Nevada's Only Statewide Business Magazine • Since 1!)85 Nevad DYJ1amiu Uomme · Real E· te Markets

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to pay far more than anyone else, with or fees increase $35,000 per house, and without the sales tax increase. Most citi­ sewer charges jump $18,000 per house. zens do not get that if the sales tax doesn't o-growth advocates should not get go up, something else they care about will excited. This is not a way to stop growth. - and that is their water bills. Water rates Although the cost of homes will escalate are predicted by the Water District to dou­ beyond the reach of most residents, and ble- or triple - without the tax increase. homebuilders will have to curtail building Does the general public understand - people will still be moving here because they can either triple their water bills or there are jobs. It just means apartments pay six-cents more for a $25 dinner at a will be the order of the day since the

LYLE E. BRENNAN Publisber nice restaurant, or thiny-cents more when wage-scale in Las Vegas can't support buying a women's $125 dress? Do they home prices comparable to the job market know that groceries and prescriptions are of the Silicon Valley and San Francisco. not impacted by the tax? And that major If these facts were not embraced by the Who'll Pay water uses, like the casinos, are going to public, permitting the County Com­ pay a new reliability surcharge to help missioners to feel secure enough to pass the Price? guarantee water is available? the tax without worrying about reelection Do voters realize that failure to pass the fall-out, it won't be for lack of trying. evada's state legislators passed the tax means tourists will be the only people evadan 's for Solutions, a strange­ political hot-potato of determining getting a free ride; a ride on the increases bedfellow alliance, comprised of AFL­ who should pay for the multi-bil­ businesses and residents will be absorb­ CIO and Chamber of Commerce leaders, rnlion dollar water and sewer system up­ ing? If the commission chooses to delay firefighters, homebuilders, veterans, gar­ grades needed in the Las Vegas Valley to the decision by placing it on the ballot a ners and taxpayer watchdogs have been Clark County commissioners. The legisla­ year from now, $18 million dollars in attempting to tell-it-like-it-is. But it's a tors didn't want to see their reelection sales tax which would have been collected hard sell Jwhen incidences of governn1ent ' hopes drowned by a sales tax increase from tourists' pockets, will have been irre­ waste and dishonest elected officials dom­ which could cause voters to defect. trievably lost. inate the headlines and evening news. Thus the proposed one-fourth penny Did the message that homebuilders will So who will pay the price? Will it be the sales tax increase to help pay for the mas­ have to pay huge increases in connection public with higher water bills that eclipse sive infrastructure project has been sitting fees even with the quarter-penny increase the sales tax increase if the tax is not in the laps of the commissioners since last get conveyed? Builders are scheduled to moved up one-fourth of a cent? Will it be July. By the time this commentary is read, pay, at a minimum, $11 ,000 more per the tourists, who swim, drink and shower the county's leaders are scheduled to have house to connect to the regional water like the rest of us, but will not pay their voted on who should pay the price for supply, even if the tax increase passes. share if the tax is left as it is? Or will it be cleaner, safer and more reliable water, and That will fund well over 52 percent of the the commissioners, who may not survive sewer treatment system improvements. project. o other group comes close. That their next election if they do what they The reelection specter looms just as doesn't include the projected $6,000 per were elected to do - and that is to act in large for the commissioners as it does for house increase in sewer fees builders face. the public's best interest. legislators. Voting for a tax increase will If the tax increase is turned-down by the While the cost of the project is high, have been just as threatening to the com­ commission or voters, the lack of the making a bad decision on the funding missioners as it was to those gathered in tourists' dollars in the mix means not only could drive the price even higher. That is Carson City who decided "better them will residents' water and ewer bills go up why it is best to spread the project's cost than us" . That's why the commissioner far more than they would have, but home fairly among tourists, builders, businesses, considered doing the same thing the legis­ builders will see their water connection garners and residents. lators did - which is pass the buck - by deflecting the potentially hazardous deci­ COMMENTS? e-mail: [email protected] sion out of their own com1 into that of the people's coun. They mulled-over putting this public health issue on the ballot in Whatever Happened to Tolerance? November, 1998. So what did the commissioners face Dear M1: Brennan: Promise Keepers or the Muslim Million when weighing these alternatives? They Congratulations on your fine editorial Man March or the Southem Baptist boy­ faced pressure. on tolerance (Publisher ·s Commenta1y, con of Disney. I am greatly heartened to They felt the pressure of a confused September issue). You showed great see good people taking non-violent stands public- voters who believe if they stop the courage in pointing out the dangerous aimed at upgrading both our nation 's proposed sales tax increase, they them­ hypocrisy and. dual standards that eo-.:1st m moral ana ettucat sranaaras, ana our maz- selves will not have to pay for the our country today. We have come to a sad vidual responsibility for practicing them. improvements. Voters think stopping the place in history when people are being quarter-penny increase means those who condemned for seeking to raise standards Very truly yours, create growth will pick up the tab. of moral decency and responsibility. On C. Neal Johnson Actually, area homebuilders are going the other hand, whether it is the Christian Attorney at Law, Incline Village

4 !le"1da Business journal • December 1997 ~BUSINESS Long Term ~OUR~~1 CORPORATE BOARD OF DIRECTORS Small Business Financing Lance Bradford- Partner, Bradford & Bradford CPAs Lyle Brennan -Publisher, iBJ Stephen Brock- President, l\'8) Philippe Jaramillo - President, Mardi Gras Hotel Dr. Anthony Pollard- President, Rainbow Medical Center Frank Scott - CEO, Spons Media Network • Commercial Real Estate ADVISORY BOARD OF DIRECTORS Up to 25 years MaryS. Falls- Vice-President, Nonhem Nevada Business Banking, US Bancorp Somer Hollingswonh - President, Nevada Development Authority • Business Acquisition Larry E. Krause - Partner and Director, Anhur Andersen UP MaryDean Martin- President, MaryDean & Associates Up to 10 years Clare O'Brien- Director ofMarketing , McCarran Airpon Stan Thomas Director ofSpecial Business Projects, Sierra Pacific Power Company • Equipment Carole Vilardo- President, Ne1•ada Taxpayers AssociationScott Voeller - Director ofAdvertising & Public Relations, Up to 10 years Silver Legacy Reson Casino Patricia M. Wade -President, Wade Development Co., Lnc.

PUBLISHER • Working Capital Lyle E. Brennan Up to 7 years PRESLDEi\'f Stephen Brock VICE PRESIDEi\'f Mike Rogers Ben Falk (702) 233-8610 ASSOCIATE PUBLISHER - EDITOR "Ou1' specialty is long-term, high leverage Connie Brennan ASSOCIATE EDITOR- ART DIRECTOR business loans to fill the needs of Barbara L. Moore today's business owner. " CIRCULATION I DISTRIBUTION Lisa Maguire - Mike Rogers CONTRIBUTING EDITORS Long-tenn loan specialist Morse Arberry, Jr. I Chuck N. Baker I Kathleen Foley George Fuller I David Hofstede I joe Mullich jennifer Robison I R. Keith Schwer I Jacqueline Q. Shelton Michael Sullivan I jerry W. Thomas I'HE MONEY SFORE® RESEARCH DIRECTOR I TOP R-\NK IEVADA Lisa Maguire America's partner for growing businesses CORPORATE OFFICE 2127 Paradise Road • Las Vegas, NV 89 104 (702) 73 5-7003 • FAX (702) 733-5953 http://www.themoneystore.com email: 11'\1'\v.nevadabusiness.com NATIONAL MARKETING REPRESEi\'fATIVE Lisa Maguire Ask About TJV\.S.:::J/IIiir~• Our New Conventional Loan Program! SOUTHERN NEVADA MARKETING REPRESEi\'fATIVES Stephen Brock loan programs may be offered by Tlte Money Store Investment Corporation (TMSIC) or The Money Store Commercial Mortgage Inc. (TMSCMI), Letty Elias • Christopher Evans subsidiary corporations of The Money Store Inc. loan terms and conditions may vary based upon lending program. subsidiary and applicant qualification. Ben Falk • Claire Smi th • Lori Wilson • Liz Young 'ORTHERN NEVADA MARKETING REPRESEI\'TATIVE The Elizabeth Younger Agency Tiffany Frisch 223 Marsh Ave . • Reno, NV 89509-1626 (702) 329-4200 • FAX (702) 329-4283 LEHUA Enterprises now has spacious corporate professional offices Nevada Business Journal is listed in Standard Rates & Data. and suites available on both sides oftown. Each has #20A-Business-Melfo. State & RegionaL Advertisers should contact Sa1es at (702) 73 5-7003 in Southern a distinctive atmosphere, as well as the look and feel of success. ·evada. or (800) 242-0164 in on.hern Nevada. or write to: Nevada Business JournaL 2127 Paradise Rd., Las Vegas. NV PARK FLAMINGO EAST- is located in the heart of the important 89104. Demographic information available upon request. Month­ to-month circulation may vary. Flamingo Road financiaVmedical corridor - E Flamingo & Burnham NBJ is published monthly, bulk postage paid. Subscription rate is $44.00 per year. Special order single-copy price is $7.50. WESTON PLACE - located at 6600 W. Charleston with space available All contents © 1997 copyright. and reproduction of material appear­ ing in NBJ is prohibited unless so authorized by the publisher of BJ . from 1180 to 11 ,000 square feet. CHANGE OF ADDRESS: Please send previous address or mail­ ing label & new address. Allow six weeks. BOTH SITES FEATURE: EDITORIAL SUBMISSIONS: Address all submissions to the • extensive build-outs • ample lighted parking, including reserved and covered attention of Connie Brennan. Unsol icited manuscriplS must be ac­ companied by a self-addressed stamped envelope. 1\TSJ assumes no •lush landscaping • competetive rates • immediate occupancy responsibility for unsoliciled materials. DISCLAIMER: Editorial views expressed in this magazine FOR FL.:RTHER 1:--JFOR:vJATIO:'-i 0:--J EITHER PROPERTY. CALL: are not necessarily those of the publisher or its boards. LEHUA Enterprises at (702) 796-8003

December 1997 • Nevada Business journal 5 From lh~ Editor

Dear Editor: Is Nevada In your September issue, your maga­ zine incorrectly characterized the Taking Care development of Rancharrah (owned by John Harrah) in Reno. of Business? CONNIE BRENNAN Editor Rancharrah consists of 140 acres of prime property which is the home of John Harrah. When Mr. Harrah his issue marks the first time in taxation and over-regulation, were T recent years that Nevada Business Nevada's good fortune. Companies acquired the property, there was a Journal has gone out on a limb and pub­ looking to escape the deteriorating "PUD" in place. The PUD covers lished an economic forecast that predicts business environment in California 82 of the 140 acres, calling for conditions for the coming year (see story had only to look across the border. As page 17). However, considering that we a result, in recent years, our state wel­ 155 residential estate lots or homes. went to the state's leading economists and comed countless companies to its Mr. Harrah has no present, or future industry leaders to gamer the information, business community, thereby creating plans to develop the property. The our risk is minimal. jobs and boosting the economy. equestrian arena is u~<;:d in his The article includes predictions, from Although they can be accused of being those in a position to know, on how our slow, California's lawmakers and govern­ cutting horse operation and he has state will fare in gaming, real estate and ment officials aren 't stupid. Over the last no plarn; to convert the facility to growth in the coming year. couple of years they have being playing public use. The article's reference to A couple of the people interviewed catch-up and scrambling to change the for the story mentioned the fact that business environment in order to keep a fi lm studio is in error. Mr. Han·ah California's rebounding economy companies and jobs in the Golden State. operates a fine art studio called will have an effect on our state's well­ Consequently, the constant stream of "Outdoor Images." being. In fact, this outside influence new businesses migrating to Nevada from California will continue to have from California has slowed to a trickle. a dramatic impact on the health of All indicators show that California will Sincerely, Nevada's economy. continue to rebound and strengthen its David E. Cox A few years ago, California's economic ability to retain local companies. For Middlefork Limited Partnership woes, created by Nevada it means our officials will have to expand their diversification efforts and Reno, Nevada broaden the search for companies inter- ested in locating to the Silver State. California learned the hard way about the importance of Tal appreciating resident business operations and supporting Dear David; intrastate commerce. The corpo­ It appears that our writer either rate flight from California which unfolded over the past few years obtained bad infonnation or was a sends a clear message and a warn­ little lax in his research. One or two ing to those wise enough to listen: If errors is bad ... but understandable. local entrepreneurial interests are not carefully nurtured, they will seek out Three or Jour errors in a story is greener pastures. From the way Nevada down right embarrassing. I sign this is shaping up for the coming year, it with apologies .. . and a red face. appears we've heard the warning, and we're taking care of business. Thanks for writing, COMMENTS? - Ed. e-mail: [email protected]

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Volume 12 - No. 12

Features 11 Our Dynamic Commercial Real Estate Markets BY JENNIFER RoBiso ,

-_--;{!~ As the state's economy grows, things look positive for 11._ __ ~ commercial development

17 1997/1998 -It [was/will be] a good year BY DAVID HOFSTEDE The state's economic forecast for 1~~8 is bright.

Insets from top to bottom: Tbe Soutbwest Commerce 55 TopRank Nevada STATEWIDE BOOK OF LISTS RESEARCH BY LISA MAGUIRE Center in Reno; !be Soutb ll'lSURANCE BROKERAGE FIRMS • IAN'DSCAPE ARCffiTECTS Meadows Distribution Center in Reno; tTugbes MAl\fUFACTURI!'lG COMPANIES • MEETING & COI\'VENTION CENTERS Airport Center in las 10gas: and Green Valley Center II NEVADA'S TOP 100 BUSINESSES • OFFICE SPACE in Henderson. RESIDENTIAl REAL ESTATE BROKERAGES

29 NEVADA DEVELOPERS CHOOSE TILT-UP CONSTRUCTION BY CHUCK· . BAKE R Building This efficient building technique is growing eve1more populm:

Nevada 34 A BETTER HOME FROM FLOOR TO CEILING BY JENNIFER ROBISO Homebuilders are capitalizing on innovative new products.

38 DERMODY PROPERTIES BY JACQUELINE Q. SHELTON Keeping sight of the big picture.

40 LEE & ASSOCIATES BY KATHLEE FOLEY Offering "one-stop shopping" for commercia/ real estate clients 43 BUILDING NEVADA NEWS IN BRIEF Dermody Propmties' Reno beat/quarters. 45 COMMERCIAL REAL ESTATE MARKET REPORT Page27 Office Market Summary - Compiled by Lee & Associates and G1'ubb & Ellis.

Departments 4 COMMENTARY BY !TIE BRE.NNA.N 49 INSIDE POLITICS BY MICHAEL SULLI VAN The campaign that could have been. 6 FROM TilE EDITOR • TALK • TALK BACK 50 BUSINESS STRATEGIES BY GEO RGE RJLLER How to write a business plan . 23 AT TilE TOP BY JACQUELINE Q. SHEITON Wade Development - 51 CUTTING EDGE BY JERRY W. THOMAS The right place at the right time. The Intemet has ushered commerce into a vast new world. EXECUTIVE PROFILE BY KATHLEEN FOLEY Starbucks Coffee 25 53 TAX TIPS BY NEVADA CPAs Daniel Van Epp - Guiding Page 47 sing your head while Summerlin into the ne>.1 millennium. giving fro m the heart.

47 LIFESTILES BY KATHLEE!'< FOLEY 67 NEVADA BRIEFS It's Coffee Time Starbucks Coffee - Reno/Las Vegas 69 PEOPLE ON TilE MOVE Sundance Books - Reno MOVING TO NEVADA The Whole Bean - Las Vegas 72 73 BUSINESS INDICATORS BY R. KEITH SCHWER 48 SPEAKING FOR NEVADA BY MORSE ARBERRY, JR . Wade Development The ways and means to 74 COFFEE BREAK BY JOE MULUCH evada's bottom line Driving buyers crazy. Page23

December 1997 • Nevada Business journal 9

•

s hile Nevada's residential real Vegas], comprises 112 acres and will Westate industry remains the focus build out at about two million square of substantial national media feet," Higgins explained. "Also in North attention, what many don't realize is -that Las Vegas, Dermody Properties bas devel­ the state's commercial real estate market oped one million square feet on 104 acres, is just as dynamic. Across Nevada, indus­ with plans for another one million square trial, office and retail development contin­ feet yet to be constructed. These proper­ ues at a frenetic pace, matching and ties are bringing tenants like J.C. Penney, accommodating the demands residential Sears, La-Z-Boy and Payless C:ashways to growth creates. North Las Vegas." Following is a discussion of where the According to Higgins, other substantial hot spots for commercial development industrial developments in the Las Vegas across Nevada lie, in addition to the issues Valley include Arrowhead Commerce and concerns industry analysts foresee Center, a 31 0-acre industrial park near impacting the vitality of our commercial McCarran, and a 35-acre land parcel that real estate markets. Security Capital Industrial Trust is devel­ oping in Henderson, which is slated to Industrial Development contain up to 750,000 square feet of total industrial space. Both Las Vegas and the Reno-Sparks area are enjoying highly active indus­ ike Las Vegas, Reno has its share of trial and warehouse building markets. Ldynamic industrial submarkets as well. Kevin Higgins, SIOR, a senior vice­ "There are a couple of hot spots for indus­ president with CB Commercial, cited trial building around the Reno-Sparks n~merous industrial parks and projects area," stated Scott Shanks, SIOR, an asso­ either slated for development or already ciate with Reno's Hale, Day & Gallagher. under construction in Las Vegas's three "'Vista Boulevard, in the East Sparks cor­ industrial submarkets (Henderson, North ridor off of I-80 as well as the South Las Vegas and the area southwest of Meadows area constitute two of the more by JeDDifer Robjsoa McCarran International Airport). active locales. Vista Boulevard is seeing a "The Las Vegas Corporate Center, situ­ lot of leasing activity, while the develop­ ated at I-15 and Craig [in North Las ment occuning in South Meadows is pri-

December 1997 • Se~'ada BUSiness Journal II very little industrial build-to-suit space in because we still aren't quite in the main­ stream for such build-to-suit users. Also, recent spec development in the Valley has been put up by quality builders who keep careful track of industry needs, so compa­ nies are able to come in and find what they need already constructed." Northern evada is witnessing added spec development as well. "Spec space built in Reno-Sparks last year totaled about 1.6 million square feet, as did The Trammell Crow Company is developing the industrially-oriented Southwest new build-to-suit space,' Schuster said. Commerce Center in Reno. The two-phase project, when complete, will encompass "We've tripled the amount of spec con­ 481,000 square feet. struction over five years ago, primarily because our economy is very strong." marily owner/user and build-to-suit space acres of land. According to Patty Wade, As spe development has ivcreased [product constructed to meet a specific president and owner of Wade Develop­ across the state, so have vacancy rates, a occupant's needs]." ment, space commitments in the last 14 situation that has given rise to increasing Such build-to-suit construction repre­ months alone have totaled 2.6 million concerns about overbuilding. sents roughly half of the industrial devel­ square feet, entirely from firms ranked as "At the end of this year's third quarter, opment in the Reno-Sparks market, "Fortune 500 or better," she said. we were at 9.5 percent vacancy," stated according to David Schuster, SIOR, "In addition to Stanley Tools, which is CB Commercial's Higgins of the Las CCIM, an industrial specialist with Grubb utili zing our park as its western distribu­ Vegas market. "We started the year at 5.86 & Ellis/Nevada Commercial Group. tion center, Quebecor Printing USA, the percent vacancy. We're expecting that "Some of the companies with new build­ second-largest commercial printer in the about 5.5 million square feet of spec to-suit industrial space include Rykoff­ world, is developing on 50 acres," Wade industrial space will be built during 1997, Sexton, with 138,800 square feet in noted. "UPS has committed to a 230-acre and about 3 million square feet of that will Golden Valley, Sherwin Wiliams, which campus, and Allied Signal will occupy be absorbed [occupied by tenants]. That has built 600,000 square feet in Stead another 15 acres. We're anticipating a 15- means vacancies will probably rise by and Craftsman Press, also in Stead, with to 20-year build-out on this project, with a year's end to about 10 percent, but we're 170,000 square feet of space," he said. total of $70 million spent in infrastructure anticipating they' ll come back down again "Warren Applicator now has 100,000 and improvements." to about 8 percent by next year." square feet of build-to-suit space in South In spite of the substantial amounts of Meadows and Thomas and Betts has n both Southern and Nmthem Nevada, industrial square footage that may remain added 129,287 square feet to its facilities Iindustry watchers agree the amount of empty at year's end, Higgins doesn't think in Sparks." speculative industrial building - space industry members should sound any Northern Nevada's industrial building constructed in the hopes a tenant will alarms yet. "It's not uncommon for spec activity is not confined to Reno-Sparks, emerge after completion to lease or buy property to take up to 12 months to lease however. "Fernley has several significant the property- has continued to rise signif­ out in other markets, and 9.5 percent projects either completed or underway, icantly in recent years. While some are vacancy rates are not a sign of an including a 323,000-square-foot Stanley concerned about the prospect for over­ unhealthy market. We' ll come out fine as Tools facility and Valley Joist, which has development, others feel confident that a long as developers carefully pay attention 130,000 square feet of space," Schuster variety of factors will preserve the health to our market and its demands." noted. "I foresee the Fernley industrial of Nevada's industrial markets. "There's always a danger of overbuild­ park evolving into a bedroom industrial "Current industrial building in Las ing, but we're really in a solid place with community for the Reno-Sparks area." Vegas is almost entirely spec[ulative], or the efforts of the Nevada Development The industrial park in Fernley Schuster inventory, development," noted Steven Authority [NDA] and the brokerage com­ referred to is a Wade Development pro­ Spaulding, vice-president of Security munity," asserted Security Capital's ject, and will ultimately consist of 5,000 Capital Industrial Trust. "We're seeing Spaulding. "As developers, when we build

12 Ne,·ada Business journal • December 1997 spec, we realize we may have to wait awhile to lease it, and that's not the end of the world. Southern Nevada is increasing­ ly becoming a valid and accepted industri­ al market, and the NDA and the state are doing an excellent job of promoting us. We're confident those efforts will contin­ ue to draw new industry to occupy the buildings we develop." "We also have to remember our com­ peting markets have standing inventory," Spaulding added. "If we don't have such existing space as well, it becomes more challenging to attract users who possess an immediate need for space. Some stand­ ing inventory is vital to drawing more business and industry to an area." The Reno-Sparks market has seen a Security Capital Industrial Trust is developing warehouse space across Nevada. Pictured fairly substantial rise in industrial vacancy above: The company's Las Vegas Corporate Center. rates during 1997, according to Shanks. "In the past years, vacancy rates hovered they can't be divided well, or they have Office Development around 3 percent," he explained. "We saw too much office space in proportion to those rates go up to roughly 7.5 percent by warehouse s pa ~e. These few anomalies as Vegas currently has more than two the end of 1996 for the overall market. have created more vacancies for now, but L million square feet of office space However, we don't foresee those rates overall we have a balanced market." either planned or under construction, continuing to rise through next year. We Reno-Sparks industry watchers predict according to Brad Peterson, a senior vice­ have some savvy developers building positive things for the area's industrial president with CB Commercial. "A lot of quality product, so we're expecting our development market as a whole. "We con­ office space in the Las Vegas Valley is vacancies to remain relatively low." tinue to benefit from a good, healthy econ­ occurring in the northwest because of the "Overbuilding is a potential problem, omy, and many international companies population growth in that area," Peterson especially as California's economy are considering Reno as an ideal locale for stated. "Areas close to the labor base, rebounds somewhat and its prices per distribution to the western states and the managers, executives and freeways square foot of industrial space com~ Pacific Rim," Schuster concluded. "Bar­ remain popular with office developers." down," Shanks continued. "Most of our ring a national economic downturn, we American Nevada Corporation's Green developers are aware of the potential can remai n a very healthy and visible mar­ Valley Corporate Center represents one of problem, and more Eastern and Midwest­ ket for at least the next fi ve years." Las Vegas's more significant office devel­ ern companies are coming here for our CB Commercial's Higgins also senses a opments. The Corporate Center will fea­ proximity to the western United States." positive future for Southern Nevada's ture three types of office product, most According to Schuster, Reno's ri sing industrial market. "As long as developers notably Tech Park at Corporate Center industrial vacancies aren't due solely to are realistic about what they can build, and The Plaza at Corporate Center, both extensive spec building. "At the beginning where they can build it, how much they 60,000-square-foot facilities currently of this year, we had to contend with some can lease it for and how quickly their pro­ under construction. Other substantial bad flooding, after which we lost such jects will be fullt occupied, the outlook is developments include City Center West in larger tenants as Rubber Maid and Tup­ good," he stated. "We can no longer oper­ northwest Las Vegas, which will total just perware," he recounted. "Other companies ate thinking, 'If we build it, they will over 200,000 square feet upon comple­ were purchased by larger busi nesses with come,' and people are comming to that tion; Summergate, a 100,000-square-foot existing distribution facilities, so their realization. Within a year, spec develop­ development also situated in the north­ Reno operations were closed down. Also, ment here is likely to slow, and developers west; and the 60,000-square-foot Phase V some of the older industrial properties are will be able to lease excess properties to of The Crossing Business Center in suffering from functional obsolescence - create a tighter market." Summerlin. The Howard Hughes Corp. developers tended to build office product with 3.3 parking spaces per thousand square feet of space; the acceptable ratio has jumped to five parking places per thousand or more. Also important to any office developer's success in our competi­ tive region will be understanding our mar­ ket. The builders who do well here will be those who make an effort to determine what exactly our supply and demand situ­ ation is, and what should go where." In addition to over-development, a spate of other issues are confronting the office market, including the land avail­ ability woes and rising land prices affect­ ing industrial development. However, industry experts also note that the health of the state's office market depends upon another key factor - the viability The Rainbow Corporate Center will provide 155,000 square feet of Class A office space of Nevada's labor pool. to the rapidly growing west Las Vegas Valley. "As a whole, we need to.be concerned about providing both quality and quantity continues to add space at its Hughes Cen­ "In Reno, anywhere from 60 to 70 per­ of labor f. r new companies moving into ter, with a newly-completed 86,000- cent of the office space currently under the Valley," asserted Peterson, of CB square-foot building and another 161 ,000- development is speculative," Pinjuv ex­ Commercial. "We can't attract good com­ square-foot structure under construction. plained. "Spec development has become panies to occupy the space we're build­ Thomas & Mack has plans for addition­ more popular here because we've had a ing without a high-caliber labor pool." al development at McCarran Center, with strong economy in the last two or three "Our unemployment rate in Reno is a total of 600,000 square feet of space years, and lenders are relaxing guidelines under 5 percent. which means our labor under construction, or due to be complete somewhat for ·certain borrowers. People pool is fairly shallow in comparison to by the end of next year, bringing the office are bullish on our economy and are confi­ such larger markets as Sacramento and park's first phase 70 percent toward com­ dent it will maintain its 5 percent annual Phoenix," Pinjuv said. "This presents a pletion. According to Tim Snow, chief growth rate. However, a concern does problem for larger employers, who have development officer for Thomas & Mack, exist within the office development and expressed an interest in opening facilities the second phase of McCarran Center will real estate market that demand could fall to put 200 people to work. They're afraid begin construction in mid-1998, and will off and cause an over-built situation." the labor pool just isn't here." be more industrially oriented. According to CB Commercial's Peter­ In spite of such issues, Thomas & son, new office space construction in Las Mack's Snow echoes a common sentiment eno also boasts several substantial Vegas will outstrip the demand for such with his bright outlook for office develop­ Roffice parks and developments, facilities. "Of the more than two million ment in Southern evada. "We have a according to John Pinjuv, president of square feet of office space planned or growth economy, and as we increase the Grubb & Ellis/Nevada Commercial under construction, we might see a net number of hotel rooms, we'll have an Group. "The majority of the market's absorption of one million square feet," he accompanying need for services," he recent office and retail growth has been in stated. "Our net absorption last year was asserted. "The biggest element of demand the south end of town, because that area 792,000 square feet. We will exceed that in our area is going to come from credit lies on a high-visibility path to Carson this year, but we still won't keep up with card centers, call centers and service cen­ City and Lake Tahoe." the new product coming online." ters that employ a heavy labor force." As with industrial development, office Dave Sundaram, a commercial agent "Due to our increase in population, specialists are talking about the potential with Stuart Mixer Commercial-Oncor we now have companies coming to the over-building problems that can arise International, noted specific products and Reno-Sparks area that wouldn' t look when extensive spec building prevails in developers will suffer significantly more at our market when it was smaller," a market. As office vacancies creep past than others in an over-built market. Pinjuv concluded. "We're absolutely ex­ 12 percent in Las Vegas and continue to "A lot of the older office product will pecting a positive growth trend. Based remain above 10 percent in Reno, the face continued difficulty in competing if on the last couple years of growth and over-development question re-emerges such facilities aren't modernized," stated our current level of activity, I foresee our with increasing frequency. Sundaram. "For example, prior to 1996, market expanding."

14 Nevada Business Journal • December 1997 Retail Development as well. Chris Waizmann, a senior associ­ ate with RPL Group, a Reno management ince retail development is more directly and leasing agency, noted that although Slinked to population growth than are the Reno market as a whole is healthy, office and industrial development, specu­ some tenants may face added competition. lative building within the industry is "Reno is seeing less inline space - the extremely rare in Nevada today. Although space built between two anchors," he substantial retail development is occurring explained. "A lot of the new development along the Las Vegas Strip (the Fashion here and elsewhere around the country Show Mall has announced it will double constitutes big box users and pads, with its space, the Belz Factory Outlet MaJI has little or no inline space. Smaller tenants expanded to 317,000 square feet, the Retail development in Sou.them Nevada are going to have to focus on customer Forum Shops at Caesars Palace just has begun to move away from the large ervice and find a niche if they expect to opened its second phase, and adjacent to power centers - such as the Stephanie survive in such a market." the MGM-Grand, the new Showcase Mall Power Center in Henderson- in favor of If over-building doesn't won·y retail recently opened its doors), Scot Marker, grocery store-anchored retail centers. specialists, what are their concerns? who handles retail services for Stuart In Southern evada, rising land costs Mixer Commercial-Oncor International, partly because of the lack of spec devel­ top the list of potential problems for many noted that smaller, grocery store-anchored opment and the accompanying reduced industry experts. "Retailers can only sup-. retail centers are largely prevailing over possibility for over-building. "Current port certain land prices; their sales drive power center development in the remain­ retail development generally must be 50 how much they can afford tQ pay for land der of the Valley. percent pre-leased before developers can or rent," Graski said. "If land prices con­ "Once the Valley's population grew obtain loans to complete projects," tinue to r!,se because of Las Vegas' rapid enough to attract power center anchors explained Kit Graski, first vice-president growth, retailers may be restricted in the [such as Barnes & Noble and Wal-Mart], with CB Commercial. "The development number of stores they can bring into the that development went up pretty quickly," community here watched other markets, area. Landowners believe they should Marker said. "It will probably be at least such as Phoenix, build too quickly, and obtain a certain return on their land. When another year before we see new power we've been able to avoid those types of Walgreen's and Rite Aid drug stores centers emerging." situations. Vacancy rates were at about entered our market, a battle between the The Reno-Sparks market is watching as 6 percent last 'year, and we don't antici­ two ensued that has pushed land prices Fire Creek Crossing, a power center con­ pate that number rising." way up as they seek land in desirable taining almost 850,000 square feet of According to Judi Woodyard, CCIM, of areas. We've seen landowners' expecta­ space, nears completion. According to Lee & Associates Commercial Real Estate tions of land value rise dramatically." Roxanne Stevenson, vice-president of Services, retail, office and industrial For Northern evadans, water tops the Grubb & Ellis/Nevada Commercial vacancies all look healthy through 1998. list a source of woiTy. "The water issue Group, the recent changing of zoning "Lee & Associates tracks the Las Vegas has always been important in Reno, where surrounding Fire Creek Crossing from market with quarterly reports," she developers and companies have to buy hotel/casino to retail use will bring addi­ explained. "When we finished our third water rights," Stevenson explained. "We ti onal retail to the area in the form of such quarter report, we expected vacancies to used to be able to buy those rights from users as Eagle Hardware, Borders Books show an increase because of all the new Sierra Pacific [Power Company], but they and the Good Guys. product that came online, and that didn't no longer sell those rights. We now have "The land around Fire Creek Crossing happen. As our economy continues to to go through private companies, which is will probably break ground early next expand, vacancies should hold steady, driving the cost of those water 1ights up. year, and will total about 40 acres of new even as space expands." People will have to remain mindful of this retail development," Stevenson noted. "A Retail vacancy rates in Reno-Sparks as a development cost." new Albertson's-anchored center is also have dropped somewhat in the last year, planned in Spanish Springs, and will according to Stevenson. "A year ago, our lthough each commercial submarket is include 75 ,000 square feet of retail space. vacancy rate was at 6. 7 percent, whereas Aconfronting different issues to some The 120,000-square-foot Sparks Mercan­ the overall rate now is under 5 percent," extent, industry members also share con­ tile will feature Raley's, McDonald's, she said. "I think that will remain relative­ cerns. Issues relating to infrastructure, Starbucks and other small users, and the ly stable, although we might see some transportation, schools and other quality­ South Meadows Market Place will offer fallout after Christmas as some of the big of-life issues will remain important. How­ 110,000 square feet of space and a Cub users like Old Navy impact smaller ten­ ever, as Nevada's economy continues to Foods anchor." ants. Vacancies might rise just slightly in grow and businesses are drawn to the Vacancies in the retail market in both some of the smaller spaces." state, its commercial real estate market halves of the state are stable and healthy, Others have cited such a potential trend holds much promise for the future. • THE GLOBAL COMMUNITY d t/Je 21st CENTURY • our uure s r1 er · . an ou in ! ·

to know what the arrd (jf

0

by David Hofstede

at is the economic forecast fo r available have been empty of late, and ing space to the airport to bring people in Nevada in the coming year? Awful. there are 20,000 more on the way. Sched­ at the times and the rates they want." WHorrible. Bleak. People are going to uled to open in 1998: The Bellagio, by If that's the problem, the solution is stop moving here. Businesses are going to Mirage Resmts (3,000 rooms); Project forthcoming. McCarran ll)ternational stop relocating here. There will be no new Paradise by Circus Circus (3,000 rooms); Airport will add 26 new gates by next lavish casino resorts, and the casinos that and Sheldon Adelson's Venetian (3,000 summer, with an ultimate buildout of as are already here are going to lose money. rooms in phase one). many as 70 gates, including a unit termi­ Not buying it, huh? I didn' t think so. All Schwer can recite the various argu­ nal. Once completed, the airport will be right, the u-uth is, according to the best ments advanced to explain this phenome­ able to accommodate 42 million passen­ statistical projections and educated guess­ non. "Some say it's the cyclical nature of gers annually, an increase of more than es, the prognosis for 1998 is the same as tourism- people might be saying, 'We've 10 million over 1997. was issued for every new year this decade. been to Las Vegas, this summer we're off Historically, however, there has been a Amidst generally consistent growth num­ to Paris.' Another argument is the compe­ close relationship between room invento­ bers, there are some areas that experts tition from casinos in other states. The ry and visitor volume, and Schwer pre­ believe will outperfmm others. But the answer to that will be played out in the dicts an increase in 1998 to 36.7 million most encouraging news of all is that next few years. It's also been argued that visitors (up from an estimated 32.6 mil­ Nevada is still competing more with its we added more hotel rooms without add- lion in 1997), and a 7.3 percent growth in own past performance than it is with any other state in the union. Gaming I Tourism SOUTH

r. R. Keith Schwer, professor of Deconomics and director of the UNLV Center for Business and Economic Research, believes the new gaming prop­ erties due to open in 1998 are "critically important" to any recovery from the rela­ tively flat increase in gaming revenue dur­ ing 1997. "There may be some concern in 1998 over profitability," he said. More rooms means more competition, which could lead to a drop in room rates - good news for the tourists. But more When McCarran lntemational Airport's new D Concourse opens next summe1; it will add rooms than usual among those already 26 gates to the busy airport.

December 1997 • Ne>'ada Business Journal 17 gaming revenue. The growth rate is Jess than the projected increase in room avail­ ability, but will be adequate enough to keep the casino owners smiling next year - as if my recent efforts at the blackjack table haven't given them enough to smile about already.

igns of growth in the Northern parts of SNevada are, as always, evident but not as dramatic. Sam's Town Reno will add 200 rooms to the Biggest Little City in the World come springtime, and the Eldorado Hotel Casino has recently completed the first phase of a $55 million, 200,000 square foot expansion. Four hundred more rooms at the property are on the way. A new Marriott Residence Inn adds 120 suites, and Boomtown plans an expansion to 2,320 rooms. But ask the Reno Con­ vention and Visitors Authority for further prognostication, and they'd rather not comment. "We don't have a crystal ball," said a RCVA spokesperson. Expansion at Renotrahoe International Airport is on the drawing board, but the need is not as immediate. "Our forecasts show we will need eight new gates by the year 2000, and we only have capacity at existing facilities for one more. Construc­ tion won't start on that, however, for another two to three years," said Commu­ nity Relations Coordinator Kathy Carter.

Commercial Real Estate

ccording to Jacqueline Young, senior Avice-president at Lee & Associates, "My doctor says caffeine makes me tense ." "The forecast for the retail market is very strong throughout 1998 and, indeed, for the next five years." Young reports a 2.3 percent vacancy rate in retail center space among the 22 miLlion square feet of space her company tracks. "We never got over­ built like California, and th at's the main reason why we're healthy today. There is no spec[ulative] space at all - centers do not get built unless developers have ten­ ants, and most are fully leased before

December 1997 • Nevada Business journal 19 relocating in orthern Nevada," he said. Approximately 300,000 square feet of office space, now under consu·uction, will come online between the summer and third quarter of 1998, and Pinjuv antici­ pates that it will be absorbed soon after it is completed. The second of four class A buildings which comprise the EVDEX Office Complex will open in the second quarter at Kietzke Lane. At South Mead­ ows Business Park, The Pointe at Double Diamond just broke ground on a 12-build­ Phase two of Reno's Firecreek Crossing power retail center is set to open in early 1998. ing class A office complex, totaling over 130,000 square feet. there's a stick in the ground," Young said. should have no trouble finding occupants. The vacancy rate in industrial space The vacancy rate among power centers Older buildings, that were not designed rose slightly in 1997, but a strong fourth­ is a bit higher - approximately 7 percent, for such modern office amenities as fiber quarter should carry over into the follow­ though Young attributes that to the col­ optics wiring, might have a more difficult ing year. Pinjuv reports three major devel­ lapse of Phar-Mor, which has left a few time in filling up. opers have several spec projects under big spaces empty ever since. It hasn't dis­ At Summerlin, two more Canyon Cen­ construction, that will be available in the suaded further development; the Howard ter buildings of 43,000 and 60,000 square ftrst quarter of 1998. Hughes Corporation has entered into a feet, respectively, will join the two that are "In retail, we had quite a bit of new con­ joint venture with five developers for a already up and sold out. Several buildings struction in 1996 and 1997, and there are new power center on Town Center Drive are under construction now at McCarran a number of large, national clients looking and Charleston. A mall is also being con­ Center, with about three-quarters of the at the market as a place to relocate in sidered for where Charleston meets the 200,000 square feet of new space already 1998. Among them: Eagle Hardware, new Beltway. Will we finally get a Nord­ absorbed. American Nevada Corporation Borders Books, Walgreens and Rite Aid. strom's in Southern Nevada? Stay tuned. just completed the Green Valley Corporate Just opened: Trader Joe's, Comp USA, Vacancies in the industrial market were Center II, a 50,000-square-foot building; Stein Mart, Gart Sporting Goods, and Old tight until last June, when several new the Plaza at Green Valley Corporate Cen­ Navy - a combined total of nearly projects came on the market. Now, as a ter is now under construction at the inter­ 150,000 square feet of shopping space. result of recent development by Security section of Lake Mead Drive and Green The first phase of Firecreek Center was Pacific, projects launched by Dermody in Valley Parkway. The first of three 56,000- recently completed, and the second phase North Las Vegas, and a slew of projects in square-foot buildings will open in 1998. will open in early 1998. At Reno's Henderson, Southern Nevada has a stand­ The 13-story evada State Bank Build­ Meadowood Mall, 1997 was the most suc­ ing inventory of industrial space for the ing at Sun Plaza will be the first new class cessful year yet, according to marketing first time in more than a year. "The rate is A office space in downtown Las Vegas in director Cynthia Moore. "We underwent now in excess of 8 percent, which should recent memory. Located at Fourth Street an expansion two years ago, and finally soften lease rates a bit in 1998," predicts and Lewis, this joint venture between grew into the size of the community," Lee & Associates President Greg Morrell. the Nevada State Bank and American Moore said. The addition of phase four of Absorption remains strong, however, Nevada Corporation will break ground in the mall, containing a fifth anchor tenant, relative to other indusuial markets around 1998, and will eventually house the may be announced sometime in 1998. the counu·y, and even if the vacancy rate headquarters of Nevada State Bank and were to reach 9 percent, "you still could­ the Las Vegas Sun. n't call that unhealthy," Morrell said. Residential Real Estate In the office market, as with the indus­ trial market, a slight increase in the vacan­ cy factor is expected, as a result of a new ohn Pinjuv, president of Grubb & Ellis bumper crop of class A and B office build­ JNevada Commercial Group, reports t will no doubt surprise some observers ings scheduled to come online. Any statis­ that, " 1997 was an extremely busy, I that the UNLV Center for Business and tical increase in the rate will just be a tem­ active year, and we anticipate 1998 to Economic Research actually ..,..,..,n;....,..., porary blip on the scale, according to Lee be the same, based on our past success, slight drop (4.6 percent) in ho - & Associates Executive Vice-President as well as the inquiries we have received permitted in 1997, and that Chuck Witters, as most of the new space from out-of-state companies interested in seems to be holding up. In 199

20 i\evada Business journal • December 199 forecasts an equally slight comeback of Among the new housing developments 5.6 percent, assuming the Federal Reserve scheduled to come online in 1998, or to will follow interest rates within a narrow expand beyond their existing borders, range at or near current levels. Double Diamond remains the most pro­ According to Joanne Jensen of the minent. While first-time or "move-up" Southern Nevada Homebuilders Associa­ buyers continue to flock to the southeast McCARRAN tion, 1998 will see the continuation of an part of the community, the southwest unusual trend that began earlier this year­ has become a popular area for major the selling of existing homes at the same upscale developments, such as Montreaux CENTER brisk rate as new homes. "We've found and The Woods. that 60 percent of the people who move OFFICE PLAZA here from out of state move into existing homes, probably because they don't want Population to wait for something to be built," Jensen said. "New homes are being bought pre­ ny fu·st-year business student can tell dominantly by residents who are moving Ayou that it's impossible to examine up or down in square footage." any single aspect of growth in a vacuum. What this means for the market's eco­ Each category specified here inevitably nomic future depends on the fate of a tax impacts upon the others, and the most on new homes - to offset the costs of new significant impact will be made by any infrastructure - that is now being debated. change in population. The tax, which could raise the cost of a Reno has typically experienced a 3 per­ new home by as much as $35,000, would cent to 5 percent annual growth in popula­ 100 ACRE certainly make existing homes even more tion. "There has always been a larger no­ desirable, and could affect future residen­ growth or slow-growth faction here than MASTER tial development. "It's not something we there is around Las Vegas," said Grubb & PLANNED feel is in the best interest of the communi­ Ellis's Joh~ Pinjuv. "Quality of life is a ty," Jensen said. "Many buyers would be big issue up here, though most people BUSINESS PARI( priced out of the market." realize that some expansion is necessary to keep the economy growing." • Fully Automated Energy "A lot of companies site areas based on critical mass," said UNLV's Keith Schwer. Management System n 1996, Northern Nevada experienced a "When Southern Nevada passed the one I phenomenal housing growth rate of million mark in population, a lot of things • At I-215/Warm Springs Rd. nearly 25 percent. Another Las Vegas in started to happen in the commercial area." Interchange the making? Not quite - the numbers for Schwer is predicting a 5 percent popu­ 1997 fell about 25 percent, balancing the lation increase for Southern Nevada, a previous year's anomaly. "This year was strong indication that a lot of people still • Over Standard Parking more reflective of a typical year in think the desert is a pretty good place to Northern Nevada," said Bob Jones of the live. Those who have lived here for • Office Suites Northern Nevada Homeowners Associa­ awhile, however, may not be as bullish on From 2,000 To 20,000 Sq. Ft. tion. "We're back on the same curve growth as they were when their own mov­ we've been on for the past 10 to 12 years, ing van crossed the state line. and I expect that will continue in 1998." "That's going to be a political issue," BROKERS WELCOME Modest growth is still growth, however; said Schwer. "There was a clear opportu­ Jones reports having an encouraging con­ nity to do something in the last legislative versation with a representative from the session, with the 'Ring around the Valley' For Information Call Economic Development Authority of plan. There were some big players sup­ (702) 260-1008 Western Nevada (EDAWN): "I was told porting that, but they were unable to pull they were getting a lot of inquiries about it off." As a result, it seems the "Wel­ this area," he said. "Also, California is come" mat is still out, and those who miss THOMAS & MACK CO. getting healthy again, and that bodes well the good old days of crossing town in 20 for us, because our strength usually comes minutes may well become swayed by the from an ability to serve that marketplace." charms of Mesquite. •

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n 1994, at just 12 days old, Brittany I Wade attended the closing sale of evada Pacific Industrial Park, her par­ ents' newest development. If Brittany had grown at the same pace as the industrial park, she would now weigh 60 pounds. Brittany's parents, Patty and Joe are the owners of one of Nevada's most prolific real estate development companies. When they decided to fmm their own company in 1987, Joe, a real estate attorney, and Patty, a sales and marketing executive, put their skills together to form Wade Development Company. After spending a year doing the necessary research, they acquired their first properties in the Sacramento area. When the recession hit in 1992, they looked at the prosperous business climate The Stanley Works was the first company to build a facility at Wade Development's in orthern Nevada and purchased a Nevada Pacific Industrial Park in Fernley. I ,400-acre lot in n011hwest Reno. They The Stanley Works, which began construc­ distribution center, using part of a 230-acre built the McQueen Master Plan encom­ tion in June 1996. The tool, hardware and tract. UPS plans to use the additional passing I ,600 sin gle-famil y units and fastening products manufacturer, built a land for growth in the logistics business. 1,500 multi-units. 323,000-square-foot facility at which 200 Creating quality jobs is a priority for That auspicious beginning was an indi­ employees work. Wade Development. According to Wade, cator of their current work in progress, ext to join the mix, in June 1997, was over 60 percent of the existing labor force Nevada Pacific Industrial Park, a 5,000- Quebecor Printing, the second largest in Fernley works out of the area, primarily acre tract located in Fernley. "We asked commercial printing company in the coun­ due to limited opportunities in town. But ourselves what the area needed," says try. Construction on the 410,000 square not anymore. "Now the sky's the limit not Patty. "In our research, we happened upon foot facility began in Augu t and is expect­ only for current residents but fo r newcom­ Fernley and immediately drove out there." ed to be completed in spring, 1998. The ers as well," Wade enthuses. She estimates They found what they were looking for $150 million printing facility, which will that 1,600 jobs have already been created, - a great location straddling I-80, a good service customers throughout the western with an additional 2,000 being added once business climate and economkal land. In states, will employ 400 workers. The new UPS is completely up and running. January 1994, they purchased their first jobs will include hundreds of semi-skilled Obviously the Fernley popul ation of 3,400 acres. They spent most of 1995 and skilled positions, as well as ware­ 9,500 will not be able to fill all the researching the best development mix house, distribution, packaging, clerical and cun·ent and projected new job openings. before actually scouting out clients. management positions. Wade figures the population wi ll triple "We're selective about who enters the Proving Wade's theory that quality in size over the next several years. park. We're looking for only institutional attracts quality, UPS Worldwide Logistics, "Fernley is no longer a bedroom commu­ investment grade facilities," Wade says. a division of United Parcel Service, was nity," she says, "It is now a full-fledged "We're looking for quality companies that next to jump on the bandwagon. Construc­ destination and we're proud to have had will attract still more quality companies." tion began in August and will be finished something to do with that." They found their first such company in by December on the 256,000-square-foot All these new people wi ll need some-

December 1997 • 1\evada Business journal 23 ~ENVIRONMENT ~BUILDINGS ~TRANSPORTATION ~URBAN LAND II Stanteeh Consu lting Inc. 1100 Grier Drive, Las Vegas, Nevada 89119, (702) 361 -9050, Fa..: (702) 361-0659 Stantech A Member of rhe Sranley Technology Group Consulting

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place to li ve and Wade Development has addressed this issue as well. Several n builders are working on developing 19 new subclivisions with 7,000 residential lots. "There's a definite cost advantage to li ving in Fernley," Wade says. "There's a $30,00Q price differential between Fernley and Reno/Sparks." at. To service this new population, Wade Development is also developing a 16-acre New Answers To Your SBA Loan Questions. commercial lot which will include restau­ We're committed to making government guaranteed loan programs work for rants, hotels and shopping. you. So, you get the benefit of the lower interest rates these programs offer. For all intents and purposes, Wade Why do you need a loan? Commercial real estate, construction, equipment Development has built a brand new town purchase, business acquisition? with Nevada Pacific Industrial Park, and Speed, fle xi bility and even creativity. That's what you can expect from us. they've done it in just a few short years. Because we focus only on government guaranteed loans, you'll work with experienced professionals That ki nd of success is remarkable, even at every step of the process. in a state as fast growing as Nevada. Wade In las Vegas, call Ken Mundt or explains it by saying, "We were just in the Sharlene Lewis at 364-4506. ri ght place at the right time. This is a won­ In Reno, call Mike Schulewitch or SierraWest BANKo derful community to work in and they're Lisa Handte at 829-0222 or toll-free 1-888-751-8325. SBA Lending Division very supportive of what we do." The Government Loan Experts Of course, hard work may have also had til 1r.c;; Member FDIC Formerly Truckee River Business Lending something to do with it. The Wades can't ©1997 SierraWest Bancorp help but bring their work home with them every night. "Sometimes we talk business at 3:00 in the morning," says Wade. 20 Years of In addition to Brittany, the Wades have two other daughters, Ashley, 10 and Lind­ Performance ..... Not Promises sey, 6. All three girls are used to their Soozi Jones, CCIM parents' business talk around the dinner table, though Wade does stress the impor­ Broker/Salesman tance of "kid ti me" as well. • Office/Retail Leasing "We let them know they don' t have • Office/Retail Sales • Investment Land to get involved with the company, bu t • Income Property 1903 S. Jones Blvd. #100 they certainly can be," Wade says. "We las Vegas Nevada 89102 • Build-to Suits want them to know they can be anything [email protected] they want to be." 702·221·4500 With Joe and Patty Wade as role mod- Each office Independently owned and operated els, that point is abundantly clear. •

24 Nevada Business journal • December 1997 EXECUTIVE PROFILE

by Kathleen Foley

DANIEL VAN EPP Guiding Summerlin into the next millennium

aniel C. Van Epp is executive vice new housing market. Summerlin is The Dpresident for the Howard Hughes Howard Hughes Corporation's largest Corporation and serves as president of its development in Southern Nevada and is Summerlin Division. Van Epp is responsi­ considered one of the country's largest ble for the development of Summerlin, a properties under single ownership adjacent 22,500-acre master-planned community to a major metropolitan area. being developed by the Howard Hughes Van Epp is enthusiastic about the future Corporation in northwest Las Vegas. He of Summerlin, which already possesses oversees all aspects of the implementation many of the characteristics of a good-sized , of the community's master plan, from town. "Summerlin's future will .onl y get advanced planning and design to sales and more exciting with the new amenities marketing. Van Epp has more th an 20 becoming available, the increasing variety years' experience in all aspects of real of homes, and the corning of the Las Vegas estate development. Prior to joining the Beltway to Summerlin in the year 2000," Howard Hughes Corporation in March he states. "The Beltway will provide resi­ 1995, he served as president, community dents with quicker access to other parts of development for Snyder Hunt Corpora­ master-planned· community located along the Valley, including McCarran Airport." tion, where he oversaw the development the western rim of the Las Vegas Valley. Two years ago, Van Epp founded the and management of a master-planned golf Home to two TPC golf courses. it contains Summerlin Children's Forum, an organi­ community, a lakefront community and a more than 40 active neighborhoods featur­ zation of community leaders and educators 1.2-million-square-foot office and retail ing more than 170 model homes built by dedicated to enhancing the lives of chil­ complex. He earned a bachelor of science nearly two dozen homebuilders. Summer­ dren in Summerlin. The organization, degree in building construction from Vir­ lin 's master plan , whi ch is organized which he currently chairs, arranged for gi ni a Tech, and fo unded Va n Epp Con­ according to a village concept, integrates a track-break programs for students attend­ struction, a residential and light commer­ diverse range of residential neighbor­ ing year-round schools, formed a partner­ cial construction company, during his hoods, recreational amenities, office parks, ship with YMCA to offer programs in the sophomore year at college. retail centers, cultural and civic centers, Summerlin community, and recently Van Epp sees his role as one in which he worship sites and private and public opened the first of three planned technolo­ provides policy and direction, as well as schools, all linked by a system of parks gy centers within Summerlin schools. Van leadership, for his staff of 70. "I provide and trails. The community is being devel­ Epp has also been active on a number of the impetus for us to reach our goals as a oped in phases dming a 25-year period area boards including the Boy Scouts, team," he states. "We have achieved and whi ch started in 1989. It will ultimately and in fund-raising for the Girl Scouts. He beat each of our goals since I've been at include 30 villages and be home to more has served as a member of the Urban Land Summerlin, and we expect to keep up our than 160,000 residents. Seven villages Institute, a national organization dedicated record of success." have been completed or are under active to better land-use policies, since 1986. Another of his functions is to make sure development, and more than 29,000 resi­ Van Epp and his wife, Lora, have a Summerlin is a viable force in Southern dents call the community home. 20-year-old daughter attending medical Nevada and the Summerlin name is kept Summerlin has ranked as the best-sell­ school and twin sons who are seniors at the in the publi c eye. This requires spending ing master planned community in the Meadows School in Summerlin. Van Epp about one-third of his time attending country for four of the last five years, and likes to cycle, work out, ski, camp and ribbon-cuttings, golf tournaments, press had 1996 land sales of $120 million. The hike, and claims his lack of golf prowess is conferences and other events. 2,200 Summerlin homes sold in 1996 "legendary" among those who have Summerlin is a dynamic, mixed-use accounted for 12 per cent of Las Vegas' watched him on Summerlin 's links. •

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l iMWW.W,W.WMMMMWWMMMWj COMMERCIAL & RESIDENTIAL Buildin~Nevada * MINI BLINDS INSIDE THIS ISSUE *VERTICALS CELLULAR SHADES 29 Nevada Developers * Choose Tilt-Up *WOOD BLINDS Construction *SHUTTERS DRAPERIES 34 A Better Home From * Floor to Ceiling WE DO REPAIRS 38 Dermody Properties - FREE EST I MATES The Big Picture Our 17th Year. Over 5.5 Million Windows Covered. Lee & Associates - 40 One-Stop Shopping for EXPERT MEASURING & Price Gu,wantec Commercial Real Estate INSTALLATION AVAILABLE WE WILL BEAT ANY California State Contractor WELLS· COMPETITOR 'S ADVERTISED 43 Building Nevada License #C61-603439. PR ICE ON ANY IDENTICAL Oregon Builders' License INTERIORS PRODUCT WE CARRY, RIGHT News in Brief #39627 THE WINDOW COVERING EXPERTS DOWN TO OUR COST. LAS VEGAS ..... 5808 W. SPRING MOUNTAIN ..... 221-0200 45 Commercial Real Estate: Office Market Summary

On the Cover: Dermody Properties' headquartm in Reno. We Develop Relationships ~BUSINESS ~jOURNAL SUPPLEMENT Publisher LYLE E. BRENNAN The Dermody Business Center, located at President Cheyenne and Lamb in northeast Las Vegas, STEPHEN M.J. BROCK is now available for leasing. Associate Publisher I Editor CoNNIE BRENNAN With 2 million square feet of prime indus­ trial space, this is an ideal location for REPRINTS AVAILABLE distribution , R&D, light manufacturing or service companies. A limited number of Building Nevada Call Michael Townsend at 702.794.0000 sponsorships are available. for information on this outstanding indus­ Contact Stephen Brock. trial center, or other Dermody Properties developments nationwide. Nevada Business Journal 2127 Paradise Rd. Las Vegas, NV 89104 DERMODY 702-735-7003 PROPERTIES © 1997 All rights reserved

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28 Nevada Business Journal • December 1997 NEVADA DEVELOPERS CHOOSE 1~1L1~UP

BY CHUCK N. BAKER CONS1~RUC1~10N

ccording to a report issued by the cast concrete which is basically the san1e and nw-sing homes. Walls at:e either manu­ Portland Cement Association, thing." With precast, Root said, walls ru·e factw-ed outdoors on-site (especially in ' simplicity is the key to tilt-up pow-ed off-site, and trucked to construc­ temperat climates), or indoors where tl1e A construction. It's as simple as it tion ru·eas. Clat·k & Sullivan recently com­ climate can be fully controlled. is vintage. The technique is believed to pleted the Reno Tal10e Pru·king Gru·age "The use of tilt-up or precast is predom­ have first been used by an Illinois contrac­ using tl1at technique. "We hired a precast inant," Root exclain1ed. "It's a lot cheaper tor in the early 1900s. But it took until after subcontractor to bring in the panels. We than many other matetials." World War II before tilt-up construction used a crane to hang them, bolt them, or One office project of particular ptide for was recognized as a quick, viable and effi­ weld them," h ~ said. At Root's company, Root is the evada State Supreme Comt cient method of meeting the demand for panels are often pw-chased from vendors building on Highway 395 in Cat-son City. new buildings around the nation. in Uta11 and California. Root's firm is also working on tilt-up After the war, there was a significant Sinlilar to tilt-up, precast concrete has offices in Las Vegas - a building that will shortage of labor and matetials, and tilt-up been widely used in office buildings, low­ house the Carpenter's Joint Apprentice fit the bill. It provided the wherewithal to and mid-tise apattment complexes, hotels Training progratn. "We're also building an economically and quickly build individu­ ally-designed reinforced concrete struc­ tw-es. The process uses few forms, and requires mechanical equipment that is readily available. Although panels are often fom1ed and cast on the job site, they can also be cast elsewhere and trucked in with relative ease. Once at the site, the panels can quickly be titled, lifted, set in place, and braced with the aid of high­ capacity mobile cranes. In Reno and Las Vegas, Clark & Sullivan Constructors has been using tilt-up for about 12 years. Bill Root, vice president and chief fmancial officer for the company, said the first such project the company attempted was the Bender Warehouse, a Reno public storage and record-keeping warehouse and moving company. "More people are going for that type of construc­ tion in the last 10 years," Root said. "It's 25 Developed by the Thomas & Mack Company, virtually all of the McCarran Center in. percent of ow- business, if you include pre- Southern Nevada utilizes tilt-up construction.

December 199i • Nevada Business journal 29 Unusual fm· tilt-up, this three-stmy office building for 360° Communications in Southern Nevada was designed by JMA A1·chitects and built by Martin Harris Constmction. elementary school in Hawthorne, and a otherwise blank surface. "We were still able to make a fun place tilt-up precast prison in Warm Springs. The "Parts were exposed in the building," to work and get it below $70 a squru·e prison will be completed the first quarter Munay said of MountainGate. "We didn't foot. " He said an office building could cost of 1998. In Las Vegas, we constructed an try to cover up the concrete. Our fim1 as much as $100 a square foot using industrial park for Lewis Homes and tends to take the concrete and accentuate traditional technology. another for Security Capital," he said. 'reveals' and play with color. A tilt-up Murray noted building walls require In Reno, the Cathexes architectural firm building doesn't have to be a blank, gray intensive computer wiling, cable lines and has been extremely active with tilt-up. and white building. It can actually be quite other expensive details, none of which are Architect Lee Murray noted the company attractive." He said Mountain Gate manage­ affected by desigi1ing rutistic subtleties designed an 80,000-square-foot landmark ment wanted employees to "be happy in into the exteriors. "The exte1iors ru·e all building in Reno for Mountain Gate, a finn their environment and free to think. They painted multicolored. We did play with a owned by Lockheed. "They produce high tried to create a very worker-friendly envi­ 'reveal' pattern. You can see the jointing in density hard drives for computers," ronment in the building." The company the concrete panels. On the exterior, the Mwray said of the design and manufactm­ actually installed an exposed, tilt-up panel, office part has a glass skin, and we allowed ing facility. According to Murray, the and turned it into a clin1bing wall. "Anyone the concrete to blend into the office space MountainGate site was initially conceived who needed to blow off some stean1 in the so that as you enter the building you can as an inventor's workshop. "They started middle of the day could could avail them­ see prut of the concrete wall of the ware­ out with a warehouse building as a basic selves of the climbing wall," he said. housing. It runs right through the middle of concept. Tilt-up is still the most economi­ The front of the building includes sever­ the building. It's an exposed featme." The cal building mate1ial to use, but it's also an al monoliths made of tilt-up concrete. wru·ehouse is one-story, but the office sec­ aesthetic part of the building." Tilt-up con­ "We've taken the tops and made them look tion is a two-story building. crete can be colored, textmed, and shaped like they were eroding, to try and mimic Cathexes also recently completed such to meet most architectural demands. In the Sie1ra skyline." tilt-up projects as a construction facility evada, brick facing, cwved surfaces, and According to Murray, most manufactur­ for the Q&D Company, and another build­ exposed aggregate are often employed to ing units are housed in "one big box," but ing for Spitser Drywall, both in Spru·ks. add textme and rutistic composition to an his firm was not lin1ited to the box form. In Las Vegas, Jerry Sandstrom, vice president of client services at Nevada Sandstrom said tilt-up walls might go as appear to be engraved into exterior walls. Development Authority, said monetary high as 10 feet, and then have a metal "They were created by using molds when savings is not always a high consideration building constructed on top of that. The forming the walls. It makes a distinctive when it comes to using tilt-up. "I don't tilt-up provides sturdy and durable con­ statement, and it's fun for kids." lmow that there is necessarily a saving," he struction, although insulation is a matter Sandstrom refers to other local tilt-ups submitted. "There are economies of scale of opinion. "Some people say you can insu­ on which the exterior walls simulate btick. when you're building 10,000 square feet. It late a tilt-up better than metal," said "You have to look close to see it's not a might be cheaper to build masonry than a Sandstrom, "but some say metal is better." brick building. Tilt-up is very versatile." tilt-up, but there is a point where doing a Sandstrom agreed tilt-up was originally McCarran Center, developed by Thomas tilt-up becomes less expensive than doing used for industJ.ial buildings, and aclmowl­ & Mack Company and built by Kalb a masonry building. Certainly tilt-up is not edges today their use has been expanded. Construction, is a testament to the popu­ less expensive than a pre-engineered or In Las Vegas, he said tilt-up has been larity of tilt-up. According to Tin1 Snow, metal building." around for quite some time. "They were chief development officer at Thomas & As an example, he said a warehouse first used for warehouse, distJ.ibution, flex Mack, "The whole project is tilt-up. We might require rows of racks to hold pallets buildings. Some are offices. It's very flexi­ are the only company in Nevada to use loaded with product. He said a forklift ble. They can put holes in panels for doors tilt-up to build a three-story office build­ going up and down the aisles might have a and windows or whatever, and reinforce it ing. We have about 550,000 square feet, pallet loaded with product on its fork, and in such a way the panels still maintain their representing 15 buildings." a driver "who is a little tired at the end of integrity," explained Sandstrom. Thomas & Mack is very active with tilt­ his shift and (accidentally) puts a hole in He noted some builders create patterns up all over the Las Vegas Valley. "We are , the wall. With a tilt-up, he might damage or textures in the floors, "by laying molds building offices in Henderson, three two­ the product, but he won't lmock the build­ on the floor before the walls are put up." story buildings, consisting of a total of ing down," he said. With a masonry build­ And he pointed out some new elementary 145,000 square feet. The tenants are such ing, the potential exists for more damage. schools use numbers and letters that companies as All State Insurance, Reno

Tilt-~tp is no longer the sole a1·chitectuml domain of the um·emarkable warelwuse. In Reno, Lockheed's innovative Mountaingate facility was designed by Ccahexes and built by Q&D Construction.

December 1997 • Nevada Business journal 31 GE Capital's Las Vegas offices serve as yet anothe r example of the versatility of tilt-up. The pTOj ect was designed by JMA A1·chitects and built by MaTtin HaTJ'is Constm ction.

Air and SITS. We also are building two Snow said cost savings are significant hire workers to construct tilt-up. At Kalb three-story facilities with 120,000 square for companies needing utilitruian struc­ Construction, employees are trained in­ feet between the two." He said one of the tures. He calls the fom1 "work-horse build­ house. "A lot of different skills are neces­ buildings is 100 percent occupied by ings," because the constmction favors bus­ sary to petfoml tilt-up work," he said. Pacific Care (formerly FHP) and Mutual inesses with a high nun1ber of employees At Martin & Hanis Construction, Frank of Omaha, Beazer Homes, First Security per thousand square feet. It offers the most Mrutin said his finn does as much or more Bank and Liberty Mutual. effective way to build in today's economic general contracting than any other finn in On the three-story building, the compa­ climate, and can be used for back offices, Las Vegas, and a large percentage of which ny broke ground in Aplil of 1996, "and we call centers, cubicles and other needs. is tilt-up. "Probably 60 percent of the mar­ had delivery to PacificCare in August of Steve Kalb at Kalb Construction is build­ ket is tilt-up," he said. "It's a widely accept­ 1996. We were able to raise the panels, the ing McCanan Center, an SO-acre build-out ed practice in Las Vegas." Mrutin noted tilt­ highest being 52 feet, in four days. And we of office buildings and retail space. "It will up makes for more durable construction, probably saved 15 to 20 percent in time." take another two years to complete," Kalb and constmction time is very quick com­ He said by using tilt-up, costs are running said. "We have 15 buildings now, and pru·ed to masonry. "Most of the developers about 10 percent less than other methods. another 12 to go up. " Kalb agreed the we deal with pretty much accept it. But a He said he felt there is a height limita­ tlu·ee-story building is extremely unique, lot of architects are not fanliliar with tilt­ tion for buildings using tilt-up, because noting the panels were thicker than nor­ up or know t11e versatility. They think over a certain limit, panels start to bend mal and the erection process took addi­ 'wru·ehouse,' but we have constmcted a and break. However according to the tional tin1e. "The extelior is more concrete vruiety of buildings including offices." He Portland Cement Association, tilt-up has than glass windows," he said. feels the technology is undemtilized, and been used to construct condominiums and According to Kalb, the project was dri­ its versatility is not fully recognized by the hotels as tall as 10 stolies, and in 1993, ven by the developer, Thomas & Mack, entire development conununity. tilt-up concrete panels were used to build which specified the three-story construc­ ttickling filter tanks at a wastewater treat­ tion. Kalb added he also worked closely itll so many choices, even lower cost ment plant. Because tilt-up constmction with the designer, Nadel Architects. Wand flexibility can get lost in the tends to bestow an unappealing boxy "Tilt-up is more cost effective than the shuffle. Builders can choose from such appearance, Snow said many builders are old masonry wall system," he concluded. products as shortcrete, soil-cement, roller­ aware of the need for a well-designed, aes­ The reasons include new building code compacted concrete, ready mixed con­ thetic exterior on office buildings. "We feel requirements calling for closer attention to crete and several other types, mixes ru1d much has been accomplished to create wind loads. Those requirements are easier formats. Still, tilt-up is gaining credibility, attractive buildings through the innovative to satisfy with tilt-up. He said labor rates and apperu-s increasingly to be the product use of fom1 and shape." have dropped a little, and it's cheaper to of choice an1ong Nevada developers. •

32 Nevada Business journal • December 1997 (Looking for Hot Tips) & Dynamite Marketing Tools? --~ NEVADA the hottest weekend radio talk show sponsored by the Nevada Business journal provides it all. Every Saturday and Sunday BJ President Stephen Brock, co-hosts and invited guests offer a wealth of information on a diverse range of topics and industries. So, whether you are conducting market research, looking for hot business tips, or missed a talk show of a must know, must have topic, copies of the shows are now available for purchase. Tapes are only $19.95 (shipping and handling included).

DATE TOPIC GUESTS

NEVADA'S GROWTH 4/1 2 ASSOCIATED GENERAL CONTRACTORS STEVE HOLLOWAY & KEITH KELLEY, AGC I JoANNE JENSEN , SoUTHERN NEVADA HoMEBUILDERS AssN 4/26 NEVADA POWER COMPANY CINDY GILLIAM , NEVADA POWER COMPANY/STEPHEN BOTTFIELD, MARKETING SOLUTIONS 5/1 0 LAs VEGAS CHAMBER OF COMMERCE FOUNDATION JUDI DOHN , LAs VEGAS CHAMBER OF COMMERCE FOUNDATION / lARRY SINGER , CROWN PARTNERSHIP 7/1 2 URBAN GROWTH RI NG . .. RING AROUND THE VALLEY MYRNA WILLIAMS & JOANNE JENSEN, SOUTHERN NEVADA HOMEBUILDERS ASSOCIATION/ CLARK COUNTY COMMISSIONER LORRAINE HUNT 7/27 DEVELOPING NEVADA DIEDRE FELGAR / ERIC CHRISTIANSON , WE LLES -PUGSLEY ARCH ITECTS NEVADA ECONOMY 4/19 THE EASTRIDGE GROUP JANE WHISNER & BETH RANIERI 4/27 GOVERNOR 'S ECONOMIC DEVELOPMENT CONFERENCE BOB SHRIVER , NEVADA COMMISSION ON ECONOMIC DEVELOPMENT ASSET MANAGEMENT 5/11 BANK OF AMERICA Roo DUNNETT, BANK OF AMERICA 5/25 ESTATE PLANNING: INSURING YO UR FUTURE THOMAS SUTHERLAND , BANKER, BROWN, BUSBY & SUTHERLAND / MICHAEL COLDREN , ME RR ILL LYNCH FINANCIAL SERVICES/ HUGH ANDERSON , FINANCIAL ADVISOR HEALTH CARE 4/20 NATHAN ADELSON HOSPICE JENNY FRANK & ROSEMARY NOWINS 6/28 HEALTH CAR E AND NEVADA JOHN McCANDLESS & SHERRIE BUCKLIN, AMIL INTERNATIONAL OF NEVADA ARTS, ENTERTAINMENT & CELEBRATIONS 5/18 HOLLYWOOD COMES TO THE STRIP: THE SHOWCASE BOB UNGER, MAKENA DEVELOPMENT / ALAN SCHMIEDICKER, GALLERIA AT SUNSET 6/21 ARTS IN SOUTHERN NEVADA MARK MASUOKA, NEVADA INSTITUTE FOR CONTEMPORARY ART / CATY CROCKETT, CROCKETT GALLERY 7/26 LV BOAT HARBOR 40 YEAR CELEBRATION BETTY GRIPENTOG REAL ESTATE 5/4 TAX INCREASES MICKI JOHNSON, FIDELITY NATIONAL TITLE / CLARK COUNTY COMMISSIONER MARY KINCAID 5/17 INTERNATIONAL SHOPPING CENTER CONVENTION HANK GORDON , LAURICH PROPERTIES/ LEO F. PRESTIGE TRAVEL 6/14 COMMERCIAL DEVELOPMENTS JIM STOCKHAUSEN, PACIFIC HOMES & PROP ERTIES !TIM SNOW, TH OMAS & MACK EDUCATION 6/8 UNLV FOUNDATION BRUCE lAYN E, lAYN E & AssociATES I RICK BENNETT, UNLV 4/13 MERRYHILL PRIVATE SCHOOL KRISTA MCKEE & KATHY HENRY NEVADA LEGISLATION 5/3 NEVADANS FOR SOLUTIONS TIM CASHMAN, CASHMAN CADI LLAC I DICK WIMMER, SN WATER AUTHORITY I CLARK COUNTY COMMIS ­ SIONER MARY KINCAID 6/29 BILLBOARDS & BANNING OF CREATIVITY RICH BARTKO, IMAGE RICH / DoN KRU EGER, CONNELL OUTDOOR ADVERTISING 7/19 GRAND CANYON FLYOVERS CUFF EVARTS, EAGLE CANYON AIRLINES / JIM PETTY, UNITED STATES AIR TOURISM/A IR VEGAS TELECOMMUNICATIONS 6/7 TE LECOMMUNICATIONS MICHAEL GOATS , NTI TELECOM 6/22 DEREGULATION OF LOCAL PHONE SE RVICE NIELD J. MONTGOMERY, MCG COMMUNICATIONS/NEVTEL I JEFF HEIN , MCG COMMUNICATIONS CONSUMER PROTECTION 5/24 ARE You VULNERABLE TO FRAUD? lARRY SINGER , US BANK / LT. STEVE FRAN KS, METRO POLICE DEPARTMENT 6/1 CONSTRUCTION DEFECTS: MITIGATION VS. LITIGATION JOANNE JENSEN , SOUTHERN NEVADA HOMEBUILDERS ASSOCIATION / JIM WADHAMS, BIBLE, HANEY, HOY, TRACHOK, WADHAMS & WOLOSON WOMEN OWNED BUSINESSES 5/31 WOMEN IN BUSINESS ALLISON NEWLON , NEWLON & DEMPSEY COMMU NICATIONS/ VIRGINIA HARDMAN , LEADERSHIP BUILDERS, INC . / REBECCA FOUNTAIN, FOUNTAIN CONSTRUCTION & COMBINED UTILITY RESOURCES 6/1 5 WOMEN ENTREPRENEURS IN MEDIA PEGGY SMITH , HANDS INK ADVERTISING/ LYNN KOHLER , KOHLER, SPERBERG & RIVERA 7/20 WOMEN IN BUSINESS SARA KATZ, KATZ &A SSOCIATES I LORI GRAMMER , HI-TECH HEALTH CAR E

Order your copies today- Ca/11.800.242.0164 ABETTER HOME FROM FLOOR TO CEILING How Nevada's homebuilders are capitalizing on innovative new building products

BY JEN IFER ROBISON

ith its dynamic new home con­ the traditional wood. Steel framing is residenti al construction," Brubaker ex­ struction trends, Nevada has increasingly popular among the state's plained. "Those who possess experience Wproven a highly viable testing homebuilders for numerous reasons: with steel framing have tended to work ground for some of the homebuilding metal studs are lighter than those made of with it as a part of tenant improvements in industry's newest products and materials. lumber, they require less si te clean-up and commercial buildings. That means they're From basic changes in the ways homes are they are stronger - much more resistant working with existing structures, and may framed to smaller, yet still significant, to rotting or warping. not understand the process of building evolutions in items ranging from roofing In spite of steel's positive attributes, steel into a structure from the foundation tiles to window glass, homebuilders some homebuilders note that several diffi­ up. They're not used to framing in steel across the state are taking advantage of a culties inherent in working with such with the actual structure in mind." host of newfangled innovations. framing could hinder its spread. Accord­ Brubaker noted that such considera­ ing to C.W. Brubaker, director of special tions, combined with cost issues, might STEEL FRAMING projects for Signature Homes, labor con­ further erode the popularity of steel fram­ siderations have deterred the builder from ing in the near future. "A scarcity of expe­ One of the most vaunted recent devel­ expanding its use of steel studs. rienced steel framers already makes it opments in new homebuilding entai ls "Steel is an excellent product for more difficult to try it as something new," steel framing - utilizing steel to construct framing, but the problem has been finding he explained. "Compounding the problem the underpinnings of a home rather than enough workers trained in using it for is that the steel industry isn't doing much

34 Nevada Business journal • December 1997 to keep its prices low. Steel currently costs component catching on faster than any­ take advantage of changing technologies. the same as lumber, and builders already thing else entails improved wiring for "We're seeing a trend encompassing know how to work with wood franting, so home computers and entertainment cen­ residences with a home office," Lawrence the industry lacks substantial incentive to ters," Brubaker asserted. "Recent home noted. "Our buyers are increasingly inter­ try the new material. If steel producers shows are featuring some exciting new ested in wiring for home automation, decide to hold prices down, we may see options. For example, homebuilders or Internet use and home office functions. A more builders eager to try it as an alterna­ buyers can select electrical panels that can lot of varied products are coming onto the tive to lumber framing." accommodate a wide variety of heavy-use market that enable home owners to run communications equipment, ranging from home businesses or make their home an WEIGHING TilE ADVANTAGES computers to phone and fax lines." extension of their office. For example, According to Brubaker, these changes we've started using CAT 5 wiring, a high­ tate-of-the-art building materials are have caught on far more rapidly than capacity wiring capable of multiple func­ Snot confined to the framing stages of many other trends. "Usually it takes two tions revolving around phone and comput­ homebuilding. A variety of improved to three years for a new product type to er use," Lawrence explained. products is continually emerging, and the catch on," he stated. "However, it was less "We'll continue to see increasing state's competitive new home climate is than a year before substantial numbers of automation for those who choose to work requiring builders to create a delicate bal­ builders began using new telecommunica­ more out of the home," Lawrence added. ancing act between adopting enhance­ tions wiring in their homes." "Buyers will be able to customize soft­ ments and keeping costs low. According to Andy Lawrence, vice­ ware and wiring programs. to serve their "Builders are price-conscious, and we president of purchasing for custom specific needs, whether those needs do ask how much we can build for and sell homebuilder Christopher Homes, con­ revolve 1}round banking or working from per square foot," acknowledged Brubaker. sumers will continue to seek home home, more effectively scheduling time o; "However, these are critical issues for designs and products enabling them to planning food menus." homebuilders across the nation. We aren't allowing the competitive nature of the state's homebuilding industry to let us fall behind in ciur search for improved and advanced building products. The inspira­ tion behind the products we gravitate toward comes from consumers. When they request a certain type of product as they're out visiti ng new home communi­ ties, that leads us to look at that product and consider whether we want to make it a standard building feature." ROOFING

ncreasingly popular with both buyers I and builders are improved Spanish­ style roofing tiles. Although still made of concrete, a material that has prevailed for a number of years, many such ti les are now colored all the way through, rather than painted on the surface. "If a tile chips, you don't see the white concrete below it," Brubaker explained. "It looks nicer and is easier to maintain." When B-Line Systems demanded an energy-efficient, state-of-the-art facility that wasn't another "shoe box" building, Clark & Sullivan delivered. The TELECOMMUNICATIONS CLARK& result: a 175,000 square foot showcase SULLIVAN merging technologies have become an that's a comfortable place to work as • CONSTRUCTORS Eimportant driving force in new home well as a beautiful sight to see. RENO • LAS VEG AS product innovations. "One new home

December 1997 • Nevada Business journal 35 _ ENERGY SAVINGS (or tract) homes to custom homes. Custom investment, then we'll include that feature homes frequently include more designer or product in our homes." nergy-conscious consumers will be products than tract homes. According to Lawrence, the fresh prod­ Epleased to know that homebuilders are "The custom homebuilding industry is ucts Christopher is building into many of constantly on the lookout for new prod­ moving toward more natural materials its new homes include a broad array of ucts to boost home energy efficiency. being utilized both inside and outside the features adding both practical and artistic Improvements in insulation and window home," Schaefer stated. "Natural stones appeal. "We're using a new line of roofing glass, for example, are lowering heating from around the world, such as marble, tile that has been specifically pre-blended and cooling bills across Nevada. granite and limestone, are increasingly to give every roof a distinctive combined "Some builders are placing an alu­ popular as flooring materials and exterior look," he described. "We're also making minum foil product underneath the wall accents. Granite kitchen countertops wide use of tiles, slate and granite, and roofing plywood," Brubaker described. are even reaching tract homes in some we're furnishing our buyers with a wide "They're also insulating more against the higher-end communities. Granite counter­ range of unusual and contemporary light­ roof, rather than just the joists [wall and tops appeal to consumers for both their ing fixtures made of such unique materials roof supports]. That protects the ducts and beauty and their ease of use - they don't as wrought iron. We 're continually study­ the attic area much more effectively." burn or scratch, and there's no grout to ing kitchens and bathrooms to ensure that According to Randy Schaefer, president clean. The natural stones many custom they include products and designs offering of RJS Development, homebuilders and builders are using are simply more the highest degree of functionality. We buyers alike are witnessing substantial durable than materials used in the past." also continue to pay careful attention to changes in the energy efficiency afforded Architectural accents are evolving as insulation needs and new methods for by window glass. well, according to Schaefer. "We've seen alleviating outside air infiltration." "We're seeing more builders use glass a transition from wood stair railings to with a higher R Value rating [a measure other, more unusual, materials," he noted. POSITIVE CHANGES of the amount of heat allowed into a "For example, wrought iron stair railings home through window glass], meaning with exotic finishes are increasingly pop­ he Nevada homebuilding industry is that glass is better insulated to conserve ular. Custom homebuilders are also using Tespecially well-poised to take advan­ energy," noted Schaefer, whose company a lot of new lighting options, getting away tage of new trends as building products builds both custom and tract homes. from fluores·cent lighting and making improve. "Our active housing market will "Glass manufacturers are making a better more use of incandescent, spotlight-type continue to drive changes in products," sealant for double-glazed and dual-paned lighting. This constitutes a response to Schaefer said. "The amount of new home windows, preventing moisture from seep­ home buyers' demands for a more natural, construction happening here enables us to ing in and ruining the window's insulating warm atmosphere." remain on the cutting edge nationwide. abilities. In addition, builders are increas­ Custom homebuilding trends transcend We have great opportunities to improve ingly using tinted glass, which can reduce aesthetic considerations, according to our product with every new subdivision." the amount of heat coming into a home Schaefer. "Although actual insulation Brubaker foresees technology continu­ through the window and protect carpet materials haven't changed tremendously ing its major role in forging new home and furniture from sun damage." in the last five years, custom home­ product trends. ''The more we see new Brubaker added that energy conserva­ builders are building thicker walls and technologies emerge, the more the prod­ tion remains one of the most popular areas using more insulation," he said. ucts we use will change. Such changes are of innovation among new home buyers. Christopher's Lawrence noted that positive, because everything we're doing "We 're always looking for improved more sophisticated home consumers con­ with technology as an industry revolves methods of energy conservation and try­ tinue to provide the impetus for much of around making a home easier, more com­ ing to maximize energy efficiency in our the evolution in custom homebuilding fortable and more economical to live in." homes," he said. "Although it can add to materials and products. Brubaker echoes the sentiments of the cost of building a home, our buyers "Consumers today are more educated many industry leaders in noting the neces­ prefer and request it. Energy-efficient about housing in general, and they're sity of utilizing new products. "Adopting homes will always be popular, and that seeking economy and efficiency in actual new products can be challenging, because will continue to be an area in which we'll home construction and energy use," he additional supervision is required initially see ongoing progress." stated. "They're also more demanding to make sure they're being used properly," about customizing a home to accommo­ Brubaker continued. "However, we have CUSTOM vs. TRACT date their personal tastes. Contemporary an obligation to satisfy our customers. home buyers are very attuned to what rep­ They continue to be the primary motiva­ he new products builders are taking resents good value in a home. If they tion behind many of the product changes Tadvantage of differ from production sense that an innovation is a worthwhile we undertake." •

36 Nevada Business Journal • December I 997 FANNIE MAE AND I IS PARTNERS ARE HELPING NEVADA FAMILIES ACHIEVE THE AMERICAN DREAM.

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DERMODY PROPERTIES The big picture by jacqueline Q. Shelton

''0 ur philosophy is to keep doing the same thing over and over, and do it better every tin1e," says Michael Dermody, president and chief executive officer of Reno-based Dermody Properties. With almost 40 years and 600 regional and national clients under its belt, the firm has had plenty of tin1e and expelience to per­ fect its approach to development. You can't dtive more than a couple of blocks in Reno and Sparks, without pass­ ing a Dermody Properties' sign. With more than 10 million square feet of devel­ opment projects in Nevada, Dermody The South Meadows Dist1ibution Center in Reno will ultimately feature 2 million squm·e Prope1ties is Nevada's largest industlial feet of space. The 1·endering above depicts the fint of seven buildings to be built in this developer, holding more than 50 percent master-planned dist1ibution facility. of all the leasable industlial space in the Reno/ Sparks region. But the company According to Bennody, less than 20 per­ greater input and maintain a higher level hasn't stopped there. cent of the real estate in America is of control over the finished product. By 1985, Dermody Properties' develop­ publicly held, with the other 80 percent in Over the years, Dermody Prope1ties ment portfolio canied more than 1 million plivate hands. The public stlucture tends expe1imented with different facets of the square feet outside of orthem evada, to lend itself to more visibility. Dem1ody business - always looking for ways to from Califomia to Indiana to Georgia. The feels the plivate stmcture is more appro­ improve customer service. The fim1 now company has become one of the 50 largest pliate for industlial real estate and, more employs ru·chitects, accotmtants, contrac­ industrial developers in the United States importantly, offers more fl exibility to Der­ tors and property managers to provide a with more than 2 million square feet of mody Properties' clients. seanlless array of talent and expe1tise. "At industlial property outside 1evada. "It's a The firm's development holdings are the end of the day, it's about building and real indicator of evada's economic varied and include manufactuling, distlib­ selling, but we by to be innovative in the engine and the state's vibrancy that com­ ution, office, research and development other things we offer," explains Dermody. panies like ours have opportunities out­ and service/conunercial locations. With The builder must be doing sometlling side its borders," Dem1ody says. clients ranging from Dupont and Michelin, 1ight. Over the 37 year'S it has been in busi­ Dem1ody Properties recently fonned a to Merck and PolyGran1 Records, Der­ ness, Dermody Properties managed to national industrial real estate development mody Prope1t ies' staff has had to be cre­ retain almost 95 percent of its clients. The parmership with Lazard Freres Real Estate ative in their approach to development. other 5 percent is mostly made up of com­ Investors LLC, a leading investment bank­ One of tl1e company's tmique sti·engths panies that have moved out of the area, ing firm. The alliance will allow Dermody is its ability to offer a comprehensive or are no longer in business. to pursue development opportunities selection of services that can encompass a Dem1ody Properties attlibutes its suc­ throughout North Amelica. development from strut to finish. A client cessful client relationships to two things Lazard Freres has conunitted $125 mil­ need look no further than Dermody - excellent employees and the ability to lion in equity to tl1e DP Operating Parmer­ Properties' offices to get eve1ything from listen to the client. Project Manager ship LP. Lazard Freres Real Estate the prelinlinruy sketches to the financing Brendan Egan cites an example by Investors is the real estate investment affil­ to the finished constr-uction. Almost 20 desclibing the steps necessary to accom­ iate of Lazard Freres & Co. LLD, a leading years ago, the fum initiated a relationship modate MicroAge. "The client needed to global investment bank. with United Construction to provide get in quick, and we put eve1ything on hold

38 :-'e,·:tda Business journal • December 1997 need to give back to the community, and the Dem10dy Properties Foundation was established in 1988 as a way to do that. The entire Dermody Foundation Board is com­ prised of De1mody Prope1ties employees. Just a few of the more than 60 nonprofit organizations that have benefited from Dermody's largess include Special Olympics Nevada, Partners in Education and Community Child Care Services. For the last decade, the company has also given scholarships to students at the When complete, De-rmody Business Center - an indust?-ia.l/distribution facility in University of Nevada-Reno and Las Vegas. Las Vegas - will featur-e 2. 1 million squar-e feet of space. "Our philosophy about corporate philan­ thropy is that if everyone does a little, then to make sure it happened," he says. The portfolio. "We have the square footage that a lot gets done," Dem1ody says. company successfully completed in just if a client needs to expand, we can move When so many businesses are only con-' four days what would normally take them to a larger location," said Zack. cemed >vith the bottom line, it's refreshing weeks to accomplish. Dermody Prope1ties employees do to hear that kind of genuine concem for Gordon Zack, regional leading manager, whatever it takes to make clients happy, the nonprofit sector, burtt's not surprising. points to additional factors that set and they obviously enjoy doing so. The The success of Dem10dy Properties has Dermody Properties apart, including the employee turnover rate at Dermody is been built on its ability to look at the \;Jig high quality of its buildings, and the avail­ almost as low as the client attrition rate. picture - and at this rate, the picture can ability of a vast quantity of space in its Dem1ody Properties also recognizes the only get bigger. •

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December 1997 .. iie~-ada Business journal 39 ...... __;. ;:- ::;~:-"-- _.,_... --~ . ::.-:·:·--- - ::::----:x;_ -;;-- ~~.;.::""--"'",.__-- ··-:-. . ~ Buildin~Nevada

LEE &ASSOCIATES

Offering .. one-stop shopping !I!! for commercial real estate clients

by Kathleen Foley

F ounded in 1979 in California, Lee & Nevada branch, founded in March of 1992 Associates has become the lru·gest by Judi Woodyard, CCIM. Woodyard's regional commercial real estate services conunercial real estate experience spru1s fim1 in the Western United States. It offers 17 years - seven as a managing prutner. a full range of conunercial brokerage ser­ The Nevada office currently employs a vices as well as conunercial real estate staff of 24, and is affiliated with several fmance. The organization cmrently has 20 companies specializing in mmtgage offices employing over 250 real estate pro­ broker-age, appraisal, design and architec­ fessionals in California, Arizona and eva­ tmal services and construction, da. Its affiliation with the Hrut Corporation Woodyard and the Las Vegas staff network gives it mru·keting capability as recently mo.ved to a new office at 2700 well as data base inforn1ation in an addi­ West Sahru·a in the BankWest Building. tional 49 cities in the United States, Cana­ Lee & Associates ruTanged the sale of the da, and Mexico. "We offer one-stop shop­ former bank headqua1ters building to the ping for om clients," according to Judi law fu1n of Berkley and Gordon, and ru·e Woodyru·d, founder of the fum's Nevada handling the leasing to other tenants office. "If you want to buy, lease or con­ including BankWest, which •vill occupy Judi Woodym·d, CCIM struct conm1ercial real estate, make an the ground floor. The sale and subsequent investment, find a property manager, get clients. " o one is in the corporate tower," lease ruTangements produced the largest financial or investment analysis, devise a according to Lee & Associates founder Bill office transaction in the city, according to mru·keting plan or do a feasability study, Lee, "because we don't have one. There ru·e Woodyru·d. Other notable projects include we're the people to see. We do it all, and no bureaucrats because there is no Pacific Industlial Park in Henderson, a what we don't do in-house can be done by bmeaucracy. Everyone is an owner or on 1 million-squru·e-foot industl·ial project. one of om affiliated comprulies." the path to becoming an owner. Neru·ly half Lee & Assocates recently began construc­ Through the implementation of soft­ are shareholders." Brokers wanting to tion of the Sun Plaza/Nevada State Bank ware developed in-house, Lee & Associ­ become shareholders in the Lee network Building, a 260,000-square-foot Class A ates' Mru·ket Research Department main­ invest ventme capital into new Lee offices st11.1cture located at 4th and Lewis Streets tains up-to-date inforn1ation on total and get a prefen·ed shareholder retmn at in downtown Las Vegas. This will be the inventory, availabilities, vacancies, and the end of each fiscal yeru·. Fom of each first new office building constructed other in1portant industry factors. Assem­ five brokers initially manning a new office downtown in over 15 yeru·s, according to bled into databases in each local office, the likewise invest in the ventme, and other Woodyru·d. In tl1e final planning stages are thousands of bits of inforn1ation gathered brokers who join as associates are given the Clark Stl·eet Associates Building at 4th each day are transf01med into valuable specific criteria for achieving shareholder and Clru·k in downtown Las Vegas and inf01mation for clients as well as outsiders status. This unique corporate structme Whimey Mesa in Henderson, a 50-acre interested in following conunercial real tends to generate higher incomes for all business pru·k which will contain a hotel, estate trends. The evada office provides partners and associates because the sys­ restamants and office headquruters. mru·ket data for the entire Las Vegas Valley tem rewards brokers for working together Woodyard reports tl1at Lee & Associates as well as the major markets of California and assisting each other. has been tracking the growth rate in and Arizona. The quarterly report pro­ The value of this system was proved in Southern evada with great interest. "We duced by Lee & Associates has become the the real estate crisis of 1989 through 1994, have made a major commitment to standru·d in the industry. when Lee & Associates opened 10 new growth," she says. "We already offer a huge Lee & Associates is the only conm1ercial offices at a tin1e in which many of its com­ menu of se1vices to clients and investors real estate services fim1 whose principals petitors were downsizing. One of the and we will continue adding services and are in the field every day working with offices created dming this pe1iod was the affiliate groups as the mru·ket dictates:' •

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Interstate celebrates grand opening Interstate Plumbing & Air Conditioning, one of Southern Nevada's largest residen­ tial providers of plumbing, heating and air conditioning services, recently opened its new 35,000-square-foot facility at Interstate Business Park. Interstate's new building is the first to be completed in the 21 -acre business complex. Construction underway at WestPark Plaza Galleria At the Insight Ai1-center Sunset ground­ bTeaking (from l. to 1:}: Kelly McLaughlin, Westpark Plaza Galleria, a 28,000- Martin & Han'is; Lan7J Staples, JMA square-foot class A professional office and A1·chitects; Ray TunUand, Insight medical complex located at the Gallelia Development; Fmnk Martin, MaTtin & Mall, is under constmction at Stephanie Han'is; Jim Zeite~; Insight Development; and Galle1ia. The two-story building, slat­ Rick Helgre~t, Comme~·cial Bank; Je~·1y ed for completion in March of next year is EhTe~tS, Insight AiTcel~te~· Sunset; and already 75 percent pre-leased. The con­ Rendering of Insight Aircenter Sunset JoAnn Talle~"ico, Nmwest Bank. stmction project follows the recent com­ pletion of Westpark Plaza Rainbow on square feet of office prope1ty had been resents a 5.78 percent increase from the Rainbow near Charleston Blvd. completed, with over 2 million square previous year, when the vacancy rate was feet of office property either under con­ at 3.75 percent. Las Vegas office/industrial stmction or planned for completion by development flourishes the end of 1998. Insight Development builds As with office development, the indus­ service centers At the close of the third quarter of 1997, tlial market continues to expand as vacan­ CB Commercial's Las Vegas office issued a cy rates climb. At the three-quarter mark Insight Development, a newly forn1ed report showing continued growth for the for 1997, more than 4.5 million square feet development company in Las Vegas, is Las Vegas office and industlial market, of new industlial space have been added building the first in a series of "service despite !ising vacancy rates. More than 10 to the market, bringing the net rentable centers," a land-use concept designed to million square feet of total net rentable area to more than 48.8 million square feet. contain valious product types by accom­ office space are now completed in multi­ This represents a 15.2 percent increase in modating the corporate industlial, office tenant buildings within the area, a 15.2 per­ the amount of net rentable area since the and retail users in one organized business cent increase to 10.6 million from 9.2 mil­ end of the third quarter of 1996. Since this environment. According to a company lion square feet completed this time last time last year, 165 new industrial buildings spokesperson, the centers provide busi­ year. The nun1ber of multi-tenant office with more than 5,000 square feet of space nesses with the look of high quality corpo­ buildings with more than 10,000 square have been completed. Vacancy rates have rate centers, but offer multi-segmented feet also leaped from 195 last year to 232 gone hand-in-hand with the expansion, planned space with diverse product types for the end of the third quarter of 1997. At however, rising to 9.58 percent as of the from high visibility retail to fl ex office/ the close of the third quarter, 1.2 million end of the third quarter for 1997. This rep- warehouse space.

December 199i • \"emda Business journal 43 "':.' - . J ·~ .,.. - --. ..,_,...,.

~ ~, Buildin~Nevada

AlA releases changes for Montreux Partners Ltd., includes a Jack ty at 3824 Sunset. The five-yea1· deal is val­ Nicklaus-designed, 18-hole signature golf ued at $825,000. A201 Document course, a 25,000 square-foot country club, - The Howard Hughes Corp. leased The American Institute of Architects and a 6,000-squai·e-foot swim, tennis and 2,135 squa1·e feet of office space at 3770 (AlA) recently released changes to Docu­ fitness complex. Both the clubhouse and Howard Hughes Parkway to Wellpoint ment A201 - General Conditions of the fitness complex are plalilled for comple­ Health Networks, lnc. The five-yea1· lease Contract for Constmction calling for an tion next year. is valued at approximately $258,500. expanded role for mediation of all con­ - Cooper Trust sold 2.67 acres of land stiUction disputes prior to arbitration. The PSWC completes Pahrump located on Nmth Nellis Blvd. to DZB lnc. new documents, for the first time in the The transaction is valued at $350,000. history of the AlA, call for the construc­ Middle School plan - Dem1ody Properties purchased 9.53 tion mediation rules of the American PSWC Architecture & Planning recently acres of land on Cheyenne just west of Arbitration Association, provider of dis­ completed the design of the Pahrump Lan1b from Eagle Properties. The transac­ pute resolution services. The new empha­ Middle School. The Nye County School tion is valued at $750,000. sis on mediation will allow pa1ties to Board unanimously accepted the 149,000- resolve construction disputes in a private, square-foot project which features a semi­ Stuart Mixer Commercial-ONCOR expeditious and cost-effective manner canlpus style plan incorporating a commu­ International, Las Vegas: before positions harden. nity library/media center and a community - Suruidge Pa1tners sold 27.87 !J.Cres of recreation complex including gym and per­ land at the southeast corner of Eastern Summerlin·s Red Rock forming arts center. and Stmmlit Grove Drive to D.R. Horton Country Club breaks ground Homes lnc. The trai1Saction was valued at Commercial Real Estate $2,368,950. Red Rock Country Club, a 1,000-home - Hi Tech Foan1 lnc. signed a two-year country club community along the western transactions announced lease for 10,050 squa1·e feet of space at edge of Summerlin is underway on the Lee & Associates, Las Vegas: 6770 Bermuda Road. The landlord in comer of West Sahara and Town Center - Lake Mead Mini Storage sold 1.1 acres the transaction, valued at $123,213, is Drive. The complex will include two chanl­ of land near Lake Mead and Rock Springs CSE Las Vegas. pionship 18-hole golf courses designed by to LC West LLC. The location will be used - York International Corp. leased 2,788 legendary golfer Arnold Palmer. The coun­ to build a Shoney's Fanilly Restaurant. The square feet at 4780 Harmon from try club is being developed by Sunrise transaction is valued at $610,000. Investment Equity. The five-year lease Colony Company, a pa1tnership between - Intercapital Development Corpora­ was valued at $144,015. Sunrise Company, a developer of country tion purchased 2.2 acres of land, valued at - The Howard Hughes Corp. leased club communities throughout Southern approxin1ately $2.2 million, at the north­ 11,620 square feet to Electric Lightwave California, and Colony Capital, lnc., an west comer of Sunset and Annie Oakley. lnc. at 500 Pilot Road. The 10-year lease international private investment fiml. The Lee & Associates provided an equity was valued at $794,808. community will include a dozen tennis investor of a $5.2 nilllion dollar retail - Stalldard Register Company signed a courts and a health club in addition to the development plalilled for the site, consist­ 60-month lease on 7,865 square feet at two golf courses. ing of three pads and 25,000 squa1·e feet of 6231 McLeod Drive. The landlord in the on-line space. $531,415 transaction is Patrick Commerce Phase one of Tahoe area golf - Nevada Furniture lnc./Norwalk Furni­ Center, LLC. community nears sell-out ture signed a six-year lease for 4,280 square feet of retail space at Rainbow just Realty Executives, Soozi Jones, In its first year since opening, Montreux, north of Sahara. The landlord in the CCIM, Las Vegas: a 635-acre motmtain community between $551,000 transaction is Finnians Rainbow - Millennium Properties leased 6,943 Reno and Nmth Lake Tahoe, reported sell­ Limited Partnership. square feet of office space at Desert ing nea1·ly 86 estate lot homesites, equating - Roadhouse Grill signed a 25-year Breeze Plaza on West F1an1ingo. The 10- to 85 percent of its first phase and over 30 lease on 55,000 squa1·e feet of land in the yeai· lease is valued at $1,221,324. percent of the second phase. The home­ Lake Mead Pavillion at the southwest cor­ - Wailuku Investments purchased an sites range from one-half to tllree acres ner of Lake Mead and Tenaya. office complex at 911 Buffalo Drive from and are priced from $150,000 to $600,000. - A&J Cheese leased 376,500 square Buffalo Bridge, lnc. The property sold for The 556-lot community, developed by feet of industrial space from Majestic Real- $4,000,000. •

44 Nevada Business journal • December 1997 Commercial Real Estate Market Report OFFICE MARKET SUMMARY

LAS VEGAS: At the end of the third quarter, Center A and B, Sir William's Court, Williams­ RENO: The office market in Northern Nevada 1997, the existing office space inventory base Sonoma I, McCarran Center #15, 360 Commu­ has continued to expand. The fourth quarter totaled approximately 14,87o,ooo square feet nications Build ing and the newly renovated will see the vacancy rate rise rise slightly due with a vacancy factor of about 10.5 percent. BankWest Building. to over 150,000 square feet of new space Lease rates have remained strong with few, if Approximately 976,ooo square feet of which has come online in the last six months. any, concessions being provided by landlords. office space is currently under construction. This new product has not affected lease The weighted average lease rate for vacant Planned office construction totals nearly rates. Class A space remains in the range of space in the market at September 30, 1997 2,577,000 square feet. While the Howard $1.60 to $1.75 per square foot. Class B space totaled $1.74 per square foot on a full-serve Hughes Corporation, the Thomas & Mack remains at $1.40 to $1.50 per square foot. gross basis up from $1.69 at the end of the Company and American Nevada Corporation With more than 250,000 square feet of new first quarter of this year. can build to meet demand, they have been space planned for the area in 1998, these Year-to -date net absorption totaled prudent not to cause a glut of office space. prices could dip a bit depending on absorp­ 857,225 square feet. The majority of the net Most other developers are required to pre­ tion rates. absorption occurred in new buildings that lease in order to obtain a construction loan. NEXT MONTH : came online in 1997. They include Canyons This assists in restraining overbuilding. Retail Market Summary

OFFICE MARKET- 3rd Quarter 1997 RETAIL MARKET- 3rd Quarter 1997 INDUSTRIAL MARKET- 3rd Quarter 1997 TOTAL MARKET LAS VEGAS RENO TOTAL MARKET LAs VEGAS RENO TOTAL MARKET LAs VEGAS RENO Number of Properties 392 164 Number of Properties 189 75 Number of Properties 1,200 66s Tota l Square Feet 14,869.717 3.599,100 Total Square Feet 22,763,804 8,679.051 Total Square Feet 44.220,915 40.560,124 . Vacant Square Feet 1,561,707 413,183 Vacant Square Feet 745.493 379.916 Vacant Square Feet 4.463.584 4,073.783 Percent Vacant 1o.so% 11.00°/o Percent Vacant 3-27% 5-30% Percent Vacant 9-26% 10.00°/o New Construction 1,127.426 175.000 New Construction 938,029 325,000 New Construction 4.787,045 1,097.070 Net Absorption (SF) 857225 124.317 Net Absorption (SF) 1,283,666 185,000 Net Absorption (SF) 3,063.976 868,631 Avg Lease SF/ Me (FSG- NNN)* h74 $1.10 Average Lease (N N N) $1.14 $1.04 Under Construction 1,566,068 2,135.787 Planned Construction 2,577.644 250,000 Planned Construction 2,352,825 680,000 Planned Construction 6,283,254 465,000 Under Construction 976,204 145,000 Under Construction 1,347.294 0 MULTI· TENANT PROPERTIES (LASS 'A' OFFICE PROPERTIES POWER (ENTE RS- Number of Properties 476 Number of Properties 27 18 RETAIL (ENTERS > 100,000 SF Total Square Feet 32.571,860 Total Square Feet 3.394.498 1,176,000 WITH MINIMAL oR No IN-LINE SPACE Vacant Square Feet 3.976,694 Vacant Square Feet 201,319 s8,8oo Number of Properties 19 Percent Vacant 12.21°/o Percent Vacant 6.51% 5.oo% Total Square Feet (GLA) s,689,615 1,031,000 New Construction 4.345.603 s88,s7o New Construction 343.267 54.000 Vacant Square Feet 322,861 0 Net Absorption (SF) 2,727.357 Net Absorption (SF) 373.500 65,200 Percent Vacant 5.67% 0 Under Construction 874.799 1,543.070 Avg Lease SF/ Me (FSG- NNN)* $2.10t $1.25 New Construction 450,000 97.500 Planned Construction 4,108,187 1,698,070 Planned Construction 976,028 147,000 Net Absorption (SF) 646,189 101,500 Average Lease (NNN- MG)* Under Construction 532,891 120,000 Average Lease (NNN) $1.14 $1.00 Less than s.ooo SF $o.s2 $.70·.835 (LASS ' B' OFF IC E PROPERTIES Planned Construction 0 46,soo From s.ooo·15,000 SF $o.46 $.30·-48 Number of Properties 226 54 Under Construction 0 0 Greater than 15,000 SF $0-40 $.21·.47 Total Square Feet 8,638.587 1,464.423 COM MUN ITY AND REGIO NAL CENTERS - Si NGLE -TENANT PROPERTIES Vacant Square Feet 997.383 145.920 RETAIL (ENTERS WITH ANCHOR(S) Number of Properties 724 Percent Vacant 11.55% 10.00% Number of Properties 102 43 Total Square Feet 15,649,055 New Construction 777,134 32,500 Total Square Feet (GLA) 13.462,389 6,376,608 Vacant Square Feet 486,890 Net Absorption (SF) 494.576 10,350 Vacant Square Feet 280,857 294,118 Percent Vacant 3.11% Avg Lease SF/ Me (FSG- NNN)* $1.73 $0.95 Percent Vacant 2.09°/o 6.oo% New Construction 441,422 so8.soo Planned Construction 1,546,171 85,000 New Construction 488,029 169,000 Net Absorption (SF) 336,619 Under Construction 406,718 98,soo Net Absorption (SF) 603,112 181,500 Under Construction 691,269 1,690.787 (LASS'(' OFFICE PROPERTIES Average Lease (N N N) $1.15 $1.o8 Planned Construction 2,175.067 1,690,787 Number of Properties 139 92 Planned Construction 2,062,779 sso.ooo Average Lease (MG) Total Square Feet 3.136,632 942.750 Under Construction 1,273,239 0 Less than s,ooo SF $.79 Vacant Square Feet 363,005 181,085 STRIP (ENTERS - RETAIL (ENTERS From 5,000·15,000 SF $0.51 $.63 Percent Vacant 11 .57% 19.00% Number of Properties 68 27 Greater than 15,000 SF $0.43 $.48 New Construction 7,025 17,500 Total Square Feet (GLA) 3.611,400 919,611 Net Absorption (SF) - 10,851 10,900 Vacant Square Feet 141,775 77.748 Avg Lease SF/ Me (FSG- NNN)* h54 $o.6o Percent Vacant 3·93°/o B. so% Abbreviations MG: Modified Gross 18,200 New Construction 0 58.620 Planned Construction 55.445 BTS : Build To Suit NNN: Net Net Net Under Construction 15 ,200 Net Absorption (SF) 21,000 36.595 34.365 FSG: Full Service Gross SF: Square Foot Average Lease (N N N) $1.10 $-97 GLA: Gross Leasable Area YTD: Year To Date *Average Monthly Lease Rates for Las Vegas reported Planned Construction 290,047 8s,ooo as Full Service Gross and for Reno as Net Net Net. Under Construction 74,055 0 t The decrease in overall/ease rate for Las Vegas Class A Office Space is attributable to the large amount of LAS VEGAS STATISTICS COMPI LED BY LEE AND ASSOCIATES COMMERCIAL REAL ESTATE SERVICES vacant space at the Bank of America Center. RE NO STATISTI CS COMPILED BY GRUBB & ELLIS NEVADA COMMERCIAL GROUP

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IT'S COFFEE TIME

Starbucks Coffee 15 locations in Southern Nevada One location in Reno

Starbucks Coffee Company was found­ ed in 1971 , opening its first store in Seattle's Pike Place Market. Today, Star­ bucks is North America's leading retailer, roaster and brand of special ty coffee. Star­ bucks coffee shops are sprouting up in malls, shopping centers and bookstores everywhere to serve their vast legion of Starbucks Coffee originated in 1971 at Seattle 's fans, who have been known to skip out on Pike Place Market, and f rom there, the The Whole Bean board meetings and conference calls when founders never looked back. The popular coffee Las Vegas 368-2633 the craving for a Frappuccino suddenly roaster/retailer has 16 shops in Nevada. hits. Approximately 4 million people bu y The Whole Bean is the oldest coffee their coffee at a Starbucks store each store. The service proved so popular with house in Southern Nevada with its own week. The fust Nevada location opened in customers, she decided to build her own roasting operation. Now in its tenth year, Las Vegas in March of 1995. Starbucks coffee bar which she named "Ray's Place" the Whole Bean has been purchased by a can now be found at 15 locations in South­ in keeping with the Sun motif of the store. new owner who intends to make a number ern Nevada and one in Reno. The rustic counter is knotty pine with of improvements. Marc Matsuo, whose In addition to its more than I , I 00 shops lodgepole pine trim and a brass bar rail. family owns a coffee plantation on Kona, throughout North America, the company Ray's Place features espresso, latte, and will give the coffee bouse a new Hawaiian has three stores in Tokyo, one in Hawaii several varieties of flavored coffees. look as well as bringing in products from and a licensed location in Singapore. Purists can also order regular coffee, the islands. In addition to the espresso, Starbucks also operates a thriving mail fresh-brewed by the cup. All coffee beans lattes, flavored coffees and teas which cus­ order di vision, and its specialty sales come from a local roaster. Homemade tomers have grown to appreciate, Matsuo division became the exclusive supplier of baked goods available for ale are dis­ will now offer Hawaiian products like fru it coffee for Nordstrom stores nationwide played in a glass case beneath the counter. juices, Macadamia nuts and candy. While in 1992. Other strategic alliances include The coffee area contains tables and chairs, most coffee lovers are familiar with Kona national bookstore retailer Barnes & in addition to seating strategically placed coffee, he says, people don't realize there Noble, ITT Sheraton Hotels, Westin around the store for readers. "We depend are actually many different varieties of Hotels, Horizon Airlines and United Air­ on faithful customers," says Kelly. "Our Hawaiian coffee, with beans from each lines, which now serves Starbucks coffee location near downtown and the Universi­ island having a unique fl avor and quality. on all flights worldwide. ty of Nevada-Reno makes us convenient, The Whole Bean will offer these varieties but I like to think it is our friendly atmos­ of coffee in addition to coffee beans from phere that keeps people corning back." around the world which they roast on the Sundance Books Sundance Books is open weekdays, premises and sell either whole or ground. Reno 786-1188 9 a.m. to 9 p.m., and 10 a.m. to 6 p.m. on They also offer baskets of gourmet treats weekends. Coffee is available at 7 a.m. and coffee-related items for gift-giving. Christine Kelly is the owner of Sun­ weekdays through a slider window. "If the The Whole Bean ·is open from 6 a.m. to dance Books, the last remaining indepen­ weather is really nasty," says Kelly, "we 6 p.m. weekdays, from 9 a.m. to 1 p.m. on dently-owned and operated bookstores in have mercy on those waiting outside and Saturdays, and is closed Sundays. The new Reno. Two years ago she decided to let a let them in to get their morning coffee. We owner intends to keep the shop open seven coffee company sublet part of the book- have to take care of our customers." days a week during the holidays. •

December 1997 • Nevada Business journal 47 SPEAKI NG FOR NEVADA ·

by Morse Arberl); 11:, Nevada Assembly, District 7

THE WAYS & MEANS TO NEVADA'S BOTTOM LINE

+REAL ESTATE TRANSACTIONS ou've probably read an we are able to find ways to +REFINANCE/SECONDARY LOAN article, or seen a news provide for programs that ESCROWS Y +BULK SALE/BUSINESS SALES report referring to the will benefit a great number + COLLATERAL DOCUMENT "powerful" Ways and of Nevadans. Thankfully, PROTECTION Means Committee. In during my tenure as chair, +STOCK SUBSCRIPTION RECEIPT Washington, D.C., seats on the latter has normally +LOAN SERVICING +FORECLOSURES this important body are been our standard operat­ doled out on a seniority ing procedure. SOUTHWEST ESCROW COMPANY basis or given to states Because of the enor­ 3110 S. Valley View, Suite 105 with many representatives. mous workload, the Ways Las Vegas, NV 89128 The Ways and Means and Means Committee has Committee of the evada not been able to have any (702) 838-0300 Legislature operates under similar circum­ meetings in ~ Southern evada during the FAX: (702) 838-0526 stances. Its members are chosen because mid-session reces es. In fact, these recess­ of their seniority, familiarity with the leg­ es were initially created to give members islative system and ability to handle the of the money committees time to sift crushing workload. through the budgets without having to Perhaps some of you wonder just what worry about other committee assignments. makes this committee so influential and The fact that more people have not been why is it considered to be a "plum" when exposed to the legislative process can elected officials are appointed to this body. make what legislators do in Carson City The answer is simple: Money. Ways and seem mysterious. But before any budgets Means is the committee that approves and are approved or disapproved, several pub­ recommends passage of the state budget lic hearings are held. Depending on the and the budgets of every state agency. scope and magnitude of the program, tele­ Since evada ·s budget is currently vision links wi ll also be established with $9 billion (up from $3.5 billion the previ­ Southern evada so our committee can ous session), the committee ·s task is not hear from those interested in testifying. easy. Along with its Senate counterpart, The advent of the Internet has also the Finance Committee, Ways and Means helped people from all over the state fol­ members scrutinize every aspect of state low the proceedings in Carson City during expenditures, from spending on education the session. At any given time, computer to how much the Tourism Commission users can dial up the Legislature's web site needs to promote the state. and download copies of all pending bills Obviously, tensions can run hi gh when and any amendments that have been state officials and department heads come offered up to that point. before us to ask for increases to fund new While often times the media and others programs, or to expand existing programs. make the system look imposing (especial­ Our mandate from the voters is to run the ly using words like "powerful"), recent state more like a business, which means technological advances have put the state's keeping a watchful eye on the bottom line business at everyone's finger tips. • and cutting wasteful expenditures. Occasionally, we have to say no to pro­ Assemblyman Morse Arbeny, l1:, cur­ grams which are truly needed, but just rently serves as chairman of the Assembly don 't fit with all the other important pro­ Ways and Means Committee, a post he has jects in a department's budget. Other times held for the past two sessions.

40 ~C'\· ada Du 3 inc~ journal • December 1997 INSIDE POLITICS What S•eclal by Michael Sullivan OIYm•lcs athletes are reallY wlnnlnll Is acce•tance. For people with mental retardation THE CAMPAIGN THAT COULD HAVE BEEN or a closely related developmental disability, Special Olympics is hen last we talked, the 1998 evada should be without: A poll from a reputable training for life. It's an important WGovern or's race was shaping up to nati onal pollster showing people just how step toward becoming part of the be quite a contest. Popular Democratic many points she was ahead of Guinn. community. And you can play Attorney General Frankie Sue Del Papa The iron resolve probabl y wasn't easy to was geming up to take on the establish­ come by, especiall y when all the people a part in their success. For the ment's favori te son, Republican bu siness­ you've usually counted on in your political phone number of your local man Kenny Guinn . li fe are lining up against you. The poll , Special Olympics Program, call The scales appeared to be heavily tipped however, would have been easy. and Penn 1-800-700-8585. toward Guinn, who fo r years has appeared + Scheon (m·guabl y the nation's top poll­ as a spokesman for many of the best caus­ ster after worki ng on President Clinton's es in Southern evada and had distin­ successful reelecti on bid) was ready to go guished himself as an exceptional fund­ out in the fi eld . Kent Oram, one of Del (~~ raiser. As a candidate for governor, his Papa's closest advisors, is a good fri end of Special Dly111pics prodi gious fund-raising efforts had sup­ Doug Scheon's and had advocated that posedly put more th an $ 1 million in hi s strategy from the beginning. campaign war chest. and he was well With poll in hand, Del Papa could have ~M/ifr! www.specialolympics.org underway to adding another million by the then begun to put th e fem· of God into the end of 1997. gaming folks. While most of them realize A public service of this magazine But Frankie Sue had a lot going for her. a survey done one yem· before the race While she hadn 't raised much her name isn't that important, could they really recognition and favorable rati ngs were afford not to give .some money to a candi­ thought to be even greater th an Guinn's. date with overwhelming name recognition She also had th e advantage of hav in g no and favorable ratings (that's assuming opposition in a primary. where Guinn was these were the results of said poll )? Mogul supposed to draw at least two, maybe three Steve Wy nn had already announced he was opponents. One of those, Secretary of giving equal amounts to both candidates­ State Dean Heller, had been seen as the the rest would have likely fo ll owed sui t. one man who could possibly beat Guinn. If the poll results had not been so posi­ Chi Casual observers weren't shocked when tive for Del Papa, th en she would have had Tai Del Papa announced in October she would an iron-clad reason to quit the race. o not go against Guinn. However, because of sense taking on a Goliath if you don't even Classes Now some of the reasons mentioned - and sev­ have a slingshot. eral others - many insiders shook their We may never kn ow why she fa iled to Forming! heads and mourned what mi ght have been. heed the advice from her advisors and wait Why did some think Del Papa made a until a poll could be completed. Perhaps REDVCE STRE~S - mistake? How could anyone think she the chore of raising $2 million - the pri ce coul d overcome Guinn's major fund-rais­ she believed it would have taken to make - (jET IN SHAPE - ing edge? The answer to those questi ons her viable - just wasn't th at appealing. INCREASE CONFIDENCE­ has a bit to do with the simple nature of Anyone who's ever tried to raise campaign political campaigns and a lot to do specif­ funds could certain ly sympathi ze. IMPROVE CONCENTRATION icall y with the poli tical climate of Nevada. Whatever the reason, the people of Frankie Sue Del Papa could have beat Nevada were denied the opportunity to Kenny Guinn. It's just th at simple. She witness what surely would have been one didn't need a war chest of several million of the most interesting and thought­ dollars. She didn't need the support of the provoking races in recent memory. • 3025 Desert Inn Rd., Suite 7 casino industry - at least a fi rst. What she Las Vegas, Nevada 89121 did need was an iron resolve and some­ Mike Sullivan runs Paladin Advertising, a local thing that no good challenger campaign governme/11 affairs and poli rical consulring firm.

December 1997 • Nevada Business journal 49 STRATEGIES by George Fuller

HOW TO WRITE A BUSINESS PLAN

ne of the ftrst tasks every entrepreneur capital, nor should you make an unrea­ 0 undertakes is the preparation of a busi­ THE GROUNDWORK ECESSARY TO sonably high request that can weaken ness plan. Yet despite the importance of credibility with prospective lenders. such a plan , there are often misconcep­ Assembling the facts and figures for a tions about both its preparation and its use. PREPARE A BUSINES PLAN WILL sound business plan is a complex and As for the latter, many prospective busi­ time-consuming task. Unfortunately, your ness owners view a business plan as noth­ REAP BENEFITS FAR BEYOND THE effort doesn't end there. To get a financial ing more than a tool to secure necessary source to part with funds for your project financing. Of course, a well conceived requires a selling job. As a result, your plan is essential in that regard. However, ULTIMATE S CCE OF THE PLAN plan must not only be complete, but it there are a number of other equally impor­ must also be easily understandable. This tant reasons for preparing a plan. AS A F ND-RAISING DOCUME 1T. means it must be both presentable and First and foremost, the preparation of a convincing.J As for the visual design of plan may reveal potential problems that your plan, neatness and organization are wi ll lead an entrepreneur to decide the should include both financial and business far more important than a fancy brochure venture isn 't worth pursuing. If so, the operations sections. The financial portion whose content is disorganized. plan served its purpose by preventing what should demonstrate the financial potential Although there's no perfect length for a might ultimately have been a financial and viability of the business, while the plan, it should be long enough to contain disaster. Even if this worst-case scenario operating plan will describe the undertak­ all of the relevant information, and yet not doesn't arise, a good plan should be able ing, as well as identify the specifics of how be overwhelming. It's important to include to anticipate the questions of prospective you will accomplish your objectives. a brief summary at the beginning to pro­ financiers and answer them accordingly. Don't assume the person reviewing your vide an overview. It's also helpful to put The plan should also be useful as an on­ plan is knowledgeable about your type of most of your financial details in separate going management tool once the prospec­ business. Make it as complete as possible exhibits, since intermingling them with the tive business is launched. to cover not only the product or service text tends to be confusing. In terms of actuall y preparing a plan, the you will offer, but also include informa­ Incidentally, when you prepare financial initial work is best done by the individual tion on marketing, pricing and customer projections, it's a good idea not to arbitrar­ entrepreneur. This forces you to think service strategies. In addition, be sure to ily round them off. Odd numbers give the through all of the pros and cons of the identify both the competition and how you appearance of a more careful compilation. prospective endeavor. Only after a first intend to beat it in the marketplace. In the final analysis, the groundwork draft has been completed should profes­ In terms of the financial aspects of your necessary to prepare a business plan will sional assistance be sought. However, it's business plan, the following guidelines reap benefits far beyond the ultimate suc­ wise to avoid the temptation of going will help convince potential lenders that cess of the plan as a fund-raising docu­ ahead without professional help when your proposed bu iness is viable: ment. The thorough preparation required attempting to secure financing. • Show that you have the expertise to run by a business plan will force you to think An accountant can provide invaluable the business. through the details of your prospective assistance in preparing the required finan­ Be realistic in your financial projec­ business. This will help identify potential cial projections. What's more, accountants tions. The typical bu iness starts off problems before operations begin. As a lend the sort of credibility to a financial slow and gain momentum over time; consequence, you will avoid making cost­ proposal that bank loan officers and other your numbers hould reflect this fact. ly mistakes that have to be corrected long financiers expect. By the same token, • Pinpoint how you will cope with the after your business is up and running .• before making any fum commitments inevitable downturn in busine every with a financing source, bring your lawyer company must eventually onfront. George Fuller is the author of The Negotiator's on board to protect your legal interests. • Be reasonable in your funding request. Handbook and Manager's Negotiating Answer In general terms, your business plan Don't try to struggle on a minimum of Book, both published by Prentice Hall.

50 Nevada Business journal • December 1997 CUTTING EDGE by Jerry W Thomas

BRAVE NEW WORLD The Internet has ushered commerce into a vast frontier

he strategic implications of the Internet vice, interactively, at the behest of the user. Tare far reaching- for global commerce, THE l1 TERNET WILL BECOME A The Internet will become a vast new dis­ for global marketing and for global mar­ tribution system for anything that can be keting research. The full direction, scope GLOBAL DISTRIBUTION SYSTEM FOR "shipped" electronically (i.e., intangible and impact of the Internet are clouded by products). Financial services, insurance the confusion and crosscurrents attendant INTA GIBLE PROD CTS THAT CAN services, information services, all types of to the birth of a new technology and the data, computer software, computer games, competitive struggle it has launched. No BE "SHIPPED" ELECTRO 1ICALLY, are all examples of products or services one is clever enough to accurately predict that can be wholly or largely distributed where all of this will lead, or what the end SUCH AS COMP TER SOFTWARE. via the Internet. Later on, perhaps music result will be. It is the second and third and video entertainment will be available. order effects and the counter-reactions that software. Products, services, information Consumers worldwide will be able to buy make prediction almost impossible. But, and entertainment from the United States intangible products and have them deliv­ we can speculate about the future of the dominate the Internet. The English lan­ ered instantly. This logistical function of Internet from the shape of its shadows, and guage, already established as the first lan­ the Internet is developing rapidly. the distant rumble of its thunder. guage of international commerce, will The Internet will become a major shop­ The Internet is already firmly estab­ spread even more rapidly and become even ping medium. Internet shopping will lished as a new worldwide communication more dominant as the language of interna­ increasingly substitute traditional retail medium that lends itself to the peculiar tional commerce and conversation. The purchases. Virtual stores can be created needs of international dialogue. Messages Internet, like the movies, music and televi­ online that have the potential to replace can be sent and received around the clock, sion before it, will be a marketing agent conventional retail stores for many prod­ and no one need answer a phone or be in for American culture. ucts. Consumers can shop for cars, furni­ the office for the message to get through. Another major impact of the Internet is, ture, houses, groceries, books, drugs and No telephone tag. No waiting up for that and will be, its role as a worldwide adver­ even clothing without ever leaving the midnight call from Japan. Messages are in tising media for companies and brands. comfort and security of their homes. As writing, so they are easy to print out and/or Naturally, the Internet's advertising value Internet shopping grows in sophistication save. Response is quick and efficient. and role will vary greatly from product and popularity, many traditional retail Again, no telephone tag is necessary to get category to category, but the Internet is not stores will be negatively impacted. Some a reply message through. The only cum­ likely to replace traditional media. Rather, types of retail space and retail real estate bersome element in this otherwise san­ the Internet will most likely function as a will face declining demand and falling guine picture is the unwieldy and complex complement to traditional advertising prices as consumers replace retail shop­ e-mail addresses required by the Internet means. The Internet's primary advantage ping with online buying. Conversely, ship­ (and compounded by the egocentricities of for advertising is not so much in attracting ping and delivery services, especially the human psyche). Not to worry, howev­ attention and conveying a brief message those with global networks, will experi­ er. As software systems improve, this (tasks assigned to traditional advertising), ence boonling business as they deliver problem should largely disappear. but lies instead in delivering in-depth, products sold over the 'Net. One of the most significant and perva­ detailed information -once initial interest The Internet will be a boon to direct sive implications of the Internet will be is triggered by conventional advertising. marketers of all types. Online, interactive the diffusion of U.S. culture and influence Certainly, at times and for some markets, Web sites will offer consumers much bet­ around the globe. A majority of the pro­ the Internet can be valuable in attracting ter "catalogs" to browse and buy from than gramnling content of the Internet origi­ initial consumer interest with cursory traditional printed catalogs and other nates in the United States. The Internet advertising messages. Nevertheless, its direct marketing vehicles. These online largely runs on U.S. software, is accessed power is the ability to provide almost infi­ catalogs will cost much less to create, by U.S. software, and is controlled by U.S. nite layers of detail about a product or ser- maintain and "distribute," compared to

December 1997 • Nel'ada Business journal 51 Could ar adiotalk showchange your business perspective? ABSOLUTELY.

printing and mailing paper catalogs. Addi­ tionally, the online shopping sites will be BUILDING superior to any printed catalogs. Online sites allow user interaction, branching, demonstration of products and services, produced by Nevada's Only Statewide Business Magazine and an easy, efficient means of placing orders 24 hours a day, seven days a week. NEVADA BUSINESS journal The Internet will increasin gly become a worldwide data collection vehicle for 12:00 noon Saturdays I Sundays many types of marketing research, includ­ ing business-to-business and consumer research. It will soon provide a cost -effi­ Host Stephen Brock, President of the Nevada Business Journal and cient medium for conducting research, at his co-hosts invite you to join them and their guest-starring business least in the United States, Canada, Western leaders for an hour of business strategies, plans and information. Europe and many parts of Asia. Longer Co-hosts include: term, the Internet will become a world­ Mike Ballard, Ballard Communications wide data collection vehicle. Upper income, better educated households Steven Bottfield, Marketing Solutions around the globe (which account for the Rod Dunnett, Bank of America bulk of worldwide discretionary income) Dr. Thomas Gutherie, Southern Nevada Certified Development Co. and the v

Lynn Kohler, Kohler, Sperberg & Rivera, ~dverti s ing, Design & P.R. estimated that upwards of 15 million households in the United States currently Kelly Ann Wood, Image Rich subscribe to some type of Internet service + Learn important aspects on a diverse number of business industries, at home. These penetration levels are how they relate to your industry, and how they can im pact your business increasing rapidly in the United States, as presumably they are in other developed + Gain knowledge and insight from prominent business leaders countries as well. + Our Q&A forum ensures that you are obtaining the information needed In summary, the Internet promises to speed the Americanization (or at least the Westernization) of the world, to enhance Coming to a radio worldwide communications, to build a vast new distribution system for intangible station near you. products, to serve as a new worldwide advertising media and a vehicle to carry "catalogs" for direct marketers, and to pro­ THE CENTER FOR BUSINESS vide a pervasive new data collection tool AND ECONOMIC RESEARCH for marketing researchers everywhere. UNLV These are but a few of the most likely UNIVERSITY OF NEVADA LAS VEGAS Director, R. Keith Schwer, Ph.D implications of the Internet, but it would THE SOUTHERN NEVADA T HE LAs VEGAS METROPOLITAN Hous­ be fooli sh to suppose we can see very far ING MARKET CONDITIONS REPORT BUSINESS D IRECTORY, 1997 into the future, or see that futu re clearly. Provides informarion on firms locared in Contains current informarion on residential finance, Much of the value and the precise role of Sourhern Nevada. Businesses are lisred by an assessment of rhe aparrment marker, the Internet remains clouded and obscure, Srandard Indusrrial Classification. as well as indicarors of furure growrh. but one thing is sure: it's a brave new Price: $35 Annual Subscription: $20 world, and we are caught in its swirl. .. plus $5 for shipping and handling plus $3 for shipping and handling (HOUSING MARKET DATA AVAILABLE FROM 198j TO PRESENT) THE CENTER FOR B US INESS AND ECO OMIC RESEARCH, U NERSITY OF EVADA, LAs VEGAS Jeny W Th omas is President/CEO of Decision 4505 MARYlAND PKwY, Box 456002 • LAs VEGAS, NV 89 154-6002 • (702) 895-3 191 • FAX (702) 895-3606 AnalysT, Inc., a markeTing analysis finn. j2 Nevada Business jou rnal . December 1997 T A X T p s

USING YOUR HEAD WHILE GMNG FROM THE HEART Facts on Charitable Contributions

ecember is the month when people are market value and never have to pay capi­ Dmost likely to open their hearts and Yo MIGHT CONSIDER THE TAX tal gains tax on its appreciation. By con­ their checkbooks. Whether you're touched trast, if you donate cash and keep the by the season or motivated by a tax deduc­ ADVA 1TAGE OF DO ATI G APPRE- appreciated assets, you' ll face capital tion, the Nevada Society of CPAs suggests gains taxes when you sell the asset. that you familiarize yourself with the rules CIATED CAPITAL GAl S PROPERTY covering charitable deductions- and you'd DON'T FORGET VOLUNTEER­ better hurry. In order to claim a deduction RELATED EXPENSES THAT YOU'VE OW ED FOR MORE on your 1997 tax return, you must mail In addition to deductions for contribu­ your check or deliver donated property by tions of cash or goods to charity, you also the last day of the year. THAN ONE YEAR. generally can write off expenS"es you incur In order to claim a charitable contribu­ doing volunteer work on behalf of a char­ tion, you must itemize your deductions on And, when you contribute $250 or more ity. While claiming the value of your time Schedule A of your federal tax return. And in cash or property value, you must have a or services is not allowable, you can your gift must be made to a qualified orga­ contemporaneous written receipt from the deduct unreimbursed expenses, such as nization, such as a nonprofit religious, charity. For donations below that amount, the cost of telephone calls, stamps, sta­ educational, or charitable organization that a canceled check will suffice. tionery, and other materials, as well as 50 meets IRS standards. The amount of your percent of meal expenses and the cost and deduction may depend on both the type of PROPERTY DONATIONS care of a uniform you're required to wear charity and nature of property contributed. W'ORK, TOO while performing volunteer services. However, donations to needy individuals The easiest way to contribute to chari­ When you drive your car in connection and families are not deductible. ties is to write checks, but donations of with volunteer activities, you're entitled to property - from used clothing to valuable a deduction of 12 cents per mile, plus MOST DONATIONS ARE IN THE antiques - can earn you tax deductions just other cash expenses, such as tolls and FORM OF CASH the same. When you donate property, your parking. If you use public transportation, In most cases, cash donations are fully deduction is generally equal to the fair you can count the fares as charitable dona­ deductible. However, if you get something market value of the property at the time tions. Beyond local transportation expens­ in return, you may not be able to write off you give it. If the total value of property es, you may be able to write off the cost of the full amount of your contribution. Say, you donate exceeds $500, in addition to travel, including meals and lodging, for example, that your $150 ticket to a getting a contemporaneous written receipt, should your volunteer efforts require you fund-raising charity ball includes dinner. If you need to file Form 8283, Noncash to be away from home overnight. Howev­ the value of the dinner is $50, your deduc­ Charitable Contributions, with your tax er, there are limits on the deductibility of tion is limited to $1 00, the difference return. If you are donating a single item or such expenses when there is any personal between the price of your ticket and the group of items valued at over $5,000, you or vacation aspect to a trip. value of what you received in exchange. also must obtain an appraisal from a qual­ For gifts of more than $75, the Jaw ified appraiser to determine the value of DON'T UNDERESTIMATE requires charities to advise contributors of the property. THE TAX VALUE OF CHARITY the non-deductible amount. To make the most of your charitable If you're anticipating a big tax bill this Your write-off is also limited when you contributions, you might consider the tax year, you might consider making extra participate in a charity raffle. If you have a advantage of donating appreciated capital charitable donations before year end. chance to win something, the law says you gains property that you've owned for more Charitable gifts reduce your taxable are gambling, not giving. There's no char­ than a year, such as shares of stock or a income and, in tum, your taxes. • itable deduction, but you can deduct your mutual fund. When you donate long-term costs for raffle or lottery tickets against property that has appreciated in value, you Prepared by the Nevada Society of any kind of gambling winnings. earn a deduction for the property's fair Certified Public Accountants.

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Nevada Population, Employment & Wage Statistics On the Following Pages

NEVADA LABOR FORCE 10/97 1Q97 AVG INSURANCE B ROKERAGE FIRMS 56 STATISTICS- OCTOBER 1997 INDUSTRY EMPLOYMENT WEEKLY WAGE NEVADA'S T OP 100 B USINESSES 57

Total Labor Force 906,100 Mining 14,900 $910 MEETING AND C ONVENTIO T Employment 869,900 Construction 87,200 663 C ENTERS 59 Unemployed 36,200 Manufacturing 40,400 617 O FFICE S PACE 60 Unemployment Rate Durable 25,300 649 L ANDSCAPE ARCHITECTS 62 seasonally adjusted 4.0 Non-durable 15,100 564 not seasonally adj. 4.2 TCPU 45 ,000 63 2 MANUFACTURING C OMPANIES 63 '96 Per Capita Income $25.451 Trade 184,300 408 REsiDE TIAL REAL E STATE Wholesale Trade 34.900 671 B ROKERAGES 64 Retail Trade 149.400 345 NEVADA POPULATION GROWTH Fi re 622 40,100 Upcoming Lists YEAR POPULATION Service 389,400 498 1970 488,738 H/ G/ R* 220,900 446 ACCOUNTING FIRMs 1980 8oo,so8 Other Service 168,500 560 CELLULAR AND PAGmG CoMPANIES 1990 1,201,833 Government 109,900 654 HOME HEALTHCARE PROVIDERS 1996 1,688,6oo Federal Govt 14,100 804 Tota l Ind ustries 911,200 $5 39 OFFICE FURNITURE & SUPPLY DEALERS *Hotel/Gaming/Recreation Source: Nevada Commission on Economic Development

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December 1997 • Nevada Busin ess jou rnal 55 TopRankiNevada STATEWIDE BOOK OF LISTS Insurance Brokerage Firms Ranked by Total Employees MAJOR LINES WRimN

ToTAL EMPLYS ~ INSURAN CE BR OKERAG E FIRM PHONE ~ AD DRESS YR. EST. INSURERS

A and H Insurance, Inc. 829-2600 58 Chubb, Royal, Hartford, CNA, Maryland Casu- • • • • • • • • • • • • • Dick L. Rottman 3301 S. Virginia Street, Ste. 201 1957 ally, Rreman's Fund, State Co., USF&G Reno, NV Reno 89510 Insurance Management Services 348-8880 41 All Carriers • • • • • • • • • • • • • DND 1755 E. Plumb Lane, Ste. 131 1953 Elko, NV Reno 89510 3 Cragin & Pike Insurance 877-1111 28 Travelers, St. Paul, Fireman's Fund, Reliance, • • Aircraft Thomas F. Kerestesi 2603 W. Charleston Blvd. 1909 Royal, Chubb, SafeCo, USF&G • • • • • • • Las Vegas, NV Las Vegas 891 02 4 Country Companies 395-2797 25 Country Mutual, Country Casual , Country B. Steve Kelly 3250 N. Tenaya Way, Ste. 104 1985 Life, Country Investors, • • • • • • • • • Bloomington, IL Las Vegas 89129 Country Preferred 5 Stetson-Beemer Insurance 827-3000 20 Maryland, Royal, Hartford, Fireman's Fund, DND 690 East Plumb Lane 1923 Great Northwest, Insurance Co. • • • • • • • • • • • • • Reno, NV Reno 89510 of the West, Colorado Casualty, et al. 6 Advance Insurance & Benefits 254-6141 17 All Carriers Ronald Dye 222 S. Rainbow Blvd. , Ste. 220 1994 • • • • • • • • • Las Vegas , NV Las Vegas 89128 6 Brandise & -Martinet 735-1933 17 All Carriers DND 2110 E. Flamingo Road , Ste. 300 1981 • • • • • • • Las Vegas, NV Las Vegas 89119 6 Comstock Insurance Agencies , Inc. 827-0900 17 All Carriers • • • • • J.R. Sw eatt, CIC PO Box 2500 1957 • • • • • • • • Reno, NV Reno 89505 6 George L. Brown Insurance Agency 735-9333 17 American States, EMC, Hawkeye Security, • • • • • • • • • • • • • Russell Swain 920 E. Sahara Ave. 1941 Reliance, St. Paul, AIG, Fireman's Fund , Home- Las Vegas, NV Las Vegas 89104 builders Insurance Program, Royal 10 Aniello Insurance Agency 259-0250 15 Travelers, Hartford, Rel iance, CN A, Federated, • • • • • • • • • • • • • AI Aniello 3012 W. Charleston Blvd. , Ste. 150 1964 M aryland Inc., AIG , Haw keye Security Las Vegas, NV Las Vegas 89102 11 American National Insurance Co. 829-1999 14 American National, Foremost, • • • • • • • • • • • • • R. Ccaig Eyre 2450 Wrondel, Ste. A 1973 National Flood Service, Provident, Galveston, TX Reno 89502 Standard, Paul Revere, 1st Iowa 11 Kristie & Hullin Insurance Services 786-2731 14 DND • • • • • • • • • • • • • Robert 1-\ullin 63 Keystone Ave. , Ste. 301 1981 Reno, NV Reno 89503 13 De Arrieta Insurance Agency, Inc. 883-8880 13 SafeCo/ American States, Allied Group, Hawk­ James A. de Arrieta 216 N. Minnesota Street, 1984 eye, Maryland Carson City, NV Carson City 89203 14 Franklin Financial Services - 221-8866 10 All Carriers Richard L. Hoover Hoover & Assoc. 1992 • • Las Vegas, NV 3750 S. Jones Blvd .. Ste. 5 Las Vegas 891 03 14 Loretz & Associates 786-9551 10 The Doctors Co. , Paul Revere, Provident, Louis Loretz dba The Doctors Agency of Nevada 1985 TransAmerica, CNA, Union Central, • • • • • • Reno, NV 1755 E. Plumb Lane, Ste. 162 CNA Life Co. Reno 89502 16 Clark & Associates of Nevada, Inc. 828-7420 9 Principal, St. Mary's, Blue Cross/ Blue Sh ield, • • • DND 100 W. Grove Street, Ste. 290 1995 FHP, Fortis, Hometown Health Plan, Humana, Reno, NV Reno 89509 John Alden 17 Auto Insurance Service 369-2886 8 All Carriers • James B. Kinney 4300 W. Charleston Blvd. 1997 • • • • Las Vegas, NV Las Vegas 89102 18 Citywide Insurance 360-3618 6 All Carriers • • • • • Fred Morris 3310 S. Jones Blvd. , Ste. U 1994 • • • • • • • • Phoenix, AZ Las Vegas 89102 19 Gold Key Insurance 458-2801 3 American Modem, John Alden, American • • • • • • • DND 4640 E. Flamingo Road, Ste. 105 1977 Summit, Colony, Foremost, GRMC Las Vegas, NV Las Vegas 89101 20 Community Insurance Agency 838-2800 2 Progressive Insurance, Atlanta, David Tanner 2575 S. Cimarron Ave., Ste. 203 1996 Penn-America, National, Universal • • • Las Vegas, NV Las Vegas 89117 20 Kay Scott Aviation Insurance, Inc. 323-2225 2 USAIG, Associated, Signal Aviation, W. Brown Aviation Catherine F. Scott 1201 Terminal Way, Ste. 203 1988 & Assoc. , AIG, Southern Aviation, Phoenix Reno, NV Reno 89502 Aviation , Commercial Union 20 Norm Schwartz Insurance 737-7222 2 All Carriers • • Norm Sch wartz 4180 S. Sandhill Road , Ste. B-8 1989 • • Las Vegas, NV Las Vegas 89121

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DND = Did not disclose il!i!]LISTS ~ Note: The above i~formation was supplied by representatives of the listed companies in response to faxed survey forms. Companies not appearing did not respond . To the best of our knowledge, the information is accurate as BOOK OF u:.tJJI While every effort IS made to ensure accuracy and thoroughness, error;; and omissioos do occur. Send corrections or additions on company letterhead to TopRank Nevada Statewide Book of lists, Research Oepl, 2127 Paradise Rd.-

56 Nevada Business journal • December 1997 TopRankiNevada STATE WIDE BOOK OF L I STS Nevada's Top 100 Businesses Ranked by Total Nevada Employees

COMPANY ADDRESS PHONE No . EMPLOYEES TYPE OF BUSIN ESS SIC ( ODE MGM Grand Hotel, Inc. 3850 Las Vegas Blvd. South, Las Vegas 89109 891-1111 8100-8199 Hotels & Motels 7011 2 The Mirage Casino & Hotel 3400 Las Vegas Blvd. South. Las Vegas 89109 791-7111 7400-7499 Hotels & Motels 7011 3 Treasure Island at the Mirage 3300 Las Vegas Blvd. South, Las Vegas 89109 894-7111 4700-4799 Hotels & Motels 7011 4 Ceasars Palace 3570 Las Vegas Blvd. South , Las Vegas 89109 731-7305 4500-4599 Hotels & Motels 7011 5 Circus Circus Casinos, Inc. 2880 Las Vegas Blvd . South, Las Vegas 89109 734-0410 4100-4099 Hotels & Motels 7011 6 Excalibur Hotel & Casino 3850 Las Vegas Blvd. South , Las Vegas 89109 597-7777 4000-4099 Hotels & Motels 7011 6 Rio Suite Hotel & Casino 3700 West Flamingo Road, Las Vegas 89103 252-7777 4000-4099 Hotels & Motels 7011 8 Flamingo Hilton Corporation 3555 Las Vegas Blvd. South, Las Vegas 89109 733-3180 3900-3999 Hotels & Motels 701 1 8 Las Vegas Hilton Corporation 3000 Paradise Road, Las Vegas 89109 732-5717 3900-3999 Hotels & Motels 7011 10 Luxor Hotel 3922 Las Vegas Blvd. South , Las Vegas 89109 262-4680 3800-3899 Hotels & Motels 7011 11 Monte Carlo Resort & Casino 3770 Las Vegas Blvd. South, Las Vegas 89109 730-7777 3400-3499 Hotels & Motels 7011 12 Columbia Sunrise Hospital 3186 Maryland Pkwy, Las Vegas 89109 731-8000 3200-3299 General Medical & Surgical Hospitals 8062 12 Whiskey Pete's & Kactus Kate's Interstate 15, Jean 89019 386-7867 3200-3299 Hotels & Motels 7011 14 Golden Nugget 129 East Fremont, Las Vegas 89101 386-8136 3100-3199 Hotels & Motels 701 1 15 Southern Nevada Memorial Hospital 1800 West Charleston Blvd., Las Vegas 89102 383 -2332 3000-3099 General Medical & Surgical Hospitals 8062 16 Bally's Hotel & Casino 3645 Las Vegas Blvd. South , Las Vegas 89109 739-4111 2800-2899 Hotels & Motels 7011 17 Holiday Casino 3475 Las Vegas Blvd. South, Las Vegas 89109 369-5285 2700-2799 Hotels & Motels 7011 17 Stardust Hotel & Casino 3000 Las Vegas Blvd. South, Las Vegas 89109 732-6111 2700-2799 Hotels & Motels 7011 17 The Horseshoe Club 128 Fremont Street, Las Vegas 89101 382-1600 2700-2799 Hotels & Motels 7011 20 Reno Hilton 2500 East 2nd Street, Reno 89595 789-2253 2600-2699 Hotels & Motels 701 1 20 Stratosphere Tower Hotel & Casino 2000 Las Vegas Blvd. South, Las Vegas 89109 380-7777 2600-2699 Hotels & Motels 7011 20 Tropicana Hotel & Country Club 3801 Las Vegas Blvd. South, Las Vegas 89109 739-2222 2600-2699 Hotels & Motels 7011 23 Harrah's Stateline 219 North Center, Stateline 89449 786-3232 2500-2599 Hotels & Motels 701 1 24 Silver Legacy 407 North Virginia Street, Reno 89505 329-4777 2400-2499 Hotels & Motels 7011 25 Riviera Hotel & Casino 2901 Las Vegas Blvd. South, Las Vegas 89109 734-5110 1900-1999 Hotels & Motels 7011 26 Nevada Power Company 3226 West Sahara Avenue, Las Vegas 89102 367-5203 1800-1899 Electric Services 4911 27 Barrick Goldstrike Mines, Inc. 27 Miles NW of Carlin 89822 778-8196 1700-1799 Gold Ores 1041 , 27 Boulder Station Hotel & Casino 4111 Boulder Highway, Las Vegas 89114 432-7752 1700-1799 Ho~Jis & Motels 7011 27 Central Telephone-Nevada 330 South Valley View Blvd., Las Vegas 89107 877-7040 1700-1799 Telephone Communications 4913 27 Palace Station Hotel & Casino 2411 West Sahara Avenue, Las Vegas 89102 367-2464 1700-1799 Hotels & Motels 7011 31 Citibank Nat'l Assoc. 8725 West Sahara Avenue, The Lakes 89163 516-391 -3900 1600-1699 National Commercial Banks 6021 31 Peppermill Hotel Casino 2707 South Virginia Street, Reno 89502 826-2121 1600-1699 Hotels & Motels 7011 33 Aladdin Hotel & Casino 3667 Las Vegas Blvd. South, Las Vegas 89109 736-0111 1500-1599 Hotels & Motels 7011 33 Caesar's Tahoe Palace 85 US Highway 50, Stateline 89449 588-3515 1500-1599 Hotels & Motels 7011 33 Household Credit Services, Inc. 2960 & 2980 Meade Avenue, Las Vegas 89102 243-1000 1500-1599 Data Processing & Preparation 7374 33 Ramada Express, Inc. 2121 South Casino Drive, Laughlin 89029 295-6219 1500-1599 Hotels & Motels 7011 33 Sahara Hotel & Casino 2535 Las Vegas Blvd., Las Vegas 89109 737-2761 1500-1599 Hotels & 1-:.otels 7011 33 Sheraton Desert, Inn 3145 Las Vegas Blvd. South, Las Vegas 89109 733-4762 1500-1599 Hotels & Motels 7011 39 Colorado Belle Hotel & Casino 2100 South Casino Drive, Laughlin 89029 298-4000 1400-1499 Hotels & Motels 7011 39 Edgewater Hotel & Casino 2020 South Casino Drive, Laughlin 89029 298-2453 1400-1499 Hotels & Motels 7011 39 Harrah's Del Rio 2900 South Casino Drive, Laughlin 89029 298-6862 1400-1499 Hotels & Motels 7011 39 St. Mary's 235 West Sixth Street, Reno 89520 789-31 29 1400-f499 General Medical & Surgical Hospitals 8062 39 Texas Gambling Hall & Hotel 2101 Texas Star Lane, Las Vegas 89030 631 -1000 1400-1499 Hotels & Motels 7011 44 Cal-Nevada, Club 38 East 2nd & Virginia Street, Reno 89501 323-1046 1300-1399 Amusement & Recreation 7999 44 Union Plaza Hotel & Casino One Main Street, Las Vegas 89101 386-2373 1300-1399 Hotels & Motels 7011 46 Airport Travelodge-Ciarion 3800 South Virginia Street, Reno 89502 825-4700 1200-1299 Hotels & Motels 7011 46 Reno Air, Inc. 220 Edison Way, Reno 89502 686-3865 1200-1299 Air Transportation 4512 46 Showboat Hotel & Casino 2800 Fremont Street, Las Vegas 89104 385-9131 1200-1299 Hotels & Motels 7011 46 Silver State Disposal Service 315 W. Cheyenne Ave., North Las Vegas 89030 735-5151 1200-1299 Refuse System 4953 46 Valley Hospital Medical Center 620 Shadow Lane, Las Vegas 89106 388-4000 1200-1299 General Medical & Surgical Hospitals 8062 51 Arizona Charlie's Hotel & Casino 740 South Decatur Blvd., Las Vegas 89114 258-5200 1100-1199 Hotels & Motels 7011 51 California Hotel & Casino First & Ogden, Las Vegas 89125 385-1222 1100-1199 Hotels & Motels 7011 51 Gold Strike Hotel & Gambling Main Street, Jean 89019 477-5000 1100-1199 Hotels & Motels 7011 51 Reno Hilton 255 North Sierra, Reno 89501 785-7330 1100-1199 Hotels & Motels 7011 51 Santa Fe Hotel & Casino 4949 North Rancho Drive, Las Vegas 89130 658-4328 1100-1199 Hotels & Motels 7011 56 Desert Springs Hospital 2075 East Flamingo Road, Las Vegas 89109 733-8800 1000-1099 General Medical & Surgical Hospitals 8062 56 El Cortez 600 East Fremont Street, Las Vegas 891 01 382-4312 1000-1099 Hotels & Motels 7011 56 Fiesta Hotel & Casino 2400 North Rancho Dr., North Las Vegas 89030 631 -7000 1000-1099 Hotels & Motels 7011 56 Four Queens Hotel & Casino 202 Fremont Street, Las Vegas 89125 385-4011 1000-1099 Hotels & Motels 7011 56 Fremont Hotel & Casino 200 East Fremont Street, Las Vegas 89125 385-3232 1000-1099 Hotels & Motels 7011 56 Frontier Hotel & Gambling Hall 3120 Las Vegas Blvd. South, Las Vegas 89109 794-8200 1000-1099 Hotels & Motels 7011 56 Gold River Gambling Hall & Resort 2700 South Casino Drive, Laughlin 89028 298-2247 1000-1099 Hotels & Motels 7011 56 Grand Resorts, Inc. 3645 Las Vegas Blvd. South, Las Vegas 89109 739-4265 1000-1099 Amusement & Recreation 7999 56 Hard Rock Hotel & Casino 4455 Paradise Road, Las Vegas 89109 693-5000 1000-1099 Hotels & Motels 7011 56 Players Island Resort, Hotel & Casino 930 West Mesquite Blvd., Mesquite 89024 691 -3366 1000-1099 Hotels & Motels 7011 56 Sierra Pacific Power Company 6100 Neil Road, Reno 89511 689-4257 1000-1099 Electric 4931 56 Terrible Herbst, Inc. PO Box 93147, Las Vegas 89193 798-6400 1000-1099 Gasoline Service Stations 5541 68 ATC Vancom of Nevada, Ltd. 3200 West Tompkins Avenue, Las Vegas 262-1000 900-999 Local & Suburban Transit 4111 68 Bechtel Nevada Corp. PO BOX 98521, Las Vegas 89193 295-1000 900-999 Commercial Physical Research 8731 68 Boomtown Hotel & Casino 3333 Blue Diamond Road, Las Vegas 89139 263 -7777 900-999 Hotels & Motels 7011 68 Boomtown, Inc. 1-80 and Garson Road, Verdi 89439 345-5600 900-999 Hotels & Motels 7011 continued December 199i • Nevada Business j ournal 5i TopRankiNevada STATEWIDE BOOK OF LISTS Nevada's Top 100 Businesses cont. Ranked by Total Nevada Employees "z a:.. COMPANY ADDRESS PHON E No. EMPLOYEES TYPE OF BUSINESS SIC CODE 68 Fitzgeralds Hotel & Casino 301 East Fremont Street, Las Vegas 89125 388-2400 900-999 Hotels & Motels 7011 68 Maxim Hotel & Casino 160 East Fl amingo Road , Las Vegas 89109 731 -4328 900-999 Hotels & Motels 7011 68 Mission Linen Supply 1100 Fore master Lane, Las Vegas 89101 642-2014 900-999 Linen Supply 7213 68 Oasis Resort Hotel & Casino 1134 Mesquite Blvd ., Mesquite NV 89024 346-5232 900-999 Hotels & Motels 7011 68 Santa Fe Pacific Gold Corp. 30 Miles NE of Golconda, Golconda 89414 858-8000 900-999 Gold Ores 1041 68 Wells Fargo Bank 3800 Howard Hughes, Las Vegas 89109 777-3000 900-999 National Commercial Banks 6021 78 Barbary Coast Hotel & Casino 3595 Las Vegas Blvd. South, Las Vegas 89109 737-7111 800-899 Hotels & Motels 7011 78 Cactus Petes, Inc Highway 93, Jackpot 89825 755-6130 800-899 Hotels & Motels 7011 78 Fitzgeralds Hotel & Casino 255 North Virginia Street, Reno 89501 785-3300 800-899 Hotels & Motels 7011 78 Golden Nugget-Laughlin 2300 So uth Casino Drive, Laughlin 89029 987-7111 800-899 Hotels & Motels 7011 78 JCPenney Company, Inc. 11111 Stead Blvd., Reno 89506 972-2000 800-899 Catalog & Mail Order Houses 5961 78 Lady Luck Casino 3rd & Ogden, Las Vegas 89125 477-3000 800-899 Hotels & Motels 7011 78 Main Street Station Hotel & Casino 200 North Main Street, Las Vegas 89109 387-1896 800-899 Hotels & Motels 7011 78 Sands Hotel & Casino 345 North Arlington, Reno 89501 348-2283 800-899 Hotels & Motels 7011 78 United Parcel Service 355 Vista Blvd., Sparks 89434 916-386-3285 800-899 Air Courier Services 4513 87 America West Airlines, Inc. #434 McCarran Internal' I Airport, Las Vegas 89111 602-693-8715 700-799 Air Transportation 4512 87 Appleone Employment, Nevada 3900 Paradise Road, Las Vegas 89109 734-8110 700-799 Help Supply Services 7363 87 Boardwalk Hotel & Casino 3750 Las Vegas Blvd. South, Las Vegas 89109 735-2400 700-799 Hotels & Motels 7011 87 Eastridge Temps, Las Vegas 4220 South Maryland Pkwy. Las Vegas 89119 732-8855 700-799 Help Supply Services 7363 87 High Sierra Hotel Highway 50, Stateli ne 89449 588-6211 700-799 Hotels & Motels 7011 87 Hyatt Lake Tahoe Resort & Casino 111 Country Club Drive, Incline Village 89450 312-750-8159 700-799 Hotel & Motels 7011 87 Las Vegas Club 18 East Fremont Street, Las Vegas 891 01 382-4312 700-799 Hotels & Motels 7011 87 Las Vegas Review-Journal 111 West Bonanza Road, Las Vegas 891 06 383-0400 700-799 Newspapers 2711 87 las Vegas Convention & Visitors Authority 3150 Paradise Road , Las Vegas 89109 892-0711 700-799 Admin. of General Economic Programs 9611 87 M.J. Dean Construction, Inc. 5525 S. Cameron Suite C, Las Vegas 89118 873-1947 700-799 Concrete Work 1771 87 Pioneer Hotel & Gambling Hall 2200 S. Casino Drive, Laughlin 89029 298-2442 700-799 Hotels & Motels 7011 87 St. Rose Dominican Hospital 102 East Lake Mead, Henderson 89015 564-4505 700-799 General Medical & Surgical Hospitals 8062 87 Virgin River Hotel & Casino 100 Pioneer Blvd., Mesquite 89024 346-7777 700-799 Hotels & Motels 7011 87 Westward Ho 2900 Las Vegas Blvd. South, Las Vegas 89109 731-2900 700-799 Hotels & Motels 7011

Source: Nevada Department of Employment, Train ing Rehabilitation BDDKgLISTS m Note: To the best of our know·ledge, the information is accurate as of press time. While 'Nfry effort is made to ensure accuracy and thoroughness, errors and omissions do occur. Send corrections Of additions on company letterhead to TopR.ank OF Nevada Statewide Book of Usts, R~arch Depl. 2127 Paradise Rd ., LV, NV 89104.

If you're having a M[~l fNG 0~ l~b MINDS We have the perfect location

• Meetings/Seminars • Small/large Groups • Training/Testing • ~ourly/Daily Rates • Minutes from las Vegas

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58 Nevada Business journal • December 1997 TopRankiNevada STATEWIDE BOOK OF LISTS Meeting and Convention Centers Ranked by Total Meeting Space (Square Feet)

M EETING SPACE (SF): No. RooMs TOTAL ~ MEETING AND CONVENTION f ACILITY PHON E(S) SEATING PARKING FACILITY CONTACT :. ADD RE SS lAR GEST CAPACITY SPACES MAJoR CONVENTIONS HELD YEAR ESTABLISHED Las Vegas Convention Center 892-0711 1,300,000 91 4,307 Comdex, Magic, Na~l Assn. of Broadcasters, SEMA Thomas A. Smith 3150 Paradise Rd., Las Vegas 89109 761,522 2,000 1959 Sands Expo & Convention Center 733-5556 1 '150,000 20 1 ,900 Comdex. Nat'l Assn . of Broadcasters, Automotive Aftermarket Week, Jeff Beckelman 201 E. Sands Ave., Las Vegas 89109 555,000 10,000 Consumer Electronics Show 1990 3 Reno-Sparks Convention & Visitors Authority 827-7606 370,000 32 1,562 Hearth Products Assn., American Veterinary Medical Assn. , Women's ln~l Joe Walther PO Box 837, Reno 89504 260,000 10,000 Bowling Congress, Chrysler New Car Announcemt. 1859 4 Las Vegas Hilton 732-5631 220,000 15 3 ,000 CES, Comdex, ICSC, NAB Cindy 0 ' Keefe 3000 Paradise Rd ., Las Vegas 89109 70,000 9 ,000 1969 5 Caesars Palace 731-7082 170,000 38 6,000 DND Barry Tester 3570 Las Vegas Blvd. So., Las Vegas 89109 36,000 3,700 1966 6 Reno Hilton 789-2033 150,000 DND DND Household Goods and Forwarders Assn. , Chrysler Dealer Announcement, Denise Banks 2500 E. Second St., Reno 89595 45,310 4,400 Pacific Oil Conference, Servistar/Coast to Coast 1979

6 John Ascuaga's Nugget 648-1177 110,000 36 DND Na~l Alliance of Black Ed ucators, American Suzuki Motor Corp., Chrysler Mary Ann Lanahan PO Box 30030, Reno 89520 40,000 3,800 New Car Announcement Show, McClane Grocery Dist. 1955

7 Tropicana Resort & Casino 739-3555 100,000 20 2,264 West Coast Bridal & Formal, Na~l Electron ic Service Dealers Assn., World Ken Ratigan 3201 Las Vegas Blvd. So., Las Vegas 89109 54,720 2,300 Trade Products Expo, Western Beauty Reps Assn . 1957 8 The Mirage 791-7171 85,000 25 DND National Governor's Assn., Microsoft Corp., National Assn. of Broadcast­ Kurt Bjorkman PO Box 7777, Las Vegas 89128 40,000 5.,840 ers, Automotive Wholesale Distributors Assn. 1989 8 Riveria Hotel Casino 794-9561 85,000 25 1,500 Automotive Engine Rebu ilders, American Pool Players Assn. , Oil, Chemi­ Janice Paluzzi 2901 Las Vegas Blvd. So., Las Vegas 89109 45,000 5 ,000 cal & Atomic Workers Union, Nat'l Academy of Neuropsychology 1956 9 Primadonna Resorts 386-7867 57,000 16 7,200 STARC, KFC , Amway, Diamond Security Bob Clift PO Box 19129, Primm 89019 800-FUN STOP 33,000 6,500 1977 10 The Orleans Hotel & Casino 365-7111 40,000 17 DND Leslie Pools, Bank of America, Assn. Personal Computers Group, Ameri­ Mark Foley 4500 W. Tropicana Ave., Las Vegas 89103 16,500 2,200 can Backftow Prevention Assn. 1997 11 Winnemucca Convention Center 623-5071 26,000 7 DND Nevada State Press, Nevada Cattlemen's Association, Nevada State Emer­ i-;;ne Stannard 50 W. Winnemucca Blvd., Winnemucca 89445 15,800 1,000 gency Medical Services, Nevada Propane Dealers 1982 12 Lawlor Events Center 784-4659 23,204 3 DND Watchtower Society, USA Gymnastics Robert Stewart University of Nevada, Reno 89557 13,678 12,400 1983 13 Luxor Las Vegas 262-4800 20,000 11 DND Comdex, CES , Magic, NATS Ken Self 2900 Las Vegas Blvd. So., Las Vegas 89119 20,000 1,000 1993 14 Treasure Island 894-7711 18,000 3 5,000 Prudential, McDonald's, Commercial Financial Services Randy Fleitz 3300 Las Vegas Blvd. So., Las Vegas 89109 12,000 1,000 1993 15 Monte Carlo Resort & Casino 730-7777 15,000 9 1,200 American National Insurance, Comdex, California Assoc. of Toxicologist, Ken Haas 3770 Las Vegas Blvd. So., Las Vegas 89109 15,000 800 U Save Auto 1996 16 Henderson Convention Center 565-2171 13,600 10 300 Wild West Gun Show, Henderson Expo, Piccadilly Antiques, American Lisa Jolley 200 Water St., Henderson 89015 10,000 1,600 Mega Shows 1982 17 Hard Rock Hotel & Casino 693-5000 12,800 3 DND Musicland, All World Sports Kathi Fahr 4455 Paradise Rd., Las Vegas 89109 10,000 1.400 1995 18 Excalibur Hotel & Casino 597-7119 12,200 8 3,500 DND DND 3850 Las Vegas Blvd. So., Las Vegas 89109 12,200 750 1990 19 Sands Regency Hotel & Casino 348-2242 12,000 12 1,000 Nat'l Coalition for Juvenile Justice, Blinded Veterans Assn., National Tanya Stefun 345 N. Arlington, Reno 89501 6,000 350 Guard Bureau, Naval Mine Warfare Assn. 1965 20 New York-New York Hotel & Casino 740-6969 11 ,700 3 4,000 CES , Magic, JCK-Remco, PGA-Golf Show Paula Pass 3790 Las Vegas Blvd. So., Las Vegas 89109 6,400 400 1997 21 Gold Coast Hotel & Casino 800-331-5334 10,675 4 DND DND Dan Shea 4000 West Flamingo Rd ., Las Vegas 89103 10,000 650 1986 22 Holiday Inn 786-5151 10,000 6 600 Sr. Pro Rodeo, Sharron Camarillo Classic Horse Show, Indian National Jill Butler 1000 East 6th St., Reno 89512 5,220 500 Rodeo , US Army Conference 1974 23 Showboat Hotel/ Casino/Bowling Center 385-9190 8,300 6 DND National Native American -EMS, WON Bass, National Amateur Bowling, Dick Klein 2800 Fremont St., Las Vegas 89104 8,300 1,100 Inc., Order of the Eastern Star 1954 24 Carson City Nugget 882-1626 8,100 6 620 Nevada Builders Association, State Republican Central Committee, The Doug Brown 507 North Carson St., Carson City 89701 6,400 600 Comm ission on Tourism, Kiwani 's Club 1957 25 Polo Towers 261-1048 5,000 6 DND Comdex, CES Barbara Dean 3745 Las Vegas Blvd. S., Las Vegas 89109 2,000 150 1995 26 Haw1horne Convention Center 945-5854 4,651 2 60 Mineral County Fair, Christmas Bazaar, Rocky Mountain Elk Banquet Julie Faris 932 E. St., Haw1horne 89415 3,136 300 1946 27 Pioneer Inn Hotel & Casino 800-648-5468 4,500 2 252 DND Katy Manoukian 221 South Virginia St., Reno 89501 3,600 200 1967 28 Nevada Palace Hotel & Casino 458-8810 4,000 1 1,000 DND Robert Braner 5255 Boulder Hwy, Las Vegas 89122 4,000 300 1979 29 Boomtown Hotel & Casino 263-7777 3,600 1 1,500 Comdex, Pacific Air Weather Squadron Beth Spencer 3333 Blue Diamond Rd., Las Vegas 89139 3,600 340 1994 30 Keylargo Casino at Quality Inn 733 -7777 2,200 4 DND Humana, Green Thumb, Americas Charities, Total at Home Picture Ed Kirby/Karli Fields 377 East Flamingo Rd., Las Vegas 89109 1,000 100 Framing 1972 31 La Quinta Inn 796-9000 1,800 2 250 DND Vanda Milligan 3970 Paradise Rd. , Las Vegas 89109 1,400 50 1982 32 Bourbon Street Hotel 737-7200 1,658 2 100 Highlande(s, Comdex, WAC Soccer Tournament, Best Computers Lisa Kuckanbecker 120 East Flamingo Rd. , Las Vegas 89109 1,058 80 1982 N/A Bristlecone Convention Center 289-3720 DND 5 DND Silver State Classic 300, Elder Hostel, South Nevada Off Road Doris Lawler 150 6th Street, Ely 89301 DND 500 Enthusiastics 1975

DND = Did not disclose ~LISTS ~ Note: The above information was supplied by representatives of the Hsted companies in response to faxed survey forms. Companies not appearing did not respond. To the best of our knowledge, the information is accurate as of press time. BOOK OF u:.t.LI While every effort i$ made to ensure accuracy and thoroughness. errors and omissions do occur. Send corrections or additions on company letterhead to TopRank Nevada Statf'Nide Book of Lists, Research Dept., 2127 Paradise Rd., LV, NV 89104.

December 1997 • Nevada Business j ournal 59 TopRankiNevada STATEWIDE BOOK OF LISTS Office Space Ranked by GflOSS leasable Squafle Footage (25,000 sqJt+}

OFFI CE BULDING DEVELOPMENT I LEASING GROSS No. RENT RAN GE YEAR LOCATION I ADDRESS CITY LEAS ING A GE NT PHONE So. Fr. FLOORS (SIFrJMo.) BUILT MAJOR TENANTS Park 2000 Las Vegas Kimmen Olsen 736-6901 749,123 1.15-1.70 1987 American West Development, Dagerman's Just for Kids, Eastern Ave. & Sunset Road Richmond Homes 2 Bank of America Center Las Vegas Rand y Broadhead 369-4800 307,000 12 1.65 DND DND 101 Convention Center Drive 3 Shaheen Business Park Carson City Gene Rossiter 883 -3040 300,000 .95-1.35 1998 State Industrial Insurance System, State Dept. of Taxation, E. College Pkwy & Research Way State Gaming Control Boara 4 Bank of America Plaza Las Vegas Keith W. Bassett 384-4488 255,000 16 2.40-2.45 1975 Bank of America. Lionel Sawyer Collins, Schreck Morris 300 South Fourth Street 5 Mountainview Medical Las Vegas Dave Sundaram 735-5700 205,000 6 1.78 1995 Desert Orthopaedic, MedPartners 3150 Tenaya Way 6 Greystone Las Vegas Lisa Gonzales 369-4800 203,326 2 1.80-1.85 1987 So. Nevada Water Authority, CH2M Hill , Vannnah , Canepa, 1850-2030 E. Flamingo Costello, Wiesse & Riedy, Black & Veatch , TGI Friday 's 7 Nevada Financial Center Las Vegas Aggie Knoblock 222-1436 157,624 12 2.15-2.60 1987 U.S. Bank, Thomas & Mack Co., Merrill Lynch 2300 W. Sahara Ave. Soozi Jones, CCIM 221 -4500 8 Wells Fargo Bank Downtown Ofc. Ctr. Las Vegas Gary Aenchbacher 384-1426 155,201 11 1.31 1965 Wells Fargo Bank, Clark County Law Library 302 East Carson 9 Rainbow Corporate Center Las Vegas Brad Peterson 369-4800 155,034 3 1.80 1998 DND SWC Washington & Rainbow 10 Atrium Business Tower Las Vegas Stephen Hoopes 384-0664 138,230 9 1.60 1981 H.U.D., University of Phoenix, F.B.I. 333 North Rancho 11 Pointe at Double Diamond Reno John Pinjuv 786-6622 130,000 2 1.65 1998 DND Gateway Drive 12 Tech Park at Corporate Center Henderson Rick Smith 458-8855 120,000 1.15-1.20 1997 Nextlink, Howard Perlman Architects, Keller Williams Real- Green Valley Pkwy & Lake Mead· ty 13 Century Park Las Vegas Soozi Jones, CCIM 221-4500 113,000 2 1.40 DND DND 1771 E. Flamingo Road , Ste. 211 -B 14 Park Flamingo Las Vegas Rand y Broadhead 369-4800 112,000 3 1.75 DND DND 2080 E. Flamingo Road 15 Summergate Las Vegas Randy Broadhead 369-4800 104,000 2 1.75 1997 DND Buffalo & Lake Mead Blvd. 16 Mountain Point West Las Vegas Soozi Jones, CC IM 221-4500 92 ,000 .55-1.20 1996 Wells Interiors, Lochsa Engineering, Foxtail Computers 5808, 5818, 5828 W. Spring Mtn. Rd. 17 South Pointe Las Vegas Rick A. Lewis 362-8774- 86.400 1.40 1998 First American Title Warm Sp rings Road 18 Executive Center Las Vegas Mike Hansell 739-6222 82,236 13 1.35-1.45 1978 Smith's, Visitor Network, Radio Vision, Nevada Equal Rights 1455, 1515 E. Tropicana 19 Bank of America West Las Vegas Keith W. Bassett 384-4488 82,000 8 2.35 1990 Bank of America , Pearson & Patton, Blue Cross/ Blue Shield 6900 Westcliff Road 20 Corporate Pointe Reno John Pinjuv 786-6622 80,333 3 1.65 1988 Blue Cross/ Blue Shield of Nevada, GMAC 5250 S. Virginia 21 500 Corporate Center Las Vegas Brad Peterson 369-4800 80,000 1.75 1996 Chase Manhattan Mortgage, Crossland Mortgage, 500 N. Rainbow Blvd. JBS Executive Suites, Ford Motor Credit 21 Green Valley Professional Center Henderson Rick Smith 458-8855 75 ,000 1.70-1 -80 DND Post Net International 2500 N. Green Valley Pkwy 23 Sir William's Court Las Vegas Brad Peterson 369-4800 75 ,000 2 1.95-2.15 1997 DND Rampart North of W. Charleston 24 Sahara Executive Center Las Vegas Lisa Gonzales 369-4800 72 ,669 2 1.40 1979 Taxi -Cab Authority, Stewart Title, Garrett & Ebel 1785 E. Sahara 25 Airport Plaza Reno John Pinjuv 786-6622 65,300 2 1.40 1978 Insurance Management Services, Nevada Land & Resource, 1755 E. Plumb Lane Willis Corroon 26 5110 W. Sahara Avenue Las Vegas Brad Peterson 369-4800 63,069 4 2.15 DND DND 5110 W. Sahara Avenue 27 City Centre Plaza Las Vegas Lisa Gonzales 369-4800 62 ,000 3 1.95 1998 Nevada Power Company, Social Security Division 2325 Civic Center Drive 28 Bridgeport Village Las Vegas Soozi Jones, CCIM 22 1-4500 55,303 2 1.00-1.30 1992 Captain's Quarters, Desert Shores Medical 2620 Regatta Dr. (Desert Shores) 29 Green Valley Civic Center Henderson Rick Smith 458-8855 53,000 2 1.70-1.80 DND Americana Sunset Roaa & Green Valley Pkwy 30 Mountain Point Las Vegas Soozi Jones, CCIM 221-4500 50,880 0.67 1994 J. Edwards Jewelers, Nigro Associates, 4525 W. Spring Mountain Road Goodman & Associates 31 Flamingo Courtyard Las Vegas Lisa Gonzales 369-4800 48.401 1.45 1984 US Homes, Parsons, Fleming, Taylor Engineering 3075 S. Flamingo Road 32 Green Valley Corporate Center II Henderson Rick Smith 458-8855 47,986 2 1.95-2.00 1996 Dean Witter Reynolds, Inc., HQ Business Center Green Valley Pkwy & Lake Mead Blvd. 33 Green Valley Corporate Center I Henderson Rick Smith 458-8855 46,925 2 1.90-2.00 1995 American Nevada Corporation, Green Valley Pkwy & Lake Mead Blvd. Post, Buckley, Schuh, & Jernigan 34 Desert Breeze Plaza Las Vegas Soozi Jones, CCIM 221-4500 46,460 1.25 - 1.45 1997 H&R Block , Allstate, Port of Subs 8665 W. Flamingo Road 35 Talbot Medical Reno Kelli Hunt 825-4646 42.057 1.66 1997 Dr. Bonaldi. Reno Neurological. Arlington Clinical 6630 S. McCarran Blvd. 36 WestPark Plaza Rainbow Las Vegas Lyle E. Brennan 731-9007 42,000 2 1.85-1.95 1997 Rainbow Medical Center, 1321 / 1331 /1 341 S. Rainbow Rd. Kramer, Glassman & Scarff 37 Vantage Pointe Reno Dave Sundaram 735-5700 41 ,500 2 1.80 1989 DND 41 00 W. Flamingo Road Reno M ichael Elmore 786-8488 40,000 1.10-1.25 1974 Farmer's Insurance Group, Volunteers of America , 38 ygsi~a ~~~~e~~~~tark Lindsey Morden Claim Service 39 Executive Plaza Office Company Reno Michael Elmore 786-8488 35,000 2 1.10-1.20 1973 Medaphis Physician Corp., NCR Corp., CJ Research 1605 Terminal Way 40 Bible Way Reno Michael Elmore 786-8488 32 ,000 1.00-1.15 1973 Peri Entertainment, Hewlett Packard , Lanier Voice P 1000 Bible Way 41 Sierra Quail Park Reno Kelli Hunt 825-4646 30.486 2 1.65 1990 A. G. Edwards, lnterwest Mortgage, Silmo Managerner 6880 S. McCarran Blvd. 42 Brinkby Professional Center Reno Michael Elmore 786-8488 30,000 2 .85-1.10 1984 California Pacific Research, Bob Thain Productions, 280, 290, 300 S.W. Brinkley Ave. Siglar Surveying 42 Financial Plaza Reno Michael Elmore 786-8488 30,000 2 1.10-1.20 1973 National Electronic Healthcare, MoneyLink, 1135 Terminal Way Shared Communications 42 Mill International Reno Michael Elmore 786-8488 30,000 1.00-1.15 1974 Wang Lab's, Nevada Classified School Employees, 3100 Mill Street AARP Senior Employment 45 Glendale Office Park Reno Lisa Sawtell 825-4646 28,155 .95-1.05 DND Farmer's Insu rance, United Cerebral Palsy, Aloha An2.. - 255 Glendale Avenue 46 WestPark Plaza Galleria Henderson Lyle E. Brennan 73 1-9007 28,000 2 1.85-1.95 1997 Rainbow Medical Center 1397/ 1399 Galleria Dr. / Galleria Mall 47 201 W. Liberty Street Reno John Pinjuv 786-6622 27,000 4 1.65 1968 United Title Company, Vargas & Bartlett 201 W. Liberty Street ONO = Did not disclose BOOKm:lLISTS ~ Note: The above information was supplied by representatives of the listed companies in response to faxed survey forms. Companies not appearing did not respond . To the best of our knowledge, the informabon is accurate as :; OF Lt:ltLI While every effort is made to ensure accuracy and thoroughness, erro~ and omis~ons do occur. Send corrections or additions on company letterhead to TopRank Nevada Statewide Book of lists. Research Dept.. 2127 Paradise Rd~ ...

GO Ne,-ada Business j ournal • December 1997 " OffiCf SPAC£

N ((fSS -Located at the new Galleria at Sunset mall in Henderson, A WestPark Plaza Galleria, provides tenants with great visibility and easy access from the freeway, Sunset Road and Stephanie Street.

fSTHHICS -The project's modern design includes the extensive A Serving the West Valley: V WestPark Plaza Rainbow use of marble and glass, lush landscaping, dynamic entryway and WesiPark Plaza Galleua unique architecture. ..1- GALLERIA BLVD . MfNITifS -A generous tenant improvement package, abundant t;; ~ GALLERIA MALL J: parking and high-tech security are just a few of the many features Q. ~ L__ __j of WestPark Plaza Galleria.

W£STP~RK PL~Z~ G~LLfRI~ IS ~LRf~DY 50 PfRCfNT PR£-Lf~S£0. MfDIC~L ~NO PROffSSION~L SP~Cf IS CURRfNTLY ~V~IL~BL£ ON ~ fiRST-COM£, fiRST-SfRVf B~SIS. for Leasing and Purchase Option information: LYLf BRfNNliN & liSSOCIMfS (702) 592-4098 ~ (702) 731-9007 TopRankiNevada STATEWIDE BOOK OF LISTS Landscape Architects Ranked by Total Employees

SERV ICES &-..~ $'' , ~~ N.¥-fl. '::<..u~ u ~"~""~ EMPLOYEE S 'f.'+-(J ~() *'"~\.r.; ~~ ~ ~ SENIOR NV Exec. ~ &~ .,.~.. '> (..O ,_o~ .,_..,~'"' "' ADDRESS AR~IT E CTS OTHER CURRENT PROJECTS YEAR ESTABLIS HE D Pyramid Engineers & Land Surveyors 329-2540 35 • • • • • • Civil Engineering, SuiVeying, Sparks Marina, Oakmont Assisted Care Facilities, Mead- Tom Gribbin 350 Crampton Street, 2 Utility Planning, Inspection owview Apartments, Carson City Airport, Washoe County 1978 Reno 89502 SeiVices Jail Expansion 2 Southwick & Associates 255-1084 32 • • • • Downtown Entry Corridor, 3 Clark County High Schools Larry Carroll 2601 North Tenaya Way, 1988 Las Vegas 89128 3 The WLB Group 458-2551 22 • • • • • • Civil Engineering, SuiVeying, Mesquite Downtown Streetscape, UMC Emergency Room Nelson Stone 2551 N. Green Valley Pkwy., Ste. A425, 2 Construction Inspection Additions, Clark County Unnamed Park, Spring Mtn Ranch, 1988 Henderson 89014 Fonzi's Casino, Summerlin Fire Station #28 4 Cella Barr Associates 893-7779 12 • Rio Su ite Hotel, Desert Breeze Park, West Flamingo Park, Steve Hefner 1771 E. Flamingo Rd. , Ste. 103B, 3 Gowen Soccer Fields, Arroyo Grande Park 1991 Las Vegas 89121 5 Design Concepts West Architects 883 -4900 8 • • • • Sierra Sage Golf Course Remodel, Washoe County Golf DND 305 N. Carson Street, 3 Course Remodel, Reno Civic Center, Spanish Springs 1978 Carson City 89701 Regional Park, Lacy Five Community Center 5 Interpretive Gardens, Inc. 747-2922 8 • • • • Nature Interpretation, Reve- Oxbow Nature Study Area Master Plan. Sky Country Park. Tom Stille 7777 White Fir Street. 1 gatation/ Restoration, Ero- Centex Erosion Control. Lemon Valley Marsh Master Plan & 1982 Reno 89523 sian Control Phase One, Misc. Commercial & Residential Projects 7 Schoenberg Design Assoc. (SDA), Inc. 322-1414 6 • • • Reno-Tahoe Airport Parking Structure, Wingfield Springs Deb Schoenberg 100 N. Arlington Ave. , Mezzanine, Recreation Plan, Reno Redevelopmt. Dist. Streetscape, Elko 1993 Reno 89501 County School Dist., Woodmark Assisted Living Facility 8 NUVIS 384-3858 3 • • • Rhodes Ranch , Champion Village, Mesquite Star Casino, Robert W. Stone 2280 SouthJones Blvd #1 00, 1 Warm Springs Durango Apartments, The Foothills 1992 Las Vegas 89102 9 Sandra Wendel Landscape Architect 265 -4824 • • • DND Sandra Wendel 880 Marion Way, 1990 Gardenville 89410

DND = Did not disclose BOOK~LISTS m Note: The above infonnation was supplied by representatives of the listed companies in response to faxed survey fOOTIS. Companies not appearing did not respond. To the best of our knowledge, the information is accurate'115 of press bme. OF VVhile every effort is made to ensure accuracy and thoroughness. erro~ and omissions do occur. Send corrections or add1tions on company lettemead to TopRank Nevada Statewide Book of Lists. Research Dept. 21 27 Paradise Rd .. LV. NV 89104.

Your Employees Won't Want to Go Home! The Commercial Specialists at Carpet Bam offer Las Vegas businesses the lowest prices on Commercial Carpet) Ceramic Tile) Sheet Viny l) Area Rugs) Wall and Window Coverings. Look to Carpet Bam /or your office remodeling; tenant improvements) hotel renovations) apartments and retail showrooms. Your employees will love you /or it! NO JOB IS TOO SMALL OR TOO LARGE!

62 Nevada Business journal • December 1997 TopRankiNevada STATEWIDE BOOK OF LISTS Manufacturing Companies Ranked by Total Nevada Employees

No. EMPL OYE ES 1997 PERCE NT OF SEN IOR NV EXECIITIVE "..z M AN UFAOURING COMPANY PHONE GROSS REVENUE PRODUCTION "' ADDR ESS YE AR EST. (APPROXIMATE) FOR EXPORT TYPES OF PRODUCTS MARK ETS SERVED HEADQUARTERS R.R. Donnelly & Sons 677-3883 540 DND DND Newspapers, M agazines, Catalogs Retail, Catalog, Magazine Paul Erickson 14100 Lear Blvd. 1987 Chicago, IL Reno 89506

2 Winnemucca Farms 623-2900 200 DND DND Fresh Potatoes, Processed Potato Prod - DND John O ' Brien One Potato Place 1972 ucts, Hay, Grain Winnemucca, NV Winnemucca 89445

3 Mallory, Inc. 882-6600 188 $25,000,000 10 After Market Automotive Performance Export, Import, Wholesale, D. Craig Mullet 550 Mallory Way 1969 Parts, Distributors, Fuel Pumps, Ignition Manufacturer Carson City, NV Carson City 89701 Systems, Cams, Valve Train Components

4 Ocean Spray Cranberries, Inc. 566-7100 180 DND 10 Juice Drinks, Juice Cans, Juice Bottles Western US. Western Canada Doug Reifsteck 1301 American Pacific Pkwy 1994 Middleboro, MA Henderson 89014

5 Louisiana Pacific Corporation 575-5700 150 DND DND Gang-Lam XVI, LPI -Joists, Engineered Engineered Wood Products DND 325 Industrial Drive 1993 Wood Products Fernley. NV Fernley 89408

6 Sierra Manufacturing 887-2640 130 DND DND Regulators, Valves, Flow Controllers Industrial, Medical Richard Mann 2801 Arrowhead Dr. 1976 Carson City, NV Carson City 89706

6 Sigma Game, Inc. 260-3100 130 DND 3 Reel Slot Machines, Video Poker Nevada, New Jersey, Missis- Jim Jackson 7160 S. Amigo Street 1984 Machines, Specialty Gaming Machines sippi, Balance of North Ameri- Las Vegas , NV Las Vegas 89119 ca

8 Tripp Plastics 355-7552 128 DND DND Plastic Distribution, Machined Plastics, Consumer/Retail, Gaming Warfen Tripp 250 Greg Street 1950 Vacuum Formed Plastics, Signage. Plastic Industry, Manufacturing Sparks, NV Sparks 89436 Fabrication

9 Aerovoe Pacific Company, Inc. 782-0100 125 25,000,000 15 Paints & Coatings, Marking Paints, Industrial Supply, O EM/MRO, David A. Williams 1198 Sawmill Road 1988 Lubricants, Cleaners, Release Agents, Survey Supply, Construction Gardnerville, NV Gardnerville 8941 0 Specialty Coatings Supply

9 O 'Sullivan Plastics Corp. 463-2374 125 20,000,000 0 Flexible PVC Sheet, Gravure Printing, Home Furnishings, Medical, David W. Smith 870 Highway 95A 1984 Laminating Loose Leaf (Binders, Covers), Winchester, VA Yerington 8944 7 After-Market Auto

11 Securitron Magnalock Corp. 355-5625 105 17,000,000 25 Electromagnetic Locks, Touch Sense Exit Industrial, Institutional Robert Cook 550 Vista Blvd. 1993 Devices, Low Voltage Power Supplies, Sparks, NV Sparks 89434 Digital Entry Keypads

12 Crumrine Gold & Silversmiths 786-3712 101 7,400,000 10 Belt Buckles, Jewelry, Fashion Acces - Western Retail, David Crumrine 145 Catron Drive 1980 sories, Executive Gifts Specialty/Niche Retail Reno. NV Reno 89512

13 Sweetheart Cup Company 644-0980 100 DND Disposable Food Products, Cups, Plates, Distributors, Fast Food Stores, Marcia Rose 4425 Mitchell 1977 Straws, Lids Hospitals Baltimore, MD N. Las Vegas 89031

13 The Clarkson Company 359-4100 100 23,000,000 43 Control Valves, Reasant Feeders, Slurry Mining, Power Generation, Curtis Clarkson 650 Spice Island Drive 1986 Handling Knifegate Valves Pu lp & Paper, Construction Sparks, NV Sparks 89431

15 Universal Urethane 643-3626 87 5,000,000 5 SPA Pillows, Fitness Pads, O EM, Wheel- Automotive, SPA, Fitness, Scott Evans 4201 E. Lone Mountain 1993 chair Armrests, Auto Dashes & Interiors, Medical, Gaming N. Las Vegas , NV N. Las Vegas 89129 Bolster Pads for Slot Machines

16 Milgard Windows 453-1234 85 10,000,000 0 Windows, Doors, Sky Lights, Replace- Construction, Remodel, Light Bill Spencer 40 N. Mojave Road 1992 ment Windows Commercial Tacoma, WA Las Vegas 891 01

17 Fisher Space Pen Co. 293-3011 75 8,000,000 30 Pressurized Ball Point Pens, Space Pens, DND Paul Fisher 711 Yucca Street 1976 Plotter Pens Boulder City, NV Boulder City 89005

18 Athena International 782-0100 10 1,000,000 0 Injection Molded Parts, Aerosol Can Can Closure, Dispensing & Mark D. Williams 1198 Sawmill Road 1989 Recycling Equipment Packaging, Waste Manage- Gardnerville, NV Gardnerville 8941 0 ment, Recycling

N/A Berry Plastics 564-7770 DND DND DND Plastic Rigid Containers, Plastic Drink DND Martin Fannen 300 E. Horizon Drive 1986 Cups, Plastic Industrial Parts Evansville, IN Henderson 89015

DND = Did not disclose BOOK~LISTS m Note: The above information was supplied by representatives of the 6sted companies in response to faxed survey forms. Companies not appearing did not respond. To the be5t of our knowledge, the information is accurate as of press time. OF While every effort is made to ensure acruracy and thoroughness, ell'lm and omissions do occur. Send corrections Of additions on company letterhead to TopRank Nevada Statewide Book of Usts, Research Dept, 2127 Paradise Rd ., LV, NV 89104.

December 1997 • Nevada Business journal 63 TopRankiNevada STATEWIDE BOOK OF LISTS Residential Real Estate Brokerages Ranked by Total Nevada Agents

NEVADA RES IDENTIAL SERVICES AGENTS HE ADQUARTERS RESIDE NTIAL REAL ESTATE BROKERAGE PHON E BRANCH ADDRESS OFFICES On!ER YEAR EST. SENIOR NV Exec Americana Realty 45B-BBBB 617 • • • • • • Las Vegas, NV Mark Stark 2625 Green Valley Pkwy., Henderson B9014 5 1979 Prudential Southwest Realty 454-7400 197 • • • • • Las Vegas, NV Gary Fullington 3663 E. Sunset, Las Vegas B9120 3 1968 Rossum Realty Unlimited 368-1B50 95 • • • • Las Vegas, NV Beth Rossum 3B75 S. Jones Blvd ., Las Vegas B9103 1 1988 4 Dickson Realty, Inc. 746-7000 90 • • • • • • Reno, NV Harvey Fennell, 1030 Caughlin Crossing, Reno B9509 1 1973 Nancy Fennell 5 Coldwell Banker I Plummer & Associates 689-B22B 70 • • • • • • Reno, NV Hal Plummer 290 E. Moana Lane, Reno B9502 1979 6 Century 21 Consolidated 732-72B2 60 • • • • • • Las Vegas, NV Bette leal, 2B20 Flamingo Road, Las Vegas B9121 1983 Desiree Leal 7 Re/ Max Realty Professionals B2B-3220 45 • • • • • Commercial Denver, CO Gary Canepa 6121 Lakeside Drive, Suite 100, Reno B9511 1990 B Prudential Clement Realty, Inc. 829-3131 40 • • • • • • • Reno, NV Bob Clement 630 East Plumb Lane, Reno B9502 1 1982 B Re/Max Absolute Realtors 22B-3200 40 • • Las Vegas, NV linda Jo Brown B54B W. Lake Mead Blvd., Las Vegas B912B 1993 10 Key Realty 313-7000 30 • • Las Vegas, NV DND 3020 E. Flamingo Road , Las Vegas B9121 19B9 11 Coldwell Banker Incline Village Realty Inc. B31-1515 25 • • • • • • Property Mgmt., Project Incline Village, NV Tom Clydesdale 795 Mays Blvd., PO Box 3549, Incline Village 89450 2 Sales: Homes & Land 1961 12 Reno Realty 68B-4BBB 21 • • • Reno. NV Jonn Bissett 690 W. 2nd Street, Reno B9503 1 1982 13 Brokers Realty . 435-4777 18 • • • • • land Henderson, NV Marilyn R. Taylor 4025 E. Sunset Road, Henderson 89014 2 19B5 13 Prestige Properties 382-0700 1B • • • Commercial l and las Vegas, NV Francine Pulliam 2340 Paseo Del Prado, Las Vegas B91 02 1 1969 15 Rancho Vista Realty & Mgmt. 798-5570 15 • • • • Las Vegas, NV Lori Walters 1055 E. Tropicana Blvd., Ste. 150, Las Vegas 89119 1 1967 16 Realty World-Ballard Company, Inc. 6BB-4656 14 • • • Real Estate Counseling Reno, NV Virgil Ballard 3B6 Holcomb Ave., Reno B9502 1967 17 Assist-2-Sell 68B-6060 12 • Reno, NV DND 535 East Plumb Lane, Reno 89502 1987 1B Spacefinders Realty, Inc. 361-2 100 8 • • Las Vegas, NV El iot A. Alper 3955 Blue Diamond Road, Las Vegas B9139 1 1972 1B Thomas Clark Real Estate B25-1178 8 • • • Reno, NV Thomas F, Clark 6490 S. McCarran Blvd ., Bldg. E, Reno B9509 1 1977 20 Kenneth Etter Realty 68B -6090 7 • • • Reno, NV Ken Etter 6B4 Mt. Rose Street. Reno B9509 1 1979 20 Veteran Housing Center 359-8387 7 • • • Las Vegas, NV Jon Darn 562 E. Prater Way, Sparks B9431 1 1987 22 Century 21 Foley Realty 575-1008 6 • • • • Fernley, NV Peggy Foley 75 E. Main Street, Fernley B940B 1 1973 22 ERA Tahoe North Realty 83 1-1122 6 • • • • Incline Village, NV William A. Hane 214 Village Blvd. , Incline Village B9451 1 196B 22 Titan Realty 360-9999 6 • • • • l as Vegas, NV Bob Kann 242 1 Tech Center Ct., Las Vegas B9128 1 1994 25 Gold Key Realty 827-9009 5 • • • • • • Property Mgmt. Reno, NV William Johnston 2470 Wrondel Way, Suite 207, Reno 89502 19B9 26 Ke ll er Realty Company 786- 1616 4 • • Exchanges Reno, NV Jim Keller 135 Vesta, Reno B9502 1964 27 Larry Green Realty 884-4088 3 • • • • • • • Carson City, NV Larry Green 1802 N. Carson, Suite 213 , carson City B9703 2 1991 27 Western Nevada Realty 853-7040 • • • • • Mobile Home Sales Reno, NV Jack W. Williams 11339 S. Virginia Street, Reno B9511 1972 29 Desert Mountain Realty, Inc. 289-3038 2 • • • • Mountain Property Ely, NV Dave Tilford 1060 Avenue F. Ely B9301 1 1980 29 South ern Nevada Realty 740-4700 • • • • Las Vegas, NV Hershel Meador 2255·A. 'R.~ II d.·l::,:> dlll.~ D (IVt: , L~ 'Vt:l5cC:I 39119 ·~4 30 Tolosa Group & Associates, Inc. 873-7468 • • • • Real Estate las Vegas, NV Lillian Jen 2345 Red Rock Street, Ste. 300, las Vegas 89102 Development 1991 CRS, GRI N/A Oak Tree Realty & Property Mgmt 648-1299 DND • • • Property Mgmt las Vegas, NV 4550 W. Oakey Blvd, Ste. 111, las Vegas 8910 1 1996 DND ; Did not disclose &!il] LISTS ~ Note: The above information was supplied by representatiVes of the listed companies in response to faxed survey forms. Companies not appearing did not respond. To the best of our knowledge. the information is accurate as,... BOOK OF ~ While every effort is made to ensure atruracy and thoroughness. errors and omissions do occur. Send corrections or additions on company letterhead to TopRank Nevada Statewide Book of lists, Research Dept, 2127 Paradise Rd

64 Nevada Business journal • December 1997 - Seruing aMultitude of Direct Desponse and Marketing Heeds

etermination, persistence, honesty and solid business ethics are key Dingredients in any business success. It's no wonder then that Bruce McClena­ han has forged a strong name for him- elf as a significant valley presence in the direct mail and communications indus­ try. McClenahan brings his long-stand­ ing reputation as a highly effective direct mail campaigner to his newest and most advanced company, Tech-Mail LLC. "With Tech-Mail, our mission entails going the extra mile to get the job done economically, accurately and on time," ~c C lenahan noted. "Tech-Mail also furnishes its clients with a wide array of ervices other than direct mail from its 35,000-square-foot facility. As a full­ Tech-Mail Founder Bruce McClenahan ervice entity, we represent a one-stop­ acquire them, we un.derstand the demo­ children -Morgan, 6, and Max, 4- rais­ hop source: we can coordinate and graphic and psychographic factors they ing awareness about lupus, a disease in handle everything involved in the direct include and we're well-versed in utiliz­ which the body becomes allergic to mail process from concept to mailing." ing those lists for maximum effect." itself, and helping those afflicted by the The services in between include: ful­ Tech-Mail's roster of clients includes disease has become as personal a mis­ fillment services; print brokering; job some of Las Vegas's most prominent sion as succeeding with Tech-Mail. He pick-up and delivery; database mainte­ gaming, health care, banking and mort­ recently made a large donation to the nance and management programming; gage industry names. With its profes­ Southern Tevada chapter of the Lupus customer service; mail opening; cashier­ sional sales force, Tech-Mail is continu­ Foundation of America. According to ing; data entry; design layout; and list ously seeking new clients. If you've the Foundation, 5,000 Las Vegans suffer acquisition. "For some clients, our one- received local direct mail, then its likely from lupus. McClenahan also made top-shop even means taking the cus­ you've seen Tech-Mail's work first-hand. available several hundred copies of tomer's most recent direct mail market­ Dr. Daniel Wallace's publication, The ing piece and improving on it from a ruce McClenahan began in the Lupus Book: A Guide for Patients and design and copywriting standpoint to Bdirect-mail business in California as a Their Families, to the Foundation and make it the most effective direct mailing teenager, leaving college as a 19-year-old locals living with the disease. possible. In that regard, we've surround­ sophomore at the University of Tampa McClenahan's giving back to the ed ourselves with a network of the after the death of his mother, Marilyn, community doesn't end with his con­ industry's finest designers and copywrit­ from lupus. Lupus has played a signifi­ tributions to the Lupus Foundation; he ers to complement our own staff," cant role in McClenahan's life again and has also generously donated to the McClenahan explained. again, as the disease, which took the life University of Nevada-Las Vegas, and has Because of his extensive past experi­ of his mother when she was 43 , also assisted area charities and politicians ence in the promotional marketing claimed his brother, Ross at age 41. with financial support. arena, McClenahan also possesses vast McClenahan himself has been attacked "When you find success within a knowledge with regard to the acquisi­ by the disease; in 1985, he suffered a community, it's important to give back;' tion and optimal usage of mailing lists. lupus-related transystemic attack. McClenahan stated. "We believe strongly "We know lists - we know how to For McClenahan, who has two small in community involvement. We are / Nevada Business journal / ROUERTORIRL AOUERTORIAL TECH-MAll

grateful for the valley's support, and we want to testify to that by sharing our good fortune with others."

cClenahan's good business fortune Hand success have followed him from the time he started at age 19 in a Cali­ fornia mailing house, where he kept time studies on machines. At that letter shop, he also developed mail order computer systems and quickly rose to production manager, and then senior salesperson; he then left that company to become a direct mail consultant. His first substantial client was Joe Weider, a renowned fitness expert and Mr. Universe winner. He then moved to become a promo­ tional manager for B&G Publishing, Above and at right: State-of-the-art where he marketed How I Made Over A equipment at Tech -Mail's 35,000-square­ Million Dollars Playing Poker by Doyle foot facility provides an environment for Brunson, a book about the World Series conducting cost-effective and efficient of Poker with chapters on champions direct mail campaigns. Bobby Baldwin, Doyle Brunson and other poker greats. The book is consid­ "We realize the importance of utilizing ered to be the best-selling book on the most advanced computer programs poker ever published. and equipment designed to safeguard confidentiality and minimize duplicat­ ith Tech-Mail, McClenahan and ed efforts and "wasted time and money. Whis 28 employees are taking direct We hire only the most knowledgeable mail to new heights. technological professionals to keep "We're dedicated to using the most Tech-Mail abreast of, and harness the current available technology and ser­ potential of the latest technologies." vices," noted Crys Ewing, McClenahan's Tech-Mail takes its confidentiality partner and the chief operating officer. pledge so seriously, according to Ewing, that the company carries a bond on are new to the direct mail campaigning each employee to ensure maximum market as well. "We're looking to confidence in the safety of information become the premier mailing house in provided by the client. In addition, Las Vegas. We want to provide excellent Tech-Mail has a state-of-the-art security service to health care, banking and camera and surveillance system to pro­ gaming entities, as well as any other vide even further safety of information. business that would benefit from direct "Our job is to take the worry and frus­ mail," he stated. tration out of direct mail campaigning;' Ewing explained. "We hire the best and s Tech-Mail grows and expands, most honest people in the business, so Awatch McClenahan and Ewing con­ our clients can rely on us to maintain tinue to apply determination, integrity their privacy under any and every cir­ and professionalism to the business, in cumstance. They can concentrate on addition to remaining important con­ what they do best, while we focus on tributing residents of Las Vegas. serving their direct marketing needs." McClenahan plans to bring Tech­ For more information, call Crys Ewing, 25 percent partner and Mail into the the advertising and mar­ chief operating officer for Tech-Mail. keting arena by educating clients who (702) 255-6263

Nevada Business Journal ';\11~ .·_.:.e.-,... NEVADA BRIEFS

Norwest transfers credit card healthcare organizations in the United States, is the nation's oldest and largest portfolio to Nevada standards-setting and accrediting body in Norwest Corporation recently an­ healthcare. The independent, nonprofit nounced that it will transfer its $1 billion organization employs more than 500 credit card portfolio to Norwest Bank healthcare professionals who perform the Nevada from Norwest Bank Iowa. The accreditation surveys. Family Home Hos­ transfer, scheduled for December 31, pice is the first Southern Nevada hospice 1997, will bring 40 new jobs to the Las to receive JCAHO accreditation. Vegas area. "Issuing credit cards from Nevada allows Norwest to compete more Encore opens production facility equitably with the rest of the credit card industry," commented David Downs, pres­ Encore Productions recently celebrated ident of Norwest Bank, Nevada. ''The the unveiling of its custom built 40,000- competitiveness of the credit card opera­ square-foot production facility. A full-ser­ tion wi ll be enhanced due to the favorable vice business and entertainment produc­ Steinberg Diagnostic offers new Nevada business climate." tion company ·that specializes in trade imaging technology -. shows, business shows, meetings and spe­ Wells Fargo opens business cial events, Encore serves the production Steinbercr Diagnostic Medical Vr1aging banking center staging needs of a diverse range of clients, has acquired the country's first high-per­ including ffiM, Nike, Redken, Oldsmo­ formance superconducting open magnetic A new banking center that operates bile, Wendy's and many others. The com­ resonance imaging (MRI) system. The exclusively for business people was pany's new facility includes a post-produc­ system provides physicians with the abili­ opened in Las Vegas by Wells Fargo. The tion facility with a digital editing suite. ty to quickly and non-invasively capture Rancho Business Center, at 801 South and view detailed internal images of the Rancho, is one of the first two business u.s. Bank opens second body for enhanced patient care. The banking centers to be established by Wells Northern Nevada location OPART system, manufactured by Toshiba Fargo bank outside of California. The America Medical Systems, Inc., includes other center is in Phoeni x. The Las Vegas U.S . Bank recently opened its second an "open" design as opposed to the tradi­ facility is the first of several planned for Northern Nevada branch inside the Albert­ tional "tube" design which was uncom­ the area in the next two years. The center son's grocery store on Kietzke Land at fortable for many patients. is equipped with a newly designed ATM McCarran. The new branch will serve that features a wide mouth depository, southwest Reno residents and businesses. Astronaut to speak at Governor's enabling businesses to make large-bag Earlier this year, the bank announced an Conference deposits of coin and currency 24 hours a exclusive agreement with Albertsons to day. The site offers 24-hour secure access open up to 170 branches inside Albertsons Captain Eugene Cernam USN (Ret.), to ATM banking through an interior entry­ stores in Nevada, Oregon, Washington and who has the distinction of being the last way of the building, which can be accessed Idaho over a four-year pe1iod. man to visit the moon, will deliver an ~ ·itt7 8 ll\::-Ns J.c&.. ga Express ATl~l ccu-d. Comstock reports 28 percent Tourism Industry" during the 14th Annual Governor's Conference on Travel and SHS subsidiaries earn increase in assets Tourism. Produced by the Nevada Com­ accreditations Reno-based Comstock Bancorp has mission on Tourism, the conference will be Family Home Hospice and Family reported a 28 percent increase in assets and held December 14-16 at the Reno Hilton. Healthcare Services, both subsidiaries of an increase of 25 percent in deposits in the Cernan, whose appearance will come 25 Las Vegas-based Sierra Health Services, 12 months ending September 30, 1997. years and 30 hours after his historic land­ recently received the highest professional The bank's total loans increased 35 per­ ing, will speak during a lunch session honor in the industry. The Joint Commis­ cent and investment securities jumped 37 scheduled for Tuesday, December 16. This sion on Accreditation of Healthcare Orga­ percent. Net income for the third quarter year's Governors Conference, titled "Per­ nizations (JCAHO) awarded the firms full was $488,000, or 10 cents per share, com­ spectives on a Global Future," will contain three-year accreditations. JCAHO, which pared with $653,000, or 15 cents per share, numerous sessions devoted to forecasting evaluates and accredits more than 18,000 for the same period last year. future trends in the world travel industry.

December I99i • Nevada Business joumal 67 NEVADA BRIEFS

COMMUNITY BANK 0 F NE-V A DA

At the ribbon-cutting ceremony for Community Bank's new Las Vegas branch (l. to 1: ): Noall J. Bennett, chairman of the board; Charlie Norton, director; Shamin Nagy, director; Jan Jones, Las Vegas mayor; Edward M. Jamison, president/CEO; Russell Taylo1; director; Cliff Evarts, director; Gary Stewart, direct01:

USI Administrators, Inc. opens Mercy Medical changes name BofA announces rural community office in Las Vegas lending program Mercy Medical Services recently USI Administrators, Inc., a managed changed it name to American Medical Bank of America recently announced care company that serves as both a third­ Response as a result of an acquisition by the establishment of a new Rural 2000 party health insurance administrator and its parent company, Laidlaw, Inc., and the Community Development Initiative, the medical manager, has opened an office in desire to establish national name recogni­ first by a major bank designed to increase Las Vegas. The company is headed by tion. Mercy's local management team the delivery of community development president Tom Zumtobel, a 32-year resi­ remains the same as the firm changes its products and services to low- and moder­ dent of Las Vegas and veteran of the marketing materials to its new AMR logo. ate-income rural areas. In support of the managed care industry. initiative, the bank established a nation­ The local office is an affiliate of Community Bank opens second wide goal of $500 million in affordable USI Administrators Services Corporation, location housing and government-sponsored small the United State's seventh largest Community Bank of Nevada recently business lending in rural areas over the provider of insurance distribution ser­ celebrated the grand opening of its second next three-and-a-half years. The goal is vices. The fum provides administrative location at Maryland Parkway and Vegas part of a commitment to lend at least $140 and managed care services for approxi­ Valley with a ribbon-cutting by Mayor Jan billion in community development funds mately 700 self-insured plans across the Jones, a director of the bank. The bank over the next decade, of which $20 billion nation, including its first Nevada client, plans to offer several more locations in the is earmarked for affordable housing and Station Casinos in Las Vegas. Las Vegas Valley in the near future. small business lending. • PEOPLE ON THE MOVE

private, nonprofit corporation. Both new appointed as executive officers have distinguished public service directors for the Nevada careers. Craigie served as Governor Bob Landscape Association, Miller's chief of staff from 1989 to 1994, a statewide organization and as director of the evada Department representing the "green" ianne Dennison has of Human Resources. With three decades industry. Sullivan has D been promoted to of public policy expertise, he is now direc­ nearly 25 years of busi­ vice president/controller tor of government services for R&R Jim Sullivan ness and sales man­ at Las Vegas Business Advertising. Brigham served the Univer­ agement expertise. His Bank. She has been with sity of Nevada System Endowment from company, Cooperative the bank since its open­ 1983 until 1996. As director, she changed Enterprises produced the ing two years ago and the endowment investment guidelines and Nevada Landscape Asso­ Dianne Dennison was previously assistant during her service, the corpus of the ciation's annual trade ' vice president/controller. Prior to joining endowment grew from $20 million to show and conference for Las Vegas Business Bank, Dennison was a $135 million. The Nevada Public Health several years. Drew, principal examiner for the National Credit Foundation is a private, nonprofit corpora­ Debra Rae Drew owner Gf Marketing Union Administration. tion, established in 1996. Magic, Inc., has 25 years of advertising., marketi.J)g, public relations an,d manage- The Howard Hughes The certified public ment consulting experience. Corporation has named accounting firm of Mardee Melvin assis­ McGladrey & Pullen John Records, managing tant property manager has announced three pro­ officer for the Las Vegas where she oversees the motions. Randy Houck office of CB Commer­ operation and mainte­ has been promoted from cial, announced the pro­ nance of buildings at The general services manager motions of agents Brad Randy Houck Marclee Melvin Crossing Business Park to senior manager in the Peterson and Spencer and The Plaza in Summerlin, and Hughes general services depart­ Ballif. Peterson, who has Cheyenne Center in North Las Vegas. ment. Prior to joining the Brad Peterson been with the company Prior to joining the Hughes Corp., Melvin Las Vegas office, Houck since 1984, was promot­ was a property manager for a California worked in the company's ed to first vice president development company where she man­ Minneapolis office for for the office division. In aged mixed-office and retail properties. seven years. Tanya 1992, he was the number Manion has been elevat­ one producer for the Las Kimberly Robichaud Tanya Manion ed from tax services Vega office. As a top recently joined Gustin & manager to senior man­ producer, he has also Nakamoto Advertising ager of the tax services Spencer Ball if been a member of the as an account executive. division. She has more Chairman's Club for the last five years. A graduate of the Uni­ than 10 years' experience Ballif, who joined the company in 1991 , versity of Nevada-Reno, in public accounting and has been promoted to vice president of Robichaud will handle tax consulting and pro­ investment properties. In 1993, Ballif Kimberly Robichaud the advertising, market- vides tax planning and was honored by CB Commercial with ing and public relations needs of existing Nikki Reed-Ziehr compliance to closely the Rookie of the Year award for the clients and work on new business devel­ held businesses and high net-worth indi­ western region. opment. Prior to joining the agency, she viduals. Nikki Reed-Ziehr has been pro­ was manager of corporate communi­ moted from general services manager to Jo Ann Allen, broker-salesperson with cations for K.leinfelder, Inc., a major senior manager in the general services RE/MAX Realty Professionals, was national consulting engineering firm. department. She has been with the compa­ recently installed as president of the ny for four years. Reno/Sparks Association of Realtors. A The Nevada Public Health Foundation professional real estate salesperson since has named Scott Craigie as president and Debra Rae Drew and Jim Sullivan of 1972, and broker since 1985, Allen has Edna Brigham as vice president of the Cooperative Enterprises have been held a number of leadership positions in

December 1997 • Nevada Business journal 69 PEOPLE ON THE MOVE

the real estate community. She was instm­ Community College (TMCC) upon rec­ officer and previously worked for Stuart mental in establishing a certified residen­ ommendation of the presidential search Leslie Association and Paine Webber. tial specialist chapter in Northern Nevada. committee. Richardson, who has served as the college's acting president since Laura Biggers has been Sandie Slider has been March, was previously vice chancellor appointed regional mar­ named executive admin­ for academic and student affairs for keting associate at 360 istrator of the industrial the University and Communjty College Communication's west division at Stuart Mixer System of evada ( 1992 to 1993) and region headquarters in Commercial ONCOR interim chancellor from 1993 to 1994. Las Vegas. A 17 -year Las International. The com­ Vegan, Biggers coordi­ pany also announced Julie Rowe has joined Laura Bigge rs nates advertising and Sandie Slider the addition of Scott The Rose/Glenn Group marketing campaigns for the wireless Gragson to the company's land division. as public relations spe­ voice and data company's operations in Slider will be responsible for the industri­ cialist. In her new posi­ ew Mexico and Texas with concentra­ al division's administrative management tion, Rowe will assist tion on the Las Vegas market. as well as participate in the marketing and with media relations, research of industrial properties. Gragson strategic public relations Humana Health Care will focus on speculative and industrial Julie R01re programs and event plan- Plans recently hired land as well as assemblages for home­ ning for the Reno agency. She was previ­ Antionette Hagey, a for­ builders and syndications. ously intemal communications coordina­ mer director of q).lality tor for the Eldorado HoteVCasino. and risk management for Susan Bony, a certified PacifiCare Nevada, as its cash manager, has joined Bank of America new director of compli­ Sierra West Bank as recently announced the Amioneue Hagey ance. Hagey, a certified vice president/ca h man­ · appointment of three professional in healthcare quality, has a agement & electronic new vice presidents in its ma ter's degree in public health, and has banking services. Her financial management been a registered nurse since 1969. She new responsibilities in­ and trust services divi­ will manage and facilitate Humana's com­ Susan Bony clude the bank's 12 sion. The newly appoint­ pliance with federal and state regulations offices in nine Califomia and Nevada David Hel/ewe /1 ed vice presidents are B. and with HMO accreditation standards. communities. She was previously with Leanne Fenton, busi­ First Interstate Bank of evada and Lynch ness development offi­ John L. Goolsby, presi­ Communications Systems in Reno. cer, David Hellewell, dent and CEO of The business development Howard Hughes Corpo­ American Nevada Corporation has officer, and Richard ration, has been named appointed Linda Castle to the position of McCord, Jr., senior chairman of the Nevada senior propeny manager for the compa­ portfolio manager and Development Authority ny 's office portfolio. She will be respon i­ Nevada team leader. (NDA). Goolsby will Richard McCord, Jr. ble for the propeny management of office Fenton joined BofA in John L. Goolsby serve a two-year term. space totaling approximately 1 milljon 1989 as a development officer in the NDA is a nonprofit organization dedi­ square feet located within the Green bank's private banking division. She later cated to the economic development and Valley and Green Valley Ranch master­ moved to the retail side of the bank as a diversification of Southern evada. Since planned communities. A 15-year veteran branch manager and joined the bank's its inception, NDA has been respon ible in the propeny management and leasing Reno trust office just over a year ago. for the location of hundreds of new com­ industry, Castle previously served as prop­ Hellewell joined the bank in 1993 as a panies to Southern Nevada and the cre­ erty manager and sales consultant with a business development officer in the trust ation of thousands of jobs for residents. Californja real estate firm . services area. Prior to joining BofA, he Goolsby. 55, joined The Howard worked for a California investment firm. Hughes Corporation in 1980 as vice The Board of Regents recently approved McCord has been with BofA since 1987 president of real estate. He was named the appointment of Dr. John Richardson when be joined trust services as a ponfo­ president in 1998 and to the added posi­ as president of Truckee Meadows ho manager. He is a retired U.S. Air Force tion of cruef executive officer in 1990 .•

70 :\cvada Business journal • December 1997 by Joe Mullich

Driving Buyers Crazy

I n many ways, car dealers So we went for a test drive. He quoted me a price $100 I accept that are wrestling with the new Frank told me more about under suggested retail price, an "economy and old ways of doing the new design of the car; which would have given him a business, much like Madonna I had to correct him twice. bigger profit margin than a guy car" today trying to do a public service Switching to the "Now Be- making loans in an alley. I announcement for safe sex come Their Friend" chapter started to walk out again and costs more without laughing. The new from the Car Sales 101 , he Pat, "the general manager," a way is simple. You log onto an asked what I did. large jolly Irishman, suddenly than Thomas Internet site like Edmund's "Nothing, Frank. I just got appeared. I wondered if the Jefferson which tells you what a dealer out of prison." place had trap doors. paid for a car, a fair markup "Really! For what?" "Let me ask you something, paid for the and any discounts the manu- "Killing a car salesman who Joe," Pat said. "If I give you a facturer is offering. In days wouldn't give me a quote." car at $1 ,000 over my invoice, Louisiana past, car dealers wouldn't trade Frank laughed but you will you buy it today!" this information for your first could tell he wasn't quite sure "I don't know, Pat. What Purchase- born, but now it's easy to fwd. if I was joking. That made does $1,000 over your and that's not You can even go over to me feel good. invoice come to?" online services for a fair, no- When we returned, Frank "I can't tell you that unless including floor hassle quote. On the other wanted to pop open the hood I know you're going to buy!" hand, because car salespeople and show me the engine. I told I was ready to spend $20Gs mats. What I get bonuses according to how him the test drive more than and the guy was acting like we many points they can raise a adequately convinced me there were at a swap meet. just don't buyer's blood pressure, they was one. "Frank, "I said, "you In the end he came in with understand, is hate these online services. keep selling to someone who's the lowest price, by $50. But I I got two reasonable Internet ready to buy. That's a sure told him I refused to do busi­ why the auto- quotes for a new Toyota Camry way to lose a sale." ness with someone who treats in "cashmere beige metallic" "Great, Joe!" Frank said. hi s customers like ping-pong mobile dealers (car speak for "light brown"). "That's great'" balls. During my little speech, I a! o visited a local car dealer I asked him what the car Pat's eyes were so vacant he are determined and told the salesman, Frank, I cost. Finally, he said he could could have been on the cast of to make you wanted to know his best price. not go below manufacturer's Melrose Place. "That's, great, Frank nodded and began to "suggested retail price,' which Joe," Pat said. "When the other feel like you've tell me the attributes of the car. suggested to me he thought I dealers screw with you, and "I know all about the car, was an idiot. The price was they will, come on back and gone through Frank," I said . " I am going to $3,000 higher than the highest we'll be here!" buy the car today. I just want quote through the Internet I went over to one of the seven rounds to know your best price to see service. I started to leave. Internet guys and bought the with Evander if I'll buy it from you." The sales manager instantly car. It took two minutes. He "Great!" Frank said. "Let's appeared like a Doug Henning told me Toyota expects to sell Holyfield go for a test drive! " trick. The sales manager was 30 percent of its cars via "I don't want to go on a test dressed in black, and his basic online services by the year before letting drive, Frank," I said. "I've job, it seemed, was to grimace. 2000. I'm not surprised. already driven this car and am He asked what I wanted to So if you have stock in you buy a car. ready to buy one." pay for the car. the company that makes "Sure, no problem," Frank "I'm the one with the check- Maalox, sell it fast - a lot said. "Hop in! " book, Johnny Cash," I said. of car buyers will no longer Frank jumped in the car. "You show your cards first." be needing it. •

74 Nevada Business journal • December 1997 Pretty impress ive, considering I only have a staff of seven. W e're an envi-

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