Agency Profiles Supplement
Special Report AGENCY PROFILES SUPPLEMENT Special Report AGENCY PROFILES SUPPLEMENT May 1, 2006 (updated 6/5/2006) AGENCY REPORT Profiles of the top 50 marketing organizations in this 62nd annual ranking INSIDE WORLD’S TOP 50 COMPANY HOLDINGS INDEPENDENT NETWORKS Marketing organizations Profiles detail holding Indie networks, representing ranked by 2005 worldwide company and core agency more than 1,348 agencies revenue: Omnicom leads with revenue, lead personnel, and worldwide, are shown by list at $10.48 billion, up 7.5%. significant news reports. revenue. PAGE 3 PAGE 6 PAGE 78 This document, and information contained therein, is the copyrighted property of Crain Communications Inc. and The Ad Age Group (© Copyright 2006) and is for your personal, non-commercial use only. You may not be reproduce, display on a website, distribute, sell or republish this document, or the information contained therein, without the prior written consent of The Ad Age Group. May 1, 2006 | Advertising Age |2 Special Report AGENCY PROFILES SUPPLEMENT ABOUT THIS PROFILE EDITION THIS REPORT IS A COMPANION to the 62nd plines is tallied for the ranking. Figures es, and the commission received for buy- annual Agency Report, published May 1, were obtained either via Advertising Age ing media. Marketing services companies 2006. The printed version provided rank- questionnaire (found at Advertising often identify this number as gross prof- ings of the world's top 25 marketing Age.com/arq), pulled from public documents it, net sales less cost of sales. The term organizations, 422 U.S. agencies, the top or estimated. Composition of the list "revenue" is synonymous with gross 100 marketing services shops, top 50 includes holding companies like Omnicom income, the barometer of agency activity companies by direct marketing, sales pro- Group, single independent agencies like used in previous Ad Age rankings.
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