THE DIORAMA 17-19 Park Square East Regent’S Park

THE DIORAMA 17-19 Park Square East Regent’s Park

London NW1

1 A rare opportunity to acquire a refurbishment project providing a combination of open plan floorplates and period features, set behind a stunning Regency façade

2 THE OPPORTUNITY

The Diorama provides a rare opportunity to pursue a wide range of refurbishment options behind a striking period façade. Any such scheme would benefit from the property’s existing and enduring strengths, which include: > Internationally recognised trophy location; > Iconic Regency architecture; > Double height reception; > Benefits from Vacant Possession; > Open plan floorplates totalling 22,156 sq ft (NIA) / 30,677 (GIA) set around an internal atrium, which provides an abundance of natural light; > Dual access; > Off-street car parking available; > Access to private landscaped gardens; > Offered by way of a new 125 year leasehold interest from The Crown Estate at a peppercorn ground rent; > Offers are invited for our client’s leasehold interest, subject to contract.

4 5 REGENT’S PARK

Regent’s Park is one of London’s most prestigious addresses, rich in cultural heritage and offering access to a wealth of lifestyle amenities in neighbouring Marylebone and Fitzrovia.

6 7 THE LOCATION

Located on the southern boundary of Regent’s Park, the property occupies no. 17, 18 and 19 Park Square East, a Grade I listed John Nash designed terrace overlooking Park Square. The property benefits from a convenient position adjacent to the northern border of London’s West End, and forms part of the North of Oxford Street sub-market. The immediate area is characterised by an attractive blend of parkland and some of London’s most opulent architecture, including Park Square East and West, Park Crescent to the south and British Land’s Regent’s Place immediately to the east. Under the Crown Estate’s stewardship, Regent’s Park continues to be one of London’s most prestigious addresses, rich in cultural heritage and offering access to an abundance of lifestyle amenities in neighbouring Marylebone and Fitzrovia.

REGENT’S PARK

Widely regarded as the ‘jewel in the crown’ of the Royal Parks. Regent’s Park covers 395 acres and is acclaimed as being a masterpiece in landscape design and town planning. Prior to Regent’s Park and Park Square’s development in the early 19th Century, the land formed part of King Henry VIII’s 554 acre hunting estate, known as Marylebone Park. London’s rapid expansion during the late 18th Century resulted in Marylebone Park becoming valuable land for development, leading to the construction of properties such as Park Square East.

8 9 Euston Station Regent’s Regent’s The City Great Portland Tottenham Harley Soho BBC Park Place Street Court Road Street Broadcasting House

The British Oxford Museum Street

10 11 LOCAL OCCUPIERS

The area’s diverse character is demonstrated in the variety of its business operators. The key micro-locations of Portland Place, Marylebone Road and British Land’s Regent’s Place all housing headquarter premises for a wide range of world-renowned institutions, global corporates and universities; including London Business School, Santander, Balfour Beatty and the Royal Institute of British Architects.

E V E R S ST. PANCRAS INTERNATIONAL H O L KING’S CROSS ST. PANCRAS T

H S LONDON UNDERGROUND REGENT’S PARK T

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P L PARK 3 MARYLEBONE 18 5 2 FITZROVIA 8 4

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OFFICES INSTITUTIONS & UNIVERSTITIES HOTELS & RESTAURANTS 1. BBC 1. UNIVERSITY OF WESTMINSTER 1. THE LANGHAM HOTEL 2. BNP PARIBAS 2. LONDON BUSINESS SCHOOL 2. THE LANDMARK HOTEL 3. BALFOUR BEATTY 3. UNIVERSITY COLLEGE LONDON 3. DORSET SQUARE HOTEL 4. SANTANDER 4. ROYAL INSTITUTE OF BRITISH ARCHITECTS 4. RADISSON BLU EDWARDIAN HOTEL 5. LEND LEASE 5. INSTITUTE OF PHYSICS 5. DURRANTS HOTEL 6. GAZPROM LTD 6. ROYAL COLLEGE OF PHYSICIANS 6. MELIÁ WHITE HOUSE HOTEL 7. CAPITAL ONE 7. ROYAL ACADEMY OF MUSIC 7. THE MARYLEBONE HOTEL 8. DEBENHAMS 8. EMBASSY OF CHINA 8. CHILTERN FIREHOUSE 9. JP MORGAN 9. EMBASSY OF POLAND 10. FACEBOOK 10. EMBASSY OF CROATIA 11. DENTSU AEGIS NETWORK 12. FAITHFUL+GOULD 13. RICOH EUROPE PLC 14. MANCHESTER CITY FOOTBALL CLUB 15. PIMCO 16. LONDON AND REGIONAL PROPERTIES 17. RUBICON PARTNERS 18. ARGENTA ASSET MANAGEMENT 19. THE QUINTESSENTIALLY GROUP 12 13 King's Cross St Pancras Euston Baker Street Great Portland Street

Old Street Regent’s Park Euston Square Farringdon Station Warren Street

Liverpool Street Goodge Street Moorgate Tottenham Bakerloo Bond Street Court Road Chancery King's Cross Central Lane St Pancras Holborn Circle Euston Elizabeth (Crossrail) Oxford CircuBakers Street Great Portland Aldgate Street District Co vent Garden St Paul’s Old Street DLR Euston Square Farringdon Regent’s Park City Thameslink Bank Hammersmith & City Leicester Square Station Warren Street Ca nnon Jubilee Liverpool Street Street Tower Hill Metropolitan Goodge Green Park Piccadilly Street National Rail Circus Blackfriars Monument Mansion Moorgate Northern Tottenham House Tower Gateway Bakerloo Bond Street Court Road Chancery CentraPiccadillyl Lane Fenchurch Street TemplHolborne CircleVictoria Elizabeth (Crossrail) Charing Cross Oxford Circus Aldgate Waterloo & City District Co vent Garden St Paul’s DLR St James’s Park Westminster City Thameslink Leicester Square Bank Hammersmith & City Ca nnon Jubilee Embankment Street Victoria Tower Hill Metropolitan Green Park Piccadilly National Rail Circus Blackfriars Monument Mansion Northern House Tower Gateway Piccadilly Fenchurch Street Temple Victoria Charing Cross Waterloo & City

St James’sWaterloo Park Westminster London Bridge

Embankment Victoria COMMUNICATIONS

Park Square East runs in a north-south east and Regent’s Park Underground station In terms of mainline stations, London Euston direction and connects MaryleboneWaterloo Road to (Bakerloo line) just underLondon 160 metres Bridge to the and King’s Cross St Pancras are both a short the south with the Outer Circle to the north. south-west. Additional London Underground distance away (0.5 miles). Both are major stations within close proximity include Baker London rail termini used by over 100 million Marylebone Road forms one of central Street (Bakerloo, Hammersmith & City, Circle, passengers a year, providing services across London’s key thoroughfares, and represents Metropolitan and Jubilee Lines), Warren the UK, as well as Europe via the Eurostar a continuation of the A40 to the west, Street (Northern and Victoria lines), and connection at St Pancras International. connecting the M40 motorway with the Euston (Northern and Victoria lines). City of London. The nearby Euston Station is due to benefit Furthermore, there are a number of bus from the proposed High Speed 2 (HS2) railway The property is well served by public transport, routes linking the area to other key central which will link London to Birmingham, Leeds with Great Portland Street Underground London locations. and Manchester. station (Metropolitan and Hammersmith & City lines) approximately 100 metres to the south-

14 15 THE DIORAMA

Originally built as an early 19th Century Cinerama, the property retains its Regency façade whilst accommodating office use within its open plan internal layout.

16 17 THE HISTORY

The Diorama was the first venue of its kind to be built in England. Based on the original Diorama, built in Paris by Louis Daguerre in 1822, the Diorama provided a revolutionary theatrical experience, relying on a combination of translucent and opaque colouring, further assisted by lighting effects. Located behind the John Nash designed stucco façade of 17-19 Park Square East, the property included an auditorium that housed an audience of over 200 spectators. In 1852 the building was purchased by Sir Samuel William Peto, who extensively remodelled it to be used as a Baptist chapel. The building remained in this use until the 1920’s, and subsequently The Diorama has had a range of uses, including educational, an artists’ co-operative, hospital and, more recently, as offices for the headquarters of The Prince’s Trust.

18 19 DESCRIPTION

Constructed in 1823, the property includes 17, Entering from no.18, the property leads into 18 and 19 Park Square East which forms part a three storey brick-built polygonal building of a detailed and uniform stucco façade. The which extends into Peto Place. A glass roof three properties are inscribed at roof level with covers a triple-height central atrium that ‘Diorama’ and sit slightly taller than the rest of extends to the lower ground floor, providing the terrace. The main entrance to the property excellent natural light to the centre of each is through no.18, providing a grand, double of the three open plan floors. The property height reception with elegant symmetrical benefits from a passenger lift, providing staircases which lead to the first floor. Nos. 17 access to all three floors. and 19 sit either side and benefit from their own Parking is available with the property. access as well as internal access from the main entrance in no.18.

20 21 ACCOMMODATION

The building has been fully measured by Lane & Frankham in accordance with the RICS Code of Measuring Practice (1st Edition) 2015 and provides the following areas:

FLOOR USE NIA SQ FT NIA SQ M GIA SQ FT GIA SQ M Third Office 1,704 158.2 2,566 238.4 Second Office 1,097 102.0 1,778 165.2 Office 5,414 503.0 First 7,05 0 655.0 Ancillary 104 9.7 Upper Ground Office 5,454 506.7 8,434 783.5 Lower Ground Office 5,942 552.0 7,466 693.6 Office 1,704 158.3 Basement 3,383 314.3 Ancillary 737 68.5 Tota l 22,156 2,058.4 30,677 2,850

IPMS 3 – OFFICES ONLY

FLOOR USE NIA SQ FT NIA SQ M Third Office 1,959 182.0 Second Office 1,194 110.9 First Office 5,709 530.4 Upper Ground Office 5,412 502.7 Lower Ground Office 6,150 571.4 Basement Office 2,799 260.1 Tota l 23,223 2,157.5

22 23 FLOOR PLANS

Lift

First Floor Second Floor Third Floor

Lightwell

Lift Lift

Reception

Office Ancillary Basement Lower Ground Floor Upper Ground Floor Core

24 25 PLANNING

The property is Grade I listed and located within the London Borough of Camden in the Regent’s Park Conservation Area. A planning appraisal assessing existing planning policy and potential alternative uses for the building is included on the project website. TENURE

The property is offered by way of a new 125 year long leasehold interest from The Crown Estate at a peppercorn ground rent.

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& ace rr L T e B y ban Al NOTE:- Reproduced from the Ordnance Survey Map with the permission of the Controller of H.M. Stationery Office. © Crown copyright licence number 100024244 Savills (UK) Ltd. NOTE:- Published for the purposes of identification only and although believed to be correct accuracy is not guaranteed.

26 27 VAT

The property is not elected for VAT.

DATA ROOM

For further information please visit the dataroom at: www.the-diorama.com

PROPOSAL

Offers are invited for our client’s leasehold interest, subject to contract.

CONTACT

For further information, or to arrange a viewing, please contact: Barry Mangan Stephen Lindsay Commercial Investment Residential Sales [email protected] [email protected] +44 (0) 20 7409 5915 +44 (0) 20 3043 3602 Gary Witham Lizzie Parrott Hotel and Institutional Agency Residential Development Land [email protected] [email protected] +44 (0) 20 7409 9902 +44 (0) 20 7409 9943 Harry Bailey Darren Arnold Commercial Investment Residential Development Land [email protected] [email protected] +44 (0) 20 7409 8122 +44 (0) 20 7409 9926

Important Notice Savills and their clients give notice that: 1. They are not authorised to make or give any representations or warranties in relation to the property either here or elsewhere, either on their own behalf or on behalf of their client or otherwise. They assume no responsibility for any statement that may be made in these particulars. These particulars do not form part of any offer or contract and must not be relied upon as statements or representations of fact. 2. Any areas, measurements or distances are approximate. The text, photographs and plans are for guidance only and are not necessarily comprehensive. It should not be assumed that the property has all necessary planning, building regulation or other consents and Savills have not tested any services, equipment or facilities. Purchasers must satisfy themselves by inspection or otherwise. Designed and Produced by Savills Marketing: 020 7499 8644 March 2016 28 29 30