Come, fly the new feeling

An exclusive for on travel, business & Leisure, a Tata- airlines joint venture MEDIA KIT 2019-20

Published by Redefining Air Travel Experience

THE AIRLINE Vistara, meaning ‘limitless expanse’, brings together the legendary hospitality of Tata Group and , combined with luxury and service excellence and creates the finest & full-service airline for a memorable and personalised experience for its flyers. This premium airline which redefined air travel experience in , has added a new feather in its cap. In August, 2019, Vistara has started flying international starting with Singapore, Bangkok & Dubai.

2 The Magazine

Jan The inflight magazine aims to be an ideal companion for air travellers 2015 Vol 01 I Issue 01 providing rich content, in sync with the supreme flying experience that Vistara as a brand envisages. The contents of the magazine encapsulate business, travel, wellness, sports and adventure, personalities, management, theatre and movies, art and culture and heritage. It also talks about luxury living, new launches and brands apart from calendar of events, and news in and around. The magazine’s world class content, specially curated to target an upwardly mobile global audience, has also been appreciated by international bodies.

TaTa SonS Singapore airlineS Come together& to transform aIr traVel

Global Accolades

Vistara inflight magazine has won two awards at the prestigious Galaxy Awards 2018 held in the US for Design Cover (Gold) and Copywriting (Honors). Download the Vistara magazine app

3 Connecting One of India’s Winner of premium airlines, Skytrax 33 World Airline Cities offers a complete Awards 2019 experience of excellence, leisure and efficiency in Rapid Growth from Average Passenger customer service. 3 to33 Load Factor Destinations Fleet Details % in 4 Years 26 Airbus A320 85.1 and 9 Boeing 737-800NG Only Airline in India Exclusive to have 3 segments aircraft signature Business, lounge Premium Flying for Vistara’s Business Class and Club Vistara Economy INTERNATIONAL Gold customers at New and Delhi’s T3 terminal Economy from August 2019 to Rapid international over Singapore expansion plans expected in 200 Bangkok daily Flights & Dubai 2020

4 Passenger Demographics

Business

Leisure

60 40 21 years - 65 years Segment Age

55% 45%

2 million per annum (India) Average Income Gender

From corporate travellers and foreign delegates to CXOs Profession

5 Vistara Network

6 Tech Specs & Rate Card Vistara inflight magazine offers the advertisers a unique access to an extremely busy, active and hard to reach audience, where there are no distractions and quality time is spent Magazine Size: 21 cm (w) X 26 cm (h) on reading it during the flight journey. 210 mm (w) X 260 mm (h)

Magazine Dimensions / Bleed Ad W x H (cm) W x H (mm) Magazine Size: 21 x 26 210 x 260 Live/Safe Area(FPC): 19 x 24 190 x 240 Live/Safe Area(DSC): 40 x 24 400 x 240 Double Spread(DSC): 42 x 26 420 x 260

Non-Bleed Ad Dimensions W x H (cm) W x H (mm) Live/Safe Area: Full page 19 x 24 190 x 240 19 cm (w) x 24 cm (h) 190 mm (w) x 240 mm (h) Double Spread 40.0 x 24 400 x 240 Ad Creative Deadlines Issue Deadline January 20th December Bleed Size: Magazine February 20th January size+3mm th March 20 February PAGE BLEEDS April 20th March • 3 mm on all sides for a total document size of 210 mm wide x 260 mm high. Ads submitted without sufficient bleed area …and similarly for all successive months will be reduced to fit live area size. Rate Card (in USD / AED per issue) LIVE/SAFE AREA OR NON BLEEDS: INR USD$ * AED * • 10 mm on all sides for a total document size of 210 mm wide x 260 mm high. Full page colour (FPC) 7,62,000 11,000 42,000 • Additionally, for spread bleed ads, allow 10 mm on each side Double page Spread (DPS) 14,90,000 22,000 83,000 of the gutter for binding. • Please do not place logos, legal disclaimers or other critical Opening Spread (IFCS) 20,00,000 30,000 11,000 information outside live area. First 30% Single (FPC) 9,40,000 14,000 50,000 • Clearly mark all ad materials with proper cropping instructions to avoid misinterpretation. First 30% Spread (DPS) 16,00,000 24,000 89,000 • The ad should be provided in the pdf and eps format only. Inside front cover 14,90,000 22,000 83,000 Inside Back Cover 14,40,000 22,000 80,000 GSM Cover 220 Inside Pages 70 Outside Back cover (OBC) 20,33,000 30,000 1,13,000 Periodicity: Monthly Half Page (Vertical/Horizontal) 4,60,000 6,900 26,000 Distribution:  Every seat pocket and Vistara * Above rates may differ due to exchange rate fluctuations. lounges at Delhi & Airport 7 Maxposure Advantage

GOAN ARCHITECTURE DECODED | COLOURFUL ART OF F.N. SOUZA CRAFTING DIAMONDS CONSERVING ENVIRONMENT

Thinking Big: Bill Gates

apr-jun ‘18

izzling ummer tyles S 6 hot looks from our stores

Don’t break a sweat over your MAKEUP coming soon... IT’S TIME FOR PANCAKES!

TRAVEL apr-jun‘ 18 apr-jun‘ TEMPTATIONS with voguish travel gear

One of the largest content marketing companies in the world, offers seamless omnichannel solutions to brands. The media group was founded in 2006 and has operations in USA, , , , India, UAE, and . With our award-winning team of content creators, designers, strategy planners and marketers, we have achieved higher ROI by helping brands monetise content. We also offer a variety of content ranging from video, digital, mobile, social media, print, brand shoots, brand events, augmented reality & artificial intelligence. For brand monetisation, Maxposure uses expertise to strategise and create compelling conversations around a brand, increasing its Influence and reaching the desired target audience, regardless of channel or device. We create unique partnerships with our clients from various sectors like aviation, automobile, retail & banking, hospitality, FMCGs, and Government bodies. We create content in 25 global languages, which is consumed in over 170 countries around the world.

8 Maxposure Media Group India Pvt. Ltd. #TheAddress, Plot No. 62, Okhla Industrial Area, Phase III, - 110020, India. Telephone: +91-11-43011111, Fax: +91-11-43011199, For advertising enquiries, contact [email protected] www.maxposuremedia.com

USA BAHRAIN UAE Maxposure Media Group LLC Maxposure Marketing Services WLL Maxposure Arabia FZ LLC 22 Jericho Turnpike, Suite 108, Mineola Suite no. 652, 6th Floor, The Lounge Serviced Dubai Media City, Building No. 8, New York 11501, USA , Offices Building 247, Road No. 1704, Diplomatic Premises No. 523, Fifth Floor, Dubai, UAE Phone: +164 63672916 Area, Manama, Bahrain, P.O.Box 11409 Tel: +971 - 44310793 Email: [email protected] Mob: +973 3306 7099, Tel: +973 17518793 E-mail: [email protected]

Bangladesh Thailand Malaysia Subcontinental Media Pvt Ltd Maxposure Media (Thailand) MGM SDN. BHD. Profficio 2nd floor, 4 Mohakhali Co. Ltd A-15-03 Tropicana Avenue, No.12, Persiaran Commercial Area No. 4/1 Soi Lat Phrao 52 (Nivet 2), Tropicana, Tropicana Golf & Country Dhaka 1212, Bangladesh, Tel: +880 Wang Thongland Sub-District, Resort, PJU3, 47410 Petaling Jaya Selangor 1862260427, E-mail: shohedul@ Wang Thongland District, Bangkok, Malaysia, Tel: +60 378860995, subcontinentalmedia.com E-mail: [email protected] e-mail: [email protected]

MAXPOSURE India Offices INTERNATIONAL REPRESENTATON

Bengaluru NORTH America 409, A Wing, 4th Floor, Mittal Towers Canada | Wayne Saint John MG Road, Bengaluru, Karnataka - 560001 The New Base, Tel +141 63631388 Tel: +91 80 41510657 E-mail: [email protected] Chennai Europe #10, Uthamar Gandhi Salai, France | Nicolas Devos Nungambakkam High Rd, Nungambakkam, IMM International, Tel: +331 40137905 Chennai, Tamil Nadu 600034 E-mail: [email protected] Tel: +91 44 42015684 London | David Simpson Indore Simpson Media, Mob: +44 79 00885456 7/1, 409, 4th Floor, Ratan Mani Complex, E-mail: [email protected] Opposite Inter Star Showroom, New Palasia Russia/Switzerland | Gleb Korotkov, Halfbudget Indore-452001, Tel: +91 731 4248881 Tel: + 7 9852243800, +41 767102525 Email: [email protected] Jaipur Shop No.B-18, Hotel Arco Palace Turkey | Tan Bilge | Media Ltd Opp. Metro Station, Sindhi Camp Station Road Tel: +90 212 2758433 Jaipur-302001, Tel: +91 141 4047655 E-mail: [email protected] Kochi Far East Sushil Menon Hong Kong/Indonesia | Peter Jeffery Tel: +91 9740191055 Asian Integrated Media Ltd. Email: [email protected] Tel: +852 39106388 E-mail: [email protected] Kolkata DPS Corporate Club, 1st Floor Japan | Yusuke Yamashita | Pacific BusinessI nc 9A Sebak Baidya Street, Kolkata-700029 Tel: +813 36616138, E-mail: [email protected] Tel: +91 33 40680111 South Korea | Jung-Won Suh Mumbai Sinsegi Media Inc., Tel: +82 27858222 Omkar - The Summit Business Bay E-mail: [email protected] 7th floor, Unit No.716, Chakala, Andheri Kurla Australia Road Behind Gurunanak Petrol Pump, Andheri Sydney | Charlton D’Silva | Publisher’s Internationale` (East) Mumbai - 400093 Tel: +612 92523476 Tel: +91 22 61991111 E-mail: [email protected]

9