Legislative Review Committee Department of Cultural Resources (DCR) Secretary Susan Kluttz Karin Cochran – Chief Deputy Secretary January 23, 2014 Executive Summary Who is DCR? History Arts Library What are the priorities? What are the hopeful results? Overview of sites & museums 2 Started in 1971-- The Department of Cultural Resource's (DCR) Created by GS 143B-Article 2 Who is DCR? Vision To be the leader in using the state’s cultural resources to build the social, cultural, educational and economic future of North Carolina. Mission To enrich lives and communities, creating opportunities to experience excellence in the arts, history, and libraries in North Carolina that will spark creativity, stimulate learning, preserve the state’s history, and promote the economy. 3 Section 106 provides ample opportunity for aesthetic changesWho is toDCR? infrastructure to preserve NC history Accomplishments Section 106 4 4 The NC State Constitution emphasizes the requirement to preserve historic sites as part of NC’s state heritage Who is DCR? Article XIV-Miscellaneous Sec. 5. Conservation of natural resources. It shall be the policy of this State to conserve and protect its lands and waters for the benefit of all its citizenry, and to this end it shall be a proper function of the State of North Carolina and its political subdivisions to acquire and preserve park, recreational, and scenic areas, to control and limit the pollution of our air and water, to control excessive noise, and in every other appropriate way to preserve as a part of the common heritage of this State its forests, wetlands, estuaries, beaches, historical sites, openlands, and places of beauty. 5 The Statutory Authority encourages DCR to partner with DPI to promote the preservation and education of NC History Who is DCR? GS 121-4 Powers and duties of the Department of Cultural Resources 5) With the cooperation of the State Board of Education and the Department of Public Instruction to develop, conduct, and assist in the coordination of a program for the better and more adequate teaching of State and local history in the public schools and the institutions of the community college system of North Carolina, including, as appropriate, the preparation and publication of suitable histories of all counties and of other appropriate materials, the distribution of such materials to the public schools and community college system for a reasonable charge, and the coordination of this program throughout the State. 6) To maintain and administer the North Carolina Museum of History, to collect and preserve therein important historical and cultural materials, and according to approved museum practices to classify, accession, house and when feasible exhibit such materials and make them available for study. 8) In accordance with G.S. 121-9 of this Chapter, to acquire real and personal properties that have statewide historical, architectural, archaeological, or other cultural significance by gift, purchase, or devise; to preserve and administer such properties; and when necessary, to charge reasonable admission fees to such properties. In the acquisition of such property, the Department shall also have the authority to acquire nearby or adjacent property adjacent to properties having statewide significance deemed necessary for the proper use, administration, and protection of historic, architectural, archaeological, or cultural properties, or for the protection of the environment thereof. 10) To coordinate the objectives of the state-created historical and commemorative commissions with the other policies, objectives, and programs of the Department of Cultural Resources. 6 DCR is organized with a leadership structure of various disciplines to support the History, Arts and Library efforts Who is DCR? Sec. Kluttz • Strategy Leadership • Administration (5) • Legislation Marketing Human Capital Finance Legal/Audit IT Comm./PIO Resources Projects (11) (2) (9-18) (7) (6) (4) History Arts Library Team manages Team achieves • 714 Employees • Onsite Visitation 2,592,000 • 36 Non Profits • Online Curriculum • 24 Total Boards • Outreach Initiatives • 352 Buildings • Customer Service at Archives State Library 7 DCR serves 100 counties in history, arts and libraries; but the LRC will focus only on a few divisions as listed Who is DCR? Arts NC Arts Council History Library NC Museum of Art State Archives NC Symphony Government & Historic Sites Heritage Library Office of Historic Preservation Library for the Blind and Handicapped NC Museums Division Library Development Office of State Archaeology RIFP, Tryon, Battleship, NCTM 8 DCR’s Appropriated Budget is $63.7 million (.3% of NC State Budget); museums and sites under study are 38% of the DCR Budget Who is DCR? NC Arts Council 9% 11% Museum of Art 4% NC Symphony 10% State Library 12% 3% Archives & Records Historical Resources Archives & History Admin 12% History Museums State Historic Sites 4% 30% 1% 4% Tryon Palace Administration 9 The acquisition and disposal of assets is guided by the Historical Commission Who is DCR? Historical Commission makes final accession and de-accession decisions based on information from Archives and History Historical Commission is appointed by governor but lead by Deputy of Archives and History at DCR Accessions are made by transfer or gift and not state funds Only legislation can add to NC Historic Sites but DCR can purchase buffers through grants to preserve nearby property DCR strives to illustrate the NC story through sites and have identified gaps: Industrial NC and Spanish Exploration 10 DCR received $7.37 M in R&R funding to help historic sites and museums address immediate concerns across North Carolina Who is DCR? • $1,600,000 total, Museum of Art East Building for Art Storage Area Renovation, Fire Suppression & Generator Repair • $1,135,000 for NC Transportation Museum, Powerhouse Renovation & Back Shop Repairs • $850,000 Brunswick Town/Fort Anderson for Battery Protection & Shoreline Stabilization • Various smaller projects across State Historic Sites including painting, repairing roofs, repairing windows, paving parking lots or access roads, installing storm shutters, fire & security systems, HVAC, etc. 11 Governor McCrory established three key priorities for State Government that drives DCR’s efforts and focus What are the DCR Priorities? 12 Establishing a teamwork culture supported by collaboration and partnerships drives the greatest change What are the DCR Priorities? Efficiency •Establish strong teamwork environment within DCR •Collaborate with Government Agencies •Partner with Private Sector, Non-Profits, and locals •Develop Cross Marketing efforts further •Establish correct leadership infrastructure and mission for intentional decision making •Enhance digitization and eliminate redundancies •Identify metrics & benchmarks to develop best practices and an ROI culture 13 The DCR is to supplement public educational efforts to teach history to students in North Carolina What are the DCR Priorities? Education •Enhance accessibility of educational opportunities through outreach efforts •Extend online education •Enhance onsite visitation experiences that are authentic and memorable Example: Employ educational portal for lesson plans connected to DPI’s portal and LearnNC 14 Encouraging economic development will continue to be a priority What are the DCR Priorities? Economy • Sparks an economic engine for redevelopment in cities •Focus on Travel and Tourism efforts and outreach •Enhance business development and fund raising efforts •Develop revenue generating programming, activities, events and offerings •Encourage intentional and directed programs focused on new audiences in NC and outside of NC 15 Strategic Planning efforts highlight the need to move from reactive to strategic management and to expand measurements Results: Measurements DCR has been reduced in budget by 25% , $20.4 M in the last 5 years without eliminating any duties Quantity - Historic Sites and Museums primarily focus on visitation for performance measurements Quality - DCR is introducing survey tools to evaluate performance Cost – DCR is conducting analysis to review nationwide “Best Practices” and to introduce benchmarks and the concept of ROI for decision making for historic sites and museums Cost - Cost/Visitor is a potentially viable metric to help guide decision making such as pricing strategies and to determine programming 16 Ample opportunities exist to collaborate and create teams across state government with Cabinet Agencies and Council of State Results: Teamwork Commerce - Travel and Tourism Marketing, Advertising, Film DOT – “Art that Moves You” Art+Transportation DENR –Opportunities for: Operations, Marketing, Signage and Programming coordination DPI – Developing an educational portal for DPI’s new Homebase system; creating a touchpoint map that identifies all the DPI/DCR relationships DOA, DPS, ITS, Agric. - Discussing overlapping responsibilities and identifying opportunities 17 Strengthening the partnerships among all the entities is critical to promote the museums successfully Results: Partnerships Governing USS NC Roanoke DCR DCR Body Battleship Island Commission Commission Partnership DCR DCR Tryon Palace Commission NCTM Foundation Support Friends of the Friends of the Tryon Palace Group Battleship Queen Foundation Elizabeth II Complexity of relationships require attention to manage roles and responsibilities, accountability, transparency, effort and to build trust 18 Senate bill 402