JON M. HUNTSMAN SCHOOL OF BUSINESS | Spring 2013 Huntsman Alumni Magazine State-of-the-Art New Huntsman Hall To be Built For School of Business Alums Lemon and Aoki Win Prestigious Research on “Sin Taxes” Finds Costs Often “Sells Award” for Top CPA Exam Scores Outweigh Benefits Alums to Receive Honorary USU Doctorates: Accounting Program Ranked in Top 6% Nike President Denson, and Bangkok University In the Nation, at #46 out of 800 President Santiwat Logan Ranked #1 Small U.S. City For Technology and Business CONTENTS: CONTRIBUTORS DEAN Douglas D. Anderson EDITOR Christine Arrington, Co-Director of Marketing and Branding DESIGN Hilary Frisby COPY EDITORS Maren Cartwright Steve Eaton 6 Allie Jeppson CONTRIBUTING WRITERS Christine Arrington Connor Child Steve Eaton Klydi Heywood Allie Jeppson Dave Patel PHOTOGRAPHY Ron Adair ON the cover: Donna Barry Huntsman Hall: A new era for the huntsman Russ Dixon school. building rendering BY lmn architects. Steve Eaton 17 26 Sterling Morris WEBSITE in this issue Shara Gibbons Correction: The article on Dr. Abdinasir M. Abdulle, in the 4 The Dean’s Message 25 Stephen M.R. Covey Pays Tribute to fall 2012 issue of the Huntsman His Father Alumni Magazine, incorrectly 5 USU to Give Honorary Doctorates to Two listed the name and credentials Huntsman Alums 25 My Favorite Professor of his wife. It should have listed her name as Habiba Nur, with Nike President Charlie Denson and Bangkok Nicholas Bahr Thanks Dr. Chad Albrecht the following credentials: two University President Mathana Santiwat master’s degrees from Utah 26 Legacy State, in Agricultural Systems 6 Recent Achievements THE VITAL FEW by Aggie Economist and Technology in 1993 and • Alums Jill Aoki and Tony Lemon Win Jonathan Hughes is the Seminal Book on in Nutrition and Food Science Prestigious “Sells Award” For Top CPA Exam American Entrepreneurs in 1997. Currently she is an adjunct professor on the faculty Scores 27 Future of the Salt Lake Community • Accounting Program Ranked in top 6% in College. The Abdulle’s have Dr. Arun Saha, with a USU Ph.D. in three children, Mayran, age 19; U.S. by Public Accounting Report Economics, Served as Vice Chancellor Of Ladan, age 16; and Liban, age • Logan Ranked #1 Small City in the Nation for India’s Tripura University, with its nearly 14. We regret the errors. MAY 6 - 10, 2013 Technology and Business 50,000 Students • Huntsman MBA Program Ranks in Top 25 Send comments and letters to 28 Sin Taxes for Social Media Activity the editor to: • Economics and Finance Department Wins Research on “Sin Taxes” Finds Costs Often [email protected]. Outweigh Benefits SHINGO PRIZE - INTERNATIONAL CONFERENCE - PROVO, UTAH USU 2013 Department Teaching Excellence Huntsman Alumni Magazine is Award 30 Keep in Touch published two times a year by Attend keynotes, breakouts, workshops and more with leaders across the globe including CEOs, the Jon M. Huntsman School 8 Student News 33 Contributions of Business at Utah State VPs and improvement experts from companies like Ingersoll Rand, FJ Management Inc., University. Logan, Utah. 10 Alumni News Johnson & Johnson, Unilever and Toyota. Register at www.shingoprize.org/2013Conference 36 Vision Copyright 2013 by Utah State 14 Academic and Program News Duane Shaw University. All rights reserved. 16 Research Highlights 38 Voice Bryan Broadbent Reflects on His Many Years 17 State-of-the-Art New “Huntsman Hall” on Wall Street Alumni use code Find these stories online at BY to be Built for School of Business huntsman.usu.edu/alumnispring2013 UtahAnniversary2013 40 The Huntsman Alumni Network THE SHINGO PRIZE to receive a 25% discount. PHOTO Stretches Around the World PERATIONAL XCELLENCE TM Students use code 2 HUNTSMANfor O ALUMNI MAGAZINE E • SPRING 2013 huntsman.usu.edu 3 USU2013 to receive a a world standard...for a global economy 50% discount. dean’s message a message from Dean Douglas D. Anderson USU to Award Honorary Degrees to Nike President Denson and Bangkok University President Santiwat forty years on?” It is not only the notes of a song like “The Scotsman” that bring these thoughts to mind. They come in a walk across the Quad, the roar of a Utah State University will honor two Huntsman Charlie serves at the pinnacle of brand and marketing, crowd in the Spectrum, a glimpse of Mt. Logan or, School alumni with honorary degrees at the 126th as is the case today watching out my office window, commencement on May 4, 2013. “for arguably one of the best known brands in the world. the sight of Lund Hall being demolished to make Charlie Denson, ‘78, business administration, way for the construction of the newest addition to president of Nike Brand, will receive an honorary He is such an inspiration to our students looking to the USU campus: Huntsman Hall. My mother has degree and will also serve as the commencement create similar careers of their own. told me stories of Lund Hall. She lived there in the speaker. As president of Nike Brand, Mr. Denson 1940’s as an upper-class “resident” when it was a is responsible for leading the strategy of one of the — Dean Anderson ” dormitory for freshmen women. Hers was the west world’s most distinctive companies in sports. He corner room on the top floor. That was precisely oversees Nike’s major global categories, including the spot where the demolition began today. When I action sports, basketball, football (soccer), men’s was a student at USU, Lund Hall was the dorm for training, women’s training, running, and sportswear, the football team. More recently, it has served as the as well as the Jordan Brand and Nike Golf. home of the math and statistics department. “Charlie serves at the pinnacle of brand and mar- We will miss Lund Hall, but we will be so keting, for arguably one of the best known brands in fortunate to have this new building. It will be a great the world,” said Dean Douglas D. Anderson. “He is asset for the college and for the entire University. such an inspiration to our students looking to create Huntsman Hall will be the physical manifestation of similar careers of their own.” our brand—excellence in everything we do! What Mr. Denson began his career with Nike in 1979, stories, I wonder, will it tell forty years from now? starting as an assistant retail manager at Nike’s first Recently, I read a speech by Mitt Romney in which The name, “Huntsman Hall,” was selected by the retail store in Portland, Oregon, where he learned he quotes lines of the song, “Forty Years On,” sung University to honor Jon M. Huntsman, Sr., who the business from the ground up and the impor- by the students and alumni of The Harrow School, has done so much for our college of business, and tance of creating and maintaining a strong connec- the London school for boys, whose most famous who has provided the lead, private gift for the new tion with consumers. After more than three decades, graduate is Winston Churchill1. Here are a few lines building. In coming issues of this magazine, we he has developed a deep expertise in the athletic from that song: want to recognize all those whose support is making consumer products industry and has been instru- Charlie Denson with Aggie athletes donned in their newly Nike-designed uniforms this wonderful new edifice possible. We deeply mental in leading Nike to become one of the world’s Forty years on, when afar and asunder appreciate their generosity. biggest brands. Bangkok University. Besides her active work with This is an exciting moment in the history of He also has been engaged with his alma mater, the university, President Santiwat is also engaged Parted are those who are singing today, Utah State University. We are at a critical “point of helping students interested in marketing careers as in several Thai government-related committees, inflection.” Building on the legacy of those who have well as leading a 15-month rebranding campaign including her position as a National Quality When you look back, and forgetfully wonder gone before, we are laying the foundation of a truly that resulted in USU’s unveiling of its new athletic Assessor for Thai Higher Education Institutions and What you were like in your work and your play, great business school. Those of us who are actively logo in the spring of 2012. as the president of the Association of Private Higher involved in this effort can sense the momentum of Education Institutions of Then, it may be, there will often come o’er you, positive change, and feel fortunate to contribute Thailand. She is a longtime to the University we love at this time. But there is She remains a loyal Aggie despite the thousands supporter of the rights of Glimpses of notes like the catch of a song… still much to be done to fully realize our ambition. “of miles between us, and I am honored that she Thai women and is a member How will it seem to you, forty years on? Huntsman Hall will give us the space we need to of the executive board of the expand student opportunities in entrepreneurship, will provide the convocation at our graduation. Thai Women Watch. leadership, and international programs. But without President Santiwat is a The lyrics captured me the moment I realized a permanent endowment to grow and sustain these — Dean Anderson ” loyal Aggie who remembers that I am now 40 years on from my graduation programs, we will fall short of our vision. So we her time studying account- from Utah State University in 1973.