Jennifer Debrow Partner | [email protected]
MINNEAPOLIS Jennifer Debrow focuses her practice on the business and 80 South Eighth Street transactional aspects of intellectual property protection. She has 500 IDS Center Minneapolis, MN 55402 extensive experience counseling clients on domestic and international T: 612.632.3357 trademark registration, enforcement and licensing. Jennifer regularly F: 612.632.4357 assists clients with brand development and provides strategic advice in Assistant selecting and protecting trademarks domestically and internationally, Kathy Osborne 612.632.3289 including developing global filing strategies to maximize brand Email protection in an efficient and cost-effective manner. She advises clients PRACTICE AREAS on a wide range of issues related to intellectual property, including Intellectual Property software licensing, emerging technologies, internet-related issues, Trademarks copyright, trade secrets, advertising and promotions, and technology Licensing, Technology Transfer & licensing. Jennifer serves on the firm's Executive Committee, and Commercialization previously led the Intellectual Property, Technology & Privacy practice. Global Privacy, Cybersecurity & Data Protection Jennifer works with clients of all sizes, from entrepreneurial startups to Intellectual Property & Technology Fortune 500 companies, with particular knowledge and experience in International Law the trademark selection and brand protection for food and agribusiness Advertising Law companies, including protection of product configuration and trade dress. She also maintains strong relationships with foreign counsel all INDUSTRIES around the world, allowing her to assist clients in global expansion and Agribusiness & Food protection of intellectual property in key jurisdictions. Cannabis Representative Experience Restaurant, Food & Beverage Health Care ■ Manage an international trademark portfolio for a Fortune 500 company with more than 3,000 trademarks in over 160 countries. Education ■ Technology Assist in the selection, clearance, and registration of trademarks for franchisors, businesses, and nonprofit organizations. Wholesale & Retail Distribution ■ Obtain trademark protection for unconventional marks, including Advertising & Promotions trade dress and product configurations; advise medical cannabis
www.lathropgpm.com COURT MEMBERSHIPS companies on trademark strategy (registration and enforcement).
■ Minnesota ■ Negotiate software and technology license agreements on behalf of licensors and licensees, including the negotiation of a multi-year EDUCATION software and services agreement valued at $50 million. University of Wisconsin Law ■ Draft and negotiate a wide range of commercial contracts for School, J.D. and M.A., cum laude, 1997 clients, including professional services and consulting agreements, distribution and supply agreements, terms and conditions, licensing ■ Wisconsin Law Review, senior agreements, and nondisclosure agreements. note and comment editor ■ Counsel clients on compliance with advertising laws, including University of Wisconsin, B.A., contests and sweepstakes. with distinction, 1992 ■ Provide due diligence research and advice related to intellectual property assets in connection with mergers and acquisitions.
Events
■ Advertising Law Affecting Franchisors April 26, 2021
■ Franchise Webcast: Intellectual Property in Franchising - How to Protect Your Brand and Build Value August 3, 2017
■ North American Food & Agriculture Symposium March 18, 2016
■ GPM TechLaw 1.2 March 10, 2016
■ Data Privacy and Information Security: Protecting Your Company December 9, 2014
■ International Developments in Data Privacy and Anti-Bribery November 21, 2014
■ From Filesharing to Facebook: Managing Technology Issues on Campus September 20, 2011
Presentations
■ Co-presenter, "Updates on the Trademark Modernization Act and Best Practices for Trademark Prosecution and Enforcement," Los Angeles Intellectual Property Law Association, March 16, 2021
■ Co-presenter, "Potential Ethical Pitfalls in a Modern, Cost-Effective Trademark Prosecution Practice," Advanced Trademark Law 2017:
www.lathropgpm.com Current Issues, Practicing Law Institute Seminar, May 11, 2017
■ Panelist, "Cost Effective Trademark Practice," American Intellectual Property Law Association (AIPLA) - Front & Center Discussion Series, November 10, 2016
■ Panel moderator, "Enterprise Risk Management," Middle Market Seminar, Minneapolis, MN, October 2, 2014
■ Presenter, "Protecting Know-How in Distribution Networks," Brussels Distribution Conference, Brussels, Belgium, October 4, 2013
■ Presenter, "Overview of Distribution, Franchise and Agency Laws From a US Perspective," Vereniging voor Distributie-, Franchise- en Agentuurrecht, Amsterdam, the Netherlands, April 1, 2013
■ Table Topic Moderator, "U.S. and Canadian Trademark Registration Differences," 2012 International Trademark Association (INTA) Annual Meeting, Washington, DC, May 1, 2012
■ Table Topic Moderator, "Trademarks in Virtual Worlds," 2012 International Trademark Association (INTA) Annual Meeting, Washington, DC, May 1, 2012
■ Presenter, "Understanding Intellectual Property Issues & Opportunities in Virtual Worlds," ExecSense Webinar, September 1, 2009
■ Presenter, "Social Media and the Medical Practice," 13th Annual GPM Health Law Conference, Brooklyn Center, Minnesota, July 1, 2009
■ Presenter, "Children's Virtual Worlds," Online Games Seminar, William Mitchell College of Law, St. Paul, Minnesota, April 1, 2009
■ Presenter, "Fundamentals of Franchising: Intellectual Property Issues," American Bar Association Forum on Franchising, Austin, Texas, October 1, 2008
■ Presenter, "Copyright, Trademark & Licensing for Social Service Organizations," Mission Wise webinar, September 1, 2007
■ Presenter, "Fundamentals of Franchising: Intellectual Property Issues," American Bar Association Forum on Franchising, Minneapolis, Minnesota, July 1, 2007
■ Presenter, "Data Protection Issues in International Franchising," International Franchise Association/International Bar Association Joint Conference, Washington, DC, May 1, 2007
■ Presenter, "Turning Ideas into Money: Legal and Tax Issues for Commercializing (and Protecting) Intellectual Property," 8th Gathering of the Social Enterprise Alliance, Long Beach,
www.lathropgpm.com California, April 1, 2007
■ Presenter, "Intellectual Property," International Franchise Association Legal Symposium, Washington DC, May 1, 2006
■ Presenter, "Don't Get Caught in the ‘Net: Legal Issues for Nonprofit Web Sites," Minnesota Council of Nonprofits, 2004 Nonprofits and Technology Conference, Minneapolis, Minnesota, May 1, 2004
■ Presenter, "Mastering Section 2(f) of the Lanham Act: Strategies for Proving Acquired Distinctiveness," Mastering Trademark Registration Practice, Minnesota Continuing Legal Education, Minneapolis, Minnesota, March 1, 2004
■ "Browse Wrap Contracts: Implied Assent to Electronic Form Contracts," co-authored with C. Kunz, J. Ottaviani, E. Ziff, J. Moringiello, and K. Porter, Cyberspace Committee Forum, ABA Business Law Section Spring Meeting, Los Angeles, CA , April 1, 2003
■ "Standing Out in a Crowd: Choosing and Protecting Trademarks," co-authored with Lori Wiese-Parks, All District Legal Education IP Basics Continuing Legal Education, St. Paul, Minnesota,March 1, 2002
■ "Intellectual Property in Mergers and Acquisitions," Minnesota Paralegal Association, Intellectual Property Section, January 1, 2002
■ Presenter, "E-Commerce Expansion Issues," Keys to Explosive Franchise Growth Clinic, St. Thomas University, November 1, 2001
■ Presenter, "Electronic Contracting Strategies," Cyberspace Committee Forum, American Bar Association Annual Meeting, August 1, 2001
■ Presenter, "The Internet: Privacy, Property and Regulation," The Sedona Conference, Santa Fe, New Mexico, May 1, 2001
■ Presenter, "E-Commerce and the Law," National Association of Educational Buyers (NAEB) Annual Meeting, Nashville, Tennessee, May 1, 2001
Client Alerts And Blog Posts
■ Copyright and Distance Learning in the COVID-19 Environment April 20, 2020
■ IP Alert: With Brexit Upon Us, Are Your Trademarks in Jeopardy? January 30, 2020
■ IP Alert: Brexit Plays Deal, No Deal, or Delay — Trademark Rights Will Remain Protected
www.lathropgpm.com March 13, 2019
■ IP Alert: Brexit Update - UKIPO Announces Plan for Conversion of EU Trademarks August 7, 2018
■ IP Alert: Trademarks and Third-Party Solicitations August 18, 2015
■ Trademark Alert: Changing Relations with Cuba Opens New Opportunities and Risks for U.S. Brand Owners January 27, 2015
■ IP Alert: Don't Forget the IT Agreement January 14, 2014
■ "Watch Your Tweets," co-author, Employee Benefits Planner February 15, 2010
■ Education Law Update: New Legal Requirements for Colleges and Universities November 12, 2008
■ The GPMemorandum, Tenth Anniversary Issue, No.101 December 1, 2007
■ "Browse Wrap Agreements: Validity Of Implied Assent In Electronic Form Agreements," co-author, 59 Bus. Law 277 February 1, 2003
■ "Web Site Risk Management For The Growing Franchise: Key Questions To Ask For Franchises In Cyberspace," Franchising World January 1, 2003
■ "Web Site Risk Management For The Growing Franchise," co- author, Franchising World January 1, 2003
■ “Click-Through Agreements: Strategies for Avoiding Disputes on Validity of Assent,” co-author, 57 Bus. Law 401, American Bar Association January 1, 2001
In The News
■ Star Tribune Features Partner Jennifer Debrow as She Creates Backyard State Fair August 29, 2020
■ IP is Everywhere, Even at the State Fair August 22, 2019
www.lathropgpm.com ■ "Data breaches keep ‘zors up at night," Franchise Times August 1, 2015
■ "Minnesota Dispute Highlights Complexity Surrounding The 'Trademark Bullying' Label," World Trademark Review July 24, 2013
■ "Rapid Rise Of The ‘Cronut’ Gives Pointers For Early-Stage Trademark Strategy," World Trademark Review July 9, 2013
News Releases
■ Seven Lathrop GPM Attorneys Named Lawyer of the Year, 100 Ranked as The Best Lawyers in America© August 19, 2021
■ Lathrop GPM Attorneys Named 2021 Minnesota Super Lawyers and Rising Stars July 22, 2021
■ Chambers USA 2021 Names Lathrop GPM a Top Law Firm, Franchise Group Ranked Nationwide May 20, 2021
■ Lathrop GPM and Six Intellectual Property Attorneys Earn World Leading Trademark Honors February 18, 2021
■ Lathrop GPM Attorneys Named to The Best Lawyers in America©, Lawyer of the Year, and Ones to Watch for 2021 August 20, 2020
■ Lathrop GPM Attorneys Named 2020 Minnesota Super Lawyers and Rising Stars July 21, 2020
■ Chambers USA 2020 Names Lathrop GPM a Top Law Firm, Insurance Recovery Team Earns New Recognition, Franchise Group Ranked Nationwide April 23, 2020
■ 16 Lathrop GPM Attorneys Recognized as Franchise “Legal Eagles” April 1, 2020
■ Firm and Five Attorneys Earn World Leading Trademark Honors February 17, 2020
■ Gray Plant Mooty Attorneys Named 2019 Minnesota Super Lawyers and Rising Stars July 5, 2019
www.lathropgpm.com ■ Gray Plant Mooty Recognized as Leader in Chambers USA 2019 April 26, 2019
■ 17 Gray Plant Mooty Attorneys Recognized as 2019 “Legal Eagles” April 1, 2019
■ Firm and Five Attorneys Named World Leading Trademark Professionals February 6, 2019
■ Gray Plant Mooty Attorneys Named 2018 Minnesota Super Lawyers and Rising Stars July 5, 2018
■ Gray Plant Mooty Recognized as Leader in Chambers USA 2018 May 3, 2018
■ 15 Gray Plant Mooty Attorneys Recognized as 2018 “Legal Eagles” April 3, 2018
■ Gray Plant Mooty Announces Newly Elected Board Members March 26, 2018
■ Five Gray Plant Mooty Attorneys Named World Leading Trademark Professionals February 7, 2018
■ 43 Gray Plant Mooty Lawyers Named 2017 Minnesota Super Lawyers and Rising Stars July 5, 2017
■ 4 Gray Plant Mooty Practices, 12 Attorneys Recognized in Chambers USA 2017 May 26, 2017
■ 15 Gray Plant Mooty Franchise Attorneys Recognized As 2017 “Legal Eagles” April 3, 2017
■ Four Gray Plant Mooty Attorneys Ranked as Top Trademark Professionals in 2017 Edition of WTR 1000 January 23, 2017
■ 40 Gray Plant Mooty Lawyers Named 2016 Minnesota Super Lawyers and Rising Stars July 5, 2016
■ 5 Gray Plant Mooty Practices, 12 Attorneys Recognized in Chambers USA 2016 May 27, 2016
■ 15 Gray Plant Mooty Franchise Attorneys Recognized As “Legal Eagles”; Largest Number of All Firms April 6, 2016
www.lathropgpm.com ■ Gray Plant Mooty Announces Newly Elected Board Members April 1, 2016
■ Gray Plant Mooty Ranked Among Top 25 Twin Cities IP Law Firms July 24, 2015
■ 38 Gray Plant Mooty Lawyers Named 2015 Minnesota Super Lawyers and Rising Stars July 09, 2015
■ 6 Gray Plant Mooty Practices, 12 Attorneys Recognized in Chambers USA 2015 June 19, 2015
■ Gray Plant Mooty Has 14 Franchise Attorneys Named “Legal Eagles”; Largest Number of All Firms April 8, 2015
■ Gray Plant Mooty’s Jennifer Debrow, Dean Eyler, and Sheldon Klein Ranked as Top Trademark Professionals in WTR 1000 February 16, 2015
■ Gray Plant Mooty Lands Fourteen 2014 Franchise Times Legal Eagles, Most of Any Firm in the United States April 8, 2014
■ Gray Plant Mooty Trademark Practice, Jennifer Debrow Recognized in World Trademark Review 1000 March 14, 2014
■ Twelve Gray Plant Mooty Franchise Attorneys Named Franchise Times Legal Eagles 2013 April 1, 2013
■ Thirteen Gray Plant Mooty Attorneys Named 2012 “Minnesota Rising Stars” July 9, 2012
■ Gray Plant Mooty Trademark Practice and Attorneys Debrow, Hein, and Klein Recognized in WTR 1000 March 23, 2012
■ Thirteen Gray Plant Mooty Attorneys Named 2011 “Minnesota Rising Stars” August 9, 2011
Professional Affiliations
■ International Trademark Association (INTA)
www.lathropgpm.com Honors
■ Selected among The Best Lawyers in America®, 2021 - 2022
■ Chambers USA: America's Leading Lawyers for Business, Intellectual Property, 2015-2021
■ "Leading Trademark Lawyer," World Trademark Review, 2012, 2014-2021
■ "The Top Women Attorneys in Minnesota," Thomson Reuters, 2016
■ "Minnesota Super Lawyer®," Thomson Reuters, 2015-2021
■ The International Who's Who of Trademark Lawyers, 2015
■ "Legal Eagle," Franchise Times, 2013-2020
■ "Minnesota Rising Star," Thomson Reuters, 2001-2002, 2005, 2007-2012
www.lathropgpm.com