New Titles, Resources, Story Ideas | April–June 2009

Business/Law History/Political Science The Complete Idiot’s Guide® to Business Law 978-1-59257-852-8 The Complete Idiot’s Guide® to U.S. Government and Politics 978-1-59257-853-5 The Complete Idiot’s Guide® to Greening Your Business 978-1-59257-885-6 The Complete Idiot’s Guide® to American History, Fifth Edition 978-1-59257-869-6 The Complete Idiot’s Guide® to Branding Yourself 978-1-59257-896-2 Personal Finance Careers The Complete Idiot’s Guide® to Person-to-Person Lending 978-1-59257-882-5 The Complete Idiot’s Guide® to Green Careers 978-1-59257-892-4 The Complete Idiot’s Guide® to Personal Finance in Your 20s & 30s, Fourth Edition 978-1-59257-883-2 College Prep/Test Prep/Education Religion/Spirituality The Complete Idiot’s Guide® to Getting Into Top Colleges 978-1-59257-897-9 The Complete Idiot’s Guide® to Hinduism, Second Edition 978-1-59257-905-1 Family/Parenting The Complete Idiot’s Guide® to Buddhism, Third Edition 978-1-59257-911-2 The Complete Idiot’s Guide® to Raising Girls 978-1-59257-881-8 Self-Help/Psychology Foreign Language The Complete Idiot’s Guide® to Conquering Obsessive Compulsive Behavior 978-1-59257-845-0 The Complete Idiot’s Guide® to Learning French, Fifth Edition 978-1-59257-909-9 The Complete Idiot’s Guide® to Bipolar Disorder 978-1-59257-817-7 The Pocket Idiot’s Guide™ to French Phrases, Third Edition 978-1-59257-904-4 The Complete Idiot’s Guide® to Persuasion 978-1-59257-858-0 The Complete Idiot’s Guide® to Learning Spanish, Fifth Edition 978-1-59257-908-2 Sports/Outdoor Recreation Games/Humor The Complete Idiot’s Guide® to Geocaching, Second Edition 978-1-59257-877-1 The Complete Idiot’s Guide® to Word Search Puzzles 978-1-59257-900-6 Travel Health/Fitness/Dieting The Complete Idiot’s Guide® to Girlfriend Getaways 978-1-59257-821-4 The Complete Idiot’s Guide® to Arthritis 978-1-59257-837-5 Writing/Publishing The Complete Idiot’s Guide® to Power Words 978-1-59257-843-6

Business/Law

Business Law 978-1-59257-852-8 • May 2009 • $19.95 Business major students, MBA graduate students, and first-year law students have to take courses in business law. Cumbersome, expensive textbooks, filled with hundreds of pages of case law offer little or no explanation of the principles behind even the most basic tenets. The Complete Idiot’s Guide® to Business Law simplifies the complexities of business law by explaining major principles, phrases, and real-life implications for students and interested profes- sionals. Written by an experienced lawyer and teacher, this guide includes: • Corporate Law and Business Torts • Financial Regulatory Law • Contracts and Partnerships • Environmental Law • Real and Intellectual Property Law

About the Author: Cara C. Putman, J.D. (Lafayette, IN), is an honors graduate of George Mason University School of Law, where she served as Editor-in-Chief of the Civil Rights Law Journal. Putman worked as an associate at an Indiana law firm, and lectures on business law at Purdue University.

Go Green at the Office 978-1-59257-885-6 • June 2009 • $19.95 With rising fuel costs, consumers searching for environmentally responsible companies, and mounting need for green products, business has jumped on the green initiative and reaped the financial benefits. The Complete Idiot’s Guide® to Greening Your Business provides practical steps needed to make money by going green. Readers will learn how to: • Cut fuel and energy costs • Understand carbon credits and their value • Make products greener • Use paperless marketing programs

About the Authors: Heather Gadonniex, LEED AP (Berkeley, CA) is the co-founder of Green it Group (greenitgroup.com) which focuses on sustainable business strategy, green building, and green marketing. Prior to founding Green it Group, Gadonniex worked at The Green Building Alliance. She holds a B.A. in Environmental Studies and Sustainable Development from the University of Pittsburgh, and is a Built Green certified green building pro- fessional. Trish Riley (Gainesville, FL) is an award-winning environmental journalist and author of The Complete Idiot’s Guide® to Green Living. Riley is the founder of GoGreenGift.com and co-founder of GoGreenAlternatives.com.

idiotsguides.com For Information: Gardi Ipema Wilks (708) 434-5006 [email protected] A member of Penguin Group (USA) Inc. Dawn Werk (317) 428-3326 [email protected] It’s All in the Brand 978-1-59257-896-2 • May 2009 • $16.95 Brand building is typically identified with businesses, but personal and professional relationships can also be seen— and managed—by practical and proven techniques. Just as the greatest business brands succeed through authenticity, a personal brand must reflect a sense of purpose, vision, and values that embodies the person behind it.

In The Complete Idiot’s Guide® to Branding Yourself, Sherry Beck Paprocki and Ray Paprocki explain how to create just such a personal brand that is distinctive, relevant, and consistent. This book provides: • An in-depth understanding of the principles of successful brand building and management • Practical tools to build and manage powerful relationships in all aspects of life • Strategies for aligning personal brand values with an employer’s brand values

About the Authors: Sherry Paprocki (Granville, OH) is an award-winning writer and editor. She wrote Oprah Winfrey: Talk Show Host and Media Magnate, which placed on the honor list for Voice of Youth Advocates and has also written simi- lar biographies about Katie Couric, Michelle Kwan, Bob Marley, and Vicente Fox. A journalist, Paprocki edits Columbus Monthly Homes and has written for a variety of national publications. Ray Paprocki (Granville, OH) is the award-winning editor of Columbus Monthly. He has won more than 30 local, state and regional journalism awards and he was a stringer for and is the author of five children’s publications, as well as a collection of personal essays, A Columbus State of Mind.

Careers

Careers that Are Good for the Environment 978-1-59257-892-4 • April 2009 • $14.95 Green-collar jobs constitute one of the fastest growing parts of the job market. They range from professional to technical to manufacturing. What they have in common is that they are set up to be environmentally conscious in their design, policies, and technology, and their end products aim at improving the environment and/or providing sustainable living. A growing number of people are looking for jobs that better reflect the demands of their envi- ronmental convictions and provide a path to a larger paycheck in an otherwise constricting job market.

In The Complete Idiot’s Guide® to Green Careers, readers will find: • How to best turn your current skills into green skills • What kinds of jobs are currently available • Where to look for green jobs • Tips on how to market your skills

About the Authors: Barbara Parks (Minneapolis, MN) is the founder of Green Career Tracks and specializes in career coaching for people who want to create work opportunities that promote sustainability and social justice. She draws on 15 years’ experience as a career and employment counselor for a jobs training program, corporate outplacement counselor, workshop facilitator, and instructional designer. Jodi Helmer (Charlotte, NC) is a freelance writer who specializes in writing about eco-friendly topics. She is the author of The Green Year: 365 Small Things You Can Do to make a Big Difference. Her work has appeared in Plenty, Yoga Journal, Women’s Health, Woman’s Day, American Way, Arthritis Today, AAA Living, Hemispheres, Parents, US Airways Magazine, Modern Bride, Parenting, USA Weekend and MSNBC.com.

idiotsguides.com For Information: Gardi Ipema Wilks (708) 434-5006 [email protected] A member of Penguin Group (USA) Inc. Dawn Werk (317) 428-3326 [email protected] College Prep/Test Prep/Education

Find an Ivy League Future 978-1-59257-897-9 • June 2009 • $16.95 Written by a high school guidance counselor with 30 years’ experience getting her students into the best schools in the country, The Complete Idiot’s Guide® to Getting into Top Colleges shows students what they need to do to ensure they receive a fat envelope from a selective college. In addition to sample essays, recommendation forms, and resources, the book includes information on: • The real meaning of school rankings • What classes one must take and which extracurricular activities really mean something to admissions • The importance of campus visits and how to get the most out of them • Early decision versus early action at the top schools • How heavily weighted recommendations, essays, and interviews really are

About the Authors: Marna Atkin (Guilderland, New York) runs Atkin College Counseling, LLC, a private college counseling business. She retired in 2008 after 30 years as a guidance counselor at Albany (New York) High School, where she helped students gain admission to many of the country’s top colleges and Ivy Leagues. Atkin received her Bachelor’s degree in education from Boston University and a Master’s degree in education from the University of Massachusetts. Ian R. Leslie (Beaufort, SC), son of a dean of financial services at a New York college, was a professional jour- nalist for eight years and is the city editor of The Beaufort Gazette. Leslie received a Bachelor’s degree in English from the University at Albany in New York.

Family/Parenting

Sugar & Spice: Parenting Girls 978-1-59257-881-8 • April 2009 • $14.95 The Complete Idiot’s Guide® to Raising Girls follows the same approach as The Complete Idiot’s Guide® to Raising Boys: a hands-on parenting guide that takes readers from the birth of their daughters to the day they head off to college, filled with an appreciation for the hopes, fears, and joys parents feel. In warm, wise words, the authors—a pediatri- cian, a teacher, and a writer, all parents of daughters themselves—explore all that is sugar and spice, precious and at times frightening, about the girls in their lives.

The Complete Idiot’s Guide® to Raising Girls offers suggestions, tips, and solid parenting advice for every stage of the growing-up years, including; • Mommy’s helper, Daddy’s little angel, tomboy or princess—raising a daughter who isn’t afraid to be her own person • Girls at school and play • The many firsts in a girl’s life—best friend, menstrual period, boyfriend, and more • Music, reading, TV, and texting—the media and their messages for girls • High school and beyond—this girl is a woman now

About the Authors: Dr. Gary J. Weisenberger, is a board-certified pediatrician of 22 years with Group Health Associates in Cincinnati, Ohio. He is a former President of the Medical and Dental staff at Cincinnati Children’s Hospital Medical Center and Cincinnati Pediatric Society. He is the proud father (and grandfather) of girls. Kathy Sherwin is an educator with 15 years experience teaching English at Guilderland High School in New York. She was recognized as an Educator of Excellence in 2003 by the New York State English Council. She is currently a teacher and is the mother of two daughters, ages 6 and 10. Deborah S. Romaine is a health writer and mother of a teenage daughter. She is the co-author of dozens of books including The Complete Idiot’s Guide® to Changing Bad Habits for Good. She lives in Washington State’s beautiful Olympic Peninsula.

idiotsguides.com For Information: Gardi Ipema Wilks (708) 434-5006 [email protected] A member of Penguin Group (USA) Inc. Dawn Werk (317) 428-3326 [email protected] Foreign Language

Become a Francophone 978-1-59257-909-9 • June 2009 • $21.95 Because it is the second most spoken language in the world after English, French continues to be among the most popular foreign languages for native English speakers. The Complete Idiot’s Guide® to Learning French, Fifth Edition, explores the more academic topics, such as verb tenses, in useful travel-themed chapters dealing with everything from • Shopping • Banking • Air travel and car rentals • Visiting a doctor In The Complete Idiot’s Guide® to Learning French, Fifth Edition, the CD is all new and can be used either with or without the book.

About the Author: Gail Stein (Port Washington, NY) is the author of more than 35 books on foreign languages including The Complete Idiot’s Guide® to Learning Spanish, Fifth Edition, The Pocket Idiot’s Guide™ to Spanish Phrases, Third Edition, and The Pocket Idiot’s Guide™ to French Phrases, Third Edition. She taught French in New York City public junior and senior high schools for more than 34 years.

Don’t Leave Home without It 978-1-59257-904-4 • June 2009 • $9.95 France and French Canada are among the top tourist destinations in the world. With over 125 million speakers, French is one of the most popular languages spoken today. Expert author Gail Stein has updated and expanded the essential information she provided in the previous editions in The Pocket Idiot’s Guide™ to French Phrases, Third Edition! This revised edition provides: • New and updated information on technology and transportation • A brand-new business travel section • Expanded sections on shopping and dining • Additional information on dealing with emergencies

About the Author: Gail Stein (Port Washington, NY) is the author of more than 35 books on foreign languages including The Complete Idiot’s Guide® to Learning French, Fifth Edition, The Complete Idiot’s Guide® to Learning Spanish, Fifth Edition, and The Pocket Idiot’s Guide™ to Spanish Phrases, Third Edition. She taught French in New York City public junior and senior high schools for more than 34 years.

¿Habla Ud. español? 978-1-59257-908-2 • June 2009 • $21.95 Now more than ever, Spanish is an important career asset and a must for many travelers. The Complete Idiot’s Guide® to Learning Spanish, Fifth Edition explores more academic topics such as verb tenses in useful travel-themed chapters dealing with everything from: • Shopping • Banking • Air travel and car rentals • Visiting a doctor In The Complete Idiot’s Guide® to Learning Spanish, Fifth Edition, the CD is all-new and can be used either with or without the book. And the price is lower.

About the Author: Gail Stein (Port Washington, NY) is the author of more than 35 books on foreign languages including The Complete Idiot’s Guide® to Learning French, Fifth Edition, The Pocket Idiot’s Guide™ to Spanish Phrases, Third Edition, and The Pocket Idiot’s Guide™ to French Phrases, Third Edition. She taught French in New York City public junior and senior high schools for more than 34 years.

idiotsguides.com For Information: Gardi Ipema Wilks (708) 434-5006 [email protected] A member of Penguin Group (USA) Inc. Dawn Werk (317) 428-3326 [email protected] Games/Humor

Improve Concentration with Word Puzzles 978-1-59257-900-6 • May 2009 • $14.95 With over 300 puzzles with a great variety of themes, The Complete Idiot’s Guide® to Word Search Puzzles provides hours of fun. In addition, many people believe that working word puzzles improves concentration, vocabulary, and problem-solving skills.

About the Author: Matt Gaffney (Staunton, ) is a professional puzzle constructor whose puzzles have appeared in , , Newsday, the , The Wall Street Journal, the , Slate, and Brill’s Content.

Health/Fitness/Dieting

Understanding Arthritis 978-1-59257-837-5 • April 2009 • $18.95 More than 46 million Americans in all age groups suffer from some form of arthritis. Longtime arthritis advocate and internationally-renowned spokesperson and consultant, Amye L. Leong, and medical expert in the field of arthritis, Dr. Neal S. Birnbaum, have written a clear, jargon-free, and comprehensive guide to understanding this disease.

In The Complete Idiot’s Guide® to Arthritis, readers learn: • Detailed explanations of the various forms of arthritis and their symptoms • How lifestyle, diet, and weight can contribute the severity of the conditions • The full range of traditional medical and alternative treatments, including prescription drugs, physical thera- py, detox, supplements, superfoods, and surgery • Coping methods such as meditation and lifestyle changes

About the Authors: Amye L. Leong, M.B.A. is President and CEO of Healthy Motivation in Santa Barbara, California and Paris, France and international spokesperson for the United Nations/World Health Organization’s Bone and Joint Decade. She is a past chairman of the American Juvenile Arthritis Organization; past member of the Board of Directors of the Arthritis Foundation; and the founder of Young At Heart, America’s first and largest network of young adults with arthritis. Neal S. Birnbaum, M.D., is director of the Division of Rheumatology at California Medical Center and clini- cal professor of medicine at the University of California San Francisco. Since 1977, Dr. Birnbaum has enjoyed the private practice of rheumatology and internal medicine in San Francisco. Chief of rheumatology since 1983, Dr. Birnbaum has also been chief of staff at California Pacific Medical Center.

idiotsguides.com For Information: Gardi Ipema Wilks (708) 434-5006 [email protected] A member of Penguin Group (USA) Inc. Dawn Werk (317) 428-3326 [email protected] History/Political Science

Get Political 978-1-59257-853-5 • June 2009 • $18.95 Understanding how our government functions and the political forces that influence it is vital for all Americans. In 2007, the AP U.S. government and politics exam was the most widely taken test among students on a college track, with over 333,000 students sitting for the exam. Other test prep books help students prepare for this exam, but they’re limited to the key points covered by the exam and don’t afford much information outside the strict curriculum.

The Complete Idiot’s Guide® to U.S. Government and Politics gives the reader much more. As an overview and history of the subject, this book is designed to help anyone interested in learning about: • The government and the origins of its complex inner workings • The U.S. political system • Key elements that have affected our growth as a nation—all while serving as the best supplementary reading a student can get to help them prepare for the AP exam.

About the Author: Franco Scardino (New York City, NY) has taught American history as well as AP U.S. government and poli- tics for NYC Department of Education in New York. Scardino also spearheaded, Project Citizen: How Can I Affect Public Policy? a hands-on study of a public policy and what it takes to change it; and the Federal Reserve Project, a student research project on the federal interest rate policies and how they affect the economy.

The American Story 978-1-59257-869-6 • June 2009 • $18.95 For the past 10 years, The Complete Idiot’s Guide® to American History has been clearing the cobwebs and inviting readers to fall in love with the story of the United States—whether again or for the very first time. The extensively revised fifth edition brings up-to-date one story, and one life after another, weaving them into a national epic. This new edition not only enriches our understanding of what America was and is, it gives us an understanding of where this country may be going—and this is one book readers will find hard to put down.

About the Author: Alan Axelrod, Ph.D., (Atlanta, GA) has more than 20 years of experience as an author of history books. His numerous works include Art of the Golden West, which was named Booklist Editors’ Choice for 1990 and Book of the Year by the National Cowboy Hall of Fame; The Complete Idiot’s Guide® to the Civil War, Second Edition; The Complete Idiot’s Guide® to the American Revolution; and The Complete Idiot’s Guide® to World War I.

Personal Finance

Borrow—or Lend—to Friends 978-1-59257-882-5 • April 2009 • $19.95 Thanks to the economic crisis, individuals who need a loan—to buy a car, grow a small business, or put a child through college—often find themselves out of luck when they turn to a commercial bank for help. As a result, more and more individuals are turning to person-to-person lending, enabled through Internet sites like Facebook’s Lending Club. Person-to-person lending is a growing trend thanks to the sagging economy.

The Complete Idiot’s Guide® to Person-to-Person Lending tells how to reduce risks and maximize rewards by explaining: • How online person-to-person lending works, as well as the risks involved • Who lends and who borrows in person-to-person lending • The relative and comparative advantages and disadvantages of VirginMoney, Prosper, Zopa, and Facebook’s Lending Club

About the Authors: Curtis E. Arnold (Little Rock, AR), a nationally recognized consumer educator and advocate, is the founder of CardRatings.com, the most comprehensive source for comparing credit card offers. Arnold is regularly interviewed by the press regarding consumer credit issues, including NPR, Dow Jones Newswire, CNN/Money, The Wall Street Journal, The New York Times, The Washington Post, USA Today, The Associated Press, and Money magazine. Beverly Blair Harzog (Alpharetta, GA) has an MBA and is a former CPA. She’s a professional journal- ist whose work has appeared in Bankrate.com, Good Housekeeping, Better Homes and Gardens, Wealth Manager, CreditCards.com, Your Business, and more.

idiotsguides.com For Information: Gardi Ipema Wilks (708) 434-5006 [email protected] A member of Penguin Group (USA) Inc. Dawn Werk (317) 428-3326 [email protected] Personal Finance for Thirty- (and Twenty-) Somethings 978-1-59257-883-2 • June 2009 • $18.95 Watching the financial markets these days can be a confusing—and sometimes depressing—hobby. This revised and updated edition explains the basic information everyone in this age group needs to begin planning their personal finances or enhance their current financial plan to yield better returns on their investments, including completely new material on: • Internet banking • College and auto loans management • Effective 401(k) and retirement planning • Debit and prepaid credit cards • Financial effects of changing jobs, marriage, and children • Home ownership options

About the Authors: Sarah Young Fisher (Lancaster, PA) is the owner of Fisher Advisers, an estate/financial planning consulting firm. She is a certified financial planner, a chartered financial consultant, a certified financial services counselor, and has a Master’s degree in financial services. Fisher is also an enrolled agent with the IRS and an arbitrator for the NASD. Susan Shelly (Shillington, PA) is a freelance writer, researcher, and editorial consultant. A former newspaper reporter and columnist, Her other works have included corporate histories, guides to networking and business research.

Religion/Spirituality

Understand the World’s Oldest Religion 978-1-59257-905-1 • May 2009 • $18.95 Hinduism is by far the oldest of the world’s major religions. It is the third largest faith after Christianity and Islam, with a billion followers worldwide. Its doctrines of karma, reincarnation, nonviolence, and vegetarianism, along with its practices of yoga and meditation, have already profoundly influenced spiritual seekers everywhere. The revision of The Complete Idiot’s Guide® to Hinduism includes: • Updated information on Hindu saints and holy men • New findings on Hindu history and its astonishing connections with ancient Europe • A greater focus on Hindu Tantra and meditative traditions • Expanded information on the exciting parallels between Hindu beliefs and modern science • Additional information on Hinduism’s numerous deities and their one divine source

About the Author: Linda Johnsen (Rohnert Park, CA) is the author of eight books and has published over 150 articles on topics related to Hindu spirituality in Yoga Journal, Yoga International, Hinduism Today, and India Currents. She has lec- tured throughout the United States on Hindu spirituality, and holds a Master’s degree in Eastern Studies.

The Basics of Buddhism 978-1-59257-911-2 • June 2009 • $18.95 Buddhism is one of the fastest-growing religions today. The Complete Idiot’s Guide® to Buddhism, Third Edition pro- vides extensive information for both understanding the teachings and schools of Buddhism and incorporating their tenets into everyday life. The latest edition includes: • Two books in one: living Buddhism (teachings) and Buddhist living (applications) • Informed coverage of all four traditional schools of practice—Insight, Zen, Pure Land, and Vajrayana (Tibetan) • Updates on Buddhism’s influence in such realms as arts and sciences and economics • New, penetrating insights from such revered spiritual leaders as the Dalai Lama, Thich Nhat Hanh, Depak Chopra, and others

About the Author Gary Gach (San Francisco, CA) has been a student of Buddhism for more than 40 years. He is the editor of What Book!? Buddha Poems from Beat to Hiphop (American Book Award) and award-winning translator of three books by Ko Un, Korea’s unofficial poet laureate. His work has appeared in more than 150 periodicals and anthologies and he teaches Buddhism at Stanford.

idiotsguides.com For Information: Gardi Ipema Wilks (708) 434-5006 [email protected] A member of Penguin Group (USA) Inc. Dawn Werk (317) 428-3326 [email protected] Self-Help/Psychology

Conquering Obsessive-Compulsive Behavior 978-1-59257-845-0 • May 2009 • $16.95 Over 6 million Americans suffer from some degree of obsessive-compulsive behavior. The Complete Idiot’s Guide® to Conquering Obsessive-Compulsive Behavior is written specifically for the sufferers of the middle-range manifestations of this behavior to help them overcome it and take back control in their lives. This comprehensive, jargon-free, and practical guide includes: • Practical skills and techniques that will help readers conquer the behavior • Guidance on when to consult with a professional and what to ask • Ways readers can harness the behavior to enhance their life and work • Advice on how to help loved ones or colleagues who suffer from obsessive-compulsive behavior

About the Author: Bruce Mansbridge, Ph.D., (Austin, TX) director of the Austin Center for the Treatment of OCD, is licensed as a psychologist in Texas and New York. He is on the Scientific Advisory Board of the Obsessive-Compulsive Foundation (OCF), is past president of the Connecticut Behavior Therapy Association, and has been on the fac- ulty of a number of the OCF’s Behavior Therapy Training Institutes.

Understanding Bipolar Disorder 978-1-59257-817-7 • April 2009 • $18.95 Bipolar disorder is one of the most difficult disorders to diagnose. Seven out of ten bipolar patients will have received at least one misdiagnosis by the time they find the true source of their symptoms, and because of this diffi- culty in diagnosing bipolar, patients and their loved ones look for the answers no one else can seem to provide. The Complete Idiot’s Guide® to Bipolar Disorder was written with this in mind. In it, readers will learn about: • The biology of bipolar disorder—its genetic links, causes, and effects • The latest research into bipolar treatments—pharmaceuticals, natural remedies, psychotherapy, lifestyle changes, family therapy, hi-tech therapies, and more • Identifying triggers, sleep mapping, and mood mapping • Strategies for living with bipolar disorder at home and in the workplace or school

About the Authors: Jay Carter, Psy. D. (Wyomissing, PA) is a licensed psychologist, bestselling author, and a professional speaker who has made over 100 appearances on national television and radio, including the Larry King Live, Montel Williams, and The Rolanda Show. He has consulted with the Oprah Winfrey Show and his work has appeared in Oprah magazine, Reader’s Digest and Cosmopolitan. Bobbi Dempsey (New York, NY), the parent of a bipolar child, has written about her family’s experience with the condition for Parents magazine. She is the author of nine nonfiction books and also writes for numerous publications, including The New York Times, Health, Family Circle, USA Weekend.

idiotsguides.com For Information: Gardi Ipema Wilks (708) 434-5006 [email protected] A member of Penguin Group (USA) Inc. Dawn Werk (317) 428-3326 [email protected] The Art of Influencing Others 978-1-59257-858-0 • April 2009 • $14.95 Persuasion—the art of changing the way people think, feel, and act, particularly through language, but also in unspoken ways—has been around as long as humanity. The Complete Idiot’s Guide® to Persuasion, based on time- honored tools of communication and psychology, shows readers how they can use rhetoric, or language, to move others to their way of thinking. Readers will learn: • Fundamental forces: rules, plays, and pay-offs • Specific persuasion tactics that create change through thinking • Practical persuasion tactics that create change through emotions and feelings • Persuasion tactics through body language and physical conditioning

About the Author: Steve Booth-Butterfield (Morgantown, WV) holds a doctoral degree in communication and psychology and has always been interested in how words change the way people think, feel, and act. His interest in persuasion led him to become chief of the Health Communication Research Branch at the U.S. Center for Disease Control. There he collaborated with a wide variety of government units from Defense to Commerce to Labor, as well as other Health and Human Services agencies. He now runs his own independent communication consulting busi- ness, Healthy Influence, LLC, in Morgantown, WV.

Sports/Outdoor Recreation

High Tech Treasure Hunting 978-1-59257-877-1 • May 2009 • $16.95 The Complete Idiot’s Guide® to Geocaching, Second Edition is an entertaining and comprehensive book for getting start- ed and having fun with geocaching, a high-tech version of treasure hunting for global positioning system (GPS) users. In this edition, Waymarking and Wherigo (pronounced “where I go”) are also covered. Waymarking enables GPS users to catalog and record their favorite locations and share them with others. Wherigo enables users to create basic tour guides or interactive adventure games using the real world as a backdrop.

In The Complete Idiot’s Guide® to Geocaching, Second Edition, readers will find: • Expert tips from the founders and operators of the most popular geocaching website • Valuable information on how to create an online geocaching profile • Practical guidance on safety and accessibility issues, along with commonly accepted do’s and don’ts • Tricks for geocaching without a GPS unit (using a map and compass)

About the Authors: The Editors & Staff of Geocaching.com (Seattle, WA), the official and largest global GPS cache hunt site, are uniquely suited to write this book, as they have been involved with geocaching since its inception and are widely recognized pioneers and custodians of this rapidly growing activity.

idiotsguides.com For Information: Gardi Ipema Wilks (708) 434-5006 [email protected] A member of Penguin Group (USA) Inc. Dawn Werk (317) 428-3326 [email protected] Travel

Girl’s Weekend Out 978-1-59257-821-4 • April 2009 • $15.95 As the saying goes, “girls just want to have fun,” and busy women deserve vacations. What better way to get away than by leaving the husbands and kids behind, stepping away from the computer, and setting out with girlfriends on a getaway adventure—whether it’s whitewater rafting, paragliding, volunteering at an animal sanctuary, learning a new sport, or taking a food or wine tour.

In The Complete Idiot’s Guide® to Girlfriend Getaways, travel writer Lisa Kasanicky takes readers on the trip of a life- time: • Experience adventures in “retail therapy”—from a trip to Minnesota to visit the mother of all malls to California boutiques to antiquing down South to super-outlet shopping from Pennsylvania to Maine • Take a head trip—mind and body retreats from Massachusetts to Hawaii • Become a member of a culture club—gourmet retreats, organic farms, and walking-through-history tours • Remember that friends who play together …surf, sail, and scuba; hike, bike, and climb • Go all out with slightly quirky, sometimes wild getaways—be a ballerina or a rock star, attend film festivals, go on a witch watch in Salem, or go on a ghost hunt in Savannah

About the Author: Lisa Kasanicky (Scottsdale, AZ) launched ArizonaSpaGirls.com in 2002 as a way to share information in a girlfriend-to-girlfriend voice with an audience much like herself. Kasanicky has developed spa and travel guides for the Arizona Office of Tourism and The Arizona Republic and has served as the spa editor for ITEM magazine and as the beauty editor of East West magazine. She has contributed to the California Travel Guide and the Super Bowl Visitor’s Guide. Kasanicky has a BA in English from North Carolina State University and lives in Scottsdale, Arizona, with her husband. Visit her website at lisa.kasanicky.com.

Writing/Publishing

Cut Through Communication Clutter 978-1-59257-843-6 • May 2009 • $14.95 In this high-tech, instant-communication world, communication should be easy. Not so! In fact, messages can often become diluted because the average person is overwhelmed by constant communication from dozens of sources. The good news is that it’s possible to recognize the situation, adapt to it, and learn the “power words” and phrases that can push through today’s communication clutter to set one’s self apart. The Complete Idiot’s Guide® to Power Words provides forceful—but not pushy—words and phrases that give punch to a conversation, letter, e-mail, instant message, or text message, or micro-blog. In this book, author Scott Snair provides: • Phrases that get attention in a world saturated with attention-getters • Statements that get to the point quickly and effectively • Expressions that work to convince others • Useful, hidden devices within words

About the Author: Scott Snair, Ph.D. (Old Bridge, NJ), has taught writing, leadership, and personal development courses for the University of Maryland, Rutgers, and Seton Hall University. He currently teaches writing and speaking skills at the U.S. Military Academy Preparatory School. Snair’s best-selling books on leadership and success techniques have been published in ten languages throughout the world. He is a graduate of West Point and holds a Ph.D. in higher education leadership and management from Seton Hall University.

idiotsguides.com For Information: Gardi Ipema Wilks (708) 434-5006 [email protected] A member of Penguin Group (USA) Inc. Dawn Werk (317) 428-3326 [email protected]