Service Review of BBC Local Radio Analysis of Public Consultation

Final Report 14th May 2012

By Clare Luke and Helen Mather Public Knowledge

Table of Contents

1. EXECUTIVE SUMMARY 3

2. INTRODUCTION 6

3. SUMMARY OF KEY THEMES 9

4. RESPONSES TO CONSULTATION QUESTIONS 14

4.1: Which local radio station do you listen to? 14

4.2: What do you think about the proposed changes to BBC Local Radio? 17

4.3: BBC Local Radio has commitments with regards to news. How well do you think it does these things? 22

4.4: BBC Local Radio has commitments about encouraging participation. How well do you think BBC Local Radio does these things? 25

4.5: BBC Local Radio has commitments with regard to serving the needs of and reflecting the local area. How well do you think BBC Local Radio does these things? 28

4.6: Each local radio station should report on local sports, including minority sports? How well do you think it does these things? 31

4.7: BBC Local Radio has commitments with regards to music and arts. How well do you think BBC Local Radio does these things? 34

4.8: Is there anything else you want to say about BBC Local Radio? 37

5. PROFILE OF RESPONDENTS 38

Appendix A 40

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1. EXECUTIVE SUMMARY

1.1 Background

The Trust is the governing body of the BBC. Its role is to get the best out of the BBC for licence fee payers.

One of the key ways in which it ensures that the BBC is delivering its public purposes is by carrying out a rolling programme of reviews of BBC services. As part of these reviews the Trust conducts a public consultation in order to understand the views of licence fee payers.

The Trust’s latest service licence review looked at BBC Local Radio.

1.2 Consultation

The consultation ran from 6th October to 21st December 2011.

Licence fee payers were able to take part in the consultation via an online form or a hard copy leaflet. 8,904 people responded to the consultation – 8,115 online and 789 by hard copy.

These responses were analysed by Public Knowledge, an independent research company, on behalf of the BBC Trust.

1.3 Key Themes from the consultation

Note: These are the views of those who took part in the consultation and should not be considered necessarily representative of all licence fee payers.

It is evident from the comments on the current performance that the majority of respondents value their BBC Local Radio station and feel the service licence commitments are being delivered successfully. However there are concerns that the planned changes will diminish the unique, distinctive content provided by BBC Local Radio and affect its ability to meet these commitments in the future.

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Delivery of service licence commitments – Key Themes

News coverage

The vast majority of respondents comment that BBC Local Radio provides an excellent service in respect of its commitments to news, in particular local news and information.

Impact of DQF – Concerns are raised that the proposed changes outlined in DQF will result in fewer local stories being covered due to the expanded regions and stations will be less able to react quickly to local emergencies during periods of shared programming.

Encouraging Participation

The majority of respondents feel that BBC Local Radio is very successful at encouraging participation, offering opportunities for direct listener engagement. This is a valued element of the programming as respondents suggest that it facilitates a stronger connection with the community.

Impact of DQF – Respondents are concerned that the planned changes to BBC Local Radio will lead to fewer opportunities for listeners to contribute to local output and there will be less relevance if contributions are from people living in widespread areas or on topics about other areas.

Reflecting the local area

A key strength of BBC Local Radio referred to by respondents is felt to be its ability to reflect the local area, in particular its ability to reflect the diversity of the different types of people and communities as well as being able to champion the local area because of the knowledge and passion of the presenters.

Impact of DQF – Concerns are raised that any reduction in resources and sharing of programming across wider areas are likely to diminish the station’s ability to properly reflect the local area.

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Sport

BBC Local Radio is praised for its sport programming with respondents commenting that it plays a key role in uniting the local community in their interest and support of local teams. It is also commended for its coverage of minority sports in addition to football.

Impact of DQF – Respondents are concerned that sharing programming will lead to a reduction in quantity and quality of local sports programming, including coverage of minority sports. Concerns were also raised about the potential negative impact the closure of the medium wave frequency will have on the provision of football commentaries.

Music

The majority of respondents feel that BBC Local Radio fulfils its commitments to music and the arts very well, in particular the range of music provided and the support of local artists and events.

Impact of DQF – Respondents are concerned that fewer local emerging artists will be showcased if the local focus vanishes. Concerns are also raised about the specific plan to share programming across weekday evening schedules which are praised for their provision of specialist music relevant to the local area.

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2. INTRODUCTION

2.1 About the review

The BBC Trust is the independent governing body of the BBC representing the interests of licence fee payers.

The Trust’s role is to get the best out of the BBC for licence fee payers and to secure effective promotion of its public purposes. The Trust is required to represent the interests of licence fee payers, assess their views carefully and appropriately, and have regard to the competitive impact of the BBC’s activities on the wider market. It must also ensure that the BBC observes high standards of openness and transparency.

Each of the BBC services has a ‘service licence’ which details the remit for that service, outlining the overall format and particular characteristics the output of the service should embrace. The licence also indicates how the specific service should contribute to the overall delivery of the BBC’s public purposes.

The BBC Trust is committed to reviewing each BBC service at least once during a five year cycle. This report will be considered as part of the review of BBC Local Radio.

The Trust has issued a service licence for BBC Local Radio which sets out what the radio stations are expected to achieve. BBC Local Radio should deliver up- to-the minute, accurate, impartial and independent news, analysis and insight. It should provide fast and comprehensive coverage of local, UK and international events as they unfold and specialist analysis to put the news in context.

In 2010 the funding for the BBC until 2017 was agreed, with the licence fee

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being fixed at the current level of £145.50 for the next five years, and the BBC assuming additional funding responsibilities.

This means that the BBC will have to make significant savings, some of which will come from internal efficiencies, but others through changes to BBC services.

BBC management has developed a set of proposals in order to deliver these necessary savings. These proposals are set out in a document called Delivering Quality First and the BBC Trust has consulted on these proposals. Some of the proposals made by BBC management concern the future strategy of BBC Local Radio and respondents to this consultation were also able to comment on these specific proposals. The Trust will use responses from both consultations when considering the proposals regarding Local Radio.

2.2 About the Public Consultation

As part of any service review, the Trust considers a range of different types of evidence including asking licence fee payers to respond to a number of specific questions about the services through an open public consultation which ran from 6th October to the 21st December 2011.

8,904 people responded to the consultation – 8,115 using the online consultation form and 789 via a hard copy leaflet.

The BBC Trust has considered a range of evidence, including the views summarised in this report, and will publish its conclusions on the Trust website (www.bbc.co.uk/bbctrust).

The responses to the public consultation were analysed by Public Knowledge, an independent research company, on behalf of the BBC Trust.

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This report summarises both the key themes expressed by the public and responses to the 8 consultation questions, one relating to the future strategy proposals and the remainder relating to the service review.

In addition to completing the consultation questionnaire, respondents were also able to submit comments via e-mail or letter. These responses are summarised in Appendix A.

This report covers replies from individuals only - responses from stakeholders and organisations can be found separately on the BBC Trust website.

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3. SUMMARY OF KEY THEMES

Note: These are the views of those who took part in the consultation and should not be considered necessarily representative of all licence fee payers.

Overview

The consultation invited comment on the current performance of BBC Local Radio against its commitments as stated in the service licence. It also enabled respondents to comment on the specific plans affecting BBC Local Radio as outlined in Delivering Quality First. It is evident from the comments on the current performance that the majority of respondents value their local station and feel the service licence commitments are being delivered successfully, but are concerned that the planned changes will diminish the unique, distinctive content provided by BBC Local Radio and affect its ability to meet these commitments in the future.

The key themes regarding the current performance are outlined below followed by an overview of the reactions to the proposed changes.

Delivery of service licence commitments – Key Themes

News coverage

The vast majority of respondents comment that BBC Local Radio provides an excellent service in respect of its commitments to news, in particular local news and information.

o Local news – Respondents feel BBC Local Radio provides a good balance of news stories with an appropriate emphasis on local news items. The coverage of local travel and weather information is also praised by respondents in this context.

o Local emergencies – Reacting to and reporting on local emergencies is cited as a key strength of BBC Local Radio by many respondents. This includes providing updates and vital information during extreme weather conditions as well as breaking news incidents.

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DQF proposals – perceived negative impacts on news:

o Fewer local stories covered due to the expanded regions.

o Local stations will not be able to react as quickly to local emergencies or report on unfolding news events during periods of shared programming.

o Reporters and presenters understand their local area so are able to bring unique insight to news stories which would be lost if areas were merged.

Encouraging Participation

o Encourage contribution – Respondents feel that BBC Local Radio offers a variety of ways and opportunities for listeners to contribute to the output including social media, phone and mail. For listeners who may be isolated, either through circumstance or physical locality, the opportunity to contribute is felt to be invaluable.

o Local events – Respondents appreciate the coverage given to local events in the area, raising awareness of the events and encouraging listeners to attend as well as providing live updates from presenters at the events.

DQF proposals – perceived negative impacts on participation:

o Reduction in opportunities for listeners to contribute to local output affecting listener engagement and diluting the local voice.

o Less relevance for listeners if contributions are from people living in widespread areas or on topics about other areas.

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Reflecting the local area

Another key strength referred to by respondents is felt to be BBC Local Radio’s ability to reflect the local area.

o Presenters – Many respondents refer to particular presenters who they feel bring their knowledge of and passion for their area to the output which reinforces the authenticity of the localness.

o Range of different voices - Most respondents feel that their BBC Local Radio station is inclusive and captures the diversity of life across their area. These respondents feel that their station gives a balanced perspective across the different types of people who live in the local area and that everyone is encouraged to have a voice on the station.

o Champion local area – Respondents feel that BBC Local Radio serves as an advocate for the local area with presenters encouraging listeners to take pride in their local area.

DQF proposals – perceived negative impacts on reflecting the local area:

o Any reduction in resources and sharing of programming across wider areas are likely to diminish the station’s ability to properly reflect the local area.

Sport

Sport programming plays a key role in uniting the local community in their interest and support of local teams.

o Local sport – Respondents welcome the prominence given to local teams covering a range of different sports in the area with many suggesting that the comprehensive coverage of local sport, including minority sports, is unique across the available media.

o Football – Many respondents praise the coverage of local football with many suggesting BBC Local Radio is the key provider of news of all local clubs regardless of their league status. The match commentaries and phone-ins are particularly highlighted as being valued by football fans.

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DQF proposals – perceived negative impacts on sport:

o Sharing programming will lead to reduction in quantity and quality of local sports programming, including coverage of minority sports.

o The closure of the medium wave frequency will affect the provision of football commentaries.

Music

The majority of respondents feel that BBC Local Radio fulfils its commitments to music and the arts very well.

o Range of music – Respondents feel that the variety of music offered on BBC Local Radio suits all tastes and ages including specialist music genres.

o Local events – BBC Local Radio is felt by respondents to support and raise awareness of local music and arts events.

o New local artists – BBC Local Radio is felt to provide a unique opportunity for new and emerging local artists to showcase their music. BBC Introducing is particularly highlighted as a distinctive programme in this context.

DQF proposals – perceived negative impacts on music:

o The distinctive service BBC Local Radio provides in showcasing emerging artists from local areas and supporting local events will be diluted or lost if the local focus vanished.

o Weekday evening schedules are particularly highlighted as providing specialist music relevant to the local area which could be lost as part of shared programming.

Delivering Quality First proposals – Summary of Reaction

The overall majority of respondents, almost three quarters, are not in favour of the proposed changes to BBC Local Radio outlined in Delivering Quality First.

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These respondents value the current service provided by their local station and feel that the plans to increase the levels of shared programming will have a detrimental effect. The negative impacts highlighted by respondents are related to the perceived demise of ‘localness’: distinctiveness will be affected as the BBC local stations currently offer something unique compared to local or regional commercial stations as well as national stations; and the ability of the service to be an integral part of the local community would be affected. There is also concern about the negative impact on their enjoyment of current off- peak programming.

However, around one in five respondents are satisfied with the changes, with many of these commenting that they already experience a degree of sharing which has not impaired their enjoyment. Others accept that increasing sharing of programming at off-peak times is a sensible approach to cost-savings whilst retaining localness at peak-times and providing local news bulletins throughout the day.

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4. RESPONSES TO CONSULTATION QUESTIONS

4.1: Which local radio station do you listen to?

Base size: 8,904 (Total number of respondents)

Q1 Online Hard Total Total Figures refer to the number of respon copy respon % responses given and percentages ses respon ses are based on the number of ses respondents

BBC London 2,211 5 2,216 25% BBC Radio Merseyside 492 208 700 8% BBC Essex 464 60 524 6% BBC Radio Lancashire 379 80 459 5% BBC Radio Kent 291 55 346 4% BBC Radio Sheffield 291 25 316 4% BBC Radio Solent 257 22 279 3% BBC Radio Devon 247 30 277 3% BBC Radio York 245 17 262 3% BBC Radio Shropshire 208 34 242 3% BBC Radio Norfolk 191 35 226 3% BBC Three Counties Radio 198 27 225 3% BBC Radio Cumbria 192 27 219 2% BBC Radio Nottingham 194 24 218 2% BBC Radio Leeds 176 20 196 2% BBC Radio Manchester 168 26 194 2% BBC Hereford & Worcester 124 36 160 2% BBC Radio Cambridgeshire 138 20 158 2% BBC Radio Stoke 111 31 142 2% BBC Tees 129 6 135 2% BBC Radio Berkshire 129 4 133 1% BBC Radio Humberside 115 18 133 1% BBC Radio Suffolk 105 19 124 1% BBC Radio Cornwall 100 19 119 1% BBC WM 104 11 115 1% BBC Sussex 96 12 108 1% BBC Radio Northampton 84 16 100 1% BBC Lincolnshire 70 25 95 1% BBC Coventry & Warwickshire 74 8 82 1% BBC Radio Derby 60 20 80 1% BBC Radio Leicester 61 16 77 1% BBC Radio Somerset 53 9 62 1% BBC Surrey 57 5 62 1% BBC Wiltshire & BBC Radio Swindon 48 13 61 1%

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BBC Oxford 45 11 56 1% BBC Newcastle 51 3 54 1% BBC Radio Gloucestershire 40 13 53 1% BBC Radio Bristol 30 13 43 0% BBC Radio Jersey 11 1 12 0% BBC Guernsey 4 0 4 0%

Not answered 72 14 86 1%

TOTAL NUMBER OF RESPONSES 8,115 1,038 9,153

Please note at this question, while online respondents were only able to nominate one station, respondents replying via a hard copy were able to mention more than one local radio station which they listened to.

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Future Strategy

In 2010 the funding for the BBC until 2017 was agreed, with the licence fee being fixed at the current level of £145.40 for the next five years, and the BBC assuming additional funding responsibilities, including for Welsh Language Broadcaster S4C and the World Service.

This means that the BBC will have to make significant savings, some of which will come from internal efficiencies, but others through changes to BBC services. There are, therefore, some difficult choices to be made.

BBC management has developed a set of proposals in order to deliver these necessary savings. These proposals are set out in a document called Delivering Quality First and some of the suggestions made by BBC management concern the future strategy of BBC Local Radio.

BBC management has proposed the following changes to the BBC Local Radio: • Focus spend on peak-time programmes: breakfast, mid-morning and drive time; sport; and faith on Sunday mornings • Increase levels of sharing programming in off-peak slots: weekday afternoons, Sunday afternoons and evenings o On weekday afternoons most stations would share programming with their neighbouring stations, although a few, which serve a particularly distinct audience, would remain separate o On weekday evenings between 7pm and 10pm, programming would be shared across England, with all stations coming together except when providing local sports commentaries o At other off-peak periods programme sharing would occur at a variety of levels. Some would be akin to the regional television areas and during the late evening in five larger areas: the North;

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the West Midlands; the East Midlands; the East and South East; and the West and South West o All stations would broadcast Radio 5 Live from 1am until the start of their breakfast programme o A number of locally split breakfast programmes would end • Within all shared programming individual stations would continue to provide local news bulletins at present, and would be able to leave the shared schedules in times of civil emergency or bad weather • BBC London would lose a number of off-peak programmes and reduce other spend to bring the station more in line with other BBC Local Radio stations

4.2: What do you think about the proposed changes to BBC Local Radio?

Total number of respondents = 8,742

Overall Summary The overall majority of respondents, almost three quarters, are not in favour of the proposed changes to BBC Local Radio outlined in Delivering Quality First. These respondents value the current service provided by their local station and feel that the plans to increase the levels of shared programming will have a detrimental effect. The negative impacts highlighted by respondents are related to the perceived demise of ‘localness’: distinctiveness will be affected as the BBC local stations currently offer something unique compared to local or regional commercial stations as well as national stations; and the ability of the service to be an integral part of the local community would be affected. There is also concern about the negative impact on their enjoyment of current off- peak programming. However, around one in five respondents are satisfied with the changes with many of these commenting that they already experience a degree of sharing which has not impaired their enjoyment. Others accept that increasing sharing of programming at off-peak times is a sensible approach to cost-savings whilst retaining localness at peak-times and providing local news bulletins throughout the day.

Negative impact on localness The overriding response to the proposals is that respondents are concerned at the potential loss of the local relevance, local identity and sense of being part of the local community that BBC Local Radio stations currently represent. BBC Local Radio is seen as a unique part of the BBC which truly serves the local

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community in a way that no other radio, or indeed other media, can. Many feel that they would no longer deliver the remit of ‘localness’ if the geographical areas were broadened.

Loss of distinctiveness Some comment that where cuts have already been made in terms of local commercial stations, in some areas the BBC is the only provider to offer a truly local radio service. Many enjoy and value the unique local programming as well as the local news, weather, travel and other local information such as sport, arts and culture, local music, events and support of charities. The loss of local focus, which they feel will arise from programmes being shared or merged with other areas is of great concern to respondents.

Incapacity to serve the community Many respondents refer to their BBC Local Radio station as a ‘friend’, ‘companion’ or ‘lifeline’ which they feel would be lost from a more regional service or where programmes are shared. Respondents who feel a sense of community and belonging to their local area see their BBC Local Radio as part of this and feel they have a relationship with the station and its presenters, many of which they mention by name. Many refer to specific presenters or programmes which they feel do much to serve their local community and local charities, and their loss would be felt to be detrimental to their particular area. Some respondents feel that the quality of news will be affected where news reporters are required to cover larger areas that they are not as familiar with. For example some comment that radio stations such as BBC York already cover a large area and therefore should not be extended to cover an even bigger area. Some respondents comment that by merging a number of regions local news will be diluted in the effort to report across a wider geographic area. Coverage of severe weather or local emergencies is seen as a critical part of BBC Local Radio where no other media can match the stations’ ability to respond quickly and effectively at times of crisis. Again it is felt that by sharing programmes across a number of regions the ability to react to local emergencies will be diminished and again there is concern from some that this valuable service may be lost under the proposals.

Impact on off-peak programming Many respondents comment that the programmes they enjoy are not in the peak-time slots, such as sport or specialist music programmes in the evenings or at weekends, and would therefore negatively impact their enjoyment of the service. Others particularly enjoy presenters or programming in the mid- afternoons and feel that programme sharing at these times will be detrimental to the station and the local community. For example many respondents made

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comments in relation to the mid-afternoon programme on BBC London which they fear will be lost. Over a tenth of respondents comment on the impact the proposals may have on the level and quality of local sport coverage provided on BBC Local Radio, especially on weekday evenings and at weekends. Respondents enjoy the live coverage, commentaries and discussions for a range of sports from the hugely popular football and cricket, to rugby as well as non-league and more minority sports; for example many enjoy and appreciate the Ball by Ball county cricket commentary and are concerned it would be lost under the proposals. Sports commentators are praised for the quality of their coverage and their knowledge of local teams and personalities. Respondents are grateful for the coverage provided, especially when they are not in a position to be able to attend away games or other sporting events due to distance or for other reasons such as mobility or cost. Many feel that without the attention given to local sports teams and fixtures by BBC Local Radio, many of these local sporting events would go unnoticed and therefore lack support and commitment from the local community. For many, local sport forms a vital part of the local community.

Proposals acceptable – in principle Some respondents feel that the proposals are acceptable so long as certain local elements such as news, travel and sport and the ability to respond to emergencies are retained within the shared programming. Others feel that regional or shared programming is acceptable after 7pm but should remain purely local up to that point during ‘core’/peak hours. In addition, a few respondents comment that transmission area of some BBC Local stations can be limiting and at times result in the provision of lower quality, parochial news and information. Others feel that there is can be duplication across smaller neighbouring areas and the rationalisation of management and output would create valid savings.

Comments about specific proposals

Weekday afternoon - shared programming across neighbouring regions Around one in ten respondents were against the proposals to share weekday afternoon programmes across neighbouring regions. Daytime programming, including weekday afternoons, is seen as an important part of the schedule, providing local news, travel and weather information. Many enjoy the programmes, presenters and audience participation relevant to their local area. Respondents suggest this proposal would particularly affect those who listen mainly during the daytime, often older listeners, with the station providing a vital source of companionship for some who enjoy the local emphasis and local content before switching to television in the evening.

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Weekday evenings (7-10pm) – all England programming Although a few respondents comment that they already experience some acceptable sharing at this time with neighbouring regions, many respondents feel that to produce an ‘all England’ service in place of local coverage is unacceptable. These respondents feel that this proposal would negatively impact on the distinctiveness of their local service and would simply create a quasi-national national’ service, similar in tone and style to Radio 2. Many respondents particularly make reference to specialist music shows they enjoy across this part of the schedule. In particular some mention their local BBC Introducing programme which showcases new local artists and music. These respondents feel that this unique service will be lost if the programming at this time covered the whole of England. Some respondents suggest that sharing across regional TV areas would be a more acceptable compromise rather than providing the same coverage across the whole of England at this time. This would ensure at least some relevance for the listener rather than generic programming or programmes about a completely different area.

Late evenings (10pm to 1am)- sharing divided across five large areas As with early evening, many respondents comment that there is already a certain amount of programme sharing with neighbouring stations at this time and generally this seems to be acceptable, although some suggest this should only occur across the overnight schedule. However, to be incorporated into even larger areas such as the ‘north’ is seen by some to be too broad an area for a local radio station. For example respondents from the North West feel they do not necessarily have any affinity with the North East and the output will therefore lack any relevance for them.

Weekend Sharing The weekend is seen as a time when, particularly those who are working during the week as well as the regular weekday listeners, can really enjoy and digest their local programmes. Therefore, programme sharing at the weekend is not seen as a viable option for saving money for these respondents. A variety of particular weekend programmes currently offered on their BBC Local Radio station are referenced by respondents which they value and appreciate. These cover a range of topics ranging from gardening to specialist music programmes, phone-ins to local history, as well as sport programmes on Saturdays and faith programmes on Sundays.

Overnight (1am until breakfast) – simulcast of BBC Radio 5 Live Of all the proposals the overnight sharing with 5 Live seems to meet with the least resistance. As with the other evening slots, some respondents agree that this seems an acceptable cost-saving approach. However, for those who work on night-shifts or are awake during the night, or are early risers, this is felt to be their ‘peak-time’ and object to the loss of the local provision. Others do not feel 5 Live is an appropriate substitute for their quality local programming.

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Breakfast - some locally split programmes would end Many respondents comment that they enjoy and value their own local breakfast show and would not wish to see these disappear. They feel that breakfast is a key programme for listeners providing vital local news, travel, weather and local information at the start of the day when many are tuning in on their way to work or preparing for the day.

BBC London – including loss of some off-peak programmes Around a quarter of all responses are from listeners to BBC London. Many comment that this station is unique in the BBC Local Radio portfolio as it serves a large and diverse potential audience in the capital, catering to an array of varied communities and diverse and therefore the specific news coverage and programming it offers should not be reduced. Many respondents make particular reference to the quality and professionalism of specific presenters or programmes that they appreciate and feel should not be taken off the schedule.

Other comments Many respondents suggest alternative ways for the BBC to make savings in order to protect the existing provision of their BBC’s Local Radio services and avoid the need to share programming: o Internal efficiencies - some respondents suggest that costs could be saved by reviewing and reducing the salaries of top management and talent fees; o Focus on other BBC services - others feel that greater cuts should be made across the wider BBC portfolio, either by cutting one or more of the digital channels or by reducing less distinctive, more mainstream programming; o News presentation - some suggest that savings could be made by reviewing the number of presenters covering international stories, including the need to deploy the anchors from the main news bulletins, and also reducing unnecessary outside broadcasts.

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Current Performance The remainder of this consultation is about how BBC Local Radio is currently performing against some of the commitments outlined in its service licence. It should be noted that while commenting on the current performance, many respondents reiterated concerns raised in response to the first consultation question about the potential negative impact the proposed changes outlined in Delivering Quality First may have on their BBC Local Radio service. As such, any specific concerns over the current performance tend to be in the minority compared to the significant volume of responses calling for the BBC to protect the services. However, any relatively significant negative comments in terms of volume have been highlighted as appropriate.

4.3: BBC Local Radio has commitments with regards to news. How well do you think it does these things?

Local Radio stations should: o provide constantly updated, accurate, impartial and independent news o provide information on local, national and international matters o hold elected and unelected local decision makers to account o be the primary source of information during local emergencies

Total number of respondents = 8,603

Overall Summary The vast majority of respondents comment that BBC Local Radio provides an excellent service in respect of its commitments to news, in particular local news. They praise the quality and professionalism of the news coverage and comment that presenters understand the area in which they broadcast and are, therefore, able to bring local insight to news stories. Respondents stress the importance of the BBC’s role in providing local radio news, noting the availability of regional, national and international news from the BBC as well as other broadcasters. Impact of DQF - In terms of news, respondents comment that the plan to share programming across regions or across England will result in a diminished local news provision and will have a negative impact in its delivery of its service licence commitments. In particular, there is concern that there will be less coverage of local news stories, and a loss of local knowledge as presenters and reporters will be covering wider geographical areas. Respondents note that as other media and commercial stations have gradually moved to more regional or national model coverage, the public service responsibility of the BBC to cover local news stories is even more important. 22 BBC Trust Review of BBC Local Radio May 2012 © Public Knowledge

Comments on specific commitments

Constantly updated, accurate, impartial and independent news Most respondents feel that BBC Local Radio news can be relied on to be impartial and independent, and many believe provides a higher quality of news reporting than that offered on commercial radio. They also feel that the BBC’s journalistic expertise, experience and reputation is a key element in delivering high quality local news. Most respondents consider the news provided by BBC Local Radio to be accurate and timely especially in response to local breaking news stories. Respondents feel that BBC Local Radio has the ability and flexibility to report on issues and stories as they are developing. However, there is concern that this ability to react to and report on local emergencies will be weakened if the planned changes go ahead because of the need to cover larger regions and the reduction in local resources.

Provide information on local, national and international matters Many respondents comment that there is a good range and balance of news covering local, national and international issues. In particular respondents welcome the emphasis on local news, and the flexibility with which stations can change the focus of the news should a particularly local story develop. Again, concerns are raised that this would be affected if the broadcast region was expanded. Local traffic and travel information is frequently cited as a key strength of the stations providing detailed information and updates, with a level of local detail which cannot be supplied by regional or national services. Respondents also value the regular service of local weather information.

Hold elected and unelected local decision makers to account Respondents are positive about interviews with local decision makers, referring to specific presenters who they feel are particularly adept at conducting difficult interviews as well as conveying local issues and the individuals and personalities involved. Respondents mention a range of local representatives such as Mayors, local, parish and county councillors and Members of Parliament from all parties who are regularly challenged on a range of subjects, and asked to explain their actions and reasons for their decisions. Respondents give specific examples of regular questioning of elected representatives, such as Mayor of London, Boris Johnson’s frequent interviews on BBC London. Respondents note the role played by local radio presenters in such interviews, acting as the voice of the people, and putting forward a wide range of views in order to challenge the interviewee. There are some respondents who suggest that could be a wider range of decision makers held to account, with some commenting that there can be a tendency to focus on high profile figures, rather than inviting those from smaller, more local areas to comment on particular issues.

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Primary source of information during local emergencies Many respondents state that one of the main strengths of BBC Local Radio is its reporting of events, and updating information, during local emergencies such as in times of extreme weather or during other breaking news incidents. BBC Local Radio is the first choice of news in such circumstances for these respondents with many valuing the unique ability of their station to provide an immediate report using their local reporters ‘on the ground’. This is considered one of the most effective and efficient ways of disseminating news and information to the local communities in times of emergency. Respondents give many specific examples of how valuable this type of news coverage is to the local community: the coverage on BBC Manchester and Radio Leicester during the England riots in the summer of 2011; BBC Radio Hereford and Worcester broadcasting throughout the night during the 2007 floods to provide vital updates; and Radio Cumbria’s coverage of the shootings in 2010. Respondents also note the important social cohesion role the stations play during local emergencies with many citing examples such as when listeners have offered lifts to other listeners during severe snowfalls, or given advice on last minute school closures. Again, concerns are raised about the negative impact the proposed changes would have on the community service and immediate reaction to local events and issues BBC Local Radio stations currently provide.

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4.4: BBC Local Radio has commitments about encouraging participation. How well do you think BBC Local Radio does these things?

Local Radio stations should: o offer listeners opportunities to contribute to the output o provide opportunities for listeners to tell their own stories o encourage listeners to take an active part in their local communities o report live from local events

Total number of respondents = 7,525

Overall Summary The majority of respondents comment that BBC Local Radio is very successful in encouraging participation, with stations offering a variety of methods and opportunities for listeners to directly engage with stations and programming. Many respondents mention specific programmes or presenters as good examples of when listener participation is both actively encouraged and adds interest and enjoyment to discussion programmes. Respondents comment that this is a valuable resource as a means for local communities to share common stories and interests, not only as a source of entertainment and information but also as a means of support for both individuals and a way of connecting the community. Respondents suggest that this is a particularly unique feature of BBC Local Radio, and one which is not done as effectively by other local media. Impact of DQF - Again, respondents comment that the proposed changes as part of DQF will reduce the opportunities to encourage listeners to participate and as a result have a negative impact on the ability of stations to engage with the local community and local events. These respondents note that localness and a sense of community is at the heart of BBC Local Radio and the various means to participate are an extension of this with some describing it as ‘the voice of the people’. Respondents comment that if broadcast areas are combined listeners may be less inclined to participate and get involved as the topics and issues under discussion are less likely to be relevant to them. Some suggest that job cuts amongst local staff may lead to fewer outside broadcasts from local events, and a reduction in the opportunities to participate in programmes.

Comments on specific commitments

Offer listeners opportunities to contribute to the output Respondents are very positive about the many ways in which listeners can contribute to the output, making specific references to phone-ins, social media 25 BBC Trust Review of BBC Local Radio May 2012 © Public Knowledge

such as Twitter, emails, texts and letters. Phone-ins are mentioned by many respondents, with particular praise for the professional way in which these are presented. Respondents believe that phone-ins add to the sense of community provided by the stations, and regular contributors, as well as presenters, are often considered as ‘friends’. For those listeners who may be more isolated in the community, the opportunity to participate is a considered invaluable. Respondents also praise the opportunity to participate in sport phone-ins and discussions, noting that people can interact with commentators, players, officials and experts across a wide range of sports and sporting issues. Respondents welcome being able to put their questions to experts and to share their own views on local sport. Discussions about local football and cricket teams are particularly appealing to respondents in addition to rugby league and non-league sport. A small number of respondents consider that there are too many phone-in programmes, and some do not enjoy the tone of such programmes.

Provide opportunities for listeners to tell their own stories Respondents commend the way BBC Local Radio gives the opportunity for listeners to take part in programmes and to tell their own stories which is seen as another valuable element of participation. Respondents value the opportunity to hear from other listeners in their area, acknowledging the importance of hearing a wide range of views. Respondents believe that this provides interesting, informative and entertaining output, and helps to promote community cohesion and involvement. This is felt to contribute to the distinctiveness of BBC Local Radio, reflecting that ability of the presenters to encourage listeners to participate and contribute stories about their lives and experiences. Respondents note that local organisations are also able to use the opportunity to tell their stories and to raise awareness of local issues. Again, many respondents feel that this unique feature of the output will be negatively affected if the definition of ‘local’ was broadened.

Encourage listeners to take an active part in their local communities Many respondents note the opportunities that local radio provides to raise awareness of local events and activities. As a result listeners are encouraged to take part in or attend events which they may not have known about. Respondents give many examples of when local radio has been successful in encouraging participation such as local theatre, music concerts, and other cultural, community or sporting events.

Report live from local events Many respondents praise the live coverage of local events provided by their BBC Local Radio station. They consider such coverage to be both informative and entertaining, allowing listeners who are unable to attend to feel part of the event. Those who are able to attend such events welcome the opportunity for

26 BBC Trust Review of BBC Local Radio May 2012 © Public Knowledge

participation with the station and direct engagement with presenters, as well as with other members of the public.

27 BBC Trust Review of BBC Local Radio May 2012 © Public Knowledge

4.5: BBC Local Radio has commitments with regard to serving the needs of and reflecting the local area. How well do you think BBC Local Radio does these things?

Each local radio station should: o place local and community concerns at the centre of the output o be a trusted guide to the local area o champion the local area o reflect the diversity of the communities served, including the different faiths and cultures followed in each area

Total number of respondents = 8,293

Overall Summary There is a strong feeling from the majority of respondents that BBC Local Radio serves the needs of, and reflects the local community well. Indeed many respondents consider the stations to be seen as part of the local community. Respondents make reference to specific programmes or presenters who are considered to be particularly successful in reflecting their local area. Many feel that this is a key strength of BBC Local Radio, and it is trusted to do this in a balanced and impartial way. Impact of DQF - There are concerns that the planned changes as outlined in the DQF proposals would mean that local radio stations would not be able to serve the needs of and reflect local areas as well as they are currently do. Respondents emphasise that the current local focus allows the stations to genuinely reflect the area, and the unique geographic, demographic and cultural characteristics. Any reduction in resources and sharing of programming across wider areas are likely to diminish the station’s ability to properly reflect the local area.

Comments on specific commitments

Place local and community concerns at the centre of the output The majority of respondents feel that this is where BBC Local Radio particularly excels – highlighting a range of matters concerning the local community and discussing them on air. Respondents refer to a number of examples where they feel their BBC Local Radio station has drawn attention to a particular issue which may not have initially been picked up on by other local media. Examples cover a variety of issues including new business developments, hospital parking issues and planning permissions for landfill sites. The presenters and reporters are seen to be particularly critical to the delivery of this commitment as they add credibility because of their knowledge and passion for their local area. Respondents comment that this helps to ensure that the interests of the local community and its listeners are integral to the output of the BBC station.

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As discussed previously in section 4.3, many respondents also comment that they rely on their BBC Local Radio station for information both on local events and activities as well as up-to-date news and information during times of severe weather or local emergencies. Again, many respondents are concerned that this commitment will be unattainable for BBC Local Radio stations if the proposed changes go ahead as ‘local’ could no longer be at the centre of the output with the expanded broadcast areas.

Be a trusted guide to the local area Many respondents state that they rely on their BBC local radio station for information about what’s happening in the area such as local cultural events, including arts, theatre and cinema, and for local sport information. Respondents also note the important role local radio plays in introducing listeners to people, places, communities and organisations with which they were previously unfamiliar. They also mention learning about the heritage and history, customs and tradition of their area.

Champion the local area Respondents feel that BBC Local Radio serves as an advocate for the local area with presenters encouraging listeners to take pride in their community. Respondents refer to particular presenters who they feel exemplify this commitment through their local knowledge and demonstrable passion for their area. Respondents feel BBC Local Radio also champions the local area by getting behind and supporting local campaigns, as well as by interviewing local decision makers, policy makers and representatives such as Mayors, MPs and councillors. Many examples are offered where respondents feel BBC Local Radio has supported and celebrated local achievements and questioned bad decision-making. Again, respondents feel that the proposed changes would mean that BBC Local Radio would no longer be able to champion the local area because of the reduced time available for local broadcasting.

Reflect the diversity of the communities served, including the different faiths and cultures followed in each area Most respondents feel that their BBC Local Radio station is inclusive and captures a range of different walks of life across their area. These respondents feel that their station gives a balanced perspective of the different types of people who live in the local area and that everyone is encouraged to have a voice on the station. Some of these respondents comment that they feel that BBC Local Radio plays a vital role in raising awareness and improving the knowledge about the range of communities in the area. Most respondents refer to the ‘faith’ element in this commitment with many commenting they are not aware of coverage of different faiths. However, respondents from areas where there are significant populations of particular 29 BBC Trust Review of BBC Local Radio May 2012 © Public Knowledge

ethnicities or faiths feel that these are well catered for with a range of programming and coverage of key festivals. For example listeners to BBC London seem to feel the station reflects its varied population very well and BBC Radio Solent has a faith programme which respondents feel reflects the diversity of all faiths and cultures in a way that is enjoyable to listen to.

30 BBC Trust Review of BBC Local Radio May 2012 © Public Knowledge

4.6: Each local radio station should report on local sports, including minority sports? How well do you think it does these things?

Total number of respondents = 8,483

Overall Summary Overall the majority of respondents believe that BBC Local Radio fulfils its commitments to sport very well. Throughout the consultation there is evidence that sport programming plays a key role in uniting the local community in their interest and support of local teams. Again, many respondents feel this is a unique and distinctive part of the BBC’s overall sports coverage and a vital part of BBC Local Radio which could be affected if the proposed changes go ahead. Respondents express concern that the proposal to share programming across a number of local radio stations will result in a reduction in both quantity and quality of local sports broadcasting, due to the loss of coverage of many local sporting fixtures and the loss of insight and knowledge from existing commentators. Others are concerned that other Delivering Quality First proposals will also have a negative impact on their current enjoyment of BBC Local Radio in particular the closure of medium wave broadcasts where there is an FM alternative as well as the sharing of programming across regions. However, some respondents have little interest in sport, and therefore feel that there is too much sport on BBC Local Radio. Others feel there is too much emphasis on football when there could be more coverage of minority sports.

Coverage of local sports Respondents welcome the prominence given to local teams and events which are unlikely to receive coverage elsewhere. This is particularly true of local teams, which are in lower sports leagues, or of minority sports. Some respondents consider sports coverage on BBC Local Radio to be superior to that offered by BBC or commercial national radio stations. The range of local sport offered is also praised by many, with respondents commenting that their BBC local station reflects the variety of sports listeners in the area participate in or enjoy. Coverage of mainstream local sports is felt by most respondents to be first class; in particular the in-depth analysis of games on some stations is welcomed. Accessibility of local sporting events through local radio coverage is highly valued by respondents. They note that programming allows access to sporting events taking place locally and those featuring local teams, that some would not ordinarily be able to attend. Many comment that the coverage brings the events to life for those listening at home. Respondents reference many specific programmes which are particularly enjoyed and also comment on the quality of local commentators, presenters and reporters. Respondents believe that the knowledge and enthusiasm of 31 BBC Trust Review of BBC Local Radio May 2012 © Public Knowledge

local presenters is a key element in the success of the station, in particular interviews with local teams and sporting personalities, which are cited as examples of the best of local radio. As with presenters of other programmes, not only are they seen as experts, but as ‘friends’ and ‘companions’ and significant members of the community.

Coverage of local football teams The coverage of local football teams receives the greatest level of response with many considering BBC Local Radio the only source of regular football commentaries for local football clubs, regardless of their league or non-league status. Many respondents make reference to their enjoyment of the Non-League Football Show which is broadcast on BBC London but provides listeners across the UK with access to news about many smaller football teams. Respondents also refer to specific programmes on their own local station which provide the opportunity to participate in enjoy being able to listen to and take part in football phone-ins. Others refer to the regular weekend and weekday evening sports programmes with live commentaries as well as phone-ins. Respondents enjoy the professionalism, enthusiasm and knowledge of sports commentators and presenters on BBC Local Radio. Respondents seem to welcome the partisan nature of commentary, in particular for football matches, as this as way of understanding and reflecting the views of listeners. Some respondents comment that sometimes Premier and Championship League matches seem to take precedence over smaller local teams, even when there is coverage available elsewhere. Respondents welcome the use of different frequencies, in order to cover several football matches featuring local teams, rather than concentrating on one Premier League match. This coverage is seen as a significant part of the ‘local’ remit of the stations. The DQF proposal to remove medium wave frequencies where there is an FM alternative concerns some respondents. Most of these are concerned about the negative impact on the coverage currently given lower and non league clubs that rely on MW. Many of these listeners feel they would be unable to follow the progress of these clubs as well as they can now through the alternative, dedicated provision on the BBC Local Radio medium wave frequencies. Respondents are also concerned about the plan to only broadcast commentary from home matches and rely on the local station in the away club area for those fixtures. There is concern that some local stations in non-league areas in particular do not provide football commentaries and therefore this provision will therefore be lost.

Coverage of other local sports including minority sports Respondents mention a variety of local sports, both mainstream and minority, which are covered across the range of local radio stations including rugby,

32 BBC Trust Review of BBC Local Radio May 2012 © Public Knowledge

cricket, boxing, athletics, netball, racing, fishing, hockey and bowls. This coverage is valued and appreciated and seen as an important way of supporting local sport and the community. Although some respondents feel that BBC Local Radio covers minority sports relatively well and, in some cases, uniquely, others suggest that more minority sports could be covered gymnastics, equestrian events, ten pin bowling and more coverage of women’s sports. Again, concerns are raised by respondents that the plans to share programming will have a negative impact on the coverage of local, minority sports. Others respondents mention the ball by ball coverage of county cricket which is carried by many stations on their websites. These respondents value this unique service and are concerned that this may be affected as part of the overall DQF proposals which would impact the BBC’s sport budget. The current coverage of local rugby league teams is also praised by respondents which they believe is viewed as minority due to the minimal coverage provided elsewhere. These respondents are concerned that the plans to share programming across regions would mean coverage of their local rugby league team is diluted.

4.7: BBC Local Radio has commitments with regards to music and arts. How well do you think BBC Local Radio does these things?

Each local radio station should: o provide opportunities for new and emerging musicians from the local area o support local arts and music events by providing event information o play a wide range of music, including music relevant to the local area

Total number of respondents = 8,233

Overall Summary

The majority of respondents feel that BBC Local Radio fulfils its commitments to music and the arts very well. In particular respondents highlight the wide range of music played, including from specialist genres, as well as providing opportunities to showcase new and emerging artists from the local area. BBC Local Radio is also praised by respondents for its support and championing of local arts and music events. Again respondents make reference to specific presenters or programmes where they feel these commitments are achieved and which they personally enjoy. As seen throughout the consultation, many respondents express concerns about the plans to increase the volume as well as the broadcast area of shared programming. These respondents suggest that the distinctive service BBC Local Radio provides in showcasing emerging artists from local areas and supporting local events will be diluted or lost if the local focus vanished.

Comments on specific commitments

Provide opportunities for new and emerging musicians from the local area Many people refer positively to the valuable opportunity which BBC Local Radio gives to new talent. A number of respondents specifically mention the ‘BBC Introducing’ programme which provides a regular showcase for new and up- and-coming artists, bands and musicians. This is seen as a vital and unique opportunity for new talent not available on any other media, local or national. Respondents also mention how these programmes have introduced them to new artists whom they would not otherwise have heard about; several respondents mention Amy Winehouse first being heard on BBC London. Some respondents themselves have experience of gaining publicity and exposure for their music on BBC Local Radio. At the other end of the spectrum there is a mention of BBC Northampton giving local singers the opportunity of showing off their talents in the Market Square at Christmas.

A number of respondents refer to specific programmes or presenters which currently showcase new local artists and which they are concerned may be lost under the new proposals such as the ‘BBC Introducing’ programme already mentioned above. The late evening programmes are also seen as a good window to promote new talent which would also be lost under the proposals. For example BBC Surrey/Sussex has a ‘Live Lounge’ programme on Sunday evenings for local unsigned bands. Respondents also refer to programmes featuring local artists such as ‘On the Wire’ on BBC Radio Lancashire or the ‘Friday Session’ on BBC Radio Cumbria which they would not want to see under threat.

As discussed earlier in question 2, many also enjoy the specialist music programmes in the evening which could be lost if the 7-10pm slot is merged into an ‘all England’ programme.

Support local arts and music events by providing event information There are many comments relating to the support BBC Local Radio gives to local events, local arts and local music, which respondents say they would otherwise have been unaware off, and have attended, and enjoyed. This is done through ‘what’s on’ spots, gig and entertainment guides and is seen as a valuable resource and source of information, putting BBC Local Radio at the heart of the community. For example an art installation in Bethnal Green discussed on BBC London, support for an independent theatre company or the Rotherham Diversity Festival, all of which have been promoted through local radio when they might not otherwise have had publicity. Some also refer to their BBC Local Radio doing outside broadcasts from and supporting local music and arts events which are praised. Some local music and arts events are promoted through ‘what’s on’ guides and it is felt that these will become too broad and far reaching to be of real benefit to the local community under the new proposals. Programme sharing may also result in BBC Local Radio not being able to attend and promote so many local events, again having a detrimental effect on support given to the local community.

Play a wide range of music, including music relevant to the local area Respondents feel that the variety of music offered on BBC Local Radio suits all tastes and ages, as well as communities; different genres of music are played to suit a range of cultures, as well as more mainstream music offerings. There is a variety of music played across the day as well as throughout the evening schedules, from Top 40, jazz, folk, blues, reggae, nostalgia and country to Asian, Irish, classical and more religious music. Respondents also specifically comment that a wide range of music tastes are catered for across the weekday evening schedules. This reflects the wide potential audience and does not necessarily try to focus on and satisfy one age group. For example on BBC Sheffield there are specialist music shows such as a nostalgia show on Mondays, Retro on Tuesdays, Northern Soul on

Wednesdays, and New Music (unsigned bands) on Thursdays, providing a varied mix for the local community. There are also references to stations playing music relevant to the local area by established local artists and groups as well as emerging talent. For example on BBC Hereford and Worcester there are competitions for local groups/singers or brass bands on BBC Radio York. Again where there are diverse cultures in the area this can include local artists from different ethnic groups. While most enjoy the range of music on BBC Local Radio a minority would welcome a more extensive, distinctive offering. These respondents comment that they would like to hear more specialist genres of music such as jazz, folk, country or classical music.

4.8: Is there anything else you want to say about BBC Local Radio?

Total number of respondents = 7,785

Respondents use this section to reinforce or reiterate comments given throughout the consultation. In general, respondents are very positive about the current performance of BBC Local Radio with many commenting on the importance of representing and serving the local community. They also mention the role radio plays in providing a lifeline and companionship for many listeners. Respondents also comment on the quality and value of local news reporting, as well as the coverage of sporting and community events. Respondents stress the importance of BBC Local Radio during severe weather or local emergencies. Many respondents also use this section as a further opportunity to state their opposition to the proposals regarding the future strategy of BBC Local Radio, in particular the plan to increase the levels of shared programming. Respondents suggest that the distinctiveness of BBC Local Radio is driven by its unique understanding of the local area, and to dilute this through further sharing of programming across wider regions would severely damage listeners’ relationship with the station. Many make references to their local station and specific programmes or presenters which they value and enjoy and are concerned that these may be under threat by the proposals. In order to achieve the required reduction in spending many suggest cuts could be made elsewhere within the BBC portfolio or through internal efficiencies.

5. PROFILE OF RESPONDENTS

The BBC Trust is committed to ensuring that it listens to the views of a wide range of licence fee payers and therefore the consultation also gave respondents the opportunity to indicate their gender, age, location by nation of the UK, national identity, disability and ethnicity. When comments are used to illustrate the findings, the age and gender of the respondents is noted, where this information was provided.

The following tables show the available demographic information for the 8,904 respondents to the consultation: Gender Number of % of overall respondents total Male 5,227 60% Female 3,468 40% Not answered 209 -

Total 8,904 100%

Age Number of % of overall respondents total 15 and under 17 0% 16-24 163 2% 25-34 613 7% 35-44 1,392 16% 45-54 2,208 25% 55-64 2,417 28% 65-74 1,521 17% 75-84 367 4% 85 or over 38 0% Not answered 168 -

Total 8,904 100%

Disability Number of % of overall respondents total Yes 958 11% No 7,606 89% Not answered 340 -

Total 8,904 100%

Location Number of % of overall respondents total England 7,780 99% Wales 31 0% Scotland 28 0% Northern Ireland 3 0% Not answered 1,062 -

Total 8,904 100%

Ethnicity Number of % of overall respondents total White 8,060 96% Mixed - any other 92 1% Asian or Asian British - Pakistani 59 1% Black or Black British - Caribbean 51 1% Asian or Asian British - Indian 31 0% Mixed - white and black Caribbean 25 0% Black or Black British - African 22 0% Mixed - White and Asian 20 0% Asian or Asian British - Other Asian background 15 0% Chinese or other ethnic group - Chinese 10 0% Black or Black British - other Black background 9 0% Mixed - white and black African 9 0% Asian or Asian British - Bangladeshi 6 0% Chinese or other ethnic group - other ethnic group 4 0% Not answered 491 -

Total 8,904 100%

Appendix A

SUMMARY OF LETTER AND E-MAIL RESPONSES TO DELIVERING QUALITY FIRST AND LOCAL RADIO SERVICE REVIEW CONSULTATIONS

In addition to those taking part in the consultations by completing online or paper questionnaires, we received 2,672 more general comments by letter or email. This appendix provides a summary of these responses.

Number of Responses

As respondents were not answering specific questions some did not give details of their local radio station, however, many made references to specific stations as indicated in the table below.

Local Radio Postal E-mail Total Responses Station Responses Responses BBC Radio 20 20 Berkshire BBC Radio Bristol 3 3 BBC Radio 6 25 31 Cambridgeshire BBC Radio 40 43 83 Cornwall BBC Coventry & 4 3 7 Warwickshire BBC Radio 17 82 99 Cumbria BBC Radio Derby 4 4 BBC Radio Devon 44 65 109 BBC Essex 12 35 47 BBC Radio 2 12 14 Gloucestershire BBC Guernsey 1 2 3 BBC Hereford & 3 20 23 Worcester BBC Radio 30 30 Humberside BBC Radio Jersey 1 1 2 BBC Radio Kent 10 23 33 BBC Radio 12 67 79 Lancashire BBC Radio Leeds 8 60 68

BBC Radio 4 4 Leicester BBC Lincolnshire 5 5 BBC London 52 615 667 BBC Radio 17 17 Manchester BBC Radio 127 334 461 Merseyside BBC Newcastle 1 8 9 BBC Radio 6 23 29 Norfolk BBC Radio 3 9 12 Northampton BBC Radio 1 40 41 Nottingham BBC Oxford 4 4 BBC Radio 2 71 73 Sheffield BBC Radio 7 73 80 Shropshire BBC Radio Solent 19 15 34 BBC Radio 12 10 22 Somerset BBC Radio Stoke 3 96 99 BBC Radio Suffolk 4 12 16 BBC Sussex 2 7 9 BBC Surrey 1 8 9 BBC Tees 6 27 33 BBC Three 5 40 45 Counties Radio BBC Wiltshire & 3 8 11 BBC Radio Swindon BBC WM 1 4 5 BBC Radio York 13 83 96

No specific station 13 223 236 mentioned ` TOTAL 441 2230 2672

Introduction

Almost all respondents who submitted letters or e-mails as part of BBC Local Radio service review consultation or addressed the local radio issues within the Delivering Quality First express concern at the proposed changes to their local radio station. These comments fall into two main categories: Firstly, comments about how the proposals would impact on the role and remit of BBC Local Radio; and secondly, unhappiness about the possibility of losing a programme, presenter or feature which they particularly enjoy.

General Concern about loss of local programming

Respondents believe that local radio is a unique offering which is not provided by commercial broadcasters, nor does it replicate that which available elsewhere on the BBC.

Respondents praise the news, weather and travel reporting for their local area, giving examples of when BBC Local Radio has provided a lifeline in cases of local emergencies, such as flooding, snow disruption, school closures and when major news stories happen locally.

Many respondents express concern about the potential loss of local identity for their station should the proposals for sharing be implemented. Respondents believe that local radio should remain local for most of the schedule. Specific references are made to the loss of local knowledge and experience if presenters who do not know the area are used. They stress the important role which BBC Local Radio plays in bringing communities together, with particular references to local sports coverage and programmes about local culture and music.

They also comment that different geographic areas have different needs which are currently considered to be well service by BBC Local Radio. Respondents are opposed to sharing between stations for predominately rural areas and those for more urban areas. Listeners to stations in major cities such as London, Liverpool and Birmingham feel that their stations reflect the diversity of the city, but may not be able to do so if they have to share across an even larger area. Listeners to rural stations fear that their localness will be lost, as larger towns and cities will be considered more important. Some respondents note that their station currently shares programming with other local radio stations at certain parts of the schedule and while many consider this to be acceptable, they do not believe this should increase, either in terms of amount of programming or geographical coverage.

Proposals affecting specific programmes

While respondents are concerned about the general proposals regarding sharing over wider geographical areas, most specific concerns are about the programmes and output which may be lost should these proposals be implemented.

(a) Weekday afternoon programmes

Respondents are particularly opposed to the proposals to share weekday afternoon programming with neighbouring stations. There was much praise for presenters of these programmes, who respondents believe understand the local area in which they are broadcasting, have a connection with the audience and are highly professional. Respondents believe that sharing in these slots would severely diminish the localness of the offering at what they consider to be a particularly important time of the day.

Amongst the afternoon programmes and presenters that receive particular support are Danny Baker (BBC London 94.9), Billy Butler (Radio Merseyside), Robert Elms (BBC London 94.9), Laurence Reed (Radio Cornwall), Steve Scruton (BBC Essex) and the Afternoon Show with Paula White (Radio Stoke).

(b) Early Breakfast Programmes

Respondents are concerned about proposals for local radio stations to carry 5 Live until the start of their breakfast programme, which is usually 6am. In particular listeners to early shows, usually starting at 4 or 5 am, are unhappy about these programmes possibly being removed. Among the early shows which receive particular support are Steve Madden (Radio Berkshire), Den Siegertsz (Radio Stoke), The Early Show with Gordon Sparks (Radio Devon) and Wally Webb (BBC Essex, Radio Suffolk, Three Counties Radio, Radio Northampton, Radio Norfolk, Radio Cambridgeshire)

In the four areas where the breakfast programme is split, respondents who listen to the programme which is likely to be lost under the DQF proposals believe that this will lead to a significant diminution in the relevance of the programmes to them. They state that the Breakfast programme is particularly important, and at present the targeted service provide vital local information, such as news and travel, which will be lost if there is only one Breakfast show. This is particularly the case where the station covers a large area with a mix of urban and rural population. The programmes which are mentioned by respondents are: Good Morning Plymouth (Radio Devon), Swindon Breakfast Show (BBC Wiltshire), Morning: MK (BBC Three Counties Radio), Peterborough Breakfast Show (Radio Cambridgeshire)

(d) Early Evening Programmes

Some respondents are unhappy about the possibility of losing programmes currently transmitted on weekdays between 7pm and 10pm, to be replaced by an all-England programme.

In particular there are concerns about the impact this may have on local sports programmes and specialist music programmes some of which are in these slots (see sections g and h below).

Respondents note that on some stations these programmes are already shared over a wider area, and such programmes are praised as retaining the essence of local radio in spite of broadcasting across several stations. Specific programmes mentioned include Sue Marchant (Radio Cambridgeshire, BBC Essex, Radio Norfolk, Radio Suffolk, Three Counties Radio, Radio Northampton) and Duncan Warren (Radio Cornwall, Radio Devon, Radio Guernsey, Radio Jersey)

(e) Late Evening (usually 10pm-1am)

Some respondents who listen to stations which do not share their late evening programme across a wider area consider that sharing in these slots would be a retrograde step. Among the programmes mentioned are The Late Show with Joanne Good (BBC London 94.9) and Linda McDermott (Radio Merseyside)

(f) Overnight Programmes (BBC London 94.9)

A number of BBC London 94.9 listeners are unhappy about the proposals for the station to broadcast Radio 5 Live overnight. Respondents state that London is a ‘24 hour city’ with many overnight workers who rely on the station for entertainment and information, specifically targeted at listeners in the capital. They believe that 5 Live would not provide such relevant programming.

(g) Sports Coverage

Respondents are particularly concerned about the potential reduction in the amount and quality of sports coverage on BBC Local Radio which may result from the DQF proposals. They note, in particular, that a considerable amount of live sport coverage and sports magazine programming is transmitted in the 7pm-10pm slot, which may become an all-England programme. Respondents are concerned about the effect this will have on the overall sports output of stations.

Respondents praise the range of sports covered by the stations, the expertise provided by presenters and pundits, and, most of all, the sense of local pride which the sport coverage engenders amongst listeners.

There are concerns that the cuts could lead to significant reduction in football coverage, particularly of local teams in lower leagues, and non-league clubs. There is particular support for BBC London 94.9’s The Non-League show.

Respondents value local football commentary, and welcome the range of matches available by using different transmission frequencies to provide alternative

coverage. There is a specific concern about the loss of away match football commentary, with respondents feeling that the support and enthusiasm shown by local commentators is a key differentiator between local radio coverage and that available elsewhere.

Many respondents are also unhappy that ball by ball coverage of country cricket matches may be lost as a result of the DQF savings. Respondents consider this coverage to be a key part of the BBC’s local offering, and one which is not available elsewhere. They also believe that the coverage complements, but does not replicate, other cricket programming on the BBC.

Respondents also feel that Rugby League coverage and commentary is particularly important given the role which clubs play in the local community, and any reduction in this programming would be unwelcome.

(h) Specialist Music Programming

Respondents are concerned about the potential loss of a wide range of specialist music programmes across the local radio portfolio, in particular those currently transmitted on weekday and weekend evenings. They state that these programmes are high quality, with knowledgeable presenters, and often feature music linked to the local area. They also note that much of this programming is not available elsewhere either on the BBC or commercial radio stations. Respondents also comment on the importance such programmes have played in the evolution of local radio.

Among the many programmes which are mentioned by respondents are: The Beat (Radio Derby, Radio Leicester, Radio Lincolnshire, Radio Nottingham) Billy Maher (Radio Merseyside), The Durbervilles (Radio Leeds), Folkscene (Radio Merseyside), Frankie Connor (Radio Merseyside), Genevieve Tudor’s Sunday Folk (BBC Hereford & Worcester, Radio Shropshire, Radio Stoke), Johnny Coppin (Radio Bristol, Radio Gloucestershire, BBC Somerset, BBC Wiltshire), Marie Crighton’s Country Show (BBC Hereford & Worcester, Radio Shropshire, Radio Stoke), On The Wire (Radio Lancashire), Pure Musical Sensations (Radio Merseyside), Sounds of Brass (Radio Bristol, Radio Cornwall, Radio Devon, Radio Gloucestershire, BBC Guernsey, Radio Jersey, BBC Somerset, BBC Wiltshire) and Yorkshire Brass (Radio Leeds)

(i) Specialist Community Programmes A number of respondents are unhappy about the potential loss of specialist community programmes, or those targeting particular sections on the local audience, which may be removed because of overall budget cuts, sharing between larger geographic areas or because they are currently carried on medium wave only. These programmes are felt to be very successful in providing relevant output to listeners who may otherwise not be users of BBC services. Among the programmes mentioned are Eastern Air and the Urdu and Punjabi programmes on

Radio Sheffield, Poles Apart (BBC Coventry & Warwickshire) and Irish Eye (Radio Berkshire, BBC Oxford)

Distribution

Some respondents express concern about the removal of local radio from medium wave. There are two main issues: Firstly, in areas which have problems with DAB and FM reception, listeners state that they would be unable to listen to their local station if it no longer broadcast in MW; and secondly, the loss of programming where currently a station’s schedule is split in order to allow alternative output. In particular respondents are unhappy about a loss of sports commentary and specialist community programming, as outlined above.

Prepared by:

Clare Luke and Helen Mather Public Knowledge The Mill Hexham Business Park Burn Lane Hexham Northumberland NE46 3RU t: 01434 611160

Date of final report delivery: May 2012