Cultural Theory and Popular Culture by John Storey
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CUL T CULTURAL FIFTH EDITION U FIFTH EDITION R THEORYAND JOHN STOREY AL POPULAR THEORY CULTURE AN INTRODUCTION AN CULTURAL D In this fifth edition of his successful Cultural Theory and Popular Culture: An Introduction, John Storey has extensively revised the text throughout. As before, the book presents a clear and critical survey P of competing theories of and various approaches to popular culture. O PULA Retaining the accessible approach of previous editions, and using relevant and appropriate examples from the texts and practices of popular culture, this new edition remains a key introduction to the area. AND R THEORY NEW TO THIS EDITION CUL • Extensively revised, rewritten and updated • Improved and expanded content throughout including: • New chapter on ‘Race’, racism and representation T U • New sections on the Panoptic Machine and Convergence Culture RE • Continued explicit links to the new edition companion reader Cultural Theory and Popular Culture: A Reader POPULAR • More illustrative diagrams and images AN INTRODUCTION • Fully revised, improved and updated companion website at www.pearsoned.co.uk/storey providing practice questions and extension activities, as well as annotated links to relevant sites on the web and further reading, and a glossary of key terms, to promote further understanding of the study of cultural theory and popular culture The new edition remains essential reading for undergraduate and postgraduate students of cultural studies, media studies, communication studies, the sociology of culture, popular culture and other related subjects. CULTURE JOHN STOREY is Professor of Cultural Studies and Director of the Centre for Research in Media and Cultural Studies at the University of Sunderland. He has published widely in cultural studies, STOREY AN INTRODUCTION including seven books. The most recent book is The Articulation of Memory and Desire (Guangxi Normal University Press, 2007). His work has been translated into Chinese, German, Japanese, Korean, Persian, Polish, Serbian, Slovene, Spanish, Swedish, and Ukrainian. He has been a Visiting Professor at the universities of Henan, Vienna and Wuhan. www.pearson-books.com JOHN STOREY CVR_STOR4090_05_SE_CVR.indd 1 4/11/08 14:50:04 CULT_A01.qxd 10/25/08 16:27 Page i Cultural Theory and Popular Culture An Introduction Visit the Cultural Theory and Popular Culture, fifth edition Companion Website at www.pearsoned.co.uk/storey to find valuable student learning material including: ■ Extension activities for each chapter ■ Extra questions to aid revision and further understanding ■ Annotated links to relevant sites on the web and further reading ■ Multiple choice questions to check basic understanding ■ Glossary of key terms .. CULT_A01.qxd 10/25/08 16:27 Page ii We work with leading authors to develop the strongest educational materials in cultural studies, bringing cutting-edge thinking and best learning practice to a global market. Under a range of well-known imprints, including Longman, we craft high quality print and electronic publications which help readers to understand and apply their content, whether studying or at work. To find out more about the complete range of our publishing, please visit us on the World Wide Web at: www.pearsoned.co.uk .. .. CULT_A01.qxd 10/25/08 16:27 Page iii Cultural Theory and Popular Culture An Introduction Fifth edition John Storey University of Sunderland .. .. CULT_A01.qxd 10/25/08 16:27 Page v Contents Preface/Acknowledgements ix Publisher’s acknowledgements xiii 1 What is popular culture? 1 Culture 1 Ideology 2 Popular culture 5 Popular culture as other 13 Further reading 14 2 The ‘culture and civilization’ tradition 17 Matthew Arnold 18 Leavisism 22 Mass culture in America: the post-war debate 28 The culture of other people 33 Further reading 35 3 Culturalism 37 Richard Hoggart: The Uses of Literacy 38 Raymond Williams: ‘The analysis of culture’ 44 E.P. Thompson: The Making of the English Working Class 49 Stuart Hall and Paddy Whannel: The Popular Arts 51 The Centre for Contemporary Cultural Studies 57 Further reading 58 4 Marxisms 59 Classical Marxism 59 The Frankfurt School 62 Althusserianism 70 Hegemony 79 Post-Marxism and cultural studies 82 Further reading 88 5 Psychoanalysis 91 Freudian psychoanalysis 91 Lacanian psychoanalysis 101 .. .. CULT_A01.qxd 10/25/08 16:27 Page vi vi Contents Cine-psychoanalysis 104 Slavoj yizek and Lacanian fantasy 107 Further reading 109 6 Structuralism and post-structuralism 111 Ferdinand de Saussure 111 Claude Lévi-Strauss, Will Wright and the American Western 114 Roland Barthes: Mythologies 118 Post-structuralism 126 Jacques Derrida 126 Discourse and power: Michel Foucault 128 The panoptic machine 131 Further reading 133 7 Gender and sexuality 135 Feminisms 135 Women at the cinema 136 Reading romance 140 Watching Dallas 147 Reading women’s magazines 153 Men’s studies and masculinities 159 Queer theory 160 Further reading 164 8 ‘Race’, racism and representation 167 ‘Race’ and racism 167 The ideology of racism: its historical emergence 168 Orientalism 171 Anti-racism and cultural studies 179 Further reading 180 9 Postmodernism 181 The postmodern condition 181 Postmodernism in the 1960s 182 Jean-François Lyotard 184 Jean Baudrillard 186 Fredric Jameson 191 Postmodern pop music 197 Postmodern television 198 Postmodernism and the pluralism of value 201 The global postmodern 203 Convergence culture 210 Afterword 211 Further reading 211 .. .. CULT_A01.qxd 10/25/08 16:27 Page vii Contents vii 10 The politics of the popular 213 A paradigm crisis in cultural studies? 213 The cultural field 216 The economic field 226 Post-Marxist cultural studies: hegemony revisited 232 The ideology of mass culture 234 Further reading 235 Notes 237 Bibliography 241 Index 253 Supporting resources ■ Visit www.pearsoned.co.uk/storey to find valuable online resources Companion Website for students ■ Extension activities for each chapter ■ Extra questions to aid revision and further understanding ■ Annotated links to relevant sites on the web and further reading ■ Multiple choice questions to check basic understanding ■ Glossary of key terms For instructors ■ Extension activities for the classroom ■ Discussion topics ■ Homework ideas Also: The Companion Website provides the following features: ■ Search tool to help locate specific items of content ■ E-mail results and profile tools to send results of quizzes to instructors ■ Online help and support to assist with website usage and troubleshooting For more information please contact your local Pearson Education sales representative or visit www.pearsoned.co.uk/storey .. .. CULT_A01.qxd 10/25/08 16:27 Page viii .. .. CULT_A01.qxd 10/25/08 16:27 Page ix Preface/Acknowledgements Preface to fifth edition In writing the fifth edition I have revised, rewritten and edited throughout. I have also added new material to most of the chapters (the book has grown from a first edition of around 65,000 words to a fifth edition that is in excess of 114,000 words). The most obvious addition is the new chapter ‘Race, racism and representation’ and the new sections on the panoptic machine (Chapter 6) and convergence culture (Chapter 9). I have also added more diagrams and illustrations. The fifth edition is best read in conjunction with its companion volume, Cultural Theory and Popular Culture: A Reader, fourth edition (Pearson, 2009). Preface to fourth edition In writing the fourth edition I have revised, rewritten and edited throughout. I have also added new material to most of the chapters (the book has grown from a first edi- tion of around 65,000 words to a fourth edition that is well in excess of 100,000 words). The most obvious addition is the new chapter on psychoanalysis and the sections on post-Marxism (Chapter 4) and the global postmodern (Chapter 8). I have also added more diagrams and illustrations. Finally, I have changed the running order of the chapters. The chapters are now chronological in terms of where each begins. However, where each chapter ends may sometimes disrupt chronology. For example, Marxism begins before post-structuralism, but where the discussion of Marxism ends is more contemporary than where the discussion of post-structuralism ends. There seems to be no obvious solution to this problem. Preface to third edition In writing the third edition I have sought to improve and to expand the material in the first two editions of this book. To achieve this I have revised and I have rewritten much more extensively than in the second edition. I have also added new material to most of the chapters. This is most evident in the renamed, and reorganized, Chapter 6, where .. .. CULT_A01.qxd 10/25/08 16:27 Page x x Preface/Acknowledgements I have added a new section on queer theory, and where I have extended the section on reading women’s magazines. Perhaps the most visible change is the addition of illus- trations, and the inclusion of a list of websites useful to the student of cultural theory and popular culture. Preface to second edition In writing the second edition I have sought to improve and to expand the material in the first book. To achieve this I have revised and I have rewritten. More specifically, I have added new sections on popular culture and the carnivalesque, postmodernism and the pluralism of value. I have also extended five sections, neo-Gramscian cultural studies, popular film, cine-psychoanalysis and cultural studies, feminism as reading, postmodernism in the 1960s, the cultural field. Preface to first edition As the title of this book indicates, my subject is the relationship between cultural theory and popular culture. But as the title also indicates, my study is intended as an introduction to the subject. This has entailed the adoption of a particular approach. I have not tried to write a history of the encounter between cultural theory and popular culture. Instead, I have chosen to focus on the theoretical and methodological impli- cations and ramifications of specific moments in the history of the study of popular culture.