INDUSTRY | HOSPITALITY INDUSTRY

Major Annual Events by Attendance (2019) Hospitality DFW is the |

Event...... Est/Avg Attendance Most Visited HOSPITALITY The -Fort Worth region has a robust hospitality 15 industry presence that can handle meeting and State Fair of ...... 2,514,637 Metropolitan convention events of all sizes and types, whether an Fort Worth Stock Show & Rodeo ...... 1,216,140 annual meeting for a major national association or 16 13 Addison Kaboom Town ...... 500,000 Area in Texas a short-lead executive board meeting requiring the Nearly 330,000 people utmost security and service. Toyota Dallas Holiday Parade...... 450,000 The market includes a large base of hotel facilities, Main Street Fort Worth Arts Fest...... 400,000 are employed in the 19 hospitality industry ranging from budget to luxury within 15 minutes of Grapefest ...... 261,000 Dallas Fort Worth International Airport. This helps make in the DFW area, Fort Worth Mayfest...... 200,000 the region a convenient destination for meetings that among thousands of 12 20 4 require travel from points throughout the United States. Martin Luther King, Jr. Day Parade and Festival...... 200,000 employers. 10 Central business districts in Dallas and Fort Worth Scarborough Renaissance Festival ...... 200,000 are half an hour from Dallas Fort Worth International BMW Dallas Marathon...... 160,000 18 Airport, while is just 10 minutes away AT&T Byron Nelson ...... 150,270 from Dallas Love Field. Both Dallas and Fort Worth— 17 Taste of Dallas...... 150,000 7 as well as the surrounding suburbs—offer major 2 6 8 convention facilities with flexible space, along with Dallas St. Patrick’s Day Parade...... 120,000 11 3 1 robust entertainment and lodging amenities at a wide 14 Dallas Blooms...... 115,000 5 range of price points. 9 Dr Pepper Dallas Cup...... 105,000 Red River Showdown...... 96,332 Major Hotels and Resorts Richardson Wildflower Festival...... 70,000 Canvas Hotel Hyatt Regency Sheraton Dallas Big 12 Conference Football Championship ...... 65,191 North Dallas Hotel Dallas Marriott Irish Festival...... 60,000 City Center InterContinental Texican Court, Fairmont Dallas Hotel Dallas by Valencia Hotel All-Star National Cheerleading Championship...... 54,538 Group Four Seasons Le Meridien Dallas The Adolphus, Goodyear Cotton Bowl Classic...... 52,365 Resort Dallas By The Galleria Autograph Le Meridien The Addison Oktoberfest ...... 50,000 @ Las Colinas Collection Stoneleigh Gaylord Texan The Ashton Fan Expo Dallas Comic Con...... 40,898 Resort & Magnolia Dallas The Highland Dallas, Convention Center Downtown Dallas Dia de los Muertos parade...... 40,000 NumberNumber of Advancedof Hospitality Services Businesses Businesses Curio Collection by Industry Establishments Avg. Employment Grand Hyatt DFW Marriott Addison Quorum Dallas International Film Festival...... 27,000 Great Wolf Lodge Accommodation and Food Services 15,371 326,629 by The Galleria The Joule Grapevine 1 4060 216760 Marriott Dallas The Statler Hotel Guild Victory Park Dallas, Curio Plano @ Legacy Collection by Hilton Recent Major Events by Economic Impact (2019) HALL Arts Hotel Town Center Dallas, Curio The Worthington Collection by Hilton Renaissance Fort Event...... Direct Spending Omni Dallas Hotel Meeting and Exhibition Facilities Other Civic and Convention Sites Hilton Anatole Worth Hotel Park West GoodYear Cotton Bowl Classic...... $49,252,699 Hilton Dallas Thompson Dallas Omni Fort Worth 1 The Kay Bailey Hutchison Convention Center 12 Addison Conference Centre Lincoln Centre W Dallas - Victory Hotel Red River Showdown...... $44,201,961 Hilton Dallas Plano Warwick Melrose 2 Hilton Anatole Hotel 13 Omni Mandalay Hotel Dallas National Cheerleaders Association National Championship . . . $42,335,416 Granite Park Hotel @ Las Colinas 3 Music Hall at 14 Arlington Convention Center Hilton DFW Westin Dallas Dr Pepper Dallas Cup...... $38,257,757 Renaissance Dallas Downtown 4 Gaylord Texan Resort and Convention Center 15 Denton Expo Center Lakes Executive @ Plano Legacy Westin Dallas Fort Mary Kay Annual Seminar ...... $37,059,052 5 Fort Worth Convention Center 16 Frisco Conference Center Conference Center West Hotel Worth Airport 6 17 Hurst Conference Center Hotel Crescent Renaissance American Thoracic Society International Conference...... $34,821,830 Court Westin Dallas Park Dallas Hotel Central Specialty Graphic Imaging Association Printing United ...... $31,783,331 7 Dallas Market Hall 18 Irving Convention Center at Las Colinas Hotel St. Germain Renaissance Dallas Westin Galleria 8 Hyatt Regency Dallas at Reunion 19 Plano Convention Centre Hotel ZaZa Dallas Richardson Hotel Texas FFA Association Annual Convention and Trade Show. . . . $15,403,134 Dallas 9 Will Rogers Memorial Center 20 Richardson Civic Center Hyatt Regency Ritz-Carlton Dallas Westin Irving UIL Spirit State Championship...... $11,288,326 10 InterContinental Dallas Dallas Rosewood Mansion Convention Center Hyatt Regency DFW on Turtle Creek @ Las Colinas American Cheerleaders Association National Championships. . .$8,226,986 11 Omni Dallas Hotel

Source: EMSI, QCEW Employees, Non-QCEW Employees, and Self-Employed

Legend: General and Marketing Sales Food Service Chefs and First-Line Supervisors Customer Service Hotel, Motel, Occupation Operations Managers Managers Managers Head Cooks of Food Preparation Representatives and Resort Desk Clerks Jobs | Median hourly earnings Managers 5,169 | $62.86 10,058 | $59.95 4,636 | $24.42 2,276 | $24.59 and Serving Workers 95,821 | $16.56 5,907 | $11.35 60,590 | $51.47 23,635 | $17.07

106 DALLAS REGIONAL ECONOMIC DEVELOPMENT GUIDE 2021 2021 DALLAS REGIONAL ECONOMIC DEVELOPMENT GUIDE 107