Yasira Pasha.FH10
SHOP GREEN: A CASE STUDY OF TARIQ ROAD AXIS IN KARACHI Yasira Naeem Pasha* ABSTRACT The emerging concern for urban environment is currently appropriately defined with respect to the activities they one of the most essential ingredients of urban design theory. support. There are several methods by which this can be A commercial activity within the extents of the modern city achieved. Upgradation of an already-defined environment dwells in one such environment. is one of these methods. The post-industrialization era has served severe limitations Since the 19th century industrial revolution, continuous on the natural development of commercial activities, retailing expansion and evolution of technological environments have being one of them. Today, the rather unusual transformation dominated proceedings leading into contemporary times. In of retail activity has been largely endorsed on accounts of the process, physical and socio-cultural environments have ease and comfort. However, this change has surfaced various significantly suffered, resulting in inadequate commercial shortcomings in terms of sustainability. settings across all urban hemispheres. In order to set right or improve this situation, the issue of environmental This study aims to explore an existing retail activity in the degradation needs to be promptly and competently addressed. context of Karachi. The main objective of the study is to find ways to upgrade the environment of the area in which Environmental degradation relates to the deterioration of this retail activity exists. The study aims to achieve this the environment, both in terms of quantity and quality. It without subscribing to the insensitive and inorganic design has many forms and can occur naturally or through human solutions prevalent in contemporary times.
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