Pioneer Group CSR Report 2015
Address for opinions and inquiries about this report: PIONEER CORPORATION Social Responsibility and Risk Management Department 1-1 Shin-Ogura, Saiwai-ku, Kawasaki-shi, Kanagawa 212-0031, JAPAN Tel +81-44-580-3211 Issued in November 2015 Contents To Our Stakeholders 3 Message from the President On the Release of the Pioneer Group 5 Toward Future Growth Business Strategies / Aiming to Be a Key Supplier in the OEM Market, and a Leader in Providing New Value in the CSR Report 2015 Consumer Market / Realignment of the Business Portfolio / Key Growth Strategy Themes / New Areas 8 Group Philosophy and Vision This report strives to present the philosophy and activities of Pioneer Corporation and the entire Pioneer Group in a straightforward and accessible format. Integrity in Business Activities Pioneer’s aim is to share its passion for sound, vision, and information by bringing the world a 9 To Continue as a Company Trusted and Supported by Society Corporate Governance / Internal Control System and Risk Management / Foundation of Pioneer’s Decisions and steady stream of innovative products and services. The Pioneer philosophy, “Move the Heart and Actions / Appropriate Disclosure of Management Information / Security Export Control / Ensuring Fair Trade / Touch the Soul,” expresses this aspiration. Exclusion of Antisocial Forces / Protection of Intellectual Property and Copyrights / Information Security and Protection of Personal Information / Full Compliance and the Internal Whistleblowing System / Crisis Control This report has been carefully designed to give readers a clear overall picture of the business Measures / Policy Regarding Material Suppliers activities of the Pioneer Group and to serve as a platform for further dialogue with stakeholders. Customer Satisfaction and Trust 15 To Win Customers’ Satisfaction and Trust Quality Assurance Philosophy / Response to Public Regulations Concerning Products / Initiatives to Ensure Product Safety / Upstream Initiatives for Quality Assurance / Promoting Human-Centered Design / Preventive Measures Using Analysis and Evaluation / Customer Support and Service / Responding to Customer Inquiries / Product Repair Service Environmental Activities 21 Environmental Activities of Pioneer Basic Concept of Environmental Activities / Initiatives for the Future / Organization of Pioneer Environmental Preservation Activities / Initiatives in Product Development / Initiatives in Business Activities / Main Target and Results in FY2015 / Pioneer’s Environmental Impact / Initiatives for Prevention of Global Warming / Initiatives on Scope of the Report Resource Recycling / Management of Chemical Substances Contained in Products Period covered: This report covers scal 2015, the scal year ended March 31, 2015, as well as some earlier initiatives and more recent activities. 25 Eco-Friendliness in Products Organizations covered: Super Advanced Eco-Model / Eco-Friendliness in Cars / Eco-Friendliness in Homes and Towns / Pioneer Products Pioneer Corporation and the 74 consolidated subsidiaries of the Pioneer Group (as of March 31, 2015) Receive Numerous Environmental Awards Date of issue: 27 Initiatives in O ces and Plants October 31, 2015 Prevention of Global Warming / Reduction of Waste and Valuables / Topics Related Reports and Information Pioneer discloses nancial information in its annual report, nancial statements, and other releases as well as on its website. http://pioneer.jp/en/ir/ Respect for Employees
Information on the Pioneer Group’s environmental initiatives is also presented on its website. 29 To Work Energetically with Mutual Respect for Each Other http://pioneer.jp/en/environment/ Realizing the Group Vision / Respect for Human Rights / Workplace Diversity / Mental Health Care / Preventing Work-related Accidents / Personnel Development Pioneer provides information concerning its technological developments and R&D at academic conferences and on its website. http://pioneer.jp/en/crdl_design/crdl/ In Harmony with Society Pioneer also provides information concerning its social responsibilities on its website. http://pioneer.jp/en/society/csr/ 31 Social Contribution Activities Audio and Visual: “Listen through the Body” Concerts & “Feel through the Body” Screenings / Environmental Reference Guidelines Conservation: Pioneer Forest / Supporting Education: Hands-on Craft Workshops / Social Action Programs of the • Environmental Reporting Guidelines (2012 edition) published by Japan’s Ministry of the Environment Pioneer Group • GRI (Global Reporting Initiative): While based on the third generation of the Sustainability Reporting Guidelines, transitioning to the fourth generation is now being considered. 33 Toward Communication with Society Shareholders, Investors and Society / Material Suppliers / Local Communities / Customers / Dealers / Labor Unions Corporate Names in This Report “Pioneer” or “the Company” indicates Pioneer Corporation, and “the Pioneer Group” or “the Group” indicates Pioneer Corporation and its consolidated subsidiaries. Organizational Overview 34 The Pioneer Group’s Globally Expanding Network / Corporate Pro le
1 2 To Our Stakeholders Message from the President
pursuing the target, we realize that we should not the speaker business, which is our founding business, so neglect our determination to keep contributing to that we increase sales by expanding our business with social and economic sustainable growth while existing customers and acquiring new customers as protecting the global environment. well as reinforce our ability to generate earnings. Furthermore, we believe that people’s relationships Through these initiatives, we will aim to be a and capacity to understand others’ feelings are also very leading company for “Comprehensive Infotainment” important factors to “spread the smiles, feel the vibes, that creates comfort, excitement, safety and reliability in and share the passion.” vehicles. Looking back on scal 2015, it was a year when we Furthermore, in new business elds, we will use our made crucial decisions. We have reassessed our advantages in imaging, optics, acoustic analysis and business portfolio to e ectively utilize the limited other technologies to specialize and concentrate on the management resources, with a view toward how best to OLED lighting business and the medical and health maintain growth going forward. The result has been a care-related business, and we will e ciently cultivate business structure that focuses management resources these businesses while working closely with our on the Car Electronics business and related businesses, strategic partners. and the transfer of our home AV and DJ equipment In this way, while continuing to provide customer businesses. value and products that only Pioneer can make, we are Under this new structure in scal 2016, we are determined to meet the expectations of our many When our founder, Nozomu Matsumoto, rst heard the transcends all national and ethnic barriers. reinforcing our business foundation so that our Car di erent stakeholders and the broader society. It is our sound of dynamic speakers in his youth , he was so Our Group Vision, “Spread the smiles. Feel the vibes. Electronics business will steadily grow, and also moving social responsibility to build a management foundation deeply moved that he made up his mind that someday Share the passion. Pioneer engages you anytime, to bolster our revenue base over the medium- and which is stable over the long term. In order to realize he would make something just as amazing. That’s anywhere” serves as our guide in ve areas: long-term. these goals, we intend to steadily overcome each of the where everything started for Pioneer. relationships with customers; company, employees, and By making use of Pioneer’s current strengthens, we challenges that lie ahead—this is the responsibility of This founding spirit is now expressed in our Group corporate culture; product and value propositions; will accelerate initiatives toward safe, secure and management. Philosophy, “Move the Heart and Touch the Soul.” It has relationships with society and business partners; and comfortable car life through activities such as the I look forward to your continued understanding been handed down as an unshakeable commitment presence on the street, in the car, and at home. With this enhancement of our information service business, and support in the months and years to come. that endures no matter how times may change. Since vision as a guide, we are able to create a concrete image engagement in advanced map development with a the beginning in 1938, Pioneer has moved the world of ourselves in the future as we strive to begin growing view to automated driving, and development of danger October 2015 with a vast number of innovative electronic products. again. prediction technology. Also, in the OEM business, we Our philosophy also conveys our aspiration to In accordance with our Medium-Term Plan, we are will build up our capability to propose solutions, deliver untold wonders through communication that expanding our business in emerging markets, and reinforce key modules and other devices comprising encompasses sight, sound, and information and developing new areas to actualize our Group Vision. In the area around the driver’s seat, and work to enhance Susumu Kotani President and CEO
3 4 To Our Stakeholders
Toward Future Growth
Business Strategies Aiming to Be a Key Supplier in the OEM Market, and a Leader in Providing New Value in the Consumer Market
Providing brand value OEM Consumer market Targeted future position Promoting the world’s rst, Essential to automakers and Synergies cutting-edge value proposals mega-suppliers in the connected car life market Creating comfort, excitement, safety and reliability in vehicles Key supplier Leader in providing Cost competitiveness new value Aiming to be a leading company in and reliable quality With a substantial business scale in both the OEM and key supplier that automakers and mega-suppliers consider consumer markets, our ability to create synergies between essential. “Comprehensive Infotainment” these two markets is a major strength of Pioneer. To build on In the consumer market, we will continue to hold the these strengths, in the OEM market, where further growth is “DNA of being the rst company to create and promote the expected, we are using our proprietary expertise and world’s rst, cutting-edge value,” which is our biggest customer loyalty and the ability to create solutions that we strength, to lead the car electronics industry in creating new have built in the consumer market, with the aim of being a markets and providing new value.
Pioneer’s operating environment is entering a period of major software subsidiaries, Smart Loop *1 to support comfortable transformation. driving by avoiding tra c jams, and the Mobile Telematics We expect continued growth in sales in the automotive Center that is a cloud platform for cars. These strengths place Realignment of the Business Portfolio industry, led by emerging countries, and developed countries us in a highly advantageous position for the coming age of are seeing advances in the incorporation of information automated driving. technology in cars, with an emphasis on automated driving, Using these strengths, we aim to deliver an experience of With our operating environment undergoing major changes, the home AV and DJ equipment businesses. safety, and reliability. The car electronics industry is also comfort, excitement, and safety and reliability in vehicles. This we have realigned our business portfolio to make the most We are also focusing on the new businesses of OLED entering a period of major transformation in terms of includes integrating various information services that can be e ective use of limited management resources, with a view lighting and medical and health care-related devices, and are technology as well as customer value. Such examples include used by connecting cars to networks and information from toward how best to maintain growth going forward. Under e ciently cultivating these businesses through alliances with the integration of navigation functions and audio-video vehicles, drivers, and passengers to generate optimal our new structure, we are concentrating resources in the Car strategic partners. functions to enjoy music and video on information terminals information for the drivers and passengers by using Pioneer’s 内部統制システムとリスクマネジメントElectronics businesses and related areas, and have transferred in cars, and a move to open-platform operating systems proprietary technologies, o ering such information through resulting from the full- edged entry of major IT companies an optimal interface inside the vehicle, combining peripheral into the automotive market. devices and hardware. Growth markets As the developer and manufacturer of the world’s rst Furthermore, by adding an element of Pioneer’s unique New areas consumer-market car navigation system, Pioneer has been at strengths in entertainment, we aim to be a leading OLED lighting Car electronics the forefront of developing an information services business Comprehensive Infotainment *2 company that delivers new Medical and health care Car AV terminals for cars, with map information services provided by its map value in vehicles. Quickly commercialize Car speakers Cloud services Car electronics Growth Car electronics-related potential Car navigation systems New proposal-based products Map software Factory automation systems Experiencing comfort, excitement, safety and reliability in vehicles Improve earnings structure Promote penetration Expand under growth strategy Information services Peripheral devices Hardware Further enhance pro tability Areas other than car electronics Other businesses Accelerate selection and concentration Mature markets Low Pro tability High *1: Smart Loop: Pioneer’s proprietary information network service for hardware *2: Infotainment: Information + Entertainment; services that provide information in an enjoyable way
5 6 To Our Stakeholders
Toward Future Growth Group Philosophy and Vision
Pioneer’s mission and raison d’être within society is expressed consideration. This vision provides an image of the type of Key Growth Strategy Themes in its Group Philosophy: Move the Heart and Touch the Soul. corporate group that Pioneer seeks to evolve into and shines a With a view to realizing this philosophy, Pioneer established light toward achieving the ultimate goal espoused in the the Vision in April 2010 after taking business conditions into Group Philosophy. Pioneer has designated the following as key themes in its Strengthened Speaker Business growth strategy toward becoming a leading Comprehensive As the automotive industry has grown, the market for car Infotainment company. speakers has also expanded. Today, the emphasis is on “acoustics” with greater attention to high-quality sound systems and the installation of numerous speakers in vehicles. We started o manufacturing speakers 77 years ago and Growing the connected car business maintain a high level of technological competence and brand Developing a connected car life market strength. Therefore, the car speaker business is positioned as Group Philosophy – First create a market by o ering consumer-market products part of our growth strategy. We have assembled – Expand product line to the OEM and commercial markets organizations, which had been dispersed throughout our group, into one entity, and we will increase sales and earning capacity through more transactions with our current “Move the Heart and Touch the Soul” Growing the OEM business customers and the acquisition of new customers. Aiming to attain the ultimate sound, we will also continue our Expand business with existing accounts commitment to the high-end speaker business a orded by Acquire new global accounts the TAD brand. A New Pioneer Begins with You Strengthen speaker business Vision Pursuing challenges in emerging markets Cultivate business for compact cars and cars without Spread the smiles. pre-installed car audio products Feel the vibes. Share the passion.
TS-C1620A II TAD Compact Evolution One Pioneer engages you anytime, anywhere.
New Areas
Medical and Health Care-Related Devices OLED lighting This new corporate vision embodies Pioneer’s renewed commitment to “being one with its customers,” Pioneer has also entered the medical and health care-related Pioneer is promoting OLED lighting as one of its new business with the development of a small blood owmeter, businesses. In addition to producing light that is very close to “smiles and passion” and “growth.” Speci cally, Pioneer strives to become: which makes use of optical pickup reading technology. the color of natural light, lighting for a variety of settings, Pioneer’s research laser doppler blood owmeter adopts an including o ces and parties, can be recreated by modifying A company that takes a position to be one with its customers and keeps them in the loop in creating new products and values. “ultra-small blood ow sensor element” developed internally the brightness and color. OLED lighting is expected to be the A company whose employees pride themselves on helping customers keep going with smiles and passion with their own. to serve as the optical component. Blood ow can be next generation of illumination. One example of its measured non-invasively on a nger, toe, earlobe or other application is as lighting that ensures makeup that’s A company whose employees cooperate with each other with smiles and passion. protruding region by clipping on the sensor or otherwise appropriate for the scenario. Since it went into mass And a company whose growth derives from its customers’ personal growth along with its employees’ personal and professional growth. fastening it to the body surface on a person’s hand, foot or production in 2011, OLED lighting has been employed in other area. many commercial facilities and medical settings. In the future, Pioneer will develop and expand our medical and health care-related devices that make use of The word “engage” used in the vision statement represents a sense of involvement and a sense of purpose that are shared and externalized Pioneer’s “optical, acoustic and imaging” technology developed over many years to through dialogues between customers and employees, among employees, and between employees and the Company. expand our medical and health We would like to spread and share these wishes among ourselves thoroughly, and actualize our Vision. In addition, we would also like to care-related business. be a helpful partner for customers, business partners and our society to spread smiles, feel the vibes and share the passion.
OLED Lighting for Makeup Application Research Laser Doppler Blood Flowmeter (OLE-B01: Model developed exclusively for Shiseido Co., Ltd.)
7 8 Integrity in Business Activities
To Continue as a Company Trusted and Supported by Society
The Pioneer Group, which emphasizes a sincere relationship with our stakeholders in realizing the continued development of our Board of Directors, Board of Corporate Auditors Business Ethics Committee company, has made the following e orts. and Executive O cers The Company has established a Business Ethics Committee, Pioneer has adopted a Board of Corporate Auditors system of chaired by an outside director, to ensure legal compliance as corporate governance. Under this system, the Company has well as thorough observance of the Pioneer Group Charter for Corporate Governance established the Board of Directors as its decision-making body Corporate Operations and the Pioneer Group Code of for matters of the highest importance, such as management Conduct. In addition, a Business Ethics Hotline has been Under the Companies Act of Japan, Pioneer has elected to has adopted an executive o cer system to expedite the policies, and it also acts as a supervisory body. The established as an internal whistleblowing system to quickly structure its corporate governance system with a Board of execution of business activities. representative directors are responsible for business detect and appropriately address behavior in violation of the Corporate Auditors. The Board of Directors decides on Meanwhile, Pioneer has established a Group Executive execution, while the Board of Corporate Auditors is Pioneer Group Code of Conduct. The hotline is set up outside fundamental issues such as management policies and Committee to augment the decision-making function of the responsible for auditing. Furthermore, executive o cers are the Company to ensure the anonymity of persons making supervises the execution of business activities, while the Board of Directors, and also has established voluntary elected by the Board of Directors to expedite business reports and to clarify the details of those reports. Matters Board of Corporate Auditors audits the directors’ performance advisory committees, which are attached to the Board of execution and clarify the responsibilities for each business. received through the hotline are simultaneously referred to of their duties. Based on this institutional structure, Pioneer Directors, to further strengthen corporate governance. Several highly independent outside directors, who have the Business Ethics Committee and the Board of Corporate no signi cant transactional relationships with the Pioneer Auditors, making it possible to respond to such reports Group, have been elected to strengthen the supervisory resolutely and in good faith. Corporate Governance Structure (As of June 25, 2015) function of the Board of Directors as to business execution. In addition, Pioneer has shortened the term of o ce of directors to one year in order to further clarify their responsibilities and General Meeting of Shareholders respond promptly to changes in the business environment by Response to the Corporate Governance Code The status of implementation of each of the principles of the Elect or dismiss increasing opportunities for shareholders to elect directors. Pioneer’s corporate governance is further strengthened Corporate Governance Code, which began to be applied in Elect or by the fact that directors focus on their decision-making and June 2015, will be disclosed within the year. Decision making/ dismiss Business execution Board of supervision Instruct and supervisory functions from a Group-wide perspective, while Corporate Auditors supervise executive o cers enhance their business execution functions. Audit 3 corporate auditors Board of Directors Executive O cers (Advisory Committees) The Board of Corporate Auditors, half or more of which (including 2 outside 8 directors Report corporate auditors) (including 3 representative 15 individuals consists of outside corporate auditors with a high degree of directors and Nominating Committee 2 outside directors) (Chair: outside director) independence, audits the directors’ performance of their Cooperate Submit Approve duties. In scal 2015, the Board of Directors held 12 meetings, Independent while the Board of Corporate Auditors held 16 meetings. Auditor Report on audits Report Supervise Business Compensation Committee Group Executive execution Instruct Committee (Chair: outside director) Audit Division Report Submit Approve Special Committee Internal audit (Chair: outside director) Report and make recommendations Internal Control System and Risk Management Divisions and Group Companies
“Rules of the Pioneer Group” The Pioneer Group continues to upgrade, expand, and bolster to formulate e ective crisis management countermeasures. Internal Control • “Pioneer Group Charter for Corporate Operations” Business Ethics Committee its internal control system in an e ort to prevent risk and The Company manages important risks in a systematic Committee • “Pioneer Group Code of Conduct” (Chair: outside director) address crisis situations. In this manner, the Group is manner in line with policies identi ed in the Rules of the • Ensure appropriate execution of business in accordance with “Basic Rules of Business Ethics,” “Basic Rules for Consolidated Internal Audit,” and “Basic Rules for Internal Control System,” etc. endeavoring to enhance the integrity of its management. Pioneer Group. In addition, the Group has put in place and is augmenting As the organization that oversees these rules, a its Rules of the Pioneer Group. By further ensuring that all designated department located within the Company’s members of the Group are fully informed of these Rules, the headquarters is responsible for enhancing their acceptance Pioneer Group is taking steps to secure the adequacy and and understanding by the Group as a whole. optimal e ciency of business activity execution. The Audit Division, under the direct control of the Group Executive Committee Voluntary Advisory Committees With the Pioneer Group Charter for Corporate Operations president, takes overall charge of implementing internal The Group Executive Committee, which was created as a To enhance management transparency and strengthen positioned as its foremost component, the Rules of the auditing throughout the Group as a whole, based on the Basic process for reinforcing the Board of Directors’ decision-making corporate governance, Pioneer has voluntarily established a Pioneer Group also consist of the Pioneer Group Code of Rules for Consolidated Internal Audit, which are part of the function, comprises executive o cers chosen by the Board of Nominating Committee, a Compensation Committee, and a Conduct as well as speci c rules outlining the scope of Rules of the Pioneer Group. Directors and holds regular meetings semimonthly, in Special Committee, each chaired by an outside director, as responsibility and authority for each Group company and Collaborating closely with the internal audit managers principle. The Group Executive Committee, under the advisory committees to the Board of Directors. The guidelines relating to compliance. from each Group company, the Board of Corporate Auditors, supervision of the Board of Directors, thoroughly discusses Nominating Committee discusses matters concerning the Chaired by a representative director, Pioneer’s Internal the independent auditor and related parties, the division issues such as priorities for advancing business activities, election and dismissal of directors and executive o cers, and Control Committee was established in accordance with the engages in wide-ranging audit activities encompassing investment projects, Group realignment, and Group-wide the election of corporate auditors. The Compensation Basic Rules for Internal Control System. In addition to internal control systems and risk management. Through each management strategies, as well as medium- and long-term Committee discusses issues related to remuneration and consolidating and reinforcing those management systems audit, the division endeavors to enhance the e cacy of such policies, and approves these issues, or, in cases where the other bene ts for directors and executive o cers. The Special aimed at addressing risks inherent in the Group’s business critical activities as quality control and environmental Board of Directors has decision making authority, the Group Committee discusses matters that have a signi cant impact activities, this Committee is working to gain a better protection. Executive Committee reports on these issues to the Board of on corporate value, including mergers and acquisitions. These understanding of the nature and scope of business risks and Directors. committees report on the results of their deliberations and In scal 2015, the Group Executive Committee held 28 make related recommendations to the Board of Directors, and meetings and deliberated approximately 80 issues. the Board of Directors gives full consideration to these reports and recommendations in the course of its deliberations.
9 10 Integrity in Business Activities
To Continue as a Company Trusted and Supported by Society
Foundation of Pioneer’s Decisions and Actions Appropriate Disclosure of Management Information
The Pioneer Group will consistently take note of changes in will remain trusted and respected by society as a good Guided by its Basic Rules on Disclosure, which form a part of Furthermore, taking into consideration certain society as it continues to provide products and services. To corporate citizen. In addition, the Pioneer Group Code of the Rules of the Pioneer Group, the Group as a whole mandatory provisions introduced from 2009 under the ful ll its social responsibilities, the Group intends to gain an Conduct has been established to outline basic maintains the basic policy of disclosing accurate management Financial Instruments and Exchange Act, which aim to ensure understanding of society’s expectations through dialog with decision-making and behavioral standards for Group information to all stakeholders including shareholders, the adequacy of nancial reporting, the Company again various stakeholders including shareholders, consumers and directors, o cers, and employees. investors, customers, suppliers, the mass media and local obtained con rmation from its independent auditor that the customers, local communities, business partners and Each Group company ensures that every o cer and communities in a timely and appropriate manner. As a matter internal control system is adequate and e ective. Details of employees. employee follows this code while observing the laws and of course, the Group discloses information required by laws audit results were submitted together with Pioneer’s Of foremost importance is the Pioneer Group Charter for social conventions of their respective countries and regions. and public regulations. Pioneer also seeks to actively disclose securities report in June 2015. Corporate Operations, which aims to ensure that the Group information that may be considered useful for shareholders to Under the Rules of the Pioneer Group, the Company has make investment decisions and to gain a better formulated Basic Rules for Prevention of Insider Trading. understanding of the Group. In addition to this rigorous and Pioneer is successively implementing various initiatives fair disclosure of appropriate information, Pioneer engages in including the tightening of information management as well highly transparent corporate activities with the aim of as regulations relating to the trade of the Company’s shares Pioneer Group’s Charter for Corporate Operations deepening the understanding and trust of shareholders, applicable to directors and employees, while re-emphasizing • We will provide products and services that are useful, reliable, and safe. investors and society at large. relevant sta education and training. • We will operate our corporate activities fairly. Disclosure Policies • We will continue e orts to conserve materials and energy, and reduce impact on the Earth’s environment. http://pioneer.jp/en/ir/disclosure/ • We will strive for fair disclosure of information about our corporate activities. • We will undertake e ective risk management to deal with unforeseen incidents as quickly and sincerely as possible. • We will properly manage and protect our assets and rights. Security Export Control • We will endeavor to contribute to society from a global perspective. As a global company that undertakes its operations within every country’s laws concerning the regulation of exports. In • We will aim to pursue our corporate activities, always with respect for humanity. many communities around the world, the Pioneer Group addition, Pioneer has formulated its Basic Rules on Security hopes for the maintenance and expansion of international Export Controls under the Rules of the Pioneer Group and peace and security. Therefore, the Group regards as appointed one of its representative directors to oversee the fundamental management principles the international appropriate management of export control. consensus in security export control and compliance with Pioneer Group’s Code of Conduct (Section Titles) To Continue as a Company Trusted and Supported by Society To Conclude Our Business Activities Properly and E ectively Capital Market’s Trust Risk Management Ensuring Fair Trade Customer Satisfaction: Our Top Priority Company Information Compliance as a Multinational Company Intellectual Property To promote fair and free business practices, the Pioneer Group In order to make these basic rules and manuals Environmental Conservation Proper Management and Use of Company Assets has established the Basic Rules on Fair Trade, which serve as thoroughly well-known within the Pioneer Group, the Group’s Contributing to Society Proper Accounting Treatment the basic standard for the Pioneer Group, and subordinate domestic and overseas legal departments have taken the lead Strict Measures Against Individuals Endangering Civil Society rules are laid out, as necessary, in manuals to prevent acts in o ering compliance training. These e orts have been Public Disclosure To Work Energetically with Mutual Respect for Each Other which violate laws and regulations pertaining to competition reinforced with the holding of workshops on countering Prohibition on Insider Trading Respect for Human Rights laws, such as the unreasonable restraint of trade, unfair bribery and other matters as well as formulating and Prohibition of Inappropriate Bestowing of Bene ts to Shareholders or Investors Workplace Diversity trading methods, and private monopolization. communicating guidelines. Freedom from Harassment To Win Our Customers’ Satisfaction and Trust Respect for Privacy Safe and High-Quality Products and Services Healthy and Safe Working Environment Fair and Appropriate Information Workplace Information Sharing Customer Claims and Requests Abolition of Formal Gift-Giving Exclusion of Antisocial Forces Protection of Customers’ Personal Information Political and Religious Activities In the spirit of undertaking fair corporate activities with liaison with specialist external agencies, sharing information To Establish Fair and Free Business Relations Acting in Accordance with this Code respect for social norms as speci ed in the Pioneer Group within the Pioneer Group, providing guidance in responding Fair Business Conduct Business Ethics Hotline Charter for Corporate Operations, the Pioneer Group applies to issues, ensuring communication and other measures. Management of Information from Third Parties rm, systematic measures as required by the Pioneer Group We are also strengthening systems by establishing the Business Conduct with Suppliers and Service Providers Code of Conduct to exclude antisocial forces, particularly in Basic Rules for Excluding Antisocial Forces, establishing a Business Conduct with Dealers and Distributors the form of organized crime, that threaten the safety and department in charge of addressing them, and carrying out Relationship with Governmental Agencies and Industry Groups orderliness of civil society. To achieve this, the Group has partnerships with external specialized agencies, information Gifts and Entertainment designated a department to take overall charge of responding sharing, guidance on handling the rules, and thoroughgoing to antisocial forces. The internal framework encompasses communications within the Pioneer Group.
Pioneer Group Charter for Corporate Operations http://pioneer.jp/en/society/csr/code/charter.php
11 12 Integrity in Business Activities
To Continue as a Company Trusted and Supported by Society
Protection of Intellectual Property and Copyrights Crisis Control Measures
As an important part of our strategy for expanding our brand, the Company’s business divisions and Intellectual Forming a part of the Rules of the Pioneer Group, the Basic reserves of emergency food, medical and other supplies while business, the Pioneer Group endeavors daily to augment our Property Division work together with related departments at Rules for Crisis Controls have been formulated to optimize the maintaining appropriate modes of communication. These intellectual property, the basis for which is appropriately Group companies to eliminate counterfeit goods from the Group’s response in the event of a crisis that has the potential initiatives are supported with continuous emergency drills maintaining and managing intellectual property acquired marketplace, since they threaten to damage Pioneer’s brand to seriously impact its business and operations. Chaired by a and training. from research and development of technologies as well as value and social status. representative director, the Emergency Management Taking into account the experiences of major disasters respecting intellectual property held by others. Pioneer and For the bene t of the Group’s employees in Japan, the Committee has been established as a permanent organization that have previously occurred in Japan and elsewhere, a its Group companies have established a copyright liaison Company posted a Q&A page on its intranet bulletin board pursuant to these basic rules. In addition to overseeing the Business Continuity Plan (BCP) has been established to enable meeting for their respective administrators of relevant concerning the protection of copyright in operational education, training and noti cation processes as they relate to the prompt restoration of operations after the safety of departments to ensure Group-wide compliance of copyright activities. At the same time, Pioneer has set up an inquiry desk crisis management, the Committee assigns o cers, who are human life has been secured. Training based on the protection technology in all Pioneer products. Furthermore, to to answer employees’ questions. responsible for addressing and resolving crisis events and formulated BCP is periodically conducted to enhance its avoid betraying the trust that customers have in the Pioneer issues, to each division of Pioneer and each Group company. e ectiveness, while improvements continue to be made on The Crisis Control Manual outlines the roles and the process for its evaluation. responsibilities of each crisis management organization as well as crisis management response procedures and protocol. Information Security and Protection of Personal Information In the face of such disasters as a highly virulent in uenza epidemic or an earthquake of major proportions, the Pioneer Within the Rules of the Pioneer Group, the Company has Group, in addition to its publicly available Privacy Policy. Group places the utmost emphasis on ensuring the safety of formulated the Basic Rules for Information Security Group companies handle all personal information in human life. In this regard, and in order to ensure a swift Management. These Rules form the basis of the Group’s accordance with these rules and stringently safeguard resumption of business activities, the Pioneer Group has information security framework and outline the policies and customers’ interests and rights. Pioneer has never experienced created a disaster manual that outlines those measures and measures to be implemented to ensure the optimal a case of a deliberate leak of personal information, such as actions to be adopted in the event of a disaster or crisis. protection, utilization and management of information assets. external infringements or unauthorized removal of data from Moreover, the Group has taken steps to secure adequate BCP Disaster Response Headquarters Training Pioneer has also established the Rules for Protection of the business sites of Group companies. Personal Information as part of the Rules of the Pioneer Policy Regarding Material Suppliers
Full Compliance and the Internal Whistleblowing System The Pioneer Group Code of Conduct requires the Group to Responsible Mineral Procurement deal fairly with suppliers on an equal footing, in accordance In recent years, there have been concerns raised that the The Pioneer Group adheres to all relevant laws and board and by distributing cards that employees are with relevant laws and agreements. In addition, it requires mining of mineral resources (tantalum, tin, tungsten and gold) regulations and regards compliance as the foundation for encouraged to carry at all times. This creates an environment suppliers to act with awareness of their social responsibility, conducted in the Democratic Republic of the Congo (DRC) ful lling its corporate social responsibilities and the basis for that allows employees to report on any wrongdoing they may observing the laws of the countries and regions where they and nine adjacent countries has led to human rights creating a workplace environment in which employees can encounter. do business and respecting international agreements of the violations, environmental destruction and been a source of carry out their duties with security and complete peace of United Nations, the International Labour Organization, the nancing for armed groups. mind. Outline of Whistleblowing and Inquiry Information Flow Organisation for Economic Cooperation and Development, Since 2013, the Pioneer Group, along with its suppliers, The Business Ethics Committee, chaired by an outside and so on. has conducted investigations in accord with the CFS Program director, was established in accordance with the Basic Rules The Business Ethics Committee proposed by CFSI*1 for the purpose of clarifying the mineral for Business Ethics, which forms a part of the Rules of the Chair: CSR procurement procurement supply chain. This problem can be addressed Outside director Contact/Feedback Pioneer Group. This Committee aims to ensure strict Members: Business Ethics Suppliers are provided with the Pioneer CSR Procurement with the cooperation of the entire industry, and collaboration adherence to all relevant laws and regulations as well as the Business Ethics O cer Helpline Guidelines, which are grounded in the principles of equity, is also necessary with industry groups. Pioneer is actively Human Resources & General Admin. O cer (by world region) *2 Pioneer Group Code of Conduct by all members of Group Reporting fairness, environmental conservation and social responsibility. serving as an important member of JEITA’s Responsible GM of the Legal A airs division *3 management and employees. Behavior that departs from GM of the Audit division They are asked to work with the Group to raise the level of Minerals Trade Working Group and as a member of the CF accepted standards can upset the harmony of the workplace. Full-time Corporate Auditor CSR procurement. Sourcing Working Group*4, a working group that operates In order to eliminate any wrongdoing, internal auditing has The Committee jointly with other industries. By also taking on the role of Administrative O ce been consolidated across the Group. In addition, the Business Contact/Feedback Excluding antisocial forces lecturer in addition to planning and administering JEITA Ethics Hotline has been established as an internal Reporting The Pioneer Group requires that its suppliers not associate Con ict Brie ngs with focus on secondary suppliers, the whistleblowing system for the entire Group to quickly detect Questions/Consultations Company is contributing to facilitating and improving the Based on with, utilize, or provide funds to antisocial forces. and appropriately address behavior that is in violation of the anonymous reporting e ciency of con ict mineral investigations. Pioneer Group Code of Conduct. We continue to require our suppliers to clarify their The Board of Business Ethics Hotline Reporting BCP promotion in the supply chain The Hotline, operated by an external agency, is Corporate Group-wide whistleblowing system As a manufacturer, the Group has a responsibility to recover supply chains regarding con ict minerals and to work to be Auditors Reporting *5 administered appropriately to ensure that informants are not Regional basis whistleblowing system quickly in the event of a disaster or unforeseen circumstances con ict free . treated unfavorably on account of having reported something to ensure business continuity and continuation of supply. *1: CFSI (Con ict-Free Sourcing Initiative) http://www.con ictfreesourcing.org/ to the hotline while maintaining their anonymity. Therefore, it requires each supplier to clarify its supply chain, *2: JEITA (Japan Electronics and Information Technology Industries Association) http://www.jeita.or.jp/japanese/ The information is also sent simultaneously to the *3: Responsible Minerals Trade Working Group http://home.jeita.or.jp/mineral/ Whistleblowing Detailed confirmation; while establishing and continually improving its BCP. *4: 2015 Responsible Minerals Trade Working Group framework Business Ethics Committee and the Board of Corporate communication http://home.jeita.or.jp/mineral/pdf/2015Organizational_chart.pdf Auditors, enabling them to ensure a response in good faith. *5: The term “con ict free” refers to cases where a third-party auditor certi es that the mineral or raw materials procured by a smelter are not a source of funds for any armed groups. The Committee Administrative O ce promotes the All individuals working for the Pioneer Group Business Ethics Hotline with posts on the intranet bulletin
13 14 Customer Satisfaction and Trust
To Win Customers’ Satisfaction and Trust
Quality Assurance Philosophy Initiatives to Ensure Product Safety
The Pioneer Group regards ensuring quality as the most The Pioneer Group has identi ed basic issues for ensuring the Outline of Information Flow from Customers Concerning Product Safety fundamental issue in its pursuit of customer satisfaction. safety of its products, promotional materials, installation work Therefore, the Group has formulated its Quality Assurance and repairs, and it strives to prevent injury to people and Philosophy. With the aim of realizing this philosophy, the Quality Assurance Philosophy damage to property. To achieve this, a framework centered on Customers Group has clari ed its quality assurance responsibilities and the Product Safety Committee has been established, and authority and is working to improve overall quality. O ering customers products and services based on the Action Guide of Product Safety, the Group works Dealers/ Speci cally, the Quality Assurance Council has been that generate satisfaction and con dence on a routine basis to prevent incidents and to respond Distributors established, as well as three committees: the Product Safety promptly should they occur. Customer support service Committee, the Public Regulations Committee, and the Eco In this context of product safety, information is actively Products Committee. These committees operate across collected from customers, dealers and distributors and Sales Repair Customer organizations within the Pioneer Group as a whole. collated by the Company’s Quality Assurance Division. O ce Desk Support Based on its Quality Assurance Philosophy, the Pioneer Reports are then promptly submitted to upper management, Desk Group establishes a Pioneer Group Quality Policy for each Pioneer Group Quality Assurance Council and relevant information is fed back to customers, dealers and scal year. The policy outlines speci c targets for important distributors. management items, including product quality, product safety, Research by Pioneer’s Quality Assurance Division government regulations, and product environment. Product Safety Committee Understanding of the policy is promoted among all relevant Emergency employees, from development and production to sales and response to a Causal analysis and countermeasures Public Regulations Committee Quality Assurance O cer and service. Moreover, the Pioneer Group believes that e orts to major safety by divisions involved issue other managers in product quality control further boost the promotion of human-centered design, Eco Products Committee which customers expect from the Group’s products, is an Special Representative essential factor in providing products that fully satisfy Committee on Quality customers. In this regard, every e ort will be made to re ect this recognition in the Group’s product evaluation. Quality Council comprising business divisions and Group companies Ensuring Product Safety Product Safety Standards and the Product Safety Manual Major quality assurance management system accreditations held: The Pioneer Group maintains a structure and system for ensuring product safety during the early stages of new As a part of the overall product development process, the • ISO 9001 quality management system product development. Taking into consideration a broad Pioneer Group has formulated a set of proprietary product • ISO/TS 16949 quality management system for automotive production spectrum of factors, including the needs of users as well as the safety standards that encompasses not only statutory and relevant service part organizations wide-ranging environments in which products will be used, information but also past experience. In adhering strictly to the Group undertakes risk assessment relating to product these standards, the Group is endeavoring to deliver safety. In implementing measures aimed at addressing enhanced product safety. individual risks, the Group is working diligently to prevent the In addition, the Group has published the Product Safety chance of an incident occurring from product shipment Manual for product designers and engineers, explaining through to nal disposal. various vital aspects of product safety as well as other basic concepts. Drawing from resources both within and outside the Group, the manual includes a number of product safety examples. Written in a clearly presented manner, it is used Response to Public Regulations Concerning Products Raising Customer Awareness of Safe Usage internally as a product safety education and training tool. The Pioneer website includes information concerning product The Pioneer Group collects regulatory information from the safety precautions, with clearly presented visual explanations countries, regions and industries within which it conducts Main Public Regulations Concerning Products that allow customers to set up and use Pioneer products business, along with standardization information from • Regulations concerning product approval include safety regulations, safely and correctly. international organizations. This information is disseminated electromagnetic compliance (EMC) and electromagnetic by the Public Regulations Committee, which is organized on a interference (EMI) regulations, and communications standards Group-wide basis, and is incorporated in the development • Labeling regulations for consumer protection and product and manufacture of products. The Group also ensures through certi cation cover labeling on products, operating manuals, its sales divisions that products comply with national and packaging, and other matters regional regulations before release. Through these means, the Action Guide of Product Safety Pioneer Group strives to ensure compliance with public • Environmental regulations http://pioneer.jp/en/society/csr/customer/customer_pu.php requirements for products and promotional materials. Product Safety Precautions (Japanese only) http://pioneer.jp/support/oshirase/safe/
Important Notices concerning Product Safety (Japanese only) http://pioneer.jp/support/oshirase/
15 16 Customer Satisfaction and Trust
To Win Customers’ Satisfaction and Trust
Upstream Initiatives for Quality Assurance Promoting Human-Centered Design
Rapid Acquisition of Market Quality Information The Pioneer Group promotes Human-Centered Design, which Outline of Information Flow from Customers Concerning Quality Increasingly and Enhanced Responses to Issues is supported by Perceived Quality, Universal Design, and Ease sophisticated products In the Pioneer Group, information from customers is Customer of Use. The Group is constantly striving to o er a User Experience for customers to enjoy and be pleased to use our accurately communicated to relevant divisions for use in sales More enjoyable and support and quality improvement activities. For example, at products with excitement. Dealers/ Perceived Quality comfortable operation the Customer Support Center in Japan, inquiries and Distributors Note: Typically human-centered design is a process concept for product development based on Improvement complaints are compiled into a monthly report entitled “The Customer support service Voice of the Customer,” which is distributed to directors, the user’s perspective, and it conforms to the international standard ISO 13407 for Providing department heads of related divisions and all relevant sta . In human-centered design processes for interactive systems. ISO 13407 de nes the User Experiences Customer Receiving Opinions concept, for which there are speci c standards concerning usability, Internet accessibility addition, the center provides information that can be used for Sales Repair Support and Requests and so on. product planning in periodic meetings with business O ce Desk Desk on the Internet Human-Centered divisions. Similar activities are undertaken at the Group’s Emergency overseas subsidiaries. response to a Design major quality issue In addition to consolidating this sort of regular monthly Quality control and engineering divisions at factories/ information exchange, the Group will reinforce its response to Relevant divisions of Pioneer Corporation Universal Design Usability issues arising in the marketplace. Information about these Pioneer’s Quality Reporting monthly and Improvement Improvement issues is conveyed via inquiries to the consultation service, Assurance Division whenever necessary For more diverse Enrich ease along with repair and service information, analysis of returned customers of use products, feedback from Internet surveys, and so on. The Special Representative President, Quality Assurance O cer, Committee on Quality and other management of Pioneer Corporation Group will promptly feed this information back to its planning and design departments.
Approach to Quality Assurance Activities Preventive Measures Using Analysis and Evaluation APQP Activities at Pioneer APQP The product development process consists of a complex Increase the soundness of The Pioneer Group seeks to resolve quality problems in a Utilizing sophisticated analysis evaluation technologies, interaction of various other processes. The initial (upstream) internal processes timely manner, undertaking preventive measures and prompt the Analysis and Evaluation Center pinpoints the underlying stage of product development starts with planning Human-centered design conception, which has a signi cant impact on product quality. and appropriate action against the reoccurrence of problems. issues and problems that cause defective products by The steps required for achieving quality targets are identi ed · Meet customer expectations This is important for providing customers with products and examining market, domestic and overseas Group company, at this stage. Pioneer uses Advanced Product Quality Planning · Improve the brand image services that win their con dence and satisfaction. Therefore, a liated company and material supplier manufacturing (APQP), an approach that cuts across various organizations to · Reduction of quality improvement cost the Group aims to improve its analysis and evaluation processes. Through an analysis and evaluation of nd and resolve issues quickly. · Product compliance Environmentally technologies for quality problems caused by materials and non-defective articles, the center obtains know-how that can Public regulations friendly products The Pioneer Group will continue to identify best practices components, or issues arising from work practices and the be re ected in preventive measures in the development and Environmental regulations Eco products in order to maintain and improve total quality across the · Zero critical FS incidents working environment at the site of the development and production processes to increase the long-term reliability of Group. · Zero epidemic defects production processes. Pioneer products. Technological innovation
The Four Key Points of APQP Quality Maintenance Quality Enhancement Investigation of the cause of defects in electrical and 1) Predict and prevent problems rather than responding after the fact Critical FS incidents: Fires and serious injury/illness accidents due to product factors electronic parts using structural analysis Epidemic defects: Market defects of products that occur frequently due to speci c factors 2) Team activities 3) Information on current circumstances is constantly shared 4) E ective communication Defect analysis Establishment of a Process Framework Required for High-quality Product Development
Training Human-centered design Product environment, public regulations, Establishment of concepts product safety, and analysis technology Comparison and adequacy investigation of raw Non-defective Identi cation of latent defects in electrical and Physical analysis materials using component analysis article analysis electronic parts using structural analysis
Product planning Design Production Sale Service
Group-wide APQP activities Investigation of the cause of fractures in Foreign matter Speci cation of unknown substances and investigation of Emphasis on preventive measures · Service information (repairs) component parts through detailed observation Fractography 1) Permit no defects · Sales information (customer responses and returned goods) of the fracture cross section analysis their source using component analysis 2) Re ect customer feedback · “The Voice of the Customer” report from the Customer Support Center · Feedback from the Internet
17 18 Customer Satisfaction and Trust
To Win Customers’ Satisfaction and Trust
Customer Support and Service Product Repair Service
The Pioneer Group is working to build a framework of the Pioneer handles approximately 190,000 repairs annually in an Response to Inquiries and Repair Requests in Japan highest quality support and services throughout the world. e ort to reassure and satisfy our customers. Maintaining and expanding Customers in Japan have praised Pioneer’s e orts to Inquiries Direct parts shipment Each year, the Group conducts a customer satisfaction survey the Pioneer enthusiasts concerning its support and services. The results of each survey respond to their expectations and requirements for improved Response Parts order are channeled directly toward further improvements in speed of repairs, as well as for clear explanations from the Customer/dealer customer satisfaction. In this manner, the Group is Raising the quality of products Repair Desk, the courtesy of responses, and the adequacy of endeavoring to expand the circle of Pioneer enthusiasts. The repairs and explanations. Group consistently makes decisions from the customer’s In scal 2015, the Pioneer Group took steps to strengthen Customer World Support Center viewpoint, building relationships of trust by providing service Strengthening product lineups and expand its automotive OEM product service network and Visit date adjustment Repair request Parts Center that appeals to customers and meeting their expectations systems worldwide. Carrying on from the previous year, every Product consultation Repair charge Parts ordering/ Brief notice shipment around the world. e ort was made to bolster and augment the service network and systems that target newly emerging growth markets. Repair Desk Repair parts delivery Repair parts delivery Results of the Independent Customer Satisfaction Survey for Japan Repair Desk Repair charge estimate Repair Visit date 2013 2014 2015 instructions
Overall satisfaction following repairs as reported by the survey 79% 79% 77% Repair Service Center Technical Center Accredited Service Outlet Satisfaction with the Repair Desk 87% 88% 89% Centralized repair Repair / on-site repairs Customer satisfaction with the Customer Support Center 91% 93% 93% Worldwide Service System Customer satisfaction with the Parts Ordering Center 4.3 points 4.2 points 4.5 points
Global Service Support Functions
Pioneer Service Network Corp. Responding to Customer Inquiries ( Japan )
The Customer Support Center in Japan integrates all the Service Support Functions in Each Area support operations for Pioneer products in the country with ASEAN / The Middle The Americas the aim of providing clear and e ective service from the European regional East regional East Asia regional regional Customer Support Center headquarters Oceania headquarters customer’s viewpoint. Every year, the center responds to headquarters headquarters (Belgium) (Singapore) Taiwan (China) (USA) Before approximately 400,000 before- and after-purchase inquiries To improve To the product planning The Middle East Telephone purchase products by telephone and e-mail. The center does not simply respond inquiries and marketing departments Central and South America to inquiries—it also provides product information from the EU China USA Fax ASEAN South Korea customer’s standpoint and o ers value-added proposals in Russia Africa Hong Kong Canada Letter order to provide a higher level of customer satisfaction. In To Pioneer directors/executives Voice of the Customer and Group companies addition, information from customers, including the inquiries Customer E-mail Service Support Functions in Each Country and complaints received by customer support departments in Website Japan and overseas, is accurately communicated to relevant After To quality To design, quality and divisions for use in sales support and quality improvements. purchase improvement inquiries activities manual departments In scal 2015, the Customer Support Center again drew on an evaluation by an external agency to improve the quality of the responses of personnel, including their overall manner, rst impressions and friendliness.
Monitoring System to Enable Employees Number of Inquiries and Response Rate for the Customer Support Center in Japan to Listen to Customers Directly Pioneer o ers its employees training opportunities to 2013 2014 2015 experience operations at the Customer Support Center. Response rate 65.3% 85.2% 89.2% Listening to customers directly at the center enables employees to develop their own insight and more e ectively act based on the customer’s point of view.
Support http://pioneer.jp/en/product_support/support/
19 20 Environmental Activities
Environmental Activities of Pioneer
Basic Concept of Environmental Activities Initiatives in Product Development
The Pioneer Group aims to uphold and share its philosophy: Solutions to Environmental Issues Improve Environmental Performance “Move the Heart and Touch the Soul” through its business Philosophy of by Technological Products Materials composing of parts, amounts used, and electronic activities. Environmental Preservation Pioneer considers its environmental contribution to be the parts are selected at the product design stage. In addition, We consider one of the major factors in achieving this The Pioneer Group will make efforts to always contribute to delivery of products that offer an “ecological and enriched life.” electrical performance such as power consumption is goal is the preservation of the global environment, with our maintaining and realizing the rich and safe global environment We are engaged in product development to address and solve determined at this stage. We conduct product assessments at “Philosophy of Environmental Protection” established in 1992. through our corporate activities, based on the general the issues related to the “Prevention of Global Warming,” this important stage to determine the environment In recent years, an increase in the world’s population and understanding that it is one of our corporate missions to “Resource Recycling,” and “Management of Chemical performance to realize effective environmental expansion in economic activities have accelerated, and maintain, improve, and hand over the global environment to Substances Contained in Products” with our environmental consideration/care, and to ensure compliance with environmental problems such as global warming, pollution, the next generation. technologies. environmental laws and regulations around the world. and loss of resources and biodiversity which previously had been advocated have become apparent. The range of social responsibility in continuing business exceeds our fields, where Prevention of Global Warming Evaluation for Environmental Consideration we are expected to achieve activities related to environmental Basic Policies of Environmental Preservation · Reduction of power consumption of Products preservation through entire lifecycles, contributing to the · Improvement of fuel consumption of automobiles Achievement status is confirmed based on the evaluation environment through our products and services. In order to Key environmental issues · Energy saving during transport system for environmental consideration of products at the achieve a sustainable society with stakeholders, the Pioneer 1. Prevention of Global Warming completion of design. Products are certified as Super Group promotes cross-cutting strategies for environmental 2. Conservation of Resources, and Recycling Advanced Eco-Model, Advanced Eco-Model or Eco-Model at protection in view of laws and regulations, and social 3. Management of Chemical Substances the time of release. contributions in response to each issue, initiating our activities 4. Preservation of Biodiversity Resource Recycling An award is given to the Development Department of the via environmental education, and proactively disclosing · Reduction of material quantities and number of parts certified model, and this system is also fully used for the information of the results. Basic actions · Reduction of packaging purpose of promoting communication such as publication 5. Compliance to Laws and Regulations · Easily degrading properties within the company and application for environmental 6. Disclosure of Information, and Communication awards. 7. Environmental Education 8. Social Contribution Management of Chemical Substances Contained in Product Evaluation System for Environmental Consideration of Products · Minimization of environmental impacts · Promotion of green procurement Initiatives for the Future · Management of chemical substance information High Super Advanced Eco-Model
As corporate citizens, our mission is not only to accelerate Product Lifecycle Point of View proactive environmental preservation and fulfillment of our Advanced Eco-Model responsibility but also to propose eco-friendly measures, Environmental Vision 2020 We perform Life Cycle Assessments (LCA) in order to reduce enrich life, and deliver sensations. As a company that has To create an eco-friendly and enriched life, and contribute the environmental impact on the lifecycles of products from mining of raw materials to production/distribution of offered the world’s first products to customers, we established to society with high-quality “technology” and “activities” Environment-friendliness “Environmental Vision 2020” based on our consideration products, and use/disposal by customers. Influence on Eco-Model toward environmental contributions. for the realization of a sustainable society. product lifecycles at each stage is visualized to promote improvements in the environmental performance of products, and the analyzed data that is disclosed on our website. Super Advanced Eco-Model Products with outstanding environmental performance Flow of Product Assessment from the Lifecycle Viewpoint Products with industry-leading environmental performance or products Organization of Pioneer Environmental Preservation Activities incorporating Pioneer’s original environmental technologies Disposal/recycling Parts procurement Pioneer launched the “Pioneer Environmental Conservation Advanced Eco-Model President Products with superior environmental performance Committee” to control environmental preservation activities Easily Green Products with environmental performance of a certain level, such as degradable procurement in 1991. In 2004, the “Pioneer Eco-Products Committee“ which properties products exceeding in environmental performance over previous cross divisionally controls environmental preservation Director responsible for environmental preservation products, or products surpassing the environmental performance of activities related to products was inaugurated. These current competitor products. Reduction · Compact/ two committees structure serves to promote overall activities Usage of power lightweight design Product design consumption Eco-Model of Pioneer’s environmental preservation system to cover both Pioneer Pioneer · Reduction of Environmental number of parts Products that exhibit basic environmental performance facilities and products. Conservation Eco-Products Reduction Committee Committee In the future, transparency of CO2 impact across all of material Energy quantities and saving business activities will be promoted in addition to activities Business Sites Products number of parts Transport Production for manufacturing plants, offices, and products. A system for environmental contribution by planning, development, Management Group of Headquarters / Manufacturing Plants and Offices LCA production, and use of products will be organized to reduce Business Departments / Overseas Subsidiaries / Affiliated Companies greenhouse gases for each stage of the lifecycle. Initiatives in Product Development http://pioneer.jp/en/environment/management/product/
21 22 Environmental Activities
Environmental Activities of Pioneer
Initiatives in Business Activities Initiatives for Prevention of Global Warming
A consistent concept of developing environmentally-friendly Environmental Impact Assessment Reduction of Power Consumption Example of reduction of power consumption products in energy-saving offices and manufacturing by Digital Technology by digital amplifier technologies Pioneer conducts global environmental impact assessments products in eco-factories is shared not only in Japan, but also (%) to determine environmental management items for offices With amplifiers, which are the core components of audio globally. We also promote improvement activities utilizing the 100 and plants. In our business structure, the impact on global systems, we realized a halving of power consumption by our ISO 14001 Environmental Management System. In addition, warming through use of energy (greenhouse gas emissions) is original digital technology. This digital amplifier technology is 50 the Environmental Management Systems in each plant and large, which occupies 78% of the total. Secondly, impact from incorporated into high-end products to mainstream products office and domestic group companies are integrated, and 0 wastes generated through development and production for household use as well as in audio products for activities of the entire organization are developed toward 2003 model 2012 model activities at business sites is 11%. In order to reliably achieve automobiles. more ambitious targets. targets for these two upper level items, target results to target Data of 20 companies in Japan and 20 companies values in each office and plant are collected and assessed on a Searching for Routes Enabling Good Fuel Example of reductions in gasoline consumption overseas is collected and feedback is reflected in the activities by evolutionary advancements in route searches quarterly basis. Consumption with Car Navigation Products in the following year. The “Environmental Activities Report” Our original Smart Loop searches for the route of lowest (%) 100 summarizing the results is proactively disclosed on our gasoline consumption and eco-driving is realized. website. Chemical substance 6% VOC 2% O ce paper 1% 50 Water 2% Prevention of Global Warming from Products 0 http://pioneer.jp/en/environment/product/prevention/ 2007 model 2012 model Waste 11% Chemical 8% GHG except CO2 1% Resources 14% Electricity Fuel gas 3% GHG 66% Initiatives on Resource Recycling 78% Environmental impact assessment method Gasoline 3% Environmental aspects = Obtained by multiplying coefficient calculated by Environmental Kerosene 1% Select Easily Recyclable Materials Response to Recycling Scheme elements (for example, annual electric usage) and LIME (Lifecycle Impact Assessment Light oil 0% At the parts purchasing stage, we select materials that enable at Consumption Point Method based on Endpoint Modeling, developed) Heavy oil 4% reducing the number of types of plastic materials used, not We have prepared a law and ordinance monitoring system adhering to different types of plastic materials, not attaching globally to enable appropriate treatment in accordance with resin film to packaging boxes, and promoting use of recycled recycling laws at the respective points of consumption. We Main Target and Results in FY2015 materials. Materials that are easily collected, classified and promote recycling-awareness designs to contribute to disassembled are selected. effective utilization of resources, prevention of environmental pollution, etc. Manufacturing FY2015 Targets eco-products Packaging Home Appliance Category Issue Consider collection, Recycling Mark Recycling Act Self in the future classi cation, Target Results assessment and disassembling Manufacturing Customer Resource WEEE CO2 equivalent greenhouse gas emissions in Japan: Achieved parts use Battery Directive 12% reduction from FY2010 to FY2021 (Gross emission) recycling Recycling Act Prevention of 6% reduction Targets in e-waste of FY 2016 and each state Global Warming CO2 equivalent greenhouse gas emissions in Japan and Overseas: Achieved Targets FY 2018 are the Treatment Disposal 10% reduction from FY2010 to FY2021 (Emissions per unit of sales amount) 22% reduction (Recycle) same as those e-waste Battery in the FY 2015. Directive Conservation of Resources, Reducing valuable resources/waste material in Japan and Overseas: Achieved Resource Recycling of Products and Recycling 3% reduction from FY2011 level on a per unit of sales amount. 31% reduction http://pioneer.jp/en/environment/product/circulation/ e-waste e-waste Note: Self-evaluation standards (broad estimates) Signi cantly exceeds the target: 110% or more / Achieved the target: 100% to less than 110% / Fell slightly short of the target: 95% to less than 100% / Failed to meet the target: less than 95% Management of Chemical Substances Contained in Products Pioneer’s Environmental Impact Minimizing Environmental Impacts Management Chemical Substance Information We have prepared a law and ordinance To understand operations related Total energy: 1,782 terajoules* Suppliers Resources Water consumption: 1,730,000m3 Total energy: 7.7 terajoules* monitoring system globally to enable to chemical substances contained Energy used in transportation 3 Consider environmental impacts (material procurement partners) (95,000 tonnes) Chemical substances handled: 144 tonnes Water consumption: 786 m and predict regulations (freight volume 82,000 tonnes) appropriate treatment in accordance in products, Pioneer is engaged in Information of
Input O ce paper: 23,500,000 sheets with recycling laws at the respective improving the efficiency of chemical substances contained for business activities points of consumption. We promote information collection Green Procurement in products etc. Amount of resources required Grasping chemical substances Standards etc. recycling-awareness designs to contained in products throughout its supply chain. The contribute to effective utilization of Decide use prohibition periods collected chemical substance Pioneer Corporation Procurement Planning, design, production Transportation Used by customer Service resources, prevention of environmental information is managed in an Supplier audit Web registration
2 pollution, etc. environment database and an Greenhouse gases discharged: 103,000 tonnes (CO ) CO2 [ in Japan ] Recycled Packaging Greenhouse gases discharged: 393 tonnes (CO2) Waste generated: 13,000 tonnes Plan use prohibition A database for A database for 2,900 tonnes (CO2) materials [ in Japan ] Waste generated: 352 tonnes information transmission system Amount recycled: 12,000 tonnes prior to regulation suppliers chemical substances 3 181 tonnes Amount recycled: 350 tonnes Wastewater: 1,410,000 m 3 is constructed to enable efficient Output Wastewater: 786 m Discharged chemical substances: 105 tonnes reception and delivery of Product assessment SOx: 3.7 tonnes information from suppliers to Information disclosure Environmental impact emitted as a result of business activities NOx: 8.3 tonnes Management of Chemical Substances Contained in Products customers. Figures in parentheses are approximate, based upon estimates *Tera is de ned as 1012 http://pioneer.jp/en/environment/product/chemicals/ Customers (clients and vendors)
23 24 Environmental Activities
Eco-Friendliness in Products
Super Advanced Eco-Model Pioneer Products Receive Numerous Environmental Awards
Evaluation system for environment-friendly products Challenge for awards *Cf. page 22 Pioneer participates in many authoritative environmental and advice are strict, however, we fully use them to improve Super Advanced Eco-Model award competitions so that third parties can evaluate our our daily environmental activities. Furthermore, participation environment-friendly products and activities in our offices in environmental award competitions increases Advanced Eco-Model and plants. The main purpose is to listen to comments and environmental awareness and vitality to take on new opinions of knowledgeable persons who specialize in the challenges, not only in each individual’s related department Eco-Model environment such as government and academia, not only to which submitted an application but also in the entire apply to competitions and receive awards. Some comments company, which invigorates the Pioneer spirit. OLE-B01 OLED lighting for makeup application GM-D1400 car power amp (model developed exclusively for Shiseido Co., Ltd.) Size and weight were greatly reduced by installing The OLE-B01 is slender in design, has low power consumption, high-performance Class D amplifier circuits and our quest for CEATEC AWARD (2014) Power saving Green Purchasing Award (2009) Fuel saving and contains no hazardous mercury. It does not produce the optimal pattern design. Thanks to a reduced consumption Low CO2 Kawasaki Brand (2014) Demand Bus Navi System ultraviolet light, illuminates surfaces with a gentle light, and is current achieved by maximizing signal processing efficiency, OLE-B01 OLED Lighting for Makeup Application LCA safe with little heat generated. This model has reduced CO2 CO2 emissions have been reduced by 125 kg/unit across its (model developed exclusively for Shiseido Co., Ltd.) emissions by 11.6 kg/unit across its entire life cycle compared entire life cycle compared to existing products*2. to existing products*1. *1: Pioneer assumes an incandescent light or equivalent product. *2: The Pioneer GM-D6400. Eco-Friendliness in Cars: Eco-Friendly Features of carrozzeria
Pioneer creates products that realize “Eco-Friendliness, Driving ecologically with Smart Loop Economy, and Enjoyment” and enhance your car-driving Smart Loop is used in CYBER NAVI, RAKU NAVI, in APPLI UNIT, experience. In car navigation systems, carrozzeria’s original and NAVI CRADLE. Smart Loop function searches for an eco-friendly route that Low CO2 Kawasaki Brand (2013) Power saving Resource Recycling Technology & System Awards (2009, 2005) carrozzeria “Car navigation for EV” AVIC-MRZ007-EV LCA 3R Promotion Contributors Awards (2009) Resource saving avoids traffic congestion to reduce fuel consumption and Pure Malt speakers series shorten the driving time to your destination. With car AV Gasoline Energy saving Consumption products, we have downsized each product and reduced power consumption to reduce the load on a car in which the DOWN product is installed and contribute to fuel consumption improvements. Products of smaller size and lighter weight Small size, light weight, and power saving also contribute to a reduction in transportation fuel for contribute to lessen the load on the car and delivery of products to customers. improve fuel consumption
MVH-790 PRS-D700 Main unit volume reduction of 41% Main unit volume reduction of 63% Low CO2 Kawasaki Brand (2012) Power saving Eco-Products Awards (2008) Fuel saving Main unit mass reduction of 28% Main unit mass reduction of 56% Average consumption current reduction of 15% AV-Receivers SC-LX85 LCA CYBER NAVI AVIC-VH9000 Both compared with our conventional products. Resource saving Product Energy saving Mass Volume Power Consumption Transportation Fuel Eco-Friendliness in Cars DOWN DOWN DOWN http://pioneer.jp/en/environment/product/car/
Eco-Friendliness in Homes and Towns: Superior Eco-Friendliness for Fun and Work Green IT AWARD (2010) Fuel saving Energy Conservation Grand Prize 2005 Power saving Green Purchasing Award (2010) Plasma TV PDP-435SX Eco-friendly travel with a bike navigation system Making day-to-day living comfortably eco-friendly Cyber Navigation AVIC-VH9990 Series Traveling by bike is eco-friendly since you don’t use fuel. The Pioneer has been working to reduce the size, weight, and navigation unit is equipped with a reusable lithium ion power consumption of BD/DVD/CD writers for personal battery and also has an “energy-saving mode.” computers.
Resource Recycling Technology System Awards 2002 Resource saving Ride with DVD Player DVD MINI RAKU RAKURA DV-U7 navigation units （ ） for bicycles SGX-CN710-W BD/DVD/CD WRITER BDR-S09J-X
25 26 Environmental Activities
Initiatives in Offices and Plants
Prevention of Global Warming Topics
The total volume of greenhouse gas emissions at Pioneer Pioneer set a target of a 10% reduction in greenhouse gas Pioneer GomiZero 1st Quarter 2014 Pioneer Environmental Contribution Award Group offices and plants for FY ending March 2015 increased emitted from offices and plants by 2020 in GHG per sales The Pioneer Group implemented a “Pioneer GomiZero 1st The Pioneer Group has internally been awarding offices, by approximately 3% year on year. Fluctuations in the number amount, with the FY ending March 2010 as the basis year. We Quarter 2014.” Although the Pioneer Group had been plants, groups, or individuals that have contributed to of basic CO2 exhaust units for electrical energy had greater analyze the results so they can be utilized for future activities. engaged in cleanup activities in the surrounding areas of its environmental protection activities with the Pioneer effects both in Japan and abroad compared to fluctuations in offices and plants for the purposes of environmental Environmental Contribution Award and has been awarding the amount of energy used. ( tonnes-CO2e / million JPY) conservation of local regions and raising environmental patents judged to be contributions to environmental 0.300 Target in FY2020 awareness of employees from before 2010, the activity protection with the Environmental Patent Award. The Group 0.256 (0.244) periods were unified that year and have been conducted as a began grading superior environmental activities at overseas Greenhouse Gases Emissions (Japan) 0.249 0.250 “whole-group event” since then. These cleanup activities are offices with financial year ending March 2015, and awarded (1000tonnes-CO2e) Scope 1 Scope 2 Scope 3 PFC, HFC, etc. 0.211 carried out during the first quarter of our financial year (from those undertaken by PTM (Thailand) and PTD (China). 50 44 0.200 0.229 43 0.206 April to June), a period when many events related to the 2 40 2 40 2 1 35 35 0 0 0 environment take place including Earth Day and Environment 3 4 2011/3 2012/3 2013/3 2014/3 2015/3 (FY) 30 0 0 Month. Some 763 employees in 18 locations in Japan and around the world participated. 35 20 26 26 32 36 Example of Activity for Global Warming Prevention 10 PSG (production corporation in China) replaced lighting to 6 6 6 0 5 5 LED lamps. Since China has a high ratio of coal thermal power 2011/3 2012/3 2013/3 2014/3 2015/3 (FY) generation, reduction of greenhouse gases by energy savings brings about a significant effect. Electricity savings of Greenhouse Gases Emissions (Overseas) 98,000kWh annually were realized by changing lighting (1000tonnes-CO2e) Scope 1 Scope 2 Scope 3 PFC, HFC, etc. during the production process from conventional fluorescent 100 82 lamps to LEDs. 0 71 62 80 2 35 65 0 63 0 0 1 0 0 60 1 1
40 74 58 59 60 66 20 Buang Phra-Ram Park (Thailand) Awards ceremony
0 6 4 3 4 3 2011/3 2012/3 2013/3 2014/3 2015/3 (FY)
Replacement to straight LED lamps “Environmental Activities Special Contents” on the Pioneer Group’s website
The Pioneer Group as a unified whole is engaged in Reduction of Waste and Valuables environmental activities in all areas including product development. Some of the more outstanding examples of these initiatives are presented on the Group’s website. The In order to reduce the generation of waste and valuables, Example of Activity for Effective Use of Resources true feelings and stories of hardships that the Group constant improvements are made to avoid the use of When goods are stacked up and transported on a pallet, we employees share reveal the passion that they have for the materials not required in production processes, including use stretch film (polyethylene) to prevent the load from environment. Please be sure to visit the “Environmental recyclable valuable resources. Moreover, Pioneer implements collapsing. In the past, this film was disposed of as waste Activities Special Contents” section on the Pioneer Group’s Challenge to reduce electric power necessary for activities to recycle waste from offices and plants to reduce plastic after it was used. However, when we realized that it official website. management of enormous data. Story of sweat and landfill disposal close to zero, and keeps a high recycling level becomes a valuable resource when compressed, we installed tears of behind-the-scenes individuals who overcame ratio of 99.5% or more both in Japan and overseas (the results compactors in-house. Through this measure, we were able to Pioneer Environment Search unexpected situations and setbacks with Pioneer spirit! in March 2015). increase its value as a resource through the shift from thermal (tonnes) Japan Overseas to material recycling. At the same time, thanks to 20,000 contributions such as improvements in transport efficiency 16,008 due to compaction as well 16,000 as an increase in sales as a 12,665 12,691 12,155 12,000 11,687 valuable resource, we were able to reduce the total 8,000 processing costs for plastics by 60% after The future has already begun. The story of the Pioneer “Eco-Route search” powerfully supports eco-driving! 4,000 installing the compactor. staff who stood up to develop the EV navigation system, “Tough guys” who simulated various seasons and 1,702 1,630 1,464 1,734 1,703 AVIC-MRZ007-EV, to support the expanding EV society. driving conditions, and repeated tests! 0 2011/3 2012/3 2013/3 2014/3 2015/3 (FY) Packaged film
27 28 Respect for Employees
To Work Energetically with Mutual Respect for Each Other
Mentor System Number of Pioneer Employees with Disabilities Realizing the Group Vision Pioneer continues to actively promote meaningful and In order to ful ll its corporate social responsibility and to worthwhile relationships within its organizational structure. employ a diverse workforce, Pioneer has consistently Pioneer Group employees endeavor to infuse their work with Pioneer places value on: As a part of these endeavors, the Company introduced a undertaken initiatives to employ people with disabilities. passion and enthusiasm. Their personal and professional Mutual trust mentor system from September 2007 in an e ort to promote Pioneer will continue to take active steps in this direction, growth is an essential contribution to the growth of the employee career planning and positive growth. Launched expanding the range of occupations available to people with E orts toward innovation Group. Employees make di cult decisions with conviction initially for 21 management-level women, the system disabilities throughout the Group as a whole. Horizontal communication that extends across organizations and segments and professionalism, and they welcome challenges to achieve currently is focused on potential executives as well as new higher goals. Pioneer encourages its diverse employees People who think, learn, and grow continuously on their own initiative female employees. (%) around the globe to foster creativity and communicate The determination to accomplish tasks Number of Pioneer Employees with Disabilities 2.5 Three-pronged Women’s Career Development Support Plan openly. Through these means, the Group is striving to realize Employment ratio Number employed From the Pioneer Corporation Employee Code of Conduct 120 its overarching vision: “Spread the smiles. Feel the vibes. Share Promoting mutual understanding among employees 2.11 the passion. Pioneer engages you anytime, anywhere.” 89 87 89 By raising awareness of women’s status and job types, as well as gender issues 90 86 2.01 83 2.0 60 2.01 2.01 1.92 66 Support programs 1.89 Respect for Human Rights Covering management, employee career development, 30 and work and family life balance, with assistance from executives 0 1.5 “We aim to pursue corporate activities with the utmost FY2010 FY2011 FY2012 FY2013 FY2014 FY2015 Prohibition of discrimination respect for humanity” is a key commitment espoused under Increasing the number of women employees and Prohibition of harassment appointments in line with the career development index the Pioneer Group Charter for Corporate Operations. In an Encompassing recruitment, management positions, management training, e ort to ensure a safe and comfortable working environment Prevention of industrial or other accidents efforts to reduce the attrition rate, and broadening job categories that allows every employee to go about his or her duties with Prohibition of child labor and forced labor energy and vitality, the Group also places considerable Respect for privacy emphasis on fair treatment with regard to both recruitment Strict adherence to all laws and regulations Mental Health Care procedures and actual working conditions. Based on a sense From the Basic Rules for the Management of Personnel of the Rules of the Pioneer Group of mutual trust and respect, the Pioneer Group is endeavoring to build and develop a highly transparent organizational Health management of employees is more than just a matter building a counseling service system. In addition, the framework, based on the following principles: of health and safety, and Pioneer regards the development of Company has developed a program for helping employees both the Company and its people as an important who have experienced mental health issues to return to the management issue. Therefore, Pioneer takes a preventive workplace. approach to mental health care, holding seminars for Workplace Diversity employees, distributing promotional materials to raise Pioneer’s basic policy is to provide support to prevent awareness of the issue, improving its Health Care Section, and mental health problems and intervene at an early stage In an e ort to realize its Group Vision, Pioneer seeks to create Initiatives to Support Work-life Balance a corporate culture in which diverse personnel can exercise Pioneer actively promotes initiatives to help employees their capabilities, irrespective of gender and other di erences, balance childcare and work. The Company renewed, for the Preventing Work-related Accidents and work enthusiastically and energetically to ful ll the third year in a row, its Next Generation Certi cation “Kurumin” mission of their respective workplaces. To this end, career mark issued by Japan’s Ministry of Health, Labour and Welfare. development for women has been positioned as a key Currently, it is continuing its initiatives under its fth action In preventing work-related accidents, Pioneer believes that the Health and Safety Committee develops and implements management strategy and issue in Japan. plan based on the twin themes of supporting the work and maintaining and improving a workplace environment that accident prevention and safety improvement measures that family life balance, and fostering a corporate takes into account the safety and health, both mental and are relevant to each workplace. Pioneer is also working to culture of solidarity. physical, of employees is important to ensure that they can strengthen cooperation among business sites through the Number of Pioneer’s Female Sta in Management Positions (Including Loaned Employees) Pioneer will also be pursuing initiatives carry out their work with peace of mind. At each business site, activities of the Health and Safety Committees. Assistant Supervisors Supervisors Managers to reinforce support for balancing work with 300 providing nursing care. 240 260 254 261 250 21 21 23 224 20 19 Personnel Development 200 57 63 63 69 Number of Employees Who Utilized Work-life Balance Systems (Excluding Loaned Employees) 61 150 FY2013 FY2014 FY2015 Childcare leave system Pioneer has established a Human Resources Management 100 176 169 53 (2) 46 (2) 56 (4) Human Resources Management Vision 163 170 144 Policy that serves as a standard for hiring and managing 50 Caregiver’s leave system 0 (0) 0 (0) 0 (0) The Human Resources Management Vision outlines Pioneer’s goals for its human employees and gives guidance on planning and operating its resources management activities. It is intended to serve as a 0 Shortened working hours for care 81 5 85 4 83 5 2011 2012 2013 2014 2015 of children or family members ( ) ( ) ( ) personnel systems and measures. guide for the development and utilization of human Note: Figures in parentheses indicate use by male employees; employees on leave are for the period resources by turning the growth of individual employees into identi ed; shortened working hours refers to employees as of the end of the scal year corporate growth. Number of Pioneer Group Employees Human Resources Management Policy Japan Overseas Achievements under the Fifth Action Plan (March 2015–February 2018) Human Resources Management Philosophy (Important Concepts) 1. Positive Challenge 30,000 Encouraging employees to take on the challenge of ful lling their own ambitions 26,785 24,765 23,926 Mutual growth: Individuals and organizations grow together 22,193 Supporting the work and family life balance 2. Productive Chemistry 19,404 Each employee should experience personal growth through work and make steady progress 20,000 Initiatives aimed at the individuals concerned, including return-to-workplace programs Providing opportunities for employees to display their creativity and innovation, Each employee should obtain happiness and satisfaction through a sense of job achievement 18,881 16,997 16,218 15,369 and roundtables on childcare while fostering personal chemistry between individuals and between individuals and 13,828 Mutual motivation should occur between individual employees and between individuals and 10,000 Fostering a corporate culture of solidarity their organizations, thereby maintaining relationships of mutual improvement organizations 7,904 7,768 7,708 6,824 5,576 Initiatives aimed at surroundings, including training for superiors of people returning to 3. Open Door Communication 0 the workplace and disseminating information through PR materials Encouraging communication as the key to human resource management FY2011 FY2012 FY2013 FY2014 FY2015
29 30 In Harmony with Society
Social Contribution Activities
Audio and Visual: Environmental Conservation: Pioneer Forest “Listen through the Body” Concerts & “Feel through the Body” Screenings As a company that manufactures speakers made with wooden materials, Pioneer undertakes activities to protect forests. The Using a system for changing sound into vibrations invented People who have attended these screenings have been Company has taken over regular management of 2.4 hectares by Pioneer founder Nozomu Matsumoto, the “Listen through pleased, o ering such comments as “I got a deeper feeling for of cypress forest near Kamakita Lake in Saitama Prefecture the Body” concerts enable people with hearing di culties to the movie, and had a really good experience,” “I was excited through an agreement, executed in 2005, with the Saitama enjoy the pleasures of music. These events are one example of because the experience made it feel like I could see the movie Prefectural Forestry Public Corporation. The forest has been Pioneer’s social contribution and volunteer activities. thanks to the narration and sound vibration systems,” and designated as the “Pioneer Forest,” and employees and their With around 30 concerts held each year, this initiative has “Thank you for giving everyone the opportunity to enjoy the families volunteer regularly to prune and thin trees. What was remained a constant component of the Group’s social program without any barriers getting in the way.” originally a dark forest that blocked out sunlight has been contribution activities since 1992. In addition to the dedicated Pioneer will continue delivering the pleasures of music cultivated into a bright and leafy one. Pioneer will continue secretariat, employees and their families help out as and lm to even more people through these initiatives in the with these management activities and develop further volunteers in running each concert. future. activities using its forest for nature exploration classes for Pioneer has also been holding “Feel through the Body” children, among other initiatives. lm screenings since 2011. Using narration supervised by NexTidEvolution*1 to verbally explain video images in Thinning trees in the Pioneer Forest *1: NexTidEvolution conjunction with Pioneer’s sound vibration system, it permits A social project whose objective is to use the power of fashion and design to create a society people with visual impairments to enjoy movies. that takes down the barriers between the hearts of people with and without handicaps so everyone can enjoy themselves together. Supporting Education: Hands-on Craft Workshops
Pioneer actively undertakes educational activities to show the next generation the technologies of manufacturing and introduce them to the pleasure of making things. As a part of this e ort, the Company held a hands-on craft workshop for elementary school children. After learning about the principles of sound and the workings of speakers, children themselves made speakers out of paper, experiencing the pleasure of creating through the joy of hearing sounds from the rst speakers they themselves have made. Pioneer also dispatches lecturers and holds seminars covering a host of topics that address the needs of government agencies and schools.
A hands-on craft workshop held at the Company’s headquarters
A “Listen through the Body” concert given by members of the Japan Philharmonic Orchestra This Christmas concert is performed annually by the employee sign language chorus group. Held at the Matsumoto Memorial Music Guest House Social Action Programs of the Pioneer Group
Social action programs undertaken by Pioneer Group companies both in and outside Japan focus particularly on audio and visual, environmental conservation, and education support activities. Group companies are also active in a wide range of other elds that take into consideration the needs of local communities and society as a whole, including initiatives related to sports and entertainment, social welfare, and disaster relief (in the form of matching gifts). Pioneer Manufacturing (Thailand) Co., Ltd. has been involved in a mangrove tree planting program since 1996 and in cleanup activities at the World Heritage site of Ayutthaya and the ruins of historic temples in the area since 2003. Some 50 employees participate in ve annual cleanup sessions, which extend also to temples not in the tourist areas. Participants donate their garbage cans after nishing and hear sermons from monks. Cleanup activities at the World Heritage site of Ayutthaya and the ruins of historic temples in the area. With such roots being sunk into the local community, the The sound vibration system and narration bring the pleasure of taking in a movie to everyone. The sound vibration system used at “Listen through the Body” concerts Company plans keep the initiative going. and “Feel through the Body” screenings.
Corporate Citizenship http://pioneer.jp/en/society/contribution/
31 32 In社会との調和 Harmony with Society Organizational Overview
Toward Communication with Society The Pioneer Group’s Globally Expanding Network
With operations worldwide, Pioneer is working to strengthen cooperation across the globe and strives to provide products and services Shareholders, Investors and Society Customers that meet the unique needs of each region. By displaying the full potential of the Pioneer Group, the Company aims to spread the smiles and share the passion, anytime, anywhere. Pioneer regularly conducts brie ngs on its nancial results At the Pioneer Plaza Ginza showroom in Tokyo, various events and company a airs for the bene t of investors and the mass are held, including product exhibitions, enabling visitors to Japan media. Moreover, every e ort is made to disclose information experience the new Pioneer. The Company also held the “2015 in a timely and appropriate manner on the Company’s Summer carrozzeria Experience,” an event aimed at consumers Tohoku Pioneer Corporation Increment P Corporation MC Pioneer OLED Lighting Corporation website. With the goal of improving its overall corporate allowing them to see CyberNavi and other new carrozzeria Tohoku Pioneer EG Corporation Global Survey Corporation Pioneer System Technologies Corporation conduct, each Pioneer division addresses the wide range of products before they went on sale. Mogami Denki Corporation Pioneer Service Network Corporation Pioneer Welfare Services Co., Ltd. inquiries it receives from customers and external parties by Pio Tec, Inc. Pioneer FA Corporation Tech Experts Inc. e-mail. The Company’s website features a page for these users TPS Corporation Pioneer Digital Design and Manufacturing Corporation Pioneer Finetech Corporation to submit their inquiries, opinions, and comments on an Towada Pioneer Corporation Pioneer Sales & Marketing Corporation Fukuin Corporation anonymous basis. Pioneer Micro Technology Corporation Technical Audio Devices Laboratories Inc. Pioneer Investment Corporation
The Americas United States Canada Panama Pioneer North America, Inc. Pioneer Electronics of Canada, Inc. Pioneer International Latin America S.A. Pioneer Electronics (USA) Inc. Pioneer Automotive Technologies, Inc. Mexico Brazil Discovision Associates Pioneer Electronics de Mexico S.A. de C.V. Pioneer do Brasil Ltda. Pioneer Advanced Solutions, Inc. Pioneer Yorkey do Brasil Ltda. Pioneer International (Miami) Inc. Financial Results Brie ng Pioneer Plaza Ginza Carrozzeria Experience Europe Material Suppliers Dealers Belgium United Kingdom Russia Pioneer Europe NV Pioneer GB Ltd. Pioneer RUS Limited Liability Company Pioneer’s materials procurement division regularly holds Through the Group sales companies, Pioneer holds business policy meetings for the bene t of suppliers. In management policy brie ngs and new product presentations Asia and Oceania addition to explaining the Company’s business plans and for its dealers across Japan to strengthen partnerships with fostering deeper understanding, the Company works them by explaining the Company’s management policies, China Singapore Vietnam diligently to gain the cooperation of suppliers in ful lling a market trends, product strategies, and marketing plans. Pioneer China Holding Co., Ltd. Pioneer Electronics Asiacentre Pte. Ltd. Tohoku Pioneer (Vietnam) Co., Ltd. broad spectrum of corporate social responsibilities across the Pioneer Technology (Dongguan) Co., Ltd. entire supply chain. Pioneer Technology (Shanghai) Co., Ltd. Taiwan South Korea Pioneer Electronics (Shanghai Export Zone) Co., Ltd. Pioneer High Fidelity Taiwan Co., Ltd. Pioneer Korea Corporation Pioneer (HK) Ltd. Pioneer Digital Design And Manufacturing (Hong Kong) Ltd. Malaysia India Dongguan Monetech Electronic Co., Ltd. Pioneer Technology (Malaysia) Sdn. Bhd. Pioneer India Electronics Private Ltd. Shanghai Pioneer Speakers Co., Ltd. Mogami Hong Kong Co., Ltd. Mogami Dongguan Electronics Co., Ltd. Thailand Australia Pioneer Suntec (Shanghai) Electronic Technology Co., Ltd. Pioneer Electronics (Thailand) Co., Ltd. Pioneer Electronics Australia Pty. Ltd. INCREMENT P Shanghai Co., Ltd. Pioneer Manufacturing (Thailand) Co., Ltd. Pioneer Trading (Shenzhen) Co. Ltd. Tohoku Pioneer (Thailand) Co., Ltd. United Arab Emirates Pioneer Gulf, Fze. Business policy meeting New product launch for carrozzeria
Local Communities Labor Unions (List of principal consolidated subsidiaries)
The Pioneer Group seeks to engage with local communities as Pioneer works to maintain good relationships with Pioneer a responsible corporate citizen. Group companies and Group labor unions* representing Pioneer employees with an Corporate Profile business sites invite local students and residents to attend emphasis on conducting dialog in good faith. The Company environmental presentations and actively participate in local takes part in a central labor-management conference with the Company Pioneer Corporation Number of employees 2,993 (non-consolidated) community events. Pioneer Workers Union every six months and as required, as 19,404 (consolidated) well as in meetings on personnel issues. In addition, Pioneer Headquarters 1-1 Shin-Ogura, Saiwai-ku, Kawasaki-shi, works with the unions to boost employee morale and Kanagawa 212-0031, Japan A liated companies Consolidated subsidiaries: 73 Japan: 23 promote social programs. Founded January 1, 1938 Overseas: 50 Established May 8, 1947 * The labor unions are active at Pioneer and eight Group companies. These unions combine to form the Federation of Pioneer Group Workers Unions, which is associated with the Japanese Electrical, Electronic & Capital ¥91,731 million Information Union. (As of March 31, 2015)
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