HAMBURG
UN MÉDIA D’AVANCE prismamediasolutions.com A REFERENCE ON ALL DEVICES
Media group Ranking
#1 27 M READERS
27 M Monthly internet UV
15,7 M UV #3 39,6 M people 3/4 French people #3 7,8 M UV
#2 15,2 M UV 24 M fans / followers 6,1 M UV #1
SOURCES ONE 2016 REACH, MEDIAMETRIE CROSS MEDIA 2016 MEDIAMETRIE//NETRATINGS GLOBAL DESKTOP VIDEO TABLETTE MOBILE DECEMBRE UNRIVALLED DYNAMICS OF CREATION IN THE MEDIA WORLD
NEW 10 BRANDS
PRISMA MEDIA INNOVATIONS
2015 2015 2016 2017 2017
INTERNATIONAL SUCCESS STORIES
2012 2013 2015 2016 2016 PMS PREMIUM, INSPIRATION FOR ACTION 12 million 9 million 25% of readers-internauts of readers of AB+ in France Innovations
NEW NEW NEW 4 N° in 2017 GEO AVENTURE BETTER UNDERSTANDING THE THE WELL-BEING BY CM WORLD AND MAN New brand platforms in 2017
5 years DIGITAL RECAST PRINT LIFESTYLE RELOOKING
SOURCE : ACPM ONE GLOBAL 2017 V1 PMS PREMIUM : COMPETITORS
NEWS ECO DISCOVERY PMS PREMIUM : SECTORAL PORTFOLIO
OTHERS AUTOMOTIVE 25% 27%
5% IT 11% 7% SERVICES BANK / FINANCES 7% 9% LUXURY 9% DRINKS TOURISM
SOURCE : ADEXPRESS 2016-2017 BRANDS PERFORMANCES UPDATES / NEWS
THE NEW WEBSITE OF CAPITAL TO DECIDE YOU NEED TO UNDERSTAND IS ONLINE 4,2 million 1st Multi-readers Monthly Generalist Economic
AB+ WITH HIGH PURCHASING POWER
SPECIAL ISSUES
NEW FORMULA IN MARCH + 24% VS N-1 TO WORK BETTER, TO LIVE MORE
MONTHLY 1st 514 000 readers In affinity on Top Management 65 168 copies
SENIOR EXECUTIVES AND MANAGERS SPECIAL ISSUE
7 SOURCES : DFP 2016, ONE 2016, ONE GLOBAL 2017 V1, EDITOR BRANDS PERFORMANCES UPDATES / NEWS
THINK AND BE ONE STEP AHEAD NEW DEVELOPMENTS 18 000 Copies
BUSINESS LEADERS
CONFERENCES
WHAT YOU NEED TO KNOW ACER / BUSINESS INSIDER
More than 100 millions users in the world
ROLEX THE MASTERS / BUSINESS INSIDER SENIOR AND EXECUTIVES AND MANAGERS
8 SOURCES : DFP 2016, ONE 2016, ONE GLOBAL 2017 V1, EDITOR BRANDS PERFORMANCES UPDATES / NEWS
CITROËN / GEO
Winning Prizes, Grands Prix Stratégie de la Publicité et de la Production SEE THE WORLD IN A DIFFERENT WAY 4,4 million MONTHLY Multi-readers 3,9 million readers 167 051 copies AB MEN / WOMEN SPECIAL ISSUES & NEW MAGS
70 000 prints PRESERVE AND TRANSMIT
2,4 million MONTHLY readers 60 582 copies
AB MEN / WOMEN EXHIBITION More than 10 000 visitors in one month 9 SOURCES : DFP 2016, ONE 2016, ONE GLOBAL 2017 V1, EDITOR BRANDS PERFORMANCES UPDATES / NEWS
THE NEW ÇA M’INTÉRESSE IS HAVING QUESTIONS HELPS MOVING AVAILABLE SINCE APRIL FORWARD 3 million MONTHLY SCIENCE Readers 221 725 copies 150 000 AB HOUSEHOLDS copies September NEW DEVELOPMENTS 2017
MORE THAN A BRAND, AN EXPERIENCE NEON CELEBRATES ITS 5 YEARS MONTHLY 35 853 copies 2,6 million YOUNG ADULTS APP LES SAVOIRS INUTILES Viewed pages
10 SOURCES : DFP 2016, ONE 2016, ONE GLOBAL 2017 V1, EDITOR, GOOGLE ANALYTICS FEBRUARY 2017 PMS WOMEN : A LEADING OFFER ON WOMEN
26,6 million French people | 51% of the French population
17 million Women | 63% of French women
Record digital reach in December 2016: 15.8 million UU
New brand platforms in 2017
30 YEARS OF CELEBRITIES OVERVIEW
1987- 2017
SOURCES: ACPM ONE GLOBAL 2017 V1 | MNR INTERNET GLOBAL DECEMBER 2016 PMS WOMEN : SECTORAL PORTFOLIO
HYGIENE-BEAUTY FASHION- DISTRIBUTION FOOD ACCESSORIES 34% of ads 12% of ads 8% of ads 16% of ads
SOURCES: MEDIAL / J AN 2016-APRIL 2017 / PAGES EXCEPT INSERT ADS #STARS THE FIRST SELECTIVE BRAND #CINEMA
#BEAUTY
11,5 million multi-readers each month 25-49 y.o AB+ women #FASHION
WEEKLY 1.8 million readers including 1.4 million women 203 072 issues
WEBSITE 2.7 millions UV
NEW FORMULA IN JULY : + news & stars, + modernity, + confidences
GALA CROISETTE : the glamorous daily newspaper of Cannes Film Festival 15.000 issues/ day = 180.000 issues 13
SOURCES : DFP 2016, ONE 2016, ONE GLOBAL 2017 V1, MEDIAMETRIE DEC 2016 THE FIRST WOMAN BRAND
19 million multi-readers each month 35-59 y.o women
WEEKLY 3.5 million readers 617,661 issues
WEBSITE 5.497 millions UV #BE YOURSELF NEW FORMULA IN MARCH : + useful (fashion & cooking), + expertise (recommendations, specialists) #PERSONAL ASSISTANT BEAUTY AWARD : 3rd edition, 600 women testing beauty products selected by the editorial team #BEAUTY VIDEO STUDIO : new programs, more systematic 360° video treatment 14 #FASHION 1.155 millions UV
SOURCES : DFP 2016, ONE 2016, ONE GLOBAL 2017 V1, MEDIAMETRIE DEC 2016 THE OTHER BRANDS
12.8 million multi-readers each month 18-35 y.o AB+ urbane & active women 25-49 y.o urbane women
WEEKLY WEBSITE MONTHLY WEBSITE : Hellocoton 2.4 million readers 5.4 million UV 60,000 issues blog platform 252,945 issues 2.4 million UV
2 million multi-readers each month 55-65 y.o AB+ & connected women 30-55 y.o active women
MONTHLY WEBSITE MONTHLY WEBSITE 1.6 million readers 390,000 UV 90,000 issues 203,000 UV 285,948 issues
15 SOURCES : DFP 2016, ONE 2016, ONE GLOBAL 2017 V1, MEDIAMETRIE DEC 2016, EDITOR MILLENNIALS AT THE HEART OF OUR MEDIA OFFER
#Experience #Bloggers #Community #Influencers #WTF #Trends
+ 10 MILLIONS VISITES 18-34 ANS
+ 18 MILLIONS FANS
#Fast #Social #Informative #Video #Smart #Infotainment
Sources : Sessions sur les sites - Google analytics Mai 2017 / RS Mai 2017 sur les 4 marques PMS ENTERTAINMENT, AT THE HEART OF HOUSEHOLDS
5.5 million households with children exposed | 34% of these households 36% of under 50 y.o housewives
Télé-Loisirs : 1st magazine brand l 20 million French per month and the press brand the most consulted on mobile
The TV-Entertainment Pole
continues its offensive video strategy by lauching a « video studio » CINEMA, TV SERIES, SHOWS 31 m2 STUDIO
SOURCE : ACPM ONE GLOBAL 2016 V4 PMS ENTERTAINMENT : AT THE HEART OF HOUSEHOLDS
21 million multi-readers each month 6.9 million multi-readers each month Active parents under 50 y.o Under 50 y.o housewife
WEEKLY WEBSITE MONTHLY WEBSITE 3.9 million readers 15.8 million UV 3.9 M readers, including 3.1 M women 5.4 million UV 734,557 issues 143,070 issues
CARS & DISTRIBUTION INSURANCE FOOD TRANSPORTATION of ads of ads 31% 20% 6% of ads 7% of ads
SOURCES : DFP 2016, ONE 2016, ONE GLOBAL 2017 V1, MEDIAMETRIE DEC 2016, MEDIAL / JANVIER 2016-AVRIL 2017 / PAGES EXCEPT INSERT ADS OUR SOLUTIONS BRAND COMMITMENT CAUTION / BRAND CONTENT GALA CROISETTE, IMMERSION INTO THE WORLD OF GLAMOR
FROM 17 TO 28 MAI 2017 GLAMOR LIVE COMMITTMENT
GALA & CANNES FESTIVAL, A SUCCESS STORY
For the 8th consecutive year, Gala relocates its editorial team (25 journalists) in Cannes to share with you the most beautiful moments of the Festival.
The daily glamor edition A daily video programm Live coverage 12 bilingual issues (french – english) "Croisette Reporter" of the red stairs show for an international audience 5 minutes of daily video immersion every night A very qualitative format │ 80 pages in the Festival’s backstage. on Gala Facebook page 15,000 copies delivered every day GALA OFFICIAL MEDIA PARTNER by our hostesses in the most beautiful +150,000 Views and 2 newsletters sent to places of Cannes on Gala.fr in 2016 400,000 contacts.
21 BEAUTE ADDICT, A WEBSITE 100% DEDICATED TO BEAUTY
A community of 515 000 UV 52 000 A complete purchase guide qualified testers Médiamétrie, Internet global déc. 2016 with a unique targeting 29 000 quality product information 125 000 All beauty sheets recommendations trends ! 4 400 editorial articles SOCIAL INSTANT SHOOTING OF STARS IN CANNES BY INSTAX
Gala & Fujifilm The shooting instant by Instax
70 selfies en 12 jours
Gala unplugged
Each week, the Gala studio will host an artist or a group for intimate concerts broadcasted live on our Facebook page, Dailymotion and gala.fr
+8 million views
TARGETING / DATA PRISMA DATA : MULTIPLE APPROACHES AND TARGETING
PRISMADATA PRISMADATA PRISMADATA CONTENT TRUSTPOINT GEOLOC SOCIO-DEMOGRAPHIC AREAS OF INTEREST CONSUMED CONTENTS NAVIGATION PURCHASE INTENTION OFFLINE FOOTPRINT TECHNICAL FOOTPRINT GEOGRAPHIC FOOTPRINT PRISMA CRM DATA ADVERTISER CRM DATA
#Behavioral #Declarative #Transactional #Dedicated #Innovative
#Relevant #Phygital
#Strengh #Optimisation
DATA CAN BE ACTIVATED PRIVATELY AND IN PROGRAMMATIC TAILOR-MADE SOLUTIONS
PRISMADATA PRISMADATA PRISMADATA CONTENT TRUSTPOINT GEOLOC
Prisma Media graph Cross data Movements & interests PRISMA DESK
TRANSPARENT PRIVATE PREFERRED OPEN AUCTION 2DEALS 3DEALS Priority distribution. Fields transparency.
+ + + Only upper page. All formats. First look
Activables public segments. Competing our direct sales Fixed prices.
Customized campaign tracking. A certificated inventory : no fraud, nor robots. A three-star service. Total URLs granularity. PROGRAMMATI C G A R A N T E D
THE BEST OF BOTH WORLDS DIRECT GARANTED DELIVERY TARGETING AND OPTIMISATION IN THE
ADVERTISING DEPARTMENT
FIXED PRICES PROGRAMMATI NO IO
101 011 AUTOMATIC BILLING
REAL TIME RESULTS C
DESIGN & TRACKING IN THE AGENCY THANKS CONTACT US
Dominique BELLANGER +331 73 05 45 28 │ [email protected]
Jean-Pierre MILLEN +331 73 05 65 08 │ [email protected] APPENDIXES THE 1ST DISCOVERY BRAND
BIMONTHLY SPECIAL EDITIONS History 60, 000 copies Collection Science Adventure MONTHLY 3.9 million readers 167,051 copies
DAILY NEWSLETTER 285,000 subscribers
4,4 millions multi-readers
GEO.fr + Photo community + Travelers’ blogs 541,000 UV SOCIAL NETWORKS Facebook : 200,000 likers Twitter : 60,000 followers TABLET Pinterest : 370,500 followers MOBILE 156,000 tab users Google + : 71,000 followers 209,000 mobile users
SOURCES ACPM ONE 2016, ONE GLOBAL 2017 V1, OJD DFP 2016 / MÉDIAMÉTRIE NETRATINGS DEC 2016, SOCIAL APRIL 2017 CONCEPT NEWS
Increasing audience The brand to discover the world GEO has its audience increasing of +5% vs n-1 GEO works aslo very well on AB+ people with an increase of +7% vs n-1 Through reports, geopolitic analysis, investigations, testimonies and a multi-topic expertise, GEO shows you the world under a unique and definitly positive new light. Silver Price at the Brand Prix Argent au Grand Prix Its exceptional pictures and upscaling contents places GEO as a Content Grand Prize du Brand Content showroom of the world which arouses pleasure and emotions For the 360° Issey Miyake device pour ce dispositif 360° Issey Miyake to its audience. More than a travel magazine, it is a concrete reflexion on the the world beyond pictures. GEOAIR 360 Application Application GEOAIR 360 GEO immerges its readers inside the most GEO offre à ses lecteurs une immersion au beautiful landscapes of the world cœur des plus beaux paysages du monde
4,4 million multi-readers
VALUES Dream BENEFITS
Discovery Expertise 2nd press title Pleasure Quality most read by AB+ people with 1.2 million AB+ readers Excellence Objectivity
Humanism Picture 1st Discovery Brand
Knowledge Evasion on Premium people with 703,000 Premium multi-readers
SOURCES ACPM ONE 2016, ONE PREMIUM 2015-2016 CONTACT : ARNAUD MAILLARD - 01 73 05 49 81 - [email protected] THE EXPLORATION BRAND
MONTHLY 2.4 million readers 60,582 copies SPECIAL EDITIONS Sciences Documents General knowledge 50,000 copies
PICTURES EXHIBITION
TRAVELER 70,000 copies
SOCIAL NETWORKS 2,4 million Facebook : 62,000 likes Twitter : 10,000 followers readers Pinterest : 340,000 followers Youtube : 193,000 followers Instagram : 9,000 followers WEBSITE Videos, reports, photo community NEWSLETTER
SOURCES ACPM ONE 2016, OJD DFP 2016 – RESEAUX SOCIAUX APRIL 2017 CONCEPT NEWS AUDIENCE With 2.4 millions of readers National Geographic confirms Preserve and convey the essence its amazing performances with an increase of +13% vs n-1.
For 125 years, the magazine National Geographic has made the NEW WEBSITE general public discover expeditions and researches financed by the Nationalgeographic.fr is the explorating platform of National Geographic Society, a Non-Profit-Entity; information and celebration of the planet with a premium Every month, National Geographic leads its readers towards unique editorial, exclusif and multimedia content intend to an engaged, consuming and passionate audience adventures with a range of topics from archaeology and ancient civilizations to wonders of nature, flowers, animals and also TRAVELER ethnography. The motors of the magazine are the reporter’s passion Open the traveler, you’re already traveling and enthusiasm. 4 issues each years, find the Traveler with its innovative editorial lign and its unprecedented mix between magazine, pratical guide and the best of the web 2,4 million VALUES readers BENEFITS
Passion Significant increasing audiences
Quality ONE audience : +13% vs y-1 on and +14% on AB+ people
Exploration
Adventure Photo Heritage Power and affinity on AB+ people Index 127 Authenticity And Business and executives Index 120
Discovery Excellence Expertise
SOURCE ACPM ONE 2016 CONTACT : ARNAUD MAILLARD - 01 73 05 49 81 - [email protected] THE MOST READ TRAVEL MAGAZINE
Website Facebook
Instagram CONCEPT ACTUALITÉS
With TRAVELER, you open it, you travel ! Prochain numéro The most read travel magazine has finally arrived in France ! Prisma Media launched the french edition of National Geographic Traveler, N°6 – Publication on April 12th – Commercial deadline march 17th the only magazine which answers to the new ways of travelling with a unique mix between a magazine, a guide and the best of the web.
National Geographic Traveler, its 150 pages of stories, encounters and adventures illustrated with amazing pictures. But, it is also dealing with Let’s discover the magazine news, unusual adresses and tips to travel. through this video !
A true editorial innovation on the travel market with 70,000 copies distributed for the first issue.
VALUES BENEFITS
USEFUL ONE ENVIRONMENT EXPERIENCE premium edito
A RELIABILITY EMOTIONS IMMERSION from the National Geographic brand
COMMUNICATION TOOLS INSPIRING SENSATIONS Tailor-made : format, content, partnership
CONTACTS : ARNAUD MAILLARD - 01 73 05 49 81 - [email protected] EVELYNE ALLAIN-THOLY - 01 73 05 64 24 - [email protected] DOMINIQUE BELLANGER, SABINE ZIMMERMANN, LAETITIA BARRAU, KATELL BIDEAU THE BRAND FOR YOUNG ACTIVE FAMILIES
MONTHLY 3 million readers 221,725 copies BIMONTHLY History 60,000 copies
LABEL 8 SPECIAL Best leisure locations EDITIONS in France
Q&R Quarterly 95,158 copies
Etonnant 3 million 1 summer issue readers
WEBSITE Health Guide 4 n° each year
MOBILE DIGITAL VERSION
VIDEO CHANNELS Youtube & Dailymotion SOURCES ACPM ONE 2016, OJD DFP 2016 CONCEPT NEWS Increasing audience Discover and understand the The audience of Ça M’intéresse is increasing of +3% in one year The new Ça M’Intéresse is available since April world by raising questions More modern, more premium, new sections… with still as much curiosity, discovery and pleasure. Ça M’Intéresse is a positive and curious magazine which helps readers to analyze the news and develop their Launch of Ça M’Intéresse Health knowledge by providing constructive and serious answers in all 3 issues each year – Dedicated to the well-being and health current issues (Health, Society, Science,Environment, Technology, Sex Back Sleep Sport…).
3 million VALEURS readers BENEFITS N°1 of the french press on young active families Curiosity vs NEWS-DISCOVERYE-SCIENCES universe Sharing Seriousness Target : 35-49 y.o. active people having at least one child under 15 y.o. Conviviality 6th monthly magazine most read in France with 3 million Positive readers and 4th title most read by AB+ people far beyond the News magazines Innovation Optimism A commiting brand close to its readership Knowledge As the brand covers a wide range of topics, from health to alimentation, Ça Accessibility M’Intéresse has been contributing to tie strong links with its audience and Suitable strenghten the implication of the brand in the every day life of its readers
SOURCE ACPM ONE 2016 CONTACT : VÉRONIQUE POUZET - 01 73 05 64 68 - [email protected] MORE THAN A BRAND, AN EXPERIENCE
SPECIAL EDITIONS WEBSITE Web revue, NEON articles, interviews, useless knowledges, videos, photos…
MONTHLY 35,853 copies
SOCIAL NETWORKS Facebook: 98,000 likes Twitter: 14,000 followers
NEON EDITIONS Use(less) knowledges quizz
NEON EVENTS USELESS KNOWLEDGES KIOSK APP MOBILE APP
SOURCE ACPM OJD DFP 2016 NEWSLETTER CONCEPT NEWS Special issue for the 5 years of NEON MORE THAN A BRAND, AN EXPERIENCE In April, NEON has established an event apparatus with a cover split and the participation of Vincent Dedienne and Bérengère Krief along with 30 BEST OF NEON is a multi-thematic magazine dealing with subjects like Society, additional pages Culture, News, Psycho, Fashion, Travels… Real investigations, long articles, unusual and fun news : Nothing is Useless Knowledges App tabou in NEON, from the most serious topics to the funniest ones. A necessary and original application +2M of pages seen every month Lastest innovations in the new NEON: - a « DO » section to add a more practical dimension with tutorials and advice Unavoidable files - a new section with the political scientist Thomas Guénolé Find NEON in thematic files : Travel/Escape (Mai), special Music and Party (June), Cocktails (July), Culture (September), Design/Decoration (October), High-Tech (November), Gifts (December),
#NEWBRANDFOR VALUES ANEWLIFE BENEFITS
Light ness Freedom Playful #pimpmyad Editorial flexibility and creativity for a tailor-made Empathy communication Experience Communal Challenger #kickassreaders 20-40 y.o., AB+, urban people, educated, feminine tendency Proximity Offbeat They are curious, passionated, have no complex and are connected. Humor Above all, they can afford to do whatever they want or need to do. Unusual Ex change WTF Friendly CONTACT : ARNAUD MAILLARD - 01 73 05 49 81 - [email protected] THE MAGAZINE BRAND N°1 FOR EXECUTIVES
MONTHLY 1,6 million readers 203,141 copies SPECIAL EDITIONS 100,000 copies
NEWSLETTERS « Matinale Eco » 210k contacts « Carrière » 50k contacts « Hebdo Eco » 70k contacts
RH LABEL Best Employers Best Firms Audit / Consulting 4,2 million Champions of Service multi-readers
WEBSITE 1,350,000 UV
TABLET APPLICATION 576,000 tablet users SOCIAL NETWORKS Facebook : 250,000 likers MOBILE Twitter : 22,000 followers APPLICATION 616,000 mobile users
SOURCES ACPM ONE 2016 / ONE GLOBAL V1 2017 / OJD PV 2016 / MÉDIAMÉTRIE NETRATINGS DESKTOP TABLET MARCH 2017, MOBILE FEB 2017, RESEAUX SOCIAUX APRIL 2017 CONCEPT NEWS
To decide, you need to understand Digital recast As serious as a business magazine has to be and as captivating as a magazine can be. New user experience, new design, new back-office, new The magazine diversity relies on more than 50 inquiries per issue sections and tag navigation … the new website of Capital on very different topics: reports on the French and International is online : a web version has been developed for a first mobile economy, investigations on the leaders of the economy, revelations navigation and a recast of Android and iOs apps. on industry and finance behind-the scene issues, advice and The new website joins the development strategy and the full- practical features on money investments and career management… media coherency of the brand Capital Capital is creating a relationship based on confidence and claims to be a brand that brings solutions.
4,2 million
VALUES multi-readers BENEFITS PLEASURE
The News-Eco most distributed on newstands
ENERGY almost 100 000 digital or print individual copies sold Riguor Attractivity 1st title on Decision-makers Proximity The strongest magazine among news and economical magazine
Confidence 1st News-Eco on 35-59 AB+ people Independence Empowerment Diversity
SOURCES ACPM OJD 2016 - ONE GLOBAL V1 2017 - ONE 2016 - ONE PREMIUM 2015-2016 CONTACT : CAMILLE HABRA - 01 73 05 64 53 - [email protected] THE MOST SELECTIVE MEDIA BRAND
MONTHLY SPECIAL EDITION 514,000 readers Implementation ongoing 65,168 copies 80,000 copies
1st in affinity on Top Management
LECTURES SITE WEB Channel Career&Management 178,000 VU
APPS iOS ET ANDROID
SOURCES ACPM ONE 2016, OJD PV 2016, MÉDIAMÉTRIE NETRATINGS MARCH 2017 CONCEPT NEWS Work better, live more ! New formula, since the magazine of March 2017 The economic world is changing the relation people are having with Sections clarification the work and the expectations of the society are evolving : Finding Pleasure of reading renewal the right balance between personal and private life, living out of Lifestyle fonction development what people love doing in order to give sens to its job.
Management answers to this new aspirations and reaffirms its “More than a new formula, this is the occasion for us to reaffirm inspirational role through 3 clearly identified sequences: our values in perfect adequation with the expectations of an - Business : to inspire by meeting with firms and the most active and searching for new job opportunities audience. innovative start-ups We are persuaded that if the nowadays active population wants - Work : To browse the new ways of working by delivering advices results, it won’t be at any cost. Work better and live more, isn’t a about every form of managment applied to work and everyday life promise, but an achievable objective“ - Afterwork : A new section to re-energize and take care of yourself Gwendoline Michaelis, Premium Pole Executive Director
1st in affinity on VALUES Top Management BENEFITS
The 2nd economic magazine most individualy distributed Proactivity Behing Capital, with almost 25 000 copies sold Volontarism Coaching N°1 in affinity on AB+ Immersion Being the most selective audience of the french press among EXPERTISE Action the 230 supports studied by ONE Optimism Entrepreneurship N°1 of the economical press on business
leaders and directors
SOURCES ACPM OJD PV 2016 - ONE 2016 - ONE PREMIUM 2015-2016 CONTACT : CAMILLE HABRA - 01 73 05 64 53 - [email protected] THE BRAND OF EXCEPTION FOR BUSINESS ELITE
BIMESTRIAL LE MUST 17,000 copies 2 special issues published per year
EXPERT Best of HBRfrance.fr
WEBSITE
EVENTS
Conference Sponsorship and The reference of Virtual Chair ... leaders and business Webinars… Insights centers creators
30,000 47,000
APPS 6,500 NEWSLETTER iOS AND ANDROID
EDITOR SOURCE CONCEPT NEWS
New developments Thinking and acting with one step After the success of the special Must issues, Founded in 1922, the Harvard Business Review, an exceptional The HBR proposes in December Expert, which is the ahead best of HBRfrance.fr in terms of brand in the field of management, is a true reference for managers Strategy / Leadership / and top managers in the management of their main problems. The Innovation / Marketing / Digital / Management / HR. HBR covers a wide range of subjects such as leadership, strategy, For this first edition, management, marketing, finance, innovation ... in companies of all 75 ideas of inspiration and reinvention for his sectors. career and his company ...
The reference of leaders and business VALUES creators BENEFITS Exploration Objectives exceeded Excellency Already more than 5,000 subscribers and 11,000 sales kiosks On average over the year, with a facial fare at 17.90€ Knowledge & Art Design Trust Modernity 98% of readers trust the information it gives. An upscale magazine and different from other magazines for 95% Reference of readers. QualitY Elegance For the top management Executives of large companies (index 667) / Executives of SMEs (ind.556), Inspiration Prestige Senior managers / Councils / Liberals prof.
CONTACT : CAMILLE HABRA - 01 73 05 64 53 - [email protected]
EDITOR SOURCE THE MOST DYNAMIC NEWS-BUSINESS BRAND IN THE WORLD
24% international +100 million UV web users
UK, India, Australia, Singapour, Malaisia, Indonesia, Germany, Poland, Scandinavia,…
Designed for the digital era +6.5 millions Facebook +1.5 million LinkedIn
+3.8 millions Twitter +230, 000 Google+
+500, 000 Instagram +200, 000 YouTube
SOURCES : GOOGLE ANALYTICS APRIL 2016 (BI & TI COMBINED), , SOCIAL NETWORKS JUNE 2016 CONCEPT NEWS
What you need to know Release of the french version of Businessinsider.com early October 2016. Business insider proposes wide contents and deep analysis regarding « We are really satisfied with this partnership » stated Rolf technology, finance and economy, in real time and based on story- Heinz, the CEO of Prisma Media. telling and sharing contents Business Insider was designed for the digital era with a content and distribution strategy relying on digital-native tools and story-telling « With a young audience, BI perfectly goes along with the developmenet of our (infographics, “charticles”, pictures and videos, live-blogs, news flow…) portofolio and will contribute to strengthen our leading positiion on the economical sector in France, as well as the digital ».
Designed for VALUES the digital era TARGET
Fast A young and educated audience with a high purchaising power Informative Men : 58% 25-34 y.o. : 22% Smart Women : 42% 35-44 y.o. : 19% Social Higher education level : 45% Personal income $100K+ : 42%
SOURCE COMSCORE MARS 2016 DESKTOP + MOBILE (ÂGE ET REVENUS DESKTOP SEUL) CONTACT : CAMILLE HABRA - 01 73 05 64 53 - [email protected] 1ST SELECTIVE FEMININE BRAND Gala Croisette the daily glamour newspaper of the Cannes Film Festival 15,000 copies / day = 180,000 copies WEEKLY 1,8 million readers including 1,4 million women Gala César 203,072 copies Special edition 8 pages 150,000 copies
Tablet audience 11.5 millions 1.4 million UV multi-readers Mobile audience 2.5 million UV
Gala Quotidienne WEBSITE 600 000 abonnés 2.7 million UV
SOCIAL MEDIA Facebook : 600,000 likes Twitter : 52,200 followers
NEWSLETTER 360,000 @ | Opening rate 27%
SOURCES : DFP 2016, ONE 2016, ONE GLOBAL 2017 V1, MEDIAMETRIE DEC 2016 CONCEPT NEWS Gala Croisette, Glamour immersion For 7 years, Gala has been rallying its editorial A unique experience board on the Croisette, to make you discover live the most beautiful moments of the Festival. In 20 years, Gala has succeeded in creating a hybrid, innovative and unique concept. A unique positionning in feminine selective magazines, based on a double reading contract in perfect harmony : - Stars’ news stories are made with emotion, glamor, success and dreams. Creating emotions on the red carpet - A world of luxury, elegance, seduction, Fashion, Beauty, Cooking Shows, web-series and lives offer a privileged and Journey. access to events’ backstage, exclusive meetings, while revealing stars' secrets.
11.5 million VALUES multi-readers BENEFITS
Glamour Involved premium readers :
Privacy Emotion ● The weekly selective women’s magazine most sold in newsstands
FPC 2016 : 203,072 copies ● 5.9 million, exclusive brand audience Elegance vs Elle & Grazia
Positive Drea ● 2nd selective feminine brand for Premium Women Luxury m Empathy with 280,000 Premium readers
SOURCES : ONE GLOBAL 2017 V1, ONE 2016, ONE PREMIUM 15-16, OJD 2016 CONTACT : CLAIRE SCHMITT 01 73 05 46 62 - [email protected] 1st WOMEN MAGAZINE BRAND
FA JEUX 1st games magazine FEMME ACTUELLE 1, 881, 000 readers 1st feminine paid magazine 116, 878 copies 3, 505, 000 readers / week Monthly 617,661 copies Weekly
CUISINE ACTUELLE 1st cooking magazine 3,944,000 readers 143,070 copies. Monthly 10 Special Issues / year 100,000 to 300,000 copies. Depending on the theme.
19 million MOBILE multi-readers 4th women's FEMMEACTUELLE.FR brand nd 2 feminine website TABLET 3.891 M UV 5, 497, 000 UV monthly 2nd women's brand 2.987 M UV
NEWSLETTER SOCIAL MEDIAS 490,000 @ 628,000 subscribers daily
ACPM ONE 2015-2016, ACPM ONE Global 2017 V1, OJD DFP 2016, Médiamétrie déc. 2016 CONCEPT NEWS An acceleration on the video shift Implementation of a team dedicated to the video on Femme actuelle An intergenerational media brand (fifteen video and social media experts) with 3 goals: • Increase the number of video produced Femme actuelle follows women in all sides of their life – active life, love • Improve the visibility of the videos life and family life – and helps them in their daily life to get maximum • Increase the video audience enjoyement.
A positionning who allows the magazine to be successfull on all Femme actuelle Beauty Award channels (3rd women web site behind auFeminin and Le Journal des 3rd edition of the Femme actuelle Beauty Award in 2017: Femmes). . 600 women have been testing during 1 month beauty products selected by the editorial team.
Beauty Awards were be revealed the 6th June. .
19 million multi readers VALUES BENEFITS
POWER Caring Leading women
magazine brand
Partner Referent INFLUENCE Boost consumption 45% of readers already bought «They often ask my opinion products discovered by about products » index 139 Unifying advertising in Femme actuelle. CAUTION
Generous Reliable 82% of readers trust Universal in FA
SOURCES ONE GLOBAL 2017 V1, ONE 2016, AUDIPRESSE PREMIUM 2014, HARRIS INTERACTIVE 2013