Index

A area charts, 184 blogs, 41 Accord: 30 Years of American Arden, Paul, 172 company communication Craftsmanship, 88, 89 Aschenbrenner, Claude, 41 channels, 150, 251 data sources, 298 accuracy, 272–280 B audience impact, 274 description text, 142 bar charts, 274, 275 Bachman, Jess, 6, 50 embed codes, 144–148 circle sizes, 277–280 BackyardOcean.com, 62 evaluating, 156–157 pie charts, 272–274 bar chart, 17, 187, 318, 320 going viral, 118–119 Acorn, 317 accuracy, 274, 275 infographic sharing, 31, 42, AddThis, 144 animated, 42 45, 60 AddToAny, 144 area, 276–277 infographics, 161–163 Adobe Creative Suite, 308, 309, calculations, 276–277 PR infographics, 88 314 clustered, 253 topic-specific, 155–159 Adobe Illustrator, 217, 308 design changes, 260, 261 Boluga, 224 Adobe InDesign, 208, 309 opposing, 244 Brain Rules (Medina), 14 Adobe Photoshop, 217, 314, 315 quantitative research data, 253 brand logos, 21 advertisements, 69 relative experience, 187, 188, breaking news, 127, 128–129 goal, 83 201, 203 Brenman, Jeff, 45 infographic, 83–88 sales and profit visualization, bubble charts, 190, 326 marketing campaigns, 84 244 budget posters, 238, 239, 241 product message, 86 The BBC-o-Gram, 240, 242–243 budgets AIGA, 107 Beautiful Evidence (Tufte), 338 federal, 127, 130–131 alt text description, 142–143 Beautiful Visualization (Steele visual comparison, 275–280 Amazing Infographics, 168 and Iliinsky), 337 visualizing, 238–243 Amazon.com, 258 Bedford, TX, 238, 240–241 Burj Khalifa Tower, 29 American Lung Association, 74, Behance, 25 Burton, Kevin, 212, 213 75, 76 infographic resumes on, 210 Business Insider, 174 Anderson, Michael, 174–176 Berne Convention Implementa- business process visualization, animated GIF files, 42 tion Act, 99 246–250 animated infographics, 42–44 Besharatian, Faz, 177–179 C Apple, 45, 93, 97 COPYRIGHTEDbias MATERIAL Apple iBooks, 215 data visualization, 19, 73 Cáceres, Aníbal Maíz, 201, 203 application tracking systems, persuasive infographics, 73 The Caffeine Poster, 285, 287 204–205 big data, 11, 14 Cairo, Alberto, 337 area big fonts, 288–289 calendar format, 262 bar charts, 276–277 Bin Laden, Osama, 127, 128–129 call-to-action, 29 calculating, 276–280 Bing, 105, 116, 117, 328 Can Soap Make You Sick?, 76, 79 circle sizes, 277–280 Bitly.com, 151 Cancer, 76, 77 stacked, 185 blog design platforms, 60 cave paintings, 2 visualizing, 274–280 Blogger, 58 CC. See Creative Commons

bindex.indd 24-09-2013 11:59 PM cease-and-desist letters, 99 diameter, 279–280 copyright, 98–100, 103, 107–108 Chalmers, Rachel, 9 hierarchical data, 240, 262 copyright infringement, 98 character icons, 257 radius, 280 copyright license, 300 Chart Porn, 166 Cisco Visual Networking Index, 11 corporate infographics, 234 Chartle, 320 Citation Flow, 157 Could You Be a Failure?, 6, 7 charts, 57 clickable infographics, 37–41 CrashPlan, 71 area, 184 clickable PDF files, 40 Creative Commons (CC), 98, bar, 17, 187, 318, 320 cloud-based storage, 71 100–102, 300, 327 accuracy, 274, 275 clustered bar charts, 253 credibility, 73 animated, 42 Column Five Media, 127, credit listings, 301 area, 276–277 128–129 critical thinking, 73 calculations for, 276–277 combined infographic resume Crooks, Ross, 338 clustered, 253 designs, 208–210 Cutts, Matt, 115, 123, 124 design changes, 260, 261 The Common Cook's How-Many cvgram, 223, 224 opposing, 244 Guide to Kitchen Conversions, quantitative research data, 69, 70 D 253 company communication chan- Daily Infographic, 168 relative experience, 187, nels, 148–150 data sources 188, 201, 203 company logos and icons lists of, 296–297 sales and profit visualiza- infographic resumes, 192–200 online, 328–330 tion, 244 LinkedIn profiles, 196 questionable, 298 bubble, 190, 326 company social accounts, spreadsheets, 299 clustered bar, 253 150–153 vague, 297 flow, 246–247, 310 comparison values, 18 data transparency, 295–299 grid-based, 254 Compete, 157 best practices, 298–299 improving design, 294–295 comScore, 116 questionable sources, 298 legends, 293–295 conclusion, 29 sources lists, 296–297 line, 6, 184, 318, 320 confidential data, 234 vague sources, 297 quantitative research data, fear of, 236–237 data visualizations, 1, 4, 6, 48, 57 251 online design sites, 332 area charts, 184 opposing bar, 244 context benefits of, 288 pie, 255, 318, 320 communicating statistics, bias, 19, 73 incorrect, 272–274 288–289 defining, 2 quantitative research data, infographic landing page, 138 infographic design, 288–290 251 language, 16–19 internal information, 234, PowerPoint numeric values, 16–18 238–259 design changes, 260, 261 persuasive infographics, 73 budgets, 238–243 templates, 259, 260 SEO, 138 business processes, price, 2, 4 text providing, 136, 138 246–250 stock price, 4 word clouds, 320 qualitative research data, ChartsBin, 321 controversial topics, 281 255–259 Cheetah infographic, 42, 43 The Conversation Prism 4.0, 103 quantitative research data, Chen, Tina, 201, 202 Cool Infographics, xiv, 25, 45, 251–255 circle sizes, 238–240, 241 155, 158, 161–163, 165, 174, sales and profits, 244–245 area, 277–280 284 strategies, 251–259

340 Index

bindex.indd 24-09-2013 11:59 PM language of context, 16–19 Design Business and Ethics, 107 infographic resumes, 204 nonstandard shape sizes, 277 design templates, 218, 224 infographic sharing, 135 online tools, 317–327 PowerPoint, 235 infographics sharing, 162 relative experience designs, 187, designer credit, 301 link half-life, 151 189, 190 desktop software tools, 306–317 Privacy Policy, 319 resumes, 174, 180 image editing, 314–317 FactBrowser, 329 Data.gov, 297, 328 Acorn, 317 Fair Use Doctrine, 98 DataMarket, 328 Adobe Photoshop, 314, 315 infographic resumes, 197 Death & Taxes, 127, 130–131, 240 GIMP, 316 Fast Company, 174 decision making, 10 Pixelmator, 314, 315 federal budget, 127, 130–131 Dennett, Daniel, 9 vector graphics, 306–313 file encryption, 237 dependency, 331–332 Adobe Illustrator, 308 Fisch, Karl, 45 description text, 141–142 Adobe InDesign, 309 5-second rule, 284–285, 290 design Inkscape, 312 Flagg, James Montgomery, 23, 24 accuracy, 272–280 OmniGraffle, 310, 311 Flickr, 25, 58, 89, 150 chart legends, 293–295 PowerPoint, 313 infographic resumes, 210 charts, 294–295 diagramming tools, 310, 324 infographic sharing, 135, 163 company logo, 299–300 diagrams, 57 infographics sharing, 162 copyright license, 300 network, 93, 310, 324, 326 flow charts, 246–247, 310 data transparency, 295–299 rose, 190 FlowingData, 174 best practices, 298–299 Sankey, 190 footers, 302 questionable sources, 298 Venn, 320 Frazao Foreaux, Ana, 190, 191 sources lists, 296–297 "Did You Know? Shift Happens," free infographic submission sites, vague sources, 297 45, 47 165–166 desktop software tools disk encryption, 237 The Functional Art (Cairo), 337 image editing, 314–317 DIY Chart, 322 Furness, John, 246, 248–249 vector graphics, 306–313 document shredding policies, 237 geographic, 190–192, 193 Domain Authority, 156–157 G key message focus, 283–287 Dow Jones Industrial Average, 2, 4 Garofalo, Reebee, 93 5-second rule, 284–285 E gauges, 320 telling one story well, 285 Genealogy of Pop/Rock Music, 93, minimizing text, 291–293 Easel.ly, 332, 333 94–95 online data visualization tools, Elliance, 115 The Genealogy of Pop/Rock Music, 317–327 e‑mail tracking, 237 34 online infographics sites, embed code, 144–148 geographic designs, 190–192, 193 330–336 Enge, Eric, 123 Gephi, 323 original landing page URL, Excel, 208, 234 Gibson, Ben, 93 300–301 Extra Space Storage , 67, 8 GIF files prior art search, 282–283 animated, 42, 43 templates, 331 F static infographics, 31 topic choice, 281–282 face recognition, 138 GIMP, 316 visualization, 288–290 , 33, 150 Gizmodo, 25 benefits, 288 cvgram connecting, 223 Gliffy, 324 fonts, 288–289 fan pages, 136 going viral, 118–119 importance of visuals, 290 GOJO Industries, 76, 78

Index 341

bindex.indd 24-09-2013 11:59 PM GOOD Magazine, 160 How Affiliate Marketing Works, images , 11, 105, 115, 117, 82, 250 intellectual property issues, 284–285, 286, 328 How Far is it to Mars?, 42, 44 105–107 infographic relevance, 123 How Our Laws Are Made, 80–81 resizing, 307 Google+, 33, 150 How to Pair Wine with the Bright, searching, 138 Google Blog Search, 155 Bold Flavors of Southeast Asia, static, 31, 33 , 156 84, 85 stock, 105–106 Google Docs, 299 Howard, Phillip, 35 infogr.am, 333–334 Google PageRank, 114–115, 119, HPI. See Hotel Price Index Info-Graphic, 169 155, 156 H&R Block, 120, 122–123 infographic advertisements, Google Public Data, 329 HTML Image Map, 37, 40 83–88 Gormley, Larry, 93 HTML links, 37, 38 goal, 83 graphic designers PDF files, 217 product message, 86 credit, 301 HTML5, 35 Infographic Elements, 106 demonstrating ability, 177, The Humane Society, 297 Infographic Gallery, 168 179 Infographic Journal, 167 resumes, 176 I infographic landing page, 138 graphs, 57 IBM Cognos, 326 Infographic Love, 168 Graphs.net, 164 IBM Research, 326 infographic posters, 90–97 Graves, Joni, 262 iCharts, 325 infographic resumes, 174, 175 grayscale elements, 212 icons, 327 benefits, 180 grid-based charts, 254 character, 257 defining, 176 Guasco, Suzanne Cooper, 80 chart legend replacements, designing, 181–203 Gude, Karl, xiv 294–295 challenge, 182 company logos and icons, H infographic resumes, 192–200, 215, 217 192–200 Hagley, Jack, 213, 214 LinkedIn profiles, 196 geographic designs, handouts, 262–265 rows, 254 190–192, 193 Heiler, Chris, 251 software, 201–203 print, 211–215 hierarchical data, circle sizes, sources, 327, 334 relative experience, 187–190 240, 262 Iliinsky, Noah, 337 skills visualization, 187, hieroglyphics, 1, 2 illustrations 189, 190 Hilbert, Martin, 11 business process visualiza- software application logos, History of Halloween, 127, tion, 246 201–203 132–133 intellectual property issues, timelines, 183–187 The History of Swimwear, 62–63 105–107 tools, 217–227 HistoryShots, 34, 93 image editing, 314–317 growth of, 176–177 Hockey: History of the Stanley Acorn, 317 information types in, 182 Cup, 92 Adobe Photoshop, 314, 315 on iPad or tablets, 215–217 Hoffman, Rae, 82 GIMP, 316 opinions of, 174 Honda, 88, 89 Pixelmator, 314, 315 poorly designed, 181 horizontal layouts, 58–66 image files, 31, 33 risks, 180–181 Hotel Price Index (HPI), 90, 91 search engine views, 136–138 using, 204–217 Hotels.com, 60, 61, 90, 91 vector graphics, 306–307 combined design, 208–210

342 Index

bindex.indd 24-09-2013 11:59 PM job application systems, Infojocks, 92 copyright issues, 100, 105, 300 204–205 Information Aesthetics, 25 data visualization tools, 317–327 publishing online, 210–211 Information Age, 11 infographic submission sites standalone, 205–208 information graphics, 6 free, 165–166 infographic submission sites information overload, 9 paid, 166–169 free, 165–166 informative infographics, 69–71 infographics changed, 8 paid, 166–169 informavores, 9–10 infographics self-publishing infographics, 1, 57 Ingram, David P., 197, 200 sites, 163–164 accuracy in, 272–280 Inkscape, 312 infographics sharing sites, animated, 42–44 InMaps, 226, 227 161–163 clickable, 37–41 innocent infringement, 99 information overload, 9 copyrighting, 107–108 The Insanely Great History of information quality, 73 credibility, 73 Apple, 97 informavores and, 9 defining, 2, 6 Inside Super PACs, 50, 51 news and information source, 58 going viral, 119 intellectual property, 98–108 news media sites, 159–161 Google relevance, 123 interactive infographics, 48–51 number of users, 18, 19 growth in, 8 internal communications online data sources, 328–330 image filename, 142 credibility and, 296 online lifespan, 126–134 informative, 69–71 improving, 234–235 prior art searches, 282 interactive, 48–51 kickoff sharing, 153–154 size of, 116 internal communications, 234 objectives, 236–237 traffic growth, 11, 14 levels of complexity, 31 online design sites, 332 Internet Archive, 282 media formats, 31–51 PR, 159 Internet World Stats, 329 persuasive, 71, 73–78 presentations, 259–268 introduction/foundation, 28 pop-up, 37, 38 internal information iOS apps, 37 posting schedules, 152 communication objectives, iPad, 124–125, 215–217 PR, 88–90 236–237 OmniGraffle app, 310, 311 presentations using, 259–268 company needs from, 234 iStockPhoto.com, 105–106 one-page handouts, 262–266 data visualization, 238–259 iTunes App Store, 37, 224 reasons for effectiveness, 14–26 budgets, 238–243 release strategy, 135–169 business processes, 246–250 J relevance, 123–125 qualitative research data, James Bond: 50 Years of Movies, resumes incorporating prin- 255–259 120–122 ciples, 173–174 quantitative research data, JavaScript, 35 static, 31–33 251–255 JESS3, 103 storytelling, 6, 8 sales and profits, 244–245 job application systems, 204–205 video, 42, 45–48 strategies, 251–259 visual explanations, 78, 80–82 restrictions on, 236 K zooming, 34–36 sharing, 235 key message, 283–287, 291 Infographics Archive, 168 Internet. See also online infograph- Keynote, 45, 263, 293 infographics blogs, 161–163 ics; Search Engine Optimization keywords, 138–139, 285 infographics sharing sites, 161–163 blogs kickoff sharing, 153–154 Infographics Showcase, 167 data sources, 298 Kinzaa, 218, 220 Infographics: The Power of Visual evaluating, 156–157 Knapp, Randall, 183, 184 Storytelling (Lankow, Ritchie, topic-specific, 155–159 Kuntze, Sascha, 197, 198–199 and Crooks), 338

Index 343

bindex.indd 24-09-2013 11:59 PM L links internal data sharing, 234 half-life, 151–152 Word, 204, 208 landing pages, 135–136 HTML, 37, 38 infographic resumes, 210 alt text, 142–143 landing pages, 136 Miller, George, 9 description text, 141–142 locations, 149–150 mind maps, 262 embed code, 144–148 PDF files, 217 Mobile Youth: Teens & Cell image filename, 142 Lion, Will, 23 Phones, 58, 59 infographic, 138 logo-only resumes, 193, 194–195 Monroe's Motivated Sequence, 76 infographic resumes, 210 logos Morera, Marc, 291 keywords, 138–139 brand, 21 Most Polluted Cities in the page title, 141 company 2012, 74, 75 search engine image problem, design, 299–300 Mulligan, Patrick, 93 136–138 infographic resumes, sharing buttons, 192–200, 215, 217 N 143–144 LinkedIn profiles, 196 title tag, 140 NASDAQ, 2, 4 resumes, 193, 194–195 URL, 139–140, 300–301 Neatorama, 25 software application, 201–203 Landscape Leadership, 251, 252 NerdGraph, 166 trademarked, 103, 104 language of context, 16–19 network diagrams, 93, 310, 324, Loman, Sam, 25, 26 Lankow, Jason, 338 326 Love Infographics, 164 Lasseter, John, 304 network maps, 215, 226, 227 layouts M The New York Times, 48, 49 blog design platforms, 60 News I Like, 166 horizontal, 58–66 main event, 28 news media sites, 159–161 vertical, 58–66 MajesticSEO Site Explorer, 157 The Next Web, 160 websites, 60 Making an Organic Choice, 86, 87 NextWorth, 124–125, 302 Lee, Kenneth, 221, 222 Many Eyes, 326, 329 nonconfidentiality, 332 The Lifespan of Storage Media, map visualizations, 190, 191 nonstandard shape sizes, 277 71, 72 maps, 57 The Noun Project, 327 Lima, Manuel, 338 marketing NowSourcing, 284 line charts, 6, 184, 318, 320 campaigns, 84 Nuance Communications, 31, 32 quantitative research data, storytelling, 67 number lines, 184 251 , 160, 174 numerical values link bait, 120–123 Maslow's Hammer, 273 area visualizations, 274 LinkedIn, 33, 158, 196 McCandless, David, 240, 338 circle size designs, 279 connection maps, 215, 216, McGraw-Hill Higher Education, communicating, 2, 4 226, 227 263, 266 context, 16–18 cvgram connecting, 223 McKean, Duncan, 185, 186 interactive infographics, 48, 49 importing profile informa- McLeod, Scott, 45 relative experience designs, tion, 217 Medina, John, xviii, 14 187, 190 MesotheliomaHelp.net, 76 infographic resumes, 204, 211 O InMaps, 226, 227 Meyers, Dean, xv links in resumes, 217 Microsoft, 35, 45, 116, 117 OCR. See optical character ResumUP connecting, 221 Microsoft Office recognition vizualize.me connecting, 221 infographic resume creation, Ogilvie, Ginger, 35 217

344 Index

bindex.indd 24-09-2013 11:59 PM Omni Group, 310 Parisi, Mino, 205–208 PR infographics, 88–90 OmniGraffle, 310, 311 pattern recognition, 15–16, 158, 289 PR Newswire, 161 O'Neal, Jacob, 42 PDF files, 31, 40 Prajapati, Bharat, 166 one-page infographic handouts, HTML links, 217 PRChecker.info, 155 262–266 infographic resumes, 208, 210 PrepaidPhones.com, 58 online data sources, 328–330 ResumUP generating, 221 presentations online data visualization tools, Shine generating, 225 infographics improving, 259–268 317–327 vizualize.me generating, 221 Picture Superiority Effect, 260 online infographics Pearlman, Nathaniel, xv, 93 Prezi, 263, 266–268 types, 67–97 Periodic Table of Visualization press releases, 88, 90, 160–161 width, 60 Methods, 318 Prezi, 45, 263, 266–268 online infographics design sites, persuasive infographics, 71, 73–78 price charts, 2, 4 330–336 persuasive speeches, 76 printing online lifespan, 126–134 P.F. Chang's, 84, 85 choices for, 211 OpenSiteExplorer, 156 pictograms, 1 infographic resume design, opposing bar charts, 244 Picture Superiority Effect, 20–26, 86 211–215 optical character recognition infographic resumes and, 180, prior art, 282–283 (OCR), 138 182 PRLog, 161 Ostrofsky, Marc, 112 presentation elements, 260 PRWeb, 161 Our Amazing Planet: Top to Bot- pie charts, 255, 318, 320 public domain, 105 tom, 65, 66 incorrect, 272–274 public relations (PR), 88–90, outreach, 155–169 quantitative research data, 251 159–161 free infographic submission Piktochart, 334–335 sites, 165–166 Pinker, Steven, 9 Q infographics sharing sites, Pinterest, 33, 63, 64, 150 qualitative research data, 255–259 161–163 infographic resumes, 210 accuracy in presentation, news media sites, 159–161 infographics sharing, 162 255–257 paid infographic submission Pixelmator, 314, 315 presenting literally, 257 sites, 166–169 PNG files, 321 quantitative, 255, 256 self-publishing sites, 163–164 Pop Chart Lab, 93, 97 statistical significance, 255, 256 topic-specific blogs, 155–159 pop-up infographics, 37, 38 word clouds for, 257–259 overlapping activities, 183 posters, 90–97 Quantcast, 157, 330 overlapping shapes, 184 budget, 238, 239, 241 quantitative research data, 251–255 Ownership of Beer Brands and one-page handouts, 262, chart types, 251 Varieties 2010, 35–36 264–265 clustered bar chart, 253 posting schedules, 152 P grid-based chart design, 254 The Power of Infographics (Smicik- statistical significance, 255 page title, 141 las), 337 questionable data sources, 298 PageRank, 114–115, 119, 155, 156 PowerPoint, 45, 234–235, 253, 263 PageRank Status, 156 chart design changes, 260, 261 R chart legends, 293, 295 paid infographic submission sites, Raj, Navdeep, 187, 189 chart templates, 259, 260 166–169 A Raw Chocolate History, 38, 39, 40 design templates, 235 Pairing of Wine & Food, 134 reading, 289 vector graphics editing, 313 Paliwoda, David, 42 registered copyright, 99 Palo Alto Research Center, 9 PR. See public relations

Index 345

bindex.indd 24-09-2013 11:59 PM relative experience designs, link bait, 120–123 Smith, Dustin, 166 187–190 objectives, 118–119 social media sites, 33 release strategy, 135–169 online lifespan, 126–134 company accounts, 150–153 key steps, 135 page title, 141 content strategies, 251, 252 landing pages, 135–148 relevance, 123–125 infographic resumes, 210 outreach, 155–169 social media sharing buttons, sharing buttons, 143–144 self-promotion, 148–154 143–144 software application logos, relevance, 123–125 search engines 201–203 "Remind Me" (music video), 45, 46 algorithm changes, 115, 155 Solis, Brian, 103 Reynolds, Garr, 270 algorithm updates, 124, 126 Solar Savings: A Solar Innovation resumes, 173–174. See also business of, 115 Story, 67,68 ­infographic resumes evaluating, 117 SoNice, 86, 87 full-text, 176–178, 192, 205, image problem, 136–138 soy milk, 86 207, 208 image recognition, 138 S&P 500, 2, 4 graphic designers, 176 infographic design, 71 spreadsheets logo-only, 193, 194–195 page ranking, 114 circle size calculations, 279, time reading, 180 usage, 115 280 ResumUP, 221, 223 security policies, 237 data communication, 4 retail channels, 245 self-promotion, 148–154 data sources, 299 re.vu, 218, 219 company communication Google Docs, 299 Ritchie, Josh, 338 channels, 148–150 stacked area design, 185 Robertson, Chris, 192, 193 company social accounts, standalone infographic resumes, Rodgerson, Dave, 215–217 150–153 205–208 rose diagrams, 190 kickoff sharing, 153–154 Star Wars, 291, 292 RothIRA.com, 29 posting schedules, 152 static images, 31, 33 royalty-free stock image sites, 105 self-publishing sites, 163–164 static infographics, 31–33 Royksopp, 45, 46 SEO. See Search Engine statistical information Optimization context in communicating, S SEOmoz, 156 289 Saker, Adrian, 193, 194–195 SerialMapper, 41 data graphics communicat- sales and profit data, 244–245 shapes ing, 5 sales channels, 245 nonstandard, 277 online data sources, 329–330 Sankey diagrams, 190 overlapping, 184 qualitative research data, S.B. Lattin Design, 69, 70 rows, 254 255–256 (SVG), ShareThis, 144 quantitative research data, 312 sharing button aggregator 253 Search Engine Optimization services, 144 significance of, 255, 256 (SEO), 113 Shine, 224–226 sports, 92 alt text description, 142–143 Shutterstock.com, 105 text-only display, 289 description text, 141–142 Siltala, Matt, xv visuals enhancing, 290 embed codes, 144–148 Simple Square, 246, 248–249 Statue of Liberty, 29 images, 136–138 skills visualization, 187, 189, 190 Steele, Julie, 337 infographics image filename, sliders, 190 stock image sites, 105–106 142 Smashing Magazine, 160 stock price chart, 4 keywords, 138–139 Smiciklas, Mark, 56, 337 StockTouch, 5

346 Index

bindex.indd 24-09-2013 11:59 PM Stone Temple Consulting, 115, 116 resumes, 176, 177, 178, 192, 205, U.S. Census Population data, storytelling 207, 208 293–295 art of, 27–30 statistic presentation, 289, 290 conclusion/call-to-action, 29 title tag, 140 V infographics, 6, 8 zooming infographics, 34, 35 vague data sources, 297 introduction/foundation, 28 text links, 141–142 vector graphics, 306–313 key message focus, 285 timeline designs Adobe Illustrator, 308 main event, 28 business process visualization, Adobe InDesign, 309 marketing, 67 246, 248–249 image editing and, 314 persuasive, 74 infographic resumes, 183–187 Inkscape, 312 three-part format, 27 overlapping activities, 183 OmniGraffle, 310, 311 Streamlining Your Digital Life with stacked area, 185 PowerPoint, 313 the New iPad, 124–125, 302 Timeplots, 93, 96 stock, 105–106, 295 Submit Infographics, 166 title tag, 140 Veloso, Tiago, 165 subway map, 41 Top 26 Most Promising Wine Apps, Venn diagrams, 320 Sugarrae.com, 82 37, 38 Venngage, 335 SVG. See Scalable Vector Graphics topics vertical layouts, 58–66 Swallow, Erica, 218, 220 choosing, 281–282 video infographics, 42, 45–48 controversial, 282 T video sharing sites, 45 trending, 281 Vimeo, 45 Tableau Public, 49, 50 topic-specific blogs, 155–159 VinTank, 37 Tableau Software, 49 Tower of Beer, 29, 30 viral phenomenon, 118, 119 tables, 57 trademarks, 98, 103, 104 Visual Complexity: Mapping tablet computers, 215–217 infographic resumes, 197 ­Patterns of Information (Lima), tall infographic format, 58–66 treemaps, 240, 243, 326 338 Tate, Karl, 65 trending topics, 281 visual explanations, 78, 80–82 telling one story well, 285 Trust Flow, 157 A Visual History of the American Tesar, Hana, 187, 188 Tufte, Edward, 4, 338 Presidency, 93, 96 text Tumblr, 33, 58 Visual Loop, 165 alt text description, 142–143 infographics sharing, 162 The Visual Mapping Blogroll, 41 chart legends, 294–295 , 33, 150 The Visual Miscellaneum context and, 16, 17 blog author contact, 158 (McCandless), 338 description, 141–142 link half-life, 151 Visualize This (Yau), 337 blog submissions, 159 2012 Statistical Abstract, 293 VisualizeUs, 164 free submission sites, 166 U visualizing area, 274–280 paid submission sites, Visualizing.org, 164 168–169 Uncle Sam, 23, 24 Visual-Literacy.org, 318 self-publishing sites, 164 Underskin, 25, 26 Visually, Inc., 50 embed code, 144–147 United States Copyright Office, 99 Visual.ly, 163–164, 336 image context, 136, 138 URLs infographic resumes, 210 loss on reposting, 299 cvgram, 223 Vizualize.me, 221, 222 minimizing, 291–293 landing page, 139–140, 300–301 Vizworld, 25 page title, 141 ResumUP, 221 Voice is King, 31, 32 Picture Superiority Effect, 22 vizualize.me, 221 press releases, 88, 90

Index 347

bindex.indd 24-09-2013 11:59 PM W What Guests Want, 60, 61 XML, 312 What's so hard about search?, 116 XPLANE, 48 W3C, 312 Where's Google making its XTS-AES, 237 Watson, Thomas J., 232 money?, 284, 286 A Website Designed, 248–249 , 298, 330 Y websites Williams, Jesse, 42 embed code, 144–148 Yau, Nathan, 337 Wilson, Vanessa, 208–209 free infographic submission, Years, Stephen, 218, 219 Wirth, Mike, 80, 184–185 165–166 Yingling, Jeremy, 92 Wisconsin Crash Calendar, 262, infographic, 138 Yonker, Bill, 93 264–265 infographic self-publishing, YouTube, 45, 271 Wolfram Alpha, 330 163–164 link half-life, 152 word clouds, 257–259, 319–320, keywords, 138–139 326 Z landing page URL, 139–140 Wordle.net, 258, 319–320 layout, 60 zooming infographics, 34–36 WordPress, 58 link locations, 149–150 zooming user interface (ZUI), WordStream, 284, 285, 286 rank checking tools, 155, 263 world maps, 326 156–157 Zoom.it, 35–36 title tag, 140 X ZUI. See zooming user interface traffic estimation, 157 Webspam, 115, 123 Xerox, 9

348 Index

bindex.indd 24-09-2013 11:59 PM