Collie River Valley Trails Strategy 2018 – 2021
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Collie River Valley Trails Strategy 2018 – 2021 Collie River Valley Trails Strategy 2018 - 2021 1 of 146 Collie River Valley Trails Strategy 2018 – 2021 2 of 146 Collie River Valley Trails Strategy 2018 – 2021 Executive Summary The Collie River Valley Trails Strategy 2018 – 2021 is an ambitious masterplan to develop and market trails within the Collie River Valley that link to the town of Collie and resulting in the development and recognition of Collie as a Trails Town. As the Collie River Valley has spectacular scenery, vast areas of natural bushland, existing links to the Munda Biddi and Bibbulmun Track, is accessible from Perth and Perth International Airport, and a supportive community, the development of trails is a natural step to take. This Strategy considers and plans for all trail types – Walking, Equestrian, Cycling, Off-Road Trails and Drive Trails to provide a variety of experience for tourists, maximise the number of visitors attracted and provide for all sections of the local community depending on their area of interest. At a minimum, one trail in each of these trail types will be built to an international standard through iconic locations to attract international visitors and provide a high quality experience for the local community. In addition, other trails will be developed to fill existing gaps, add value to the international trails and provide for local demand. This Strategy provides a comprehensive analysis of existing trails as well as the need and potential for additional trails to achieve the Strategy’s vision: Build on Collie’s natural resources, location, infrastructure, amenities and community by developing and maintaining high quality sustainable trails of all types by 2021. Develop Collie as a Trails Town to diversify the economy, enhance the visitor experience and for the enjoyment, health and wellbeing of locals. The Vision focuses on the community’s enjoyment, health and wellbeing by providing additional activity and ways to experience the natural environment in an inclusive and accessible way. Social benefits include improved physical and mental wellbeing, improved lifestyle opportunities, low cost recreation, protection and awareness of the natural, cultural and historical environment and making Collie a more attractive place to live. A multi-agency approach has been taken and this document represents the plans from the State and Local Government as well as other agencies. This provides a holistic consideration of the optimal outcomes rather than outcomes determined by land tenure. As a result, the proposed trails will connect into Collie directly as well as providing unique experiences and providing connections between strategic locations to provide access from the town to the trail for locals to ride from Collie and for visitors to use the services offered in Collie. The Strategy and its recommendations are unashamedly ambitious and indicates a statement of intent from these contributing agencies. However actions to achieve these recommendations are dependent on funding through the various organisation’s annual budgets and grant sources. The Vision also focuses on the economic development of the town by adding tourism to the traditional industries of coal mining and power generation. Building high quality trails will attract trail enthusiasts, create opportunities for direct trail related businesses and increase revenue for the supporting businesses including the existing hospitality industry as has been demonstrated in other similar towns. A community and business response is required for the development of the proposed trails to include trail town tourism in the local economy that supports the trail users and welcomes visitors to the town. This is a necessary part of becoming a ‘Trails Town’ and taking advantage of the anticipated business opportunities. All trail types and Collie as a Trail Town trails will be cross promoted through a unified brand - #CollieTrails which can be used on both social and traditional media. Marketing will be undertaken by a variety of groups coordinated through this Strategy including local clubs peak bodies, Collie River Marketing Group, the various trail owners, trail users, local advocates and local businesses. This Strategy effectively provides a framework for the planning, prioritisation, resourcing and marketing for the coordinated development of trails and the recognition of Collie as a Trails Town. 3 of 146 Collie River Valley Trails Strategy 2018 – 2021 Table of Contents Executive Summary .................................................................................................................................... 3 Table of Contents........................................................................................................................................ 4 Document Map ........................................................................................................................................... 7 Endorsements, Disclaimer and Acknowledgements ................................................................................... 8 Version Control ........................................................................................................................................... 8 Forward........... ........................................................................................................................................... 9 The Vision, The Principles, The Purpose ................................................................................................... 10 1. Introduction ............................................................................................................................... 11 1.1 Collie River Valley ......................................................................................................................... 11 1.2 Background ................................................................................................................................... 12 1.3 Rationale....................................................................................................................................... 13 1.4 Strategy Scope .............................................................................................................................. 14 1.5 Main Scope Area ........................................................................................................................... 14 1.5 Consultation Methodology ........................................................................................................... 16 2. Strategic Context ....................................................................................................................... 19 2.1 WA Trails Strategic Blueprint 2017-2021 ...................................................................................... 19 2.2 Australia’s South West Tourism Development Priorities 2010 – 2015 ......................................... 21 2.3 Bunbury Wellington & Boyup Brook Regional Tourism Development Strategy 2015-19.............. 21 2.4 South West Regional Blueprint 2015 ............................................................................................ 22 2.5 Collie Trails Hub Report ................................................................................................................ 23 2.6 Shire of Collie Strategic Community Plan 2017-2027 ................................................................... 26 2.7 Shire of Collie Strategic Community Plan 2018-2022 ................................................................... 28 2.8 Wellington National Park, Westralia Conservation Park and Wellington Discovery Forest Management Plan 2008 ......................................................................................................................... 28 2.9 Plan for Collie-Preston 2017-2021 ................................................................................................ 29 3. Importance of Trails................................................................................................................... 31 1.1 Community Benefit ....................................................................................................................... 31 1.2 Economic Diversification .............................................................................................................. 33 4. Trails Town ................................................................................................................................ 35 4.1 Background ................................................................................................................................... 35 4.2 Trail Precinct Hierarchy ................................................................................................................ 35 4.3 Trail Town Audit ........................................................................................................................... 37 4.4 Unique Selling Points .................................................................................................................... 51 4.5 Trail Town Opportunities .............................................................................................................. 51 4 of 146 Collie River Valley Trails Strategy 2018 – 2021 5. Walking Trails ............................................................................................................................ 57 5.1 Strategic Context .........................................................................................................................