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TO MARKET TO MARKET TO BUY A FAT PIG FIRST HIGH- DEFINITION NATIONAL DOCUMENTARY FROM EMMY AWARD-WINNING

WQED marks ten years of national Sebak shows

PITTSBURGH -- To Market To Market To Buy A Fat Pig is a celebration of market houses, market places and farmers’ markets across the United States. The one-hour documentary is produced by WQED’s Emmy Award-winning Rick Sebak, who has taken viewers across the country on tours of unique pieces of Americana over the last ten years.

In To Market To Market To Buy A Fat Pig, Sebak checks out crab cakes in Baltimore’s Lexington Market, shops with a chef in Pittsburgh’s East Liberty Farmers’ Market, and attends a tomato tasting in Asheville, North Carolina. From what may be the oldest market in America in Lancaster, , to the amazing abundance of food and wares on display every Wednesday morning on the streets of Santa Monica, California, this program looks at the joys of talking to people who grow America’s food and the fresh opportunities that can be found in markets everywhere.

Writer/narrator Rick Sebak, who has produced such memorable PBS documentaries as A Cemetery Special; A Program About Unusual Buildings; Fred Rogers: America’s Favorite Neighbor; Sandwiches That You Will Like; Shore Things; and A Hot Dog Program , aims his camera this time at some of America’s oldest forms of food purveyance. No matter where he finds them, markets all have one thing in common: fresh, locally produced food and wares that reflect their local community and heritage.

About Rick Sebak

Rick Sebak has been making unusual, celebratory television programs for more than twenty years now. His slightly wacky documentaries consider various aspects of modern American life and the unexpected charms of Pittsburgh. Audiences have learned to recognize his friendly narrative style and the quirky topics that he obviously loves.

Rick has shown the country A Cemetery Special on PBS in the Fall of 2005, and It’s the Neighborhoods which premiered in Pittsburgh in December 2004 with national distribution and airings in 2005. He's done an hour about hot dogs and hot dog shops across the United States. Another hour on flea markets. Ninety minutes about Pittsburgh's great commercial neighborhood called the Strip. You can catch can his Sandwiches That You Will Like and A Program About Unusual Buildings & Other Roadside Stuff on public television or on DVD. He's put together programs about pre-Disney amusement parks, really good ice cream places, Stuff That's Gone in western Pennsylvania, and, in a special called Shore Things , he documented some of the non-environmental reasons why people like to go to the beach.

Rick's programs may make you want to travel. The New York Daily News has said, "Rick Sebak is not a filmmaker. He's a brainwasher. He's a brainwasher because you can't watch one of his effervescent films without having a very strong urge to follow in his footsteps and experience firsthand the places he presents so compellingly."

He has put together individual special programs that make up what is called the Pittsburgh History Series, including a very popular 1988 program titled Memories about the wonderful old amusement park near Pittsburgh, a show called Pittsburgh A To Z , one titled North Side Story , and a much imitated documentary titled Things That Aren't There Anymore .

After his statewide special on Pennsylvania Diners And Other Roadside Restaurants aired on PBS stations across the country in 1994, earning good ratings without any significant promotional campaign, Rick began making national documentaries for PBS including An Ice Cream Show, Great Old Amusement Parks , and A Flea Market Documentary .

PBS stations around the country often rebroadcast Rick's programs because audiences respond so favorably to the quirky blend of Americana, places and personalities.

Funding for To Market To Market To Buy A Fat Pig, was made possible by the Corporation for Public Broadcasting, the Public Broadcasting Service, and public television viewers.

WQED Pittsburgh, honored with the 2007 and 2006 Mid-Atlantic Emmy® Award for Station Excellence, was founded in 1954 as the nation’s first community-supported broadcaster. WQED creates, produces and distributes quality programs, products and services to engage, inform, educate and entertain the public within its community and around the world. WQED Pittsburgh is one of the first broadcasters in the country to be fully high-definition (HD) in its studio and field production capabilities. It is the parent company of WQED-TV (PBS); WQED: The Neighborhood Channel; WQED: The Create Channel; WQEX-TV (A ShopNBC affiliate); Classical WQED-FM 89.3/Pittsburgh; Classical WQEJ-FM 89.7/Johnstown; local and national television and radio productions; WQED Interactive ( www.wqed.org); and The WQED Education Department.

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