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SD Makerfaire Brochure CREATORS • MAKERS • INNOVATORS Saturday & Sunday October 3−4, 2015 10AM–6PM PRESENTED BY BALBOA PARK CULTURAL PARTNERSHIP “The world is moving so fast these days that the man who says it can't be done is generally interrupted by someone doing it.” – Harry Emerson Fosdick [ 1 ] WHAT IS A MAKER FAIRE? Maker Faire is the Greatest Show (and Tell) on Earth—a family-friendly festival of invention, creativity and resourcefulness, and a celebration of the Maker movement. Maker Faire is a gathering of tech enthusiasts, educators, inventors, engineers, science & robotic clubs, authors, artists, students, tinkerers, hobbyists and commercial exhibitors. Maker Faire is designed to be forward-looking, showcasing makers who are exploring new forms of tech- nologies, while providing an interac- tive and experiential event that cele- brates the joy of making and where others come to be inspired. INNOVATION / EDUCATION / ENVIRONMENTAL / SCIENCE / TECHNOLOGY / HEALTH / ART / SOCIAL GOOD [ 2 ] A BRIEF HISTORY 2006 2012 The first Maker Faire was held on 22 – 23 15 New Mini Maker April 2006, at the San Mateo County Event Faires are launched 2013 Center. It included six exposition and work- around the world. On December 7th 2013 San Diego hosted shop pavilions, a 5-acre (20,000 m2) outdoor its first-ever Mini Maker Faire, and held it midway, over 100 exhibiting makers, 2011 at the Del Mar Fairgrounds. The event hands-on workshops, demonstrations, and Mini Maker Faires were held in DIY competitions. Canada (Toronto, Vancouver), played host to over 120 exhibitors and 2007 the United Kingdom (Brighton) welcomed over 5200 Makers and making and a number of cities in the enthusiasts – making it the 5th largest The second Maker Faire was held on USA: Pittsburgh, Pennsylvania; U.S. Mini Maker Faire of 2013. 19–20 May 2007, also at the San Phoenix, Arizona; Oakland, Mateo County Event Center.[3] California; Fort Wayne, Indiana; 2014 Another fair was held later the same Fishers, Indiana; Providence, year in Austin, Texas, October 20–21, Rhode Island; Atlanta, Georgia; A record 215,000 people attend- 2007. Kansas City, Missouri; Raleigh, ed the two flagship Maker Faires North Carolina; Poulsbo, in the Bay Area and New York in Washington, Ann Arbor, Michi- 2014, with 44% of attendees 2008 gan; Linthicum, Maryland; and first timers at the Bay Area Maker Faire 2008 was held on 3 Urbana, Illinois. event, and 61% in New York. - 4 May 2008, at the San Mateo County Event Center. Highlights 2010 of the Faire included a Canada had their first Mini Maker 2015 human-sized Mouse Trap board Faire in Ottawa, ON on November 6-7. San Diego will host the first Featured game, kinetic squid sculpture, Maker Faire on the West Coast. The bicycle-powered music stage, a San Diego Maker Faire (SDMF) will solar-powered chariot pulled by 2009 an Arnold Schwarzenegger In the US, the 2009 Maker Faire Rhode Island launch a new model for events in robot,[5] and over 500 other was scheduled for September 6–19.[12] The Balboa Park, which is an integrated booths from different makers. first Maker Faire North Carolina 2010 was outside-in model, by incorporating There were approximately held on April 25 in Durham, North Carolina. It access to ten participating museums 65,000 people in attendance. moved to Raleigh, North Carolina for 2011. during the two-day event. [ 3 ] HOW IT WORKS A PLATFORM FOR INVENTORS, CREATORS & MAKERS SDMF provides a platform for inventors, creators and makers to showcase their ideas. The outside-in model of the San Diego Maker Faire will pair Makers with ten participating museums to present captivating maker zones within the museum's exhibitions, as well as Maker displays staged in the park. IT STARTS WITH AN IDEA THE EVENT MAKER TOOL KIT Creators and Makers submit their Attendees will be provided with a Attendees who have received 20 ideas. Ideas are vetted by the Maker Maker Passport that gives them stamps on their Maker Passport selection committee. Selected access to the Maker exhibitions and can redeem upon leaving the event makers are then paired with one of displays throughout the park. for commemorative SD Maker Faire the participating museums. 2015 items and discounted SDMF Ticket holders will have the opportu- 2016 tickets. nity to interact, experiment, learn and explore as they discover new exhibits. INNOVATION / EDUCATION / ENVIRONMENTAL / SCIENCE / TECHNOLOGY / HEALTH / ART / SOCIAL GOOD [ 4 ] EVENT MAP ZOO PLACE PARTICIPATING MUSEUMS Japanese Friendship Garden Museum of Photographic Arts Reuben H. Fleet Science Center EL PRADO SD Air & Space Museum PARK BOULEVARD SD Arts Institute VILLIAGE PLACE PLAZA DE PANAMA SD Automotive Museum SD Hall of Champions Sports Museum SD History Center PEDESTRIAN SD Model Railroad Museum BRIDGE SD Natural History Museum EL PRADO CABRILLO BRIDGE BALBOA PARK P&R VENUES ARCHERY Federal Bldg Lawn North RANGE Recital Hall Lawn HPR Lawn Palisades Lot South El Prado Botanical Lawns East & West PAN AMERICAN PLAZA PEPPER GROVE Cascades Area PLAYGROUND Bea Evenson Fountain Area WORLDBEAT CULTURAL CENTER PRESIDENT’S WAY RESTROOMS PARK BOULEVARD PARKING MTS BUS STOP INSPIRATION POINT [ 5 ] PROJECTIONS* ATTENDANCE MAKER PROJECTS SOCIAL MEDIA REACH 15,000+ 2015 * 250 2015 * 1,000,000 2015 * 5,200+ 2013 126 2013 75,000 2013 VENUES SPONSORS CATEGORIES / HIGHLIGHTS 2015 2015 2015 Balboa Park / Over 40,000 feet MAKE Magazine, Balboa Park Cultural Russell the Electric Giraffe, Quadcop- indoor activities in museums Partnership ter Competitions, Robots on Parade, Strato Sculpin Flying Car, Robotics, 2013 2013 Drones, Electronics, Arts, Music, Del Mar Fairgrounds Qualcomm, University of San Diego, Workshop, Education, Talks, Science, Maker Media, 3 D Robotics, MAKE Hands-On, Cosplay, Pro Education, Magazine Kids, Family, Fun, Food 2013 Electronics, Arts & Crafts, Workshop, Education, Science, Hands-On, Cos- play, Pro Education, Kids, Family, Fun [ 6 ] ATTENDEE PROFILE PROFILE FROM 2013 SURVEY ATTENDEES TOP CATEGORIES FOLLOW UP MAKERS On average spend more The top five most popular 87% take some kind of Most attendees self-identify than six hours at the event. exhibitor categories are: follow-up action, including as hobbyists or avocational 87% attend with family and 80% Science visiting an exhibitor’s web- makers. friends. 78% Robotics site, considering/purchas- 77% Electronics ing something from an 70% Innovation exhibitor, and following an 60% Microcontrollers exhibitor on Social media. INCOME EDUCATION BALBOA PARK PARK VISITATION $117,000 Median house- 87% have undergraduate. Rated among the top 7 During the Fall: hold income. parks in the US and top 15 42% Caucasian in the world. The Museums 38% Hispanic/Latino and Cultural Organizations 10% African American represented in Balboa Park 9% Asian are visited by over three 4% Native American million people a year. [ 7 ] EVENT GOALS The 2015 SD Maker Faire will be a Maker event unique to San Diego. No ordinary Maker Faire, the event will combine the strength of the Maker movement with the power of San Diego’s premier cultural attractions. While celebrating the 100-year anni- versary of the Panama-California Exposition of 1915 the SD Maker Faire will serve to celebrate 100 years of innovation and look to the future of invention and innovation. SD Maker Faire delivers a key objec- tive of Mayor Faulconer’s Maker Challenge and its goal to ensure that all sectors of our community, public and private, commercial and non-profit, rally around the themes of innovation and opportunity, and support a STEAM education in San Diego County. SD Maker Fair will bring together and foster relationships among San Diego makers, providing an opportunity to highlight innovative leaders, new products and new trends in our region. [ 8 ] SD MAYOR’S Sponsorship Opportunities MAKER CHALLENGE “San Diego is a city of innovation and opportunities and the two-day Maker Faire is a key event that helps bring it all together. From local inventors to entrepreneurs, students and educators, the Maker Faire at Balboa Park supports innovators in our community who are making world-changing products and companies. I’m proud our city hosts this fantastic collaborative event that will inspire new generations of young San Diego innovators interested in Science, Engineering, Technology, Arts and Math.” – Mayor Kevin L. Faulconer, City of San Diego [ 9 ] CUSTOMIZED PARTNERSHIPS Sponsorship Opportunities BUSINESS SOLUTIONS San Diego Maker Faire is about invention, innovation and action. In addition to pre-existing partnerships, SD Maker Faire offers brands the opportunity to craft something customized and unexpected. POSITION ENGAGE PROMOTE TEST Link your brand with creativi- Connect your brand with Generate social media buzz Beta your new ideas and ty, innovation and the entre- thousands of millennials, and attract local and national products. Interact directly preneurial spirit. creators, innovators, entre- media coverage. with consumers to gather preneurs, early adopters, and insights and feedback. influencers. ENTERTAIN CUSTOMIZE SOCIAL CHANGE MEASURABILITY Customize your space under As an early pioneer of this Align your company with the In addition to our own the SD Maker Faire umbrella annual event, we will work SD Mayor’s Maker Challenge surveys and tracking mea- to interact with the SDMF with your company to create and support entrepreneurial sures, there are opportunities audience in a unique way. innovative and unexpected growth in San Diego and the to poll this audience on new opportunities for your com- next generation of creators. products and ideas, and pany to align its brand values incorporate that into the with the SDMF. event in creative ways. [ 10 ] PARTNERSHIPS Sponsorship Opportunities WE ARE LOOKING FOR LONG-TERM PARTNERSHIPS We will work closely with We provide a unique and differentiated you to ensure that: 1 product platform. 2 Help to build and grow your brand. 3 Build and grow a passionate fan base. Ensure partner satisfaction and ROI 4 delivery of goals.
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