FOR SALE
OMEO GERMAN CUCKOO CLOCK SHOP
Day Avenue
OMEO
VICTORIA – AUSTRALIA
Business – Residence - Lifestyle
Business description and history
The Omeo German Cuckoo Clock Shop has been an iconic tourist attraction, local residence, well established and highly successful commercial business within the Omeo community for approximately 21 years.
Inspired by the widely known ‘German Cuckoo Clock Nest’ located in Mt. Tamborine, Queensland, the Omeo German Cuckoo Clock Shop from its inception has maintained a close relationship with its famous Queensland source. From here it derives its specialised supply of Cuckoo and Grandfather clocks in an efficient and timely manner.
Tightly held, having been in just one family as a sole trader for its entire existence, it is now the moment to pass the hands of time to a new custodian of this rewarding and much treasured enterprise.
Freehold – Residence and Business = Opportunity!!!
An opportunity to purchase this residential/commercial property is an opportunity to capture not only a profitable business and unique residence but an enriching wholesome lifestyle.
On one freehold title of approximately 1366 sqm, this rich cedar European Alpine inspired building is comprised of cuckoo clock showrooms, an adjoining residence over two levels (with balcony), a separately operated hairdressing salon, generous wrap around verandahs, private double carport, courtyards, beautiful colourful gardens and ample public car parking space sufficient for cars, trailers and buses. A more detailed description of the layout and extensive options of use are detailed further in this document.
Core business and supply
The core business is retail/tourism trade with the display and supply of extremely popular and highly sought after German Cuckoo and Grandfather clocks.
The clocks range in price from $75 to $6000 (Australian dollars). This wide range appeals to the vastness of the market attracted to the store. It offers, however, much more than the name suggests!
Other products that complement the quality and interest of the market also include a range of linen, various gift-wares and of particular note, the ever popular special German Christmas decorations that sell all year round.
Supply and shipping of these high demand clocks is efficient and well established through the original links created 21 years ago through the German Cuckoo Clock Nest in Queensland, mentioned earlier in this document.
Management structure and staff
As a sole trader the proprietor of the Omeo German Cuckoo Clock Shop has dedicated her time as a full time owner and operator, supported by part time staff in the busier times and as required.
The current hairdressing salon contained with the building is a separate business that has its own separate access for the convenience of its regular clients.
Target market – Current and potential
The target market stretches far and wide and ranges from local, interstate and overseas. However it has only really scratched the surface! With very little marketing carried out through traditional mediums, the exposure is mostly from repeat business, passing tourism trade captured by the appeal and location of the business and by the strength of personal recommendations giving testament to a solid business based on quality products and exceptional customer service.
Astonishingly, in this time of internet reach, the business has never set up a website or used any form of electronic marketing to advertise its wares. This untouched medium presents a huge opportunity to grow the business to reach its greatest potential through on-line sales and marketing exposure.
Where it has featured (often sought after by the publications ensuring their readers don’t miss this unique attraction) is the caravan guide and website – ‘What’s Up, Down Under, and the ‘Weather Channel’. It also features in local print of Omeo and closest regional city centre, Bairnsdale. It also supports various local community and charity events through sponsorship and advertising.
The Omeo German Cuckoo Clock Shop also has an extensive clock register containing all the details of its past customers and the clocks they have purchased. It includes state wide and international buyers from countries such as England, Ireland, Kuala Lumpur, New Zealand and domestically in all states and territories of Australia.
Options and potential use (all subject to necessary council consents)
With the flexible floorplan of the residence, the show room connectivity, the additional separate hairdressing space, valuable storage, second storey facilities, wrap around verandahs with French door access, balcony, courtyards, superb gardens and extensive parking space, this unique and beautifully maintained freehold opportunity presents an array of options - residential, commercial and lifestyle!
Some suggestions may include (but not limited to) the following:-
Going concern – German Cuckoo Clock Shop plus gifts, linen etc Hairdressing salon 3 bedroom, 3 bathroom residence Facilities for complementary indoor/alfresco café Restaurant B&B accommodation Retail/commercial outlet Separate private residence Additional investment residence Private expansive residence
Any of the opportunities above would feature the current spectacular views, rich cedar surrounds, beautiful gardens, wide verandahs, courtyards, kitchens, bathrooms, heating and cooling and extensive car parking facilities.
The current Residence
Accessing ground floor and second storey level (with balcony), the entire residential component comprises three bedrooms and large open plan living areas.
The extensive use of cedar is a unique and apt material for this stunning Alpine location. The bedrooms are generous with a walk-in and built-in robes and three bathrooms to aptly accommodate on all levels.
The bay window and extensive glass allow much light to the indoors for warmth from the winter sun and the calming natural mountainous views. Heating and cooling keep temperature control easy throughout all seasons for yours and your customers’ continuous comfort.
Beautifully manicured and colourful gardens surround the entire property with eight foot verandahs that coax an alfresco experience outdoors.
An 8 KVA generator (only six months old) can supply the entire building if required which is wired for both mains and generator power.
There is private carport parking for two cars, and as mentioned previously, amply commercial parking for an array of vehicles, including buses.
The property is located in an elevated site overlooking the main street of Omeo, Day Avenue, and is situated at the western end of the township. It is one of the last commercial outlets prior to heading toward Dinner Plain, Mt. Hotham and ‘over the top’ to Bright. Its prime position is conveniently positioned directly opposite a service station, hotel and ski hire shop – perfect for capturing passing trade wanting to ‘take a look’ at this appealing property as it is hard not to be drawn by the picturesque appeal and uniqueness of the Omeo German Cuckoo Clock Shop.
Omeo and District
The historic township of Omeo is located in the Victorian High Country Alpine region of the Great Dividing Range. Its origins date back as far as the early 1800’s as a suitable grazing site for early pioneers.
The ‘official’ discovery of gold in 1851 however, forever changed the region attracting a large and multicultural population to the area. The population today has approximately 380 residents within the township with the region estimated to contain around 2800 ‘locals’, with friendly characters and colourful personalities that are passionate about the area and their love of it.
Economically, the region is sustained by a mix of farming, tourism, timber and a small degree of mining of copper-zinc-lead-silver-gold in the ‘Stockman Project’ that is projected to employ 250 people onsite once the development of the project has been completed (refer www.igo.com.au).
Today, the natural surrounds are as beautiful as they were hundreds of years ago, still featuring crisp clean air, mesmerising views and big open skies.
Omeo’s close proximity to Mt. Hotham and Dinner Plain not only attract many visitors to the snowfields in winter (approximately 350,000 during the season) but in summer, autumn and spring as her beauty and splendour changes with the different temperatures and seasons all year round. Her mountainous views, blankets of snow, warm summer heat, majestic landscapes, fresh water rivers and natural high country majesty continuously draw diverse and regular travellers to her natural treasures all year round.
It is a collection of these natural resources and welcoming local residents that combine to make Omeo and district a unique and enriching lifestyle destination that is hard to find anywhere else in the world.
Leisure and Recreation – For every season!
Snow skiing – down-hill, cross country, snow boarding Kayaking Trout fishing Hiking Camping Horse riding Community fairs and events Rodeos Mountain bike riding Motor bike riding Swimming White water rafting Rivers 4 Wheel driving
Omeo region – Facilities and Community
Primary schools Kindergarten Bus transport to secondary schools Hospital Dentist Ambulance Paramedic Local Government – Shire Office Golf courses (2) Clubs – Sport and Recreation National parks Camping grounds Library Police Station Fire Station Court House Public transport and courier service Sporting grounds and facilities Airport Hairdresser Swimming pool Chemist Shops Hardware store General supermarket Cafes Ski Hire shop Garages Hotels B&B Accommodation Bank Wineries Post Office Bakery Newsagency Caravan Park Motel
Location – Access and Distance
Although Omeo has an elevation of 685 metres it has easy access to larger regions of Victoria including the city of Bairnsdale. Bairnsdale is a central hub for the fertile and tourism attraction of the beautiful East Gippsland region, and of course the unique waterways of the Gippsland Lakes and golden 90 Mile Beach. Lakes Entrance is another convenient location and one of Victoria’s most popular tourism beachside destinations. Distances and approximate driving time to these central locations:-
Omeo to Melbourne – 401.5kms. Approximately 4.45 hours Omeo to Bairnsdale – 120.7kms. Approximately 1.5 hours Omeo to Lakes Entrance – 128.5kms. Approximately 1.5 hours Omeo to Mt. Hotham – 54.5kms. Approximately 45 mins Omeo to Dinner Plain – 43.3kms. Approximately 36 mins Omeo to Bright – 109.7kms. Approximately 1.5 hours Omeo to Sydney – 764.7kms. Approximately 8.5 hours
The sealed highways and roads that lead to Omeo include the Great Alpine Road, Highway 1 (Princes Highway) and the Hume Highway.
Transport regularly accesses and supplies Omeo and includes couriers, buses and heavy duty transport.
Contact and what to do now?
Further information including access to the financials for the sale of Omeo German Cuckoo Clock Shop can be made by contacting:
Ken White
Whites ATS
Chartered Accountants
A - 27 Service Street (PO Box 509) BAIRNSDALE VIC 3875
P - (03) 5152 2951
F - (03) 5153 2784
M - 0427 826 693