The New Sincerity Ethos by Kayley Hart a Dissertation Submitted to The
Sincerity and Hyperreality: The New Sincerity Ethos by Kayley Hart A Dissertation Submitted to the University of Wyoming Undergraduate Honors Program and English Honors Program Spring 2020 Hart 2 I: Introduction to New Sincerity A broad literary and cultural ethos has emerged in the early 21st century that is referred to by literary scholars, writers, and journalists as “New Sincerity.” Associated with the “millennial” generation, the movement encompasses various media including books, poetry, television, films, and music. Analyzing New Sincerity as a specific movement or ethos involves studying the relationship between sincerity and irony, writer and reader, and postmodernism. This study seeks to understand the characteristics of New Sincerity and the political and cultural implications of the emergence of media that embraces sincerity and kindness instead of cynicism. “New Sincerity” is described as an ethos in the media, indicating its cultural foothold. In a 2012 Atlantic article called, “Sincerity, Not Irony, Is Our Age's Ethos,” Jonathan D. Fitzgerald argues that sincerity is the overarching ethos of our age. He says, “A recent Knights of Columbus-Marist Poll survey found that among Millennials, six out of 10 prioritized being close to God and having a good family life above anything else.” This indicates that New Sincerity is more than just a rejection of irony, but a shift in everyday values, including an acceptance of vulnerability and simplicity. Fitzgerald looks at Generation X (born in the 1960s-70s) and Millennials (born in the 1980s-90s) comparatively, saying he appreciates the culture of the 90s, “But I can also still remember the cool, detached posturing of the teenagers I looked up to as a child in the '80s, and still as a teenager myself in the '90s.
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