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A Legacy Poised for Growth

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A Legacy Poised for Growth Last updated June 2014 India DISNEY WORLDWIDE For over 85 years, The Walt Disney Company has been the preeminent name in the field of family entertainment; the Disney name has symbolized creativity, innovation, trust, decency, optimism and quality. Disney, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with five business segments: Media Networks – Walt Disney Television International, Disney Media Distribution, ESPN Disney Interactive - Disney Interactive Studios; Disney Online; Disney Online Studios; Disney Mobile; Playdom Studio Entertainment – Walt Disney Studios Motion Pictures International, Walt Disney Studios Home Entertainment, Disney Music Group, Disney Theatrical Group Disney Consumer Products – Consumer Products, Publishing Parks and Resorts – Disney Destinations International Disney is a Dow 30 Company, had annual revenues of over US$45 billion in its most recent fiscal year. Worldwide, The Walt Disney Company has approximately 175,000 employees. In 2011, Disney was named #1 in Entertainment on World's Most Admired Companies by Fortune for the second year in a row1, #9 in Interbrand Best Global Brands study2, and #1 in the media entertainment category. The Landor Company’s 2010 Breakaway Brands survey ranks Disney as the 10th fastest brand value growth company from 2006 to 2009 3and in July 2010, Forbes named Disney at #20 in The World's Most Valuable Brands survey, the only entertainment company to appear in the top 50 list4. DISNEY’S STRATEGIC PRIORITIES Since its founding in 1923, Disney has remained faithful to its commitment to produce unparalleled entertainment experiences based on the rich legacy of quality creative content and exceptional storytelling. The Disney brand name resonates with families around the world through universal family values that are at the heart of all Disney content: Quality, Storytelling, Innovation, Decency, Community, and Optimism. Across all of our businesses, Disney is focused on three strategic priorities: Creating quality and innovative content that continues to differentiate Disney as best-in-class; Deploying cutting edge technologies to showcase our content for early competitive advantage while enhancing the customer experience; and Expanding and adding depth to our global presence, particularly in emerging markets. International expansion is a priority at The Walt Disney Company and India is one of the key market where Disney has invested significantly DISNEY INDIA: The Walt Disney Company India started operations in July 2004 with its head office located in Mumbai and has significantly expanded its footprint in February 2012 after acquiring a controlling stake in UTV, one of India’s premier media and entertainment companies. The company’s combined assets make it one of the leading film studios and film distributors in India, one of the largest TV networks with nine popular channels targeting kids, youth and families, a leading player in the digital, interactive and games segment while it continues to be a prominent player in the consumer products space. Building around core brands like Disney, Marvel, UTV, bindass and more the new organization is dedicated to developing and distributing the best in branded entertainment for Indian consumers across all age groups through films, broadcasting, digital and consumer products. BUSINESSES IN INDIA: CONSUMER PRODUCTS Disney is the largest retail character licensor in the world with US$45 billion in character merchandising retail sales globally in 2013. Consumer Products (CP) works with over 130 licensees across all categories in India to develop Disney franchises into everyday product opportunities for consumers of all ages and lifestyles. CP’s lines of business include: Toys; Fashion & Home; Food, Health & Beauty (FHB); Consumer Electronics; Stationery; Publishing and Retail Sales and Marketing (RSM). Today, Disney products are available across a million stores in India. In modern trade Disney has presence in close to 500+ doors including hypermarkets and has more than 2500 SKUs across categories. In an endeavor to provide consumers with the best choice, the greatest convenience and flexibility, Disney and Net Distribution Services launched www.shopatdisney.in, extending Disney’s reach beyond large cities and making Disney merchandise available online and just a few clicks away. CP has also leveraged the growing e-commerce market in India, by making Disney branded products available across all the key online portals with shop-in-shops on Flipkart and Jabong and strategic presence in portals like Myntra, Amazon, Snapdeal, First Cry and more. Disney Publishing Worldwide (DPW), also the biggest publisher of children’s books in the world, has over 500 titles published through local licensees. 1 Fortune Blue Ribbon Companies 2011 http://money.cnn.com/2011/03/02/news/companies/most_admired_intro_short.fortune/index.htm 2Interbrand 2010 http://www.interbrand.com/en/best-global-brands/best-global-brands-2008/best-global-brands-2010.aspx 3 Landor Breakaway Brands® study http://www.landor.com/index.cfm?do=thinking.article&storyid=821&bhcp=1 4 Forbes Worlds Most Valuable Brands 2010 http://www.forbes.com/2010/07/28/apple-google-microsoft-ibm-nike-disney-bmw-forbes-cmo-network-most-valuable-brands_slide_21.html 1 Last updated June 2014 India MEDIA NETWORKS: The media networks business comprises of a bouquet of nine specialty channels in the Kids, Youth and Movie segments. It is one of the leading entertainment destinations in India, viewed by more than 100 million viewers each week[1]. The network has been successful at engaging consumers across different geographies by offering quality content that has wide appeal across different segments of audiences including kids, youth and families. Disney Channel offers an engaging blend of quality Disney entertainment and distinctive, original programs that kids love and families trust and enjoy. Featuring popular animated series such as Phineas & Ferb, locally produced family comedies such as Best of Luck Nikki, Suite Life of Karan and Kabir, Shake It Up, Oye Jassie! and innovative family quiz show Disney Q, genre defining short-form content Captain Tiao as well as Disney movies, the channel’s multi-genre programming is available in Hindi, English, Tamil and Telugu, targeting kids age 4 to 14 and their families. For more information on Disney Channel India, please visit http://www.disney.in/DisneyChannel. Disney XD is a multi-platform brand showcasing a compelling mix of live-action and animated programming for kids age 6-14, targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content includes series, movies, short-form, as well as sports-themed programming, and was the first kid’s channel available in Hindi, English, Tamil, Telugu. For more information on Disney XD, please visit www.disneyxd.in Hungama TV, India’s first 24-hour kids channel, brings entertainment which is typical of childhood and follows the core philosophy of creating an experience that energizes kids with laughter. With a tagline ‘Hungama Machaya Kya?’, the channel brings alive emotions that every kid experiences in his/her life centered around unbridled fun and an unapologetic spirit of mischief. The channel’s broad range of compelling content includes local animated shows, Japanese anime and movie premieres that appeal to all sub segments. For more information on Hungama TV, log on to www.hungamatv.com bindass is the first homegrown 360 degree entertainment brand for Indian youth that spans TV, on- ground events and digital. Synonymous with grit, style and success, bindass is a brand of purpose and relevance and aims to be an ‘enabler of purposive action’. Understanding the pulse of India’s largest demographic, the youth is at the core of the brand’s DNA. The properties/shows on bindass mirror the lives and aspirations of young India which is also reflected in our most recent brand campaign ‘b for change’. Reaching over 60% (Jan14-April14) of Indian youth, bindass offers a unique blend of content across genres that appeal to the youth across multiple platforms. The channel is home to the best known home grown youth oriented cult shows and franchises such as Yeh Hai Aashiqui, Emotional Atyachaar, Halla Bol, Change Ayega Hum Layenge, Beg Borrow Steal and Big Switch. The brand will soon see an added push in the form of a sister channel which will be a re- imagined version of UTV Stars, the network’s other offering in the youth space. UTV Movies UTV Movies is a new age Hindi movie channel which draws on the universal passion for Bollywood fare. The channel promises to deliver instant doses of unrestrained entertainment that encourages the viewer to relax and unwind, expressed creatively through the brand philosophy of 'Sooch Mat, Seethi Maar'. UTV Movies is available internationally in over 20 countries, including the US, on the Direct TV platform UTV Action marked the trend of maturity in the generic movie platform and realizing the potential of genre specific offerings. The channel showcases the best of action flicks including Hollywood in Hindi and blockbuster Bollywood action titles and provides viewers the one stop destination to enjoy the best of high octane content starring the world’s biggest heroes. UTV Action boasts of an extensive library consisting of titles such as Tron: Legacy, The Amazing Spiderman, The Dark Knight Returns, Ghost Rider: Spirit of Vengeance, The Expendables and a plethora of other action blockbusters. UTV World Movies showcases the World's greatest movies from around the globe attracting the elusive urban up-market Indian seeking to explore cinema beyond Bollywood and Hollywood. The channel is home to a library of over 600 titles cherry picked from over 40 countries, including contemporary, award winning titles such as The Lives of Others, Baran, Amelie, Waltz with Bashir, No Mans’ Land, The Bands Visit, Tsotsi, The Milk of Sorrow, Song of Sparrows, The Counterfeiters and more. The library features works of famous directors such as Francois Truffaut, Akiro Kurosawa, Majid Majidi, Jafar Panahi, Martin Scorsese among many others.
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