SensfeelTM Increases man’s power of physical attraction

Sensorial SENSFEELTM Increases man’s power of physical attraction

SENSFEELTM is an active designed to enhance man’s appeal, by increasing the synthesis of his own .

Pheromones are natural, odourless and consciously undetectable substances, which trigger a deep sexual response in the brain of those who come into contact with them.

The related to human sexual attraction is androstadienone.

The production and secretion of pheromones are natural processes regulated by hormones and stimuli from nervous system, which arrive to cells of apocrine glands and sebocytes of sebaceous glands.

SENSFEELTM modulates the pheromones production by the synergistic action of its components: Diterpene obtained from Makandi root (Coleus forskohlii) Forskolin Increases the expression of the enzyme 3ß-HSD to produce more androstadienone

Polyphenols obtained from Black tea leaves (Camellia sinensis) Theaflavins Reduce 5α-reductase activity to decrease androstadienone metabolization and cause its accumulation

3ß-HSD 5α-reductasa 3α-HSD

Androstadienol Androstadienone

FORSKOLIN + THEAFLAVINS = SENSFEELTM Activation Inhibition

SENSFEELTM is a natural green alternative to enhance the production of a male pheromone called androstadienone, with the aim of increasing the power of attraction In-vitro efficacy

Development of an innovative cellular model

The creation of a suitable cellular model able to produce pheromones was necessary to evaluate SENSFEEL™ in vitro efficacy.

Progenitor keratinocytes, which can differentiate to sebocytes under certain conditions, were selected.

Originated sebocytes were identified, characterized and they showed their ability to produce pheromones, especially androstadienone.

Representative images obtained by immunofluorescence.

They show HPEK cells differentiated to keratinocytes and sebocytes at 7 and 15 days.

The red dye represents polar lipids (phospholipids), the green dye non-polar or neutral lipids (triglycerides and Sebocytes (7 days) Sebocytes (15 days) waxes), and the blue dye nucleus.

Boosting effect of androstadienone production

Synergistic effect 250%

205% l The complementary actions of forskolin and o 200% r t

n theaflavins lead to a boosting synergistic effect. o 141%

C 150%

s

v 111% 100% 100% SENSFEEL™ doubles the production of androstadienone (105%) at a concentration of 50% Increase 1.2%. 0% Active FK TF FK/TF C3 Control (Forskolin) (Theaflavins) (SENSFEELTM 1,2%)

Dose effect

300% 269%

250% l 223% o

r 205% The amount of pheromone increases in t

n 200% o

parallel to the concentration of SENSFEEL™, C 137% s 150% reaching three times the control result at the 100% 100% ase v e

maximum dosage (5%). r c 50% n I 0% Active FK/TF C1 FK/TF C3 FK/TF C4 FK/TF C5 TM TM Control (SENSFEEL (SENSFEEL (SENSFEELTM (SENSFEELTM 0,25%) 1,2%) 2,5%) 5%)

With SENSFEEL™ , feel the power of attraction Technical specifications Cosmetic applications SensfeelTM 71500 Men’s care (after-shave) PROPERTIES Naturally activates in men the synthesis of androstadienone, Daily cosmetic products (deodorant, pheromone responsible for shower gel) sexual attraction. ACTIVES MOLECULES Forskolin Body milks and lotions Theaflavins APPEARANCE Transparent liquid Dark brown color

SOLUBILITY Soluble in aqueous solutions RECOMMENDED DOSE 1 - 2 %

Formulation

Stimulsense After-shave

INCI / PCPC % (w/w)

A Deion Ster Water 81.93 Tetrasodium Glutamate Diacetate, Sodium 0.20 Hydroxide, Aqua (Water) Glycerin 2.00 B Dicaprylyl Ether 2.00 Acrylates/C10-30 Alkyl Acrylate Crosspolymer 0.50

C Polymethylsilsesquioxane 2.00 Oleth-20 1.00 Dicaprylyl Ether 4.00 D Aqua(Water), Sodium Hydroxide 1.00 E Perfum (Fragance) 0.17 F Caprylhydroxamic Acid, Glyceryl Caprylate, 1.00 Methylpropanediol Pentylene Glycol 2.00 G SENSFEEL™ 2.00 H Aqua (Water), Acid Blue (CI 42090) 0.20 V01-2012

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