MOVMOVRR:: MOBILEMOBILE OVERVIEWOVERVIEW REPORTREPORT Q3 2018: KEY FINDINGS View the Full Report at www.scientiamobile.com/movr

ASIA NORTH AMERICA EUROPE

4% 2% 3% 3% Form Factor 94% 84% 14% 83% 14% FEATURE TABLET FEATURE SMARTPHONE TABLET FEATURE SMARTPHONE TABLET

Top 5 Apple iPhone X 6% Apple iPhone 7 8% Apple iPhone 7 7% J7 Prime Apple iPhone 7 Plus Apple iPhone 6S 5% 7% 5% Apple iPhone 7 4% Apple iPhone 8 Plus 7% Apple iPhone 6 3% Apple iPhone 7 Plus 4% Apple iPhone X 6% 3% Apple iPhone 6S 3% Apple iPhone 6S 6% Apple iPhone 8 3%

Top 5 Apple iPad Air 2 10% Apple iPad Air 2 14% Apple iPad Air 2 12% Tablets Apple iPad Air 7% Apple iPad Air 11% Apple iPad Air 10% Apple iPad 2017 6% Apple iPad 2017 10% Apple iPad 2017 7% Apple iPad Mini 2 5% Apple iPad 4 7% Apple iPad 4 6% Apple iPad 4 4% Apple iPad Mini 2 6% Samsung Galaxy Tab A 10.1 5%

iOS iOS iOS Smartphone OS 71% 28 % 49% 51% 67 % 33% ANDROID OTHERS 1% ANDROID OTHERS .1% ANDROID OTHERS 1%

47% 42% 39%

27% 25% 24% 25% Smartphone 21% 17% Diagonal Size 8% 7% 4% 5% 5% 5% 0% .2% .2% 0% .1% 0% 0% .3% .1% 2-3" 3-4" 4-4.5" 4.5-5" 5-5.5" 5.5-6" 6-6.5" 6.5+" 2-3" 3-4" 4-4.5" 4.5-5" 5-5.5" 5.5-6" 6-6.5" 6.5+" 2-3" 3-4" 4-4.5" 4.5-5" 5-5.5" 5.5-6" 6-6.5" 6.5+"

58% 52% 42%

Tablet 22% 21% 14% 12% 13% Diagonal Size 10% 10% 7% 7% 8% 8% 7% 4% 2% 0% 3% .3% .1% 7-7.5" 7.5-8" 8-9" 9-9.5" 9.5-10" 10-11" 11+" 7-7.5" 7.5-8" 8-9" 9-9.5" 9.5-10" 10-11" 11+" 7-7.5" 7.5-8" 8-9" 9-9.5" 9.5-10" 10-11" 11+"

SOUTH AMERICA AFRICA OCEANIA

4% 28% 2% Form Factor 92% 5% 65% 7% 80% 18% FEATURE SMARTPHONE TABLET FEATURE SMARTPHONE TABLET FEATURE SMARTPHONE TABLET

Top 5 Samsung Galaxy J2 Prime 4% Samsung Galaxy Grand Prime+ 4% Apple iPhone 7 9% Smartphones Prime 4% Apple iPhone 7 3% Apple iPhone 8 Plus 8% Apple iPhone 7 3% Apple iPhone 7 Plus 2% Apple iPhone 7 Plus 8% Samsung J5 Prime 3% Apple iPhone 6 2% Apple iPhone X 8%

Samsung Galaxy J7 (2016) 3% Apple iPhone 6S 2% Apple iPhone 6S 7%

Top 5 Apple iPad Air 2 7% Samsung Galaxy Tab E 6% Apple iPad Air 2 15% Tablets Apple iPad 4 6% Apple iPad Air 2 5% Apple iPad Air 11% Apple iPad Air 5% Generic Android 5.1 5% Apple iPad 2017 10% Apple iPad Mini 2 5% Apple iPad 2017 4% Samsung Galaxy Tab A 9% Samsung Galaxy Tab 3 Lite 5% Apple iPad Air 4% Apple iPad 4 8%

iOS iOS iOS Smartphone OS 82% 18% 81% 17% 44% 56% ANDROID OTHERS .5% ANDROID OTHERS 2% ANDROID OTHERS .2%

44% 41% 39% 33% 30% Smartphone 27% 15% 15% 18% Diagonal Size 7% 9% 8% 4% 6% 4% .1% .3% .1% .1% .3% .2% 0% .1% .1% 2-3" 3-4" 4-4.5" 4.5-5" 5-5.5" 5.5-6" 6-6.5" 6.5+" 2-3" 3-4" 4-4.5" 4.5-5" 5-5.5" 5.5-6" 6-6.5" 6.5+" 2-3" 3-4" 4-4.5" 4.5-5" 5-5.5" 5.5-6" 6-6.5" 6.5+"

61%

39% 37% 33% Tablet 25% 20% 18% 10% 12% 12% 10% Diagonal Size 6% 5% 5% 3% 3% .1% 1% .1% 1% 0% 7-7.5" 7.5-8" 8-9" 9-9.5" 9.5-10" 10-11" 11+" 7-7.5" 7.5-8" 8-9" 9-9.5" 9.5-10" 10-11" 11+" 7-7.5" 7.5-8" 8-9" 9-9.5" 9.5-10" 10-11" 11+"

MOVR information is based on a representative sample of a data set with over 1 billion HTTP requests, dating from July through September 2018. To download the data files supporting MOVR, or to subscribe to future publications of MOVR and view licensing and disclaimer, please visit us at www.scientiamobile.com/page/movr-mobile-overview-report. MOVR is the copyright of ScientiaMobile, Inc., and is made available under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License. Apple is the trademark of Apple, Inc. Android is the property of Google, Inc.