TOP STORIES REPORT Restaurateurs see SMALL BUSINESS juicy profits in new Making 2007pay off: burger joints resolutions for PAGE 2 the new year ® Engineers threaten PAGE 13 strike at office buildings as contract expires VOL. XXIII, NO. 2 WWW.NEWYORKBUSINESS.COM JANUARY 8-14, 2007 PRICE: $3.00 PAGE 2 Broadcast media Spitzer aides face another tough year in 2007 plan to review PAGE 3 Random House insiders fret over big projects pending bio running a deficit and faces tight of Oprah Winfrey ESDC’s new chiefs fiscal constraints imposed by Mr. NEW YORK, NEW YORK, P. 6 promise to overhaul Spitzer. In addition, ESDC is exploring Crain’s 101: agency; star-studded whether it can undo a controversial panel to court execs deal that would move the agency applying old rules downtown. Patrick Foye, the to new tasks agency’s new downstate chairman, BY ERIK ENGQUIST is looking to see if the state can get GREG DAVID, PAGE 11 out of a contract under which it gov.eliot spitzer’s new econom- sold its office at 633 Third Ave. ic development team is embarking and bought an office condo at 125 BUSINESS LIVES on an overhaul of the Empire State Maiden Lane. CURE WINTER BLAHS Development Corp., beginning Mr. Foye and Avi Schick, Crain’s picks weekly this week with a hard look at every ESDC’s new president and chief diversions in the city pending and recently ap- operating officer, say their to spice up January proved project. success will ultimately be and February The agency’s new lead- judged on how much pri- PAGE 23 IN THE PAINT: Anthony ers will review the subsi- vate investment in New Missere, head of the dies involved and hold the York they can generate. To sports program at St. John’s, focuses courses developers accountable for that end, they are assem- on leadership and any promises to create jobs. FOR MORE bling a star-studded task international marketing. Their study will last for ON SPITZER: force to pitch New York to three to six months and Week One is a prospective investors.It will reformer’s will cover Moynihan Sta- dream Page 10 consist of Mr.Spitzer,Sens. tion, Atlantic Yards and The inside story Charles Schumer and the World Trade Center,as on staffing the Hillary Clinton, state Sen- well as smaller projects. administration ate Majority Leader Joseph Page 19 AT DEADLINE larry ford Older deals will be exam- Bruno and Assembly ined to determine what has Speaker Sheldon Silver. THIS YEAR’S ARMORY SHOW, A worked and what hasn’t. The “Our goal is to be quick and CONTEMPORARY ART FAIR, has agency is under pressure to maxi- nimble and smart,just as corporate been moved up by about a mize its financial impact, since it is See OVERHAUL on Page 9 month to coincide with The Local colleges Art Show—creating a major art event in New York during Feb. 22-26.The two fairs are expected to attract 60,000 get in the game visitors. A number of smaller On the horizon:IPOs fairs, like Pulse, that used to the Boston Red Sox. run in March at around the Sports management “That’s why I decided to go to same time as the Armory programs spring up St. John’s,” says Mr. Olwell, who by hedge funds Show have also rescheduled will start an internship in Madison for February.The lineup will as leagues make play Square Garden’s marketing depart- include more than 100 gallery ment this month. “I’ve been inter- 20 funds could go openings, major exhibitions at for qualified staff ested in sports my whole life.” CURTAIN LIFTED the Museum of Modern Mr. Olwell chose St. John’s in public; may have Eleven European hedge funds went Art and the Guggenheim BY SAMANTHA MARSHALL Queens in part because it has one to tone down style public in 2006, raising a total of Museum, and numerous of the country’s most established $4.4 billion. These were the five panel discussions at art venues steve olwell, a 21-year-old sen- sports management programs.But biggest IPOs, in millions of dollars: around town. ior at St.John’s University,wants to the school is no longer the only BY AARON ELSTEIN be the next Theo Epstein. The game in town. $2,002 SIX WEEKS AFTER ITS sports management major—a In September, both Columbia hedge fund managers,Wall Marshall Wace/MW Tops BLOCKBUSTER initial public diehard New York Mets fan— University and Westchester’s Street’s wizards behind the cur- $568 offering, the New York hopes to run a major league team Manhattanville College started tain, are seeking to cash in on their Boussard & Gavaudan Holding See AT DEADLINE on Page 2 by the time he’s in his early 30s,just offering master’s of science degrees eye-popping success by selling like the young general manager of in sports management. Wagner shares to the public. $512 College on Staten Island is plan- More than 20 hedge funds are GS Dynamic Opportunities ning to offer a sports specialization expected to conduct initial public $387 to graduate students in business offerings over the next two years. CMA Global Hedge administration. St. John’s, which Manhattan-based Fortress Invest- has offered an undergraduate ma- ment Group has already filed for $268 ELECTRONIC EDITION jor for 30 years,is awaiting state ap- what would be the first IPO of a Close AllBlue Fund proval of a new master’s of profes- domestic hedge fund since 1990. Source: Dealogic See LOCAL on Page 8 See HEDGE FUND on Page 8 NEWSPAPER AT DEADLINE

Continued from Page 1 U.S. consumers for its mini- Mercantile Exchange was refrigerators and cheap air slapped with a “sell” rating by conditioners. Merrill Lynch analysts, who argued that the stock is THE WILDLIFE CONSERVATION overpriced relative to the SOCIETY named Manhattan- company’s growth prospects. based Deutsch Inc. its Trading volume would have to advertising agency of record. Deutsch, which took over the more than double over the next OFF THE RANCH: Chris two years to justify Nymex’s account from Young & Russell’s Brgr gets its hefty valuation, which is 70% Rubicam and Mediaedge:cia, meat from a small higher than that of other stock will develop a new online and provider in Montana. exchanges. Merrill Lynch offline marketing campaign for analysts believe that a 50% the WCS, which runs the Bronx increase in trading is more Zoo, the New York Aquarium likely.The stock closed Friday at and the zoos in Central, Queens $118.86, down from its recent and Prospect parks.The high of $133.50. It went public campaign will focus on the at $59. Bronx Zoo and the New York Aquarium. WCS spent just THE NEW YORK CITY DEPARTMENT under $500,000 on advertising OF PARKS AND RECREATION is last year. vowing that Wi-Fi service will be available in 10 more city parks RODALE IS GETTING AN EARLY

by early March.The department JUMP ON BOOK DEALS pegged to roger hagadone began the process of wiring the the new Democratic-controlled parks in 2003 and was to have Congress, signing up Madame finished the job last summer. So Speaker, a biography of the new far, only Central Park and Speaker of the House, Battery Park are equipped to Representative Nancy Pelosi. Crazy ’bout burgers allow patrons free connections to The book, which should be out the Internet.The parks in 2008, will be written by Marc department has partnered with Sandalow, Washington bureau the city’s Department of chief for the San Francisco Beef on a bun goes upscale at passel of new joints Information Technology and Chronicle. Telecommunications to pursue BY LISA FICKENSCHER plans to install Wi-Fi in more SONA MOBILE HOLDINGS CORP., city parks. Officials declined to A MANHATTAN-BASED provider of new yorkers may be forced to give up trans fats and cigarettes, but they can still savor their say how many Wi-Fi parks they gaming and entertainment red meat. plan. DoITT was not involved in applications, signed a deal on The lust for beef is fueling an explosion of burger joints—a surge that is taking even jaded the original effort. Friday with the New York Racing Association to develop a New York foodies by surprise. HAIER AMERICA IS ROLLING OUT Web-based betting platform. At least a dozen specialty hamburger businesses have debuted in the city in the past several MORE HIGH-END consumer Racing fans will be able to years. About half of them cropped up in the past six months, and more are in the pipeline. electronic products. Last week, register online and gain access to the Manhattan-based division of track information. By the end of Heavy hitters such as Rachael Ray and Joe Bastianich have plans to join the fray, which already the $13 billion Chinese the first quarter, racing fans will includes chef Laurent Tourondel of the BLT restaurant empire. conglomerate introduced an also be able to watch streaming “It’s sort of amazing,” says Ray Pirkle, managing partner of Stand, which offers 11 gourmet MP3 phone, called Elegance, as videos. Eventually, the new burgers. “Six months ago, we actually thought about not opening at all” because of the glut of well as a line of LCD television platform will let racing fans bet sets. Haier is best-known among using their wireless devices. ■ competitors, he says. Newcomers say they are simply filling the void between fast-food restaurants like McDonald’s and the white-tablecloth eateries that serve beef on a bun as an afterthought. THIS WEEK IN CRAIN’S Until recently, people who wanted a high-quality burger but didn’t want to pay steakhouse prices for it didn’t have a lot of options.

IN THE MARKETS ------4 “Burgers were overlooked in the city,” says Andrew Moger, chief executive of Branded See NYC GOES CRAZY on Page 8 NEW YORK, NEW YORK------6

REAL ESTATE DEALS------9

GREG DAVID ------11 REPORT: Engineers strike looms SMALL BUSINESS------13 Landlords plan to keep their of- and rents near all-time highs, land- THE INSIDER------19 26 Health care remains fice towers open in the event of a lords can cover higher health care CLASSIFIEDS ------20 key to deadlocked strike, but systems, including costs and give members a raise. HVAC, communications and secu- The annual base salary for union THE WEEKS AHEAD ------21 talks with landlords rity, could be disrupted. members is $60,480,but benefits and The big sticking point is health overtime can push compensation WEEK IN REVIEW ------22 care benefits. Landlords are de- into six figures. BY JULIE SATOW BUSINESS LIVES------23 manding that workers assume a The landlord group says the larger share of the cost. union must follow industries CORPORATE LADDER------25 thousands of engineers who op- Members pay an equivalent whose employees regularly LIVING LARGE------26 erate New York’s largest office tow- of $4 an hour, plus de- $4 contribute to their health ers could go on strike this week. ductibles and co-payments. THE HOURLY coverage. The union’s health EXECUTIVE MOVES------26 equivalent that 27 The 6,000-member Internation- “We can’t accept a con- union members care fund is near bankruptcy, BOB LAPE ------27 al Union of Operating Engineers tract that forces our mem- contribute to the board maintains. Local 94 has been in negotiations bers and their families to health coverage “I have no comment oth- vol. xxiii, no. 2, january 8, 2007—Crain’s New York Business (issn 8756-789x) is published weekly by Crain Communications Inc., 711 Third Ave., New York, NY 10017. Periodicals with the Realty Advisory Board on pay even more out of their er than to say the parties are postage paid at New York, N.Y. and additional mailing offices. Postmaster: Send address Labor Relations for months. The own pockets for health care,” said meeting and working out our differ- changes to: Crain’s New York Business, Circulation Department, 1155 Gratiot Avenue, Detroit, MI 48207-2912. for subscriber service: Call (888) 909-9111. Fax (313) 446-6777.$3.00 a contract expired Dec. 31, but the Kuba Brown, Local 94’s president ences,”says James Berg,president of copy, $59.79 one year, $109.79 two years. (GST No. 13676-0444-RT) ©Entire contents strike deadline was extended until and business manager. The union the RAB. copyright 2007 by Crain Communications Inc. All rights reserved. Wednesday at the urging of the maintains that with the vacancy rate mayor. for buildings at a five-year low of 7% COMMENTS? [email protected]

2 | Crain’s New York Business | January 8, 2007 Broadcast media in funk man Roth Advertising digits—that is, the marketplace will Marginal ’07 seen Inc. “The industry needs be up if last year’s political and after lackluster ’06; to market itself better.” Olympic ad dollars are removed Despite the doom and from the equation. stations need ways gloom, however, there are “The audience numbers are still pockets of good news. there on broadcast,” says Rich to fight Web’s mojo After a weak 2005, Golden, executive vice president of Clear Channel Radio ex- HN Media & Marketing Inc.“I can BY MATTHEW FLAMM pects 2006 numbers to put a spot on Jeopardy! tonight, and show that Lite-FM has a million people will see it.” across new york, executives at lo- regained its stature as the But the Internet will continue to cal radio and television stations have nation’s top-billing sta- siphon off ad dollars. To grow, tele- one thing in common: They’re glad tion. vision must pursue advertisers that 2006 is over. Helped by strong rat- haven’t traditionally used TV, says gettyimages Unfortunately,2007 isn’t looking gettyimages ings,WABC-TV is poised Mark Lund, vice president of sales much better. to take the No.1 spot in ad at WNBC. Television insiders are predicting billings in 2007, edging a low-single-digit drop in ad billings out longtime leader Cross-platform deals this year as the Internet continues to WNBC, insiders say. radio and television stations are steal advertisers. And CBS Radio is get- also putting more focus on cross- Local TV got a boost last year ting over losing Howard platform advertising deals as their from the Olympics and political ad- Stern to satellite radio. Web sites get additional traffic. vertising, but overall performance WFNY—formerly the “You can’t take your eye off your was nothing to brag about. Insiders VALLEYS AND PEAKS: CBS is getting over Howard Stern; the Winter Olympics and the elections helped some. talk show icon’s flagship primary revenue source, which for expect that ad revenues for New station WXRK—has us is television, but you have to look York’s six highest-billing broadcast found drive-time success at everything,” says Betty Ellen stations will add up to about by BIA Financial Network vice nies; and on telecommunications with Opie and Anthony. Berlamino, general manager of $1.4 billion—a scant 1% improve- president Mark Fratrik. Revenues firms, including Verizon and Time CBS is also trying out a ’90s mu- WPIX. ment from 2005. are expected to grow by 2% or 3% Warner. sic format on Fresh 102.7 to replace Media executives remain bullish “To be that close to flat, in a year this year. Mix 102.7, which had a dance-mu- about their respective businesses— with the Olympics and political Both media were hurt by the Defending turf sic format that never caught on. if not about the marketplace in gen- [ads], is really scary,” says Peter drop in advertising from domestic but observers say that radio faces “We spent the year improving eral—particularly as the New York Dunn, general manager of WCBS- automakers and by retail consolida- a huge public relations hurdle as our product position in New York economy continues to thrive. TV. tion that put more emphasis on na- satellite radio and the Internet con- and gearing up for 2007,” says Les “We’re very positive,” says Rob Radio executives don’t have tional ads. tinue to grab the lion’s share of at- Hollander, regional manager of Williams, market manager at Clear much cause to rejoice,either.The lo- For their bit of growth this year, tention. CBS Radio. “I’m optimistic.” Channel Radio NYC. “Isn’t every- cal industry suffered a 4% drop in radio operators are counting on “Radio has been very passive Television executives also expect body in January?” revenues in 2006, to $803 million, mass marketers like Wal-Mart and about defending its turf,” says Mark progress. They project that their according to a preliminary estimate Target; on entertainment compa- Lefkowitz, media director at Fur- core business will grow by low single COMMENTS? [email protected]

BY THE NUMBERS Hospitals’ ill-fated fight for life WITHOUT A NET insuring New Yorkers who lack it would be a “That argument doesn’t apply Facilities sue NY over health coverage is one of Gov. GOING DOWN SWINGING matter of within the arena of state-licensed Eliot Spitzer’s priorities. when we got facilities that the state says are un- Berger-mandated The state is being sued over these proposed closings: sued, not if.” necessary,” he says. SOURCES OF COVERAGE shutdowns, but law Cabrini Medical Center Manhattan Most of A higher power How low-income workers and their is on state’s side Community Hospital at Dobbs Ferry Westchester the lawsuits, which name mr.sandman says the state’s lawyers dependents are insured* Parkway Hospital Queens the New York are confident that they will prevail in Directly purchased coverage 4% BY GALE SCOTT St. Joseph Hospital Buffalo state health court, because legislators specifical- commission- ly granted the commission the pow- a growing number of hospitals St. Joseph’s Hospital Elmira er and other er to make decisions about closures Employer- facing closure by the state are seek- NY Westchester Square Medical Center Bronx officials as and the right to meet privately. No insurance sponsored at all plans ing judicial reprieves,but experts say defendants, The legal assault is taking place 29% 35% that their efforts are likely to fail. raise the same primarily in state courts. But Park- Six suits have been filed so far; will go out in the next few weeks.” issues.The hospitals claim that they way Hospital of Forest Hills, Government plans the most recent was brought last The commission, chaired by in- were denied their rights to due Queens, has filed a suit in federal 32% week by groups representing pa- vestment banker Stephen Berger, process,since they didn’t get a hear- bankruptcy court, where it is seek- tients at New York Westchester was created in 2005 by former Gov. ing before the Health Department. ing protection from its debtors. Square Medical Center in the George Pataki. Its mission was to They also say it is unconstitu- Parkway lawyers allege that state A PORTRAIT OF THE UNINSURED Bronx. Some lawyers expect a sev- study the state’s hospital system and tional for the Berger commission— officials can’t strip the hospital of its A breakdown by work status enth, by Bellevue Woman’s Hospi- identify underutilized facilities. In rather than the Health Depart- operating license while it is in tal in Schenectady, this week. Oth- November, the panel named nine ment—to make decisions about Chapter 11. Steve Jakubowski, an er institutions named on the hospitals that should be shut down shutting facilities. And they argue expert in bankruptcy law,disagrees. Nonworkers/ so-called Berger commission hit and another seven that should be that the commission breached the The Chicago attorney says that dependents list in late November, including St. merged out of existence.All told,the Open Public Meetings Law by clos- similar arguments made by other 23% Workers/ Vincent’s Midtown in Manhattan, commission ordered restructurings ing executive sessions to the public. state licensees—such as casinos, dependents are also contemplating legal action. of 57 health systems.The proposals One upstate Catholic institu- liquor stores and pharmacies—have 77% Meanwhile, sources close to the became legally binding on Jan. 1. tion, St. Joseph Hospital of Buffalo, had mixed success.He believes that state Department of Health say charges that its constitutional right Parkway and other hospitals that Facing the inevitable that Albany officials are already to religious freedom protects its mis- may try the same tack will lose. Figures blend data for 2003 and 2004 for working on detailed plans for im- state officials expected that sion of healing the poor and sick. “I think a majority of courts na- nonelderly NYS residents. Workers include full- and part-timers and the self-employed. plementing the Berger commis- hospitals would fight back in court. The religious-freedom claim is a tionally would hold that hospital li- Dependents include nonworking spouses, sion’s recommendations. “When we were just starting up, nonstarter, says Francis Serbaroli, a censing proceedings fall within the children under 18 and some students. “No one’s waiting for any court the very first thing the commission lawyer at Cadwalader Wickersham [state’s] police powers,” says Mr. *Low-income: having income no greater than 200% of the federal poverty level. decisions,”says one person involved did was get legal advice,”says David & Taft who served on a regional Jakubowski. Sources: United Hospital Fund in the process. “The department’s Sandman, the commission’s execu- panel that advised the commission and Urban Institute

preparing an oversight plan, and it tive director.“We’ve always thought about New York City’s hospitals. COMMENTS? [email protected] tabones gerard

January 8, 2007 | Crain’s New York Business | 3 IN THE MARKETS

HIGHLIGHTS REEL With big merger blocked, -0.7% The Bloomberg/ Warner stuck on sour note Crain’s New York Index

➡ fell 0.7% ed about 30% since last summer, when 30% of the artist roster, the buyers’ over the last Shares down 30%; hopes for a merger that would create the group took Warner public in May 2005. five trading sluggish album sales world’s second-largest recording com- That group still owns 75% of the com- days, ending pany behind Viven- pany, whose labels in- the week at keep investors away di’s Universal Music clude Elektra,Warner 375. The Group melted away. Brothers and Atlantic S&P 500 EMI had offered Records. Index fell BY TOM FREDRICKSON $28.50 per share for In December,War- 1.1%, Warner in May and ner posted its first pos- closing at 1410. ast year, Warner Music had upped its offer to itive annual earnings Group Corp. was the only $31 in June. since its public offer- major recording company to Even worse, some ing. For the fiscal year grow its market share. The investors are still un- ended in September company added a full per- settled by counterof- 2006, the company RISERS Lcentage point to its share of U.S. album fers that Warner made earned 40 cents per 5-DAY 1-MONTH 3-MONTH CLOSING sales, Nielsen SoundScan announced for EMI in the heat share. That compares % CHANGE % CHANGE % CHANGE PRICE on Friday. of battle. with a loss of $1.40 per New York & Co. +9.6% +12.1% +13.9% $14.86 Greeted with this upbeat news, in- “Warner saying share in 2005. Sales vestors showed as much interest as crunk they were interested over the same period Aéropostale +8.5% +11.2% +14.7% $33.99 fans at a Metropolitan Opera perform- in pursuing EMI adds were flat at $3.5 bil- ImClone +7.2% -2.6% -1.1% $29.12 ance. The shares continued their recent uncertainty and risk lion. Analysts expect Market cap $3.4 billion Arrow Electronics +6.0% +7.0% +20.3% $33.97 slide, closing Friday at $22.92, down and the possibility Warner to generate a 30% gain in per-share Nasdaq +5.8% -13.4% +4.3% $33.10 1.8% over the previous five days. In- that value will Trailing 12 months P/E 58 vestors should steer clear. be transferred from earnings. Debt $2.3 billion The problem is that hopes for a quick Warner shareholders Warner’s current SINKERS payoff have been crushed by regulators. to EMI sharehold- game plan centers on 5-DAY 1-MONTH 3-MONTH CLOSING Last summer, they essentially ended a ers,” says Laura Mar- gaining revenue from % CHANGE % CHANGE % CHANGE PRICE buyout offer from EMI Group on an- tin, an analyst with Soleil Securities. digital downloads of its enormous Children’s Place -9.4% -12.1% -12.5% $58.32 titrust grounds. That leaves Warner to The easy money appears to be gone for recording library. The effort is meeting Take-Two -7.2% -11.4% +15.3% $16.83 trade on its fundamentals, which unfor- Edgar Bronfman Jr., Thomas H. Lee with some success. Last year, the compa- tunately are far from stirring.Album sales Partners and others who bought Warner ny’s music accounted for 70% of the pre- eSpeed -6.2% -10.9% -14.3% $8.30 worldwide continue to be sluggish at best, Music from Time Warner for $2.6 billion mium-priced album bundles available in Hain Celestial -5.3% -3.7% +14.2% $29.81 as Warner and other music companies in 2002 and then loaded up the company the United States on iTunes. Syms -5.2% +1.9% -2.5% $19.15 struggle to rein in illegal file sharing. with $2.2 billion in debt. After slashing No wonder the shares have plummet- costs by cutting 20% of the workforce and COMMENTS? [email protected]

STOCKS TO WATCH Falling oil prices hit Hess Corp.; profits to ebb for first time in 18 months THE GOOD NEWS LAST WEEK was that Hess found a lot more oil in its field deep under the Gulf of Mexico. The bad news was that the price of that petroleum went into a nosedive, falling nearly 9% in just two days as prices slid to 18-month lows. No wonder analysts predict that late this month, the company will post its first quarterly profit decline in six quarters. The shares closed Friday down 6% in the last 5 days. Investors in Schering-Plough should get a powerful boost late this month. The company is expected to show a 127% jump in fourth-quarter earnings. For the year, earnings are forecast to be up 123%. This year, growth is expected to slow to a still robust 33%. The only drawback is that those gains are already priced into the stock, which trades at 22 times this year’s expected earnings. The shares were down nearly 2% at closing on Friday. JetBlue Airways stock seems to have picked up a strong tailwind in Chicago, where executives launched service from New York and Long Beach, Calif., on Thursday. The airline’s shares have taken off, too, rising 4% over five days—and nearly 53% over the last three months. Scaled-back expansion plans—which will take a smaller bite out of earnings—and falling fuel prices are providing additional lift. charts: tabones gerard

4 | Crain’s New York Business | January 8, 2007 together of healthcare... We arechanging theface community. and theconsultant this effort —ouremployer customers,consumers,physicians Uniprise isproudtobeworking withourgreatpartnersin better for everyone. These arerealshifts inhow thesystem works, makingit work through oneintegratedIDcard,andpaying claimsinrealtime. andhealthcare empowerment; integrating financialservices We that willradicallychange how healthcareworks –for thebetter. But and freeingphysicians topracticemedicinenotprocesspaperwork. supporting peopleasthey navigate thecomplex healthcaresystem, We andaffordability.usability to make healthcarework better: improving access,quality, hard. this Together be to important too is care health But physicians, and,attimes,even hospitals us. Health care ishard. Getting we are leadingthedrive to consumer-directed careandpatient withthebasics:paying claimscorrectlystart thefirsttime, can’t stopthere. with America’s leadingemployers, Unipriseisworking health careright… Together. It’s hardfor everyone: employers, patients, Together, we arebuildingnew capabilities Together. NEW YORK,NEW YORK edited by Valerie Block January 8-14

delivering cupcakes throughout Radio stations the five boroughs by May.“We’re band together working on packaging them so that the toppings won’t get wnew-fm just got a new ruined,” she says. format, Fresh FM. Its call letters will change to WWFS this week. It’s also getting a new home, along Fund-raiser with three other CBS Radio at starting line stations: WCBS-FM, WFAN- AM and WINS-AM. it’s going to be the MySpace They’re all heading to a of fund raising. Nascar superstar 75,000-square-foot space on two Michael Waltrip (below) is floors of 345 Hudson St. sponsoring the “We’re interviewing Waltrip architects,” says Les Hollander, CBS Challenge, Radio’s senior vice president and which invites regional manager. Since donors to create equipment upgrades are necessary Web sites to for the digital broadcasting era, it solicit funds for made sense to make the move, he Alzheimer’s

adds. gettyimages research. Mr. The relocation puts CBS’s Waltrip’s grandfather was a victim news, sports and pop music of the disease.The person raising

bloomberg newsbloomberg stations in the same ’hood as Hot the most money can win an all- 97, the hip-hop station at 395 expenses-paid trip to the 2008 Will Oprah bio Hudson that has been the scene of Nascar race in Las Vegas. gang shootings. “We’re separated The contest will take off on hurt book biz? by a few blocks, thank God,” Mr. Feb. 18 at waltripchallenge.com. Hollander says. Funds will be donated to the ast month, when WFAN, currently in Astoria, Fisher Center for Alzheimer’s Crown Publishers Queens, will move in by late 2007. Research Foundation. signed up dirt- The others will arrive in 2008. “Michael hopes to raise L $1 million this year,” says Mary digging biographer Kitty Asta, chief operating officer of the Kelley to write an Sweet talking Fisher Center. unauthorized biography of with cupcakes For a simpler way to Oprah Winfrey (above), it participate, people can log on and instead of sending a box of play mind-sharpening memory looked like the Random chocolates to mark a special games for instant prizes. House division had scored a occasion, how about cupcakes? A major coup. But now some pair of Manhattan entrepreneurs Vacation spots Random House executives are betting that their baked goods will prove popular. come to town aren’t so sure—considering Nance Greenspan Avigliano and Knowledge that Ms. Winfrey is the Bill Liederman, who co-founded new york will play host to West biggest booster the book casual eatery Burgers & Cupcakes Coast and Southern tourism last May, will launch a mail-order representatives this month. business has ever known, delivery business, Cupcakes For the first time, the city will is power. and that Ms. Kelley isn’t Express, in March. get a “pop-up” store celebrating known for producing Later this month, the partners Fort Lauderdale, Fla., whose flattering portraits. will move their café from 458 convention and tourism bureau Ninth Ave. to 265 W. 23rd St. takes over the Bank Building at “There is a concern that a Then they’ll begin delivering their Union Square on Jan. 9. City folk Crain’s offers a series of Breakfast Kitty Kelley-style takedown cupcakes, including chocolate will be able to sit on a palm-tree- of Oprah is not going to do raspberry truffle and lemon lined beach without leaving Forums throughout the year that meringue flavors, in Manhattan. Manhattan. any good for the The pair opened Burgers & Not to be outdone, Napa Valley will enlighten and empower you. corporation,” says an Cupcakes with Mitchell London, but Vintners will come to town on Jan. executive at another have since parted ways with the 22 for a week of wine tastings and newyorkbusiness.com Log on to Random imprint, who was executive chef of Fairway Café and events. More than 75 wineries will and click on Events for a list of Steakhouse. participate in “Taste Napa Valley: not swayed by the official Ms. Avigliano expects to be New York.” ■ upcoming Forums. stance that the book would portray Ms. Winfrey favorably.“You don’t hire STILL BREATHING Kitty Kelley to write a Women-centric cable network Oxygen reports that 2006 was its best year ever, with viewership increasing in its [favorable] book.” target demos. Still, it’s ranked only No. 44 out of 69 Ms. Kelley denies that cable networks. she’s out to get the talk- PRIME-TIME VIEWERS % CHANGE show giant. “I am starting Persons 2+ 252,000 +15% out on this really as a Women 18 to 49 128,000 +16% hopeful, positive voyage into Women 18 to 34 61,000 +12% CRAIN’S BREAKFAST FORUMS a beloved, powerful icon,” Source: Nielsen THE MOST TRUSTED NAME IN NEW YORK BUSINESS® she says. “ I’d rather deal with dueling employees than worry about viruses and hackers.”

“Mine!”

Do what you love. We’ll handle the rest.

Your business is your passion. It’s what you love. And keeping your business safe from Internet-related threats is what Time Warner Cable Business Class is passionate about. We offer robust, scalable security solutions for any business size. Firewalls prevent intruders from accessing your protected data, and effectively block against viruses. A VPN (Virtual Private Network) can safeguard critical data sent over the Internet. And proactive monitoring helps us identify threats before they impact your business. We know your business is your passion—so we take protecting it very seriously. For all your data, video and security solutions, call 1-866-TWC-4BIZ or visit TWCBC.com today. Then get back to doing what you really love.

Products and services not available in all areas. Some restrictions apply. ©2007 Time Warner Cable. All rights reserved. At a time when people are fo- HITTING THE GRILL cused on the quality of food—ask- NYC goes crazy for burgers ing whether it’s organic and addi- Burger debuts in the past six months. tive-free, and where it came Continued from Page 2 ments like onion marmalade. New York City requires about BLT Burger 470 Sixth Ave. from—it makes sense for restau- Concept Development, a restaurant The region or even the farm the $1 million, a fraction of the cost of rants to seize the opportunity. advisory firm. meat comes from is also touted. opening a fine-dining restaurant. In Brgr 287 Seventh Ave. “We are not a health food restau- The new comfort-food pushers “We’re the only ones in the world addition, food and labor expenses Burger & 265 W. 23rd St.* rant,but we have a health conscious- want to populate New York with getting beef from a [particular] small are relatively low, because fewer and Cupcakes ness,” says Ms. Poley of New York their brand, but also have national supplier in Montana,” boasts Chris less-skilled chefs are required. Royale 57 Avenue C Burger Co., which uses all-natural aspirations. Russell, the chef-owner of former Madeleine Poley, co-owner of New beef. Institutions like Jackson Hole, hot spots Moomba and Sage, who York Burger Co., says that though Stand 24 E. 12th St. Established competitors are JG Melon and Burger Heaven have opened Brgr last month. one location may pull in just $1.5 67 Burger 67 Lafayette Ave. beginning to follow the newcom- been satisfying New Yorkers’ burger These novel joints are a diverse million to $2.5 million a year, the (Brooklyn) ers’ more sophisticated culinary cravings for decades. group. They include two-year-old revenue adds up with multiple units. *Moving from 458 Ninth Ave. in mid-January. approach. But these old-timers are being New York Burger Co.,which adopt- “If the concept is well-received, Nicholas Cyprus, co-owner of outmatched.The latest crop of patty ed the fast-food model, with items we would open 25 of them,”says Mr. Burger Heaven, the 64-year-old flippers hail from fine-dining estab- ordered from a cashier; and Stand, Tourondel, who opened BLT Bur- “Our original plan was to take dean of the business, insists he isn’t lishments and are creating chef-driv- which will soon offer an extensive ger in November. this national,” says Ross Lombardo, worried about the fresh rivals. Nev- en menus at affordable prices,which beer menu for patrons who want to New York Burger Co.is develop- co-owner of Rare Bar, which spe- ertheless, he added a feta cheese range from $10 a person for a meal stay awhile. ing a franchise business. Stand co- cializes in burgers. burger to the menu last year,and he’s to $30 if it’s accompanied by alcohol. owner Jonathan Morr—who also The businesses are unashamed experimenting with a Gruyère Upstarts like Stand, Brgr and Chain aspirations owns Bond Street and Republic about taking a page from their fast- cheese burger on a brioche roll. BLT Burger—all of which opened what their owners have in com- restaurants in Manhattan—says the food counterparts.Mr.Morr,for ex- In the end, though, “everyone in 2006—offer modern decor and mon, however, is an ambition to local venture is a springboard for a ample, recently tasted his first Big comes back to the bacon cheese- higher-end fare. Diners will find build a chain—a feat made easier by national business. And the owners Mac. “It was absolutely delicious,” burger,” Mr. Cyprus says. “That’s Gruyère, Brie and goat cheese on the lower startup and operation costs of Rare Bar & Grill, who opened a he reports. “Our burgers are in- our best seller.” some menus, along with salmon, of running a hamburger empire. second location last year,are looking spired by the Big Mac,but we’re tak- tuna and lamb burgers and condi- Launching such an eatery in for a site for third spot. ing it to a different level.” COMMENTS? [email protected]

hedge fund IPOs have gotten in portedly sold itself for about $4 bil- Europe, however, some industry lion in December. Hedge fund IPOs on the horizon insiders say the investing public has Bankers are expected to start mar- no such qualms. “The public seems keting the Fortress deal to potential Continued from Page 1 sistible chance to get even richer by funds. “You’d have to be an idiot to more willing to take the risks asso- investors later this month.Mr.Bastin Analysts say D.E. Shaw & Co. of selling shares to the general public. pay a big fee for the kind of perform- ciated with owning these funds,” says as many as three hedge funds Manhattan and Citadel Group of But would-be investors should ance you’re likely to get.” says Brett Bastin,a partner at invest- have hired bankers and are prepar- Chicago could be next to go public. be wary. The dawn of publicly traded ment banking firm Grail Partners. ing to file. Of the firms expected to The trend started in Europe, where Hedge funds thrive on secrecy. hedge funds comes when the appetite go public soon, D.E. Shaw declined 11 hedge funds went public last year. Their superior returns stem from for IPOs is the strongest it has been Big-ticket investments to comment, and a person close to “The time has come,” says Roger their practice of discreetly wagering since the tech bubble.Investors seem with fortress, investors will get a Citadel says no IPO is planned. Ehrenberg, president of research investors’ money on risky proposi- particularly tantalized by any offer- shot at owning one of the industry’s After a number of big players go firm Monitor110 and former chief tions, such as that companies will ing related to Wall Street.The New biggest players. Launched nine public, it is likely that hedge fund executive of a hedge fund investing fail or that weather derivatives will York Mercantile Exchange’s offer- years ago as a three-man partner- operators of varying degrees of re- unit at Deutsche Bank. “There will hit a certain value. By opening their ing ranked as last year’s hottest IPO, ship, the firm is now a 540-employ- pute will tag along. In fact, some be almost insatiable demand.” doors to the masses, the funds may and brokerage firm Keefe Bruyette ee operation managing $30 billion. outliers who call themselves hedge The wave is being driven by the have to tame their instincts and scale & Woods Inc. went public last year It reported net income of $159 mil- fund managers are among those ex- funds’ explosive growth and old- back their bets, which would most after abandoning several attempts. lion on revenue of $1.2 billion over pected to jump on the bandwagon. fashioned greed. likely chill returns. The infatuation with hedge funds the first nine months of 2006, com- Companies that do classic collec- In the first three quarters of 2006, couldn’t happen at a better time.The pared with net income of $33 mil- tions work—purchasing defaulted investors poured a record $111 bil- Change in strategy traditional exit strategy for hedge lion on revenue of $531 million in or delinquent consumer credit card lion into 9,200 funds that collective- “most public shareholders prob- fund managers—selling out to a big the year-earlier period. debt—are adopting the same com- ly manage $1.3 trillion—twice as ably won’t tolerate the risks in- Wall Street institution—is getting Last month, Fortress sold a 15% pensation structure as hedge funds. much as in 2002, according to volved, so the hedge funds will be harder to pull off. Investment banks stake to Nomura Holdings, Japan’s “It seems like everyone wants to Hedge Fund Research Inc. Hedge forced to tone down,” says Marc are growing wary of making increas- biggest brokerage house, in a deal be a hedge fund manager,”says Todd fund managers, who typically com- Freed,a managing director at Lyster ingly expensive acquisitions of the valuing the firm at about $6 billion. Goldman, a principal at accounting mand fees equal to about 2% of their Watson & Co., a Manhattan advi- funds, which rely heavily on the ex- In comparison, Putnam Invest- firm Rothstein Kass. assets under management plus 20% sory firm with about $2 billion of pertise of a handful of people. ments, a mutual fund firm with of a given year’s gains, sense an irre- client money invested in hedge Based on the reception that $191 billion under management,re- COMMENTS? [email protected]

the curve,” she says. Competition for jobs is tough, The number of students in and schools counsel students and Local colleges get in the game NYU’s graduate sports manage- even graduates to do what it takes to ment program has grown to 150 to- get experience, even if that means Continued from Page 1 thousand people. In addition, hun- which employs about 1,000 people. day from 45 in the first semester in interning or taking low-level jobs in sional studies program and hopes to dreds, if not thousands, of adminis- Hiring at the NBA has been 2002. At St. John’s, enrollment has the minor leagues. “Most students launch it this fall. trative and business-side staffers are steady, says Mr. Robinson. One ini- more than doubled, to 417, over the aren’t looking for the glamour jobs,” “Everyone’s rushing into this employed by the area’s dozen or so tiative driving employment is the ex- past decade. Mr. Olwell says that he says Anthony Missere, director of field,” says Robert Boland, clinical major- and minor-league profes- pansion into China,where the NBA will probably seek a master’s at St. the sports management program at assistant professor of sports man- sional sports teams—six of which is licensing products and holding John’s when the university launches St. John’s. agement at New York University, are in the middle of major stadium games.The NFL,meanwhile,is also its graduate-level program. Meanwhile, universities are at- which started offering a master’s construction projects—and sports planting flags overseas and has tempting to keep their students program four years ago. media networks like ESPN. scheduled its first game in China for Job seekers competitive by tailoring programs The schools are responding to As they expand internationally August. Most of the new hires will for graduates, the specialized ed- to the changing needs of the indus- the growth of the multibillion-dol- and build up their digital media di- be for the league’s new television ucation leads to jobs, but the pay of- try. NYU is already revamping its lar sports business in New York, visions, the leagues are recruiting network and its Web site,NFL.com. ten lags compensation in other pro- curriculum to include more courses where job opportunities are abun- more financially savvy graduates The NFL plans to recruit in the fessions. in digital media, licensing and con- dant. The city is home to five major with knowledge of global licensing, spring, although it doesn’t specify St. John’s says that over the past tracts.Mr.Missere,who used to play leagues: Major League Baseball,the marketing and contracts law. how many hires it will make. two years,all of its graduates have got- basketball in Italy, spent five years National Basketball Association, Nancy Gill,the NFL’s senior vice ten jobs in the sports field or gone on studying trends before deciding to the National Football League, the Going professional president of human resources, says to graduate school,and anecdotal ev- focus graduate courses on leadership National Hockey League and Ma- “the industry is getting more she will favor students with academ- idence suggests that most of NYU’s and international marketing. jor League Soccer. The United complex and professional every year, ics and experience focused on the graduates are finding work. Salaries “The international dimension of States Tennis Association, which so anytime we can get more highly business of sports. That will put vary with the kind of job and whether sports management and licensing is runs the U.S. Open, the largest an- trained sports management gradu- sports business graduates of the a graduate has an M.B.A.But entry- huge,” he says. “But until now, it’s nual sporting event in the city, is ates,the better,”says Dennis Robin- New York schools in a good posi- level league workers often earn less been under the radar.” based in White Plains. son,senior vice president of business tion. “New York schools are in the than $40,000, half of what someone The leagues employ several and league operations at the NBA, early stages,but they’re still ahead of starting out on Wall Street makes. COMMENTS? [email protected]

8 | Crain’s New York Business | January 8, 2007 REAL ESTATE DEALS

young market down there.” The asking rent was about $300 Downtown contract for big law firm per square foot for the ground floor. —elisabeth butler

Shenker, a vice chairman of Sullivan fer quick access to Sullivan & Cromwell & Cromwell. Brokerage firm Stud- social networking Touro adds location ley represented the law firm. site MySpace.com for students expands to Water St.; The Depository Trust Co., one as well as a global phone seller makes of 55 Water St.’s largest tenants with positioning tool touro college has leased new nearly 890,000 square feet of space, that alerts users classroom space in Manhattan.The NY connection consolidated to make room for Sul- when they are in school signed a 10-year deal for livan & Cromwell. the same area as 18,000 square feet—the entire sec- ne of New York City’s At 3.8 million square feet and 54 their friends. ond floor—at 65 Broadway, between largest law firms has stories, 55 Water St. is one of the The NoHo Exchange Alley and Rector Street. expanded its offices largest office towers in Manhattan. store,the company’s The asking rent is $65 a square foot. in lower Manhattan. The only vacant space is the entire fifth location, will The college, which has 21,000 Sullivan & Cromwell, 32nd floor and part of the 31st floor. mark the beginning students, is headquartered at 27-33 Owhich handled nearly $763 billion A new lease for that space is pend- of an aggressive ex- W. 23rd St., between Fifth and worth of merger and acquisition ing, says Howard Fiddle, a vice pansion plan. Sixth avenues. It has more than 20 deals in 2006, has signed a 20-year chairman at CB Richard Ellis. HELIO has five stores nationwide, including one in Santa Monica, “We’re going to other classroom locations through- lease for 67,000 square feet, or the “In 2001, we had 1.4 million Calif., and plans to open one on Broadway in New York. rapidly open stores out Manhattan, Brooklyn, Queens entire 51st floor, at 55 Water St. The square feet of vacancy at 55 Water across the country and Long Island. asking rent at the building, between St., and now we are nearly 100% in 2007,”says a He- The 21-story building at 65 Old Slip and Broad Street, is $50 a leased,” Mr. Fiddle says. Other ten- youths,has signed a 10-year lease for lio spokesman. Broadway is almost fully leased. square foot. ants in the building include ratings its first Manhattan store. The Los The Lansco Corp. negotiated “There are only 5,000 square feet Sullivan & Cromwell’s headquar- agency Standard & Poor’s and the Angeles-based company plans to the Broadway deal for Helio, and available,” says Paul Wasserman, a ters is one block away at 125 Broad city Department of Transportation. open a 5,500-square-foot shop this Newmark Knight Frank Retail rep- broker at A.M. Property Holding St., between Water and South —julie satow spring at 622 Broadway,between East resented landlord Yuco Manage- Corp., which owns the building. streets, where the firm owns over Houston and Bleecker streets. ment. The property owners were DKS Realty Enterprises represent- 500,000 square feet—including two A joint venture between Internet pleased to land the new mobile ed the college. and a half floors of expansion space. Helio says hello service provider Earthlink and Ko- phone player. Other tenants include the Amer- “We have space to expand here, to Manhattan rean telecommunications firm SK “It’s the newest technology— ican Arbitration Association, the but we loved the large floorplates at Telecom, Helio sells phones de- kind of the wave of the future,” says American Stock Exchange and the 55 Water St., and this provides us helio, a new mobile phone compa- signed to keep users connected to Jeffrey Roseman,a Newmark broker Nasdaq Stock Market. even more room to grow,”says Joseph ny targeting Internet-obsessed their friends. Its mobile devices of- who worked on the deal.“It’s a great, —julie satow

says show the agency did not follow square feet on Maiden Lane.ESDC Greenburger says he is willing to the law when it sold 181,000 square signed a short-term lease to remain continue leasing space on Third Av- Overhaul at ESDC feet at 633 Third Ave. to Time Eq- at 633 Third Ave. while it makes enue to ESDC, but that 125 Maid- uities for $100 million and nearly si- $25 million in improvements to the en Lane now belongs to the state. Continued from Page 1 imperative,” says Mr. Schick, “to be multaneously paid $62.5 million to Maiden Lane space. America is,” says Mr. Foye. “What smart and brutal on costs.” the same company for 165,000 Time Equities CEO Francis COMMENTS? [email protected] we expect in return is that business- Another aim is to improve the es and investors live up to the spirit agency’s promotion of minority- and letter of the deals they make.” and women-owned businesses, Mr.Schick suggests that the com- which has been criticized.The five- bination of celebrity and political person staff devoted to that cause muscle will make a compelling case will be expanded, Mr. Foye says. He to businesses,though he admits that would not say by how many people scheduling all five task force mem- but revealed that it would be a large bers for meetings could be tricky. percentage increase. PHOTO GALLERY The governor, at least, is on Another change will be in the board.In an interview last week,Mr. way ESDC deals with the media LISTINGS OF LOCAL EVENTS Foye whipped out his PDA and and the public. Its reputation for se- 40 UNDER 40 PROFILES AND PHOTOS found an e-mail he sent the gover- crecy—keeping meeting agendas nor at 6:33 that morning asking him under wraps until the last mo- TOP LISTS FOR BUSINESS LEADS to meet with a manufacturing busi- ment—does not fit in with Mr. NY BUSINESS DIRECTORY ness contemplating a venture up- Spitzer’s pledges of transparency. state. Mr. Spitzer agreed in a return “We’re aware of the unhappiness e-mail at 6:47 a.m. with the openness here,” says Mr. “The governor has an incredible Foye. “The current approach has LATE BREAKING energy level, as we all know,” says been less than optimal.” Mr. Schick. Despite his push for change, Mr. The officials intend to use the Foye declines to criticize Charles governor’s cachet and his plan to re- Gargano, his predecessor. The new LOCAL NEWS form state government to attract chairman says that Mr.Gargano was stars from the private sector to fill 10 helpful during the transition last or 20 senior positions. “If you’re month, and praised ESDC’s work RESTAURANT REVIEWS smart, you’re aggressive and you’re on Times Square, new stadiums for LINKS TO MEMBERSHIP ORGANIZATIONS hungry, and you want to make deals the Yankees and Mets, Moynihan for the state of New York, we’re Station and Harlem projects. INTERACTIVE ONLINE POLLS looking for you,” says Mr. Schick. Assemblyman Richard Brodsky, With a smile, he acknowledges one a longtime ESDC watchdog who SEARCHABLE ARCHIVES downside: “You’ll make less money met with Messrs. Foye and Schick for a few years.” last week, says they will give the COMPREHENSIVE INDUSTRY PAGES Indeed, with the governor vow- agency a much-needed transforma- ing to rein in spending and not raise tion.“I can’t convey what a relief it is taxes, it’s going to be a tight budget to talk to people whose intelligence year for the agency, which will run a and integrity just shine forth,” the THERE’S SOMETHING FOR $20 million deficit for the fiscal year Democrat says. EVERYONE AT ending March 31 and projects $30 Mr. Brodsky has held hearings million in red ink for next year. “It’s and uncovered documents that he

Read an interview with ESDC officials @ www.NewYorkBusiness.com/ESDC

January 8, 2007 | Crain’s New York Business | 9 VIEWPOINT Spitzer plan attacks state’s ills editor in chief Rance Crain vice president, publishing director liot spitzer’s campaign pledge that “Day Law, which prohibits the use of general contractors, thus Alair Townsend One, everything changes” might have raising public construction costs by at least 20%. His plan publisher Jill Kaplan been a tad over the top, but in Week One, should be just a first step, however, as it would apply only to EDITORIAL the new governor laid out an impressive small projects, most of which would be upstate.The city and editor Greg David managing editor Richard Barbieri agenda to fix what ails New York. suburbs won’t be helped at all. projects editor Cynthia Rigg The object of any overhaul has long Overhauling state finances. By week’s end, Mr. Spitzer had deputy managing editors Valerie Block, Erik Ipsen been clear: Release the grip that special made clear what he had only implied during the campaign: senior reporters Aaron Elstein, interests maintain on state government, hold legislators that he intends to sharply reduce health care spending and Lisa Fickenscher, Matthew Flamm, accountable, rein in spending, lower the cost of doing use the savings to boost funds for education and to lower Tom Fredrickson, Samantha Marshall, E Anne Michaud, Julie Satow, business and begin to reduce taxes.The Spitzer plan property taxes. Restraining health care costs is a top priority. Miriam Kreinin Souccar reporters Barbara Benson, Elisabeth Butler, confronts all these problems. Additional money for education will be effective only if the Erik Engquist, Amanda Fung, Hilary Potkewitz, Ethics. The new governor took an easy first step by governor encourages Gale Scott imposing tough rules on executive branch employees. His the creation of more restaurant critic Bob Lape One hard task art director Steven Krupinski difficult task—made imperative by the probe into claims competition for public deputy art directors Carolyn McClain, will be forcing Daniel Mednick that Senate Majority Leader Joseph Bruno traded state schools, especially staff photographer Buck Ennis grants for personal business contracts—will be to force through authorization copy desk chief Wendy Zuckerman lawmakers to copy editors Michele Arboit, Leslie Jay, lawmakers to pass measures setting an ethical standard of of many more charter Thaddeus Rutkowski conduct.The resistance will be intense, but legislators must set ethics rules schools. Property tax research editor Denise Southwood be forced to reveal their outside income and its sources, and associate research editor relief will work only if it Adrianne Pasquarelli to identify the projects they have sponsored that receive state is tied to measures to www.NewYorkBusiness.com funding. Strict limits on campaign contributions must be limit school districts’ online editor Catherine Tymkiw online reporter David Jones enacted. Nonpartisan redistricting must be adopted to create spending—a move that competitive elections.The governor supports all these steps. Mr. Spitzer hasn’t been willing to embrace. EDITORIAL AND ADVERTISING OFFICES 711 Third Ave., New York, NY 10017-5806 Cutting costs. Though he has been sparse on specifics, Mr. After too many years of dysfunction, Albany is positioned editorial: 212.210.0277 Fax 212.210.0799 advertising: 212.210.0259 Spitzer earns high marks for endorsing fundamental reform to change for the better, thanks to Mr. Spitzer. It’s not too Cable craincom nyk of workers’ compensation, which is driving many early for business and civic leaders to engage in the debate. Fax 212.210.0499 Entire contents ©copyright 2007 Crain manufacturers out of the state. Whatever compromise Before opposition mobilizes, they must rally behind the Communications Inc. All rights reserved. business and labor hammer out must reduce premiums positive elements of his reform plan and advocate for a ®CityBusiness is a registered trademark of MCP Inc., used under license agreement. substantially.The governor also wants to revise the Wicks broader approach on proposals that fall short. TO SUBSCRIBE: Call 888.909.9111; fax 313.446.6777. $3.00 a copy, $59.79 one year, $109.79 two years. www.NewYorkBusiness.com

LETTERS TO THE EDITOR ADVERTISING AND MARKETING advertising director Vanessa Cognard business development manager Robert N. Grossman account executives Merchandise a gift for charities Andrew Carlin, Holly A. McKeown, Derek Reese, Jennifer Siniscalchi, William E. Squitieri, prosecute mischievous kids with the facts and eliminate the fiction. Brigitte Stieglitz IN-KIND CORPORATE western account manager GIVING IS WELCOME fake ID is a ridiculous idea. What This poll was poorly thought-out Ellen Mazen (Los Angeles) 323.370.2477 will they be charged with? The and presumptive, as it ignored the classified sales manager John Gallagher the dec. 18 story “Noncash gifts City Council backed down and possibility of dissenting opinions. newsletter product manager have their own reward’’ was not came up with recommendations Shall we try again? Catherine Evans Gittens only informative, but compelling. that just seem to try to make them john leahy sales coordinators Lulé Haznedari, As a grateful recipient of corporate look like they care. Anita Perrino credit Pat Grondziak 313.446.6082 product for 21 years, Kids in thomas sullivan it never ceases to amaze me marketing coordinator Jill H. Bottomley Distressed Situations Inc. has been how pivotal the deaths of poor assistant circulation manager able to distribute over half a billion good plan, but I don’t like the Imette St. Guillen and Jennifer Michael Holowchuk dollars worth of merchandise to proposal to post cameras at clubs. Moore have been in changing internet director Marc Minardo

over 60 million children in need. michael sloan lloyd bishop nightlife.Things should have been NEW YORK PRODUCTION Corporations’ direct giving to changed before those incidents. production and pre-press director victims of every kind of disaster, Kids in Distressed Situations Inc. strangely, you left out the most christopher mangan Michael Corsi natural or financial, is necessary New York City obvious answer to your question: advertising production manager and equally commendable. “Not much.” We already have too it is a big waste of time,money Marilyn DeMilta We work with the homeless, much hand-wringing and and other valuable resources that NIGHTLIFE POLL PUBLISHED BY CRAIN COMMUNICATIONS INC. victims of domestic abuse, the unscientific nonsense masquerad- could be better spent elsewhere. DRAWS A BIG CROWD chairman Keith E. Crain imprisoned and those tran- ing as sound policy in all phases of This is not a major problem in president Rance Crain sitioning from incarceration, and Crain’s recently asked readers our city’s affairs. A panel should be New York City. It is a Daily secretary Merrilee Crain struggling families left behind as a what they thought of a wide-rang- appointed that represents the News/New York Post headline on a treasurer Mary Kay Crain loved one fights in the military. ing City Council proposal aimed at nightlife groups, the police and slow news day. executive vp, operations William Morrow We know the importance and cutting down on underage drinking state Liquor Authority to gather peter marc stern senior vp, group publisher Gloria Scoby immediacy of providing and improving nightclub safety. Poll group vp, technology, circulation, manufacturing Robert C. Adams pharmaceuticals, food, clothes, results are on Page 11. Here are some vice president/production & building materials and home of the comments that were posted on manufacturing David Kamis furnishings. We even know how NewYorkBusiness.com. WHAT’S COMING UP IN CRAIN’S? corporate circulation director Patrick Sheposh meaningful a toy can be to a Report: Report: Report: suffering child, a book to a striving raising the age of admittance to founder G.D. Crain Jr. (1885-1973) student and a pair of shoes to a bars to 18 is a joke.The murdered real agenda 40 chairman Mrs. G.D. Crain Jr. (1911-1996) teenager struggling to fit in. girl who was a catalyst for all this estate for New York under 40 janice weinman was 18.The city should require the January 15 January 22 January 29 President use of ID scanners. Attempting to

10 | Crain’s New York Business | January 8, 2007 activities, dining, travel and more. GGK’s Slogan is… The basics of our journalism re- Q. main the same for both the paper “Quality Companies Are Attracted To Us” and the Web site. Crain’s is commit- In your view, why are quality companies ted to examining the most impor- attracted to Goldstein Golub Kessler LLP? tant issues affecting city businesses and the local economy.We consider arts and nonprofit groups to be busi- A. “Quality companies know how nesses, and we cover governmental to develop and execute strategy matters and social trends. By Mon- in local, national and increasingly day, our readers know the news of important global markets. the week, so the paper emphasizes analysis, interpretation, what is ex- We provide the“know-how”quality pected to happen next (“forward companies need to move people, spin”) and the people behind the news. We always keep in mind how capital and goods across borders Roy Hoffman, CPA events affect your business. using strategic and efficient methods. Partner GGK was among the first firms in 212.372.1206 Our reporters seek out stories [email protected] with tension and conflict. Articles New York to create an international are never based on an interview with network to help our clients prosper”. a single person, even a chief execu- tive. We take a point of view, which To learn more about our commercial audit services for requires reporters to decide what is most vital in their stories. This dif- privately-held companies, our specialized services for SEC fers from traditional journalism, in reporting companies, hedge funds, broker-dealers, and not-for- john h.john howard which all views are given equal space. profits, or to request a brochure, call me or visit our website, We want stories that inform, in- www.ggkllp.com. terest and amuse.We never evaluate a story based on whether it is “good” or “bad’’ for the subject, and we nev- GOLDSTEIN GOLUB KESSLER LLP Applying old ideals er make publishing decisions on the Certified Public Accountants and Consultants basis of potential consequences. We Quality Companies Are Attracted To USSM think the public interest is best 1185 Avenue of the Americas Suite 500 New York, NY 10036-2602 to Crain’s new tasks served by the widest possible dis- Tel 212 372 1800 Fax 212 372 1801 www.ggkllp.com semination of information.There is no way to decide which conse- he arrival of the new year brings this annual quences we should care about. We welcome story ideas from column outlining what Crain’s New York Business anyone. Advertisers receive no pref- is and describing its journalistic philosophy. This erence. Public relations people suc- year’s edition begins with an explanation of our ceed more than others in pitching ambitious plans for the Web. their ideas only because they know how to interest a reporter in a piece. TOnce simply a weekly newspaper, Crain’s today also empha- The best way to get a story in the sizes daily journalism—producing a comprehensive report of the paper is to approach a beat reporter (beats are listed on our Web site; 10 most important sto- with each of the “40 Un- e-mail is preferred). Reporters want ries of interest to local der 40” honorees to be to know what is about to happen so businesspeople, which named at the end of Jan- that they can write stories for our we post on our Web site uary. You can expect daily Web updates. They also want and send to readers in an more opinion pieces and interesting ideas for the paper.They e-mail alert at the end more ways to participate are very busy and don’t have assis- of each day. Our objec- in polls about the news tants, so they usually won’t respond tive is to give you the and current events. unless they think an idea is useful. news that you will find The print product The advertising and marketing staff in the next day’s papers. will see changes as well. can’t help you get into the paper. In the coming We will continue to ex- In the end, our goals are defined months, we will intro- GREG pand our “Business by the two things readers say we do duce a complete rede- DAVID Lives” section with sto- best: provide news and information sign that will make the ries that address what’s they don’t get anywhere else,and of- Web site more useful to going on in the lives of fer lively and interesting coverage. you. We will expand our new video our readers and that touch on the I’d like to know what you think. presentations, including interviews residential real estate market, local E-mail me at [email protected].

CRAIN’S ONLINE POLL WHAT DO YOU THINK OF THE CITY COUNCIL’S WIDE-RANGING NIGHTCLUB PROPOSAL? MORE THAN TWO-THIRDS of the 115 It doesn’t go far respondents to a NewYorkBusiness.com enough; poll support the council’s initiative to more .33% stringent tighten restrictions on bars and clubs. The oversight is It is a good warranted remaining participants say the plan doesn’t 67%. idea; it will help do enough to curb underage drinking and solve the improve safety. problems

For this week’s question: Go to www.NewYorkBusiness.com/poll to have your say.

January 8, 2007 | Crain’s New York Business | 11 Knows all the latest trends in helping to prevent injuries.

Knows a slip-free floor never goes out of style.

Yes, there’s a General Liability insurer that’s as responsible as you are.

You’d be nowhere without customers. Liberty Mutual can help you protect them. We can work with you to identify potential risks to customers and make recommendations that help you gain more control over your cost of risk. We’ll also help you track your progress. Because, at the end of the day, safer customers mean a safer business.

For more information on insuring your business, visit libertymutual.com/business.

WORKERS COMP COMMERCIAL AUTO PROPERTY GENERAL LIABILITY UMBRELLA GROUP BENEFITS

© 2007 Liberty Mutual Group. SMALL BUSINESS “There were only 6,000 copies, but by spreading them across the country, we proved there was a national market.” —Carl Brody, Urban Biker magazine, Page 18

Window company defies the odds Crystal builds big NY factory; Chinese market is next target

BY VICTORIA RIVKIN these days, more and more New York companies are out- sourcing their production to China. Not Crystal Window & Door Systems Ltd. Instead, the Queens-based window and door manufactur- er last month opened its own factory in China—not to make products for the U.S. market, but to meet surging demand within China itself. What’s more, THE GRADUATES Crystal’s First in a series founder and on firms that chief execu- have outgrown the ranks of tive, Thomas small businesses Chen, plans to open two more plants in China in the next three years, and double his compa- ny’s revenues along the way. That disregard for conven- tional wisdom, and willingness to embrace risk, has been a sandy nichols sandy hallmark of Mr. Chen’s ap- proach to business. It also stands as a key factor behind See WINDOW on Page 15 Making 2007 pay off CRYSTAL CLEAR SALES $50 million FOUNDED 1990 10 businesses set goals for the year and look back at 2006 EMPLOYEES 1995: 60 2000: 120 BY TINA TRASTER 2006: 350 PRICE RANGE rain’s asked the owners of 10 small businesses to share their New Year’s Small double-hung resolutions and to tell us a bit about how they fared in 2006.Their responses, which vinyl residential window, $182 follow, paint a revealing picture of the city’s vital small business economy.They show High-performance common frustrations with such challenges as higher energy costs and the difficulty aluminum office window, $1,098 in finding qualified staff. More important, they demonstrate a surprising degree of MOST RECENT MAJOR JOB optimism. 4,000 windows for new 35- Yes, members of this random sample—which includes a Staten Island veterinary story Columbus Tower, a resi- dential high-rise in Jersey City practice, a Queens bakery and a Manhattan design studio—had setbacks as well as triumphs last year, Cbut they all expect 2007 to bring growing prosperity. See 10 BUSINESSES on Page 14

January 8, 2007 | Crain’s New York Business | 13 REPORT SMALL BUSINESS 10 businesses make resolutions for 2007

Paul Neuman, president Noel Labat-Comess, president Holly C. Young, president Edward Trilhe, owner Bruce Frankel, chief executive Neuman & Bogdonoff Inc., Manhattan Tom Cat Bakery Inc., Queens Hirschhorn + Young Graphics Inc., Progressive Pest Management Inc., Frankel Golodner & Associates, BUSINESS Catering and special events BUSINESS Wholesale artisanal bakery Manhattan Manhattan Manhattan YEARS IN OPERATION 25 YEARS IN OPERATION 19 BUSINESS Package design and BUSINESS Pest control BUSINESS Private investigations, production studio intelligence gathering EMPLOYEES 55 EMPLOYEES 250 YEARS IN YEARS IN OPERATION 35 OPERATION 3 YEARS IN OPERATION 2 2006 REVENUES $6.5 million 2006 REVENUES $23 million EMPLOYEES 20 EMPLOYEES 3 EMPLOYEES 16 2006 HIGHLIGHTS Bought out 2006 partner; launched Web site HIGHLIGHTS 2006 REVENUES $2.5 million 2006 REVENUES 2006 REVENUES $1.5 million $330,000 2006 HASSLES Shocking electric bills; Increased rev- 2006 HIGHLIGHTS Stabilized expendi- 2006 HIGHLIGHTS Doubled revenue; loss of major account enue by 15% tures following loss of major client 2006 formed an investigative division to as frozen food HIGHLIGHTS protect children and the elderly RESOLUTION “Reduce the environmen- 2006 HASSLES Revenues plummeted; business took layoffs spiked Hired two full-time 2006 HASSLES Trying to manage tal impact of the business.” off; reached technicians; Mr. Trilhe was named RESOLUTION “Put all our weight clients’ expectations; time DETAIL “I plan to convert the engines 250-employee president of the Professional Pest management in my six trucks to burn a mixture of mark behind diversifying our client base, and Control Association of New York City standard diesel and leftover frying oil make marketing and promoting the RESOLUTION 2006 company an ongoing priority.” 2006 HASSLES Retaining good staff; “Focus on stay- that we use in the kitchen (bio-diesel HASSLES paying more for gasoline and insurance fuel). I also plan to save energy by DETAIL “We have relied on a major ing in touch with Dealt with unreliable refrigerated-truck RESOLUTION “Hire a consultant to clients and on replacing magnetic ballasts in our fluo- companies, summer brownouts client for most of the time rescent lights with electron- we’ve been in busi- help me figure out systems for account- networking.” ic ballasts, and to have a RESOLUTION “Find a new location that ness. In 2006, ing, tracking sales and marketing. Write DETAIL “As a heat recovery system will allow us to double our space and that client’s bud- my first business plan.” recent startup, that will convert heat increase production.” get for packaging DETAIL “After 20 years in the industry, I we’ve been to hot water.” DETAIL “We are operating at 100% of design was started my own business, and it has focusing on BOTTOM capacity at our 40,000-square-foot slashed in half, been thriving on word-of-mouth and detective work—investigating every- LINE “All plant through every fault of our own. and so were our referrals. I’ve realized that, since I don’t thing from kidnappings and this will We have hired a strategic consultant to annual revenues.” have business training, there are many robberies to white-collar crimes. But produce a work with us to find new, larger space.” BOTTOM LINE things I don’t know how to do.” once the case is closed, we generally monetary BOTTOM LINE “We recognize that we “We have learned BOTTOM LINE “Having just hired two lose contact with our clients, who savings over time. may need to leave the boroughs to find to never again rely solely on one client. full-time technicians, I will be able to can be individuals, corporations or And more important, what we need, but we must stay in the We are hoping that our newly hired do less of the physical work and turn attorneys.” we have a responsibility to region.” business development director will help my attention to running the business.” BOTTOM LINE “Our business is referral- secure the future of the planet.” us win new clients.” driven. The best way to get referrals is from satisfied customers, which is why we need to stay in touch with them Tamecca Anthony, president Pat C. Mareno, president and stay on their minds.” Dr. Robert Cohen, director Element 9, Manhattan Josh Kaye, president PNG Computers Inc., Staten Island of medicine BUSINESS Interactive design and Bake Me A Wish, Manhattan BUSINESS Computer networking Alpha Animal Health, Staten Island technology BUSINESS Selling cakes online YEARS IN OPERATION 21 Penda Aiken, president BUSINESS Animal hospital, pet hotel YEARS IN OPERATION 5 YEARS IN OPERATION 2 and day spa EMPLOYEES 7 Penda Aiken Inc., Brooklyn EMPLOYEES 4 EMPLOYEES 12 YEARS IN OPERATION 5 2006 REVENUES $1.2 million BUSINESS Staffing agency 2006 REVENUES $250,000 2006 REVENUES $2 million EMPLOYEES 30 2006 HIGHLIGHTS Won contract with YEARS IN OPERATION 17 2006 HIGHLIGHTS Secured first 2006 HIGHLIGHTS Staten Island Heart Society; hired an EMPLOYEES 6 2006 REVENUES $3 million e-learning contracts with U.S. Air Force; Signed one-year office manager 2006 REVENUES $5.1 million 2006 HIGHLIGHTS Increased revenue was appointed a board member of contract with 2006 HASSLES Realized that selling 2006 HIGHLIGHTS Doubled revenues, significantly while holding payroll costs Women’s Alliance of Harlem Harrahs Resort in hardware was no longer profitable; had landed contract with the Navy, initiated steady 2006 HASSLES Lost a founding Las Vegas; turned to shift from hourly rates to flat fees for employee-recognition program 2006 HASSLES Hit by soaring member; had difficulty recruiting first profit PC repairs, which eats into profits 2006 HASSLES Lost insurance costs; had difficulty qualified staff 2006 HASSLES RESOLUTION “Shift our focus and offer two employees; recruiting talented veterinarians RESOLUTION “Launch a nondenomina- Holding prices outsourced IT departments to small to lost bid for big RESOLUTION “Grow pet hotel business tional Web site that will be a cross steady in the face midsized companies that have 25 to Energy Department with a 500-square-foot expansion and between a broadcast network and of increased energy 100 computers.” and shipping costs contract increase [hotel] prices by 30%.” YouTube.” DETAIL “Falling computer prices have RESOLUTION “Bid DETAIL “Two years ago, we opened a DETAIL “Unless you’re Pat Robertson RESOLUTION “Shift our business made computer repair a much less more aggressively pet hotel which has unexpectedly or some other high-profile religious model from an Internet retail company profitable business. So we will offer for government proven to be leader, you to a corporate gift provider, and grow startup, mainte- contracts.” the don’t have corporate sales from 50% of our total nance and trou- fastest- access to sales to 75% of total sales.” bleshooting DETAIL “We already growing the global DETAIL “We’ve relied on both individual services to small have contracts with and communi- and corporate sales during our startup companies. We Housing and Urban Development, most ty. With period because corporations take a will ramp up Health and Human Services and other prof- this site, long time to sign contracts. But once those efforts federal agencies, but we want to ramp itable the mom-and-pop they do, you can plan in advance and with advertising, up this business. I’ve hired two sales- seg- church in Harlem can participate in the count on ongoing relationships.” direct marketing and sales calls to people to focus on this sector.” ment of spiritual community without bound- BOTTOM LINE “Baking cakes is labor technology companies.” BOTTOM LINE “Considering that our business. It accounts for 6% of rev- aries. This new site will be a broadcast intensive, so it’s much more profitable BOTTOM LINE “Industries change. You $15 million is considered a small feder- enues, and revenues will double next channel where faith-based organiza- to bake 1,000 cakes at a time for a big have to change with them. While we’ll al contract, shooting for an increase of year.” tions can sell content and visitors can corporate customer, rather than one for continue to offer repairs to individual $10 million in annual revenue is not BOTTOM LINE “Building the hotel por- download content using iPods.” a retail customer. To get more corpo- customers with PCs in order to main- unrealistic, but it will take a lot of work tion of the business will take pressure BOTTOM LINE “We would either take a rate business, we will add six salespeo- tain exposure in the community, we and energy.” off the higher costs of practicing ani- percentage of the sale or charge a ple, increase the corporate advertising cannot survive on what was once our mal medicine.” monthly fee.” budget and use distributors.” bread-and-butter business.” COMMENTS? [email protected]

illustrations: sandy nickols 14 | Crain’s New York Business | January 8, 2007 REPORT Right where Your Small Business needs us.

Growing a business takes hard work – and a bank that works with you. North Fork Bank has the solutions Your Small Business needs to succeed: I Loans, lines of credit, merchant processing and other banking services I Checking, money market and savings accounts I Cash management services – including an online cash management suite I Investments, insurance and retirement services* I Equipment finance services PARTNERS – NOT JUST BANKERS. Working with North Fork also gives you something more – the services of a North Fork banker who’s committed to finding out where you want your business to go, and then developing a strategy for getting you there.

* Securities are offered through NFB Investment Services Corp., a registered broker/dealer, member NASD/SIPC. Annuities and other types of insurance are offered through NFB Agency Corp. Both are non-banking affiliates of North Fork Bank. THOMAS CHEN Not FDIC Insured Not Bank Guaranteed May Lose Value of Crystal Window was Not a Deposit Not Insured by any Federal Government Agency one of 150 entrepreneurs Donald Trump put forward as models in a recent book. david neff david Right where Your Small Business needs us.

To learn more, speak to a North Fork Bank representative Window of opportunity today. Stop by any North Fork Bank branch, visit www.northforkbank.com or call 877-694-9111. Continued from Page 13 lion, 200,000-square-foot, state-of- Crystal Window’s success in gradu- the-art plant in College Point.That ating to the ranks of midsize—and same year, he opened a subsidiary in now globe-straddling—companies. New Jersey to fabricate upscale res- A mere 16 years after Crystal was idential entry doors.Two years later, founded in Mr.Chen’s Queens base- he bought an aluminum factory in ment,the company boasts three U.S. Missouri.Those moves brought the plants, revenues of over $50 million, company’s total manufacturing a ranking as one of the country’s top space to 315,000 square feet and, 100 window makers, and the esteem more important, allowed it to offer of Donald Trump.Mr.Chen was one a complete range of products. of 150 entrepreneurs Mr.Trump put Even for a midsize company, forward as models in his recent Crystal has large ambitions. book, The Way to the Top. “Our niche is that we are able to “Thomas Chen had a vision of satisfy almost every customer in the building a great company and a market,” says Steve Chen, the commitment to Queens,” says Seth founder’s 28-year-old son and Crys- Bornstein, director of economic de- tal’s executive vice president. Kick-start Monday. velopment at the Queens borough The Lefrak Organization is one president’s office. “He’s a real suc- of those customers. It recently cess story.” turned to Crystal for nearly 50,000 replacement windows for Lefrak Thinking bigger City, a huge residential complex in up until the mid-1990s,Mr. Queens. Another is Milstein Prop- Chen’s success was confined to a erties, which bought 5,000 heavy- narrowly defined niche. Surprising- duty sliding windows for 30 Lincoln ly, he had built a thriving manufac- Center, its Manhattan high-rise turing business in horrendously residential building. high-cost New York City,and had a 30,000-square-foot plant in Flush- Successful strategy ing churning out aluminum and the strategy of covering all bases vinyl windows.The rub was that Mr. has proved to be a hit with many Chen, who immigrated to Queens window sellers. Kick you-know-what from Taiwan in 1982,was still large- “It is a lot easier to deal with one ly focused on serving Asian-Amer- company as opposed to three or icans—originally in New York and four,” says Mickey Ross, owner of later across the Northeast. Manhattan-based Ross Window all week. In the mid-1990s, he gambled Corp., who is able to buy higher- or that he could do much better. He lower-end products from Crystal, stepped out of his comfortable niche depending on the architect’s speci- by hiring non-Asian salesmen fications. Introducing the Ultimate New York Business Weapon. across the country to reach out to Mr. Chen hopes that builders in Crain’s readers have always enjoyed a competitive edge. That’s because every Monday they get a non-Asian customers. China will soon be saying much the chance to bone up, sharpen up and get a leg up on anyone who doesn’t start the week with the most “I wanted to be big,” observes same thing. Crystal’s first plant is a important New York business source there is. With a new look and new editorial coverage, Crain’s Mr. Chen. “The Asian market is so modest 60,000-square-foot affair in is better and more informative than ever before. If you’re a Crain’s subscriber, watch for more. If small compared to the mainstream Suzhou, roughly an hour outside of you’re not, watch your back. market.” bustling Shanghai. Subscribe today and beat the rush: 888-909-9111 or visit newyorkbusiness.com. Next, to meet the expected jump “My ambition is to be as big as in demand and control the quality of possible,” says Mr. Chen.“I still feel his product, Mr. Chen decided to what we have done is not enough.” bring all of his production in-house. In 2001, he opened a $20 mil- COMMENTS? [email protected]

January 8, 2007 | Crain’s New York Business | 15 REPORT SMALL BUSINESS

HOW-TO ity around the project,”Mr.Schwalb says.“This made it a lot easier to find people to invest $6 million for the first round of funding.” Seven ways to land angels STEP 5 Set a price; prepare to dicker. they like being involved. vides strong evidence that an opera- determinewhat amount of owner- Early-stage investors Here’s a roadmap for locating tion will provide a solid return on in- ship is on the table and at what price. supply not just cash, angels. vestment. Include data on the mar- Angels value companies on poten- ket, names of potential and actual tial returns. Ideas are cheap; execu- but hands-on help STEP 1 customers and timing. tion is what matters. Demonstrate commitment. The plan should begin with a brief—about three pages—summa- STEP 6 BY TINA TRASTER bootstrapping shows that an en- ry. It should also contain a financial Shop the market. trepreneur is devoted.Start with per- statement, technical specifications, hen she came sonal investment and sweat equity. and other supporting information, there are more than 225,000 ac- out of Columbia Contributions from people close to including copies of any agreements, tive angels nationwide. Check the Business School you are fine, but use professional ac- contracts or patents. neff david directory at the Angel Capital Asso- a few years ago, counting standards.Angels will scru- Gail Kantor is chief executive of SNOWING MONEY: Stu Strumwasser sought ciation’s Web site.Also,talk to peers Andrea Miller tinize the capitalization structure. eJamming, creator of software that out angels when his beverage firm took off. and accountants and lawyers. hadW an idea for a magazine and an To get Snow Beverages in gear, enables musicians to connect—even A growing number of angels are interactive Web site about personal Stu Strumwasser tapped his savings play together—on the Web. She STEP 4 pooling resources to form groups relationships. She did the ground- and those of his family and friends. says that getting a patent was crucial Gang up on them. like New York Angels or Golden work, then went looking for cash. But when his carbonated mint drink in securing $1.3 million from an- Seeds. Many hold regular meetings “The first angel was someone I’d became a big hit, he needed funding gels. let the qualifications of the and invite entrepreneurs to pitch. met through a professional women’s to help him meet demand. firm’s leaders help make the sale.The group, and his support—a check for “I had orders from Whole Foods STEP 3 team should include the founders, a STEP 7 $100,000—was pivotal in getting and Central Market in Texas, and I Illuminate all exits. chief operating officer and market- Aim high. the other nine angels to sign on,” couldn’t keep up,” Mr. Strumwasser ing or sales professionals. says Ms. Miller, founder of Tango says. Angels provided $1.4 million angels typically look at a com- To get the National Sports Mu- think of angels as strategic part- Media.“I never would have gotten a in the first round of financing. pany’s people, the business oppor- seum in lower Manhattan off the ners.They should be able to help lo- bank loan as a startup without col- tunity and the attractiveness of the drawing board, Philip Schwalb cate suppliers, customers and em- lateral or a track record.” STEP 2 individual deal—the key being how hired Ernst & Young to crunch the ployees,and they should understand Angels are sophisticated people Show them the beef. fast investors can cash in their numbers, and Rubenstein Associ- the business. who invest not just because they be- stake.The usual window is 18 to 24 ates to handle public relations. lieve in a business, but also because make sure the business plan pro- months. “My team helped build credibil- COMMENTS? [email protected]

Estate Tax Repeal is Dead. Because estate tax burdens can consume a large percentage of a lifetime’s hard work, a sound estate plan is one of the most important things that you can leave your family. At The Advanced Strategies Group, Inc. we can assist you in planning for your loved ones, based on today’s facts not tomorrow’s what-ifs. Join us and learn how to preserve, protect and perpetuate your life’s work to those you care most about. Wealth Transfer Planning Seminar Saturday, January 20th, 2007 9:00 a.m. The Four Seasons Hotel in Midtown Manhattan Estate values of $5 million or more required. Please, no financial advisors.

Wealth Preservation & Transfer Specialists 1-877-ASG-Ø-TAX (1-877-274-0829) New York •• BostonBoston •• DetroitDetroit •• FloridaFlorida •• LosLos AngelesAngeles www.AdvancedStrategiesGroup.com

16 | Crain’s New York Business | January 8, 2007 Like nothing on earth.

30 minute check-in.

Private terminal in London.

Go straight on board.

Fly to London’s least congested airport.

Or in the air.

Award-winning flat bed.

Pre-order what you eat.

An entertainment center you control.

Only 100 passengers.

* from *Based on round trip purchase, excluding taxes and charges. London $899 one way fly .com REPORT SMALL BUSINESS

MISSES a black or Latino biker in any of Attempts to economize them,” says Mr. Brody, a radio ad to save money, the partners origi- salesman who knew a niche when nally hired a cheap Web-hosting he saw it. Two years ago, he HITS & MISSES launched Urban Biker, a quarterly service, but found that it crashed a Fledgling firms’ key moves by Lisa Goff lot. “I was fixing server problems magazine for motorcycle riders when I could have been working who don’t fit the middle-aged- on our marketing plan,” says Mr. white-guys-on-Harleys stereotype. Klibansky. Now, Sortprice has a re- liable service that costs three times HITS Shopping site trades up as much—$15,000 a month. Casting a wider net Another money-saver—work- a year of research convinced Restaurant finds ecent reports that online-shopping sites hugely ing from home—was also a mis- Mr. Brody to broaden his target temporary recipe inflate the number of clicks they generate have made take. “We would have grown more audience from his original notion rapidly if we’d gotten out of our of black male bikers to urban bikers ostas kiritsis, who Rmany merchants wary of pay-per-click advertising. In apartments sooner,” says Mr. of both genders and all ethnicities. owned eight restau- 2004, partners Doron Simovitch and Asaf Klibansky came Klibansky. Once the company “They share a lifestyle, which Krants in Poland before up with a foolproof rented a 1,500-square-foot office wasn’t reflected by the other maga- moving to New York in 1992, alternative.They launched on Wall Street in 2005, business zines,” says Mr. Brody. has opened a European café took off. The prestigious address He also managed to get the first on East 10th Street. a comparison-shopping impressed merchants, and having issue distributed in all 50 states and Mr. Kiritsis says his target site called Sortprice.com eight Manhattan staffers in one Canada. “There were only 6,000 audience is “everybody.” He that charges retailers a flat place made them more productive. copies, but by spreading them already has a coterie of cus- The partners are now shopping for across the country, we proved there tomers who swear by the monthly fee for unlimited a larger space. was a national market,” says Mr. café’s Mediterranean dishes, clicks. Brody. made with ultra-pure “olive First-year revenues Those juice.” were a skimpy $10,000. Biker magazine moves paid off in November, HITS But merchants have slowly warmed to Sortprice’s flat fees, starts engine when he inked Real estate which range from $149 to $450 a month, depending on the ntrepreneurial in- a deal to sell mr. kiritsis got a deal on his number of items listed.The site now boasts a database of more spiration can come Urban Biker in space. He pays in the mid- than 25 million products and 3,000 merchants. Revenues hit Efrom unexpected selected Wal- $80s per square foot, half the places, but it’s fair to say Black Mart stores going rate in the area. The $2.4 million in 2006 and are projected to double this year. Biker Week, held every year in across the na- catch: He had to sign a con- Myrtle Beach, S.C., is one of tion. Last tract allowing the owners to HITS Sortprice’s “shop, drag and drop” the more unusual ones. year’s revenues demolish the building after Pricing, easy-to-use technology feature, which lets them drag im- Awed by the hordes of of $100,000 three years. because merchants don’t have to ages of items into a virtual shop- African-American motorcyclists are projected to more than double “Others were not willing pay every time a shopper clicks in ping list, which they can then save roaring past his aunt’s house there, this year, as print runs double and to do that,” says Mr. Kiritsis. to check out an item, they can list a or e-mail. Queens native Carl Brody bought frequency moves to bimonthly. He figures three years is larger and often quirkier array of Plans are in the works for a fea- every biker magazine he could find enough to build a customer products. ture that lets users chat and shop and made an interesting discovery. MISSES base that will follow him to a Consumers, meanwhile, like together online. “There wasn’t a single picture of Lining up funding new location. “i haven’t had the funds to promote and market the magazine MISSES like I want to,” says Mr. Brody. He Unfamiliar marketing financed the first issue by selling a mr. kiritsis has discovered $5,000 watch a client gave him. that few New Yorkers know ex- The wherewithal for his next five actly what a European café is. issues came from a $45,000 SBA- “Walking by, they ask me, guaranteed loan and free advice ‘Is this a coffee place? A from his local Score office. restaurant? A wine bar?’ ” he To get his Wal-Mart debut to says. “In Europe, you come to pay off, Mr. Brody needs to replace the café in the morning for 236,000 Readers Are Awaiting 40 Names his largely volunteer part-time staff coffee or breakfast. You come of four with full-timers. Even now, for lunch. You come for a Mr. Brody, who still has his day glass of wine in the afternoon job, does the bulk of the writing or for dinner.” and photography himself. He says So far, Mr. Kiritsis has re- he’s actively looking for a financial lied on word-of-mouth. But partner. live jazz on Thursday nights is beginning to draw a crowd. COMMENTS? [email protected]

EXPLORING CAREERS STUDENTS SEEK HOST BUSINESSES THE GREATER NEW YORK COUNCILS Exploring program is seeking 40 businesses to host educational sessions offering high school students the opportunity to explore various industries and make better decisions about possible career choices. Report: 40 Under 40 Executives to Watch The Exploring program puts together groups of 15 to 25 students interested in specific fields. The student groups meet at the host businesses after school for four or more sessions, learning about career ladders, Issue Date: January 29 educational requirements, salaries and what people in their selected fields Ad Close: January 11 actually do. Businesses often arrange special projects for the students. Programs start throughout the year, and the timing is tailored to fit To advertise call 212.210.0259 business schedules. Participating companies include B.R. Guest or visit newyorkbusiness.com Restaurants, Bloomberg LP, Microsoft Corp., Newmark & Co. Real Estate Inc. and Crain’s New York Business. For more information, please call Exploring director Bob Hayes at (212) 651-2808, or visit www.nyexploring.org.

18 | Crain’s New York Business | January 8, 2007 ON THE AGENDA: SPITZER’S WEEK 1 THE INSIDER New team faces big task filling vacancies by Erik Engquist and Anne Michaud NEW HEALTH COMMISH DOWNSTATE ESDC MAY BE HARD TO FIND NEEDS PARTNER SOURCES SAY a state health THE SPITZER ADMINISTRATION commissioner may not be appointed is casting a national net before the end of the month, as to find an upstate co-chair Bottle-deposit several big names in the field have for the Empire State turned the job down. Development Corp., says battle brewing One rejection came from Dr. Pat Foye, the new he new york state Michael Stocker, the retired downstate co-chair. Albany president and chief executive of insiders had expected Food Industry Alliance is WellPoint’s Eastern region. “It isn’t former lieutenant governor Tpreparing a strategy to beat clear why anyone thought he would candidate Leecia Eve to get back the Bigger, Better Bottle Bill, be interested,’’ one source says. the position. which environmentalists have New York City Health Mr. Foye says there are a Commissioner Thomas Frieden isn’t number of talented candi- been pushing in Albany.The bill considering the post, either, and Gov. dates from both inside and would extend nickel deposits to Eliot Spitzer’s attempts to woo former outside of government. He is ap images gettyimages noncarbonated beverages. Health and Hospitals Corp. President asking the state Budget State of state: The governor hit the ground running. The alliance will advance a comprehensive recycling bill that Benjamin Chu back from Southern Division to open and staff would not only stop any expansion of deposits, but also repeal California have failed. the promised Buffalo office. His choosing a black running mate, but Many health care experts say the counterpart’s territory will begin north David Paterson’s duties as the deposit on carbonated beverage bottles. Such a move biggest question is not who will get of Westchester, but no firm boundary lieutenant governor haven’t been would improve the economics of curbside recycling programs the job, but how much power that has been established, Mr. Foye says. articulated. person will have. by adding aluminum and plastic to 2009. “We haven’t had a strong health AFRICAN-AMERICANS NEXT ACT BEGINS the municipal waste stream, says Council districts have slightly commissioner since David Axelrod,” WANT MORE APPOINTMENTS FOR PATAKI AIDES Jim Rogers alliance President . more constituents than Assembly says one legislative source, who BLACK POLITICAL FIGURES are SEVERAL HONCHOS with the former The group is in talks with districts but generally encompass characterizes Pataki administration grumbling that the governor is not administration are finding new legislators and hopes to unveil its the same areas, activists and party Commissioner Antonia Novello as a naming enough African-Americans to assignments. Insurance Superinten- legislation in a few weeks, Mr. leaders.The council members took “figurehead who was qualified but administration posts. The only dent Howard Mills has joined Rogers says.The bill will differ office with the clock running and never did much.” By contrast, the late appointees so far are Terryl Brown Deloitte & Touche as chief adviser in from the one the alliance lobbied have been more aggressive about for last year, which stalled in the establishing key relationships. Dr. Axelrod—who had the confidence Clemons as first assistant counsel to the global insurance industry Assembly and Senate. of Gov. Mario Cuomo—took on the the governor and Kumiki Gibson as practice; state Budget Director John But the group’s prospects are hospital and insurance lobbies. human rights commissioner. Cape will become co-director of state dubious. Senate Majority Leader Councilman needs “Tom Frieden’s got that type of Mr. Spitzer faced similar strategic consulting for Public Joseph Bruno, who has blocked the relationship with Mayor Bloomberg, complaints as attorney general and Financial Management; and Com- Bigger, Better Bottle Bill in the to get busy but no one’s saying if that’s what early in his gubernatorial run. He munications Director David Catal- past, has been weakened by an it hasn’t escaped City Spitzer wants,” the source says. attempted to quell the criticism by famo will stay on with George Pataki. investigation and a thinning GOP Councilman Leroy Comrie (below) majority. Gov. Eliot Spitzer supports that four of his Queens colleagues the bill. It would help fund the have each raised at least several environmental initiatives he has hundred thousand dollars to run for proposed by requiring beverage higher office in 2009 and that he companies to return unclaimed needs to follow suit to be BUSINESS BREAKFAST FORUM deposits, generating about competitive. $179 million a year. An adviser says Mr. Comrie will start early this year, though no events Plan for garbage have been scheduled yet. Amanda Burden, Chairman of the City Planning study criticized The councilman Commission, will discuss the land use implications the city’s Economic Development raised $211,000 for of accommodating another million people in New Corp. has issued a revised request for his 2005 campaign York in the next 25 years and Mayor Bloomberg’s proposals for a study on the rate cap Leroy Comrie but spent most of it. that garbage carters say is crippling He is believed to be rebuilding plan. them.Though the industry wants a eyeing the Democratic primary for study to be done, it says the borough president. Term limits Ms. Burden, who has had a large hand in reshaping proposed schedule is too drawn out. prevent him and incumbent The city will hire a consultant in Borough President Helen Marshall the city in recent years, will also be questioned February, and the study will take from seeking re-election in 2009. on the many large projects recently approved or Amanda Burden nine months.That time frame Chairman, awaiting action in the city. City Planning Commission would delay any rate-cap changes until 2008, at the earliest. Companies mull “Another year of operating private security under this unfair and obsolete cap Date: February 14, 2007 Cost to attend: is simply not acceptable,” says David homeland security Director $60 for individual ticket(s) if pre-registered Place: Sheraton New York Biderman, a lobbyist for several Michael Chertoff’s admission that by February 7 (American Express, Visa or 811 Seventh Avenue dozen of the city’s 250 carting New York City was shortchanged MasterCard only); $70 thereafter firms. “Unlike other businesses in in the latest round of antiterrorism Time: 8:00-8:30 a.m. Networking Breakfast $600 for table(s) of ten if pre-registered by the city, we are not allowed to raise funding has had an unintended 8:30-9:30 a.m. Program February 7; $700 thereafter prices when our costs increase.” consequence. Former Police Commissioner Howard Safir,now YOU MUST BE PRE-REGISTERED TO ATTEND THIS EVENT. ALL TICKETS ARE NON-REFUNDABLE. head of security consultancy Term limits, more SafirRosetti, says more firms want To register go to newyorkbusiness.com and click on “Events,” or fax your business card to protect facilities from attack. and credit card information to “Burden Breakfast” at 212-210-0499. For more information, Democratic races Mr. Chertoff ’s remarks call the Events Hotline at 212-210-0739. insiders predict that more reinforced the perception of a real Democratic Assembly members will threat, Mr. Safir says. Corporations face primaries as City Council are especially interested in replacing SPONSORED BY: members are displaced by term security officers with intelligent limits. Only 15 of the 51 council systems, such as video that tracks members can keep their seats past people through buildings. ■

January 8, 2007 | Crain’s New York Business | 19 ACCOUNTING/QUICKBOOKS TELECOMMUNICATIONS PUBLIC & LEGAL NOTICES Certified QuickBooks POS Experts who understand your business and the importance of cor- rect process flows. 47 Years of combined Notice of App. For Auth. For Foreign Ltd. Notice of Qualification of Willowbend NOTICE OF FORMATION OF LIMITED experience in accounting, finance and various specialized Liability Co. (FLLC.) Name: MEADORE Development LLC, filed under the original LIABILITY COMPANY. Name: HAMPTONS businesses. Over 400 installations completed. SCULPTURES LLC Filed with Sec. of State of name The Willowbend Development LLC, MEDIA, LLC. Application for Authority was www.QBTrainer.net NY (SSNY) 07/24/06. Jurisdiction: Delaware. App. for Auth. filed Sec'y of State (SSNY) filed with the Secretary of State of New York 212-767-1500 or 212-332-8162 EMERGENCY Organized: 07/20/06. Off. Loc: New York Co. 10/24/06. Office location: NY County. LLC (SSNY) on 10/24/06. The LLC was originally [email protected]. SSNY is designated as agent of the FLLC upon org. in MA 11/26/01. SSNY designated as filed with the Secretary of State Nevada on COMMUNICATIONS whom process against it may be served. SSNY agent of LLC upon whom process against it 09/18/06. Office location: New York County. BOOKKEEPING SERVICES SYSTEMS shall mail a copy of any process to the THE may be served. SSNY shall mail copy of SSNY has been designated as agent of LLC LLC, 246 fifth Avenue, Ste. 504/505, New process to CT Corp., 101 Federal St., upon whom process against it may be served. SPECIALISTS York, NY 10001. Jurisdiction office address: Boston, MA 02110. MA office addr.: 130 SSNY shall mail a copy of process to the LLC, 32 Loockerman Square, Suite 109, Dover, Willowbend Dr., Mashpee, MA 02649. Art. 257 Park Avenue South, 5th Floor, New York, • FREE PICKUP DE 19904. A copy of the articles is filed at of Org. on file: SSMA, One Ashburton Pl., New York 10010. Purpose: For any lawful AND DELIVERY Delaware Secretary of State, Division of Boston, MA 02108. Purpose: any lawful purpose Corp., P.O. Box 898, Dover, DE 19903. activities. • 48 HOUR Purpose: Any lawful act or activity. Notice of Formation of Claudia M. Cooke, TURNAROUND Notice of Qualification of Blackstone C M.D., PLLC. Arts. of Org. filed with NY Dept. of State on 11/16/06. Office location: NY ON REPAIRS Notice of Qualification of Highline Select, L.P. Fund L.P., App. for Auth. filed Sec'y of County. Principal business address: 400 E. Authority filed with NY Dept. of State on State (SSNY) 6/9/06. Office location: NY 85th St., Apt. 6A, NY, NY 10028. Secy. of State BUSINESS SERVICES • FREE ENGRAVING 12/19/06. Office location: NY County. LP formed County. LP org. in DE 6/7/06. SSNY designated as agent of PLLC upon whom in Delaware (DE) on 12/13/06. Secy. of State designated as agent of LP upon whom • SHORT AND LONG process against it may be served. Secy. of 9/11: We Will Never Forget designated as agent of LP upon whom process process against it may be served. SSNY State shall mail process to: Claudia M. Cooke, NEW YORK INCLUDES: State Filing Fees, TERM RENTALS against it may be served. Secy. of State shall mail shall mail copy of process to Attn: J. Company Seal & Book, Certificate of Tomilson Hill, 345 Park Ave., NY, NY M.D., 133 E. 73rd St., Ste. 506, NY, NY 10021 CORPORATION Incorporation or Organization, Company process to the principal business address of 95 Purpose: medicine. $16 4 Minutes, Corporate ByLaws, Stock/ the LP: One Rockefeller Plaza, 30th Fl., NY, NY 10154. DE office addr.: CSC, 2711 COMPLETE Membership Certificate, Preliminary Centerville Rd., Wilmington, DE 19808. CALL FOR FREE Name Search, Attorney’s Fee 10022, Attn: Howard Singer. DE address of LP: Notice of Formation of DGM Realty INFORMATION ® Cert. of LP on file: SSDE, Townsend Bldg., PACKET www.amerilawyer .com c/o Corporation Service Co., 2711 Centerville Rd., (212) 962-1000 (516) 338-9100 Dover, DE 19901. Name/addr. of each gen. Associates, LLC. Arts. of Org. filed with Secy. NEW YORK LLC 307 Fifth Avenue, NY 10016 Ste. 400, Wilmington, DE 19808. Name/address of State of NY (SSNY) on 12/14/05. Office 95 NEW YORK CITY LONG ISLAND ptr. avail. at SSNY. Purpose: any lawful $234 Spiegel & Utrera, P.A., P.C. of genl. ptr. available from SSNY. Cert. of LP filed location: NY County. SSNY designated as COMPLETE 45 John St., Suite 711; NYC © L. Spiegel 212-532-7400 activities. with DE Secy. of State, 401 Federal St., Ste. 4, agent of LLC upon whom process against it www.metrocomradio.com Dover, DE 19901. Purpose: any lawful activity. COMPUTER CONSULTING Notice of Formation of NAF SETTLEMENT may be served. SSNY shall mail process to: ADVISORS, LLC, a domestic Limited c/o Dean Maltz, 1735 York Ave., 14H, NY, Notice of Formation of 1510 Associates LLC. Liability Company (LLC). Articles of NY 10128. Purpose: any lawful activity. PUBLIC & LEGAL Arts. of Org. filed with NY Dept. of State on Organization filed with Secretary of State on 12/1/06. Office location: NY County. Secy. of 11/17/06. NY Office location: NEW YORK Notice of Formation of DELI IP1, LLC, State designated as agent of LLC upon County. Secretary of State is designated as domestic Limited Liability Company (LLC). NOTICES whom process against it may be served. agent upon whom process against the LLC Articles of Organization filed with Secretary of Secy. of State shall mail process to: c/o may be served. Secretary of State shall State on 11/13/06. NY Office location: NEW Kenbar Group, 1500 Lexington, NY, NY mail a copy of any process against the LLC YORK County. Secretary of State is designated Notice of formation of ISNYC Holdings, LLC. 10029, principal business address of the served upon him/her to C/O THE LLC, 105 as agent upon whom process against the Art. Of Org. filed with Secy. Of State of NY LLC. Purpose: any lawful activity. MADISON AVENUE, NEW YORK, NY 10016. LLC may be served. Secretary of State shall (SSNY) on 11/14/06. Office Location: New Purpose: To engage in any lawful act or activity. mail a copy of any process against the LLC York County. SSNY designated as agent of the Notice of Formation of Advanced Solutions served upon him/her to C/O ODELL LLC upon whom process against it may be & Supply LLC, Art. of Org. filed Sec'y of Notice of Formation of New York LAMBROZA, 19 EAST 80TH STREET, #4-B, served. SSNY shall mail a copy of any process State (SSNY) 11/10/06. Office location: NY Cardiovascular Associates, PLLC. Arts. of NEW YORK, NY 10021. Purpose: To engage to: c/o Helmsley-Spear, Inc. 60 East 42nd St., County. SSNY designated as agent of LLC Org. filed with Secy. of State of NY (SSNY) on in any lawful act or activity. FINANCIAL PLANNER Ste 5300, New York, NY 10165, Purpose: To upon whom process against it may be 3/25/2004. Office location: NY County. engage in any lawful act or activity. served. SSNY shall mail copy of process to SSNY designated as agent of LLC upon whom Notice of Formation of Copernicus Institutional a c/o Oded Levy, Kaia Investment Mgmt., process against it may be served. SSNY shall Investors, LLC. Arts. of Org. filed with NY Notice of Formation of Integrated Builders 767 Third Ave., 6th Fl., NY, NY 10017. mail process to: c/o Epstein Becker & Green, Dept. of State on 10/17/06. Office location: NY LLC. Arts. of Org. filed with Secy. of State Purpose: any lawful activities. P.C., 250 Park Ave, NY, NY 10177-0077, attn County. Secy. of State designated as agent of of NY (SSNY) on 10/31/05, as amended. Philip M. Gassel, Esq. Purpose: practice of LLC upon whom process against it may be Office location: NY County. SSNY designated Notice of Qualification of Centre Asset medicine with a specialty in cardiology. served. Secy. of State shall mail process to: as agent of LLC upon whom process Management GP LLC, App. for Auth. filed 327 Central Park West, Ste. 12C, NY, NY against it may be served. SSNY shall mail Sec'y of State (SSNY) 8/1/06. Office Notice of Qualification of Right Wall Capital 10025, principal business address of the LLC. process to: 5 W. 19th St., NY, NY 10011. location: NY County. LLC org. in DE Offshore Management, LLC. Authority filed Purpose: any lawful activity. Purpose: any lawful activity. 7/31/06. SSNY designated as agent of LLC with Secy. of State of N.Y. (SSNY) on upon whom process against it may be 11/22/06. Office location: NY County. LLC Notice of Qualification of NOCHA A LLC. served. SSNY shall mail copy of process to formed in Delaware (DE) on 11/17/06. SSNY Authority filed with NY Dept. of State on Attn: James A. Abate, 30 Wall St., 6th Fl., designated as agent of LLC upon whom 11/14/06. Office location: NY County. LLC REAL ESTATE NY, NY 10005. DE office addr.: CSC, 2711 process against it may be served. SSNY shall formed in Delaware (DE) on 11/9/06. Secy. of Centerville Rd., Wilmington, DE 19808. mail process to: 320 Park Avenue, 10th Fl., State designated as agent of LLC upon whom Cert. of Form. on file: SSDE, Townsend NY, NY 10022. DE address of LLC: Stellar process against it may be served. Secy. of OFFICE SPACE Bldg., Dover, DE 19901. Purpose: any Corporate Services LLC, 3500 S. Dupont State shall mail process to: Michael Fischer, lawful activities. Hwy., Dover, DE 19901. Cert. of Form. filed c/o Sukenik, Segal & Graff, P.C., 404 5th Ave., with DE Secy. of State, 401 Federal St., Dover, 5th Fl., NY, NY 10018, principal business Notice of Qualification of NY-Bronx IV, LLC. DE 19901. Purpose: any lawful activity. address of the LLC. DE address of LLC: c/o Authority filed with Secy. of State of NY Corporation Service Co., 2711 Centerville Rd., EXECUTIVE OFFICE SUITES Notice of formation of Edge Wealth Wilmington, DE 19808. Arts. of Org. filed with (SSNY) on 11/17/06. Office location: NY Management LLC. Arts. of Org. filed with the County. LLC formed in Delaware (DE) on DE Secy. of State, Federal & Duke of York St., 212.573.0909 Secy. of State of NY (SSNY) on 10/20/2006. Dover, DE 19901. Purpose: any lawful activity. 10/31/06. SSNY designated as agent of LLC Office location: 675 Third Avenue, Ste. 2800, upon whom process against it may be served. NY, NY in NY County. SSNY is designated as NOTICE OF FORMATION of theZombi LLC. SSNY shall mail process to: 660 S. Figueroa FurnishedOfficesNYC.com agent of the LLC upon whom process against Arts. of Org. filed with Secy. of State of N.Y. St, 24th Fl, Los Angeles, CA 90017. Address it may be served. The person to whom SSNY (SSNY) on 11/16/06. Office location: NY required to be maintained in DE: 40 E. Division OFFICE SPACE shall mail a copy of any process, and the County. SSNY designated as agent of LLC St, Ste A, Dover, DE 19901. Arts. of Org. filed LUXURY registered agent of the LLC upon whom upon whom process against it may be served. with DE Secy. Of State, 401 Federal St., Ste 4., process against the LLC may be served, is: SSNY shall mail process to: c/o theZombi, MIDTOWN COMMERCIAL Dover, DE 19901. Purpose: any lawful Scott Ziegler, c/o Ziegler, Ziegler & Assoc., 374 West 46th Street Apt. 4W NY, NY 10036. activities. REAL ESTATE PROPERTIES 570 Lexington Ave., 44th Fl, NY, NY 10022. Purpose: any lawful activity. For All office & loft SPACES Purpose: any lawful activity. 500-50,000 SF MIAMI BEACH/FLORIDA Discover New York LLC. Art of Org filed Notice of Formation of Robert D. Glatter, M.D., with NY Sec of State (SSNY) 6/10/04. UNDER MARKET SUBLETS-NO FEE! Notice of Formation Frank Productions, LLC PLLC. Arts. of Org. filed with NY Dept. of State Office in NY County. SSNY designated Search our listings @ www.midcomre.com TRUMP OCEANFRONT CONDOS art. of org. filed SSNY 2/10/05. Off. loc. in NY on 11/6/06. Office location: NY County. Secy. LLC agent upon whom process may be OWN YOUR LUXURY CONDO TODAY! Co. SSNY designated as agent of LLC upon of State designated as agent of PLLC upon Call Paul 212 947-5500 x 100 served. SSNY shall mail copy of process to TRUMP GRANDE & TRUMP TOWERS whom process may be served. SSNY shall whom process against it may be served. Secy. 60 E42nd St, #1415, New York, NY 10165. Buy directly from the Developer & Save $$ mail copy of process to: 23 Leonard St, NY, of State shall mail process to the principal Purpose: any lawful purpose. INVESTMENT/REAL ESTATE Furnished Condo Hotel units from $325k NY 10013. Purpose: Any lawful purpose. business address of the PLLC: 17 W. 67th St., 1-4 Bedrm Residential Condos from $875k Apt. 1E, NY, NY 10023. Purpose: practice the For pre-Sale--NNN lease--- Ask for details on our FLY-BUY Program 2095 MARC LLC Articles of Org. filed NY NOTICE OF QUALIFICATION OF profession of medicine. Chicago---A+ S&P---$9,200,000--- Call Exclusively Baronoff 305.213.3606 Sec. of State (SSNY) 7/14/05. Office in New UNIRUSH, LLC. Application for Authority 5.5% CAP---JRM Associates RE York Co. SSNY desig. agent of LLC upon filed with the Secretary of State of New Notice of formation of Limited Liability whom process may be served. SSNY shall Adv., Ltd.---312-332-4187 NEW JERSEY York (SSNY) on 12/6/06. N.Y. Office Company (LLC) Big Apple Spots L.L.C. mail copy of process to 1220 Broadway - Location: NY County. LLC formed in Ohio Articles of Organization filed with the Secretary MANTOLOKING, NJ Ste. 408, New York, N.Y. 10001. Purpose: on 3/6/02. SSNY has been designated as of State of New York (SSNY) on 11/02/2006. To place your Any lawful purpose. agent of LLC upon whom process against N.Y. Office location: New York County. SSNY Ocean and BayViews has been designated as an agent upon whom Enjoy the best the shore has to offer in it may be served. The address to which the process against it may be served. The Post classified this elegant 5500 sf new custom home Notice of Formation of Stursberg and SSNY shall mail a copy of any process Associates, LLC, a professional service limited Office address to which the SSNY shall mail a featuring hi ceilings, decorative moldings, against the LLC served upon him is C/O ad call liability company (PLLC). Arts. of Org. filed the LLC: 10625 Techwoods Circle, copy of any process against the LLC served Brazilian hdwd flrs, a gourmet granite with NY Dept. of State on 8/24/06. Office Cincinnati, Ohio 45242, Attn: Gen. Counsel. upon him/her is C/O the LLC: John Gallagher kitchen. Screened porch & balcony. location: NY County. Secy. of State designated The Principal Business Address of the LLC Big Apple Spots L.L.C. 648 E. 11th St Apt D1 Fabulous master suite w fplc. Call today as agent of PLLC upon whom process against it is: 10625 Techwoods Circle, Cincinnati, New York, New York 10009. The Principal to arrange your private tour. $2,599,000 may be served. Secy. of State shall mail process Ohio 45242. Cert. of Org. filed with OH Business Address of the LLC is: 648 E. 11th @ Call Suzanne VanSchoick 732-295-9700. to the principal business address of the PLLC: Secy. of State, 180 E. Broad Street, St Apt D1, New York, New York 10009 DIANE TURTON, REALTORS 405 Lexington Ave., Ste. 4949, NY, NY 10174. Columbus, OH 43215. Purpose of LLC: Purpose/ character of LLC/LLP: Any Lawful 212-210-0189 [email protected] Purpose: the practice of law. all lawful purposes. Purpose Date of Dissolution: No Specific Date

20 | Crain’s New York Business | January 8, 2007 THE WEEKS AHEAD

THIS WEEK’S EVENTS nonmembers. (212) 872-3767 or conference on IRS taxation. 8:45 a.m. to 2006 TOP LEASES, TOP SALES JANUARY 9 [email protected]. 5:00 p.m., Long Island University’s Young Men’s/Women’s Real Estate JANUARY 10 Brooklyn campus, 1 University Plaza, Association holds lunch program with Pace University’s Small Business HS 107. Fee: $99 members, $115 COSTAR SEEKS INFO ON REAL ESTATE DEALS John Yormak, chief operating officer of Development Center holds workshop nonmembers. (212) 719-8300. Broadway Partners. 12:00 p.m. to 1:30 on business planning. 5:30 p.m. to 7:30 JANUARY 12 COSTAR GROUP INC. is compiling data for two lists covering the 2006 New p.m., 1 W. 54th St. Fee: $75. p.m., 163 William St., 15th floor. Free. iBreakfast-iEvents holds lecture by York real estate market. The first is a list of the largest office leasing deals (212) 716-3890 or Space is limited. (212) 618-6655 or Craig Newmark of Craigslist. 12:00 in Manhattan; the second is a list of the largest property sales in the five [email protected]. [email protected]. p.m. to 2:00 p.m., NYU Stern School of boroughs. The list of sales will include office building, apartment building and JANUARY 10 JANUARY 10 Business, Kaufman Building, 44 W. hotel transactions, ranked by deal price. Japan Society and Institute for American Business Media holds Fourth St. Fee: $50 members, $60 International Socioeconomic Studies program on building brands through nonmembers. (212) 624-9110 or Both rankings will be published in Crain’s New York Business on Feb. 19. hold lunch program on Internet custom media. 8:30 a.m. to 10:30 a.m., [email protected]. Brokers and others with information on transactions that could qualify for governance. 12:00 p.m. to 2:30 p.m., 333 Scholastic International, 557 Broadway. either list should phone Marcie Wallis of CoStar at (866) 398-9381, or e-mail E. 47th St. Free. (212) 715-1247 or Fee: $75 members, $95 nonmembers. JANUARY 15-21 her at [email protected], by Monday, Jan. 22. [email protected]. (212) 661-6360, ext. 3337, or JANUARY 16 JANUARY 10 [email protected]. Lehman College’s Small Business New York City Midtown Coaching JANUARY 11 Development Center holds workshop Third Ave., 12th-floor conference room. Brooklyn. Fee: $55 if registered by Center holds program on increasing Association of Real Estate Women on preparing a winning business plan. Fee: $35 members, $65 nonmembers. Jan. 10, $60 thereafter. (516) 365-1584 revenues. 6:00 p.m. to 9:00 p.m., SLC holds networking reception. 6:00 p.m. to 1:00 p.m. to 3:30 p.m., 250 Bedford (800) 264-7029 or or [email protected]. Center, 352 Seventh Ave., 16th floor. 8:00 p.m., Friars Club, 57 E. 55th St. Park Blvd. West, Old Gym Building, [email protected]. JANUARY 25 Fee: $16.50 in advance, $20 at door. Fee: $100 members and $135 room 108-A, Bronx. Free. JANUARY 17, 24 Nexco holds seminar on U.S. foreign (516) 944-6454 or nonmembers in advance, additional $10 (718) 960-8697 or Alternative Board holds reception and policy and how it affects international [email protected]. for all at door. (212) 599-6181. [email protected]. meeting for chief executives. 12:15 p.m. trade. 9:00 a.m. to 12:00 p.m., Williams JANUARY 10 JANUARY 11 JANUARY 17 to 1:45 p.m., State Bank of Long Island, Club, 24 E. 39th St. Fee: $45 members, Advertising Women of New York holds Industrial Technology and Assistance Women’s Venture Fund holds workshop 21-31 46th Ave., Long Island City, $80 nonmembers, $30 students. boardroom breakfast with Tony Spring, Corp., New York City, holds workshop on building a business. 8:30 a.m. to 9:00 Queens. Free. (718) 465-0865 or (877) 291-4901 or [email protected]. senior vice president and director of on lean manufacturing techniques. 9:00 p.m., 545 Eighth Ave., 17th floor. Fee: [email protected]. —adrianne pasquarelli stores for Bloomingdale’s. 7:45 a.m. to a.m. to 4:30 p.m., 253 Broadway, suite $219 members, $245 nonmembers. JANUARY 19 9:30 a.m., New York Times Building, 302. Fee: $95. (212) 442-2990 or (212) 563-0499 or Center for New York City Law holds 229 W. 43rd St., 11th floor. Fee: $50. [email protected]. [email protected]. breakfast program with city Comptroller TO LIST YOUR EVENT (212) 221-7969. JANUARY 11 JANUARY 17 William C. Thompson Jr. on meeting Crain’s lists business meetings online and includes JANUARY 10 Advertising Club and Discovery New York Public Library’s Science, the needs of New York’s future. 8:15 them in the print edition on a space-available basis. Magazine Publishers of America holds Networks hold advertising breakfast Industry and Business Library holds a.m. to 9:30 a.m., New York Law Events in New York City with admission fees of less forum on the fast-changing world of panel with Jonah Bloom, editor of program on inexpensively creating a School, 47 Worth St. Free. than $300 are considered for the print publication. online content. 12:00 p.m. to 2:00 p.m., Advertising Age. 8:00 a.m. to 10:00 a.m., business Web site. 5:30 p.m. to 7:00 (212) 431-2115 or [email protected]. Listings can be submitted only through the Crain’s Coleman Center, 810 Seventh Ave., Yale Club, 50 Vanderbilt Ave. Fee: $55 p.m., 188 Madison Ave., room 018. Web site. To submit a calendar listing, go to 23rd floor. Fee: $125 members, $225 Ad Club members, $85 nonmembers. Free. (212) 592-7000. JANUARY 22-28 www.newyorkbusiness.com and click on “Events.” (212) 533-8080 or JANUARY 17 JANUARY 23 Sponsors have a choice of several free or paid list- [email protected]. New York Staffing Association holds Taylor Insight Group holds workshop ing options. All business events will be posted More meetings online at online within two business days. www.newyorkbusiness.com JANUARY 11 seminar on becoming a top recruiter. on breakthrough marketing. 3:00 p.m. to Click on “Events” New York State Society of Certified 8:00 a.m. to 10:00 a.m., Tannenbaum 5:00 p.m., South Oxford Space, 138 Crain’s can neither confirm receipt of listings nor say Public Accountants holds annual Helpern Syracuse & Hirschtritt, 900 South Oxford Place, Great Room, if or when event listings will appear in the print edition.

PUBLIC & LEGAL NOTICES

Notice of Qualification of Unleash Notice of Formation of 350 EAST 19TH ST. NOTICE OF FORMATION OF LIMITED NOTICE OF FORMATION of Abacus Advisors, NOTICE OF QUALIFICATION OF Marketing, LLC, App. for Auth. filed Sec'y LLC, a domestic Limited Liability Company. LIABILITY COMPANY. NAME: T&T ASSOC., LLC. Arts. of Org. filed with NY Secretary of Caccappolo Family, LLC of State (SSNY) 10/12/06. Office location: Articles of Organization filed with the Secretary LLC. Application for Authority was filed with State (SSNY) on 11/21/2006. Date of Authority filed with the Secretary of State NY County. LLC org. in DE 10/6/06. SSNY of State of New York (“SSNY”) on 11/30/06 the Secretary of State of New York (SSNY) formation: 10/1/06. Office location: New York of New York (SSNY) on 08/31/06. Office designated as agent of LLC upon whom NY location: New York County. SSNY is on 12/06/04. The LLC was originally filed County. Principal bus. location: c/o Wendy Location: New York County. LLC formed in process against it may be served. SSNY designated agency upon whom process with the Secretary of State of Florida on Touton, 575 Madison Avenue, Suite 1006, NY, Delaware on 07/27/06 SSNY has been shall mail copy of process to 126 against the LLC may be served. SSNY shall 11/02/2004. Office location: New York NY 10022. SSNY designated as agent of designated as agent of LLC upon whom MacDougal St., Ste. 2D, NY, NY 10012. DE mail a copy of any process against the LLC County. SSNY has been designated as LLC upon whom process against it may be process against it may be served. Address office addr.: Inc. Services Ltd., 3500 served upon him/her to the LLC, c/o Turman agent of the LLC upon whom process served. SSNY shall mail copy of process to to which SSNY shall mail process against S. Dupont Hwy., Dover, DE 19901. Cert. of & Eimer LLP, 1980 Broadcast Plaza, Merrick, against it may be served. SSNY shall mail Wendy Ann Touton, 575 Madison Avenue, the LLC is C/O the LLC: Corporation Form. on file: SSDE, Townsend Bldg., NY 11566. Purpose: To engage in any a copy of process to the LLC, c/o Mass Suite 1006, NY, NY 10022. Purpose: All Service Co., 2711 Centerville Rd., Ste. 400, Dover, DE 19901. Purpose: any lawful lawful act or activity. Marketing, 5-31 51st Avenue. Long Island lawful purposes. Wilmington, DE 19808. Principal Business activities. City, New York 100001. Purpose: For any Address of LLC 65 W 13th St, 5B, N.Y., WAGRAM INTERNATIONAL LLC, lawful purpose. D6 MEDIA, LLC, Articles of Org. filed N.Y. Sec N.Y., 10011. Purpose of LLC: any Notice of Formation of FRANCE TAXI, LLC a Articles of Org. filed N.Y. Sec. of State Of State (SSNY) 20th day of October, 2006. lawful activity. domestic Limited Liability Company (LLC), (SSNY) 12th day of October, 2006. Office in Notice of Qualification of 795 Columbus LLC. Office in New York Co. at 92 Perry Street, Ste Articles of Organization filed with Secretary of New York Co. at 400 West 37th St, Ste 12A, Authority filed with NY Dept. of State on 4, New York, NY 10014, SSNY desig. Agt. Notice of formation of Limited Liability State on 07/10/2006. NY Office location: New New York, NY 10018. SSNY design. Agt. 11/27/06. Office location: NY County. LLC Upon whom process may be served. SSNY Company (LLC) Name: TRINITY DIAMONDS, York County. Secretary of State is designated Upon whom process may be served. SSNY formed in Delaware (DE) on 11/22/06. Secy. of shall mail copy of process to 92 Perry Street, LLC. Articles of Organization filed with the as agent upon whom process against the LLC shall mail copy of process to 400 West State designated as agent of LLC upon whom Ste 4, New York, NY 10014. Reg Agt. Upon Secretary of State of New York (SSNY) on may be served. Secretary of State shall mail a 37th, Ste 12A,New York, NY 10018. reg. process against it may be served. Secy. of whom process may he served: Spiegal & 10/10/06. NY Office location: New York copy of any process against the LLC served Agt. upon whom process may be served: State shall mail process to: c/o The Chetrit Utera, P.A., P.C. 45 John Street, NYC 10038 County. SSNY has been designated as agent upon him/her to C/O THE LLC, 313 10th Spiegel & Utrera,P.A.,P.C. 45 John Street, Group, 404 5th Ave., 4th Fl., NY, NY 10018, 1.800.576.1100 Purpose: Any Lawful Purpose. of the LLC upon whom process against it Avenue, New York, NY 10001. Purpose: Any NYC 10038 1 800 576-1100 Purpose: Any principal business address of the LLC. DE may be served. The Post Office address to lawful activity. lawful purpose. address of LLC: c/o Corporation Service Co., Notice of Formation of SIBERIA TAXI, LLC a which the SSNY shall mail a copy of any 2711 Centerville Rd., Wilmington, DE 19808. domestic Limited Liability Company (LLC), process against the LLC served upon NOTICE OF QUALIFICATION OF Digital NOTICE OF QUALIFICATION OF Creative Arts. of Org. filed with DE Secy. of State, Articles of Organization filed with Secretary of him/her is: C/O the LLC, 25 Tudor Commerce Agency, LLC Authority filed with Commerce, LLC Authority filed with the Federal & Duke of York St., Dover, DE 19901. State on 07/07/2006. NY Office location: New City Place, Suite 812, New York, NY 10017. the Secretary of State of New York (SSNY) Secretary of State of New York (SSNY) Purpose: any lawful activity. York County. Secretary of State is designated Purpose of business of the LLC is any on 12/07/06. Office Location: New York on 12/07/06. Office Location: New York as agent upon whom process against the LLC lawful act or activity. County. LLC formed in Delaware on County. LLC formed in Delaware on Notice of formation of Chadwick Bell LLC, a may be served. Secretary of State shall mail a 05/04/06 SSNY has been designated as 11/29/05 SSNY has been designated as domestic Limited Liability Company. Arts. Of copy of any process against the LLC served agent of LLC upon whom process against agent of LLC upon whom process against Org. filed with the SSNY on 11/22/06. Office upon him/her to C/O THE LLC, 313 10th Coming Up it may be served. Address to which SSNY it may be served. Address to which SSNY location: New York County. SSNY is designated Avenue, New York, NY 10001. Purpose: Any shall mail process against the LLC is C/O shall mail process against the LLC is C/O as agent upon whom process against the LLC lawful activity. on the Calendar the LLC: Corporation Service Co., 80 State the LLC: Corporation Service Co., 80 State may be served. SSNY shall mail a copy of Notice of Formation of Far West Village Street, Albany, NY, 12207. Principal Street, Albany, NY, 12207. Principal Business process to: the LLC, 648 Broadway, Ste. 601, Partners, LLC. Arts. of Org. filed with NY Dept. Business Address of LLC 33 W19th St., Address of LLC 33 W19th St., 4th floor, New York, NY 10012.Purpose: Any Lawful of State on 12/11/06. Office location: NY January 15th 4th floor, N.Y., N.Y. 10011. Purpose of LLC: N.Y., N.Y. 10011. Purpose of LLC: any Purpose. Latest date upon which LLC is to County. Principal business address: 11 W. 10th any lawful activity. lawful activity. dissolve: No specific date. St., NY, NY 10011. Secy. of State designated as Real Estate agent of LLC upon whom process against it may be served. Secy. of State shall mail January 22nd process to: Stuart Berg, Kurzman Eisenberg www.newyorkbusiness.com Corbin & Lever, LLP, 1 N. Broadway, White Agenda for New York Plains, NY 10601. Purpose: any lawful activity.

January 8, 2007 | Crain’s New York Business | 21 WEEK IN REVIEW

MoMA sells land, ECONOMIC SPOTLIGHT gains exhibit space the museum of modern art agreed to sell a piece of vacant midtown property for $125 million to Houston real estate development company Hines.The deal will produce an estimated $65 million for MoMA’s $650 million endowment. Hines will construct a building on the site that will add 50,000 square feet of museum exhibit space. Dewey merger off the bicoastal law firm merger bloomberg newsbloomberg between Manhattan-based Dewey ENCORE: Broadway reported $29.1 million in gross ticket sales the last week of 2006. Ballantine and San Francisco’s Orrick Herrington & Sutcliffe was called off.The firms cited Broadway breaks records irresolvable issues.The firms’ THE LAST WEEK OF 2006 was blindingly bright on Broadway. decision to remain independent came less than three months after Producers reported total grosses of $29.1 million—the best their respective executive week ever. Top-selling musical Wicked led the pack, setting committees backed the an all-time Broadway weekly record by taking in nearly $2 combination. million. Jersey Boys enjoyed more than $1.2 million in sales. In total, 14 productions topped the $1 million mark. A record Web venture 314,310 people attended shows, up 11% from a year earlier. financial web site Economy Watch TheStreet.com teamed up with November marked the third straight month in which the city’s unemploy- A.R. Media to create a new online ment rate stayed below 5% and the area’s inflation rate declined. venture, allowing members to Warm-weather contract was awarded in January compare portfolios and OCTOBER ’06 NOVEMBER ’06 COMPARISON 2006. investment advice.The new site— NYC jobless rate 4.1% 4.5% 4.5%1 retail blues Stockpickr.com—will generate NYC employment change -2,200 -2,300 +52,6002 an unseasonably warm stock trading ideas based on December dampened sales for NYSE, Nasdaq correlations between individual NY area inflation change -0.5% -0.4% +2.6%3 outerwear and other cold-weather portfolios and those of major 1-U.S. unemployment rate. 2-Change since December 2005. 3-Inflation rate for the latest apparel. As a result, many local honor Ford hedge funds. 12-month period. retailers had disappointing same- the new york stock exchange store sales for the month. and Nasdaq were closed on Jan. 2, in observance of the national day Club expanding of mourning for President Gerald town sports international NYC Hotel Stats Broadway Stats Seventeen names Ford, who died Dec. 26. It was Holdings Inc., the operator of the first time since the terrorist New York Sports Clubs, said it Room rates set records throughout Attendance and gross broke records editor in chief attacks on Sept. 11, 2001, that the plans to open 15 clubs nationwide the fall, as room rates and occupancy in the week ended 12/31, says The hearst magazines named markets were shut for at least four by the end of 2007. Town Sports levels rose again in November. The League of American Theatres and CosmoGirl Executive Editor Ann days straight. owns 146 fitness clubs, including average for the first 11 months of ’06 Producers. Broadway hit capacity of Shoket (right) 90 in the New York metro area. was $226.64, vs. $204.66 for the same 94.4%, its second-best level ever, even editor in chief period in ’05, says PKF Consulting. as many shows added performances. of Seventeen. Media sales Ms. Shoket Smaller WSJ succeeds and acquisitions 325,000 $30 Atoosa time warner inc. said it sold makes debut Rubenstein, Birmingham, Ala.-based the wall street journal 300,000 27 who Progressive Farmer magazine to introduced a smaller, redesigned announced in privately held media company format aimed at saving money and 275,000 24 November that she was leaving to DTN. The magazine appealing to readers launch a teen-centered Web was not part of the 18 who get more of their 250,000 21 business, write a book and start a titles that Time news from the Internet. consulting firm. Warner put up for sale The narrower width, 225,000 18 in 2006. … Sports, which reduces the entertainment and paper by about one 200,000 15 12/10 12/17 12/24 12/31 Fox channel media company IMG column, will result in purchased Tennis Week $18 million in annual closer to reality and its Web site from savings. news corp. signed a deal with the estate of former Time Warner Inc. that will give Davis Cup tennis player Capital IQ’s Weekly Deals Report it access to Time Warner’s Eugene Scott. The More flu 23 million cable customers.The redesigned title will vaccine TRANSACTION SIZE agreement moves Rupert launch in mid-March. COMPANY (in millions) BUYER/INVESTOR TRANSACTION TYPE Murdoch’s empire one step closer henry schein inc. Doubletree Guest Suites $40.0 Sunstone Hotel Investors Inc. FB M&A to launching the Fox Business said it will begin taking Times Square-New York City News Channel. Sirius finds orders for doses of flu Manhattan vaccine from GlaxoSmithKline, Transforma Acquisition Group Inc. $3.0 Not disclosed GCI wider reception Novartis and Sanofi-Aventis.The Manhattan Not a hole in one sirius satellite radio inc. said Melville, L.I., medical firm said it Xenomics Inc. $1.0 Not disclosed GCI city comptroller William its subscriber base grew by 82% to expects to distribute about 20 Manhattan Thompson urged parks officials to more than 6 million in 2006. The million doses of flu vaccine this Selected deals announced during the week of Dec. 24 for companies headquartered in metro New York. FB M&A: Financial buyer M&A represents a minority or majority acquisition of existing reconsider a 20-year deal with company said it expected to report year—more than any other shares of a company with the participation of a financial buyer. GCI: Growth capital investment East Coast Golf to operate the 18- its first-ever quarter of positive distributor. represents new money invested in a company for a minority stake. hole Marine Park Golf Course in operating cash flow for the three- —from staff reports and gerard tabones gerard Brooklyn.The $9.6 million month period ended Dec. 31. bloomberg news reports

22 | Crain’s New York Business | January 8, 2007 BUSINESS TABLE TALK Reviews of five friendly, neighborhood Italian restaurants PAGE 27 buck ennis

GOTHAM GIGS BUSY CITY PEOPLE can find plenty of Mr. Clean exciting places and exhibits close to JOSEPH SPINELLI, 57, chief home. operating officer of Daylight Forensic & Advisory, is a fraud buster.The former FBI agent, who bills upward of $500 an hour, specializes in finding and preventing corruption in schools, corporations and government agencies. BORN G-MAN Mr. Spinelli wanted to be an FBI agent as a child. He joined the bureau in 1975, investigating corruption on the Brooklyn waterfront and boxing promoter Don King’s alleged ties to organized crime. He was named the state’s first inspector general in 1986, and in 1994 he launched KPMG’s forensics practice. ENTREPRENEUR Mr. Spinelli and money-laundering expert Ellen Zimiles left KPMG in June to form Daylight. Backed by $30 million in venture funding, the firm employs 40 in Manhattan and has offices in Washington, Miami and London. CLIENTS Mr. Spinelli has overseen audits of school systems all over the state. He also probes large firms, which he says the Sarbanes-Oxley Act has made cleaner. “People at the board level now have responsibility for corporate governance,” he says. —tom fredrickson EXPERT OPINIONS

HELP! I NEED A JOB buck ennis this is the best time for a search, because companies have gotten their budgets and know how much they have to staff up to meet goals. January Cure for winter blahs also brings new management, which means layoffs and new hires. Use a combination of Stuck in the city? Crain’s picks recruiters and communication with individual firms.The a different diversion for each of the next 8 weeks more companies you target, the better the chances you’re BY LOUISE KRAMER going to get that job. —mark neiman THE NEW YEAR IS JUST BEGINNING and winter seems to be long delayed, but already New Yorkers are checking out Founder and vice president airfares to Aspen or Anguilla. Sure, the city can inspire the urge to flee, but there are plenty of activities to fight the of marketing New York JobLynx winter blahs right here at home. Take a spin at The Pond, the free skating rink in Bryant Park ( Jan. 15 is its last day). Catch the exhibit of sculp- tor Ron Mueck’s larger-than-life figures at the Brooklyn Museum. Give into comfort-food cravings at City Bak- ery’s Hot Chocolate Festival, starting Jan. 28. With so much to choose from, Crain’s is stepping in with a pick for each of the next eight weeks, to help you navigate through the doldrums. See DIVERSIONS on Page 24 istockphoto

January 8, 2007 | Crain’s New York Business | 23 BUSINESS LIVES Diversions beat winter blahs

Week of Jan. 8 shacks and indulge in fine French 6:30 to 8:30 at Artisanal Cheese cuisine from the kitchen of Center, 500 W. 37th St. A short trip innkeeper and chef Pierre Saint- Murray’s is offering a new two- Denis. For $45 per person (before part course that begins Feb. 20 on to exotic locales drinks), try winter mainstays like pairing cheese with white wine.The bouillabaisse, hearty seafood stews fee is $60 per class. To sign up, hether you’re an arm- and duck à l’orange. The food and go to murrayscheese.com or call chair traveler or a sea- service won high marks in the 2007 (212) 243-3289, ext. 23. The class Wsoned explorer, you will Zagat Survey, and a listing in the runs from 6:30 to 8 at Murray’s have plenty to check out this com- 2007 New York Michelin Guide. Cheese Shop at 254 Bleecker St. ing weekend right on the island of After dinner,float off to sleep up- Manhattan. stairs or go bar hopping at one of the Head to the Adventures in Trav- island’s numerous watering holes. Week of Feb. 5

el Expo at The Piers/The Uncon- Wake up to homemade muffins and alliance prospect park vention Center at Pier 94 on 12th croissants, and cap it off with a brisk American-style PROSPECT PARK is the staging area for the Great Backyard Bird Count. Avenue to sample popular vacation walk in the salt air in this once-thriv- activities and plan a dream trip. ing ship-building center. For reser- songfest Week of Feb. 12 Take a zip line ride across the vations, call (718) 885-2478. pier just like the ones that run over rap yourself up in great Bird-watching takes wing jungle canopies, sample olive oils American songs.Lincoln from around the world in the culi- Center’s annual Ameri- OT ALL BIRDS FLY SOUTH for the winter. Help tally those that stayed W home in Brooklyn by participating in the Great Backyard Bird Count nary tourism pavilion, and check can Songbook series is in full swing, out a Mongolian yurt. Sample scu- with a lineup of top performers, in- Nin Prospect Park. It’s one of many events on tap for the park’s annual ba diving in a huge tank. Just bring cluding showbiz powerhouse Betty Winter Festival, which kicks off Saturday, Feb. 17, and provides plenty of free a bathing suit, and the Dive Equip- Buckley,who is slated for two shows activities for families, from arts and crafts to skating at Kate Wollman Rink. ment Manufacturers Association Saturday, Feb. 10. The bird count, slated for Saturday and Sunday from 12 noon to 1:30 p.m., will supply a wet suit and gear. What began in 1998 with begins at the park’s Audubon Center. You will help researchers track North There will also be lectures, music cabaret stars crooning classics American bird populations by scouting for winter finches, songbirds and and dance performances, and from greats such as George waterfowl. To register, call (718) 287-3400, ext. 101. The center, the first huskies from a 10-dog sled team Gershwin and Harold Arlen now urban Audubon venue, will be showing kid-friendly nature films from 12 noon from Maine. Dozens of tour op- embraces new names interpreting to 4 p.m. both days. For a snack, stop at the Songbird Café. erators and venue representatives country, pop, rock and bluegrass The park is also offering a puppet-making workshop at Lefferts Historic will be there to book trips, whether a tunes.On Wednesday,Feb. 7, Cher- House from 12 noon to 4 p.m. on Saturday. Check out the 18th-century safari in Africa or a volunteer stint in COW OR GOAT? Murray’s Cheese explains. ryholmes, a family bluegrass act home’s exhibit of farm tools, toys and dolls from days long before Indonesia. Tickets are $15 per day from Tennessee, makes its series de- Nintendo was a household word. For more information and directions, go to for adults; admission is free for chil- but. The next day, Calexico, an in- prospectpark.org. dren 16 and under. For more infor- Week of Jan. 29 die-rock group from Tucson, Ariz., mation go to adventureexpo.com. performs. Food classes For a more classic cabaret soiree, house pool at Gravity Fitness and about the approach of swimsuit look ahead to Feb. 24, when the se- Spa in the Parker Meridien hotel, at season. Week of Jan. 15 get cheesy ries ends with Jane Monheit, an up- 118 W.57th St.,for some swimming Savoy,located at 70 Prince St.in and-comer known for her sultry and an unparalleled view of Central SoHo, boasts two fireplaces and a Warm rooms f you’ve already taken wine voice and jazz-influenced interpre- Park.Towels,locker room use (bring menu filled with hearty seasonal classes, consider delving into tations. The venue itself is a show- your own lock),and access to the fit- favorites. with harbor view Icheese.Two of New York’s best- stopper: Jazz at Lincoln Center’s ness center are part of a $50 day pass. Choucroute, a classic comfort known cheese purveyors, Artisanal Allen Room at Time Warner Cen- Order room service delivery food dish from the Alsace region of et a big head start on Premium Cheese Center and Mur- ter, which boasts a stunning view of poolside, or grab a burger and fries France, is this month’s soul-warm- Valentine’s Day and spend a ray’s Cheese, offer classes in the ba- Columbus Circle and Central Park. in the hotel lobby from the Burger ing special.Chef/owner Peter Hoff- Gnight at one of the city’s co- sics, where you’ll learn the fine Tickets range from $30 to $90. For Joint, a foodie favorite, if you’re man smokes the pork sausages and ziest hideaways, Le Refuge Inn, on points of hard versus soft, aging and tickets, go to lincolncenter.org. hungry from swim- cures the sauerkraut City Island in the Bronx. whether that yummy slice is from a ming laps. For addi- in house. The Victorian-era hostelry— sheep, cow or goat. tional information, If you have room more Nantucket than New York There’s a flurry of specialized Week of Feb. 19 call (212) 798-7340 for dessert, go for the City—makes for a great escape with classes, too. For a racy-sounding or go to parkermeri- crème brûlée. Its your honey when it’s cold outside. session, try Artisanal’s “Ménage à Indoor pools dien.com. burnt-sugar crust is You don’t have to divulge that it’s a Trois” on Wednesday Jan. 31. You’ll For a more lavish made with a special bargain: $135 per night for a room, learn about pairing cognac, cham- make a splash splash, try the roof- tool that is heated in including breakfast for two. pagne and cheese from a wine ex- top pool at the Hotel the fireplace. To Warm up in front of the fireplace pert and Max McCalman, Arti- ou’re stuck in the cold, but Gansevoort at 18 make reservations in the large parlor and enjoy the sanal’s “master fromager.”The fee is you can still have a day at the Ninth Ave. A $350 at Savoy, call views of City Island Harbor. For $75 per person, with discounts for Ypool. day package includes (212) 219-8570. dinner, skip the island’s lobster additional seats.The class runs from Head 42 floors up to the pent- spa service,a special- The two dining ty cocktail and a ho- rooms at Jovia, locat- tel robe and slippers, ed at 135 E. 62nd St., Week of Jan. 22 HEAVY METAL: plus a New York also have fireplaces, Weighing 26 pounds, Times best seller.The here in an elegant All that glitters—in one spot the Boot of Cortez is the pool has underwater JOVIA’s dining rooms have fireplaces. townhouse setting. largest gold nugget ever music,with Wi-Fi in Warm up with hang- HAT COULD BE MORE TO THE POINT in the financial capital of the found in the Western the lounge. Avail- er steak with potato world than an exhibit about gold? Head to the American Museum Hemisphere. able to nonguests on weekdays gnocchi. of Natural History for a dazzling display of one of the world’s most W only. Call (212) 206-6700 or go to To make reservations at Jovia, prized minerals. With items ranging from ancient coins to 30-pound bars on hotelgansevoort.com. call (212) 752-6000. loan from the Federal Reserve, the exhibit looks at gold’s history as a Other local eateries with fire- symbol of wealth, beauty and power. Among scores of specimens are the 26- place include One if by Land, Two pound Boot of Cortez, the largest nugget ever found in the Western if By Sea (it has four) at 17 Barrow Hemisphere, and rare doubloons retrieved from sunken Spanish ships. Week of Feb. 26 St., (212) 228-0822; Friend of a “Streets of Gold,” a panel discussion co-sponsored by New York University Restaurants Farmer (try its brunch) at 77 Irv- on Sunday, Jan. 28, looks at the attraction of America to immigrants. The ing Place, (212) 477-2188, and Per museum’s Gold Nugget Café serves buffalo chili and other fare inspired by with crackle Se (if you’re in the mood for a the 1849 Gold Rush in Northern California. Exhibit tickets are $21 for adults, splurge) at Time Warner Center, and admission is timed. To purchase tickets, go to amnh.org. The panel is ake the winter chill off (212) 823-9335. free with admission. with a cozy meal in front of Tthe fire before anxiety sets in COMMENTS? [email protected] 24 | Crain’s New York Business | January 8, 2007 BUSINESS LIVES CORPORATE LADDER J.D. Hoye High school crusader New NAF president Her sweeping ambition meshes perfectly with the NAF’s overall PERSONNEL FILE focuses on reforming mission to better prepare high school students for college and to- ORGANIZATION National education to prepare day’s job market. Academy Foundation students for careers Bridging the gap TITLE President “she is the right leader for the AGE 52 BY SAMANTHA MARSHALL NAF as we face the challenges of ed- RÉSUMÉ Founder and president, ucating students so that they are Keep the Change; director, othing less than equipped to compete in the global national School-to-Work Office transforming the na- economy,” says Citigroup Chair- tion’s school system man Emeritus Sandy Weill, who PERSONALITY TYPE Facilitator from the inside out founded the organization nearly 25 INDISPENSABLE GADGET Small tops the to-do list of years ago. Sony laptop, though a BlackBerry NJ.D. Hoye, the new president of the Mr. Weill was spurred to action may be in the future National Academy Foundation. because companies, citing a shallow The veteran education reform advo- talent pool,were moving out of New

cate,who took over the Manhattan- York City. Realizing that there was trenches in Oregon, counseling gibbons catherine based nonprofit on Jan. 1, plans to a gap between what students were high school dropouts and helping spread the NAF’s career-based cur- learning and the changing demands them get internships and entry- $13 million in 2006, has largely re- recent headlines and high-profile riculum to every school district in of the workplace, he set up acade- level jobs. She noted that most of lied on just a handful of donors, contributions are making potential the country. mies within the city’s public schools the young people she encountered mainly Citigroup and American donors more conscious of the link “This is an opportunity to help and offered courses, internships and felt isolated and couldn’t see how Express. between improving education and move high school reform to the next mentoring from leaders in the fi- education was relevant to what they staying competitive in the global level,” says Ms. Hoye. nance and hotel industries. thought they would do for the rest Raising awareness marketplace. It’s precisely that zeal that Since then, NAF programs have of their lives. before assuming her current posi- A $5 million gift to the NAF prompted the NAF board to ap- expanded nationwide to serve “The kids I saw were just one ex- tion, Ms. Hoye founded and ran from the Bill and Melinda Gates point her. Ms. Hoye, whom the 50,000 students. Information tech- perience away from being in a cri- Keep the Change, a nonprofit that Foundation last year was just one of Clinton administration handpicked nology courses have been devel- sis,” she says. helps education groups and schools several initiatives by billionaires to to launch the School-to-Work Of- oped,and engineering will be added Ms. Hoye is determined to help find funding for workforce develop- help the flagging school system. fice,has pushed to create closer con- to the roster this year. A health care more students before they reach the ment and education reform. “Now is a good time for ideas nections between education and program is also in the pipeline. point of dropping out. Her biggest Getting private foundations to like this to take root,” Ms. Hoye work since she began her career as a At about the same time that challenge will be finding new fund- cut checks should be easier now that observes. job counselor in Oregon over two Mr. Weill was hatching the NAF, ing sources. Until now, the organi- the NAF is broadening its subject decades ago. Ms. Hoye was working in the zation, which received more than offerings, she says. It also helps that COMMENTS? [email protected]

ECONOMIC FORECAST BREAKFAST HELPING YOU DRIVE RESULTS Success in business and in golf requires many of the same attributes – a drive to WILL THE BOOM CONTINUE? achieve, power, accuracy, endurance, focus and much more. PGA Tour player Zach Johnson, WHAT’S AHEAD FOR 2007? a member of Team RSM McGladrey, exemplifies these qualities.

For answers to these questions and more, come hear four experts in Greg David Team RSM McGladrey golfers are moving up different fi elds of New York business discuss the direction of the city’s the ranks – much like our clients in New economy for the coming year. Be in the know about the latest trends and York and throughout the country. Our developments on the economic front by attending this important breakfast. clients rely on us for the accounting, tax and business consulting services that The high profi le panel includes: help them avoid the traps and make • Greg David, Editor, Crain’s New York Business Brad Hintz the green. • Brad Hintz, Wall Street Analyst, Sanford Bernstein RSM McGladrey (when considered with • Jonathan Miller, President, Miller Samuel its affiliated audit firms) is the fastest- • Kevin Ryan, Internet Executive and former CEO, DoubleClick growing firm in the New York region. For more information about RSM McGladrey and its affiliated audit firms* Date: Thursday, January 25, 2007 Cost to attend: Jonathan Miller Place: Sheraton New York $60 for individual ticket(s) if in New York, contact pre-registered by January 19 Don Lipari Steven Mayer 811 Seventh Avenue (American Express, Visa or (between 52nd and 53rd sts.) Managing Director Managing Director MasterCard only); $70 thereafter Time: 8:00-8:30 a.m. Networking Breakfast 750 Third Avenue 1185 Ave. of the Americas New York, NY 10017 New York, NY 10036 8:30-9:30 a.m. Program $600 for table(s) of ten if pre-registered by January 19; Tel 212.297.4817 Tel 212.372.1261 $700 thereafter [email protected] [email protected] Kevin Ryan YOU MUST BE PRE-REGISTERED TO ATTEND THIS EVENT. ALL TICKETS ARE NON-REFUNDABLE. *In New York, RSM McGladrey maintains a professional services relationship with Goldstein Golub Kessler LLP and McGladrey & Pullen. To register go to newyorkbusiness.com and click on “Events,” or fax your business card Though separate legal entities, they can work together to serve clients’ needs. RSM McGladrey is a member of RSM International, and credit card information to “Economic Forecast Breakfast” at 212-210-0499. For more an affiliation of separate and independent legal entities. information, call the Events Hotline at 212-210-0739.

SPONSORED BY: RSM McGladrey is the official accounting, tax and business consulting firm of the PGA.

January 8, 2007 | Crain’s New York Business | 25 BUSINESS LIVES LIVING LARGE Cobble Hill co-op apartment takes some cobbling

Entrepreneur finds gem in Brooklyn, but VITAL STATS PROPERTY Two-bedroom, making it a dream two-bath co-op WENDY SIMMONS spent 10 months living home is an ordeal ADDRESS 205 Warren St., with sawdust and cost Cobble Hill, Brooklyn overruns until the ASKING PRICE $1.25 million renovation was done. BY MARGARET JAWORSKI PURCHASE PRICE $1.1 million roger hagadone n a december day, MONTHLY MAINTENANCE an abundance of nat- $1,136.82 (as of Feb. 1, 2007) ed red-brick schoolhouse in Cobble “Originally,I intended to take down Eventually Ms. Simmons hired ural light floods CLOSING DATE Feb. 28, 2006 Hill. She loved the landmarked a few walls, relocate a few closets, yet another crew,which finished the through the impossi- building, the apartment’s 20-foot paint, redo the floors and upgrade renovation in November. bly tall windows fram- ceilings, 18-foot windows and the bathroom,” she says. “But once Ms. Simmons says her friends Oing Wendy Simmons’ living/dining lic relations firm. 1,200-square-foot deck. But the you start, it’s a slippery slope.” now think of her house as a country area. A set of 17th-century French She was forced into action in the claustrophobic design, galley getaway.They want to take up a col- chairs complements the farmhouse- summer of 2005 when she learned kitchen and tiny loft bedrooms ini- Contractor troubles lection to put a hot tub out on the style dining table. The Brooklyn her landlord wasn’t renewing the tially put her off. her first contractor lowballed deck. She’s not sure about that, she Navy Yard is visible through the lease on her $6,200-per-month, Three months and 25 open the estimate; her second contactor says, but she is sure she made the west-facing windows. A loft area, 3,200-square-foot loft apartment houses later, Ms. Simmons realized was sloppy.She hired an architect to right decision about the apartment. just off the sleek, modern kitchen on the Lower East Side. Suddenly, what a gem the Cobble Hill apart- help her with the main challenge: She loves Cobble Hill and believes designed by Jonathan Maitland the pressure was on to find an af- ment was, with its outdoor space, constructing an office loft without the neighborhood will continue to Ward,doubles as a reading room and fordable apartment that could do natural light and proximity to trans- losing the 20-foot ceilings.By open- grow in popularity, which in turn guest bedroom.Sasha,a 12-year-old double duty as a home and office for portation. She bought the co-op for ing up the space and configuring will drive up the value of her co-op. Himalayan cat, stretches peacefully her growing company. $1.1 million, shaving $150,000 off walls to blend into the background, With her 40th birthday coming on the floor nearby. the asking price. The next step was the architect helped her come up up, the single entrepreneur doesn’t After 10 months of living with Childhood memories turning it into her dream home. She with a design plan, she says, but he regret taking on the responsibility of sawdust, construction crews and ms.simmons set her sights on mov- knew it would take work; she just wasn’t great with permits or control- home ownership. renovation cost overruns, Ms. Sim- ing over the bridge to Brooklyn. didn’t realize how much. ling the crews. “I’ve always maintained that you mons can finally enjoy being a first- “The low buildings, tree-lined Miscalculations and missteps “I sensed that the crew wasn’t on live your life for you,” she says. “I time homeowner. streets and flowerbeds reminded me turned the estimated $40,000 three- the ball,” comments Ms. Simmons, would never plan to do or not do any- Ms. Simmons toyed with the of the Washington,D.C.,neighbor- month renovation into a 10-month, who opened a happening Lower thing because I was waiting to meet idea of buying an apartment for five hood where I grew up,” she says. $300,000 ordeal. East Side bar without any previous someone. I’m a huge homebody, and years.“I kept worrying that the bot- On a real estate Web site, Ms. “I totally underestimated the barkeeping experience and ran a having a real home base has always tom was going to drop out of the Simmons found the first stop on her amount of work I wanted done,” $7 million PR agency before start- been a top priority for me.” market,” says the founder and pres- housing hunt, a 1,300-square-foot, says Ms. Simmons, who lived in the ing Vendeloo.“But I didn’t listen to ident of Vendeloo, a boutique pub- two-bedroom walkup in a convert- co-op for most of the renovation. my gut.” COMMENTS? [email protected]

EXECUTIVE MOVES

ADVERTISING & COMMUNICATIONS relations, at Case Western Reserve Schematic: Michael Keany, 45, joined as Dan Klores Communications: Rick University School of Medicine. senior vice president of strategic services. HOT JOBS Cerrone, 52, joined as senior vice He was formerly a vice president at president of the sports division. He had FINANCE & INSURANCE VisiblePath. been senior director, media relations, for Financial Relations Board: Leslie Wolf- Upoc Networks Inc.: Steven Spencer,47, WANTED: EDITOR IN CHIEF the New York Yankees. Creutzfeldt, 50, joined as senior vice was promoted to chief executive from PUBLICATION Symphony magazine MRM Worldwide: Tim Cunningham, 36, president. She was formerly a managing chief technology officer. joined as executive vice president and director at Adam Friedman Associates. JOB DESCRIPTION Overseeing editorial content, management, director of customer and digital strategy, LAW operations and budget of the American Symphony Orchestra League’s North America. He had been senior vice HEALTH CARE Kleinberg Kaplan Wolff & Cohen: Robert bimonthly title president at Digitas/Modem Media. DoctorsDirect.com: John Bader, 42, joined S. Schneider, 66, joined as partner. He Project 2050: Dao Yi Chow, 32, joined as as vice president of business develop- had been a partner at Sadis & Goldberg MOST IMPORTANT TASK Handling production schedule for magazine creative director. He had been creative ment. He had been director, marketing and other league publications, including e-news services and annual director at Sean John. strategy, at Alfa Wassermann Inc. MEDIA & ENTERTAINMENT reports Screenvision: Steve DeLorenzo, 43, joined Best Life magazine: Michael Wolfe, 38, as chief operating officer and chief HIGH TECH & NEW MEDIA was named publisher for the Rodale Inc. CREDENTIALS NEEDED Master’s degree in music, journalism or financial officer. He had been chief Behavior Design: Anthony Armendariz, title. He had been associate publisher at communications; at least eight years’ experience in journalism operating officer and chief financial 29, joined as creative director. He was GQ magazine. SALARY $85,000-plus, commensurate with experience officer at GT Brands. formerly a senior art director at Rapp Glenayre Technologies Inc.: Jordan Visible World: Tara Walpert, 33, was Collins Worldwide. Copland, 44, joined as executive vice RECRUITER Internal promoted to president from executive Imari Oliver, 38, joined as director of president and chief financial officer. He BIGGEST CHALLENGE Cultivating outside writers while managing and vice president and general manager. project management. He was formerly a had been executive vice president and project director at Grey Interactive CFO at GSI Commerce Inc. improving staff work in print and online EDUCATION Worldwide. Midwest Living magazine: Brian UPSIDE Being able to set overall direction for the magazine Pencil Inc.: Michael Haberman,35, Kightlinger, 33, was named publisher for joined as president. He was formerly a EXECUTIVE PROMOTIONS the Meredith Corp. title. He had been Symphony focuses on issues and trends in the orchestra community. vice president at the Lower Manhattan associate publisher for the Better Homes Readers include musicians; orchestra industry staff, boards, patrons The fastest way to get an announcement into Development Corp. Crain’s is to submit the information online. and Gardens special interest media group. and volunteers; music critics; and arts media professionals. Former Weill Cornell Medical College: Susan Holt, Go to www.newyorkbusiness.com and click on NYTimes.com: Murray Gaylord, 64, joined editor in chief Melinda Whiting left last July; Rebecca Winzenried has as vice president of marketing. He had 54, was named chief development “Biz People/Executive Moves”; then click on been serving as interim editor. —KIRA BINDRIM officer, a new position. She had been the link to fill out the submission form. The been a vice president at Yahoo Inc. associate dean, development and alumni Executive Moves column is also available online. —adrianne pasquarelli

26 | Crain’s New York Business | January 8, 2007 BUSINESS LIVES TABLE TALK by Bob Lape enough for Paul Bunyan. classics canvas, from clams casino, Sea urchin and saffron harmo- calamari fritti and chicken scar- nize with spaghetti; sardines and pariello to cannoli. Cold-weather raisins blend with bucatini. Arti- specials include risotto dishes with chokes are stuffed with shrimp and roasted lamb or a medley of sausage, fava bean purée,and there are terrif- fennel and pearl onions. ic mussels steamed in wine with The setting is posh, with uphol- parsley pesto and roasted peppers. stered leather walls and a 20-foot The Tini team of servers led by mural on the ceiling. Chef Curko’s Enzo will pick your wine, bring son, one member of the charming tiramisu stacked like luscious logs, waitstaff, describes it as “an Israeli and keep you happy.The only thing artist’s painting of a classical Greek small about Tini is the name. Gen- scene for an Italian restaurant.” erosity abounds. Somehow, it works. Destino’s clien- tele draws more from the suit crowd BEPPE ★★ than other places in this five-pack. 45 E. 22nd St. (between Broadway ★★ gibbons catherine and Park Avenue South) TRA DI NOI TRE DICI specializes in the seafood-rich (212) 982-8422 622 E. 187th St. (between Hughes cuisine of the Puglia region. CUISINE Tuscan and Belmont avenues) PRICE RANGE $28-$35 Bronx (718) 295-1784 rich cuisine of Italy’s Puglia region, HOURS Lunch weekdays, dinner served with warmth and style. Mon.-Sat. CUISINE Southern classics Neighborhood dining at its best. PRICE RANGE $14.95-$18.95 ith fireplace aglow,the HOURS Lunch and dinner Tues.-Sun. Antica Venezia ★ ★ Tuscan farmhouse set- 396 West St. (at West 10th Street), Wting of Beppe is ideal for 42-seat secret just off Manhattan. (212) 229-0606. chilly weather. Chef Marc Taxiera, Arthur Avenue’s vaunted Northern Italian food with table- who worked with and then replaced AItalian food boulevard, Tra side preparation amid a water wall, founding chef Cesare Casella, Di Noi is where you’ll often find lo- a fireplace and views of the sunset serves up stick-to-the-ribs fare like cal butcher Sal Biancardi and baker over New Jersey. Friendly, polished braised lamb shank and pancetta- Mario Addeo, and probably the service, great pasta samplers. wrapped monkfish. candlestick maker,too.Italian cook- Borgo Antico ★ ★ buck ennis There is venison, wild boar and book author Ed Giobbi loves the GENTLEMEN FROM FLORENCE: Wine wizard Massimiliano Caldini (left) and chef Pierluigi fried calamari fragrant with the place for its textbook treatment of 22 E. 13th St. (between Fifth Ave- Sacchetti run 38-seat La Cantina Toscana on the Upper East Side. Casella touch of fresh herbs. The southern Italian dishes. nue and University Place), Man- bread soup called ribollita is thick to Abruzzi-born, Rome-trained hattan. (212) 807-1313. A Green- the point of resembling a pancake, chef Mario Coletta mans the wich Village townhouse with a and a rabbit risotto is overly sweet, kitchen; his wife Lori leads the romantic upstairs dining room for less than hot and short on rabbit. front. Chef Coletta cooked for enjoying well-made regional Ital- Sommelier Vittorio bubbles Sophia Loren before infusing New ian cooking and caring hospitality. Friendly, local with lively wine pairings,and Beppe York and Westchester eateries with is peppy and full. good taste sense. Fried zucchini, La Masseria ★ ★ clams oreganate, stuffed crabs or 235 W. 48th St. (between Broadway DESTINO ★★ cod salad are fine starters. Pleasing and Eighth Avenue), Manhattan. Italian places 891 First Ave. (at East 50th Street) pastas are al dente, and branzino (212) 582-2111. A rustic Italian farm- (212) 751-0500 marechiara or Livornese is a delight. house setting in the theater district Even with fishier-than-ideal stars the straightforward sea-and- CUISINE Rao’s style Southern the stars. La Cantina Toscana was swordfish and so-so desserts,Tra Di land cooking of Puglia, combined Five neighborhood otherwise occupied preparing hun- PRICE RANGE $21-$38 Noi can hold its head as high as its with the hospitality of Capri. Have restaurants are small dreds of events for the Italian am- HOURS Lunch weekdays, dinner more famous neighbors. dinner before the show, dessert bassador, now back in Rome. seven days after. ■ in size, but big This 38-seat treasure run by two COMMENTS? [email protected] gentlemen from Florence, chef raditional southern Ital- on authentic fare Pierluigi Sacchetti and wine wizard ian food from a longtime chef Massimiliano Caldini, dazzles with Tat Rao’s finds itself in a hand- BEST OF BOB LAPE let’s start the year with some true Tuscan fare—fresh, simple and some new midtown setting with neighborhood places of special delicious. Examples: peposa, a 16th Justin Timberlake among the own- Following are other neighborhood quality. All are Italian, with first- century recipe for boneless beef ers. Chef Mario Curko works the Italian restaurants. rate kitchens, deep wine cellars, shank stew; quails stuffed with notable value and caring service. sausage and served with truffled ’Cesca ★ ★ ½ Warmth and conviviality pervade mashed potatoes; boiled tongue 164 W. 75th St. (between Amster- them all, credit cards are welcome, with pepper sauce; and rabbit cac- dam Avenue and Central Park and wines are reasonably priced. ciatore. Here is food that demands West), Manhattan. (212) 787-6300. Reservations are a good idea, be- to be tasted, and soon! New chef Kevin Garcia (of Del cause some of these places are small. Posto) keeps this popular Upper TINI ★★ West Sider in the top tier of con- LA CANTINA TOSCANA ★★½ 1562 Second Ave. (at East 81st Street) temporary neighborhood Italians. 1109 First Ave. (between East 60th (212) 628-3131 Marchi’s ★ ★ ½ and East 61st streets) CUISINE Pugliese-influenced, (212) 754-5454 251 E. 31st St. (between Second and seafood-strong Third avenues), Manhattan. CUISINE Florentine PRICE RANGE $28-$35 (212) 679-2494. The “quiet legend” PRICE RANGE $16.95-$24.95; HOURS Dinner seven days of Kips Bay enters its 77th year of four-course tasting, $39.95; providing no-menu, Italian family- Office & Retail six-course tasting, $49.95 he talented Lentini broth- style dining, with a lavish five- Availabilities: HOURS Lunch weekdays, dinner ers, Giuseppe and Vincenzo, LA CANTINA TOSCANA dazzles diners course spread for $42.75. 212.594.2700 seven days, brunch weekends from Mola di Bari, the with fresh, simple Tuscan fare. TPuglia seacoast town that spawns Tre Dici ★ ★ ½ slgreen.com magine terrific, quick- many star restaurants, now call ★★★★= Outstanding 128 W. 26th St. (between Sixth and sautéed, garlicky baby eels for theirs Tini. It’s a brighter, more in- ★★★= Excellent Seventh avenues), Manhattan. $9.95! They’re among many de- formal approach to the market. A ★★= Very good (212) 243-8183. Curvaceous and Reaching New Heights. I ★= Good lights at a restaurant that’s been here raw bar brims with pristine shellfish cozy, this striking 40-seater in

a few years,but only now reaches for often served in a martini glass big buck ennis Chelsea specializes in the seafood-

January 8, 2007 | Crain’s New York Business | 27 © 2007 United Parcel Service of America, Inc. UPS, the UPS brandmark, and the color brown are registered trademarks of United Parcel Service of America, Inc. All rights reserved. Avery, Marks-A-Lot, the Crown Cap Design, and all other Avery brands are trademarks of, and used here under license from, Avery Dennison Corporation.