Welcome to Blaise Pascal University ! Choose the opportunity to study for one or two semesters in Vichy, France INTERNATIONAL BUSINESS WITH FRENCH Continue your business education, learn the French language and experience the way of life in France
www.lacc.univ-bpclermont.fr Programme Director : Geoffrey Heels - [email protected] INTERNATIONAL BUSINESS WITH FRENCH
INTERNATIONAL WELCOME TO... BUSINESS BLAISE PASCAL WITH FRENCH UNIVERSITY
A one or two semesters programme for English- WELCOME SPRING SEMESTER speaking students and the opportunity to study To the Heart of France 2 Cross-cultural communication: Theory 19 European and International Business as well as To Blaise Pascal University 3 Cross-cultural communication: Practice 20 learning the French language and experience the To International Business with French 4 Export sales management 21 way of life in France. International Marketing 22 COURSE SUMMARY 5 Business strategy 23 Principles of finance 24 FALL SEMESTER France as a tourist destination 25 The EU: Unity and Diversity 26 European history 6 Research Project 27 EU history, structures and policies 7 International Business 28 Negotiating techniques 8 Meeting France, Meeting French 1 29 Negotiating in practice 9 Meeting France, Meeting French 2 30 Principles of management 10 Meeting France, Meeting French 3 31 Project Management 11 Doing Business in France 12 GENERAL INFORMATION 32 Selling in other countries 13 International Business 14 NECESSARY PROCEDURES 33 Research Project 15 STAYING IN VICHY 34 Meeting France, Meeting French 1 16 37 Meeting France, Meeting French 2 17 PRACTICAL INFORMATION Meeting France, Meeting French 3 18 USEFUL WEB-SITES 39
Web site : www.lacc.univ-bpclermont.fr E-mail: [email protected]
1 INTERNATIONAL BUSINESS WITH FRENCH
TO... THE HEART WELCOME TO... OF FRANCE! BLAISE PASCAL UNIVERSITY
Blaise Pascal University and in particular its Faculty of Applied Languages, Business Blaise Pascal University is located in the very centre of France in the beautiful region and Communication, are pleased to present you their programme in International of the Auvergne and has campuses in the city of Clermont-Ferrand and in the nearby Business with French. towns of Montluçon, Moulins and Vichy.
At the different sites, undergraduate and The IBF programme is taught entirely in post-graduate programmes can be studied English and is designed to deal with con- in Business, Languages, Science, Humani- temporary business issues within a Europe- ties and Education Science. Blaise Pascal an and international context. Importantly, University is a modern, dynamic university students will have the opportunity of learn- with a progressive approach to teaching, ing the French language and of appreciat- learning and research. ing life in France. Business minor students, business major students or those with an The University has approximately 14,000 international studies of language compo- full-time students and each year welcomes more than 1,000 foreign students for peri- nent to their degree programme, will find PÔLE UNIVERSITAIRE LARDY ods ranging from a few weeks to two full the IBF programme an enriching experi- 1 avenue des Célestins semesters. ence. 03200 Vichy - FRANCE This booklet will provide full details about Tel.: + 33 4 70 30 43 61 International students not only widen their the programme and the university, as well E-mail:[email protected] own horizons during their stay at the uni- as practical information concerning accom- Site: www.lacc.univ-bpclermont.fr versity, they also make a welcome contribu- modation, leisure, travel, administration tion to student life and perspectives at the etc… FOR MORE DETAILS PLEASE CONTACT university. Based in Vichy, in the very heart of France, THE PROGRAMME DIRECTOR: Studying abroad means plucking up the students will have the possibility to study in Geoffrey HEELS courage to try something new. It also means a magnificent university campus. All leisure EMAIL: [email protected] getting to know a new culture, new people, and cultural acivities are available and Vichy new language and, not least, it means tak- is ideally situated to discover the south of THE ADMINISTRATION OFFICE ing in new knowledge. The know-how, the France, Paris and other European countries. EMAIL: [email protected] infrastructures and the understanding staff of Blaise Pascal University mean that for- eign students are able to make the most of their experience.
2 3 INTERNATIONAL BUSINESS WITH FRENCH
WELCOME TO... INTERNATIONAL BUSINESS COURSE SUMMARY WITH FRENCH FALL SEMESTER SPRING SEMESTER CLASSES CLASSES Blaise Pascal University, through its Faculty of Applied Languages, Business and Communication, offers a course in International Business with French. European History Cross-cultural communication : theory EU history, structures and policies, unity and fundamentals and diversity Cross-cultural communication in practice
This course is taught entirely in English the campus offers a mix of cultural events, Negotiating techniques Principles of finance at final year undergraduate level and en- celebrations and affordable trips to places Negotiating in practice France as a tourist destination ables students to continue their business/ of interest. Principles of management The European Union : Unity and Diversity international studies education as well as Students may register for one or two se- Project management Business strategy to learn the French language and to get to mesters of study. know the French people and the country of Doing Business in France Export sales management France. Selling in other countries International Marketing The International Business with French pro- International Business International Business gramme is located at the university cam- Students who successfully complete two pus in Vichy. Excellent learning conditions, semesters will be awarded the Blaise Pas- Research Project Research Project modern computing and language labora- cal University Diploma in International Meeting France, meeting French 1, 2 et 3 Meeting France, meeting French 1, 2 et 3 tories, multi-media centre and library are Business with French. Dependning on situated in a magnificent environment. certain pre-requisites and an end of year diploma, students may also be able to Full student services are available (restau- receive a Licence Degree in International Each semester, students should complete at least 30 ECTS, the French language classes rant, social services, meeting rooms…), and Studies with Languages. to help students settle and meet people, being compulsory. Each class represents the equivalent of 3 ECTS, with the exception of the Reseearch Project, France as a tourist destination and EU, unity and diversity which are 6 ECTS classes. The French language classes represent 100 contact hours and represent the equivalent of 12 ECTS.
4 5 INTERNATIONAL BUSINESS WITH FRENCH INTERNATIONAL BUSINESS WITH FRENCH CLASSES CLASSES SEMESTER 1 (FALL) SEMESTER 1 (FALL) EU history, structures and European history policies, unity and diversity Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT LEARNING OUTCOMES/ CLASS CONTENT LEARNING OUTCOMES The middle ages CLASS CONTENT The Foundations of the EU The Origins and development of the EU The Renaissance & The Reformation The class is specifically designed to provide The Internal Policies of the EU Basic concepts and stages of economic students with an in-depth study of European Religious Wars & Absolutism integration history from the 15th century through the The External Policies of the EU Theoretical background of EU Scientific Revolution & Enlightenment modern day. Economic and Monetary Union The Economic Effects of Integration French Revolution & Napoleon The 10 first hours of class focuses on the Macroeconomic Policies for EU Accession Industrial Revolution & Age of Imperialism intellectual, social and political history of Economic Policies of EU Europe from the time of the Renaissance Macroeconomic Policy Coordination The Great War through the Enlightenment. • Competition Policy Dictatorships & WW II The second part of the course is a study of the • Environmental Policy political evolution of Europe from the French The Cold War • The Common Agricultural Policy Revolution and the Napoleonic era through • Regional Policy 1985 – Present the 19th and 20th centuries. Emphasis will be placed on important intellectual and social External Trade Policy developments, and political events that have • The EU and the Third World shaped our modern world. • The EU & candidate countries
Web site : www.lacc.univ-bpclermont.fr E-mail: [email protected]
6 7 INTERNATIONAL BUSINESS WITH FRENCH INTERNATIONAL BUSINESS WITH FRENCH CLASSES CLASSES SEMESTER 1 (FALL) SEMESTER 1 (FALL)
Negotiating techniques Negotiating in practice Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT Learning outcomes CLASS CONTENT Learning outcomes Negotiating techniques This class describes a range of successful Cross cultural negotiation and management This class examines the ways in which cultural negotiating techniques and explains how to The process of negotiation (tactics and • Culture & International Business differences impact on the process of doing use them to achieve commercial objectives objectives) Communication business and managing. (selling, purchasing, recruiting agents and • Understanding the principle of commercial • International Negotiation Topics include issues relating to cross-cultural distributors). negotiation • Managing an International Sales Force problem solving, the dynamics of multi- • Phases of a negotiation (preparation, • Negotiating in the Arab Gulf Region (in cultural teams, and approaches to conducting discussion, proposal, bargain, evaluation) French) international business negotiations. Participative case studies: Lecture/case study/role playing • Agreeing sales terms and conditions • Appointing a distributor Lecture/case study/role playing
Web site : www.lacc.univ-bpclermont.fr E-mail: [email protected]
8 9 INTERNATIONAL BUSINESS WITH FRENCH INTERNATIONAL BUSINESS WITH FRENCH CLASSES CLASSES SEMESTER 1 (FALL) SEMESTER 1 (FALL)
Principles of Management Project Management Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT Learning outcomes CLASS CONTENT Learning outcomes Theory of Management Managerial culture Project Management Background History of project Management How to conduct a project in management Evolution of management Project Organisation Understand the concept and the interactions History of management Organizational culture Preliminary studies Understand how to manage risk and How to use methodology in project associated tools Project Execution Organization and definition of management Develop the educational role of the manager Project Go live follow up methodology and Project closure Team building and leadership style Make an inventory and adapt tools for motivation associated tools Organizational strategy Communicate your goal Identify closure milestone and tools Social responsibility and managerial ethics Manager vs leader Case 1 Group research and presentation Case 2 How to motivate employees To delegate for assigning tasks and or missions Individual research and presentation Communication in management To organize its own availability to listen better and communicate better Building positive relationships To develop employees autonomy Submit a review and manage conflicts Motivation and behavior change
How to recruit and interview people Constrain quality Different phases of the assessment interview Use adaptable tools and methods How to conduct an interview to select, to train, Adaptation, exploration and anticipation Competences development, job scope Evaluation of decision effectiveness
Evaluate results and assess performance Develop management in situation Measuring performance Positive feed back Salary vs incentive Network effects Management pattern Performance appraisal Evaluation tools Managing change and innovation Web site : www.lacc.univ-bpclermont.fr E-mail: [email protected]
10 11 INTERNATIONAL BUSINESS WITH FRENCH INTERNATIONAL BUSINESS WITH FRENCH CLASSES CLASSES SEMESTER 1 (FALL) SEMESTER 1 (FALL)
Doing Business in France Selling in other countries Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT Learning outcomes CLASS CONTENT Learning outcomes Short history of France The aim of the class is to give an insight Expanding Your Business Overseas: At the end of this class, students should be into French markets and to discover the France today Why and Why Not? able to understand the specificities of working opportunities and challenges facing with other countries and be able to draw on • Culture, society, attitudes, behaviour… Global Marketing international companies wishing to work in this knowledge in the course of their career Economy France. Researching your market to make themselves successful international • Markets, exports and imports, growth, France has not traditionally been a major The challenges managers. inflation, unemployment recipient of Inward Investment (eg. from Main mistakes to be avoided Political and Institutional Structure the USA and Japan), however it is beginning Cross-cultural aspects (Culture, étiquette, • Llegislation, taxation, labour laws, Foreign to establish a more attractive position. Its customs and protocol) investment strategic position, both geographically and politically in Europe, guarantees a significant Preparing Your Business for International Business in France role for the future, with more companies Trade • Ddistribution networks, various types of recognising the potential of locating in France How to Use an International Trade Adviser companies, buying a firm in France, setting and reviewing their entry strategies into up a firm in France, multinationals and SMEs, European markets… joint ventures and alliances… Examples of international companies operating in France
Web site : www.lacc.univ-bpclermont.fr E-mail: [email protected]
12 13 INTERNATIONAL BUSINESS WITH FRENCH INTERNATIONAL BUSINESS WITH FRENCH CLASSES CLASSES SEMESTER 1 (FALL) SEMESTER 1 (FALL)
International Business Research Project Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT Learning outcomes CLASS CONTENT/ The student will be required to do Learning outcomes preparatory reading and manage his/her time Introduction 1. Select and use appropriate sources in order to develop a working hypothesis and to gather information and data needed Globalization The aim of the class is to give the student sufficient analysis. for international business decisions (skills • Multinational enterprises an opportunity to carry out research on a development) The student should choose a project tutor • Geography foundations business topic and to produce a written from the teaching staff who will guide the 2. Define key international business terms report which is defended orally at the end student throughout the project. Countries and regions of the world, and concepts (content knowledge) of the semester. This research can be done Population and geography, Economic as the basis or foundation for a final year The research project should necessarily 3. Identify how cultural variables affect development and geography dissertation or thesis in the student’s home be creative, original, thorough, precise business (content knowledge and skills • Technology and globalization university. and verifiable. It must respect Blaise Pascal development) University requirements and conventions. • Data sources and international research The research project can be done in one or 4. Discuss the different types of economic, International Trade Policies and Institutions both semesters. political, and legal systems and their impact on • Tools for trade policy business (content knowledge) The student should choose a subject which is in relation to his/her academic and Tariffs, Subsidies, Quotas, Local content 5. Compare and contrast major trade theories professional objectives. The project should mandates, Others and trade policies and their effect on business have a business and international orientation. • Purposes of protectionism (content knowledge) • Benefits of free trade 6. Discuss international exchange rates • History of world trade and their effects on global business (content • Modern world trade (post WWII) knowledge) Entering International Markets 7. Critically analyze the opportunities and • Purposes of expanding into global markets risks associated with international business • Entry strategies activities (content knowledge and skills development). Exporting/Importing, Licensing/Franchising, Wholly owned subsidiaries
Web site : www.lacc.univ-bpclermont.fr E-mail: [email protected]
14 15 INTERNATIONAL BUSINESS WITH FRENCH INTERNATIONAL BUSINESS WITH FRENCH CLASSES CLASSES SEMESTER 1 (FALL) SEMESTER 1 (FALL)
Meeting France, Meeting France, Meeting French 1 Meeting French 2 Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT Knowledge CLASS CONTENT Knowledge This class is designed to help students Aspects of the French language which will be The aim of this class is to consolidate and • Widening vocabulary learn basic French in order to be able to covered include: develop students’ knowledge in everyday • Enabling comprehension of specific details to communicate in everyday situations. This • Greeting French. improve intonation and fluency class will also enable students to appreciate • Presenting oneself and introducing others • Using a variety of grammatical tenses cultural differences between France and their • Requesting information Pre-requisites correctly country of origin. • Following instructions • Increasing confidence as a user of French A basic to intermediate level of French is • Understanding and participating in required for this course. Students having Pre-requisites exchanges in everyday situations etc. Skills successfully completed the class “Meeting No previous knowledge of French is required France, meeting French 1” will attend this Students will develop skills in the following to attend this class. Skills class. fields: • Improving pronunciation • Reading comprehension • Building vocabulary • Listening comprehension • Understanding basic grammatical structures • Writing • Participating in role-plays • Speaking • Discovering French culture through the • Knowledge of French civilisation media • Knowledge of French culture They will also be introduced to the concept of learning autonomy and to learning French through the media.
Web site : www.lacc.univ-bpclermont.fr E-mail: [email protected]
16 17 INTERNATIONAL BUSINESS WITH FRENCH CLASSES INTERNATIONAL BUSINESS WITH FRENCH SEMESTER 1 (FALL) CLASSES SEMESTER TWO (SPRING) Meeting France, Cross-cultural communication: Meeting French 3 Theory and fundamentals Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT Learning outcomes CLASS CONTENT Knowledge Determinants of Culture Defining an organizational culture: Facets of Culture; Levels of Culture The aim of this class is to help students Everyday life situations Dimensions of culture Study the role of the manager/group presentation/debate in progress in written and oral communication • Oral expression (give your opinion, debate, class: National cultural dimensions in the business context; The and to master advanced grammatical telling a story, visiting a tourist attraction…) influence of national culture on business culture structures in a variety of contexts. • Oral comprehension (TV and radio Cultural dimensions and Understanding Trompenaars dimensions versus Hofstede’s progammes…) dilemmas dimensions: Value orientations and dimensions; Reconciling Pre-requisites • Written expression (letter writing, academic cultural dilemmas writing…) Understanding cultural and Understanding how we acquire the meanings, value, norms The aim of this class is to help students • To increase confidence as a user of French ethnic identities and styles of communicating: Family and gender socialization; progress in written and oral communication Cultural Ethnic Identity formation; Group membership: and to master advanced grammatical intercultural boundary crossing; Ethnic-cultural Identity change structures in a variety of contexts. Skills process Students will develop skills in the following Relationship between Understanding that without language we cannot make sense of fields: language and culture the cultural world around us. • Reading comprehension Discussing different culture-based verbal communication styles: • Listening comprehension Distinctive features in human language; Understanding multiple • Writing language rules; Understanding diverse language functions • Speaking Business communication The different components which have an influence on the • Knowledge of French civilisation across culture process of communication • Knowledge of French culture The role of communication in business practices: Communicating in and between cultures They will also be introduced to the concept of learning autonomy and to learning French Barriers to intercultural Understanding the importance of non-verbal communication: through the media. communication Non-verbal behavior; Assumptions and culture; Perceptions and stereotypes Conflict and cultural Developing competent intercultural conflict skills: Dealing with differences conflicts Web site : www.lacc.univ-bpclermont.fr E-mail: [email protected]
18 19 INTERNATIONAL BUSINESS WITH FRENCH INTERNATIONAL BUSINESS WITH FRENCH CLASSES CLASSES SEMESTER TWO (SPRING) SEMESTER TWO (SPRING)
Cross-cultural communication in practice Export sales management Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT Learning outcomes CLASS CONTENT Learning outcomes Introduction Identify the cross-cultural Competences Free-trade and protectionism Motivations; objectives; international health when managing Internationally check; product adaptation Cross cultural effectiveness Getting ready for international trade Global Organizations for a global economy: Selection criteria; selection matrix; objectives Toward a single Americanized culture? Selecting markets for international internationalization Process; from global and strategy development How organizational behavior and companies to transnational companies Direct sales; importers; agents, franchising; management practices differ across cultures Means of selling abroad Cultural intelligence and cross cultural joint-ventures; subsidiaries and branches… Media selection in cross cultural settings competencies International business proposals Content; form and transmission Contrasting Attitudes toward international Incoterms Transfer of costs and risks operations Contracts Agency contracts and distribution contracts The Cultural Imperative Packing for export trade Types and costs Understanding cultural diversity: high Transport of goods for international trade and low context cultures; collectivist Air freight; sea freight; rail freight; road culture; monochromic – polychromic time; Insurance of goods in international trade haulage interpersonal space; language – Examples and Means and techniques of international Risks involved; extent of cover; cost; different applications payment insurance policies Management styles across cultures Identification, evaluation and management Drafts; promissory notes; cheques; letters of Leadership styles of risks involved in international trade credit; bank transfers… Face-to-face interaction? videoconferencing? Identification, evaluation and management E-mailing? A contingency approach of risks involved in international trade; exchange risk; economic risk; political risk; credit risk
www.lacc.univ-bpclermont.fr E-mail: [email protected]
20 21 INTERNATIONAL BUSINESS WITH FRENCH INTERNATIONAL BUSINESS WITH FRENCH CLASSES CLASSES SEMESTER TWO (SPRING) SEMESTER TWO (SPRING)
International Marketing Business strategy Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT Learning outcomes CLASS CONTENT Learning outcomes Introduction Economic background Introduction to Business Strategy Nature of Strategy & Strategic Decisions; Characteristics of Strategic Decisions; International Marketing Background Specificities of International marketing Strategic Planning Systems Levels of Strategy; Strategic Management; The environment How culture, economics, political forces can Strategic Leadership Strategic Choices; Understanding Strategy; impact the strategy Assessing potential market Organizational Politics Development Strategy. Market analysis techniques and tools Consumer behavior and latest trends Multiple Processes of Strategy Development The Strategic Position Leading consumer trends (prospective 2015) The Macro environment Market entry mode and distribution Intended & Realized Strategies International strategies to enter a market PESTEL Framework Product and price management Strategic Management in Uncertain and Adapt the mix to the international Complex Conditions Sources of Competition environment 5 Forces Framework Experience Learning Curve Markets, Market Segments, Customer Value Communicating Organizational Purpose, Vision, Mission, Objectives Strategic Gaps SWOT Critical Success factors The Corporate Portfolio Growth Share Matrix Arthur D. Little Forces Influencing Business Strategy Bases of Competitive Advantage Price Based Strategies Added Value or Differentiation Strategy Sustaining strategic choices
www.lacc.univ-bpclermont.fr E-mail: [email protected]
22 23 INTERNATIONAL BUSINESS WITH FRENCH INTERNATIONAL BUSINESS WITH FRENCH CLASSES CLASSES SEMESTER TWO (SPRING) SEMESTER TWO (SPRING)
Principles of finance France as a tourist destination Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT Learning • Liabilities: equity, reserves, CLASS CONTENT Learning • Panorama of tourism in outcomes debt… outcomes France Accounting tools • The different types of assets: This class is designed to • Major cultural tourism sites give students an overview Control the operating Read and understand a fixed, circulating… Understand terminology and their importance to of the tourism industry account balance sheet • Interpret a balance sheet: appropriate to the tourism French heritage depreciation, stocks, in France, the world’s top industry • Organization and structure of How to fund the operating Understand and analyse the consolidations… tourism destination tourism in France cycle results Appreciate the scope and • Revenues and operating Students will learn complexity of tourism industry • Basic marketing and How to finance Business Control the operating funding expenses about the historical and in France promotion principles applied How to build a budget Secure funding in the • Parameters of decision geographical contexts of to tourism Analyse tourism offer and short, medium and long support: the accounting in tourism in France in order • Field trips Managing performance demand in a town/region term Ensuring financial analytical approach to gain a better insight into For example: Tourist Office Financial Analysis communication current tourism practices. • Analyse the costs in Vichy - spa establishment Develop the budget process • The business cycles Field trips to tourist sites in Vichy - Clermont-Ferrand, and structures in the region Develop performance tools • Management of working historical centre capital will provide opportunities Diagnose strengths and • Optimise cash to meet with professionals weaknesses in the field. • Financial policy and corporate strategy • Financial structuring: profitability models, corporate communications • Evaluate an investment • Construction of a budget and budgetary Control • Use ratios • Interpret the accounts • Finalise the accounts www.lacc.univ-bpclermont.fr E-mail: [email protected]
24 25 INTERNATIONAL BUSINESS WITH FRENCH INTERNATIONAL BUSINESS WITH FRENCH CLASSES CLASSES SEMESTER TWO (SPRING) SEMESTER TWO (SPRING)
The European Union: Unity and Diversity Research Project Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT Learning outcomes The EU today This class is designed to give CLASS CONTENT/ The student will be required to do the student an insight into • Taking stock of prior knowledge/attitude about the EU. preparatory reading and manage his/her time Giving an overview of what the EU is today. Brainstorming/ Learning outcomes European culture, history and in order to develop a working hypothesis and quiz on present aspects of the EU politics. With nearly 500 million The aim of the class s to give the student sufficient analysis. The historical background citizens, the European Union an opportunity to carry out research on a is a combination of peoples • Understanding the reasons for building a European The student should choose a project tutor community and how it developed. business topic and to produce a written from the teaching staff who will guide the and languages which over the report which is defended orally at the end • Europe after WWII student throughout the project. centuries have been united, of the semester. This research can be done • The precursors to the EU divided and reunited; In today’s as the basis or foundation for a final year The research project should necessarily • The key treaties constantly changing world with dissertation or thesis in the student’s home be creative, original, thorough, precise improved communications and How Europe works university. and verifiable. It must respect Blaise Pascal ease of travel, for business or • Understanding the structure of the EU, The role of the university requirements and conventions pleasure, it is essential to be different institutions, European elections The research project can be done in one or both semesters. aware of the many different The Euro zone facets and components of the • Understanding EU monetary policy and the current issues The student should choose a subject European Union. surrounding it, The debate over the growth and stability pact which is in relation to his/her academic and A series of lectures in tandem Europe and its citizens professional objectives. The project should with student project work and • Discussion of the “democratic deficit” have a business and international orientation. student presentations. • Consumer protection, competition rules, health employment, Bibliography and list of environment, energy, transport, justice & home affairs Internet resources provided in Defining the role of EU in the world the first class. • EU’s relationship with the other world blocks: US, Russia, China, SE Asia etc • Presentation & discussion of agriculture, trade, defence, aid, immigration and security policies European enlargement • Awareness of current debate on the future of the EU European culture • Presentation & discussion of cultural/social similarities and differences. www.lacc.univ-bpclermont.fr E-mail: [email protected]
26 27 INTERNATIONAL BUSINESS WITH FRENCH INTERNATIONAL BUSINESS WITH FRENCH CLASSES CLASSES SEMESTER TWO (SPRING) SEMESTER TWO (SPRING)
Meeting France, International Business Meeting French 1 Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT Learning outcomes CLASS CONTENT Knowledge Introduction 1. Select and use appropriate sources This class is designed to help students Aspects of the French language which will be to gather information and data needed Globalization learn basic French in order to be able to covered include: for international business decisions (skills communicate in everyday situations. This • Multinational enterprises • Greeting development) class will also enable students to appreciate • Presenting oneself and introducing others • Geography foundations cultural differences between France and their 2. Define key international business terms • Requesting information Countries and regions of the world, country of origin. and concepts (content knowledge) • Following instructions Population and geography, Economic development and geography 3. Identify how cultural variables affect • Understanding and participating in business (content knowledge and skills Pre-requisites exchanges in everyday situations etc. • Technology and globalization development) • Data sources and international research No previous knowledge of French is required 4. Discuss the different types of economic, to attend this class. Skills International Trade Policies and Institutions political, and legal systems and their impact on • Improving pronunciation • Tools for trade policy business (content knowledge) • Building vocabulary Tariffs, Subsidies, Quotas, Local content 5. Compare and contrast major trade theories • Understanding basic grammatical structures mandates, Others and trade policies and their effect on business • Participating in role-plays • Purposes of protectionism (content knowledge) • Discovering French culture through the • Benefits of free trade 6. Discuss international exchange rates media • History of world trade and their effects on global business (content • Modern world trade (post WWII) knowledge) Entering International Markets 7. Critically analyze the opportunities and • Purposes of expanding into global markets risks associated with international business • Entry strategies activities (content knowledge and skills development). Exporting/Importing, Licensing/Franchising, Wholly owned subsidiaries
www.lacc.univ-bpclermont.fr E-mail: [email protected]
28 29 INTERNATIONAL BUSINESS WITH FRENCH INTERNATIONAL BUSINESS WITH FRENCH CLASSES CLASSES SEMESTER TWO (SPRING) SEMESTER TWO (SPRING)
Meeting France, Meeting France, Meeting French 2 Meeting French 3 Undergraduate 3rd year Undergraduate 3rd year
CLASS CONTENT Knowledge CLASS CONTENT Skills The aim of this class is to consolidate and • Widening vocabulary The aim of this class is to help students Students will develop skills in the following develop students’ knowledge in everyday • Enabling comprehension of specific details to progress in written and oral communication fields: French. improve intonation and fluency and to master advanced grammatical • Reading comprehension • Using a variety of grammatical tenses structures in a variety of contexts. • Listening comprehension correctly Pre-requisites • Writing • Increasing confidence as a user of French Pre-requisites • Speaking A basic to intermediate level of French is A strong level of French is required for this • Knowledge of French civilisation required for this course. Students having Skills successfully completed the class “Meeting course. • Knowledge of French culture France, meeting French 1” will attend this Students will develop skills in the following They will also be introduced to the concept class. fields: Knowledge of learning autonomy and to learning French • Reading comprehension Everyday life situations through the media. • Listening comprehension • Oral expression (give your opinion, debate, • Writing telling a story, visiting a tourist attraction…) • Speaking • Oral comprehension (TV and radio • Knowledge of French civilisation progammes…) • Knowledge of French culture • Written expression (letter writing, academic writing…) They will also be introduced to the concept • To increase confidence as a user of French of learning autonomy and to learning French through the media. Debate and role-plays Civilisation • Different regions of France • French history • French literature
www.lacc.univ-bpclermont.fr E-mail: [email protected]
30 31 PRACTICAL INFORMATIONS PRACTICAL INFORMATIONS NECESSARY PROCEDURES GENERAL INFORMATION ON ARRIVAL
TUITION FEES AND INSURANCE TEACHING METHODS GET IN TOUCH COMING BY PLANE Students from universities which already Teaching is carried out in various forms WITH THE UNIVERSITY If you are coming by plane, you will arrive at have exchange agreements with Blaise such as lectures, seminars, group work and Aéroport international de Clermont-Ferrand / PÔLE UNIVERSITAIRE LARDY Pascal University can register for one or two independent study. Lectures are given in small Aulnat: semesters on the International Business with groups and the students are encouraged to 1, avenue des Célestins Tel.: + 33 4 73 62 71 00 French programme (depending on the number participate and ask questions. Attendance 03200 VICHY of places available). No fees are payable. is, in general, compulsory and always Tel.: + 33 4 70 30 43 61 FROM THE AIRPORT Independent students may also apply, but recommended. or - Take the shuttle service or taxi to the railway tuition fees are applicable. Please contact us for In some classes students are required to Tel.: + 33 4 70 30 43 43 details. station and then the train from Clermont present a paper, often in collaboration with one Ferrand to Vichy. Upon registration, all students are required or two fellow students, at a seminar. Students to prove they have health insurance for are expected to participate in discussion. The COMING BY TRAIN the duration of their stay in France. If a paper normally carries some of the credits The easiest way to get to Vichy is by train. ACCOMMODATION student cannot provide such proof, then it is awarded to the class. The university is a 10-minute walk from the compulsory to take out the French student station. Students receive full information about health insurance. EXAMINATIONS accommodation before arrival. Students are If you need help, call the university: generally housed in one of the student halls THE ACADEMIC YEAR A class may be examined in various ways. Tel.: + 33 4 70 30 43 61 of residence: Fully-equiped and furnished A written or oral examination plus presentation The academic year consists of two semesters: or single studio apartments with bathroom of a paper is a common type of examination. the Fall semester and the Spring semester. Tel.: + 33 4 70 30 43 43 and cooking facilities. Bed linen is provided. Typically, group papers are discussed in On the International Business with French Private rental accomoodation is also possible seminars towards the end of the semester programme, the Fall semester starts in or staying with a local family for all or part of and a written examination takes place at the Come out of the station, turn left and walk! September and finishes in mid-December. The the semester. end of the semester. Sometimes, continuous The university is about 100 metres on your Spring semester goes from early/mid-February assessment is used and is based on compulsory right after the second set of traffic lights. to late May/early June. There are two one-week attendance and participation throughout the breaks in each semester and a break between semester. the end of the Fall semester and the start of the TAKING A TAXI Spring semester. A student who fails an examination can re-sit the examination within a period of four If you’re not feeling very energetic or if you’ve THE CREDIT SYSTEM weeks following the end of the semester. got lots of bags, you can take a taxi from the Cheating is severely punished. All incidents station: Academic achievements at the Blaise Pascal Tel.: + 33 4 70 98 69 69 University are compatible with the American are reported to the Advisory Board of the and European credit systems. The transcript Faculty and can lead to suspension or shows the grades and the number of credits expulsion from the university. the student has been awarded.
32 33 PRACTICAL INFORMATIONS PRACTICAL INFORMATIONS
STAYING IN VICHY STAYING IN VICHY
Vichy is situated in the centre of France, to a complete and very modern infrastructure During the recent years the town has joined its partners in a vast scheme to make Vichy the North of the Auvergne region and at offering a wide range of facilities and a major European centre dedicated to beauty, health, wellness and leisure. Considerable the heart of the «Province du Boubonnais», activities. While remaining true to its origins investments have been made in the spa treatment /wellness sectors, business tourism, birthplace of the Bourbons. as an internationally known spa town (Vichy and hotels, in parallel with a very significant level of architectural renovation and the mineral water and Vichy beauty products redevelopment of the town centre. Vichy is a town at the centre of a conurbation are famous throughout the world), Vichy has of 78,000 inhabitants. A Sub-Prefecture of begun to diversify its activities since the start Allier. of the 1960’s. It enjoys an exceptional geographical NUMBER OF INHABITANTS ALTITUDE In the field of sport, for example, it has 26,500 (town centre) 263 m environment along the banks of the river created a vast dedicated complex, the Parc Allier, close to the Parc Régional des Volcans 78,000 (Greater Vichy conurbation) Omnisports (Sports Park) including the Centre CLIMATE d’Auvergne (National Park), 55 km (34 miles) International de Séjour (International Visiting from the regional capital, Clermont-Ferrand. REGION COUNTRY Continental, with considerable differences Centre), and a new swimming centre which Auvergne-Allier in temperature between winter (-5°C to 5°C) Surrounded by many areas of natural beauty, hosted the American Swimming Team prior to and summer (25°C to 30°C) with green parks and gardens, Vichy is a the 2012 London Olympics. GEOGRAPHICAL SITUATION town in the countryside, but a real town with Centre of France (Massif Central) In town, not much snow but plenty in the 220 miles south of Paris surrounding countryside (55 minutes by car to ski resorts).
34 35 PRACTICAL INFORMATIONS LIVE IN VICHY
STAYING IN VICHY PRACTICAL INFORMATIONS
TELEPHONE - Proof of fixed abode: copy of your lease or rent payment receipts ACCOMMODATION In France, telephone numbers have 10 digits - Student card or proof of enrolment at Blaise and begin with 0. Pascal University A wide range of accommodation opportunities are available to international students For example: 04 70 30 43 61 at reasonable cost. From furnished individual studios, to shared flats or staying with a You should ask the bank for: host family, the cost varies from about €300 to €400 per month depending on the type of When calling France from abroad, the - Cheque book and/or bank debit card accommodation. Students can also choose to stay in a student hall of residence either on or international code for France must: - Some R.I.B. (Relevés d’Identité Bancaire) close to the campus (subject to availability). - Be dialled (00) slips showing details of your bank account, - Then the code from France (33) available at your bank (mainly asked for Generally, most international students who are registered for two semesters and who are - Then the last nine numbers (leaving out the whenever direct bank transfers are needed, in rented accommodation receive a housing grant which, in general, amounts to between first 0) e.g. paying bills) about €90 and €130 per month. For example: 00 33 4 70 30 43 63
When calling abroad from France, then LIVING EXPENSES the international code must be dialled (00) Living expenses including rent, other followed by the country code. bills, and entertainment can be anything Example: from €400 to €600 per month depending - For USA: 00 1… on the student’s lifestyle and the type of - For Germany: 00 49… accommodation rented. OPENING A BANK ACCOUNT Most rented accommodation enables students to receive a housing grant. During Contact several banks in order to compare the first month, you will need extra money for their services and charges. rent deposits, for connecting electricity, gas, It will take a while for your French bank telephone and various other extras, especially account to be operational. You should plan if you are going to rent an apartment. to arrive with sufficient cash to cover daily expenses and have the use of an ATM if You are strongly advised to open a bank necessary. account as soon as you arrive in France and to deposit enough money to cover all these In order to open a bank account, you will initial expenses. require: - Valid passport or residence permit
36 37 LIVE IN VICHY LIVE IN VICHY
PRACTICAL INFORMATIONS WEBSITES
SPORTS AND RECREATION ARTS AND CULTURE USEFUL WEB-SITES
Almost all sports and leisure activities are A magnificent opera house with plays, Please visit some of these web-sites. They will help you to get to know the university, the available in Vichy or the nearby area. classical and modern concerts. Four cinemas. campus, the town of Vichy and the Allier department, as well as the beautiful region of the Two libraries. Museums. Auvergne. You will also find economic and business information together with details on For example, all water sports can be done sports and leisure and cutlural and sporting events. in Vichy itself (sailing, windsurfing, water- Vichy has regular exhibitions and skiing…), downhill and cross country skiing conferences for all centres of interest. www.lacc.univ-bpclermont.fr are less than an hour away. Two golf courses There really is a lot to do in Vichy. www.univ-bpclermont.fr (one in the centre of town!), tennis, squash… www.vichy-universite.com Known as a resort town, with restaurants by Vichy even has its own horse-racing track the river and magnificent parks and gardens www.ville-vichy.fr and show-jumping arena! in the centre of town, Vichy attracts visitors www.auvergnethermale.tm.fr/vichy/vichy.htm Of course, if you get too tired from doing too as much by all the activities it has to offer as www.cr-auvergne.fr much sport, don’t forget the hot water springs by the simple plesaure to be had of walking where you can relax and unwind! around the town and visiting the surrounding www.cyberbougnat.net countryside. www.auvergne-net.com www.creps-auvergne.jeunesse-sports.gouv.fr www.ja-vichy.com www.cg03.fr www.auvergnethermale.tm.fr/vichy/loisirs.htm wwwvichy.bestofcity.fr/files/index.asp www.destinationvichy.com www.congres-vichy.com www.franceview.com/vichy www.vichy-tourisme.com www.avichy.com www.vichy-auvergne.net www.crt-auvergne.fr www.vulcania.tm.fr
38 39 NOTES
40 Welcome to Blaise Pascal Choose the opportunity to study University ! for one or two semesters in Vichy, France INTERNATIONAL BUSINESS WITH FRENCH Continue your business education, learn the French language and experience the way of life in France
Programme Director : Geoffrey Heels [email protected]
Contact: Secrétariat UFR LACC
Pôle universitiaire et technologique de Vichy de Vichy - Ville Plancke ©Laurence Blaise Pascal, - Université Pallé : ©Jérôme photo - Crédit : de Bussac - Impression Réalisation : www.agence-become.fr 03200 Vichy Tèl: +33 470 30 43 61 [email protected] www.lacc.univ-bpclermont.fr