SDMP News Slides
San Diego Media Pros News You Can Use April 28, 2021 POND 5 INTRODUCES Free COLLECTION: Stock Videos, Photos, and Music You now have thousands of complimentary HD & 4K video clips, images, and music tracks at your fingertips. These clips are yours to use for personal or business projects with worldwide distribution, forever. No purchase necessary. Includes more than 3,000 inspiring videos, images, and music tracks Their weekly free clip offers increased exposure (and income!) 10% to featured artists. The Free Collection aims to build on that success, offering participating artists broad exposure to millions of Pond5 customers around the world. Seeing is believing Seeing is believing? product placements could soon be added to classic films Product placement in films is almost as old as the movie industry itself. The first example of the phenomenon is said to be the 1919 Buster Keaton comedy The Garage, which featured the logos of petrol firms and motor oil companies Fast-forward to 2019, and the total global product placement industry, across films, TV shows and music videos, was said to be worth $20.6bn. But while previously the product had to actually, physically be there when the shots were filmed, the advertising industry is now turning to technology that can seamlessly insert computer-generated images. product placements could soon be added to classic films One of the firms that has developed the ability to do this is UK advertising business Mirriad. "The technology can 'read' an image, it understands the depth, the motion, the fabric, anything. So you can introduce new images that basically the human eye does not realize have been done after the fact, after the production." Color finale transcoder now available This new extension from Color Finale lets you edit RAW straight away in Final Cut Pro.
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