EXPERIENCE MOMENTS AND BMW BRAND EXPERIENCE. BMW WELT. BMW MUSEUM. BMW GROUP CLASSIC. THE EVENT SPACES OF BMW WELT.

BMW Welt, BMW Museum, BMW Group Classic #everysecondjoy -welt.com/eventforum CONTENTS.

BMW WELT. BMW BRAND EXPERIENCE. 09 Pure Emotion. 03 BMW Intensive. 10 BMW Visionary. 12 EXPERIENCE MOMENTS. 04 BMW Classic. 14 Guided Tours. 05 BMW Creative. 16 Workshops. 07 Contact. 18 PURE EMOTION. The BMW Group Event Forum combines BMW Welt, the BMW Museum and BMW Group Allow yourself to be inspired and advised by our specialists, from the options offered Classic to form your unique and very exclusive event location. We offer space concepts to through extraordinary gastronomy to a captivating show performance that nobody is meet the requirements of individual event experiences for 1,000 people along with com- going to be able to forget in a hurry. prehensive support tailored entirely to your needs. Every event is transformed into an exceptional occasion complemented by the “experience” of the highly emotional brands The BMW Group Event Forum offers you an astonishingly wide variety of services and from the BMW Group. offerings to support your event. These range from individual offers like comprehensive support from welcoming guests to bidding farewell to them, through to individual However, there is also a great deal of scope for your individual aspirations and ideas within offerings such as expert Guided Tours. Your aspirations and ideas always form the focus the heart of the brands because we are so much more than simply a “conventional” of our endeavours. event location.

Contents BMW Group Event Forum / BMW Welt / Pure Emotion | 3 EXPERIENCE MOMENTS.

Think outside the box. The BMW Group Event Forum offers you diverse opportunities, exciting experience offerings to perfectly complement your events. How about a lunch break with a short tour through the varied vehicle worlds? An exciting and informative expert lecture or an entertaining talk for inspiration? Your employees, guests or friends will have an unforgettable experience to remember. GUIDED TOURS. TOGETHER ON A VOYAGE OF DISCOVERY.

Experience unique insights behind the scenes of our impressive brands. Book individual Guided Tours through BMW Welt, the BMW Museum, the BMW Group Plant or BMW Group Classic. Gain a personal and individual impression of interesting facts and events. Meet people who really do have something to say. FORMAT LOCALITY PAX (MAX.) DURATION (MIN.) PRICE (EXCL. VAT) CONTENT

BMW WELT.

Interesting information about the unique architecture, the story of its creation, BMW Welt Tour BMW Welt 20 60 € 126.05 the philosophy and about the collection of automobiles in BMW Welt.

Our tailor made and customized version of the BMW Welt Tour. This tour is based on the content of the BMW Welt Tour Compact, but it can be variably BMW Welt Special Tour BMW Welt 20 60 € 184.87 adapted to suit your individual requirements. Perfect for school classes or larger groups.

Mobility solutions of the BMW and BMW i brands, as well as current and BMW Innovative-Talk BMW Welt 20 45 € 168,07 future topics, e.g. automated driving, connectivity and mobility services.

BMW GROUP PLANT.

All production areas in automobile manufacture. From the pressing facility, BMW Group Plant Tour BMW Group Plant 30 120 € 201.68 through the body shop, to assembly.

BMW MUSEUM.

Company, brand and product history of the BMW Group. In-depth insights BMW Museum Tour BMW Museum 20 60 € 159.66 into the tradition, the present and the future of the BMW brand.

BMW GROUP CLASSIC.

Historic Vehicle Collection, 100-Year Room and history of BMW BMW Group Classic Tour BMW Group Classic 20 60 € 210,08 and BMW Group Classic.

OVERARCHING BUILDINGS.

All the highlights of the BMW brand experience in Munich. The mobile BMW Welt, BMW Group Plant, tradition and history of the company in the BMW Museum. The fascination BMW Welt-Museum-Plant Tour 20 195 € 285.71 BMW Museum of production at the BMW Group Plant in Munich. All the brands of the BMW Group in the unique architecture of BMW Welt.

All the brands of the BMW Group in the unique architecture of BMW Welt. BMW Welt-Museum Tour BMW Welt, BMW Museum 20 90 € 210,08 Historic tour through the BMW Museum with more than 100 years of BMW Group history.

The fascination of production at the BMW Group Plant in Munich. BMW Welt-Plant Tour BMW Welt, BMW Group Plant 30 150 € 252,10 All brands of the BMW Group in the unique architecture of BMW Welt.

Contents BMW Group Event Forum / Experience Moments / Guided Tours | 6 WORKSHOPS. JOY IN DESIGNING YOURSELF.

A very special form of team building: Listening is good, but trying yourself is much better. Here, anybody can become a designer or an engineer. Enrich your event by taking part in creative workshops with interactive stations that generate as much enjoyment as learning through real knowledge. FORMAT PAX (MAX.) DURATION (MIN.) PRICE (EXCL. VAT) CONTENT LANGUAGE SLOTS

BMW WELT

A workshop full of imagination, artisan skill and team work. Teams of three style Workshop German Mon – Fri 30 120 – 150 € 251.26 and create the design of their automobile at different stations and later present Car Designing English from 02.30 pm it to the group.

Contents BMW Group Event Forum / Experience Moments / Workshops | 8 BMW BRAND EXPERIENCE.

Perceive fascination tangibly and intensively. An unforgettable experience for you and your guests. The experience packages of BMW Brand Experience give groups of up to 20 people the opportunity to immerse themselves in different worlds for a day. You can connect exciting Guided Tours with current exhibitions in BMW Welt and stunning driver training sessions at the BMW and Driving Experience, take an excursion into the future of electromobility or admire the rare racing cars from our history. BMW INTENSIVE. CLOSE TO THE ACTION.

Monday – Friday 09.15 am – 06.10 pm German / English € 9,900, excl. VAT (price per group, max. 20 people) BMW WELT & BMW GROUP PLANT. BMW & MINI DRIVING ACADEMY MAISACH. BMW WELT & DEPARTURE.

09.15 am Welcome coffee, breakfast and reception 02.15 pm Arrival and welcome in the 06.10 pm Farewell and shuttle to BMW Welt at the Biker’s Lodge BMW and MINI Driving Academy with subsequent individual departure 09.45 am Special Tour of the BMW Group Plant Theory on dynamic driving 11.30 am Lunch in Bavarie Handling with brakes 01.00 pm Guided Tour through BMW Welt Agent turn / emergency lane change 01.45 pm Shuttle to the BMW & MINI Driving Slalom Academy Maisach Oversteering 05.30 pm Shuttle to BMW Welt

Contents BMW Group Event Forum / BMW Brand Experience / BMW Intensive | 11 BMW VISIONARY. ENCOUNTER WITH THE FUTURE.

Tuesday – Friday 09.00 am – 04.00 pm German / English € 7,200, excl. VAT (price per group, max. 20 people) BMW WELT. BMW MUSEUM. BMW WELT.

09.00 am Welcome coffee, breakfast and reception 11.15 am BMW Museum Tour with focus on 12.00 pm Lunch in Bavarie at the Biker’s Lodge BMW i – Visionary Mobility 02.00 pm Special outing with the BMW i3 and 10.00 am BMW Innovative Guided Tour BMW i8 including individual support 04.00 pm Farewell in BMW Welt and individual departure

Contents BMW Group Event Forum / BMW Brand Experience / BMW Visionary | 13 BMW CLASSIC. EXPERIENCING HISTORY AT CLOSE QUARTERS.

Tuesday – Friday 09.00 am – 03.00 pm German / English € 3,700, excl. VAT (price per group, max. 20 people) BMW WELT. BMW GROUP CLASSIC. BMW WELT.

09.00 am Welcome coffee, breakfast and reception 10.45 am Tour of the vehicle collection of BMW Group 01.30 pm Lunch in Bavarie at the Biker’s Lodge Classic with focus on motor sport 03.00 pm Farewell to the participants in BMW Welt 09.45 am BMW Welt Guided Tour 01.15 pm Shuttle to BMW Welt and individual departure 10.30 am Shuttle to BMW Group Classic

Contents BMW Group Event Forum / BMW Brand Experience / BMW Classic | 15 BMW CREATIVE. STYLING WITH YOUR OWN HANDS.

Monday – Friday 12.00 am– 05.15 pm German / English € 3,300, excl. VAT (price per group, max. 20 people) BMW WELT. BMW WELT. BMW WELT.

12.00 am Welcome and Guided Tour of BMW Welt 02.30 pm Car Designing Workshop as special team 04.30 pm Afternoon coffee in the Biker’s Lodge building experience 01.00 pm Lunch in Bavarie 05.15 pm Farewell in BMW Welt and individual departure

Contents BMW Group Event Forum / BMW Brand Experience / BMW Creative | 17 CONTACT. FOR YOUR UNIQUE EVENT.

Contact for catering-related questions: Do you have any open questions that you would like to discuss in more detail with us? Then please BMW Group Event Forum Käfer Autowelt GmbH contact us – we would be delighted to advise you. You can obtain further information on the Internet Reservation and Booking Event sales about the BMW Group Event Forum at bmw-welt.com Am 1 Am Olympiapark 1 80809 Munich 80809 Munich You can also find a request form for your event at “Event Forum”. Germany Germany We look forward to hearing from you!

+49 (0) 89 - 38 25 72 62 +49 (0) 89 - 358 99 18 20 [email protected] [email protected]

Contents BMW Group Event Forum / Contact | 18