JANUARY 10, 1997 I N S I D E New 'KTU Establishes Itself OVERCOMING THE BIGGEST MISTAKES MANAGERS MAKE Fall Arbitrons: Upstart CHR completes third Willingness to settle for average No.1 finish in New York; AC WLTW skyrockets performance. Failure to treat employees as Most radio people might re- individuals. Insisting that the team be member the old WKTU/New "good radio people" instead of "good York as a flash in the pan, but the Su '96 Fa '96 business people." These are just some of station actually made it to No. l WKTU-FM (CHR/Rhy) 6.8 6.2 the biggest mistakes that managers make. seven times over a four-year span. WLTW-FM (AC) 4.5 5.9 Consultant Irwin Pollack tells how to With its third appearance atop WQIiT-FM (CHR/Rhy) 6.3 5.7 correct them all. the Big Apple's Fall '96 ratings. WCBS-FM (Oldies) 4.9 4.5 WRKS-FM (Urban/AC) 4.0 4.3 Page 14 the new WKTU is quickly dis- missing any notion that it is a flash WHY iS NATIONAL RADIO in the pan. The Evergreen station STILL SEEKING RESPECT? maintained the same half -point Su '96 Fa '96 margin it held over close rival KLVE-FM (Spanish) 7.1 6.9 The strength of national radio is largely WQHT during the summer. KKBTFM (Urban) 5.0 4.9 overlooked by agency eyes. Five top ad But New Yorkers' eyes are KPWR-FM (CHR/Rhy) 5.0 4.6 execs tell Bryan Parrish the problem starts Entercom Tops Off In Seattle; poppin' over the remarkable KFI-AM (Talk) 4.0 4.3 KLAX-FM (Spanish) 3.4 4.0 with the creative department. surge of AC WLTW, whose 5.9 Page 16 Enters KC In $190 Mil. Swap eclipsed a previous station record RATINGS /See Page 10 RADIO GOES TO THE MOVIES Bonneville gets KLDE/Houston + $5 million Movie openings can make for eye -popping BY JEFFREY YORKE R&R WASHINGTON BUREAU CHIEF promotional ideas. R &R has compiled a R &R EXCLUSIVE INTERVIEW list of the major movies opening in the In a deal valued at about $190 million, Entercom will get months ahead - so you can start seven stations - three in Seattle and four in Kansas City - planning your station's promotion now. for its KLDE -FM/Houston in a trade with Bonneville Inter- The ABCs Of Tom Joyner national. Entercom will also pay Bonneville $5 million. Page 17 BY GAIT. MITCHELL with ABC colleague/Ur- Bonneville will give upKNWX -AM & KIRO -AM & FM/ R&R EXECUTIVL EDITOR ban Format Manager Seattle and KMBZ -AM, KCMO-AM & FM & KLTH-FM/ Tom Joyner is truly an Steve Harris - shares his Kansas City. Subject to approval by the Department of Justice airtalent: No radio person- thoughts about the show's and the FCC, the transaction will put Entercom which al- - ality has logged so many successful "fun factor." ready owns KBSG -AM & FM, KISW -FM, KMTI -FM & frequent -flyer miles by what a typical workday en- Lynn Bond Bruder upped to KNDD- FM/Seattle at its ownership limit in that market, - simply commuting to tails, and staking out his WPLY/Philly President/000 with eight outlets total and five on the FM band. work every day. next challenge as the Although it sounds like Bonneville is giving up a lot for one But the "Fly Jock- "Nassau Shuttle Jock." Gary McCartie becomes station, the company says it's the right move for the future. now-legendary KKDA- R &R: When you first OM /PD for WXTU /Philly SWAP /See Page 24 FM/Dallas to WGCI- started in radio, did you FM/Chicago daily jaunts have any idea you'd end Sam Benrubi appointed Joy ner are a thing of the past. up being a nationally Westwood One Exec. VP Heftel's Hefty Sum: $112 Mil. For KSCA Joyner now radiates his upbeat known morning show host? humor on the Joyner Morn- Tom Joyner: I'd like to say Amy Doyle named KKZN /Dallas PD BT HEATHER VAN SLOOIEN that L.A.'s population is about 'Tom R&R WASHINGTON 3UREAU I've got a psychic gift ... then I 37% Hispanic. The groups will ing Show" via the ABC Radio could go on TV, get one of those Tom Paleveda appointed The first big deal of 1997 was enter into an LMA after they re- Networks, beaming into such lo- hotline numbers, and start mak- WSB -FM/Atlanta Program Mgr. born this week when Heftel ceive Hart- Scott- Rodino approv- cales as Miami, Atlanta, and Wash- ing some real money. But no ... Broadcasting Corp. acquired al from the Federal Trade Com- ington, DC - where he recently Bob Barnett named an option to buy KSCA- FM/Los mission. defeated longtime local rival Don- to be honest, no. R &R: is it like doing a PD at WIL- FM/St. Louis Angeles. The option, which cos: 'We are excited to strength- nie Simpson and rocketed What Heftel $10 million, allows it to buy en our commitment to the Span- WHUR -FM to top Urban status. nationally syndicated show? Page 3 the staton from Golden West ish-speaking residents of Los Celebrating his show's third an- TJ: It's not really difficult be- Broadcasters for an additiona Angeles," said Heftel President/ niversary this month, Joyner is an cause the audience is basically the $102.5 million. CEO Lowry Mays. "This, corn - air veteran who's also logged same all over the country. The Af- Heftel has said it will flip KSCP. bined with the anticipated merg- time on WLOK- AM/Memphis, rican- American audience, which THIS #1 WEEK from Adult Alternative to Span- er with Tichenor Media System KWK- AM/St. Louis, and we focus on, is the same from ish -a move many industry WBMX- FM/Chicago. In this ex- Philadelphia to Miami, from CHR/POP onlookers say is smart, giver KSCA/See Page 24 clusive interview, the "Hardest NO DOUBT Don't Speak (Trauma/Interscope) Working Man in Radio" - along INTERVIEW/See Page 41 CHR/RHYTHMIC TONI BRAXTON Un -break My Heart (LaFace/Arista) . URBAN It's A Done Deal: i EN VOGUE Don't Let Go (Love) (EastWest/EEG) Westinghouse /CBS URBAN AC "AFKAP" Betcha By Golly Wow! (NPG/EMI) Closes On Infinity COUNTRY It's official: Westinghouse w JOHN MICHAEL MONTGOMERY Friends (Atlantic) Electric Corp. and Infinity Broadcasting are one. Broad- NAC casting's new big bear ended KEIKO MATSUI Bridge Over The Stars (Countdown/Unity) 1996 with a bang on New Year's HOT AC Eve, settling on its $4.9 billion NO DOUBT Don't Speak ( Trauma/Interscope) merger that symbolizes the new. golden age of radio. AC The combination of CBS and TONI BRAXTON Un -break My Heart (LaFace/Arista) Infinity properties gives the new ACTIVE ROCK company 79 stations in 17 mar- kets. "With total revenues of ap- Toppled Tower Darkens Oldies' Lang Syne SOUNDGARDEN Blow Up The Outside World (A &M) proximately $1 billion," West- Oldies WOLX/Madison, WI temporarily was off the air after the New Year's Eve collapse of its 652 -foot ROCK inghouse reported, it's "the larg- transmitting tower. The weight of eight days of freezing rain and frost caused the tower to split into three STONE TEMPLE PILOTS Lady Picture Show (Atlantic) est radio group in the world." sections, a sight described by tower caretakers Glenn and Sue Disney as "an earthquake accompanied by The closing in Pittsburgh came lightning and fireworks." And Disneys part landed their garage! ALTERNATIVE the should know - of the tower on a brisk five days after the deal GM Jonathan Little said crews were able to get WOLX's antenna onto a smaller tower at the transmitter GARBAGE #1 Crush (Capitol) received final and unanimous site, located on the Baraboo bluffs in Greenfield Township. When the station signed back on the evening of ADULT ALTERNATIVE January 2, the 94th caller was awarded $1000 "for putting up with our static for 48 hours," Little told R &R. INFINITY/See WALLFLOWERS One Headlight (lnterscope) Page 24 NEWSSTAND PRICE $6.50 Instant Arbitrend Results.- http://www.rronline.com R &R ISSUE NUMBER 1179 PAGE THREE WPLY Ups Bruder JANUARY 10, 1997 To President/C00 NEWS & FEATURES VP/ WPLY (Y100)/Philadelphia Radio Business 4 National Video Charts 19 has been GM Lynn Bond Bruder Business Briefs 4 Street Talk 20 promoted to Pres- Transactions 6 Sound Decisions 25 ident/COO at the Ratings 10 Nashville 48 CHR station. Management 14 "During her 11 Sales 16 Opportunities 86 years with our Marketing & Promotion 17 company, Lynn Show Prep 18 Marketplace 88 Bruder has built 'Zine Scene 18 an unparalleled record of suc- cess," remarked FORMATS & CHARTS WPLY Chair - man News/Talk 27 AC Chart 58 Bruder /owner Daniel Lerner. CHR 30 Hot AC Chart 63 "Under her management, Y100 has CHR Callout America 31 NAC 65 Numbers' Rapid Rise NAC Tracks Chart 66 become Philadelphia's top radio sta- November CHR /Pop Chart 32 Pop /Alternative Chart 33 NAC Albums Chart 67 tion among young adult listeners. In Spurred by across -the -board, double-digit increases in national billings, radio CHR /Rhythmic Chart 38 Rock 70 addition to appointing her President industry revenues in November '96 were 12% higher than the previous No- Hip -Hop Chart 39 Active Rock Chart 71 of the company, our board of direc- vember, according to the RAB. The year-to -date numbers have radio ahead of Urban 41 Rock Chart 74 tors is rewarding Lynn's perfor- 1995 by 7% overall ( +7% locaV+8% national).