Media Contact: Patricia Hopkins SMT VP, Marketing
[email protected] (919) 602-4392 SMT, official results and graphics provider for the Reebok CrossFit Games, expands offerings with simultaneous multi-stadium displays The Reebok CrossFit Games move to the Alliant Center in Madison, Wis., and expand to new festival-style fan experience and new broadcast partnership with CBS Sports Madison, Wis., Aug. 2, 2017 –SMT (SportsMEDIA Technology), the leading innovator in real-time data delivery, in- stadium and broadcast graphics solutions for the sports and entertainment industries, has expanded its role for the 2017 Reebok CrossFit Games, delivering simultaneous multi-stadium video board productions and broadcast productions in addition to continuing to serve as the Games’ official results provider. SMT has supported the CrossFit Games since 2011, delivering the first scoring services and, in 2013, adding timing services to the CrossFit Games, where 40 women and 40 men compete for the title of “Fittest on Earth” and $2.4 million in cash prizes. SMT is providing a myriad of services for this year’s Reebok CrossFit Games, taking place Aug. 3-6 across five sites at the Alliant Energy Center campus in Madison, Wis., in a new format event promotors are billing as “equal parts festival, concert and sporting event.” SMT’s video board productions will operate simultaneously across the five venues, helping the estimated 14,000 attendees keep up with the competitions, navigate the grounds, and enjoy the Games. SMT’s design firm, (n+1) designstudio, created the graphics package for the boards, with schedules, lane assignments, live scores, results, competition standings, social media, sponsors, competition clock and live video.