10.) Press Coverage

• The first MISF 2010 hits wide coverage, thus its became a hot topic among public.

10.1 Press coverage inclusive of: – Berita Harian – Harian Metro – Kosmo! – Utusan – New Straits Time – The Sun – China Press – Guang Ming – Nanyang Siang Pau – Oriental Daily – Sin Chew Daily

Berita Harian: News Coverage

Date: 3rd April 2010 (Saturday) Section: Nasional pg. 9 Harian Metro: News Coverage

Date: 3rd April 2010 (Saturday) Date: 11th March 2010 (Thursday) Section: Setempat pg. 36 Section: Setempat pg. 36 Kosmo!: Press Coverage

Date: 9th April 2010 (Friday) Section: Negara! pg. 13 Utusan Malaysia: Press Coverage

Date: 10th March 2010 (Wednesday) Section: Dalam Negeri pg. 13 New Straits Times: Press Coverage

Date: 10th March 2010 (Wednesday) Date: 3rd April 2010 (Saturday) Section: Dalam Negeri pg. 13 Section: Prime News 19 New Straits Times: Press Coverage

Date: 9th April 2010 (Friday) Section:Streets S4 China Press: Press Coverage

Date: 10th March 2010 (Wednesday) Section: Cover page Date: 3rd April 2010 (Saturday) Section: Cover page China Press: Press Coverage

Date: 1st April 2010 (Thursday) Date: 10th March 2010 (Wednesday) Date: 3rd April 2010 (Saturday) Section: 今日雪隆 C 9 Section: 国内新闻 A16 Section: 国内新闻 A 18 Guang Ming Daily: Press Coverage

Date: 3rd April 2010 (Saturday) Section: 要闻(A12) Nanyang Siang Pau: Press Coverage

Date: 19th February 2010 (Friday) Date: 1st April 2010 (Thursday) Section: A 7 Nanyang Siang Pau: Press Coverage

Date: 9th April 2010 (Friday) Section:国内 A 10

Date: 3rd April 2010 (Saturday) Date: 10th March 2010 Section: 国内新闻 A 7 (Wednesday) Section: 雪隆 (B5) Oriental Daily: Press Coverage

Date: 19th February 2010 (Friday) Date: 10th March 2010 (Wednesday) 全新闻 Section: National Paper Section: National Paper A 4 全国新闻A 13

Date: 3rd April 2010 (Saturday) Section: National Paper 全国新闻A10 Oriental Daily: Press Coverage

Date: 2nd April 2010 (Friday) Date: 1st April 2010 (Friday) Section: National Paper 东方前线 Section: 东方前线 MC 10 MC 7 Sin Chew Daily: Press Coverage

Date: 3rd April 2010 (Saturday) Date: 10th March 2010 (Wednesday) 封面 Section: (Cover page) Section: 综合 ME 19

Date: 20th March 2010 (Saturday) Section: 广告 02 Sin Chew Daily: Press Coverage

Date: 1st April 2010 (Thursday) Date: 3rd April 2010 (Saturday) Section: 大都会 ME 15 Section: 国内 pg. 18

Date: 12th April 2010 (Monday) Section: 国内 pg. 12 Sin Chew Daily: Press Coverage

Date: 20th March 2010 (Saturday) Section: 广告 02

Date: 9th April 2010 (Friday) Section: 国内 pg. 19 Business & Financial Magazine: Press Coverage Business & Financial Magazine: Press Coverage 10.21 Pre-Event TV Coverage:

29/03/10 TV2 – Hello On Two – 17.23mins Malaysia International Shoe Festival 2010 – Interviewed Datuk Seri Dr Ng Yen Yen

31/03/10 TV2 – Hello On Two – 20.36mins Malaysia Shoe Industry – Interviewed Datuk Seri Dr Ng Yen Yen & Prof. Dato’ Dr.

09/03/10 TV2 – 8.00pm – 2.17mins – Mandarin News Pameran Kasut Antarabangsa Dianjurkan Pada 2 April Di PWTC – Interviewed Datuk Seri Dr Ng Yen Yen & Datuk Jimmy Choo

NTV7 – 5.30pm – 2.29mins – Mandarin News Datuk Jimmy Choo was appointed as ambassador to promote Malaysia shoe industry – Interviewed Datuk Seri Dr Ng Yen Yen & Datuk Jimmy Choo.

NTV7 – 8.00pm – 1.46mins – English News M’sia To Be Shoe Capital Of The East – Interviewed Datuk Seri Dr Ng Yen & Datuk Jimmy Choo

8TV – 8.00pm – 1.42mins – Mandarin News Malaysia International Shoe Festival to promote Malaysia shoe industry – Interviewed Datuk Jimmy Choo 10.22 Event TV Coverage: Date: 02/04 /10 TV1 – 8.00pm – 48sec Festival kasut antarabangsa di PWTC (ending visual)

TV1 – 12.00am – 1.41min Malaysia akan diangkat sebagi pusat pembuatan kasut di Timur / Sasar RM5 juta

TV2 – 8.00pm – 2.08min – Mandarin News Jadikan Malaysia sebagai Shoe Capital of The East – Interviewed Datuk Seri Dr Ng Yen Yen

TV3 – 8.00pm – 1.10min Festival kasut tarikan terbaru pelancongan negara – Interviewed Datin Seri Rosmah Mansor

TV3 – 12.00am – 1.15min – English News Local footwear industry can be a significant contributor to the nation economy – Interviewed Datin Seri Rosmah Mansor

NTV7 – TBS – 12.40min The Malaysian International Shoe Festival – Interviewed Mona Fairuz Nordin (Ketua Bhg Komunikasi Korporat Kementerian Pelancongan) + Datuk Jimmy Choo

8TV – 8.00pm – 2.20min – Mandarin News Festival kasut antarabangsa di PWTC - Interviewed Ng Yen Yen.

TV9 – 8.00pm – 57sec Festival kasut antarabangsa di PWTC – Ending visual

Berita @ TV – 11.30pm – 2.47min Sasar jualan RM5 juta – Interviewed Ng Yen Yen / Festival kasut yang diadakan buat pertama kali dapat memartabatkan Malaysia sebagai ‘The Shoe Capital Of East’..

03/04 /10 TV1 – 1.00pm – 2.29min Festival kasut antarabangsa Malaysia 2010 sajikan pelbagai pilihan. Interviewed Winnie Chin (Wakil Jualan) Bill Keith (Pereka Terkenal) + Pengunjung.

TV2 – 7.00am – 2.11min – English News Sasaran lima juta ringgit /The international shoe festival being held in KL for the first time will pave the way for Malaysia to become the shoe capital of east.

TV2 – 12.00pm – 2.53min – Mandarin News Festival Kasut Antarabangsa Malaysia – Interviewed Datuk Jimmy Choo + few shoppers.

TV3 – 7.00am – 1.15min Usaha masih perlu ditingkatkan bagi memastikan Malaysia kekal pelopor industry pembuatan dan rekaan kasut di Asia. Interviewed Ng Yen Yen

Buletin Awani – 7.00am – 1.23min Hub perdagangan kasut. Interviewed Datin Seri Rosmah .

The Star Online TV – 2.15mins Shoe fest a stepping stone for local industry – Interviewed Datin Seri Rosmah Mansor (PM’s wife) & Datuk Seri Dr Ng Yen Yen

Radio 24 – 11.00am – 59sec Datin Seri Rosmah berharap festival kasut antarabangsa yang diadakan buat pertama kali dapat memartabatkan Malaysia sebagai ‘The Shoe Capital Of East’..

04/04/10 TV1 – 1.00pm – 3.07min Hari terakhir festival kasut antarabangsa di PWTC. Interviewed Angie Lim (Penggemar Kasut) + Datuk Jimmy Choo (Pereka Kasut) + Bill Keith (Pereka Kasut) + Andy Ho (Perunding Penjagaan Kasut).

10.3 Radio Coverage :

Radio 24 – 7.00am – 51secs Festival Kasut Antarabangsa yang diadakan di ibu negara selama 3 hari berturut turut baru-baru ini mencapai kejayaan besar dengan jualan mencapai RM5 juta dan menarik lebih 45,000 pengunjung…

Mix FM – 9.00am – 14secs The International Shoe Festival which is recently held in KL collected RM5 million from sales, the tourism ministry says the 3-day event drew over 45,000 visitors from all over Asia, as well as from France, Australia and Korea…

Lite FM – 9.00am – 15secs The International Shoe Festival which is recently held in KL collected RM5 million from sales, the tourism ministry says the 3-day event drew over 45,000 visitors from all over Asia, as well as from France, Australia and Korea…

Radio 988 – Activities & coverage throughout 2 weeks Professor Dato Dr. Jimmy Choo exclusive interview on 5 April 2010 10.4 Internet Coverage :

http://www.offerstation.com/happenings-events/49944/malaysia-international-shoe-festival-2010.htm http://www.visionkl.com/event/malaysia-international-shoe-festival http://www.mmail.com.my/content/29802-international-shoe-festival-debuts-malaysia http://thestar.com.my/news/story.asp?file=/2010/4/9/nation/6023384&sec=nation http://www.nst.com.my/Current_News/NST/articles/20100408204203/Article/index_html http://pasim.wordpress.com/2010/03/12/malaysia-international-shoe-festival-2-4-apr-10/ http://www.malaysia.com/news/tag/shoe-festival/ http://www.fashionunited.com/News/Leads/Kuala_Lumpur_Shoe_Festival_201003032856/ http://www.everydayonsales.com/1347/1-malaysia-international-shoe-festival-promotion-malaysia http://www.bernama.com/bernama/v5/newsindex.php?id=489750 http://www.nst.com.my/Current_News/NST/articles/20100407170901/Article/index_html http://www.bigsale.com.my/promotions/3582/1-malaysia-international-shoe-festival.aspx http://www.mmail.com.my/content/32861-shoe-festival-collects-rm5mil-sales-attracts-45000-visitors http://eventful.com/kualalumpur/events/malaysia-international-shoe-festival-/E0-001-028706706-3 http://www.24-7pressrelease.com/press-release/kuala-lumpur-hosts-international-shoe-festival-asiaroomscom-139163.php http://www.bernama.com/bernama/v5/newsindex.php?id=489178 http://www.shoera.com/2010/02/21/event-malaysia-to-host-shoe-festival-in-april/ http://www.prlog.org/10550528-kuala-lumpur-hosts-international-shoe-festival.html http://malaysia.news.yahoo.com/bnm/20100408/tts-repeat-ng-shoe-993ba14.html http://1malaysiaguide.com/malaysia-event/malaysia-international-shoe-festival-2010/ http://www.bernama.com.my/bernama/v3/news_lite.php?id=489750 http://event.malaysiamostwanted.com/events/malaysia-international-shoe-festival-apr-2010 http://www.facebook.com/event.php?eid=111727568838878&ref=nf http://www.pr-inside.com/kuala-lumpur-hosts-international-shoe-r1744552.htm http://www.prleap.com/pr/149377/ *http://kepkas.sabah.gov.my/index.php?option=com_content&view=article&id=24582:bigger-shoe-festival-next-year-says-ng-yen- yen&catid=62:year-2010&Itemid=162 http://www.malaysia.com/news/2010/01/malaysia-to-host-shoe-festival-in-april/ http://www.divaasia.com/article/8474 http://www.malaysiafootwear.com/event.html http://www.prurgent.com/2010-02-26/pressrelease80633.htm http://www.bernama.com.my/bernama/v5/newsindex.php?id=487202 http://findarticles.com/p/news-articles/new-straits-times/mi_8016/is_20100219/shoe-festival-kick-april/ai_n49849014/ http://www.bernama.com.my/bernama/v5/newsindex.php?id= http://www.mca.org.my/ENGLISH/INTHENEWS/Pages/Shoefestivalahugehit.aspx http://news.brunei.fm/2010/01/24/malaysia-to-host-shoe-festival-in-april/ http://thestar.com.my/news/story.asp?file=/2010/4/3/nation/5990494&sec=nation *http://www.ssig.kpkk.gov.my/ssig/news/fullnews.php?news_id=89014&news_cat=ts http://www.elements-magazine.com/2010/03/jimmy-choo-to-attend-inaugural-malaysia.html http://www.expatliving-malaysia.com/expat/intshoe_fest2010.php http://malaysia.news.yahoo.com/bnm/20100408/tts-ng-shoe-993ba14.html http://mynews.fik4.com/?p=1504 http://www.englishsabla.com/forum/showthread.php?t=69977 http://letsgoflipit.com/shoe-designer-news/shoe-festival-collects-rm5-million-in-sales-attracts-45000-visitors/ http://www.traveljin.com/malaysia-international-shoe-festival-april-2-4-2010/ http://chutti.pk/index.php?option=com_content&view=article&id=12508&Itemid=1615 http://www.buyersuara.com.my/ArtDtl.aspx?id=173&type=3 http://www.goawayoften.com/index.php?option=com_content&view=article&id=17536&Itemid=2667 http://blog.drngyenyen.com/?p=1482 http://www.responsesource.com/releases/rel_display.php?relid=54266 http://shoetourism1malaysia.com/ http://www.facebook.com/note.php?note_id=391400429424&comments&ref=mf http://www.negarakita.com/Post-38436-Shoe+festival+a+huge+hit http://www.pmo.gov.my/datinrosmah/_view_news.php?submission_id=289 http://www.highsneakers.com/index.php?main_page=more_news&news_id=37 http://besonline.rtm.gov.my/details.php?id=9003&pageno=22&field=na_Title&order=ASC&title=National http://mensshoestand.com/2010/01/jimmy-choo-in-malaysian-international-shoe-festival-2010/ http://www.mca.org.my/ENGLISH/INTHENEWS/Pages/Soon–ashoecollegetotrainlocaldesigners.aspx http://news.brunei.fm/2010/04/08/sole-of-the-equator/ http://www.motour.gov.my/bm/galeri/galeri-aktiviti/view/141.html http://www.nstp.com.my/Current_News/NST/articles/20100309174403/Article/index_html http://www.everyday.com.my/event/2010/3/2010-International-Shoe-Festival.shtml http://www.malaysianmirror.com/homedetail/45/33201 http://www.visionkl.com/gallery?g2_itemId=898&g2_page=1 http://myjazmanie.com/2010/latest-event-list-of-tourism-events-for-april-2010/ http://event.malaysiamostwanted.com/calendar http://www.mysinchew.com/node/36134 http://www.sabahtourism.com/sabah-malaysian-borneo/en/news/5321-malaysia-to-attract-the-world-on-the-right-footing/ http://asmaliana.com/blog/2010/02/22/24m-visitors-rm54b-tourist-receipts-for-tourism-malaysia/ http://shoetourism1malaysia.com/about.html http://www.namnewsnetwork.org/v2/read.php?id=115617 http://www.negarakita.com/Post-30764-Boosting+Tourism+With+Footwear+Fair http://www.itc.gov.my/content.cfm/ID/B4EDD852-619D-4D36-ABA7281BAFC723D7/MainID/D0822213-0674-6EF6- A8EAB1E8F98D581E/NID/E3DCE77A-1143-D565-2A56554637DE161C http://mobile.motour.gov.my/?mm=smd&id=379 http://english.cari.com.my/nst/readmore.php?article=19fes/Article/index_html http://www.morningglobe.com/19195/kuala-lumpur-hosts-international-shoe-festival---asiarooms-com http://www.thejakartapost.com/news/2010/03/07/bring-colors-malaysia-home-week.html http://www.theedgemalaysia.com/in-the-financial-daily/159953-msia-eyes-24m-visitors-rm54b-tourism-dollars.html http://home.mysjkc.com/space.php?do=event&id=115 http://english.cari.com.my/nst/readmore.php?article=20100408204203/Article/index_html http://web8.bernama.com/bernama/v5/newsgeneral.php?id=480974 Blogger’s Links http://foottalk.blogspot.com/2010/03/malaysia-international-shoe-festival.html http://www.gwdw.org/2010/03/2-4-apr-2010-malaysia-international.html http://blog.drngyenyen.com/?p=1356 http://kisahsensasi.com/2010/04/08/malaysia-international-shoe-festival-collection/ http://thatluxurylife.blogspot.com/2010/04/shoe-festival-2010-day-1.html http://thatluxurylife.blogspot.com/2010/04/shoe-festival-2010-day-2.html http://www.benashaari.com/2010/04/terkini-msia-int-shoe-festival.html http://elmoblogspot.blogspot.com/2010/04/malaysia-international-shoe-festival.html http://blackdaisydreams.blogspot.com/ http://iriansan.wordpress.com/2010/04/06/shoe-festival/ http://warehousesales.blogspot.com/2010/03/02-04-apr-shoe-festival-pwtc.html http://vagarms.wordpress.com/2010/03/05/malaysia-shoe-festival/ 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