Now our plans call for greater increases in the number of employees and facilities than we've seen in the recent pa"t. That means that we need to demonstrate to ourselves and the rest of the world that we can add peo ple and facilities while maintaining healthy profit margins. To accomplish this, we'll need to manage our operat ing expenses as well as we ever have. There's a risk in growing our resources too fast if the demand for CEO Lew Platt (Ieftl talks with Robert Potter, a high-tech consultant, in between sessions our products doesn't materialize. Rut at Telecom '95 in Geneva, Switzerland. an equally dangerous position would be to have insufficient resources, as we saw in the first half of '95. Some of In many ways, HP's recent success our competitors can tell you firsthand has been like a winning sports team. Percentage point about these missed oPPOltunities when When you win a lot of games, as we change vs. FV94 they consistently had more demand have recenlly, it's human nature to let. 5,... .. than products. up and relax a bit. 4 • 1 The increased number of employ Although we had a very good 3 ees ""ill have an effect on profit-shaling. 1995, our fourth-quarter perfomlance The profit-sharing percentage has slipped a little and we saw the impact 2 increased, partly because our employ on our stock price. ment base has stayed relatively consis I'm confident that we'll keep demon o ,.....------.'":--~---_l: tenl. We'll have to wait and see what strating those same HP traits-hard -1 .1- _ happens to protit.-sharing in 1996. work, dedication and ingenuity-that So what are t.he key things to remem made us a top competitor, and that ber for 1996? 1996 will be another great year. -] First, we expect. t.he cost. of sales to -4 11------11 continue to rise over time, so we must maintain tight. control over our oper -5 L.__~~:::uL...... ~~ ating ('xpenses. In the fourth quarter of 1995, HP's cost of Second, we need to do a better sales (measured as a percent of revenuel job managing our assets, particularly went up more than our operating expenses declined. As a result, our operating-profit haVing the right amount of inventory margin-a good measure of how we did on hand. went down. January-Febntary 198(j 27 EXTRAMEASURf More than just a hobby What can swerve, spin and taxi when there is a lot of move swiftly through the traffic," Philip says. ''I'm streets of New York City? able to service our cus You guessed it tomers much more quickly." rollerblades! A customer call comes What started off as a in. When the weather is hobby at the age of 8 in good, Philip--dressed in London, England, has jacket and tie, tools loaded become a means of trans up-heads out into the portation for Philip Glier, combustion of New York. an HP customer engineer Without brakes on his in the New York City area. skates, it can get pretty dan Philip travels on roller gerous, but Philip's motto blades to get around Man is: "I don't stop until my hattan to support his customers are satisfied." customers. "Rollerblading is faster than walking or sitting in a UI don't stop until my customers are satisfied. H says HP customer engineer Philip Grier, who rollerblades to his next customer. We've got our wings Did you know Hewlett areas such as product Packard has Angels? design, manufacturing, HP is one of the few toxic materials, energy con vendors to receive a Blue sumption, ease of disassem Angel, a German eco label, bly and acoustic noise. for the Vectra VL3e. The Getting the label was the Blue Angel is considered an result of teamwork bet.ween important marketing tool, HP's Computer Products with high visibility in Organization product stew Germany. ards and the German and A product eams a Blue French environmental Angel only if it meets 65 agencies. environmental criteria, in 28 :\fEASURE HP's not just computers HP has ventured into a new leams, and are featured in field. The soccer field. advertising at the team's HP's Computer Products playing grounds, Organization has signed an Gail Noble, CPO man agreement to be the main ager for the u.K. and sponsor of the ToUenham self-appointed Spurs Hotspur Football Club, sponsorship manager, based in Northern England, says the association HP and the Premier between HP and the League will come together Spurs already exceeds for four years, which began HP's expectations with the 1995-96 season, and receives very The HP name and logo positive feedback appear on all uniforms and from fans and training tops worn by the customers. first, reserve and youth z A-plus in durability ~ "'u Karen Rizzello, Infonnation But to her delight, both Z :ij Systems manager in World her liP OmniBook 430 and 8 wide Customer Support HP lOOLX palmtop comput Operations in Bristol, ers survived the explosion England, recently had an -except for a few nicks. explosive affirmation of the "This incident is an incred quality of her HP OmniBook ible test of the robustness and HP palmtop compulers. of our products," Karen Returning from a busi says, "and it gives me a lot ness meeting in France, she of contidence in their accidentally left her bnef reliability." case on the Orly airport Karen continues to use trolley. Knowing that the her HP OmniBook and HP secunty policy is to explode palmtop computers as any unattended luggage, though nothing happened, Karen rushed back to although she did have to get where she left it, arrhdng a new briefcase. just in time to see the last of her belongings being swept up. She thought, uOh, no, my life has just blown up!" Karen Rizzello's HP OmniBook and HP palmtop computers survived the Orly Airport blast well, but not her briefcase. January-February 1996 29 BOTTOM lion, lip 26 percent from ILINE $25 billion in FY94. For the fourth quarter of fiscal year 1995, ended FIVE NEW October 31, Hewlelt IVICE PRESIDENTS Packard reported 42 Five new vice presidents percent grow1.h in net were elected by IIP's earnings, a 27 percent board of directors on increase in orders and .\ovember 17: Byron Fred (right) and Gary Tarver are believed to be the first father/son team in HP history to earn a U.S. patent 29 percent grow1h in Anderson, gem-ral man revenue. ager for the Communica Net eumings fat' Q4 tions Test Solutions It's a family affair were $678 million or Group; George Cobbe, CORVALLIS, Oregon Inl\jet Supplies Business $1.29 per share on some general manager of There's something new Unit in Corvallis. The other 527 million shares of Americas and Lee Ting, about the HP Desk.Jet 500 co-inventors are Bruce common stock outstand general mana~L'r of Asia and 600 printers and you Cowger, John Wydronek ing, compared with eam Pacific, both in Geo probably didn't even know it. George Custer and Marc ings of 8476 million or graphic Operations; Ann Last April, HP received a Baldwin. 92 cents per share in the Livermore, sales and patent for a new invention Fred says t.he project is same quarter la'3t year marketing manager for -the triad pen. The pen the breadwinner for the (restated to reflect the Worldwide Customer allows 100 percent of the division. He's most sat.isfied retroactive efft"ct of the SUPPOIt Operations; and ink inside inkjet cart.ridges at seeing the concept mate 2-for-l stock split in Bob Walker, chiefinfor to be used. rialize into a success. March 1995). mation officer. What makes this patent "Before the pen, HP was Q4 orders were $8.8 different from the numerous king of t.he thermal inkjet billion, compared with NEW others HP has received? It's market.," Gary remarks, $6.9 billion in the year IHATS believed to be the first in "and this technology keeps ago quatter. Cynthia Danaher to HP history to be awarded to us on top." CEO Lew Platt termed G.M. of t.he :vIedical a father and son. the Q4 results "a very Products Group. The pair of inventors is good finish to an excel Franz Lorber to G.M. Fred and Gary Tarver of the lent year." and CSO manager of HP .\et revenue for Q4 IIungary...Pavel Kalasek was 89.0 billion, com to G.M. and CSO man Ouoteworthy pared with $7.0 billion in ager of HP Czech Repub Don't confuse reality with what. happens in the the same quart.er of FY94. lic... Paul Paukku to (stock) market-it defies explanation. There's no For FY9:1 overall. net G.M., HP Finland and question that they (HP) define the standard in the printer earnings totaled $2.4 bil CPSD manager. business. They will be a ma,jor player in the PC market in lion. an increase of G2 In HPL, Bill Shreve the coming months. (HP) has an inherent resiJjenCy.~ percent over the $1.6 to director, new Inle billion earned in FY94; grated Solutions Lab; John McGilvmy, sen'i,o'l' anal:lJst at Input, a San FmnC'isc(J orders were 882.5 billion, and Waguih Ishak to researchjirrn, reacting to HP'sfourth quarter (f;ndfi.w:a,[ up 28 percent oveI la<;t din~('tor, new Commu year ',9.5. year's $25.4 billion; nel nication and OptiCS revenue was $31.5 bil Research Lab. I :>1EASURE CHART graphics subsystems and CHANGES software development I and localization, and In the Computer Organi eso purcha.sing activities. zation, the Roseville HP Australia and Networks Division has Teleslra Ventures have formed a new Direct formed ajoint venture, Connect Operation to Telecom Hewlf'tT-Packard. Volunteer coach Peggy Beck of the Commercial Systems Division focus on network attach explains the next play, while Mel Robertson cheers the team on. A team from the Net ment. Operations nuUl work & System :\lanage agel' is Dave Harris... HP is on the ball nwnl Division will be CSO Order Fulfillml'nl, Mel Robertson of the Com whether or not they are involved in developing Computer Manufacturing mercial Systems Division in stars," Mel says. ';It also network management and Distribution has Cupeltino, California, with gets them involved in the software prodU('TS for streamlined its name to the help of co-workers, is community." telccom, CSO Order Fulfillment building prograrns for nearby Mel called for his co Bruce Thompson has Group. It retains the San Josc youth. He is the workers to get involved, been named managin!4 same functions...ThE' area dircc:tor of the west and they answered the call. director of lIP Australia Electronic JiIcssaging San Josc chapter of the Two employees serve on and G.M. of the Australa Operation has trans National Junior Basketball the board of directors for siaRl'gion. ferred from the Systems (NJB) league. the local NJB and others Technology Group to lllP The NJB is a competitive volunteer their time to Software Business Unit. APG: NEW NAME, boys and b'irls basketball coach, keep score and do In the Systems Tl'ch IOTHER CHANGES league, geared toward devel whatever is needed. nology Group, the former The Analytical Produl'ls oping the minds and well "HP employees have Infomlation :\C'tworks Group has changed its being of its particip.mls. kept this program running," Division has been name to the ClwIIIical ';ThlS program provides an Mel says renamed the Networked l<\.nalysis Group ancl opportunity ror kids to play, Computing Division and festructured. The former the former Grenoble ~et Bay Analytical Operation works Division is now ha.s been rcnauH'd thl' the Enterprise Network California Analytical Trick or treat ing and Security Divi Division undt'r Dick Twelve-year-old Justin Con \.IlI fI sion, reflecting changes Begley as G.M. The for tino had a Halloween he'll Ol lW' mer Little Falls Opera in chalter. never forget on October 31. Collaboration for Quality lion in Df'lawan' is now Justin amI his mom, Lin, Dependent Care, to which the LillIe Falls Analytical ASIA who is Americas relocation HP belongs. Division under Nancy manager at IIP's Atlanta First Lady Hillary Clinton, IPACIFIC Kerins as G.;\1 A new Shanghai COIll (Georgia) Business Center, along with Secretary of Labor The supercriticallluicl puter Operation has beE'n spent. their Halloween Robert Reich, met wilh the chronmtography technol formed under Jose attending an aft.f'rnoon attendees. ogy and HP ORCA sys Grapa as G.M. within reception at the White Pete Peterson, HP senior tem (Oplimized Root for CSG. It comprises the House in Washington, D.C. 'ice president for Personnel, Chemical Analysis) have Hua Pujoint venture, the A reception recognized also attended the reception. been sold lo other finns. Shanghai Marketing Cen companies thal support t.he ter for China, R&D for .Jalluary·Fphrllary Ifl% 31 PARTING SHOT Goodbye, Barney On November 23, HP and the world lost one of its true geniuses. Barney Oliver, 79, was a bliIliant scientist with 52 patents, the founder and head of HP Labs for nearly 30 years and a leader of the Search for Extraterrestrial Intelligence (SET!) Institute. But MEASURE remem bers Barney most as a stick ler for the proper use of the English language. Here's what Barney once said on that subject: "During my 4O-odd years as a practicing electronics engineer, I became increas ingly well known for my habit of correcting people's English on the fly. Notori ous is perhaps a better word; renowned would never do. "This impolite practice was seldom accepted as Barney (left) and HP co-founder Bill Hewlett share a laugh during an HP 50th anniversary party in 1989. gracefully by the victim as I felt it obviously should what appeared to be a grow continue to satisfy a certain have been. ing resentment over the mysterious compulsion "Instead of seizing the interruption. within me." con-ect fonn with proper "In later years, realizing Thanks, Barney. We gratitude, the speaker would that fewer and fewer people won't soon forget you. often stop mid-sentence in smiled at me or hailed me puzzlement or even con by my first name, I took to sternation and then develop munnuring the necessary correction.. .It did, however, MOVED LATELY? CHANGE OF ADDRESS SHOULD BE REPORTED TO YOUR PERSONNEL DEPARTMENT. Fh.DW HEWLETT'" Bulk Rate ~~PACKARO U.s. Postage MEASURE Magazine Paid PO Box 10301 Pennit 3917 Palo Alto, California 94303-0890 Portland, OR