Customer Profile Report for Anchor Inn (Punch Outlet Number: 201273) 69 Main Road, Worcester (WR 5 3NB)

Age Data Table Count: Index: 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 15 Min 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 15 Min Miles Miles Miles Miles Drivetime Miles Miles Miles Miles Drivetime 0-15 276 597 3,922 22,333 17,790 72 79 97 97 97 16-17 48 96 512 2,878 2,172 98 98 98 97 92 18-24 103 210 1,352 12,758 10,694 54 55 67 111 117 25-34 142 281 2,141 15,299 12,709 52 52 74 93 97 35-44 248 478 3,019 16,169 13,243 90 87 103 98 101 45-54 290 581 3,376 17,006 13,676 102 102 111 99 100 55-64 315 630 2,781 14,140 10,999 135 135 112 100 98 65+ 613 1,179 4,526 22,035 16,175 177 171 123 106 98 Population estimate 2013 2,035 4,052 21,629 122,618 97,458 100 100 100 100 100

Ethnicity - Census 2011 Count: %: 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 15 Min 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 15 Min Miles Miles Miles Miles Drivetime Miles Miles Miles Miles Drivetime White 2,015 4,024 20,768 113,986 90,125 98% 98% 97% 94% 94% Mixed / Multiple Ethnic Groups 23 32 197 1,537 1,265 1% 1% 1% 1% 1% Asian / Asian British 9 23 424 4,525 4,069 0% 1% 2% 4% 4% Black / African / Caribbean / Black British 1 6 39 468 413 0% 0% 0% 0% 0% Other Ethnic Group 0 1 49 436 389 0% 0% 0% 0% 0% All People (Ethnic Group) 2,048 4,086 21,477 120,952 96,261 100 100 100 100 100

Mosaic Data Table (Residential) Count: Index: 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 15 Min 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 15 Min Miles Miles Miles Miles Drivetime Miles Miles Miles Miles Drivetime A City Prosperity (18+) 0 0 0 77 61 0 0 0 2 2 B Prestige Positions (18+) 46 72 2,260 6,607 5,053 35 28 172 90 86 C Country Living (18+) 522 1,166 2,716 6,509 6,963 444 506 230 98 132 D Rural Reality (18+) 922 1,699 2,470 4,001 3,925 806 757 215 62 76 E Senior Security (18+) 85 224 2,293 11,527 7,494 63 84 169 151 123 F Suburban Stability (18+) 0 12 1,767 7,868 4,898 0 6 163 129 101 G Domestic Success (18+) 117 158 2,637 9,779 8,645 79 54 176 116 129 H Aspiring Homemakers (18+) 19 26 1,797 14,124 11,088 12 8 111 155 153 I Family Basics (18+) 0 0 169 10,184 6,373 0 0 13 138 109 J Transient Renters (18+) 0 0 510 6,114 5,091 0 0 53 113 118 K Municipal Challenge (18+) 0 0 0 922 1,587 0 0 0 17 36 L Vintage Value (18+) 0 0 122 4,189 2,867 0 0 13 79 68 M Modest Traditions (18+) 0 0 401 2,978 2,185 0 0 48 64 59 N Urban Cohesion (18+) 0 0 0 2,919 2,426 0 0 0 54 57 O Rental Hubs (18+) 0 0 52 8,895 8,232 0 0 4 124 144 Adults 18+ estimate 2013 1,711 3,357 17,194 96,693 76,888 100 100 100 100 100

Mosaic Data Table (Residential) Count: Index: 0 - 0.5 0 - 0.5 Miles Miles A City Prosperity (18+) 0 0 B Prestige Positions (18+) 46 35 C Country Living (18+) 522 444 D Rural Reality (18+) 922 806 E Senior Security (18+) 85 63 F Suburban Stability (18+) 0 0 G Domestic Success (18+) 117 79 H Aspiring Homemakers (18+) 19 12 I Family Basics (18+) 0 0 J Transient Renters (18+) 0 0 K Municipal Challenge (18+) 0 0 L Vintage Value (18+) 0 0 M Modest Traditions (18+) 0 0 N Urban Cohesion (18+) 0 0 O Rental Hubs (18+) 0 0 Adults 18+ estimate 2013 1,711 100

Numbers on competition points relate to the distance ranking in the competition table on page 8.

Competition Type Summary Table 0 - 0.5 0 - 1.5 0 - 3.0 0 - 5.0 Reporting Category Miles Miles Miles Miles Café / Wine Bar 0 0 0 17 Circuit Bar 0 0 0 22 Community Local 2 2 7 64 Dry Led 1 4 8 20 Branded Food Pub 0 0 4 7 Rural 1 1 2 4 Other 0 2 5 74 Total 4 9 26 208

Numbers on competition points relate to the distance ranking in the competition table on page 8.

Competition Type Summary Table 0 - 0.5 Reporting Category Miles Café / Wine Bar 0 Circuit Bar 0 Community Local 2 Dry Led 1 Branded Food Pub 0 Rural 1 Other 0 Total 4

List of Pubs (sorted by distance from Punch outlet) - Top 30 by Distance

Distance Rank Pub name Address Owner Postcode Category (Miles)

N/A Anchor Inn 69 Main Road, Worcester Punch Taverns WR 5 3NB Punch Taverns 0.00 1 Anchor Inn 69 Main Road, Kempsey, Worcester Punch Pub Company WR 5 3NB Community Local 0.00 2 Walter De Cantelupe 34 Main Road, Kempsey, Worcester Independent Free WR 5 3NA Rural Character 0.11 3 Talbot Inn 87 Main Road, Kempsey, Worcester Independent Free WR 5 3JA Dry Led 0.13 4 Crown Inn 66 Main Road, Kempsey, Worcester Enterprise Inns WR 5 3JF Community Local 0.19 5 Gurkha Knight Bestmans Lane, Kempsey, Worcester Independent Free WR 5 3QA Other 0.81 6 Huntsman Inn Green Street, Kempsey, Worcester Independent Free WR 5 3QB Dry Led 1.14 7 Old Bush Upton Road, Callow End, Worcester Marston's WR 2 4TE Dry Led 1.21 8 Stanbrook Abbey Callow End, Worcester Independent Free WR 2 4TY Other 1.23 9 Blue Bell 35 Callow End, Callow End, Worcester Marston's WR 2 4TY Dry Led 1.23 10 Inn At Stonehall Common Stonehall Common, Kempsey, Worcester Independent Free WR 5 3QG Dry Led 1.75 11 Toby Carvery Bath Road, Broomhall, Worcester Mitchells & Butlers WR 5 3HW Branded Food 1.87 12 Timberdine Bath Road, Broomhall, Worcester Mitchells & Butlers WR 5 3HP Branded Food 2.01 13 Red Lion Inn 45 The Village, Powick, Worcester Enterprise Inns WR 2 4QT Community Local 2.14 14 Four Seasons 18 Malvern Road, Powick, Worcester Independent Free WR 2 4RU Other 2.35 15 Retreat Woodbury Lane, Norton, Worcester Marston's WR 5 2PT Dry Led 2.44 16 Crown Inn 21 Malvern Road, Powick, Worcester Marston's WR 2 4SF Branded Food 2.53 17 Manor Farm Malvern Road, Worcester Mitchells & Butlers WR 2 4BS Branded Food 2.57 18 Three Nuns 1 Colletts Green Road, Powick, Worcester Marston's WR 2 4SB Community Local 2.71 19 Halfway House Bastonford, Powick, Worcester Other Small Retail Groups WR 2 4SL Dry Led 2.71 20 Sketchley Bar Weir Lane, Lower Wick, Worcester Independent Free WR 2 4AY Community Local 2.72 21 Maple Leaf 49 Canada Way, Worcester Admiral Taverns Ltd WR 2 4XA Community Local 2.74 22 Swan Inn Old Road, Whittington, Worcester Marston's WR 5 2RL Community Local 2.74 23 Rose & Crown Severn Stoke, Severn Stoke, Worcester Marston's WR 8 9JA Rural Character 2.80 24 Old School House Hotel Severn Stoke, Worcester Independent Free WR 8 9JA Other 2.80 25 Cromwells Malvern Road, Powick, Worcester Independent Free WR 2 4PA Other 2.87 26 Plough & Harrow Rhydd Road, Guarlford, Malvern Wadworth & Co Limited WR13 6NY Dry Led 2.93 27 Masons Arms Station Road, Wadborough, Worcester Independent Free WR 8 9HA Dry Led 3.03 28 Albion 49 Bath Road, Worcester Enterprise Inns WR 5 3EW Community Local 3.15 29 Anchor Inn 54 Diglis Road, Worcester Marston's WR 5 3BW Community Local 3.24 30 Fusion Brasserie At The Bird Hawbridge, Stoulton, Worcester Other Small Retail Groups WR 7 4RJ Dry Led 3.32