February 2012 Vol. 8 No. 1

Visit our website at www.pacificsbdc.com Gourmet opens doors

By Ken Beckham, L SBA Program SBJA Guam SBDC Counselor For more information about the Guam Small Busi- bridges gap for Gourmet Guam, Inc. has ness Development Center, begun operations on Guam and contact 735-2590 or www.pacificsbdc.com. is changing the way people think small businesses. L Company Name: Gourmet about enjoying popcorn. Al- Guam, Inc. See page 2 though many companies offer a L Owner: Joann Malaca, ‘bag of popcorn,’ Gourmet Guam President is committed to bringing the high- Business Address: 378 Cha- est standard of product, pack- lan San Antonio, Suite E age, and enjoyment with a Tamuning, GU 96931 simple food. The company has L Contact Number: (671) set a high standard for its opera- 300 – 8090 tions – from selection of the raw Gourmet Guam, Inc. Busi- materials to the packaging and ness Owner Joann Malaca INSIDE the labels. Each item is carefully Gourmet Guam, Inc. Pop- chosen for its contribution into lected her choice of industry – a into a business of her own – one corn products • Pacific Islands SBDC director the enjoyment of the popcorn by gourmet popcorn. But not just that she is passionate about. awarded ...... Pg3 the consumer. any popcorn – a carefully chosen The creation of Gourmet Guam gourmet popping corn combined has taken one full year from that • Laundry Ko opens in Yona . .Pg 4 Created by Joann Malaca, it has been a year long labor of with the highest quality ancillary beginning concept to actually secured the help of a local • Marcus Cepeda enjoys success love and dedication to reach this products. Having a personal in- opening of the doors on her pro- graphic artist – Derek Mandell – with small business ...... Page 6 ‘opening.’ It began on a flight terest in cooking and especially duction center. to design the custom logo and • Small business realizes expansion from Guam to Canada to visit her baking, this opportunity gave her The facility had their soft open- label to represent the gourmet grandchildren where she saw an the natural entre into creating her ing on January 9th with the plans...... Pg8 theme of the package. Being is- ad on ‘Starting your own Busi- company – Gourmet Guam, Inc. preparation and delivery of the landers deeply-rooted in Guam • Restaurant etiquette training in ness.’ She had already been Joann (and her husband of 32 first large order. Joann noted and who have an affinity for is- ...... Pg9 searching for a business oppor- years, John) were both born and “We are very pleased with the re- land culture and values, a latte • Chuuk happy with outreach suc- tunity to begin and this article raised on Guam. She has over ception of the product by those stone was incorporated into the was perfectly placed to catch her 15 years combined experience who have found it in these be- background of the logo along cess ...... Pg11 attention. Coincidently, there working in accounting and busi- ginning weeks.” with a plumeria that symbolizes • Yap hosts QuickBooks training was a “trade show” occurring ness management. With two chil- One of the items requiring a the beauty of the multicultural sessions ...... Pg 11 during her visit toCanada. After dren now grown (and 3 great amount of time was the se- heritages that make up our com- three months of researching the grand-daughters) and after at- lection of the package for the munities. We are loyal to our is- idea that developed at the trade tending the GCC Culinary Arts popcorn – the bag. Although land and, as our label says: show and drawing from her ex- Program as well as fulfilling her many ‘bagging’ options are used “Island Pride, Made in Guam.” perience in making caramel pop- life-long dream of earning her by other general popcorn mak- They are awaiting the completion corn in the early 90s for MBA from the University of ers, Gourmet Guam wanted a of the process to acquire the Christmas presents – an effort to Phoenix – at an age where most ‘special’ package to convey the Guam Product Seal. differentiate her gift from com- people dismiss the idea of going quality inside this bag is no ordi- It is intended to be a truly gour- mercial gifts – Joann realized the back to school – Joann has nary popcorn. And then, to com- The Pacific Islands Small Business Development potential for success and se- found herself ready to venture pliment the package, Joann continued on page 6 Center is a program supported by the U.S. Small Business Administration under a cooperative agreement and extended to the public on a non- discriminatory basis. SBA cannot endorse any products, opinions, or services of any external par- Sweeter Days Ahead for Sweet Daze Bakeshoppe ties or activities. This material is based on work supported by the U.S. Small Business Administra- tion. Any opinions, findings, conclusions or recom- By Denise Hertslet along with and independent. “I guess mendations expressed are those of the author (s) Guam SBDC Senior Business Coun- that’s why I was born on Independence and do not necessarily reflect the views of the SBA. selr/WIB Program Director Day!” Throughout her teenage years, her There’s nothing sweeter than a sweet parents always taught her to be independ- story about the sweetest family and their ent. Since then, her mom would always business that sells, wellUsweets! Julie find her in the kitchen trying to bake just Lujan Atalig, her husband Mark and their about anything. “Even if it didn’t come out three wonderful children are the proud right, she would always tell me to try Editorial/Production Staff owners of Sweet Daze Bakeshoppe in Ha- again!” She also learned how to bake from gatna. Not long ago, owning a bakeshop her auntie who she stayed with almost Rindraty Celes Limtiaco, President, G.P.I. was just a pie-in-the-sky dream they every weekend. It was in her mom and aun- Pacific Island Small Business Develop- shared. But with the help of family, friends, tie’s kitchens that Julie developed her pas- ment Center Network, Editorial and their faith in each other, their dreams sion for baking. “Every family gathering of owning a business became a reality. Jae Fermin Medina, Advertising Director always had something sweet from me. My Julie considers herself an outgoing person who is always up to trying new things. She continued on page 4 admits she is outspoken but easy to get 2

Pacific Business Partners SBA Program Helps to Bridge Officers, Staff and Board Members the Small Business Gap

SBA NEWS flect the diversity and individuality nesses that work with the SBDCs munity. of their nearly 900 home towns and are the job creators and enter- The report also found that the WASHINGTON – The U.S. play an active and vital role in prises that have the potential for SBDC program, for which the fed- Small Business Administration’s those.” survival and growth.” eral government covers half the national network of Small Business The report confirms that SBA’s The report also highlights the ef- cost, remains one of the govern- Development Centers (SBDCs) SBDC program remains an essen- fectiveness of SBDC counseling in ment’s best investments because plays an essential role in the eco- tial part of the agency’s mission to improving the chances of small of its close associations with other nomic development of their states help small businesses. The report, businesses that are seeking credit. SBA resource partners, federal, Pacific Islands Small Business and local communities through The SBDC Pro- “ S B D C s Development Center Network state and local government small Location: University of Guam, UOG Station their direct, face-to-face counseling gram: An Indispen- have inti- business assistance programs and P.O. Box 5014, Mangilao, Guam 96923 for small businesses, according to sable Partner in mate knowl- service providers; universities and Telephone: (671) 735-2590 • Fax: (671) 734-2002 Website: www.pacificsbdc.com a report released today by the America’s Eco- The SBDC Program An In- edge of what community colleges; and private SBA. The report, produced by the nomic Develop- dispensable Partner In lenders re- enterprise and local nonprofit eco- Casey Jeszenka, Network Director National Small Business Develop- m e n t , America’s Economic De- ally want and nomic development organizations. [email protected] Pacific Business Partners www.pacificsbdc.com ment Center Advisory Board, fo- Georgette F. Reyes, Associate Network Director demonstrates sta- velopment need from The nine-member independent [email protected] cuses on SBDCs’ impact on small tistically the pro- L Release Date: January borrowers to advisory board provides advice business access to SBA’s pro- longed impact that 17, 2012 increase the and counsel to the SBA Adminis- Guam SBDC grams and services, including ac- L P.O. Box 5014, Mangilao, Guam 96923 S B A - f u n d e d Release Number: 12-03 likelihood of trator and associate administrator Telephone: (671) 735-2590 • Fax: (671) 734-2002 cess to SBA capital, procurement, SBDCs have on L Internet Address: them being for the Office of Small Business Denise Mendiola Hertslet, WIB Program disaster and international trade the formation and able to make Development Centers on the Coordinator/Business Counselor www.sba.gov/news Fred Granillo, Business Counselor programs. growth of small a loan. The SBDC program. Lorie Sablan, Administrative Assistant “SBA’s Small Business Develop- businesses. SBDC Busi- Last year, more than 557,000 Frank Toves, Business Counselor ment Centers give new and grow- A key finding of ness Advi- entrepreneurs received business Chuuk SBDC ing small businesses the resources the report is that SBDCs help local sors provide solid technical advice and technical assistance P.O. Box 1143, Weno, Chuuk, they need throughout the year to economies by improving the odds expertise to coach borrowers through the SBDC program. In its Federated States of Micronesia 96942 grow and create jobs,” said SBA for startup small businesses. through the lending process.” more than 30-year history, SBDCs Telephone: (691) 330-5846 • Fax: (691) 330-5847 Email: [email protected] Administrator Karen Mills. “The “SBDCs,” the report says, “are The report found that the 900 have assisted millions of small Ketsen Haregaichig, Director/ Counselor soundness of our economy de- solely focused on creating and sup- SBDC service locations provide a business owners and entrepre- Fritz Hartman, Business Counselor pends on stable small businesses porting small businesses which in necessary local footprint in the neurs to successfully start and Cassandra Dereas, Office Manager across the country and SBDCs are turn pay taxes, provide employ- communities they serve, delivering grow small firms by fostering entre- Commonwealth of the front and center helping entrepre- ment and diversify the economic unique offerings tailored to the preneurship and growth through in- (CNMI) SBDC neurs start, grow and expand their base for their states. . . The busi- needs of its small business com- novation and efficiency. Caller Box 10007, CK , MP 96950 companies. These institutions re- Telephone: (670) 664-3018 Fax: (670) 664-3067 Ralph Yumul, Director/Counselor PACIFIC ISLANDS SBDC NETWORK Linda Cabrera, Office Manager Yap SBDC P.O. Box 1171, Colonia, Yap, STATISTICAL HIGHLIGHTS Western Caroline Island 96943 Telephone: (691) 350-4801 • Fax: (691) 350-4803 Email: [email protected] James Limar, Director COMPARISON CHART YEAR 2010 & 2011 Monica Tinag, Counselor Jacinta Primo, Office Manager Michael Gaan, Business Counselor

Republic of the Marshall Islands (RMI) SBDC P.O. Box 1727, Majuro, Marshall Islands, 96960 Telephone: (692) 625-3685 Email: [email protected] Anel Philimon, Director Leeno Aikuji, Office Manager

Palau SBDC P.O. Box 9, Koror, Republic of Palau 96940 Telephone: (680) 587-6004 • Fax: (680) 587-1549 Email: [email protected] Lisa Abraham, Director

Kosrae SBDC P.O. Box 577, Tofol, Kosrae State, Federated States of Micronesia 96944 Telephone: (691) 370-2751 • Fax: (691) 370-2066 Email: [email protected] Skiller Jackson, Director Alokoa Sigrah, Business Counselor Atalia Jackson, Office Manager

PISBDCN Advisory Board Mike Ady,Chairman (Guam) Phillip Reklai,Vice Chairman (Palau) Casey Jeszenka, Secretary (PISBDCN/Guam) James Gilmar, Member (Yap) Robert Pinho, Member (RMI) Fred Skilling, Member (Kosrae) Mason Fritz, Member (Chuuk) Marie Mesa, Member (Guam) Anita Enriquez, Member (Guam) Rindraty Limtiaco, Member (Guam) Christine Quichocho, Member (Guam) Lee Webber, Member (Guam) James, Arenovski, Member (CNMI) Gloria Molo, Ex-Officio (GEDCA) Ken Lujan, Ex-Officio (SBA) 3 Pacific Business Partners www.pacificsbdc.com Export Achievement Award Given To Pacific Is- lands SBDC Network Director Casey Jeszenka

By John Holman passion for helping the small meet with local businesses on Director, Pacific U.S. and For- businesses of Guam grow and Guam, Saipan and Tinian inter- eign Commerical Service nominated him to the District Ex- ested in growing their interna- United States Department of port Council, whose mission is to tional business. Commerce conduct export outreach and ed- Last but not least, over the Thanks to the great work we ucation across the Pacific. past year Casey has been cham- are doing with partners like the Casey was confirmed and ap- pioning efforts to establish a new Pacific Islands SBDC Network, pointed to the Council by the Marianas Export Council, which our efforts resulted in the Com- Secretary of Commerce. will include more local represen- merce Department assisting Casey has been one of our tatives able to help even more over 5,500 U.S. companies last most active Export Council small businesses. year either export for the first members and strong advocate For these reasons, the U.S time or increase their exports. An for the businesses on Guam. In Department of Commerce U.S. impressive 85 percent of those January 2010, he collaborated and Foreign Commercial Serv- companies were small and with Guam Visitors Bureau to ices awarded Casey Jeszenka medium-sized businesses. Over- bring me out to conduct export on December 6, 2011 the Certifi- all, U.S. exports grew 17 percent training on Guam and Saipan for cate of Appreciation for Achieve- last year and are up 16 percent over 90 people involved in local ment in Trade: The Certificate of so far this year over last year’s small business. Appreciation for Achievement in It was the first time someone Trade (COA) recognizes U.S. already impressive numbers. We From left to right: Dr. Anita Enriquez (UOG SBPA Dean), Casey from our agency in the Com- trade associations, government are currently on pace to exceed Jeszenka (Network/Guam SBDC Director), John Holman (Hawaii Pa- the President’s goal of doubling cific Export Council Director), & Ken Lujan (Guam SBA Branch Man- merce Department had been to agencies, and other qualified re- U.S. exports by 2015. ager). Guam to support businesses in cipients for supporting U.S. ex- From 2005-2009, companies over 15 years, and it would not port development and for that did not export saw their rev- National Export Initiative as a Jeszenka, Director of the Pacific have been possible without creating opportunities for U.S enues decline an average of 7%, key driver of future economic Islands SBDC Network. Casey Casey’s hard work and support. businesses through trade. while those U.S. Companies that prosperity and job creation. saw an opportunity to boost the Earlier this year, Casey Please join me in congratulat- exported during the same time Over 3 years ago, I was invited Guam economy by promoting brought out another professional ing Casey Jeszenka on this well period saw their revenues in- to speak at the Island Opportuni- exporting while bringing more re- trainer to conduct export training deserved award. crease by 36%, a difference in ties Conference in Honolulu. sources to Guam to help local for local businesses and brought average revenue of 43%. This is Following my presentation, I companies. me out again in December 2011 why the President launched the was approached by Mr. Casey I saw Casey's dedication and to build on those efforts and

Guam SBDC Training Schedule (Feb.-May) Friday, May 18th (8:30am-11:00am) "Introduction to Financial State- ments" Thursday, February 23rd (12 noon- Presented by Guam SBDC Presented by Guam SBDC 2:30pm) Fee: $20 per person Fee: $20 per person “Introduction to Profit Mastery: Cre- ating a Foundation for Change” APRIL Thursday, May 31st (12 noon- Presented by Guam SBDC/Bank of Friday, April 6th (8:30am-11:00am) 2:30pm) Guam Women In Business Program "Cash Flow Budgeting" “Profit Mastery: Understanding Fee: $20 per person Presented by Guam SBDC Break-Even Analysis” Fee: $20 per Presented by Guam SBDC/Bank of MARCH Guam Women In Business Program Friday, March 2nd (8:30am- Friday, April 13th (8:30am-11:00am) Fee: $20 per person 11:00am) "How to Market Your Business" "How to Start a Business" Presented by Guam SBDC For more information, please call the Presented by Guam SBDC Fee: $20 per person Guam SBDC at 735-2590 or email Fee: $20 per person Laurine Sablan at laurine@pacifics- Thursday, April 26th (12 noon- bdc.com. Cash, check (payable to Friday, March 9th (8:30am-11:00am) 2:30pm) University of Guam) & major credit "How to Write a Business Plan" “Profit Mastery:Using Ratios and cards (AMEX, Visa, Mastercard, Din- Presented by Guam SBDC Benchmarks” ers Club & JCB) accepted. Fee: $20 per person Presented by Guam SBDC/Bank of Requests for reasonable accommo- Guam Women In Business Program dations for persons with disabilities will Friday, March 16th (8:30am- Fee: $20 per person be made if requested at least two 11:00am) weeks in advance. For arrangements, "Quickbooks: Working with Lists & Friday, April 27th (8:30am-11:00am) please contact Laurine Sablan, P.O. Bank Accounts" "Quickbooks: Entering Sales, Re- Box 5014 Mangilao, Guam 96923,Tel: Presented by Guam SBDC. ceiving Payment and Making De- (671)735-2590, or Email Fee: $50 per person posits" [email protected], Services Presented by Guam SBDC are extended to the public on a non- Thursday, March 29th (12 noon- Fee: $50 per person discriminatory basis. 2:30pm) “Profit Mastery: Getting Your Arms MAY Around the Numbers” Friday, May 4th (8:30am-11:00am) Presented by Guam SBDC/Bank of "How to Start a Business" Guam Women In Business Program Presented by Guam SBDC. Fee: $20 per person Fee: $20 per person

Friday, March 30th (8:30am- Friday, May 11th (8:30am-11:00am) 11:00am) "How to Write a Business Plan" "Retirement Plans for Small Busi- Presented by Guam SBDC ness" Fee: $20 per person

The Guam SBDC thanks GTA TeleGuam for donating Spyder Broadband Internet Services to the Guam SBDC. 4 Laundry Ko opens in Yona

By Denise Hertslet, through the loan Guam SBDC Senior Business application process Counselor/WIB Program Coordi- with Guam Eco- Name: Laundry Ko nator nomic Develop- Owner: Anevi and Dex- ment Authority. ter Reyes Determination and persistence Anevi met Gloria Location: Yona, next to paid off for Anevi and Dexter Molo, GEDA’s loan Mobil gas station (former Reyes, the proud new owners of specialist, who pro- Balajadia Laundromat) Laundry Ko in Yona. Located in vided guidance and : 487-3000 the former Balajadia Laundromat assistance. “I am Ph and next to Mobil gas station in grateful to Gloria at Hours of Operation: Yona, Laundry Ko is a welcome GEDA because she Mon-Fri 8am-10pm; Sat- addition to the residents of Yona really helped me Sun 7am-10pm who have been waiting for a understand what Laundromat to open for some GEDA required and Anevi is determined to make it time now. helped me with the

Pacific Business Partners www.pacificsbdc.com work. She and her husband, Dex- Anevi Reyes grew up in the paperwork.” ter, take turns taking the kids to Philippines and received a de- Anevi’s most and from school and running the gree in Architecture from Far memorable triumph daily operations of the business. Eastern University. She worked was standing in She remarked, “I like that I can in the Construction industry on front of the GEDA leave to pick up my kids or take Guam for several years but de- Board during their care of any errands whenever I cided to give up the long days of loan review meeting need to.” Anevi’s immediate plans hard work in the field so she could and realizing that for Laundry Ko is to purchase spend more quality time with her she was going to be more washers and dryers, add young children. She found em- approved for a loan more inventory to the store, reno- ployment with Mr. Manalo, an old to start her busi- vate a little, and in the future and kind businessman who ness. GEDA ap- maybe even add another loca- owned a few laundromats on proved Anevi’s tion. In the meantime, Anevi is fo- Guam. It was Mr. Manalo that al- request for $35,000 cusing on her family and building ways encouraged Anevi to start a to purchase equip- her business. When asked what business of her own. According to ment and supplies advice she would give to other Anevi, “Mr. Manalo told me that it wasn’t meant to be.” But this did She submitted this along with for the new laundro- women interested in starting a is hard to save money for your not deter Anevi from trying to start her loan application to a couple of mat. Laundry Ko opened its doors business, she said, “Be strong family when you are just working her own business. banks. But because she was not on December 1, 2011 and now and you will overcome any chal- for someone else. You should She remembered that before employed at the time, and did not features fourteen washers, one lenges!” own your own business so you Mr. Manalo died, he told her to at- own anything, she was consid- commercial washer, six dryers can make more money for your- tend one of the Small Business ered high risk and was declined. and a convenience store. Anevi For more information about the self and your family.” Development Center’s work- This was a blow to Anevi and her used the bootstrap method when Bank of Guam Women in Busi- One day, Mr. Manalo decided to shops. Anevi attended the “How plans but she pushed herself to she opened the convenience ness Program at the UOG-Guam sell his laundromat in NCS to to Start a Business” workshop see her dreams come true. “My store. “I started with only $50.00 Small Business Development Anevi. She was so excited at the and this is where she met the kids are reason why I keep going and purchased snacks, drinks, Center, contact Denise Mendiola idea of owning a business, so she business counselors that would and my husband gives me and laundry soap. Whatever Hertslet, Program Coordinator, at applied and was approved for a guide her through her business strength.” money I made, I rolled it, saved [email protected] small loan from one of the local start-up process. She continued to communicate and began buying little by little or 735-2594. after Anevi received her loan, Mr. plan that included a marketing Bank of Guam Women in Busi- inventory.” Manalo passed away. Anevi and financial plan with three-year ness Coordinator, Denise Mendi- Running a business and taking sighed and said, “I believe it just projections. ola Hertslet, who assisted her care of her family is not easy, but Sweet: Developed passion from family

continued from page 1 move their small bakery to a more so many trials and bumpy roads to tion and tells us so many times that L prominent location came knocking at Company Name: Sweet where we almost had given up.” The she is proud to see us where we are their door. Thanks to Lisa Quin- DAze Bakeshopped couple was turned down by several at now. I would recommend everyone ing always had something sweet from tanilla, they were given a rare oppor- L Owner: Julie and Mark financial institutions and had to bor- who is starting a small business to go me. My relatives would always encour- tunity to purchase a turnkey Atalig row or were given second-hand and visit SBDC.” age me to open my own bake shop, business. Today, Sweet Daze L equipment. “We did not buy anything Julie hopes their bakeshoppe will be and I would just smile and say, “One of Contact Number: (671) Bakeshoppe is celebrating the New extravagant. But we did figure out around for many years and maybe these days!” 477-5253 Year in a larger facility next to L how to start out small and work our one of her children will take her That day came when Julie and her Location: Hagatna, next to Winchell’s and the former Polo’s in way up.” place so she can open another loca- husband Mark opened Sweet Daze Winchell’s and Pojos Hagatna. You can see the “Sweet L Julie and Mark credit the UOG-Guam tion in the U.S. mainland. Julie re- Bakeshoppe in Chamorro Village in Hours of Operation: M-F Daze Bakeshoppe” sign easily from Small Business Development Center marked, “I have many more plans for April, 2010. Julie credits her hus- 7:30am-5:00pm, Sat 8:00- across the street at the Bank of for guiding them through the start-up my bakeshoppe and you’ll just have band for supporting her 100% while 5:00pm. Sundays Closed Guam Headquarters and down the process. “The Guam SBDC is the to stay tuned to find out!” When trying to get the business going and L [email protected] road from Marine Corps Drive. best center to go through for opening asked what advice she would give to jumped right in to business with her. Sweet Daze Bakeshoppe boasts a a business. The counselors and staff someone interested in starting a It took four long months before they bigger space with locally-made there are very helpful. Denise Mendi- business, Julie said, “Don’t give up! were able to open their doors, but that are just as tasty as they are desserts and snacks. But what they ola Hertslet, who is my Women-in- Start up small and manageable. You they managed to stay patient and pretty. According to Julie, making are really known for is their custom- Business Counselor, taught me so don’t need anything fancy. Just try to positive. Julie said their hard work the cakes was easy. It was the start- made cakes, cupcakes and lollipop many tips and ways to keep my busi- deal with what you have and what paid off because they managed to up process and management of the treats for every occasion. Customers ness up and running. She guided me you can afford. Just sayingUfrom stay open despite the economic business that was challenging. “Our bring in photos or samples of the in building my business plan and until experience!” downturn for eighteen months. Not start-up process was like hitting your cake they want and Julie works her this day she still checks up on me. long after, another opportunity to head on a wall. We’ve gone through magic to create beautiful works of art She also visited me at our new loca- 6

Marcus Cepeda: The Loft Mexican BBQ Express

By Fred Granillo market where there was no train- ognized the improvements Business Counselor ing available for the many bar- Business Name: The Loft needed and their respective tenders in the hotel, bar and Mexican BBQ Express costs, he noted he should Marcus Cepeda came to restaurant arena. The last sev- Marcus Cepeda have followed up with more eral years, Marcus has trained Owner: cost details for range hood Guam in July 2005 on a contract Location: Tamuning/Oka as a Food & Beverage Director and certified numerous students installation, fire suppression for Pacific Islands Club hotel. He wanting to learn bartending and (Farenholt Drive across and inspection for fire sup- was recruited by a Food & Bev- customer service skills. from Oka Pay-Less and pression. Although he They say as a Food and Bev- planned there are unfore- erage head hunter who asked if hotels) he liked the outdoors and beach, erage professional you go back seen costs and differences describing Guam similar to where you started from. Marcus Hours of Operation: in the estimated costs that Florida climate in the Florida started his career in the kitchen 11:30 a.m.- 3p.m., lunch; 5 could change one’s cost Keys. He was very excited com- as a young man and then de- structure. cided to make the food and bev- p.m. to 9 p.m., dinner; Bar Marcus noted his short- ing to Guam and now considers with Appetizer menu until 2 Guam his home. Marcus started erage his career because of his term goal is to build a busi- his career with TGIF as an assis- passion for the industry. Marcus a.m. ness that delivers great food tant kitchen manager 32 years is also a person who is serious Contact information: and with quality customer ago. From that humble begin- about his passion and wants to service into a fun and be successful in all his business 649-1963 friendly environment at both Pacific Business Partners www.pacificsbdc.com ning, he gained extensive knowl- edge in all areas of the kitchen ventures. So he spent 10 Email or website: his portable stand and and customer service. He be- months developing a full service [email protected] restaurant-bar. He projects came a General Manager (GM) concept called “The Beer Gar- establishing catering serv- eight years later due to a strong den.” This concept is a “Fresh business, he recognizes. Marcus ices right away and starting work ethic and focus on obtain- Tex Mex Cuisine” with festive he learned more about his busi- also applied for a loan with the the small bar serving appetizers ing knowledge with a desire to décor and spicy menu. This ness by working with the SBDC Guam Economic Development because his place is not big achieve high quality for cus- business became the “Loft”. He while developing his business Authority which shall allow for enough to do a restaurant. Long tomers. From there, he was a spent much time and capital de- plan. additional equipment and inven- term he wants to provide training GM with The Olive Garden, Tony veloping the employee training There is a lot of work in the tory. The SBDC was able to as- services for owners that are Roma’s in Florida, Las Vegas plan and operational structures restaurant business so hiring sist him with the application planning to open a Food & Bev- and California and then he was a for this business because he re- employees was a natural re- package. erage operation. He intends on Director - Public Foods at the alized that by planning out his quirement. He established the Marcus noted a challenge in giving back to the business com- Los Angeles Convention Center business would offer the best business with one manager and starting his business will be to munity for his success with the which was doing 38 million in chance for success. For Marcus, two part time employees. Mar- pay more attention to the busi- restaurant. revenue a year. After working standard operating procedures cus believes in local workers and ness sign. He noted that having several food and beverage man- are a must in this tough business employment because this is his the sign on the building in the Marcus’ advice for any would agement contracts in the Hotel filled with saturated competition home now and is willing to put beginning of the startup along be entrepreneurs are that prepa- Business, including Pacific Is- and particular customers that effort towards preparing those with pre-opening advertising to ration is the key and experience lands Club and Outrigger Hotel, can change tastes quickly. Mar- individuals to share in their eco- let people know the business is is the foundation. If one does not he then decided to try teaching. cus approached the Bank to find nomic future. He was able to opening. He decided to open a have sufficient experience in As an independent professional out about financing for his busi- move quickly because of being portable BBQ stand outside of their respective industry then hir- instructor, he learned how to use ness. The bank then referred prepared through the completion Oka Pay-Less in order to build ing a professional or manage- his food and beverage skills in him to the SBDC for assistance of the business plan which pro- clientele and good will with the ment team is essential for the an academic setting. During his in completing his business plan. vided the increased perspective community. potential to succeed in any ven- professional career, he was a Marcus thought he knew how to on the steps needed to not only Marcus acknowledges one of ture. If the business is a restau- corporate trainer, training man- write a business plan until he start but how much money would his best successes in starting rant, by finding someone with agement and staff on how to went to SBDC. He realized al- be needed to adequately begin the business was obtaining Pub- corporate family style restaurant open new restaurants such as though he had a solid foundation operations. Marcus passed the lic Works to sign off on his li- experience; they will have some- Tony Roma’s, Olive Garden, and in many aspects of the business Public Health inspection only 12 cense. The owner of the building one that knows a proven food TGI Fridays. plan, especially the development days after signing his lease for did not pull a permit to do the delivery standard which allows It was at this time he realized of the financial plan including the business in Tamuning. leasehold improvements on the for a good opportunity for suc- his desire to open his own busi- high quality food and beverage Through family investment restaurant so when Public Works cess. ness related to the food and bev- costing, he also knew that he Marcus was able to get his busi- did there inspection they advise For more information about the erage industry. Acepeda needed assistance in the refine- ness started. Without the finan- him that he needed blue prints UOG-Guam Small Business De- Consultant and “The Bartending ment of a business plan to ob- cial and emotional support from for the restaurant. So he had to velopment Center call (671)735- Academy” was born from his tain financing from the bank. his wife he could not have en- obtain the blue prints and this 2590 or visit ability to identify a niche in the Marcus is a true professional al- tered into this venture. Family is issue delayed the opening by www.pacificsbdc.com ways willing to learn and found the best support mechanism for one month. Although he had rec- Gourmet: Inspired by island lifestyle

continued from page 1 expected delicious combination of facilities and equipment but is caramel and cheese that is a def- quick to jump into other tasks They are awaiting the comple- inite favorite for cheese-lovers). when the need arises. Together, tion of the process to acquire the The flavor names were purposely they are on a quest to maintain a Guam Product Seal. selected from common phrases high standard of quality and look It is intended to be a truly gour- and things that evoke feelings of forward to Gourmet Guam’s suc- met product from start to finish.It fun, friends and family, and happy cess. “Another major contributing does not cost much more – but times. There are future plans to factor to our company’s success one can see that it is noticeably introduce additional flavors of has been working with Ken Beck- different. Gourmet Guam was gourmet popcorn. ham from the Small Business De- just opening the doors when they Joann attributes a huge part of velopment Center; he was very were asked to produce a ‘large’ Gourmet Guam’s success to her instrumental in keeping us custom order. By working long husband John. He has been very grounded and guided us patiently hours they were able to complete supportive in every step of the to accomplish the tasks that the order in three days to the de- way. Many a nights, he can be needed to get done,” according to found in the kitchen cooking fam- Joann. Ultimately, her hope is that light of the client. Such attention at every stage of the business, apple on a stick), Itsa Fruiti Fiesta ily meals and doing laundry while other local entrepreneurs will be to individual requirements is a the result is that the taste and en- (multiple vibrant colors bursting Joann focuses on the business. inspired to start their own busi- part of how Gourmet Guam will be joyment is noticeably different. with fruit flavors complemented He brings a wealth of mechanical ness and create products of high managed. The product is to be a Currently there are three fla- with each color corresponding to and technical background to caliber locally that will simultane- truly ‘gourmet’ product from start vors: Candy Apple Yum (a flavor like fruits such as yellow for lemon Gourmet Guam by overseeing ously give Guam more visibility to finish. With attention to details reminiscent of eating a candied flavor) and, Say Cheese (an un- and maintaining the company’s and boost the island’s economy. 7 Pacific Business Partners www.pacificsbdc.com

USDA Invites Applications for Renewable Energy and Energy Efficiency Projects

Compliments of USDA Guam Branch ica Program is the flagship energy program lion in grant and approximately $48.5 million [email protected]. Agriculture Secretary Tom Vilsack recently that responds to Hawaii’s energy-related is- in guaranteed loan program level awards. announced that USDA is seeking applications sues and opportunities for farmers, ranchers USDA is accepting the following applications: This funding is an example of the many to provide assistance to agricultural produc- and small businesses. Over the past three • renewable energy system and energy effi- ways that USDA is helping revitalize rural ers and rural small businesses to complete a years, the USDA Rural Development Hawaii ciency improvement grant applications and economies to create opportunities for growth variety of energy efficiency and renewable State Office has provided $1.1 million in fund- combination grant and guaranteed loan appli- and prosperity, support innovative technolo- energy projects. Funding is available from ing for technical assistance, energy audits, cations until March 30, 2012; gies, identify new markets for agricultural pro- USDA’s Rural Energy for America Program photovoltaic systems, and flex fuel pumps • renewable energy system and energy effi- ducers, and better utilizes our nation's natural (REAP) authorized by the Food, Conserva- projects for Hawaii’s rural communities.” This ciency improvement guaranteed loan only ap- resources. tion, and Energy Act of 2008 (Farm Bill). is in addition to $10 million in Rural Develop- plications on a continuous basis up to June USDA is an equal opportunity provider, "Renewable energy development presents ment Business and Industry loan guarantees 29, 2012; employer and lender. To file a complaint of an enormous economic opportunity for rural for biofuel and activated carbon plant projects • renewable energy system feasibility study discrimination, write: USDA, Director, Office America,” said Vilsack. “This funding will as- on the Island of Hawaii. applications through March 30, 2012; and of Civil Rights, 1400 Independence Avenue, sist rural farmers, ranchers and business The Rural Energy for America Program • energy audits and renewable energy de- SW, Washington, DC 20250-9410 or call owners to build renewable energy projects, (REAP) is designed to help agricultural pro- velopment assistance applications through (800) 795-3272 (voice), or (202) 720-6382 providing opportunities for new technologies, ducers and rural small businesses reduce en- February 21, 2012. (TDD). create green jobs and help America become ergy costs and consumption and help meet More information on how to apply for fund- more energy self-sufficient." the Nation’s critical energy needs. For 2012, ing is available in the January 20, 2012 Fed- Chris Kanazawa, Hawaii State Director for USDA has approximately $25.4 million eral Register, pages 2948 through 2954 or USDA Rural Development stated, “USDA budget authority available to fund REAP ac- contact Anthony Barcinas, USDA Business Rural Development’s Rural Energy for Amer- tivities, which will support at least $12.5 mil- Programs at 671-300-8567 or email at an-

Free Online Tool from SBA Helps Small Businesses Develop an Export Business Plan

Compliments of SBA News Release research training podcasts, trade statistics, contact Updates, Transportation and Documen- Obtain financing information and op- information to counseling resources such tation WASHINGTON – Small businesses in- tions as SCORE and SBDCs, a list of current A special, very useful feature of the terested in starting or expanding sales of Customize export marketing plans, and SBA lenders and much more. Planner is the customizable worksheets, their goods and services overseas have Access resources for exporters The tool is organized in comprehensive which provide templates for developing access to a new, free online tool that will “Creating jobs through exporting is one chapters that are cross-linked and in- your export business plan, conducting gauge their readiness to export and help of the nation’s top economic priorities, as dexed for efficiency and easy access to business assessments and foreign mar- them develop an export business plan. the President indicated when he related topics. ket research, creating your marketing The Export Business Planner, devel- launched the National Export Initiative,” The chapters include: plan, costing and sale projections, goal oped by the U.S. Small Business Admin- said SBA Administrator Karen G. Mills. Introduction to Exporting setting and much more. istration, offers a ready-made, “Giving exporters the tools to do their part Training and Counseling For more information about all of the customizable and easily accessible docu- in this effort is essential. The new Export Getting Started: Creating an Export SBA’s programs for small businesses, ment that can be updated and referenced Business Planner is one such tool and Business Plan call the SBA Answer Desk at 1-800 U continuously as the business grows. will serve businesses in the critical Developing your Marketing plan ASK SBA or TDD 704-344-6640, the The Planner, located at process of planning for their success.” Financing your Export Venture local Guam SBA Branch Office at (671) www.sba.gov/exportbusinessplanner, al- The Planner is a PDF file that can be Accounting Worksheets: Costing, Fi- 472-7419 or visit the SBA’s Web site at lows users to: easily downloaded, accessed, cus- nancial Forecasting and Product Pricing http://www.sba.gov. Determine their export readiness tomized, and updated every time you use Utilizing Technology for successful Ex- Learn about training and counseling it. It features an extensive compilation of porting opportunities export research and information, includ- Your New Marketing Plan: Summary, Complete worksheets for global market ing quick links to websites, video profiles, Timeline

CNMI CNMI SBDC Training Schedule The CNMI Small Business Development Center (SBDC) trainings are open to all qualified small business owners, managers and key/personnel and individuals planning to open or thinking about opening small business ventures. Trainings are offered at NO CHARGE (FREE). For a list of the upcoming trainings, please call the CNMI SBDC at (670)664-3018 or email Linda Cabrera at [email protected]. Requests for reasonable accommodations for persons with disabilities must be made 72 hours in advance. For arrangements, please contact the SBDC at (670)664-3018. Services are extended to the public on a non-discriminatory basis. 8

SMALL BUSINESS REALIZES EXPANSION PLANS

By Anel Philimon,RMI SBDC Director/Business Counselor

The RMI SBDC interviews Small Business Owner Mr. Rantly Kattil:

Please tell us about Q:yourself and your fam-

Pacific Business Partners www.pacificsbdc.com ily? Two years ago my family and I started our own smallA: store called NEIWOJ STORE. As the business pro- gressed and growth was evi- dent, we decided to add a fishing activity as part of our ex- pansion plan. Why did you decide to start your own busi- ness?Q: the business plan. A wide variety proval of my loan request from tion and get assisted on how to We realized the impor- of information was also pro- L Name of Business: the bank (Bank of Marshall Is- start up your own small business tance of the establish- vided. Small Business Develop- Neiwoj Store & Fishery lands-BOMI) and knowing that for without the advice and guid- mentA: of small businesses in the ment Center help us to formulate L Owner: my dream to improve my busi- ance of this great resource, I community (Uliga) as well as in our business plan, set up all Mr. Rantly Kattil ness operation will be realized. would possibly still be in the the entire Marshall Islands. necessary accounting and bal- L Type of Business: What are your short- planning stage not moving for- What experience do you ance sheet and was actively in- Small Store & Fishery term and long-term ward. have in this type of business? volved in funding solutions. Q: L Location: plans for your business? The RMI SBDC is a member I am a very experienced What was the start-up The short-term plans include of the University of Guam’s Pa- and an excellent fisher- Uliga Village process like? L Address: major improvements to my exist- cific Islands Small Business De- manA: as I have done fishing since Q:It was a challenging ex- P.O. Box 17 • Majuro • MH ing business, purchasing new velopment Center Network my younger days and to present. perience to start up small 96960 outboard engines as replace- (PISBDCN). The PISBDCN’s My wife grew up with her family andA: worked very hard to get to L Telephone Contact: ment for the old ones to have mission is to support the growth that owned the first ever big where we are now. After two (692) 625-6390 one for the new fishing boat that and economic development of business to get established in years had passed and our busi- Owner Rantly Kattil is now being built. The long-term the U.S. affiliated islands in the the Marshall Islands call the ness had grown bigger, we de- goals are to increase the amount western pacific region by provid- “Robert Reimers Enterprises”. cided to add up fishing activities of fish bringing for sales each ing high quality one-on-one con- She gained and achieved her to supplement our small retail up process? week and to increase the num- fidential counseling and training business managing skills and store operations. You can say Working long hours to ber of customers utilizing the to existing small businesses and knowledge from her employment we followed the same path as generate sufficient rev- services of the company through to small business startups. For periods at the RRE Company. my family many years ago. enuesA: to make sure all operating effective marketing and highly more information regarding the How did the RMI Small Busi- How did you fund your expenses are fully covered and personalized service. RMI SBDC’s upcoming train- ness Development Center and business? the company can produce rea- What advice would ings/workshops or other serv- other resources help you? Q:We started our small sonable net profits after all. you give to others who ices, contact the Center at (692) The Small Business De- store with our own fund- What is your most memorable wantQ: to start a business at 625-3685 or visit www.pacifics- velopment Center of the ingA: called “owner’s equity”. triumph in your start-up this time? bdc.com. MinistryA: of Resources and De- What were some of the process? Please seek/visit the RMI velopment assisted us from our biggest challenges Actually it was when I received Small Business Develop- initial visit to the completion of youQ: experienced in the start- confirmations regarding the ap- mentA: Center to obtain informa- RMI SBDC Training Schedule

MONTH: TOPIC: TIME: VENUE:

February 28, 2012 Marketing 10:00 a.m. – 12:00 noon RMI SBDC February 29, 2012 Customer Service 10:00 a.m. – 12:00 noon RMI SBDC

March 29, 2012 Recordkeeping 10:00 a.m. – 12:00 noon RMI SBDC March 30, 2012 Financial Statement 10:00 a.m. – 12:00 noon RMI SBDC

All workshops are open to all qualified small business owners, managers, key personnel and individuals planning to open or considering starting a small business venture. All workshops are Free of Charge. Individuals interested in attending the workshops may call the RMI SBDC at (692) 625-3685 or email Leeno @ [email protected]. Request for reasonable accommoda- tions for persons with disabilities must me made 72 hours in advance. For arrangements, please contact the RMI SBDC at (692) 625-3685 or email Leeno @ [email protected]. Serv- ices are extended to the public on a non-discriminatory basis. Pacific Business Partners www.pacificsbdc.com 9 [email protected] or economic development of the Republic of Palau by providing high quality one- counsel-on-one confidential ing and training as well as innovative workshops to ex- isting and prospective small businesses. Dedicated to this mission, the SBDC em- braces every opportunity to conduct outreach and pro- vide its services to all the state in the Republic of Palau. Future workshops will be promoted with flyers posted at all the large shop- ping centers and govern- ment public bulletins. If you should need any assistance in setting up a workshop/seminar for your business or organization, please do not hesitate to contact the Palau SBDC at tel. #(680)587-6004, fax #(680)587-1549 or e-mail at [email protected]. - How to Read Financial Statements Business Plan Your - Crafting - Financial Projections For start-up Businesses Accounting/Budget - Accounting - Intro to - Intro to QuickBooks - Managing Employees - Customer Relations Most importantly, the Most importantly, With the completion of The Palau SBDC mission Palau SBDC and observer Palau SBDC and training.” of the two (2) days training Resturant Etiquette was made possible through the joint partnerships of the following agencies; PATA, with and Palau SBDC PVA, Air- the support of United Tourism lines and the Belau Association. Restaurant Etiquette, there are more training opportuni- ties for Parents, children, on table eti- high officials quette and table settings. Furthermore, those local restaurants or hotels that missed the opportunity are welcome to contact the Palau SBDC for follow-up The Palau SBDC sessions. takes this great opportunity B as well as to wish the F & the Hoteliers, great success all, After in their industry. people must eatU is to support the growth and 3/29/2012 4/17/2012 4/18/2012 5/08/2012 5/09/2012 5/21-25/2012 5/29/2012 5/30/2012 *Note: Training venue, dates and/or topics are subject to Training *Note: more details. Requests for reasonable accommodations must be made 72 hours in advance. please con- For arrangements, tact the Palau SBDC at (680)587-6004. Services are extended to the public on a non-discriminatory basis. change without prior notice. Please heads-up on public keep announcements for training details. Food & Beverage industry. The feedback received for the trainings were, “we should have this kind of An- trainings every year. other interesting comment made by one of the trainees was, “we serve at our Asian restaurant using the standard, which is the spoon and fork, meaning the spoon is used as a knife and a spoon, comments Abraham, Director of Lisa K.

From then, December resources; BTA, PVA, and PVA, resources; BTA, Palau SBDC. became the 13~14, 2011 training dates. For two (2) Cepeda, Marcus days, Mr. Academy Guam, Bartending conducted two (2) whole training The day trainings. sessions were basic table settings, table etiquettes, Host/Hostess Services, suggestive selling & up sell- ing etiquette, the basics of

- Financial Projection For start-up Businesses - Legal Issues Planning Tax - - Budget Planning - Financial Statements: Intro - Crafting Your Business Plan Your - Crafting Training Topic: Training Apply for a loan with: - How to Restaurant Etiquette Training Etiquette Restaurant

All Training/Workshops are open to all qualified small business own- Training/Workshops All

PALAU SBDC Training Schedule, February~May 2012 February~May Schedule, Training SBDC PALAU 2/29/2012 3/13/2012 3/14/2012 3/27/2012 3/28/2012 2/28/2012 National Dev. Bank of Palau National Dev. Bank of Guam Bank Pacific Date: 2/14-16/2012

ers, managers, key personnel, and/or individuals planning, considering The training/workshops are to start or expand their business ventures. Locationpresented at low to no costs. depends on number of partici- pants and most training sessions evenings. are conducted during the Please contact your Palau SBDC at (680)587-6004 or cell phone #775- 5472 or e-mail: [email protected] or [email protected] for

“Networking-Adds-Value: PATA, PVA, and Palau SBDC” Palau and PVA, PATA, “Networking-Adds-Value:

As early as October 2011, In this modern world; the tion was made by the Palau tified from Guam and selec- several speakers were iden- Mike), which immediately, cronesia Chapter (PATA Travel Association – Mi- Travel made to the Pacific Asia made to the Pacific Authority, a contact was a contact Authority, SBDC & the Palau Visitors the local partners, Palau Restaurant Etiquette. From trainer on the topic of quests for support of a itors Authority (PVA) to re- Authority (PVA) itors Palau SBDC and Palau Vis- tion (BTA) contacts the contacts tion (BTA) the Belau Tourism Associa- Tourism the Belau encounter. encounter. ter to have the face-to-face velopment, it is always bet- training or professional de- areUHowever, in terms of in areUHowever, matter where they brings people closer no advancement of technology advancement of tor/ Counselor Palau SBDC By Lisa Abraham, Direc- By Lisa 11 Pacific Business Partners www.pacificsbdc.com For more information about the proud graduates from Tonoas proud graduates from Municipality Nukune village. Our center aims at getting to local communities and villages as well as schools to help develop en- The Chuuk SBDC is trepreneurs. most happy to congratulate these graduates on their suc- The Chuuk cess in the program. SBDC also hopes to see more of this in the coming years as part of the Center’s outreach pro- gram. Chuuk SBDC programs and services, please contact Chuuk SBDC (691)330-5846 or email [email protected] The Yap Small Business Development Small Business Yap The customize reports; enter and reconcile credit customize reports; enter class tracking to card charges; and use lo- for different track income and expenses features Asides all its user-friendly cations. business owners designed to help small QuickBooks is, money, save time and make the accounting soft-by and large, estimated 95% of all small busi-ware choice of about their top-rated tool to nesses in the U.S. as manage their accounting needs. SBDC) is a member of the Uni- Center (Yap Pacific Islands Small Busi- versity of Guam’s ness Development Center Network mission is to The PISBDCN’s (PISBDCN). support the growth and economic develop- islands in the ment of the U.S. affiliated western pacific region by providing FREE one-to-one confidential counseling and high quality training to existing small businesses in-and to small business startups. For more SBDC at Yap formation, please the (691)350-4801 or email jamesl@pacifics- www.pacificsbdc.com bdc.com Visit lages and municipalities will fol- low along the footsteps of these voice customers and receive payments; cre- ate and understand financial statements; generate a detailed look at the item list; use double-sided items to implement job cost- ing; track sales tax; properly record liabilities on the balance sheet; utilize sub-accounts; We hope that because of this We success other communities, vil- YAP proved their knowledge about the software program in general, but they also had en- hanced their skills specifically on how to: set record de- write checks; up a new company, posits; reconcile bank statements; perform in-payroll duties; enter and pay vendor bills; Chuuk SBDC reached out to local communities and villages.

Chuuk SBDC Outreach Training A Success A Training Outreach SBDC Chuuk

The Kosrae Small Business Development Centerkey/personnel (SBDC) trainingsand individuals are open planning to all CHARGEtoqualified open (FREE). or smallthinking For business a aboutlist owners,ofopening the upcoming managerssmallbdc.com business trainings,and . ventures. please callTrainings the are Kosrae offered SBDCRequests at at NO (691)370-2751 for reasonable or accommodationsemail skiller@pacifics- pleasefor persons contact with the disabilities SBDC at (691)330-5846. must be made Services 72 hours are in extendedadvance. to For the arrangements, public on a non-discriminatory basis. Kosrae SBDC Training announcement Training SBDC Kosrae

As part of our outreach goal By Fritz Hartman, Chuuk SBDC Business Coun- The local attendees, at the end of the Fred Granillo, MBA, with more than 20 In a true spirit of partnership, the Pacific A sizable owners group of small business A By James Limar SBDC Director/Counselor Yap Books trainer since 2011. Books trainer since 2011. training, shared that not only had they im- QuickBooks and has been a SBDC Quick- garded as the regional SBDC expert on Granillo, an entrepreneur himself, is re- software, facilitated the training. Mr. accounting services for clients, utilizing the years of specialized experience in providing local business community. local business community. Yap for the benefits of the members of the Yap joined forces to bring this rare opportunity to joined forces to bring this rare opportunity Books training event on Yap. Yap. Books training event on Islands SBDC Network and the local SBDC Guam SBDC conducted aGuam SBDC conducted two-day Quick- their skills when a certified trainer from the their skills when a certified a rare window of opportunity to sharpen a rare window of opportunity and entry level bookkeepers recently seized and entry level bookkeepers SBDC Hosts QuickBooksTraining Yap in first in the long time since the Christian High School. It is the newly created NCHS or Nukune The workshops were held in the had its first graduating class. had its first specifically the village of Nukune The Tonoas Municipality more Tonoas The closely with the Chuuk SBDC. Chuuk which has been working 40 municipalities in the state of graduating class from one of the is proud to announce the first for the center the Chuuk SBDC selor